Diploma in Entrepreneurship and Business Management

Guidelines for Detailed Project Report

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Format: Title Page

Declaration
Certificate
Acknowledge
Executive Summary

Contents:

1. Description of the project

2. Market Feasibility:
I. Market research --
a. Demand forecasting, study of local, national & export market
b. Potential users of the product/service & consumer behaviour
c. Distribution network
d. Competition – existing & expected in 3-5 years
e. Critical factors that determines market potential
II. Market plan strategies deployed to market entry/penetrate
3. Technical Feasibility
a. Product, it specifications and uses
b. Manufacturing process (process flow chart) & technology
c. Installed capacity calculation & utilization of capacity
d. Selection of location & site
e. Capital inputs: Land & Building (design) plant and machinery; (selection and
justification)
f. Cost of project
g. Recurring inputs- Requirement & Availability of manpower, infrastructure
facilities (transport & communications, power, water etc), raw material (cost,
quality)
h. Cost of production along with its assumptions
i. Implementation schedule
j. Environmental Impact Analysis and government consents if any
4. Financial Feasibility:
a. Basic operating assumptions
b. Cost of project, preliminary & pre operating expenses
c. Working capital assessment
d. Proposed means of finance
e. Cost of capital
f. Basic financial statements (Profitability projections, balance sheets)
g. Performance indicators (static & dynamic)
h. Risk analysis: identification of risk factors, tools measuring risk (static and
dynamic), perceived risk and investors expectations.
i. Investment decisions
5. Government support and regulations:
a. Project in context of government economic development & investment
programme.
b. Specific government incentives and support available to project
c. Expected contribution of project to economic development
d. Outline of government regulations on exchange controls and conditions of
capital entry and repatriation.
6. Management team with their role and organizational setup.

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