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CFA Institute

Rising Conservatism: Implications for Financial Analysis


Author(s): Dan Givoly and Carla Hayn
Source: Financial Analysts Journal, Vol. 58, No. 1 (Jan. - Feb., 2002), pp. 56-74
Published by: CFA Institute
Stable URL: http://www.jstor.org/stable/4480369
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Rising Conservatism: Implications
for Financial Analysis
Dan Givolyand Carla Hayn
We provideevidencethat is consistentwith an increasein reporting
conservatism by U.S. companiesin thepastfewdecades.Usinga constant
sample of almost 900 companies,we examinedseveral measuresof
accountingconservatism, includingthelevelandrateofaccumulation over
time of negative nonoperatingaccruals,the differentialtimelinessof
incorporatinggood news versus bad news in reportedearnings, the
skewnessand variabilityof the earningsdistributionrelativeto the cash
flows distribution,andchangesin themarket-to-book ratio.Theincreased
conservatismhas contributedto a persistentand prevalentdeclinein
reported an increasein theincidenceoflosses,andan increase
profitability,
in thedispersionofearnings.Increasedconservatism ratios
affectsfinancial
and P/E multiples.Thus, incorporatinginformationon the level of a
company'sreportingconservatismimprovesvaluationsand the yield to
investmentstrategiesthatarebasedon theseratios.

I n assessing whether currentstock prices are in the recognition and measurement of income and
"correct," "undervalued," or "inflated," in- assets. Although no authoritative definition of con-
vestors often rely on accounting-based servatism exists, it generally suggests an early rec-
benchmarks, such as the P/E multiple or the ognition of expenses and losses and a deferred
market-to-book ratio (market value of equity recognition of revenues and gains.1 In particular, a
divided by book value of equity, M/B). Other things conservative approach calls for the reporting of
being equal, historically high P/Es and M/Bs indi- losses and asset impairments once they can be rea-
cate to investors a potential "overpricing" of the sonably anticipated while gains are reported only
stock market. Indeed, the P/E seems to be a widely when they are realized.
accepted gauge for the appropriateness of market There are some indications that a trend toward
valuations (for recent examples, see Campbell and increased conservatism has taken place since the
Shiller 1998 and VWhite2000). early 1980s. Many of the accounting pronounce-
To be sure, investors' reliance on P/Es or M/Bs ments in the past 20 years in the United States have
is not naive. They give due consideration to risk and had the effect of advancing expense recognition,
expected growth. Furthermore, they appear to take and the adoption of these standards is often accom-
into account the fact that in recent years, the consid- panied by a one-time catch-up charge. For example,
erable investment in intangibles has depressed earn- an earlier recognition of expenses characterizes all
ings and book values, thus artificially inflating both of the new accounting standards dealing with
P/Es and M/Bs. Investors should be aware, how- employee benefits and compensation.2 Also, more
ever, of a potential trend toward more conservative conservative guidelines than those mandated by
financial reporting. If such a trend exists, P/Es and earlier pronouncements were introduced by the
M/Bs may change without implying anything recent standards on the impairment of assets.3
about the fundamentals of the companies. These observations are consistent with the results
Conservatism is an important convention of reported by Leftwich (1995), who found that most
financial reporting. It implies the exercise of caution of the Financial Accounting Standards Board
(FASB) agenda decisions4 between 1978 and 1995
Dan Givoly is professorof accountingat the University concerned proposals that, if implemented, would
of Californiaat Irvine and theformer chairmanof the result in additional liabilities or delayed income
IsraelAccounting StandardsBoard.CarlaHayn is pro- recognition. Moreover, the increasingly litigious
fessor ofaccountingat the Universityof Californiaat Los U.S. environment seems to have led auditors and
Angeles. company managers to adopt more conservative

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Rising Conservatism

reporting.Auditors have become more careful in However, if financialreportingby U.S. companies


client selection and less willing to accommodate has indeed become more conservative, the time-
management reporting objectives.5Managers,for series comparisons of these valuation measures
their part, show a greatertendency to warn inves- may not be appropriate.
torsaboutunfavorabledevelopmentsand to volun- Despite the fact that the issue of conservatism
tarily release bad news (see, for example, Skinner has attracted some attention from analysts,
1994).They also tend to recognizeexpenses earlier. accounting standard setters, and regulators, the
For example, even though companies could have empiricalfindings regardingthe extent of-and, in
amortizedthe adverseeffectsof adoptingSFASNo. particular,the trend in-conservatism are scant.8
106,Employer's Accountingfor PostretirementBenefits The study reportedhere is an empiricalexamina-
OtherThanPensions(1992),over future years, most tion of the trend in the degree of conservatismin
companies elected to reportthe full impact of this financial reportingsince the 1950s and an assess-
statement in the year of its adoption. Similarly, ment of its effect on financialratios used for com-
many companies chose to write down the part of pany valuation.
the purchase price attributable to research and
development expenditures (known as in-process Measuring Reporting
R&D)immediatelyratherthanamortizethese costs
over time.6The increasein the frequencyof write- Conservatism
offs in recent years, which has attractedthe atten- The imperative of conservatism-to anticipateno
tion of both the U.S. SECand the FASB,mirrors,in profits but anticipate all losses-suggests several
part, the more conservative reporting stance by empiricalmeasures that can be used to gauge the
corporatemanagers. degree of, and changes in, accounting conserva-
To be sure, some evidence suggests that finan- tism. One is the sign and magnitude of accumu-
cial reporting,or at least the applicationof financial lated accrualsover time (Givoly and Hayn 2000).
reporting standards by company managers, has Accruals, which are the difference between net
becomelessconservative.Thisevidenceincludesthe income and cash flows, tend to reverse:Periods in
increased use by acquiring companies of the which net income exceeds (falls below) cash flows
pooling-of-interests method and the income- from operations are expected to be followed by
increasingnatureof manyof the aggressiveaccount- periods with negative (positive)accruals.Forcom-
ing policies that have become the hallmarkof the panies in a steady state, the cumulativeamount of
"new economy." These income-increasingreport- net incomebeforedepreciationand amortizationis
expected to converge in the long run to cash flows
ing patterns have prompted a number of new
from operations. A consistent predominance of
accountingstandards(e.g., SFASNo. 141, Business
negative accrualsfor companiesover a long period
Combinations, 2001)and regulatoryactions(e.g.,SEC
is, all else being equal, an indication of conserva-
StaffAccountingBulletinNo. 101,1999,on revenue
tism;the rateof accumulationof net negative accru-
recognitionand its follow-ups,SABNos. lOlA and
als is an indication of the shift in the degree of
10iB, 2000).7 conservatismover time.
The issue of whether accountingin the United Anothermeasure of conservatismis based on
States has become more conservativeover time is the observation that conservatisminduces asym-
important for investors and regulatorybodies. A metry in the timeliness of incorporatingeconomic
more conservativereportingregime suggests that events in reportedearnings;"badnews" is reflected
a time-series analysis of financialstatements may in earnings more promptly than "good news." As
not be meaningful unless adjustmentis made for a result,earningsareexpectedto be morecorrelated
the varyinglevels of conservatism.In fact,financial with stock price movements in periods character-
analystsarealreadymakingthis type of adjustment ized by bad news than in periods characterizedby
when comparing financial statements of compa- good news. The resultingmeasureof conservatism
nies in different countries (French and Poterba is thus the excess of the association of stock price
1991;Gray 1980;Speidel and Bavishi 1992). movements with earnings in bad-news periods
The issue of conservatismrelatesto the debate over their associationwith earningsin good-news
about whether the high level of stock prices in the periods (Ball,Kothari,and Robin 1999;Basu 1997;
past few years representeda "bubble."Those con- Givoly and Hayn 2000;Holthausenand Watts2001;
tending that the U.S. stock markets were (until Pope and Walker 1999). We used both of these
recently)artificiallyinflated often supported their measures-the asymmetricalresponse of earnings
claim by the historically high earnings multiples to good and bad news and the accumulation of
and M/B values (see, for example, Cole, Helwege, accruals-to gauge the change in reportingconser-
and Laster 1996, Dreman 1998, and Wyatt 1996). vatism over time.

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The notion that bad news is reported sooner thatexisted for the entire1968-97period (hereafter,
than good news in conservative reporting served "the constant sample").Returninformationcame
as the basis for yet another set of conservatism from the Center for Research in Security Prices
measures. Note that if conservatism leads to an (CRSP)database.
immediate and complete recognition of negative
events and a delayed and gradual recognition of Earnings, Cash Flows, and
positive events, it is likely to result in a negatively
skewed earnings distribution.Furthermore,to the Accruals
extent that increased conservatismtakes the form In this section,we provide descriptivestatisticson
of either a more immediate (ratherthan gradual) the time-seriespatternsof earningsand cash flows
recognition of bad news or a greater tendency to over the past 49 years. Although not directlybear-
provide for anticipatedfuture costs or losses, such ing on the issue of conservatism, these statistics
an increase will be associated with an increase in help in the interpretationof some of the findings
variabilityof the earningsseries. Accordingly,two reportedlater.Toallow for cross-sectionalaggrega-
additionalmeasuresof conservatismare the skew- tion, we deflatedall of the flow variables(earnings,
ness and the variabilityof the earningsdistribution. cash flows) for each year by the total assets at the
A final proxy for conservatismis derived from beginning of that year.
the fact that conservatismis ultimatelyreflectedin
the understatementof assets and overstatementof Profitability.The pattern of company profit-
liabilities. The M/B, which captures the market's ability over the past five decades documented by
valuation of the net assets of the company relative Givoly and Hayn (2000)is shown for both the full
to the recordedbook values, provides an indication and constantsamplesin Figure1. In linewith previ-
of this relative under- or overstatement.A ratio ous findings (see Collins,Maydew, and Weiss 1997
higher than 1 indicates conservative accounting, and Hayn 1995),the percentageof companiesin the
and other things being equal, an increase in the full sample that reportedlosses in this period (see
ratio over time suggests an increase in the degree the bargraphsand scale on the rightaxis)increased
of reportingconservatism.9 significantly-from 2-3 percentin the earlyyearsto
To summarize,we used four sets of measures morethan35 percentin the late 1980sand 1990s.The
in this study to estimatethe extent of, as well as the constantsample shows a similartrend.
shift in, reportingconservatismin the United States This increasein the frequencyof losses reflects
over the past five decades: the drop in reported profitabilityover the years
* the level and rateof accumulationover time of (shownby the graphlines and scale on the left axis).
negative nonoperatingaccruals, For the full sample, the accountingrate of return,
* measuresbased on the earnings-returnassoci- defined as the ratioof net income to total assets (or
ation during periods of good and bad news, returnon assets,ROA),shows a continuousdecline
* the skewness and variability of the earnings over the years.10It fell fairly steadily from a mean
distributionrelativeto the cash flows distribu- of about 7 percentin the 1950sto -8 percentin the
tion, and 1990s.11Someportionof this declineis undoubtedly
* changes in the M/B. a result of the changingcompositionof companies
in the Compustat database, which expanded
through the addition of smaller, younger, and
Sample potentiallyless profitablecompanies.Yet,a compa-
The sample consists of all companieswith the nec- rable decline is evidenced for the constantsample:
essary data in the 1999 Compustat database con- a significantdrop in the averageROA fromalmost
tained in the Primary,Secondaryand Tertiary,Full 8 percent in the 1950s to only 3 percent in the
Coverage,and Researchfiles. Theresultingsample, 1990s.12,13
referredto as the "full sample,"spans the 49-year We obtained similar results (not presented
period from 1950 through 1998. Utilities were here) when we used income from continuingoper-
excluded from the analysis because their earnings ations, rather than net income, in computing the
are affectedby unique institutionaland regulatory ROA. This measure of earnings is devoid of the
factors.The full sample increasedin size from 593 effect that "below the line" items (discontinued
companies in 1950to about 9,000 in the late 1990s, operations,extraordinaryitems,andthe cumulative
reflecting the addition of new companies to the effect of changes in accounting principles) might
Compustat database. To ensure comparabilityof have on companies' profitability,which suggests
the results over time, we conducted most of the that the decline over time in profitabilitydid not
analyses on a constant sample of 896 companies resultfrom these items.

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Rising Conservatism

Figure 1. Return on Assets and Frequency of Losses: Full and Constant


Samples, 1950-98
Return on Assets (%) Frequency of Losses (%)
15 60

10 - 50
.Mean ROA for Constant Sample
(left axis)
5 .*40

Mean ROA for Lull Sample


0 (left axis) 30

-5 -20

-10 - 10

-15 ___

50 53 56 59 62 65 68 71 74 77 80 83 86 89 93 95 98

Frequency of Losses by Year (right axis)


M Full Sample E Constant Sample

Source:Givoly and Hayn (2000).

g Company-sizeeffects.The similarity between lent for most of the 272 industry groups. The average
the results obtained for the full sample and those percentage of losses in these industries increased
for the constant sample suggests that the phenom- more than 10 pps between the two subperiods, and
ena of reduced profitability and increased earnings the mean ROA for the industries in the second sub-
dispersion may be equally strong for small and period was about half of what it averaged in the first
large companies. To examine the role of company period. As Panel B shows, we obtained similar
size, we partitioned the constant sample of compa- results when, instead of decomposing the sample by
nies each year into five portfolios based on their SIC codes, we partitioned the companies by "high-
asset value at the beginning of the year and com- technology" and "low-technology" industries.15
puted the frequency of losses and statistics on ROA The fact that the patterns of reduced profitability
for each portfolio in each year. Summary results are and increased incidence of losses occurred in a wide
reported in Table 1 by subperiod. range of industries and company groups suggests
Note that, although the decline in profitability that these trends cannot be attributed to the chang-
and the increase in losses are more pronounced for ing industry composition of our sample.
smaller companies, the patterns observed in the The profound changes in the distributional
earnings data hold for all the company-size portfo- properties of earnings that all companies in the
lios. The frequency of losses for the smallest com- sample, regardless of size and industry, appear to
pany-size portfolio increased from an average of have experienced raise the question of whether the
7.2 percent in the first five-year period to 35.2 per- changes reflect the underlying performance of the
cent in the most recent years. The mean ROA of that corporate sector or are the result of changes in the
portfolio dropped almost 15 percentage points reporting rules and environment. Has the "map-
(pps) over the same period. The largest companies ping" between companies' economic condition and
show similar, although somewhat less dramatic, their accounting reports changed over time? This
trends.14 question is important for investors, regulators,
X Industryeffects.We provide the main results accounting standard setters, and researchers. But
by industry groups for two subperiods-1956 despite its importance, these persistent changes in
through 1975 and 1976 through 1998-in Table 2. the reported results of publicly traded companies
Panel A shows that the drop in profitability and the have not, to the best of our knowledge, drawn
increase in the number of losses reported are preva- much attention from the financial community.

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Table 1. Frequency of Losses and ROAby Contributors to Reduced Profitability. We


Company Size: Constant Sample, attempted to identify the causes of the drop in
1956-98 by Subperiod reportedearningsthroughfundamentalanalysisby
decomposingROAinto four auxiliaryratios-sales
Frequency of ROA
Median
to total assets, net income to sales, net income to
Period Losses Mean
equity,and assets to equity.As reportedin Table 3,
Portfolio1. Smallest:mean asset value $41.1 million
the results show that the decline in ROA can be
1956-60 7.2% 0.077 0.079
attributedto both a decline in the asset tumover
1961-65 8.5 0.073 0.074
ratio and a decreasein returnon sales. Despite an
1966-70 9.0 0.071 0.072
increase of about 50 percent in financial leverage
1971-75 14.2 0.043 0.053
(measuredby assets to equity) over the period, net
1976-80 12.4 0.058 0.065
incometo equityactuallydecreasedfrommorethan
1981-85 23.2 0.030 0.048
13 percentin the earlyyears of the sampleperiod to
1986-90 29.1 0.007 0.033
35.2 0.031
about 9 percentin recentyears.
1991-98 -0.071
To further examine the source of the decline
Portfolio2. Mean asset value $156.0 million in reportedearnings, we analyzed the behavior of
1956-60 1.7 0.079 0.074 individual components of the income statement.
1961-65 6.5 0.074 0.073 Table 4 shows a representativeincome statement
1966-70 5.6 0.072 0.070 expressed in terms of the sample mean ratio of
1971-75 7.9 0.059 0.058 various line items to sales for three subperiods.
1976-80 7.1 0.066 0.068 The results in the rightmost column indicate the
1981-85 12.8 0.054 0.058 impact of the change (positive or negative) over
1986-90 16.5 0.034 0.049 time in each line item on the ratio of net income to
1991-98 22.4 0.033 0.041 sales. The drop in this ratio from the earliest sub-
Portfolio3. Mean asset value $415.6 million period to the latest one is more than 4 pps (from
1956-60 2.6 0.076 0.066 5.9 percentin 1956-70to 1.7 percentin 1981-1998).
1961-65 2.4 0.071 0.065 This decline can be attributed primarily to an
1966-70 3.6 0.069 0.064 increase in three expense items-selling, general,
1971-75 6.4 0.064 0.059 and administrative expenses (SG&A), interest
1976-80 5.6 0.075 0.073 expenses, and special items.
1981-85 11.4 0.055 0.060 On average,SG&Aas a percentageof sales rose
1986-90 18.6 0.043 0.053 from the earliestsubperiodto the latest subperiod.
1991-98 21.8 0.032 0.043 Theincreasein the ratioof SG&Ato sales is impres-
sive consideringthe fact that the entireperiod was
Portfolio4. Mean asset value $1,271.4 million
characterizedby a continuousgrowth in sales and
1956-60 1.1 0.075 0.068
thata portionof SG&Ais fixed.' Thisincreasein the
1961-65 1.8 0.072 0.064
prominenceof SG&Ain companies'cost structures
1966-70 2.7 0.068 0.063
has not gone unnoticedby managersand research-
1971-75 3.8 0.060 0.055
ers who, in the contextof managementaccounting,
1976-80 2.5 0.073 0.073
have noted that these expenses should be consid-
1981-85 11.9 0.048 0.054
ered in productcosting and pricing (see, for exam-
1986-90 12.4 0.048 0.054
ple, Miller and Vollman 1985). The fact that the
1991-98 18.1 0.037 0.042
increasedweight of these costs is so materialas to
Portfolio5. Largest:mean asset value $9,591.0 million dampenprofitabilityin a very steady and prevalent
1956-60 1.2 0.066 0.063 patternhas not, however,been fully recognized.
1961-65 0.8 0.064 0.061 Anothercontributorto the dropin the returnon
1966-70 2.0 0.057 0.053 sales is interestexpense, which almost tripledrela-
1971-75 3.1 0.056 0.052 tive to sales from the early subperiod to the last
1976-80 2.4 0.063 0.062 subperiod;this increaseis a direct consequenceof
1981-85 9.1 0.049 0.051 increasedfinancialleverage.Theleverageeffectcan-
1986-90 9.1 0.048 0.049 not explain the drop in ROA, however, because a
1991-98 16.9 0.037 0.035 considerable portion of the decline over time is
Note: The most extreme 0.5 percent of the cases at either end of already registered in the ratio of earnings before
the distribution each year were truncated. interestand taxes (EBIT)to total assets.

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Rising Conservatism

Table 2. Frequency of Losses and ROAby Industry Group: Constant


Sample, 1956-98 by Subperiod
Industrieswith 10% Industrieswith a
AverageLosses or Moreof Companies MeanIndustry Drop in MeanROA
Period within Industry Experiencinga Loss ROA between Subperiods
A. Industriesbasedonfour-digitSICCode(n = 272)
1956-75 5.2% 19.5% 0.065 67.3%
1976-98 15.9 62.5 0.036
B. High-techindustries(n = 46)
1956-75 7.7 23.9 0.022 69.4
1976-98 19.8 76.1 -0.013
C.Low-techindustries(n = 102)
1956-75 4.6 13.3 0.058 64.0
1976-98 17.6 59.2 0.031
Note:The ratioof mean industrynet incometo total assets is the simple averageof this ratioover all
company-yearswithin the industry.

Thelast importantcontributorto the declinein between the first and last subperiods)might have
profitabilityis the specialitems. These items repre- been causedby economicfactors,but these expense
sent mostly the effect of restructuring,write-offs, items,which includerestructuringchargesor write-
and write-downs that became more prevalent in offs, are also sensitive to accountingchoices.
the laterperiod (see Collins et al., Elliottand Shaw
1988,and Givoly and Hayn 1994). Cash Flows and Accruals. An intriguing
As expected, the decline in pretaxprofitability questionregardingthe increasein the frequencyof
cut the ratio of income tax expense to sales almost losses and the deteriorationin reportedearningsis
in half from the first to the last periods. Yet, Panel whetherthese changesreflecta realdrop in the eco-
B of Table4 shows that the effective tax rate itself nomicperformanceof the companiesor areaccount-
decreased only slightly in the later years, despite ing driven.To investigatethis issue, we turnedto a
the considerablereduction in the corporatestatu- measureof companyperformancethatis unaffected
tory tax rate arising from the Tax Reform Act of by accrual accounting, namely, cash flows from
1986.A possible reasonfor the slight decreaseis the operations. Cash flows from operations (CFO)is
prevalenceof losses in the laterperiod.17 definedas the cashreceivedfromcustomersless the
Othercontributorsto the declinein profitability cashpaid to providersof input (labor,suppliers),to
were an increase in depreciationexpense and in creditors(interest),and to tax authorities.
below-the-lineexpenses (i.e.,losses from extraordi- We used the ratio of CFOto assets (CFOA)to
naryitems,discontinuedoperations,and the cumu- assess companies' real economic performance.18
lative effect of accountingchanges). The increases We found that changes in CFOA over the period
in SG&Aand special items (which jointly resulted reflectedno particulartrendover time;the average
in a drop in the net income-to-salesratioof 3.8 pps in most subperiodswas about9 percent.In contrast

Table 3. Decomposition of ROA:Constant Sample, 1956-98 by Subperiod


Net Income to Sales to Net Income to Net Income to Assets to
Assets Assets Sales Equity Equity
Period Mean Median Mean Median Mean Median Mean Median Mean Median
1956-60 0.074 0.069 1.539 1.345 0.063 0.054 0.133 0.123 1.982 1.982
1961-65 0.071 0.066 1.555 1.381 0.065 0.051 0.131 0.122 2.111 1.701
1966-70 0.068 0.062 1.499 1.337 0.065 0.049 0.117 0.121 2.148 1.831
1971-75 0.056 0.055 1.493 1.327 0.050 0.043 0.104 0.114 2.262 1.948
1976-80 0.066 0.068 1.602 1.430 0.057 0.048 0.122 0.142 2.332 2.008
1981-85 0.047 0.054 1.469 1.320 0.039 0.041 0.076 0.121 2.485 2.064
1986-90 0.036 0.049 1.322 1.212 0.015 0.040 0.066 0.118 2.939 2.230
1991-98 0.012 0.039 1.325 1.198 -0.015 0.032 0.089 0.100 2.964 2.352

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FinancialAnalysts Journal

Table 4. Representative Income Statement and Financial Ratios, 1956-98 by


Subperiod
Impact of Change
1956-70 1971-80 1981-98 in Line Itemsa
Measure (n = 7,472) (n = 7,276) (n = 11,462) (pps)
A. Incomestatement
Sales 100.0% 100.0% 100.0%
- Cost of goods sold 68.4 69.7 68.8 -0.4
Gross profit 31.6% 30.3% 31.2%
- SG&A expense 16.8 17.2 19.9 -3.1
- Depreciation 4.1 3.4% 4.6% -0.5
Income before interest expense 10.7% 9.7% 6.7%
- Interest expense 1.3 2.0 3.2 -1.9
- Special items 0.0 0.0 0.7 -0.7
+ Nonoperating income (loss) 1.1 1.5 1.7 +0.6
Pretax income 10.5% 8.9% 4.5%
- Income tax expense 4.7 3.9 2.4 +2.3
Income from continuing operations 5.8% 5.0% 2.1% -3.7
+ Discontinued operations,
extraordinary items, cumulative
effect of accounting changes 0.1 0.0 -0.4 -0.5
Net income 5.9% 5.0% 1.7% -4.2

B. Rates and ratios


Sales/assets 1.56 1.60 1.43
Tax rateb 43.3% 42.8% 39.0%
ROA 7.0% 6.1% 3.0%
Note: The most extreme 0.5 percent of the cases for each ratio each year were truncated. For any given
year, only companies with complete data for all items were considered.
aImpact of change between earliest and latest subperiods on the ratio of net income to sales.
bThe tax rate was calculated as the tax expense divided by pretax income (except that when the tax
expense was positive and pretax income was negative, it was set equal to 1.0). This ratio was truncated
at +/-1.0.

to earnings, we found no increase in the incidence sample, as shown in the line labeled "Cumulative
of negative cash flows, nor did we find a decrease Total Accruals (before depreciation)."20
in the CFO-to-assets ratio over the 49-year period.19 An important finding that emerges from the
These results strongly suggest that the decline figure is that accruals (excluding depreciation)
in profitability is not a result of a change in the across the sample companies do not cancel out (i.e.,
distribution of the underlying cash flows but, rather, do not sum to zero) over time. Instead, two distinct
results from a change in the relationshipbetween cash subperiods emerge, from the mid-1960s to the early
flows and earnings-that is, a change in accounting 1980s and from the early 1980s to 1998. In the earlier
accruals. This relationship is explored in the next subperiod, the aggregate cumulative net income
section. (adjusted for depreciation) slightly exceeds the
0 Accumulationof accruals.In a steady state, aggregate cumulative cash flows from operations.
one would expect the cumulative amount of net In other words, excluding depreciation, the sample
income (before depreciation and amortization) to companies generated net positive accruals up until
converge in the long run to cash flows from oper- about 1981, when accruals began to be slightly
ations. Figure 2 provides evidence of the actual negative. In contrast, the second subperiod shows
reversal of accruals for our constant sample of an almost continuous accumulation of negative
companies. For each of the years 1966 to 1998, we accruals. That is, net income before depreciation in
plotted the difference between cumulative net the later subperiod was systematically and consis-
income before depreciation and amortization tently below cash flows from operations. The mag-
(hereafter referred to collectively as "deprecia- nitude of the signed accumulation of total accruals
tion") and the cumulative cash flows from opera- (before depreciation) is not trivial. For the constant
tions, up to that year, aggregated over the constant sample, this accumulation over the years 1966-1998

62 ?2002, AIMR_

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Rising Conservatism

Figure 2. Cumulative Accruals by Type: Constant Sample, 1966-98


$ Billions
1,500

1,000 _

500 -

-500

-1,000

-1,500

-2,000 l l l l l l l l l l l l l l
6566 68 70 72 74 76 78 80 82 84 86 88 90 92 94 96 98

Cumulative Operating Accruals


.* Cumulative Total Accruals
(before depreciation)
Cumulative Nonoperating Accruals without
Special Items and Discontinued Operations
- - - Cumulative Nonoperating Accruals
Notes: Total accruals (before depreciation) = (Net income + Depreciation) - Cash flows from operations.
Operating accruals = AAccounts receivable + Alnventories + APrepaid expenses - AAccounts
payable - AAccrued expenses - ATaxes payable.
Nonoperating accruals = Total accruals (before depreciation) - Operating accruals.

amounts to almost -$400 billion, which represents Figure 1, operating accruals show a markedly dif-
more than 16 percent of the cumulative net income ferent pattern. Consistent with the growth of the
of the sample companies for the same period. sample companies, operating accruals increased to
Accrual components. The lines labeled a total aggregate accumulation of almost $1,500
"Cumulative Operating Accruals" and "Cumula- billion for the constant sample by the end of 1998.
tive Nonoperating Accruals" of Figure 2 provide The pace of accumulation of the operating accruals
further insight into the nature of the accrual accu- was relatively slow in the early years but acceler-
mulation. These lines depict the behavior over ated from the late 1970s onward.
time of components of total accruals (other than Extracting depreciation, amortization, and the
depreciation), specifically operating (or "working operating accrual components from total accruals
capital") accruals and nonoperating accruals. results in accruals consisting primarily of such
Operating accruals arise from the basic day-to-day items as losses and bad debt provisions (or their
operations of the business and are defined as the reversal), restructuring charges, the effect of
change in current asset accounts (accounts receiv- changes in estimates, gains or losses on the sale of
able, inventory, and prepaid expenses) minus the assets, asset write-downs, the accrual and capitali-
change in those current liability accounts arising zation of expenses, and the deferral of revenues and
from operations (accounts payable, accrued their subsequent recognition. These remaining,
expenses, and taxes payable). "nonoperating" accruals, although dictated to
Whereas the total accruals (excluding depreci- some extent by generally accepted accounting prin-
ation) exhibit a negative accumulation over time in ciples (GAAP), are largely discretionary in nature,

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with the timing and/or amount of most of them Note that the restructuring explanation is also
subject to management discretion. The accumula- inconsistent with the finding presented earlier
tion of these nonoperating accruals over time, our that the drop in profitability was prevalent for
first measure of conservatism, is illustrated by the almost all industries; that is, it affected not only
line labeled "Cumulative Nonoperating Accruals" those in which restructuring was common
in Figure 2. Note the fairly steady accumulation of (most notably, the manufacturing sector) but
negative nonoperating accruals over the period also industries (such as those in the high-tech
examined. The net negative accumulation is most group) that were less affected by this trend.
pronounced in the more recent years, and the total Mergersandacquisitions.Another possible expla-
accumulation of these accruals is substantial-2.8 nation for the drop in corporate profitability is
percent of the cumulative sales of the sample com- the accounting effects arising from the recurring
panies for that period and 32.2 percent of their total waves of mergers and acquisitions during the
assets as of the end of 1998. five decades spanned by our investigation.
The accumulation of negative accruals shown Most of the acquisitions in the past two decades
in Figure 2 in the second half of the period was were accounted for by the purchase method,
common to most companies and industries. The which tends to dampen profitability (and
average annual accumulation of accruals per com- increase negative accruals) because of the
pany in the second half of the period was signifi- added depreciation and amortization arising
cantly more negative than in the early half of the from the revaluation of acquired tangible assets
period. Furthermore, the negative accumulation of and the amortization of goodwill. Furthermore,
nonoperating accruals in the second subperiod because many acquisitions were financed with
occurred in 264 of the 272 four-digit industries. The debt, subsequent profits were adversely
ratio between this accumulation in the second sub- affected by the increased financial charges. To
period and that in the first subperiod is 6.1 for the test the plausibility of the M&A explanation, we
constant sample, with an interquartile range for the first examined the trend in EBITDA (earnings
272 industries between 2.9 and 7.7. before interest, taxes, depreciation, and amorti-
The finding of a prevalent and significant accu- zation). The results (not shown) reveal a pattern
mulation of negative nonoperating accruals is con- of decline similar to that observed for the other
sistent with an increase in reporting conservatism measures of profitability-ROA and EBIT to
since the early 1980s. assets. Second, we formed for each year a port-
11 Alternativeexplanations.The decline in prof- folio of all companies that did not engage in an
itability and the increased accumulation of negative acquisition in any of the preceding five years.
accruals could have several explanations other than We then replicated Figure 1 for this subsample
conservatism. Both phenomena could be a reflec- of companies whose earnings were unlikely to
tion of real economic developments rather than be affected by acquisitions. We found the
reporting patterns, or they could be merely artifacts decline in ROA over the years for this subsam-
of our measurement procedures. Following is a ple to be statistically indistinguishable from the
brief account of our tests of some alternative expla- results for the full sample. Finally, we repro-
nations. duced the accrual accumulations of Figure 2
* Restructuring. In the past two decades, many excluding companies that engaged in M&A
companies have restructured their operations. activity during the period. These results (not
This real activity naturally triggered noncash shown) also were similar to the results for the
charges to income but without implying greater entire sample.
reporting conservatism. To examine the extent * Growthand inflation.A potential technical expla-
to which restructuring explains the results, we nation for the observed accumulation of nega-
recomputed the nonoperating accruals exclud- tive accruals is the growth of the sample
ing two components that are most likely to companies. Growth, whether real or nominal
capture the effect of restructuring activities- (resulting from inflation), produces an increase
special items and gains or losses from discon- in the size of earnings and cash flows and, con-
tinued operations. The results, presented in the sequently, of accruals. We controlled for growth
line labeled "Cumulative Nonoperating Accru- in the initial tests by deflating the accruals by
als without Special Items and Discontinued total assets, but the deflator may not have fully
Operations" in Figure 2, show that these com- captured the scale of operations that gave rise
ponents did indeed dampen reported earnings, to the accruals. Therefore, a reappraisal of the
but the extensive accumulation of negative growth explanation is in order. The full sample
accruals persisted even after their exclusion. of companies indeed exhibited impressive

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Rising Conservatism

growth throughout the examined period, but The first measure,the incrementalresponse to
the growth explanation is not supported by bad news relativeto good news, ,1, is positive and
furtheranalyses for several reasons. First,the significant. Furthermore,P, increased markedly
companiesgrew throughout the entireperiod.In over time. The hypothesis that the value of the
fact, the average geometricannual growth rate annual fr1is the same in the later years as in the
in sales was even higherin the earlypart of the earlieryears is rejectedat the 1 percentsignificance
period (13.5percentfor 1950-1980)than in the level. These results suggest that, consistent with
more recent years (6.9 percent for 1981-1998). accounting conservatism, earnings reflect bad
Second, when we used sales or the change in news more promptly than good news. Moreover,
sales,ratherthantotalassets,to deflatethe accu- consistent with increasedconservatism in recent
mulation,the resultsremainedintact.Inflation years, the differentialresponse time to bad news
is also unlikelyto have causedthe accumulation relative to good news has become more pro-
of negative accruals.No discernibleaccumula- nounced in recentyears.
tion of negative accrualsoccurredin the 1960s A similar pattern is exhibited by the second
or the 1970s,yet the mean annualinflationrate measure,(Po+ f1))/1o, which assesses the sensitiv-
in those years (4.9percent)was higherthanthat ity of earnings to bad news relative to their sensi-
(4.1 percent)in the period in which the major tivity to good news (see Appendix A). Under
accumulationoccurred. neutral (neither conservative nor aggressive)
In summary,the evidence is inconsistentwith reporting,this ratio should be 1. In Table 5, how-
several altemative explanationsfor the decline in ever, this ratio is always above 1, indicating a
reportedprofitabilityand the increasein accumula- greaterpropensityto recognizebad news in a more
tion of negativeaccrualssincethe early1980s,which timely manner than good news. Note that the
increasesthe likelihoodthat a rise in reportingcon- "overrecognition"of bad news is morepronounced
servatismis the explanationfor these phenomena. in lateryearsthanin earlyyears.Theratioincreases
almost monotonically to above 25 in the more
The Return-Earnings Association. Another
recentyears.
set of measures that we used to assess reporting
In a similarvein, the explanatorypower of the
conservatismis the differenceovertime in the speed
at which eamings reflect economic events. We regression (its R2) is larger when the regression
hypothesized that if accountinghas become more was estimated during negative-return(bad-news)
conservative,the response to bad news will have periods than during positive-returnperiods. Fur-
become more timely than the response to good thermore,the ratio of the R2 in bad-news periods
news. To examinethis hypothesis,we estimatedthe to the R2 in good-news periods increased consid-
"earningsresponse" coefficient from a regression erably over the 49-yearperiod.
estimatedfrom all company-years.Specifically,we The "totalbias" measure,which expresses the
regressedEPS(deflatedby price)on the contempo- net downward effect on earningsof the overrecog-
raneousreturnand a dummy variablewhose coef- nition of bad news and the underrecognitionof
ficient estimated the differential response of good news as a fraction of true earnings (see
earningsto bad news and good news. We identified Appendix A), is shown in the last column of Table
periodsof bad (good)news as those with a negative 5. Given that the average E/P across companies
(positive) return.The regressionand the variables and years in our sample was 0.09, the downward
aredescribedin AppendixA. Theregressionresults bias in the E/P average for the full period of 0.011
produced a number of measures for gauging the suggests an average understatementof about 12
incrementalearningsresponseto bad news relative percent in earnings (0.011/0.09). This bias also
to good news as well as allowing us to measurethe increased over time. In the earliest subperiod, the
average downward bias in the earnings-to-price bias was only about 2 percent of earnings, but it
ratio (E/P) because of conservatism. increasedfairlysteadilyto about30 percentof earn-
Table 5 shows the averageannualvalues of the ings in the latest subperiod.These bias results are
measures produced by the regression.The results in line with the findings regardingthe accumula-
indicate that financialreportingis in general con- tion of negative accruals.
servative,in thatit defersrecognitionof good news In summary, all the regression measures
and acceleratesthe recognitionof bad news. More designedto capturevariousaspectsof the timeliness
importantly,a considerableand significantincrease with which bad news is reportedrelative to good
has occurredover time in the degree of conserva- news consistentlypoint to an increasein reporting
tism as capturedby these measures. conservatismover time.

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Table 5. DifferentialReturn-Earnings Association in Good-News and Bad-News Periods: Constant


Sample, 1951-98 by Subperiod
(t-values in parentheses)
ExplanatoryPower of
IncrementalResponseof Sensitivityof Earningsto the Regressionin Periods TotalBiasin
Earningsto BadNews BadNews Relativeto Their of BadNews Relativeto Earningsa
Numberof Relativeto Good News Sensitivityto Good News Periodsof Good News (deflatedby
Period Observations (A)a [(&?+ l)/o]a (R2Bad/R2Good)a lagged price)
Overall
period 23,612 0.133 3.77 3.92 0.011
(15.05)
1951-55 544 0.019 1.73 0.71 0.002
(1.85)
1956-60 612 0.057 2.68 1.61 0.010
(2.24)
1961-65 1,080 0.074 4.22 1.95 0.011
(3.65)
1966-70 1,978 0.085 4.28 2.22 0.013
(5.86)
1971-75 2,930 0.199 4.83 2.89 0.012
(6.28)
1976-80 3,616 0.292 7.79 2.73 0.025
(8.90)
1981-85 3,658 0.346 18.30 8.10 0.023
(7.19)
1986-90 3,705 0.449 18.96 18.25 0.026
(12.02)
1991-98 5,481 0.521 25.81 22.17 0.031
(12.87)
aUnderneutralreporting,I, and totalbias (deflatedby lagged price)are expectedto be 0 and the ratios(f0 + pl)/Po and R2Bad/R2Good
are expectedto equal to 1. See AppendixA for regressionspecificationand definitions.

Skewness of Earnings. A basic feature of a examined. Moreover, it has become increasingly


conservativereportingsystem is the early and full negativelyskewed,whereasthe distributionof cash
recognition of unfavorableevents in the financial flows from operationshas shown little movement
statements and the delayed and gradual recogni- over time. The trend in the earningsdistributionis
tion of favorableevents. If such propensitiesexist, monotonic,with the increasein skewness occurring
the earningsdistributionwill be negativelyskewed. in the mid- to late 1970s and acceleratingin the
Figure 3 depicts the change in the skewness of the 1980s. The distributions of other earnings mea-
ROAdistributionrelativeto thatof cashflows from sures, including those based on income from con-
operationsovertime.Again,we used the cashflows tinuing operations and on income before special
measure as a benchmarkfor assessing changes in items (not reported),reveal a similar pattern.The
the earningsdistribution.The skewness measurein negative skewness of the earnings distributionis
each analysis is defined as consistent with conservative reporting, and the
E(x-g3)
increasein the negative skewness is consistentwith
Y= 3 an increasein conservatism.
where x is ROA (or CFOA)and g and a are esti- Variability of Earnings. Results for our next
mated by the mean and standarddeviation of the measure of conservatism, the variability of the
ROA (or CFOA)distribution. earnings distributionover time, are in Table 6 in
Figure3 shows the skewness measurederived the formof standarddeviationsby subperiodof net
from the cross-sectionof company-yearsand from income to total assets and of cash flows from oper-
the time series of individual companies. Both sets ations to total assets. As can be seen, earningshave
of resultsindicatethatthe earningsdistributionwas become increasinglydispersed;the standarddevi-
indeed negatively skewed in most of the periods ation of ROA rose from an average of about 0.060

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Rising Conservatism

Figure 3. Time-Series and Cross-Sectional Skewness of Earnings and Cash


Flows: Constant Sample, 1956-98
SkewnessMeasure
1.0

0.5

-0.5 __

-1.0

-1.5

-2.0

-2.5l llllll
56 60 65 70 75 80 85 90 95 98
Net Income(crosssectional)
.*----- Net Income(time series)
- - - Cash Flow from Operations (cross sectional)
CashFlow fromOperations(time series)
Notes:All variableswere deflatedby totalassets.Valuesfor eachyear arethe five-yearmoving average
of the skewness measure,centeredon that year. The cross-sectionalvalue for each year is the average
value of the skewness measurecomputedacrossthe sample companies.The time-seriesvalue shown
for each year is the averagesample value of the skewness measurecomputedfor each company.The
skewness measurefor each company in any given year was based on the time series consistingof 11
annualobservationscenteredon thatyear.

Table 6. Standard Deviation of ROAand CFOA, individual companies.The mean ratio of the stan-
1951-98 by Subperiod dard deviation of ROA during the last subperiod
StandardDeviation (1981-1998)to the standarddeviation of ROAdur-
of ROA StandardDeviation ing the earlysubperiod(1951-1980)for the constant
Full Constant of CFOA: sample of companieswas 3.07, significantly(at the
Subperiod Sample Sample ConstantSample 1 percent level) above 1.0. Furthermore,about 75
1951-55 0.043 0.039 0.084 percent of the companies experiencedan increase
1956-60 0.052 0.044 0.073 in the standard deviation of their ROA measure
1961-65 0.060 0.051 0.085 between these two subperiods.
1966-70 0.081 0.058 0.088 We also found (not reported)that the increase
1971-75 0.119 0.065 0.084 in the dispersionof earningsdistributionwas com-
1976-80 0.165 0.090 0.083 mon to all company-size groups and industries.
1981-85 0.337 0.145 0.092 The standarddeviation of ROA of the portfolio of
1986-90 0.437 0.198 0.093 the smallest companies grew from 0.085 to 0.732
1991-98 0.517 0.287 0.086
between the 1951-80 subperiod and the 1981-98
Note:The most extreme0.5 percentof the cases at eitherend of subperiod. The largest companies experienced a
the distributioneach year were truncated.
less dramatictrend, but the standarddeviation of
theirROAstill doubled over this period,from0.033
in the years prior to 1971to an averageof 0.517for to 0.067.The mean annualcross-sectionalstandard
the full sample and 0.287for the constantsample in deviation of ROA of the 272 industries increased
the 1990s.21 from 0.046 in the early subperiod to 0.075 in the
We obtaineda similarresult (not shown) when later subperiod, with 78 percent of the industries
we analyzed the time series of earnings of showing an increased dispersion in ROA. We

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obtained similar results when we partitioned the book value of companies'equity. To the extentthat
companies into high-tech and low-tech groups. equity valuation by investors is based on the
In contrast to the ROA pattern of increased presentvalue of futurecashflows, the M/B (aswell
earnings dispersion over time, the last column of as P/E multiples) should be higher when account-
Table6 shows thatthe standarddeviation of CFOA ing measurementis more conservative.
remained fairly stable, hovering around 0.08 Figure4 shows the trendin the aggregateM/B
throughout the examined period. This stability (thesolid line)forthe constantsamplein the 1962-98
was evident also in all company size groups and period.22The resultis a U-shapedcurvethatrose to
industries. about 2.5 in the early 1960s, declined through the
To identify the contributorsto the increased early 1970sto reach a level of slightly above 1.0 in
earnings variabilityand to relate variabilityto the the late 1970s,had risen again to 2.0 by the end of
behavior of accounting accruals,we decomposed the 1980s,and increasedsharplyto above 3.0 in the
the varianceof ROAinto its components:the vari- 1990s. These findings support the hypothesized
ance of cash flows from operations,the varianceof increasein conservatism.
operatingand nonoperatingaccruals,and the cova- To obtain further evidence of the extent to
riances between these variables. The results (not which the increase in M/Bs in the second
reported)reveal that varianceof the nonoperating subperiodis relatedto reportingconservatism,we
accruals has been the greatest contributorto the recalculated the ratios using as the denominator
increase in earnings variabilityin recent decades. an estimate of the book values that wouldhavebeen
Specifically,the greaterearnings and accrualvari- reportedhad there been no accumulation of
ability is primarilya result of the rising incidence negative nonoperating accruals. This adjusted
of one-time large nonoperatingaccruals(as docu- book value was computed as the reported book
mented by Collins et al., Elliott and Shaw, and value plus the accumulated nonoperating accru-
Givoly and Hayn 1994). als as of the end of the period. We calculated
adjusted M/B values based on these adjusted
Market-to-BookRatio. Our final measure of book values and plotted them as shown in Figure
the degree of reportingconservatisminvolved the 4. In contrast to M/B, the adjusted M/B changed
relationship between the market value and the little from the mid-1970s through 1998.23

Figure 4. Market-to-Book Ratio over Time: Constant Sample, 1962-98


Ratio
4.0

3.5

3.0

2.5
M/B

2.0

1.5

1.0 .~. .. *. .**..... ..* .* . . .. .. Adjusted


M/B

0.5-

0 l l l l l l l
62 64 66 68 70 72 74 76 78 80 82 84 86 88 90 92 94 96 98
Notes:The M/B is computedas the aggregatemarketvalue of the sample companiesdivided by their
aggregatebookvalue atyearend. TheadjustedM/B reflectsthe addingbackof cumulativenonoperating
accrualsto the book value.

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Rising Conservatism

Note, however, that rather than reflecting a value adjustedfor cumulativenonoperatingaccru-


changein the degree of reportingconservatism,the als. After controlling for growth, we found the
observed variation in the M/B over time might median adjustedM/Bs of the entire sample and of
reflectchangesin marketexpectationsof companies' four of the five expected-growthportfolios to be
growth. Therefore,to control for growth expecta- only slightly higher (butnot significantlyso) in the
tions, we ranked all company-yearsby expected second subperiod than the median adjustedM/Bs
growthratesand measuredthe medianM/B in each in the earlier subperiod. Thus, the higher M/Bs
portfolioforeachof two subperiodsshown in Figure observedin recentyears appearto be partlydriven
4, 1968-1980and 1981-1998.To constructthe port- by depressed book values arising from more con-
folios,we used two proxiesforexpectedgrowth:the servative accounting.
actualannual geometricgrowth rate in sales of the The examinationbased on the adjustedM/Bs
company over the succeeding five years (the "for- may overstatethe contributionof increasedreport-
ward-looking approach")and the actual annual ing conservatismto the increase in the M/B over
geometricgrowth rate in the preceding five years time because the "true"adjustedbook value at the
(the "backward-lookingapproach").24 end of the period might be lower than our estimate
Table 7 shows the expected growth rates, (which is the reportedbook value minus the accu-
median M/Bs, and median adjustedM/Bs for the mulated nonoperatingaccrualsat that time). Such
five portfolios ranked by expected growth in the overstatementarisesfromthe potentialsubstitution
two subperiods,where expectedgrowth rateswere between certainnonoperatingaccrualsand future
estimatedusing the backward-lookingapproach.25 operatingexpenses.Forexample,a write-downof a
As reported in the first row, whereas the median depreciable asset in the current period leads to
level of expected growth for the entire sample of lower depreciationcharges in subsequentperiods
companieswas lower in the second subperiodthan (unlessthe assetis replacedby a new one).Similarly,
in the first subperiod, the median M/B for the the establishmentof a provision for future costs
sample was much higher in the second subperiod. (another negative discretionary accrual) in one
The rows for the individual expected-growthport- period resultsin lower recordedexpenses in subse-
folios indicate,however, that the M/B within each quent periods. Assessing the extent of the upward
subperiod increased with expected growth. More bias in our estimatedbook values is difficult,but it
relevantto ourexaminationis thatthe M/B foreach is probablysmall for two reasons.First,new depre-
growth portfolio was greaterin the second subpe- ciable assets, which tend to at least maintain the
riod than in the first subperiod. Except for the previous level of depreciation,are likely to replace
highest-growthportfolio,all differencesare statis- most of the assetswrittenoff. Second,becausemany
tically significantat the 1 percentlevel. of the provisions for future expenses (e.g., post-
Table 7 also reports our findings when we retirementbenefits) are "settled"only over a long
replicatedthese results for the M/B with the book period, this bias may not be pronounced.

Table 7. M/Bs for Various Growth Portfolios by Subperiod: Constant


Sample, 1968-98
HistoricalMedian Median MedianAdjusted
GrowthRate M/B M/Ba
Portfolio 1968-80 1981-98 1968-80 1981-98 1968-80 1981-98
All companies(n = 21,320) 13.5% 6.9% 1.30 1.67 1.24 1.26
By growthportfolio
1. Lowestgrowth 0.4 -1.3 0.92 1.29*** 0.98 1.05
2 5.6 5.2 1.09 1.59*** 1.10 1.24
3 9.5 9.2 1.26 1.68*** 1.23 1.37
4 13.3 12.3 1.48 1.78*** 1.42 1.59**
5. Highest growth 21.2 20.2 1.84 1.95*** 1.73 1.71
aAdjustedbook values were computed by adding back the cumulative amount of nonoperating
accrualsto the reportedbook values.
**Means(not shown) of the two subperiodsare significantlydifferentat the 5 percentlevel.
***Means(not shown) of the two subperiodsare significantlydifferentat the 1 percentlevel.

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InvestmentImplications low-P/E stocksyield higherreturnsthanhigh-M/B


The results reportedthus far suggest that drawing or high-P/E stocks. As reportedin the last row of
inferences from historical comparisons of ratios Table8 ("Strategyperformance"),the differencein
such as the P/E and M/B about over- or underval- the average annual returnfollowing portfolio for-
uation of the market without adjusting for the mation between the high- and low-M/B portfolios
increased reporting conservatism in recent years was 0.062and between the high- and low-P/E port-
may be flawed. In this section,we demonstratehow folios was 0.083.These values are significantlydif-
incorporatingconservatismmeasuresinto security ferentfromzero.
analysis might improve investment strategies.The Our intentionin this analysis,however, is nei-
analysisexploits the cross-sectionalvariationin the therto resolve these apparentanomaliesnor to test
degree of conservatism in devising two types of the competing explanations for them (mispricing
investment strategies-one based on the M/B and or risk differentials). Rather, our aim is to show
the otherbased on the P/E. that, within the confines of these strategies, the
Both strategies are motivated by the notion trigger ratio (M/B or P/E) becomes more indica-
that a low (high) M/B or P/E identifies stocks tive of future returns once it is adjusted for the
whose values are temporarilyunderstated (over- degree of reportingconservatismof the company.
stated).Under these strategies,investmentis made Note that, otherthings being equal, greaterreport-
in low-M/B or low-P/E stocks and short positions ing conservatismresults in lower book values and
are held in high-M/B or high-P/E stocks.26We
a shift toward greater conservatism results in
ranked all companies for each year, alternatively,
lower earningsduring the transitionperiod. These
by their M/Bs and their P/Es three months after
their fiscal year-ends, and we assigned them phenomena, in turn, lead (in an efficient market)
among five portfoliosbased on these rankings.We to artificiallyhigher M/Bs and P/Es that do not
then measuredthe averagereturnof each M/B and predict future returns as would genuinely high
P/E portfolio over the 12 months following the M/Bs or P/Es. Therefore,identifying and separat-
portfolioformationdate. ing the effect of conservatism on these ratios is
The resultsfor our constantsample (represent- expected to improve the yield to P/E or M/B
ing about 2,500 cases, or company-years,in each investment strategies.
portfolio)arepresentedin Table 8. Theyconfirmthe Followingis a descriptionof our analysisof the
finding reportedby other studies that low-M/B or effectof reportingconservatismon these ratiosand

Table 8. Performance of M/Band P/E Strategies Conditional on Degree of Reporting Conservatism:


Constant Sample, 1968-98
M/B Strategy P/E Strategy
Postformation Postformation
Postformation AnnualReturnof Postformation AnnualReturnof
AnnualReturn ModifiedPortfoliosa AnnualReturn ModifiedPortfoliosa
Median Median
Portfolio M/B Mean Median Mean Median P/E Mean Median Mean Median
1. Lowest20%M/B
(or P/E) values 0.639 0.209 0.120 0.213 0.128 7.013 0.219 0.155 0.209 0.139
2 1.062 0.182 0.115 10.334 0.200 0.150
3 1.446 0.178 0.098 12.836 0.175 0.130
4 2.031 0.161 0.090 16.560 0.151 0.121
5. Highest20%M/B
(or P/E) valuesb 5.950 0.147 0.079 0.125 0.067 33.007 0.136 0.087 0.101 0.064
Strategyperformance 0.062** 0.041 0.088?? 0.061 0.083** 0.068 0.108?? 0.075
Note:Returnswere measuredover the year startingwith the beginningof the fourthmonth afterthe fiscalyear.
aTheseportfolioswere modified by excluding the most conservativereportersfrom Portfolio1 and the least conservativereporters
fromPortfolio5.
bInthe M/B analysis,thisportfoliowas augmentedby 187caseswith negativebookvalues.TheirM/Bs werenot reflectedin the median
ratiofor the portfolio.In the P/E analysis,this portfoliowas augmentedby 1,509cases with negative earnings.TheirP/Es were not
reflectedin the medianratiofor the portfolio.
**Significantlydifferentfromzero at the 5 percentlevel.
??Significantlydifferentat the5 percentlevel fromtheperformanceof a similarstrategythatignoresthedegreeof reportingconservatism.

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Rising Conservatism

on the returnfrom investment strategiesbased on lower rate)even afterwe correctedfor an estimate


them.We identifiedconservativeversus aggressive of the effect of increased conservatism. The same
reportersby one of the conservatismmeasuresused holds true for the trend in the P/E. Furthermore,
in the study-the accumulation of nonoperating as explained in the discussion in the "Market-to-
accruals over time. We ranked all companies for Book Ratio" section, our design may overadjust
each year into five "conservatism"portfoliosbased for the effect of increased conservatism. Thus,
on the accumulationof theirnonoperatingaccruals although conservatism is a factor in the lower
over the previous eight-year period. We incorpo- earningsand book values reportedin recentyears,
rated informationon reporting conservatisminto it is undoubtedly not the only explanatoryfactor.
the M/B or P/E strategyby removingfrom the top The impactof conservatismon financialratios
(bottom)portfolio cases that might belong to this is, moreover,much more pervasive than is implied
portfolio only because of their more conservative by the findings of the preceding analysis, which
(less conservative)reporting.Cases with the most focused on the effect of the increasein reporting
(least)conservativereportingwere defined as those conservatism on certain financial ratios. This
in the top (bottom)conservatismportfolio. analysis did not provide a complete evaluation of
The results presented in Table 8 show that the role of the steady presenceof a conservativetilt
incorporatinginformationon the degree of conser- in financial reporting on financial ratios. Yet, the
vatism improved the performanceof both the M/B combination of the level of conservatismalready
and P/E strategies(in terms of excess returnof the inherentin financialreportingand the changesin the
top portfolioover the bottomportfolio)by about25 natureoftheeconomic activitiesof the corporatesector
percent.As the last row shows, the averageexcess may have had a profoundeffect on financialratios.
return increased from 0.062 to 0.088 for the M/B For example, the conservative treatmentof R&D
strategy and from 0.083 to 0.108for the P/E strat- expenditures-the requirementto write them off as
egy. Bothimprovementsarestatisticallysignificant. incurred-has remainedunchangedsince the early
This improvement in the strategies' perfor- 1970s. This R&D rule results in the omission of
mance was achieved even though the manner by certain value drivers from the balance sheet and,
which informationon conservatismwas incorpo- therefore, other things being equal, tends to
ratedin the analysiswas fairlynaive andincomplete increase the M/B. Still, as long as the amount of
becausewe did not use individualcompanies'mea- R&Dexpendituresby companies does not change,
sures of conservatism (aside from their portfolio no temporal changes in the M/B would be
affiliation)and the partitioningof cases into conser- expected. When the effects of this conservative
vatism portfolios was quite rudimentary.Refine- accounting rule are combined with a significant
ments in the methods might lead to even greater increaseof corporateinvestmentin R&D,however,
performanceimprovement. as is the case in recent decades, the effect is to
Two lessons may be leamed from these find- increaseM/Bs and P/Es.
ings. First,investors give properrecognitionto the
degree of reportingconservatismin valuing com- Conclusions
panies' equity by assigning conservativereporters
higher book values and earnings multiples than We provided evidence of the change in the time-
aggressive reporters.This result is consistent with seriespropertiesof earnings,cash flows, and accru-
our previous findings concerningthe behavior of als suggesting that the relationship between
the M/B over time. Second, when an investment accountingeamings and the economicperformance
strategybased on either of these multiples is used, of companiesis not stable over time. In particular,
modifying that strategyby incorporatinginforma- the results of a series of tests are consistentwith a
tion aboutthe extentof conservatismin the compa- trend toward increased reporting conservatism.
nies' financialstatementswould be advantageous. Although each of the tests has limitations,consid-
ered as a whole, the results suggest that financial
Conservatism's Effect on Recent M/Bs reporting-already conservatively biased by
and P/Es. Although the exact contribution of accountingconventions-has becomemoreconser-
the increased conservatism to the higher M/Bs vative since the early 1980s.Our findings indicate
and P/Es experienced in recent years is difficult that the high multiples of earningsand equity that
to quantify, increased conservatism alone obvi- peaked in the late 1990s were partly a result of
ously does not fully explain the rise in these ratios. increasedconservatismand thus may not indicate
Consider, for example, the analysis of the trend in merely overprilcing.
the M/B in Figure4. The increasein this ratio over At least one measureof reportingconservatism
the last two decades persisted (althoughat a much is readily availableto analysts and can be used to

January/February 2002 71

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FinancialAnalystsJournal

improveequitystrategies.Thatmeasure,the current DRit = a dummy variable set equal to 1 if Rit


accumulationof nonoperatingaccruals,canbe used is negative and 0 otherwise.
to characterizethe reportingregime of individual We derived various measuresof conservatism
companiesand, accordingly,to adjustthe earnings from the results of this regression:
and equity multiples computedfor the company. * The coefficient 1 captures the incremental
responseto bad news relativeto good news. We
Appendix A. Estimating the expected I,8to be positive under conservative
Differential Response of Earnings reporting.
* The ratio (P0 + Pj)/PO captures the sensitivity
to Good versus Bad News of earningsto bad news relativeto the earnings
We estimated the following regression equation sensitivity to good news. We expected this
fromall sample observationspooled acrosscompa-
ratio to be greater than 1 under conservative
nies and years:27
reporting.
pSit = Cc + cc DR + * The ratio of the R2in bad-news periods to the
|oRit + (IhRit)(DRit)+ sit,
i, t-1 R2in good-news periods measuresthe relative
where explanatorypower of the regressionin periods
EPSit = EPSof company i for fiscal year t of bad news and good news. We expected this
price per share at the beginning of the ratio to be greater than 1 under conservative
Pi, t- =

fiscal year reporting.


Rit = return of company i over the 12 * Fromthe regressionparameters,we estimated
months beginning 9 months prior to the average downward bias in earnings-to-
the end of fiscal year t price ratios as a result of conservatism.28

Notes
1. Theonly "official"definitionof conservatismis thatoffered 8. Theinterestof analystsis discussedin "Onthe Books,More
in the glossary of FinancialAccounting StandardsBoard Factsand LessFiction,"NewYorkTimes(February16,1997).
(FASB)Statementof ConceptsNo. 2, namely, that conser- The attentionof accountingstandardsetters is shown by,
vatismis "aprudentreactionto uncertaintyto try to ensure for instance,the FASB'sEmergingIssues TaskForceIssue
that uncertaintyand risks inherentin business situations No. 94-3, which attemptsto limit the amounts written off
are adequatelyconsidered." as restructuringchargesuntil actualcost commitmentsare
2. An exampleis Statementof FinancialAccountingStandards made. On the regulation side, Arthur Levitt, the former
(SFAS)No. 106,Employer's AccountingforPostretirementBen- SECChair,frequentlyquestionedthe accountingpractices
efitsOtherThanPensions(1992).Otherstandardsresulting commonly used by public corporationsto manage earn-
ings. Most of the practices (such as overstatement of
in earlierexpenserecognitionincludeSFASNo. 68,Research
restructuringand loss provisions) are income decreasing.
and Development Arrangements (1982),and SFASNo. 123, (See www.sec.gov/news/speech/speecharchive/1998/
Accountingfor Stock-Based Compensation (1995).(For SFAS spch220.txtfor his 1998 speech.) Among the few studies
citationssee "FASB"in the References.) dealingwith the extentof conservatismarethose of Stober
3. ThesestandardsincludeSFASNo. 114,AccountingbyCred- (1996),which examined trends in M/Bs; Leftwich(1995),
itorsfor Impairment of a Loan(1993), and SFAS No. 121, which detected a conservative tilt in the FASB agenda
Accountingfor the Impairment of Long-Lived Assets andfor decisions; Basu (1997), which devised several empirical
Long-Lived Assetsto beDisposedOf (1995). measures of conservatismand showed that the level of
4. Items on the FASB'sagenda determinewhich proposed conservatismvarieswith changesin auditors'legal liability
topics or projectsare sufficientlyimportantto be pursued exposure;andGivolyandHayn (2000)andHolthausenand
by the FASBand developed into a reportingstandard. Watts (2001),which provided evidence on the time-series
5. KrishnanandKrishnan(1997)found thatauditorsaremore patternsof conservatism.Among the studies of the cross-
likely to resign from jobs that have a high probabilityof country comparisonsof reportingconservatismare Ball,
Kothari,and Robin(1999)and Pope and Walker(1999).
litigation. Anecdotal evidence was provided in "More
Accounting Firms Are Dumping Risky Clients" (Mac- 9. Thetheoreticalframeworkdevelopedby Felthamand Ohl-
son (1995)suggests the M/B as a measureof conservatism.
Donald1997).Somestudieseven suggest thatthe increased
legal liabilityof auditorsinhibitsreportinginnovationand 10. Net income (or net loss) refers to the "bottomline" net
income (i.e.,incomeaftergains or losses fromdiscontinued
disclosures(see Minow 1984and Kothari,Lys, Smith,and
operations,extraordinaryitems, and the cumulativeeffect
Watts1988). of changesin accountingprinciples).
6. For example,classifyingthe purchaseas an R&Dexpense, 11. The finding that earningsperformanceover the past two
IBMimmediatelywroteoff the intangibleassetarisingfrom decades is lacklusterruns contraryto the common belief
its purchaseof Lotus.Similaractionsaredescribedin "More thatvigorous earningswere one of the causesfor the surge
FirmsWriteOff AcquisitionCosts"(MacDonald1996). in the stockmarketin this period.Thisbelief is reflectedin
7. SEC Staff Accounting Bulletins may be found at many analyses in the financialpress, such as Bongiomo
www.sec.gov/interps/account.shtml. (1995),Clark(1997),and Spiers(1996).

72 ?2002, AIMRS

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Rising Conservatism

12. Totestforsignificance,t-testswereperformedon theresults 21. As in the earliertests, the test of increasedvariabilitywas


of the subperiodsto assess whether the differencein the based on a comparisonof each of the subperiodswith the
mean ROAbetween each adjacentsubperiodis significant. subperiodthat preceded it. The F-statisticsare significant
All t-values indicatea significantdecline (at the 1 percent acrossall pairedcomparisonsfor the full and constantsam-
significancelevel). ples at the 1 percentsignificancelevel,exceptforthecompar-
13. As noted in the "Sample"section, the use of a constant ison of 1961-1965with 1966-1970for the constantsample.
sample for the years 1968-97 assures comparabilityover 22. Theuse of the ratioof the aggregatevalues, ratherthanthe
time because the sample each year consisted of the same mean of the ratiosover the sample,has the advantagesof
companies.In some tests,however,as in this case,we have both value weighting the observationsand avoiding the
extended the period over which results for the constant meaninglessratios obtainedfor cases with negative book
samplearepresented.Althoughtheresultsfortheadditional values.
years are not strictlycomparablewith the 1968-97period,
they are still more comparablethan the yearly analysisfor 23. As in the analysis of the M/B, the trend in the P/E (not
the full sample, whose compositionchanged dramatically reportedhere) reveals an increasethat becomes less pro-
over the years. nounced in recentyears once earningsare adjustedfor the
14. Similar results (not reported)were obtained for the full accumulationof negative nonoperatingaccruals.The five-
sample. year moving averageof the aggregateP/E for our constant
15. Themotivationfor this classification,suggested by Francis sample(computedeachyearas the aggregatemarketvalue
and Schipper(1999),was based on the notion that compa- of the sample companiesdivided by their aggregateeam-
nies in high-tech industries are likely to have substantial ings) was 8.9 for 1979and 19.3for 1998.Whenthe P/E was
unrecordedintangibleassets. adjusted for conservatism(through the extractionof the
16. Theaverage(geometric)annualgrowthratein nominalsales accumulationof negative discretionaryaccrualsfrom the
of the sample companiesduring the period from 1956-98 eamingsnumbers),this ratiostillincreasedoverthe 20-year
was 9.2 percent. periodbut only from5.1 to 9.5.
17. To the extent that losses do not result in the creationof a 24. Underlyingthe forward-lookingapproachis the assump-
deferred-taxasset (representingthe futuretaxbenefitsaris- tion that investorsprojectfuturegrowthwithout bias. The
ing from loss carryforwards),the effectivetax rate may be backward-lookingestimateassumes that investorsproject
greaterthanthe statutoryrate. futuregrowthbased on past growthrates.
18. We obtained our data for CFOfor 1987-1998from Com- 25. Use of the forward-lookingapproach to estimate the
pustat Item 308. For earlieryears, we derived CFOon the expectedgrowthrateled to essentiallythesameconclusions.
basis of funds from operations(FFO),which is Compustat 26. For furtherdiscussion of the M/B and the P/E strategies,
Item 110,as follows:CFO= FFO-(ACurrentassets + ADebt see Fama and French (1992), Lakonishok,Shleifer, and
in currentliabilities- ACurrentliabilities- ACash). Vishny (1994),and Basu (1983).
19. Thedeflatorof the cashflow measure,totalassets,depends
to some extent on accountingprocedures,but because it 27. See Basu (1997)for justificationof the use of a "reverse"
also serves as the deflatorfor ROA,the earningsmeasure, regression.In estimatingthe regression,we truncatedthe
any differencebetweenthe cashflow ratioand the earnings most extreme1 percentEPSIP values each year.
measureis unlikelyto be affectedby accountingpractices. 28. The bias was measured as (1/k - f3o)RGood prob(Good) -
We also conducted the analysis using total sales as the (0o + ,13- 1/k)RBad prob(Bad),where RGood (RBad)is the
deflator,with essentiallythe same results. mean returnover a good-news (bad-news)period,defined
20. We excludeddepreciationfrom accrualsbecauseits rever- as a period with positive (negative) returns, and
sal is not capturedby cash flows from operations.Rather, prob(Good)[prob(Bad)]is the relativefrequencyof good-
the related cash outflows (arisingfrom the acquisitionof news (bad-news)periods.Theparameter1/k, the risk-free
long-livedassets)arereportedas cashflows frominvesting rate, was estimatedby the interceptof the regression(see
activities. Pope and Walker).

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