100 WAYS TO FIND MORE SALES

Increase or Introduce Sales Activity

1 Place more cold calls each day
2 Place more warm calls for repeat customers each day
3 Visit more homes or businesses each day
4 Visit more existing customer each day for repeat business
5 Send out more marketing emails each day
6 Deliver more fax marketing each day
7 Mail more flyers or advertisements each day
8 Increase the number of follow up calls per day
9 Pass out more flyers each day
10 Find more businesses to display your flyers/business cards each day
11 Create more estimates and bid on more jobs each day
12 Invite more people to your location each day
13 Draw more people to your website each day
14 Solicit more referrals each day
15 Display more signs around the market each day
16 Partner with more marketing entities or businesses each day
17 Advertise in more mediums each day
18 Stay visible each day in more community organizations, network groups, or associations
19 Facilitate more public relations releases each day
20 Track and communicate performance on a daily basis
Increase Conversion Rate of Contacts to Sales
21 Train to be curious to uncover and sell to Explicit Needs (SPIN)
22 Make your customer more money, being less expensive than competition
23 Be faster than your competition, lead times
24 Demonstrate greater accuracy than your competition
25 Communicate better than your competition
26 Be on-time more often than industry and competition
27 Be on-budget more often than industry and competition
28 Create less rework than the competition
29 Warranty the work better than the competition
30 Guarantee customer satisfaction
31 Guarantee lowest price
32 Target only high percentage leads
33 Compare service levels to competition
34 Guarantee Rework levels
35 Offer more technological solutions versus competitors
36 Make it easier to do business with you versus your competitors
37 Remove minimum order size if excess capacity exists
38 Reverse Engineer client wants and desires weekly in team brainstorming sessions
39 Develop Competitive Advantage (All customers want and your competitors can't or won't)
40 Track and communicate performance on a daily basis
Increase Transaction Size
41 Training on suggestive selling techniques
42 Develop target buyers with target up sell packages
43 Increase reliance on specific tenders (Cash, Credit Card, House credit)
44 Courtesy inspections when on site to increase chances of up sell
45 Increase scope of estimates and bids (Use subs if necessary)
46 Merchandise or package products and services to increase size
47 Offer extended warranties on service or products
48 Offer deals on excess inventory with purchases
49 Specialized events or sales targeting transaction size discounts
50 Free delivery with purchase of certain size
Increase Transaction Size (Continued)
 100 WAYS TO FIND MORE SALES
51 Other free services for purchases of a certain size
52 Offer quality premiums
53 Decrease materials usage for the same price
54 Increase materials usage at a higher price
55 Accessorize products and offer several upgrades or options
56 Partner with companies to get commissions on complimentary items
57 Create needs for upgrading products to repeat purchases
58 Frequent Flyer Programs
59 Reverse Engineer transaction size targets weekly in team brainstorming sessions
60 Track and communicate performance on a daily basis
Offer New Products, Services, or Value Added
61 Maintenance Agreements
62 Service Contracts
63 Warranties
64 Delivery Service
65 Other channels of delivery (Mail, Pick up, etc.)
66 Bundled Pricing or Unbundled Pricing
67 Preventative Maintenance Packaging
68 Installation Services
69 Maintenance Training or consulting
70 Pay per scan with excess inventory
71 Consignment opportunities
72 Integrated Marketing Opportunities
73 Market specific alterations to product to meet needs of target
74 Accessorize products and offer several upgrades or options
75 Develop product to augment your service
76 Develop service to augment your product
77 New Service Development
78 New Product Development
79 Reverse engineer market needs into a product or service
80 Track and communicate performance on a daily basis
Expand current market
81 New Channels of Marketing and distribution
82 Ecommerce
83 Mail Order
84 Selling excess capacity out of market without overhead burden
85 Partner with distribution opportunities
86 Manufacturers Representative Selling
87 Wholesale Opportunities
88 Expand area of service
89 Draw from beyond your trade market
90 Open new satellite offices in wanting markets
91 Pay per scan with excess inventory
92 Consignment opportunities
93 Multi-level marketing opportunities
94 Telemarketing Procurement
95 Outsource Selling force in expanded markets
96 Franchise Opportunities or Coop Opportunities
97 Become a contract provider of products and services to competition in other markets
98 Sell excess capacity is outside markets without overhead absorption
99 Reverse engineer market channels or market areas to expand to
100 Track and communicate performance on a daily basis