Professional Documents
Culture Documents
B E C VA N TA G E
TEST OF READING
Time: 1 hour
Number of
PART Main Skill Focus Input Response Questions
2 Reading – understanding text Single text: article, report, etc. with Matching 5
structure sentence level gaps (text plus 7
option sentences approx. 450 – 550
words in total)
3 Reading for gist and specific Single text (approx. 450 – 550 words) 4-option multiple 6
information choice
4 Reading – vocabulary and structure Single informational text with lexical 4-option multiple 15
gaps (text including gapped words choice cloze
approx. 200 – 300 words)
5 Reading – understanding sentence Short text (approx. 150 – 200 words) Proof reading 12
structure / error identification Identification of additional
unnecessary words in text
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Preparation will have similar meanings but only one word will be correct
B E C VA N TA G E
This can be quite a difficult task, especially for candidates within the context provided. Familiarity with typical
who are unfamiliar with such an exercise. In preparing them collocations would be especially useful. The language of
for this part, it would be a good idea to select a number of business is often very precise and so it is worth spending
graded texts that have clear, familiar ideas and evident time looking at the vocabulary used in different types of text,
cohesive features. Texts can be cut up as they are in the test getting students to keep a vocabulary list and encouraging
or simply discussed in their entirety. In this way, students them to make active use of the lexical items that are new to
can work up to dealing with more complex material and them.
identifying the many different ways that ideas are connected.
Part Five
It would also be useful when doing gapped texts to look at
sentences that do not fit in gaps and discuss the reasons for In this task, candidates identify words that have been
this. Sometimes it is possible to make a sentence fit a gap by introduced into a text in error.
simply changing a few words. Discussion on areas such as
This exercise can be related to the authentic task of checking
this would also be fruitful.
a text for errors, and suitable text types therefore include
letters, publicity materials, etc. The text contains twelve
Part Three numbered lines, which are the test items. Further lines at the
This task consists of a text accompanied by four-option end may complete the text, but these are not test items.
multiple choice items. The stem of a multiple choice item
may take the form of a question or an incomplete sentence. Preparation
There are six items, which are placed after the text. Sources
• Students should be reminded that this task represents a
of original texts may be the general and business press,
kind of editing that is common practice, even in their
company literature and books on topics such as
first language.
management. Texts may be edited, but the source is
authentic. • Any work on error analysis is likely to be helpful for
this task.
• A reverse of the exercise (giving students texts with
Preparation
missing words) might prove beneficial.
• Multiple choice questions are a familiar and
long-standing type of test; here they are used to test
opinion and inference rather than straightforward facts.
• Correct answers are not designed to depend on simple
word-matching, and students’ ability to interpret
paraphrasing should be developed.
• Students should be encouraged to pursue their own
interpretation of relevant parts of the text and then
check their idea against the options offered, rather than
reading all the options first.
• It could be useful for students to be given perhaps one
of the wrong options only, and for them to try to write
the correct answer and another wrong option.
Part Four
This is a multiple choice cloze test with fifteen gaps, most
of which test lexical items, and may focus on correct word
choice, lexical collocations and fixed phrases. The texts
chosen for this part will come from varied sources but they
will all have a straightforward message or meaning, so that
candidates are being tested on vocabulary and not on their
comprehension of the passage.
Preparation
Candidates are usually familiar with this type of task and so
it is most important to try to improve their range of
vocabulary. The options provided for each item in the test
Page 42
PART ONE A
Questions 1 – 7 Market awareness of the mobile telephone has exploded and the retailer who specialises
in mobile phones is seeing growth like never before. Admittedly, some customers buy
• Look at the statements below and the comments given on the opposite page by mobile phone
their first mobile phone in the supermarket, but for advice, add-ons and particular
retailers.
services they turn to the specialist. There are a large number of mobile phone retailers and
• Which section (A, B, C or D) does each statement 1 – 7 refer to? I can’t help but feel the market only has room for four players. Undoubtedly, customer
• For each statement 1 – 7, mark one letter (A, B, C or D) on your Answer Sheet. service is the factor that differentiates operators and I think this year we will probably see
READING SAMPLE PAPER
B
Example:
When I first started in the industry, mobile people come into the market. This will
0 the extent to which mobile phones have changed in size
phones were retailing at a thousand pounds and continue, and while retail dealers’ profits will
A B C D were as large as box files. Now, prices are be affected dramatically, network providers
0
constantly being driven down and handsets are will have to generate more revenue by offering
considerably more compact. There is intense internet provision and data services to the
competition between the network providers, mobile user.
1 the need for retail staff to stay informed about the mobile phones they are selling and every time they lower their tariffs, more
2 the belief that the market will not sustain the present number of mobile phone retailers
C
3 the use of mobile phones no longer being restricted to a specific group of people Over a few years, prices have dropped sharply and technological advances have meant
products have changed – and are changing. Successful retailers must try to keep on top of
4 the relationship between charges and the number of mobile phone users these developments and invest in the training of employees so they are able to offer impartial
advice to customers. E-commerce is taking off but this won’t necessarily replace traditional
5 a negative view of competing mobile phone retailers retail outlets. In order to stand out, you need innovative ideas on customer service. We don’t
believe in criticising other retailers, but there’s nothing particularly exciting out there at
6 a comparison between change in the mobile phone industry and that in a different sector present.
7 those services available at mobile phone outlets that are not provided by other retailers
D
The mobile phone business is behaving like the but clearly all the main mobile phone retailers
internet industry in take-up and the pace of have succeeded in taking the industry forward.
innovation, and it’s important not to be left Growth has accelerated rapidly and the mobile
behind. We must continue to innovate in telephone has changed from simply being a
delivering the product to the customer. In business tool, to being a means of
terms of service provision, you can draw communication for everyone.
comparisons between us and our closest rival,
Turn Over
2 3
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B E C VA N TA G E
B E C VA N TA G E
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PART TWO Example:
Questions 8 – 12
A B C D E F G
0
• Read the article below about a survey of businesswomen staying in hotels.
• Choose the best sentence from the opposite page to fill each of the gaps. A The hotel staff assumed they should be E Making sure that facilities in guest
• For each gap 8 – 12, mark one letter (A – G) on your Answer Sheet. booked into the same room. bedrooms cater equally for the needs of
• Do not use any letter more than once. male and female guests is one such idea.
Turn Over
4 5
PART THREE 13 According to the text, the end of a product’s life cycle is marked by
Questions 13 – 18
A a sharp rise in production costs.
• Read the article below about product life cycles and the questions on the opposite page. B the product becoming outdated.
C an increase in customer complaints.
• For each question 13 – 18, mark one letter (A, B, C or D) on your Answer Sheet for the answer
D less support from sales management.
you choose.
14 What does the writer say about sales management in the first paragraph?
18 What does the writer say about the charts that show sales progress?
A It is a matter of judgement where one sales phase finishes and another begins.
B Managers should review policy when a sharp fall in sales is indicated.
C It is difficult to see how sales charts can provide sufficient guidance to managers.
D Managers should get confirmation of the data they plot on the sales charts.
Turn Over
6 7
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B E C VA N TA G E
B E C VA N TA G E
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PART FOUR
Example:
Questions 19 – 33
A calculate B depend C determine D lean
• Read the advice below about the use of technology in presentations. A B C D
0
• Choose the best word to fill each gap from A, B, C or D on the opposite page.
• For each question 19 – 33, mark one letter (A, B, C or D) on your Answer Sheet.
19 A produce B make C construct D build
• There is an example at the beginning, (0).
Bear in mind that when an organisation invites (24) ...... for a contract, they may (25) ...... four or five 25 A appoint B programme C schedule D catalogue
presentations from different companies on the same day. Each of these companies will probably be
using the same computer graphics (26) ...... and the same equipment. The chances are the 26 A parcels B packets C bundles D packages
presentations will be similar too.
Next create your materials, choosing the images for your presentation carefully. Remember you do
not want to stop your audience from listening to you, nor do you want to (30) ...... them. 30 A disorder B mistake C confuse D complicate
Finally, make all the necessary (31) ...... for the equipment you need. If technology is to be an 31 A appointments B procedures C arrangements D organisations
important (32) ...... of your presentation, make sure you know how to use it (33) ...... and test it out
beforehand. 32 A share B role C function D element
Turn Over
8 9
7
6
5
4
3
2
1
A
C
A
C
D
D
Part One
PART FIVE
Questions 34 – 45
9
8
11
12
10
• Read the article below about a training company.
E
F
B
C
D
• In most of the lines 34 – 45 there is one extra word. It is either grammatically incorrect or
Part Two
does not fit in with the meaning of the text. Some lines, however, are correct.
• If there is an extra word in the line, write the extra word in CAPITAL LETTERS on your
18
17
16
15
14
13
Answer Sheet.
A
A
C
D
D
• The exercise begins with two examples, (0) and (00).
Part Three
Examples 0 S O
00
33
32
31
30
29
28
27
26
25
24
23
22
21
20
19
C O R R E C T
B
B
B
C
C
C
C
C
C
A
A
C
D
D
D
Part Four
Tr a i n i n g P r o v i s i o n
45
44
43
42
41
40
39
38
37
36
35
34
0 There is little doubt that training has become so an accepted part of business but it is
00 equally true that companies take a much less scientific approach than they should. A
IT
US
OF
Part Five
34 recent study suggested us that, while UK organisations spend nearly £10bn a year on
BEEN
THAT
WITH
WHAT
WHILE
STRICT
35 training, 37% of them have never evaluated that expenditure in strict terms of business
CORRECT
CORRECT
CORRECT
36 impact. Yet if training activities that are run along the same lines as other business
37 operations, in ways that maximise with opportunities, it becomes easier for training
39 awareness of what this principle is CT Solutions, a training business that has its own
40 premises in South London. The need for more training has combined it with cutbacks in
41 office accommodation to create plenty of business for those hiring out space, particularly
42 upper-end hotels. But while CT Solutions detected that many organisations were not
43 satisfied with hotels because they do not always provide a good service. CT Solutions is
44 totally dedicated to providing of space for business, mostly for training, but also for
45 conferences and AGMs. Clearly, since the business has been grown in size, it is an
10
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B E C VA N TA G E
B E C VA N TA G E
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Part 3 Part 4
V A N T A G E 13 A B C D 19 A B C D 27 A B C D
Instructions
Use a PENCIL (B or HB).
Rub out any answer you wish to change with an eraser.
Part 5
For Parts 1 to 4: 34 1 34 0
Mark one box for each answer.
For example: 35 1 35 0
If you think C is the right answer to the question, mark your answer sheet like this:
36 1 36 0
0 A B C
For Part 5: 1 37 0
37
Write your answer clearly in CAPITAL LETTERS.
Write one letter in each box. 1 38 0
38
For example:
39 1 39 0
0
40 1 40 0
Part 1 Part 2 41 1 41 0
A B C D A B C D E F G 42 1 42 0
1 8
A B C D A B C D E F G 43 1 43 0
2 9
A B C D A B C D E F G 44 1 44 0
3 10
A B C D A B C D E F G 45 1 45 0
4 11
5 A B C D 12 A B C D E F G
6 A B C D
Turn over for Parts 3 - 5
7 A B C D
BEC V - R DP458/358
TEST OF WRITING
B E C VA N TA G E
Time: 45 minutes
1 e.g. giving instructions, explaining Rubric only (plus layout of output Internal communication Neutral/
a development, asking for text type) (medium may be note or informal
comments, requesting information, message or memo or
agreeing to requests e-mail) (40 – 50 words)
2 Correspondence: e.g. explaining, One or more pieces of input from: Business correspondence Neutral/
apologising, reassuring, complaining business correspondence (medium (medium may be letter, formal
may be letter, fax or e-mail), internal fax or e-mail) or short
Report: describing, summarising communication (medium may be note, report or proposal
memo or e-mail), notice, advert, (medium may be memo or
Proposal: describing, summarising, graphs, charts, etc. (plus layout if e-mail) (120 – 140 words)
recommending, persuading output is fax or e-mail)
A DETAILED LOOK AT THE TASKS Where the delivery medium specified for a Part One answer
is a memo or an e-mail, candidates need not include to/
For BEC Vantage, candidates are required to produce two from/date/subject details.
pieces of writing:
Part Two
• an internal company communication; this means a
piece of communication with a colleague or colleagues In the second Writing task, candidates are required to write
within the company on a business-related matter, and 120 to 140 words in the form of business correspondence, a
the delivery medium may be a note, message, memo short report or proposal. There is an explanation of the task
or e-mail; and one or more texts as input material. These texts may
contain visual or graphic material and have ‘handwritten’
• and one of the following:
notes on them.
• a piece of business correspondence; this means
correspondence with somebody outside the There is no significant difference between the format
company (e.g. a customer or supplier) on a required for proposals and reports. At this level, reports must
business-related matter, and the delivery medium be clearly organised and should not contain letter features.
may be letter, fax or e-mail There is no particular requirement to provide subheadings,
• a report; this means the presentation of information particularly given the length of the report.
in relation to a specific issue or events. The report
will contain an introduction, main body of findings Where the delivery medium specified for a Part Two answer
and conclusion; it is possible that the delivery is a letter, candidates need not include postal addresses in
medium may be a memo or an e-mail their answer. Similarly, where the delivery medium specified
• a proposal; this has a similar format to a report, but is a fax, candidates need not include ‘fax header’ details, and
unlike the report, the focus of the proposal is on the where the delivery medium specified is a memo or an
future, with the main focus being on e-mail, candidates need not include to/from/date/subject
recommendations for discussion; it is possible that details.
the delivery medium may be a memo or an e-mail.
Accuracy and Appropriacy in Faxes and e-mails
Part One Please see page 11.
In this part candidates are presented with the context in the
task rubric. This explains the role the candidate must take in Preparing for the Writing Questions
order to write a note, message, memo or e-mail of around 40
The preparation activities outlined for BEC Preliminary
to 50 words using a written prompt. It also identifies who the
candidates would be equally valuable at this level.
message is to be written to. The prompt is included in the
instructions, in the form of bullet points clearly stating the
pieces of information that must be incorporated into the
answer.
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In the second task for this level, candidates are often
B E C VA N TA G E
Page 50
PART ONE PART TWO
• You are a regional sales manager for an international company. You have been asked to go to a • You work for BusinessSpace plc, a company which rents fully serviced offices to other
meeting at your company’s head office. You cannot go, so somebody else will go in your place. businesses. You have just received the fax below.
• Write an e-mail to Erica Young, who is organising the meeting: • Look at the fax and the other information below, on which you have already made some
• explaining why you cannot go • Then, using all your handwritten notes, write a fax in reply to Reinhard Mieter.
WRITING SAMPLE PAPER
ESTATES FAX
RENVER
Erica Young
TO: BusinessSpace
Meeting
FROM: Reinhard Mieter
SUBJECT: Renting Office Space
Further to our discussion last week we have now decided to rent office space from you
for the next twelve months:
Requirements
• one office of 10 m2, two of 15 m2, one of 20 m2 offer 10%
• must be on same floor discount for 18-month
• 40 parking spaces booking
Please confirm if this office space is vacant in Central Tower.
2 4
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B E C VA N TA G E
ASSESSMENT OF WRITING The band scores awarded are translated to a mark out of
B E C VA N TA G E
Band 0 Achieves nothing. Either fewer than 25% of the required number of words or
totally illegible or totally irrelevant.
Page 52
B E C VA N TA G E
WRITING PART 1
CANDIDATE A
I’m really sorry but I’m not able to go to the meeting at our company’s head office. I can’t attend because of
previous arrangements which I can’t change.
Marta Stefanska
EXAMINER COMMENTS
CANDIDATE B
I would like to apologise for not being able to go to meeting at our company’s head office because I will not
be in the country. I am going on the business trip to Italy.
Many Thanks
Nadia Johnson
Regional Sales Manager
EXAMINER COMMENTS
All points adequately dealt with. Good range of structure and Band 4
vocabulary. Minor non-impeding errors, for example ‘go to
meeting’, ‘on the business trip’. Positive effect on the reader.
Page 53
B E C VA N TA G E
CANDIDATE C
Cc:
Subject: Meeting
Dear Mr Young:
Thanks for your last letter! I’m very glad to be inviated to attend the meeting at your company’s head office.
But first of all, I’m apologising for not being able to go to the meeting. This is due to a error of my agenda,
in fact. I have a international conference that day.
I feel sorry for my absence. I’d like to recommend my personal assistant to go to instead of me. His name is
Jim Green. I hope this will not cause you some trouble.
Chan Bo Fun
EXAMINER COMMENTS
CANDIDATE D
Hello Erica,
I’d like to apologise you, but I can’t attend to this meeting in our head office.
In this time I’m going to London for sales meeting with our customers.
Instead of me, for this meeting will go my sales assistance – Tom
Best regards
Natasha
EXAMINER COMMENTS
Page 54
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B E C VA N TA G E
WRITING PART 2
CANDIDATE E
Dear Mr Mieter,
Thank you for your order by fax. I’d like to mention that I can offer you 10% discount if you are booking for
18 - month period.
We have 4 offices left in Central Tower as you required but they are on different floors. Also there is no
parking space available at the moment in Central Tower. I can offer you a very interesting alternative in
Opera Place Building:
* 4 offices as you required on same floor
* 300 parking spaces and good public transport connections for your employees
* wonderful views.
Please think about this alternative and the discount I mentioned before. I look forward to hearing from you
soon so I can make the booking.
Yours sincerely,
EXAMINER COMMENTS
CANDIDATE F
Mr Mieter, I’ve just received your fax and after searching for different posibilities, this is what I can offer you:
- 10% discount on the total prize if you book our offices for 18 months, could it be interesting for you?
- You asked us for 4 offices in Central Tower and we only have 4 left but placed in different floors and
there are no parking spaces left. Would you mind if I search what you need in Opera Place?
- Opera Place is a big Tower with 300 parking spaces, it has wonderful views to Central Park and the
public transport connections are really good.
- I’ve just checked if we have 4 offices left in Opera Place and for your information we have them now!!
At the same floor and one is 10m2, two are 15m2 and the last one is 20m2 as you required.
Please let me know if you are interested in this possibity.
Regards
Ms Korkhau
EXAMINER COMMENTS
Page 55
B E C VA N TA G E
CANDIDATE G
Thank you for your fax. And we are glad you have decided to rent office space from us for the next twelve
months. I’d like to inform you that we can offer 10% disscount for 18 - month booking, please confirm
whether you’ll book longer or not.
As requested we couldn’t supply you in Central Tower, since there is no vacancy on the same floor and no
parking either. But I recommend Opera Place, a suitable place as well. There are four in the same floor, and
the sizes are proper. 300 parking spaces are there, which is enough for you. Moreover, public transport
connections here are good as well as wonderful views I hope this change will be convenient for you.
Meanwhile, I am sure you will be satisfied with Opera Place.
sincerely,
EXAMINER COMMENTS
All points are covered. Format, organisation and register are Band 3
adequate. There is some attempt at range, for example
’I hope this change will be convenient for you.’ The errors do
not impede.
CANDIDATE H
Thank you for have selected us for doing Business. Concerning with the requirements you have specified
in your fax, I would like to inform you than even though there are four Offices vacant there are all of them
in different floors, and moreover there are no parking spaces, However In opera place you could set up
the four offices in the same floor, it would be the four floor also there are still available 300 parking spaces
so in this matter there is no problem. Let me tell you that in this place you can delight a wonderful view to
the sea and this place is relationated with good public transport. and because it is near the sea you can get
easily connections not only internal but abroad as well. So I suggest you to go for opera place Please if
you have any further equiry please do not hesitate in contact me.
EXAMINER COMMENTS
Page 56
TEST OF LISTENING
B E C VA N TA G E
Time: approx. 40 minutes including 10 minutes’ transfer time
Number of
PART Main Skill Focus Input Response Questions
A DETAILED LOOK AT THE TASKS In this part of the Listening test, candidates are being tested
on their global listening skills and also on their ability to
Part One infer, extract gist and understand main ideas. In order to
In this part there are three conversations or answering answer the questions successfully, they will need to work out
machine messages, with a gapped text to go with each. Each the answer by developing ideas, and refining these as the
gapped text provides a very clear context and has four text is heard. It will not be possible to ‘word match’ and
spaces which have to be filled with one or two words or a candidates should not expect to hear such overt clues.
number. The gapped texts may include forms, diary excerpts, However, there will always be a ‘right’ answer and
invoices, message pads, etc. Candidates hear each candidates are not expected to opt for the ‘best’ answer.
conversation or message twice, and as they listen they are
required to complete the gapped text. Part Three
This part of the Listening test concentrates on the retrieval of A longer text is heard in this part, usually lasting
factual information and it is important for candidates to listen approximately four minutes. The text will typically be an
carefully using the prompts on their question paper in order interview, conversation or discussion with two or more
to identify the missing information. For example, they may speakers, or possibly a presentation or report with one
have to note down a person’s name, and if names on the speaker. There are eight, three-option multiple choice
tape are spelt out, these must be spelt correctly. Alternatively, questions that focus on details and main ideas in the text.
they may have to listen for a room or telephone number, or There may be questions on opinions and feelings, but these
an instruction or deadline. Answers to this part are rarely a will be relatively straightforward and will not require
simple matter of dictation, and some reformulation of the candidates to remember long or complex pieces of
prompt material will be required in order to locate the information.
correct answer.
Preparing for the Listening Paper
Part Two All listening practice should be helpful for students, whether
This part is divided into two sections. Each section has the authentic or specially prepared. In particular, discussion
same format: candidates hear five short monologues and should focus on:
have to match each monologue to a set of items A – H. In
• the purpose of speeches and conversations or
each section, the eight options will form a coherent set and
discussions
the overall theme or topic will be clearly stated in the task
rubric. For example, candidates may hear five people talking • the roles of speakers
and have to decide what sort of jobs the people do. In this • the opinions expressed
case, the set of options A – H will contain a list of jobs. • the language functions employed
Alternatively the set of options may consist of eight
• relevant aspects of phonology such as stress, linking
places/topics/addressees/purposes etc. The two sections will
and weak forms, etc.
always test different areas and so if the first section focuses
on, say, topics, the second section will focus on something In addition, students should be encouraged to appreciate the
else, such as functions. differing demands of each task type. It will be helpful not
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only to practise the task types in order to develop a sense of
B E C VA N TA G E
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PART ONE Conversation Two
Questions 1 – 12 (Questions 5 – 8)
• You will hear three telephone conversations or messages. • Look at the form below.
• Write one or two words or a number in the numbered spaces on the notes or forms below. • You will hear a man calling a computer supplier.
HILLS PC SUPPLIES
Conversation One
Customer Services
(Questions 1 – 4)
Telephone Message
Turn Over
2 3
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B E C VA N TA G E
B E C VA N TA G E
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Conversation Three PART TWO
(Questions 9 – 12) Questions 13 – 22
• You will hear a recorded message about a job vacancy. (Questions 13 – 17)
• You will hear five short recordings. Five people are talking about a problem that occurred.
Responsible to: (9) .................................................... • Do not use any letter more than once.
D forgetting an address
Salary: (12) .................................................... 15 .........................................................
E misunderstanding a message
16 ......................................................... F missing a presentation
Section Two
(Questions 18 – 22)
A making a complaint
18 .........................................................
B confirming information
D changing an arrangement
20 .........................................................
E requesting information
G giving an invitation
22 .........................................................
H requesting advice
Turn Over
4 5
PART THREE 28 José Martínez left the first company he worked for because it
Questions 23 – 30
A set the staff impossible targets.
• You will hear a radio interview with José Martínez, the Director of Pizza Rapida, a pizza delivery B offered insufficient incentives.
chain in Spain. C provided inadequate support.
• For each question 23 – 30, mark one letter (A, B or C) for the correct answer.
27 José Martínez believes that at first people invested in Pizza Rapida because they
6 7
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B E C VA N TA G E
LISTENING ANSWER KEY
B E C VA N TA G E
TAPESCRIPT M: Well, ok. Tell him it’s James Firth, from Allen and
Brown.
F: Certainly.
PART ONE. QUESTIONS 1 TO 12.
M: I’m really not happy at all. We ordered a laser
printer from you last month and…
Conversation One. Questions 1 to 4.
F: Let me just find the reference on that…ah yes,
M: Apex Business Centre. How may I help you?
HPC02345 … on the twelfth of March…
F: Hello. I’m calling about the seminar next week.
M: Yes. Now, the first problem was the delivery.
M: Erm, which one? We have at least three on next
It came several days after you promised. I don’t see
week. Do you remember the name?
why you use a despatch company if that’s what
F: No, I, er ... wait a minute, I know it’s on the twenty-
happens.
first of February.
F: Oh dear. No.
M: Oh, yes, madam, that would be Successful Selling.
M: And then, when we took it out of the box, we found
It’s a very popular seminar.
you’d sent the thing without any cables, so we
F: That’s the one! Now, can you tell me when and
couldn’t even connect it up. If you think we’re
where it is, please?
going to pay this invoice in full…
M: Certainly. It’s being run from 10 till 4, and it’s being
F: Well, I am sorry, Mr Firth. I’ll check what went
held at the Central Hotel. It’s next to the University.
wrong and I’ll ask David to ring you. I’m sure he’ll
F: Oh, yes, I know where that is.
want to talk about a discount. Will you be in this
M: Now, could I also mention an additional session
afternoon?
we’re offering on the day? There’s a workshop on
M: Yes. Well, good bye.
profit margins starting at four-thirty after the main
seminar.
Conversation Three. Questions 9 to 12.
F: Oh, that might be useful ... but I have a meeting to
F: Hello. Thank you for calling the Jefferson
go to ... anyway, how much is it?
recruitment line. Here are details of our current job
M: There’s no charge for the additional session. The
vacancies. First of all, we are looking for a
day costs a hundred and twelve pounds for each
manufacturing administrator to join a team led by
participant. I can reserve a place for you now, if you
the plant manager. This role involves monitoring all
like. We do need to have forty pounds as a deposit,
aspects of the production process, and will include
and the balance on the day.
some project work.
F: Yes, please. My name’s ...
For this position you should have some relevant
experience and a recognised qualification in
Conversation Two. Questions 5 to 8.
business administration would be an advantage.
F: Good morning. Hills PC Supplies.
You need to be a good organiser, with excellent
M: Yes, hello. I want to speak to David Hills
administrative skills. A high level of computer skills
F: I’m afraid he’s away today. Can I take a message?
is essential. You must be able to work without
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supervision, and must be flexible when working year. With our present strategy, we could find
B E C VA N TA G E
with others, as the position supports other ourselves having problems in the future. We need to
managers. You should be able to work to tight turn the situation around, work the market to our
deadlines. advantage. What I’d suggest is a complete review of
The hours are 9 to 5, Monday to Friday. The the way we’re approaching the market. I think we
salary will be negotiable. In addition we offer a should get everyone together and explore all the
benefits package including subsidised lunches, possibilities.
23 days’ holiday and health insurance.
M: I’m very glad that you can come. I was worried that
the invitations were so late that many key people
PART TWO. QUESTIONS 13 to 22. wouldn’t be able to make it. We do need your input
– your information is important. I understand you’re
Section One. Questions 13 to 17 planning to come by train. The train service can be
M: It was just so embarrassing, the whole thing. I mean, a bit of a problem, but if you go to Medford Central
being late’s one thing, and I had already got my Station, it’s a direct line. That’ll take you to Tower
secretary to phone through and leave a message to Square – and if you give us a call when you arrive
say I was running being schedule. But in the end I we’ll send someone to collect you.
didn’t get there at all … and all the other managers
were there to see the team show the project and its F: When I first read the report, I was very
results. Oh well, that’s how it goes, I guess… disappointed. Our results are well below target, in
spite of using the consultants, and all the new
F: Well, I’m certainly not going to forget that in a strategies we’ve been applying. I can’t understand it
hurry! What a terrible mistake… It made the whole at all. In order to try and get clear what’s going on,
meeting pointless, really. I can’t imagine what they I’m going to need input from various sections.
thought of me, sitting there with the paperwork for What I’d like from you, as soon as you can, is price
another client. Very unprofessional. I mean, I could comparisons for the different regions. I’ll also need
still tell them the relevant facts, but I couldn’t show a report on how useful the consultants’ advice was.
them the actual contract. I didn’t put it in my
briefcase last night. M: No, I mean they’ve given me everything I asked for,
so I can’t really complain about that. They even
M: What a lost opportunity. I should’ve made a proper invited me to come over and check the figures for
note in my diary where I would have seen it instead myself. But I’d rather try to go through them here
of just on the back of an old envelope. Anyway, it’s with you, if you could spare the time. Perhaps you
too late now. I just didn’t remember and that’s that. could tell me what you think would be the best
They’ll have given the work to someone else by thing to do. I’d be really interested in your views.
now… I’d promised to ring before midday if I was Your experience means you must have dealt with
available. I really need to be better organised. this type of problem before.
F: I was so busy preparing all the equipment for the F: I just thought I ought to let you know, that following
presentation that I didn’t notice the time passing. the discussion we had last week about staffing
So then I asked reception to call me a taxi … I was levels, I took your recommendation to the Board.
still checking the papers when they rang to say it You’ve probably heard already that we agreed that
had arrived … but I couldn’t believe it when he we do need to create a new Area Manager’s
didn’t know where the street was and drove all over position. I just wanted to let you know officially that
the place … they’d already started without me by it had been authorised. So now we can contact the
the time I finally got there. recruitment agency and ask them to start looking
around. They might have somebody on their books
M: Well, I thought it was a bit strange at the time, already.
but I just took down what I thought I heard on the
machine, and then made out the order form PART THREE. QUESTIONS 23 to 30.
accordingly. It wasn’t till they called back to query F: Good evening and welcome to Business People.
the quantity that we realised just what I’d done. We are fortunate to have as our guest tonight José
Still, we sorted it out before it was too late so it Martínez, the founder and Director of Pizza Rapida.
wasn’t a disaster, after all. José was brought up in America and started his
working life there. Now he is one of the most
Section Two. Questions 18 to 22 successful entrepreneurs in Europe. How did he
F: I guess the main weakness is with the image of achieve this? Well, he began his rise to success in
some of the products. I complained about this last Europe when he launched his pizza delivery chain
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from a small shop in the Spanish capital, Madrid, M: Sales basically. I started my working life as a
B E C VA N TA G E
10 years ago. By the late-nineties he had succeeded salesman for a soap company in America. After the
in expanding the business to over 400 outlets and in initial three month training period, I managed to
doing so, he has almost transformed the eating exceed the annual target they had given me, but I
habits of the nation. As a result of this success, was so disgusted by the tiny bonus I was offered
he has recently been able to buy out his main that I resigned and joined a competitor. Ten years
competitor and today, Pizza Rapida is well-known later, they sent me to Spain to run their sales and
for producing top-quality food at reasonable prices. marketing operation.
José is now one of the wealthiest men in Spain. F: Does any aspect of the Spanish lifestyle help you to
José, welcome to our studio. promote your products?
M: Thank you. M: Well, Spaniards are very keen on football, as you
F: Now, did you do lots of market research before you know, and I think you have to be constantly aware
set up your pizza delivery service? of all possible opportunities. So now, when top
M: Well, not really. But I did do some basic research to teams are playing, I hire extra staff to deliver pizzas
get the product itself right by giving some away to for the fans to eat while they watch the match on
teenagers in the neighbourhood. I kept television.
experimenting with the key ingredients until they all F: That sounds like a real winner! And what’s next?
thought the pizzas were great. M: Well, one option I was looking at was franchising
F: But surely Spain isn’t traditionally a fast food the operation but I decided I didn’t want to lose
market, so why did you think a pizza home delivery control, so what I’m seriously considering now is
service would be successful? producing frozen pizzas and other food to sell to
M: Well, I just thought that the same trends which had supermarket and restaurant chains.
caused the fast-food revolution in the US were at F: Well, I wish you every success with that and many
work in Spain. For example, more and more women thanks ....
were joining the labour market, leaving them less
time to shop and cook, so families were beginning
to think of fast food as an attractive alternative to
home cooking. The sector grew incredibly quickly
in the first few years. It’s a little steadier now – still
very healthy though.
F: Great! So you must need an increasing number of
staff - but what do you look for in your managers?
M: I try to follow the American system and make sure
my people get experience at all levels of the
business. I don’t want managers to come straight
from university to the office without doing the basic
jobs in the company first.
F: Pizza Rapida was floated on the Stock Exchange in
1998. Was that a success, too?
M: Yes, it was amazing!
F: Why do you think Pizza Rapida attracted so much
investment?
M: I think initially it was largely because the basic
theory of home delivery pizzas was new, easy for
the general public to understand, and fun. Once we
were established, the shares started to take off. And
I’m happy to say that we’ve been the best performer
on the stock market for two years and profits were
up again by 45% last year.
F: What background did you have, or training, to lead
to this amazing success?
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Part 1 - Conversation Two
5
V A N T A G E 1 5 0
For example:
If you think C is the right answer to the question, mark your answer sheet like this: Part 2 - Section One Part 3
A B C 13 A B C D E F G H 23 A B C
0
14 A B C D E F G H 24 A B C
Part 1 - Conversation One A B C D E F G H A B C
15 25
1 A B C D E F G H A B C
16 26
1 1 0
17 A B C D E F G H 27 A B C
2 A B C
Part 2 - Section Two 28
1 2 0
18 A B C D E F G H 29 A B C
3 A B C D E F G H A B C
19 30
1 3 0
20 A B C D E F G H
4 A B C D E F G H
21
1 4 0
22 A B C D E F G H
Continue on the other side of this sheet
BEC V - L DP460/360
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B E C VA N TA G E
TEST OF SPEAKING
B E C VA N TA G E
Time: 14 minutes
1 Conversation between the About 3 minutes The interlocutor encourages the candidates to
interlocutor and each candidate. give information about themselves and to
express personal opinions.
Giving personal information. Talking
about present circumstances, past
experiences and future plans, expressing
opinions, speculating, etc.
2 A ‘mini-presentation’ by each candidate About 6 minutes The candidates are given prompts which
on a business theme. generate a short talk on a business-related
topic.
Organising a larger unit of discourse.
Giving information and expressing
and justifying opinions.
3 Two-way conversation between About 5 minutes The candidates are presented with a discussion
candidates followed by further on a business-related topic. The interlocutor
prompting from the interlocutor. extends the discussion with prompts on related
topics.
Expressing and justifying opinions,
speculating, comparing and contrasting,
agreeing and disagreeing, etc.
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Task Sheet for Candidate A Task Sheet for Candidate B
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B E C VA N TA G E
B E C VA N TA G E
You have been asked to help with the preparations for the trip.
Your company is attending a trade fair in a foreign country for the first time.
You have been asked to help with the preparations for the trip.
and how to find out about these before the trip
• what travel and accommodation arrangements you will need to make before the trip
• which kinds of business customs in the foreign country it would be useful to know about,
and how to find out about these before the trip
Foreign Business Trip
Candidates’ Task Sheet
Task Sheet 1
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