Management Program Important Question Bank Series by AiDLo-01

Management Program Important Question Bank Series by AiDLo.
AiDLo Team has prepared question answer bank from different distance learning
program and you can search answer from entire our aidlo.com portal. So visit our
website for membership.
AID10001: A chartered Accountant applies for a job in two firms X and Y. He

estimates that the profitability of his being selected in firm X is 0.7. and being rejected
in Y is 0.5 and the probability that at least one of his applications rejected is 0.6. What
is the probability that he will be selected in one of the firms.
AID10002: A sample of 400 students of undergraduate and 400 students of post

graduate classes were taken to know their opinion about autonomous college. 290 of
the undergraduate and 310 of the post graduate students favoured the autonomous
status. Present these facts in the form of a table and test at 5% level, that the opinion
regarding autonomous status of colleges are independent of the level of classes of
students.
AID10003: In a factory turning out razor blade, there is a small chance of 1/500 for
any blade to be defective. The blades are supplied in a packet of 10. Use Poisson
distribution to calculate the approximate number of packets containing blades with no
defective, one defective, two defectives and three defectives in a consignment of
10,000 packets.
AID14686: Suppose 30% of the UF students are graduates. If I take a

random sample of 10 students find the probability that the number of graduates is
atmost 4
Probability Question Case Study - A departmental store
AID10004: Test the significance of variation of the retail prices of the commodity in
three principle cities; Bombay, Kolkata and Delhi. The four shops were chosen at
random in each city and prices observed in rupees were as follows
AID10005: The profit maximization is not an operationally feasible criteria. Do you

aggress? Illustrate your views.
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AID10006: The contention that dividends have an impact on the share price. "Explain
the essentials of this argument. Why the argument is considered fallacious.
AID10007: Prepare a report on the cultural diversity of an HR department in a multi
location IT company. Examine the challenges it faces in the changed business
scenario.
AID10008: Study and compare the performance appraisal system in a manufacturing

sector and service sector and evaluate the reasons for their success/failures in the
respective sectors.
AID10009: Find article in the business press or general news about a recent incident
involving a company (for example, a merger or acquisition, a scandal or crisis, or the
launching of a new product). What kind of communication challenges might this
event pose for the company, both internally and externally? What kinds of messages
would probably need to be written, and to whom?
AID10010: Interview a working professional about his or her writing process. In

addition to asking about general strategies for different kind of writings, also how he
or she tracked a particularly difficult writing situation. Write up the results of your
findings briefly.
AID10011: What is product life cycle. Choose a case in international marketing and
discuss the same.
AID10012: Marketing research is the key to the success of a company. Discuss the
above statement, keeping in view of an example of the recent past where application
of market research helped in formulating the right marketing stratergy.
AID10013: Can Managers control colleagues and employees emotions and moods?
Examine. You can't divorce emotions from the work place because you can't divorce
emotions from people. Analyse this statement with justification.
AID10014: Money cannot motivate all people under all circumstances. "Critically
evaluate this statement with suitable examples and justifications.
AID10015: The managers of tomorrow will not be a bigger man than his father was
before him. Critically a nalyse this statement and discuss the tasks expected to be
performed by future managers to effectively deal with management challenges
AID10016: Identify four corporate social responsibility initiatives adopted by

corporates which you are familiar with.
AID10017: Explain intermittent and continuous operations. Under what type of
situation it would be used in automobile industry.
AID10018: Explain the types of material handling equipments used in coal mine
industry
AID10019: "The function of Financial Management is to review and control decisions

to commit or recommit funds to new or ongoing uses. Thus in addition to raising
funds, financial Management is directly concerned with production, marketing and
other functions within an enterprise whenever decisions are made about the
acquisition or destruction of assets". Elucidate.
AID10020: Critically analyse the selection process vis-a-vis the HR Strategy of an

organization, examine whether the selection process is facilitating the recruitment and
retention of the manpower with the required skill sets and competencies.
AID10021: Discuss which brands of mobile do you feel successfully targeted the
group "Generation Y". Which brands do not? What could they do better?
AID10022: An MNC in India adopted and changed norms of regulations towards their
existing workforce - Does this mean organizational change? Explain.
AID10023: "MBO is the motivating factor or controlling technique". Critically

evaluate this st atement. Compare and contrast between MBO and MBE.
AID10024: "The convention of consistency is necessary for making the financial

statement comparable". Discuss
AID10025: Discuss some of the important ratios usually worked for financial
statement showing how they would be useful to higher management.
AID10026: Successful strategy formulation does not guarantee successful strategy

implementation. Therefore many management issues require management attention to
ensure the effectiveness of strategy implementation. Identify and discuss any five [5]
major issues that relate to strategy implementation phase.
AID10027: You are in the business of jewellery making since generations and your
business is flourishing now. You are planning to expand your business globally. What
strategic options will you chose for entering and competing in foreign markets?
AID10028: How do you analyse and interpret financial statement of a company for
reporting on the soundness of its capital structure and solvency?
AID10029: "Accounting ratios are mere guides and complete reliance on them in
decision making is suicidal." Elucidate.
AID10030: Examine the problems encountered by the exporters while exporting

herbal products to European countries. Also recommend suitable suggestions to
overcome such issues.
AID10031: "Developing countries like India, is facing acute Current Account Deficit
[CAD] due to low export and high import" - Assume that you have been appointed as
Governor of RBI. Develop suitable strategies to reduce CAD.
AID10032: "All contracts are agreements but all agreements are not contract" -
Discuss.
AID10033: "An agent is mere connecting link between Principal and Third Party."
Justify this statement.
AID10034: Why is it important to state a managerial objective? Could the assumption

that manager's objective is profit maximization be useful even if their real objective is
maximizing market share (or) their salaries?
AID10035: Why would smaller firms be content to let a large firm practices dominant
firm price leadership in an industry?
AID10036: Why do you think choosing correct location for a plant is significant?
Draft a plan to locate a nuclear power plant.
AID10037: Discuss the importance and methods of inventory system followed in

refining industries in India.
AID10038: Draft a research proposal that is designed to answer the following key
research question. "How can the internet be utilized by international service firms to
create a strong market presence?"
AID10039: Examine the need, uses, where, when and mode of application of the
following statistical tools.
AID10040: You are the chief executive officer of a leading car manufacturing
company. By applying effect ive communication systems, how will you improve the
managerial functions.
AID10041: "Intergroup conflict is essential for every organisation." - Do you agree?

Discuss.
AID10042: Based on India's Foreign Policy evolution so far, critically comment on

"NAM" (Non Aligned Movement) concept and suggest some strategic twists required
in our foreign policy, to make our relation smooth without neighbours (particularly
SAARC countries)
AID10043: "IMF and World Bank serve the interests of Industralised nation rather
than those of the developing countries" - In this context, list out some World Bank
and IMF projects runover in India. How these projects make impact on our economy?
AID10044: Enumerate the various legislations governing foreign trade in India,

giving main provisions of any one of them.
AID10045: Location theory explains, why foreign direct investment moves from one
country to another in search of optimum location. Explain what are other factors
which are important to know the flow of foreign direct investment.
AID10046: Critically examine the agreements for trade protection. Why is trade
protection desirable for under developed countries?
AID10047: What is the basis of foreign trade? Can there be trade between two nations
even if one of them has absolute advantage in producing all goods? Justify your
views.
AID10048: As an IT manager of a medium sized organization, design an information

system for that organization and explain how this system transforms organization and
management to address the end-user needs.
AID10049: "Honesty and Loyalty are so critical in today's competitive environment of
e-commerc e" - Validate the above statement assuming you are a manager in charge
of e-commerce in a large scale organization.
AID10050: "Creditors and Investors are fully depending up on ratio analysis to find
out the Company's credit worthiness and profitability" - critically evaluate this
statement.
AID10051: "Valuation of Intangible Assets and goodwill is very difficult at the time
of takeover" - Evaluate this statement.
AID10052: Liberalisation and globalization of trade policies have an impact on the

growth of domestic trade - Discuss.
AID10053: Do IMF and other financial institutions play a importance role in foreign
trade policy? If so elucidate the above statement.
AID10054: "IMF is a key to economic development of all countries in the world" -

Discuss.
AID10055: Prepare an Agenda for Annual General Body Meeting of a company of

your choice.
AID10056: Develop a model report on an academic research conducted to identify the

reasons for the employees retrenchment by the employer.
AID10057: What are Experience concepts in marketing? Discuss.
AID10058: What is green marketing? Discuss.
AID10059: A random sample of 1000 workers from south India shows that their mean
wage is Rs. 47 per week with a standard deviation of Rs. 28. A random sample of
1500 workers from North India gives a mean wage of Rs. 49 per week with a standard
deviation of Rs. 40. Is there any significant difference between their mean levels of
wages?
AID10060: A tea company appoints four salesmen A, B, C, D and observes their sales
AID10061: What is a multiprocessor architecture? List and discuss the steps involved
in mapping a data warehouse to a multiprocessor architecture.
AID10062: Discuss the typical OLAP operation and types of OLAP server with an
example.
AID10063: A university registrar's office maintains data about the following entities:
AID10064: Explain in detail about Relational Algebra, Domain Relational Calculus

and Tuple Relational Calculus with suitable examples.
AID10065: Discuss the current situation and emerging trends in electronic commerce.
AID10066: Discuss the IT infrastructure necessary to implement e-commerce system

for the inventory process.
AID10067: A Leading software company wants to implement ERP Software. Select

software of your interest a nd give the steps of implementing that ERP software in the
company.
AID10068: Enlist the general problems faced during implementation of ERP and the
solution for it.
AID10069: Select an organistion of your choice and discuss the cash Management
system in that organization. Give your Views or suggestions on the prevailing system
of cash management in that organization and any suitable changes to be brought
about, to improve the present system.
AID10070: Discuss the critical decisions that you need to take in working capital
management. Emphasize the important ways in which these decisions differ from
those concerned with the management of the fixed capital of a business.
AID10071: Several CEOs of larger corporations in recent times are forced to resign
when they are unable to deliver superior performance. Discuss this in the light of
nuances of strategy execution.
AID10072: Six Sigma is just another name for TQM then why applied heavy
investment with no clear line of sight to return on Investment. - Discuss
AID10073: "HR Managers should have a seat at the Strategic-Management table, but
only when they earn it". Discuss.
AID10074: Suppose a key employee has just resigned and you are the department
manager. After you have sent your request for replacement, how could you help the
recruiter to find the best replacement?
AID10075: In an Integrated world financial market, a financial crisis in a country can

be quickly transm itted to other countries, causing a global crisis. What kind of
measures would you propose to prevent the recurrence of an Asia type crisis?
AID10076: How are foreign exchange transactions between international banks

settled? Why does most interbank currency trading worldwide involved in US dollar?
AID10077: Assume that you are working for a medium-sized, high tech firm that
faces intense competition on a daily basis. Change seems to be the only constant in
your work place, and each worker's responsibilities shift from project to project.
Suppose you have the major responsibilities for filling the job openings in your
company. How would you go about recruiting and selecting best people? How would
you identify the best people to work in this environment?
AID10078: Some people believe that most employees will act ethically even though
they have a chance to take advantages of an incentive system through inappropriate
behavior. Do you agree? Explain.
AID10079: "Competitive strength of a product in international marketing depends

upon several factors" Explain the statement by taking up a particular product.
AID10080: "In domestic marketing both variable cost and fixed cost policies are
followed, but there is probably not so much use of variable cost pricing as there is in
international marketing" Comment on this statement with the aid of some examples.
AID10081: "Documentary credit method of payment reconciles the conflicting

interests of buyer and seller"- Discuss and also explain the mechanism of realign
payment under documentary credit arrangement.
AID10082: Account for the growing significance of services, both in developed and
developing countries. What are the major service areas from the viewpoint of
international trade? Suggest measures to boost exports of services from the
developing countries.
AID10083: Mr. Aravind has recently opened a logistical service agency. When he
enters in to the business , many agencies face different legal problems related to
logistical operations. Mr. Aravind does not know how to run the business without any
legal problem. As a logistical legal consultant, advise Mr. Aravind about various
transport regulations to overcome legal problems.
AID10084: Customer-based inventory management strategies allow the use of

different service levels (availability) by the customer. Discuss the rationale for such
an approach. Are such strategies discriminatory? Justify your position.
AID10085: "Different models of decision makers have been proposed to explain their
behaviour in decision process; some suggest complete rationality, others suggest
bounded rationality". Describe these models and show how they contribute to arrive at
a decision.
AID10086: "In designing structure for information systems, a variety of forms can be
used". Discuss these forms and the situations in which each of these can be used
effectively.
AID10087: Describe "The evolution of retail in India' in your words, highlighting the
latest trends in Indian retail. Critically examine the future of Indian retailing if global
players are allowed to enter India.
AID10088: Many marketers have tried and failed with "Green marketing" programs.
Identify and describe the main problems with such campaigns. Recommend suitable
remedies to overcome the problems.
AID10089: As an IT manager of a medium sized organization, design an information

system for that organization and explain how this system transforms organization and
management to address the end-user needs.
AID10090: "Honesty and Loyalty are so critical in today's competitive environment of

ecommerce" - Validate the above statement assuming you are a manager in charge of
e-commerce in a large scale organization.
AID10091: While managing workforce, "Participation is an excellent method for
identifying differences and resolving conflicts". Do you agree or disagree? Illustrate
with real life examples.
AID10092: Many organizations begun to supplement their traditional pay systems

with "Pay - for- Performance". Of these plans, discuss the role of individual vs. group
incentives.
AID10093: 'Management is the force which leads, guides and directs an organization
in the accomplishment of pre-determined objectives'. Do you agree or disagree?
Justify.
AID10094: Management is regarded as an art by someone, science by others but in

reality science should have many more. The truth seems to be somewhere in between.
In the light of this statement, explain to exact nature of management.
AID10095: Give a specimen of GANTT CHART which is normally used in the

production planning and control department and describe briefly how it could be used
for checking the actual progress of a job against the schedule.
AID10096: Discuss the functions of purchasing department in an Industry. Explain

some methods of purchas ing commonly adopted in an Industrial Purchasing. Why
should the purchasing documents be legally sound?
AID10097: Write on various marketing environment like economic, technological,

sociocultural, demographic, political, legal and competitive.
AID10098: Discuss the various steps involved in media planning. When and why
media planning assumes relevance and significance for a marketer?
AID10099: "Planning is looking ahead, and Control is looking back". Comment.
AID10100: Why do most of the large department stores and supermarket chains
organize their stores on a territorial basis and then organize the internal store units by
products? Give examples from your own experience.
AID10101: Enumerate the effects of social welfare advertisement. Enlist its merits
and demerits and state some social issues to be considered while creating social
welfare advertisements.
AID10102: Suggest appropriate media while determining advertisement for real estate
segment products in Indian scenario. How will you decide suitable appeal in creating
advertisement?
AID10103: Discuss the advantages and disadvantages of hierarchical database

management system in comparison with RDBMS. Discuss types of applications
suitable for hierarchical DMBS and RDBMS.
AID10104: Produce and E-R diagram, which documents the entities, attributes,
relationships and cardinality involved in the Life Insurance Management System.
Create a relational schema to hold the necessary information. Identify the tables and
perform normalisation to the tables to the required normal forms.
AID10105: "The credit policy of a company is criticized, because the bad debt losses
have increased considerably and the collection period has also increased". Discuss
under what conditions this criticism may not be justified.
AID10106: Is the adjustment of time relatively more important for financial decisions
with short-range implications or for decisions with long-range implications? Justify
your answer with suitable examples.
AID10107. Find out the regression equation showing the regression of capacity
utilization on production.
AID10108: Considering the large number of pending retirement in India. What should
your organization do to prepare for this phenomenon? How will ensure that your
organization has necessary human resources it needs for the next 15 years?
AID10109: If you were the chairperson of your company. What consideration would
guide your judgment on the following employment issues:
AID10110: Discuss MIS strategies that companies in the electricity utilities industry
could employ to achieve a competitive advantage.
AID10111: Some have said that the best way to reduce systems development costs is
to use application software packages or fourth-generation tools. Do you agree? Why
or Why not?
AID10112: "Communication trends have changed very rapidly in managerial
practices." Discuss this statement by providing examples from corporate world.
AID10113: Explain about the various models of interpersonal relationship adopted in

Information Technolo gy companies. What are the lacunas you find? Suggest
remedies to overcome the drawbacks.
AID10114: Write on various marketing environment like economic, technological,

sociocultural, demographic, political, legal and competitive.
AID10115: Discuss the various steps involved in media planning. When and why
media planning assumes relevance and significance for a marketer?
AID10116: What factors are considered while designing a factory building? Will you
prefer an 'L' shape building or a rectangular building for a new plant? Why?
AID10117: State the factors governing the choice of site for a Thermal power plant in
a city or a sub-urban part of a country.
AID10118: An employee of a training organisation has the task of creating case study
exercises and solution for a training course which teaches a new systems analysis and
design method. The person's work plan has a three-week task "learn new method". A
colleague suggests that this is unsatisfactory as a task as there are no concrete
deliverables or products from the activity. What can be done about this?
AID10119: Draw an activity network using either activity-on-node or activity-on-

arrow network conventions for each of the following projects.
AID10120: Selecting a facility location usually involves a sequence of decisions. This

sequence can incl ude a national decision, a regional decision, a community decision
and a site decision. Elucidate your views with reference to the above context.
AID10121: A JIT implementation team is evaluating lot sizes and setup times
throughout the factory. The first machine to be evaluated currently requires about 20
minutes for the machine operator to complete a changeover between different part
types.
AID10122: How a financial statement helps the investors and creditors for a service
based company and manufacturing company. Give your views by taking any of the
one company of your choice on both the sector.
AID10123: From the following particulars, prepare the Balance Sheet of Sri Mohan
Ram.
AID10124: Create an ER diagram for the loan management system of a finance

company. Loans are given on the purchase of various items with different interest
rates. The company keeps track of defaulters and taken appropriate steps against them.
Make and state suitable assumption (if any).
AID10125: Draw a net sketch to indicate the architecture of a distributed data base
system for college administration process with an example. Explain the various forms
of data fragmentation used in DDB.
AID10126: Design an appropriate capital structure which yields more profitability of

a service industry of your choice. Illustrate your answer with the help of a EBITEPS
analysis.
AID10127: The finance manager should take an account of the time value of money
in order to take a correct financial decision. Elucidate the statement with the help of
suitable illustration.
AID10128: "One reason for implementing global training programmes is the need to
avoid business losses due to cultural insensitivity". What sort of training programme
would you recommend to avoid such cultural insensitivity?
AID10129: Bring out some real life examples of how to use interest inventories to
improve employee selec tion. In doing so, suggest some examples of occupational
interests that you believe might predict success in various occupations including
Professor, Accountant and System Analyst.
AID10130: "A company that fails to go global is in the danger of losing its domestic
business to competitors with lower costs, greater experience, better products and, is a
nutshell, more value for customer. - Discuss.
AID10131: "IMF and World Bank serve the interests of industrialized nations rather
than those of the developing countries." - Discuss
AID10132: "A contract which is regular in all respects may still fail if there is no
Conesus ad idem". Explain
AID10133: "No one can give what he himself has not". Discuss the exceptions
AID10134: Compare the barriers to oral and written communication. Which is more
challenging? provide the ways and means of overcoming these challenges.
AID10135: What is the relationship between leadership behaviour and effectiveness

of communication? as a leader draft a letter to your subordinates to propose new
product ideas.(Assume a FMCG company of your choice)
AID10136: Out of your own experience find out the reasons for failure of business
forecasting even in the experienced companies.
AID10137: Take the IT sector as an example for perfect competition and analyse the
character.
AID10138: Examine the suitable demographic segmentation variables other than age
and sex for the following industry
AID10139: You have been selected by the ABC pharmaceutical company to be a

sales force for the period of three years. Identify and describe how you would
progress through the steps in effective selling.
AID10140: Suggest any suitable motivational theory for IT industry and substantiate
your views.
AID10141: "Attitude determines your Altitude"-Substantiate your views on this quote

with relevant corporate examples.
AID10142: "There are two notions about relationship between job satisfaction and
productivity: a happy worker is a productivity one; a happy worker is not necessarily a
productive one. Critically evaluate this statement and bring out the situations under
which each statement is true".
AID10143: "Planning is the basis, delegation is the key, information is the guide, and
action is the essence of control of." Trace the relationship between control and other
functions with real life examples.
AID10144: "Creative Management, whether in Public Administration or Private
Industry, depends on Methods of Inquiry that Maintain Objectivity, Clarity, Accuracy
and Consistency." Examine the significance of research and this statement -Discuss.
AID10145: An agricultural officer wants to study the effect of four different fertilizers
on the yield
AID10146: How an user can be involved in defining a project? Explain.
AID10147: Identify the milestones in a project schedules plan. Discuss the difficulties
in preparing the plan.
AID10148: Compare the initial and final schedule of a project with an example.
AID10149: How weak quality in a project can be anticipated? Justify your answer.
AID10150: The average monthly sales of 5000 firms are normally distributed, its
mean and standard deviation are 36,000 and 10,000 respectively, Find.The relevant
extract of the area table (under normal curve ) is given below
AID10151: Mr. Ramana and Miss. Lalita, Researchers of Management department
AID10152: Calculate the Index number by the application of Laspeyre's formula for
the following data.And also calculate Fisher's Index number
AID10153: Explain in detail the physical distribution activities of any automobile

company such as Tata Motors, Royal Enfield or Chevrolet
AID10154: All businesses, especially those in logistics need to think carefully about
the way they manage their inventory due to increased competition, shrinking margins
and rising costs. Efficient warehouse operations lead to less stock being parked, less
time being spent by the staff in picking, locating and preparing items for timely
delivery of the orders to the clients. Give a suitable example of an organization that
helps illustrate how warehouse management system helps in improving the operations
of an organization
AID10155: Give an example to explain how an organization practices 'Green
Logistics'
AID10156: At a manufacturer who produces CD's, the Demand is reasonably constant

throughout the year, and last year the company sold 2,000 units of this product. It
estimates the costs of placing an order at around Rs.25 each time an order is placed,
and calculates that the annual cost of holding inventory is
AID10157: Shyam's spare parts business was doing very well. He was looking to
expand into Asian countries like Japan and South Korea. Both these countries have
great management practices and culture. As his close confidant he connected with
you, he believed that management functions are not universal; they differ from types
of company and country to country. What advise will you give him? Explain with
reasons
AID10158: The head of Sales for XYZ has just joined the company. He comes from a
large organization and has a tendency to compare the existing processes and culture to
the previous company. He is a senior resource and this behavior was beginning to
impact the morale of the sales team negatively You being the head of HR of the
company felt the need to have a counseling session with him in an attempt to explain
that corporate culture is unique to every organization
AID10159: Snap Deal is currently undergoing crises. The owners Rohit Bansal
&KunalBahl met Mr Ajay Singh (the Co-Founder of Spice Jet), to understand how he
turned around Spicejet from an almost certain closure. You are part of Ajay's team,
Ajay has explained to them the importance of having an organization structure that
responds to the market situation. As an expert in organization structure Ajay asks
them to meet you and understand this better. Explain this with examples
AID10160: Your CEO has called you and asked you to ensure that the new joiners in
the company are well introduced to Effective Communication skills. You have a 30
min time slot to do it for the current batch. What aspects will you explain to the new
joiners
AID10161: Assume that you are planning to buy the first new car for the family. What
will be the various stages involved in decision making process of a car
AID10162: You as marketing head of the organisation for Green Chai have been
asked to prepare the report on type segmentation for "Green Chai"
AID10163: Prepare the targeting and positioning strategy for "Green Chai"
AID10164: Design a Financial Literacy program for a financial services company of

your choice
AID10165: Structure a better alternative to the Child Plans offered by Life Insurance
companies. Please ensure the alternative suggested covers both a life insurance plan as
well as an investment avenue
AID10166: You are a Financial Planner. Your client Mr. Advani aged 40 years,
married, with 2 children requires your help to make some investment decisions. (You
can make any assumptions to further build up your case.)
AID10167: "Sampling is usually preferable over a census method of conducting

research"
AID10168: "Organisations have to frequently conduct Brand Equity Researches to

enhance brand value". Discuss this concept of Brand Equity Research with an
emphasis of Sales Promotion, giving a relevant example where a Sales Promotion
program has boosted a Brand's value/equity
AID10169: A leading Men's Clothes wear brand wants to study the youth in a leading
metro city to find out their clothing taste and preferences. The result would be used to
strategize a communication strategy by finding out demographic and psychographic
profile of the youth
AID10170: A famous European Car Manufacturer wants to enter the Indian Market
but is confused whether it's a good sector for them to enter or not. They want to
analyze the Indian Automobile Market using Porter's 5 Forces Model. Can you help
them with the same
AID10171: According to the detailed discussion it is concluded that it would be a

favorable choice to European Car Manufacturer to enter the Indian and expand their
business and sales demand
AID10172: PVR now plans to take its PVR Talkies model to more small towns and
tier III cities. But it is confused about the pricing strategy to follow. Can you guide
them about the same
AID10173: With JIO now planning to charge its subscribers from 1st April 2017, they
feel that they shoul d analyze their current status before planning their strategies
ahead. Can you help them conduct a SWOT analysis for the same
AID10174: Assume that you are the Quality Head in a Pharmaceuticals

manufacturing company. Your CEO has just asked you to prepare a report on TQM
implementation in the company. Use the eight building blocks of TQM to prepare
your report
AID10175: Imagine that you are a Senior Production Planning and Control (PPC)
Manager in Tata Steel and you are invited to "NMIMS Global Access School for
Continuing Education" to share your knowledge in PPC. How/what are you going to
explain as the role of PPC in any manufacturing company
AID10176: Assume that you are the Production Head in an Automobile

manufacturing company
AID10177: Rajesh works as a Manager-(Employee relations & wellbeing) in a

leading organisation. He deals with all the behavioral issues in the workplace.Varun
his colleague in marketing department always mocks at him saying that with the kind
of profile he has in which he needs to look after the organizational behaviour overall
does not call for much work. He also tells him (Rajesh) that marketing department has
to face a lot of challenges which people from his domain cannot fathom. Rajesh then
smirks and lists down all the challenges to Varun. What all challenges could Rajesh
face in terms of organizational behaviour? Discuss
AID10178: Consider any leader of your choice and discuss his traits as a leader with
the help of any one leadership theory
AID10179: Rohit works as a designer in a decor company but since past few months
he is not happy with the kind of work he has been doing. He wants to go back to
fashion industry from where he originally hails. He is really not able to concentrate in
his current work and it shows in his behaviour as he snaps at people at the drop of a
hat. He is thinking of consulting his colleague and best friend Ajit in order to resolve
this kind of behaviour. Keeping this scenario in mind, explain:
AID10180: Assume that your company is planning to construct a chemical factory in

Navi Mumbai. Who are the key stakeholders? Why stakeholder analysis is important
as a precondition of the decision whether or not to follow through with such a plan?
As a Project manager how are going to negotiate with different stakeholders in the
project
AID10181: Construct a WBS (Work break-down structure) for a project in which you
plan an event in your office/organization
AID10182: All projects encounter some risk. New and unique projects have more
unknowns and therefore mor e risks. A project manager needs to use an appropriate
level of detail in risk planning enough to plan for all major and minor risks
AID10183: Discuss the need for Customer Relationship Management in banks

enlisting the different Banker-Customer relations
AID10184: What are the investment opportunities available for NRIs in Retail
banking? Discuss in Priority banking in brief
AID10185: One of the small Indian company engaged in new product development in
the area of surgical instrumentation which are highly specialized. However company
is not having strength in the area of manufacturing, Sales & Marketing. Individual
being their Sales & Marketing external consultant, give your recommendations how
their products can be marketed and sold in the Indian market.)
AID10186: Indian company engaged in the field of manufacturing of Automobile

spare parts who are interested in expanding their business portfolio with new products
in the same segment. Individual being their head of Sales & Marketing, what are
individual recommendations for new products and also how individual are going to
expand your sales force. Explain your recommendations with logical reasons
AID10187: Do you recommend green field project or acquiring route for forward
integration? Explain with logical reasons
AID10188: A reputed pizza company wants to make its foray in launching burgers.
You have been appointed as a Marketing Manager & have to develop the 7 P's of
Marketing
AID10189: Develop a Service Blue print with the diagram for any organisation in
organized retail industry
AID10190: Read the following Case & solve the questions given:
AID10191: You have been appointed as an external consultant to help a recently
opened Management Institu te in Mumbai which has launched its own knowledge
portal website. What Segmentation, Targeting & Positioning strategies will you adopt
to build awareness amongst the student community?
AID10192: You are a leading FMCG company in India. Recently the FSSAI has
charged your instant ready-to-eat snacks category as unhealthy containing unwanted
nutrients. As Chief Marketing officer, entail atleast 5 steps or ideas that you will
undertake to ensure that this claim is false & rebutted including on Social Media &
Web based Platforms
AID10193: You have decided to become an Entrepreneur & have decided to foray
into the business of Online travel bookings in Mumbai & your website is called as
TravelComfort.com
AID10194: Once you have shortlisted the online tool, what types of online metrics
will you use to assess the performance of your website TravelComfort.com.
AID10195: Pepsi Co. is planning to replace one of its machines with a new one. The
old machine has a purchase value of Rs.10,00,000 and a useful life of 10 years. The
machine was bought 5 years back. The company does not expect to realize any returns
from scrapping the old machine at the end of 10 years but if it is sold to another
company in the industry it would receive Rs.600,000 for it. The new machine has a
purchase price of Rs.20,00,000. It has an estimated salvage of Rs.200,000 and useful
life of 5 years. The new machine will have a greater capacity and annual sales are
expected to increase from Rs.10,00,000 to Rs. 12,00,000. Operating efficiencies with
new machine will also produce savings of Rs.200,000 a year. Depreciation is on SLM
over a ten year life. Cost of capital is 8% and 50% tax is applicable
AID10196: A drug manufacturing unit is planning to establish a Total Productive

Maintenance for the first time and is confused as to what is the meaning and the
objectives of such a system. You being a newly passed out Cost Accountant, is
expected to guide the management through the above
AID10197: A newly appointed Independent Director on the Board of Infinity Ltd. has
challenged the decision of the existing management to enter a new market as a non-
strategic one. To help the management board understand if this is true or otherwise,
you are expected to briefly explain the characteristics of Strategic Business Decisions
AID10198: A new start up with latest technology at its disposal is facing a unique
problem of excessive wastage in its production. They have appointed you as a
management consultant to explain the various reasons for the wastage that are
prevalent and what is the role that the management team can plan in controlling the
same
AID10199: Madras rubber factory, popularly known as MRF, the first Indian
company to export tyres to the USA is looking forward for entering into partnership
with renowned toy brands all over the world. The company is planning to raise funds
from the international market
AID10200: Dell is the best example of a turnaround strategy. A turnaround strategy is

adopted by the bus iness entities when the entity's management feels that the decision
made earlier was wrong need to be rectified before it damages the profitability of the
company. Today, dell is identified as the world's second largest retailer in the world.
Almost a decade back in 2007; dell withdrew it's direct selling strategy and started
selling its computers through the retail outlets. What can be the reason for any
corporate to adopt such strategy for survival. Also discuss its types if any
AID10201: TCS has following capital structure. From the information provided find
out the Weighted Average Cost of Capital
AID10202: Aesha Motors is considering a proposal to install new machine. The initial
expenses will be 31 lacs. The cost of capital being 15 %. The expected cash inflows
from the operations will be as underyear
AID10203: Select any multinational corporation of your choice and explain various
strategy levels of the same. Explain any two decisions taken at each level in an
organization
AID10204: Assume you are starting a new company "Indian Tourister" which will
deal with manufacturing and selling of Bags of all types i.e. Hand Bags, Purse, Slings,
Luggage Bag, Back packs, etc. The company will sell the bags of all sizes and will
target male and female. The bags will be available online as well as company owned
retail outlets. Frame the Vision, Mission, Goals, Objectives, Plans and Policies of the
organisation "Indian Tourister"
AID10205: Explain the Mintzberg's 5P strategy for "Indian Tourister"
AID10206: Explain with a suitable example the supply chain management in the book
publishing industry and the challenges faced in the same
AID10207: With the help of an example from the retail industry, discuss what are the
major supply chain decisions undertaken by organizations with respect to type of
facility, inventory, transportation and sourcing
AID10208: With the help of an example discuss the factors affecting the network
design decisions of Lenovo or Lava or Samsung mobile phones
AID10209: Explain the SCOR model for an online food delivery startup such as
Holachef, Foodpada, Swiggy etc
AID10210: "There are certain instances where the cost of an asset to the previous
owner shall be taken as the deemed cost of acquisition for the purpose of computing
capital gain if such asset is transferred later on". Discuss
AID10211: Discuss any four types of losses that can be carried forward mentioning
AID10212: Valuation under section 4A of the Central Excise Act, 1944 is based on
Maximum Retail Price. Discuss the conditions to be satisfied in order to impose duty
on any commodity based on its MRP
AID10213: HDILL Ltd provides interest free loan to its employees. Mr. Ravi being an
employee of the company has taken a loan of Rs one lac from the company. Discuss
how the value ofbenefit arising from this perquisite will be determined. What if, the
loan was taken by the employee amounts to Rs. 20000 only
AID10214: Using an example explain how Shewhart's PDSA cycle can be used as an
effective process improvement technique
AID10215: Quality management systems (QMS) can help companies to remain ahead
of their competition. Explain with an example how ISO 14001 Environmental
management system (EMS) can be implemented and used as a tool for gaining
competitive advantage in the market
AID10216: Andhra Pradesh Dairy Development Cooperative Federation Ltd.

(APDDCF) an enterprise of farmers for Dairy Development, started in the year 1981,
with a three tier cooperative structure provides mechanism for regular timely pickup
of milk, ensures minimum support price to the farmers and ensures availability of
milk and milk products at reasonable price
AID10217: Assume that you have joined as the Chief Operating Officer in one of the
leading supermarket chains in the country. The owners of the supermarket chain have
asked you to increase the revenue and profits by at least 20 percent in a year's time.
You have decided to use "Innovative Pricing" as your key strategy for extracting more
revenue and enhancing profits. Explain why innovative pricing is a good strategy in
the above scenario? Discuss the concept of innovative pricing. How innovative
pricing can be applied in a supermarket chain? In your opinion are there any other
better strategies to maximize the profits
AID10218: Information Technology (IT) has become an integral part of the modern
supply chains. Select an y single organization and discuss its strategic framework for
IT adoption in a supply chain. What are the goals of IT in the organization's supply
chain? Discuss how IT applications are helping the organization in improving its
supply chain performance. Explain the future IT trends in supply chain
AID10219: In 2014, Mahindra & Mahindra Ltd (M&M) came out with its new
sourcing strategy under which purchasing of components for all its vehicles was
brought together under a single umbrella. This One Sourcing policy was a shift from
the company's existing model, where components for manufacturing automobiles,
two-wheelers tractors and trucks were being sourced through various departments.
M&M chief Purchasing officer, Hemant Sikka said "the new one sourcing strategy the
firm adopted will help it reduce at least 2-3% of the cost of purchasing from
component makers who supply parts to models across the segments and make its
supply chain more efficient."
AID10220: State how the ordinal utility approach to consumer behavior is different
from the cardinal utility approach by Marshall. In the context of indifference curve
(IC) technique using ordinal utility approach, explain whether following two
statements are true. - "IC slopes downwards because if the quantity of one product is
reduced, the quantity of other product must also be decreased" and "Slope of
indifference curve indicates the rate at which individuals are ready to substitute one
commodity by the other". Substantiate your view on each of the statements separately
AID10221: With the help of the concept of production function, explain the difference
between Law of Variable Proportions and Law of Returns to Scale. Elaborate your
answer by citing real world examples
AID10222: Discuss product differentiation as an important feature of

Monopolistically Competitive market. Explain the statement "Price flexibility under
monopolistic competition depends on the degree of product differentiation", by
referring to the case of any FMCG industry
AID10223: PepsiCo has been a leader in soft drink industry. But over years, it has
diversified in various snack foods
AID10224: The New Companies Act of 2013 introduced conditional CSR spend of 2
percent - a first of its kind mandate globally. You have been retained as a CSR
consultant by Acumen Logistics Services, a company providing cold storage &
transport services Which according to you will be the two or three appropriate CSR
initiatives for them from schedule VII and what will be your recommendation/plan on
how they should implement them
AID10225: India has been a predominately orthodox country that does not accept
technological advancement as easily as others. Added to that is the economic
condition of the country. So when a lower middle class family finally decides to buy
such an asset as a car, they prefer going for the prevailing and trusted technologies
including the diesel or petrol run cars. They don't prefer spending their money on an
electric car with lesser maintenance options and initially, doubtful service providence
even though it costs as much as any other fuel-based car. However, due to this, the
environment is put on the backseat
AID10226: Are you aware that you are being tracked and watched while you are
surfing the net. The advertisers observe your surfing behavior and accordingly target
their ads at you. You end up exposing you're supposed needs unawares as someone is
stealing data about your online surfing patterns. This kind of tracking and placing ads
in the surfer's path is known as contextual targeting
AID10227: Please list out the factors that affect "Free Consent" to enter into a
contract. Giv e an example for each of the factors that affect free consent to enter into
a contract
AID10228: What are the Rights of the Consumer, explain at least 2 real life instances
where the rights of consumer have been upheld and protected
AID10229: Vijay Singh is a leading filmmaker in India who plans to release his
upcoming blockbuster romantic movie during the Diwali festival weekend of 2016
AID10230: The above chart shows the sales of toys over a period of one year. Identify
the diagrammatic representation used and derive meaningful conclusions about the
sales of toys
AID10231: The following table shows the results of a survey conducted across the
country, on 200 working professionals
AID10232: Titan industries Ltd., India's leading watch manufacturer was established
in 1984, as a joint venture between the Tata Group and the Tamil Nadu Industrial
Development Corporation. The company brought about a paradigm shift in the Indian
watch market, offering quartz technology with international styling. Leveraging its
understanding of different segments in the watch market, it launched a second brand,
Sonata, as a value brand to those seeking to buy functionally-styled watches at
affordable prices. The company diversified into jewellery in 1995 under the brand
name Tanishq after taking stock of the huge opportunities and the large size of the
jewellery business in India
AID10233: Kellogg launched cornflakes as a breakfast food in Indian market, they

were not able to penetrate the Indian market effectively, explain what could be the
main reason for not able to penetrate Indian breakfast segment effectively, and they
made certain changes in product positioning, what are the changes incorporated by
them
AID10234: One of the European company engaged in the manufacture of highly

specialized artificial nose (Electronic Smell Sensor), which has varied application in
various industries; however they are planning to find out the market opportunity for
their product in the food segment in India. Prepare a detailed questionnaire keeping in
mind food Industry in mind (Example - Fast food chains to identify quality of the food
etc.)
AID10235: An International company that is very well-known for Perfume brands in

both the categories of men and women. The company has their own manufacturing
unit and marketing team
AID10236: TATA Steels is looking forward for entering into a joint venture with
United States Steel Corp oration in USA. The company is planning to access funds
from the international market. Discuss
AID10237: LIMBDI Ltd started a chain of hotels with "profit maximization" as the
basic financial objective and TEBDI Ltd started with a portfolio management
company with the basic objective as "wealth maximization". In light of the relevant
concepts of financial management give your opinion on "which company will surely
survive in long run" and why
AID10238: Kabra Motors is considering a proposal to install new machine. The initial
capital outflow will be 15 lacs. The expected cost of capital is 12%. The expected
cash inflows from the operations will be as under
AID10239: M/s Sun Shine is in the manufacturing of best quality ISO certified Solar
Panels. The company is known for the durable solar panels having best features. The
government provides subsidy to the customers buying solar panels under the
Jawaharlal Nehru National Solar Mission in the country. The company has been doing
well consistently over the period of years. The awareness for usage of Solar as a
source of energy is increasing day by day. The company sells solar panels at the
lowest possible price. The company's vision is to light every house in the rural India
AID10240: The Company plans to do CSR activity in rural India and hires you as a
consultant to advice the organization for at least five CSR activities. Which one
activity among the suggested five activities you would select for M/s Sun Shine.
Explain the same with reason
AID10241: Assume you plan to implement one of the CSR activities, explain the
process that you would follow for its implementation in the organization
AID10242: Explain any three voluntary codes in CSR that you would apply for the
organization. Explain the benefits of the same for M/s Sun Shine
AID10243: You are the CEO of Patta Noodles Ltd and want to appoint Mr. Milind as
management accountant so there can be adequate coordination between accounts,
finance and management functions. Please brief him about his responsibilities and the
necessary qualities which he should reflect as a management accountant so as to
enable him to sincerely perform the job
AID10244: Nokia recently launched N3310 model. The company is quite optimistic
to continue with producing NOKIA 3310 in the near future. The management of the
company prudently takes all decisions and they are analyzing their decision to
continue to manufacture the product. As an accountant discusses the necessary factors
the management should analyze in order to continue or to shut down any production
operation
AID10245: Calculate total earning as per Emerson's plan-
AID10246: Observe any government department or service process that consumes

limited resources and/or has multiple restricts, and explain what are artificial variables
and why do we need them? Also using suitable example discuss how artificial
variables differ from slack and surplus variables
AID10247: Obtain an initial basic feasible solution to the following transportation

problem using the Vogel's Approximation Method
AID10248: A processor of frozen fruits has to decide which crop to cultivate in which
geographical area. There are two strategies available: to plant apples and to plant
pomegranates. There are three possibilities of weather: perfect weather, variable
weather, and bad weather
AID10249: With the boom of E-commerce, there has been huge explosion of payment
systems to cater the E-Commerce ecosystem. What do you understand by electronic
payment systems? List out two payment systems along with the risks involved in each
these payment systems
AID10250: B2B (Business-to-Business) and B2C (Business-to-Consumer) are two

different lines of business ecosystem. Elaborate with five examples each on how B2B
is different from B2C
AID10251: "Ransomware" is the most recent cybercrime attack that has gripped the
world. Over the last few days, the global Ransomware attack WannaCry infected
computers running on older versions of Microsoft operating systems like XP, locking
access to files
AID10252: Kaya & Kaya is a skincare product manufacturing company. The

company has been in the market from past 10 years and it's been noted that because of
the change in size, growth, work assignments, job duties and responsibilities the
existing jobs have changed and new jobs have been established. You have been hired
as a consultant to help determine the various ways of establishing job analysis.
Discuss the different method of job analysis which could be used in this company.
Conclude by choosing the best method of job analysis for Kaya & Kaya
AID10253: Assessment centres were first used in early 1940s in United Kingdom for
solving discipline and behavioral issues of war officers and selecting the right
candidate. Now, assessment centre's have become a must tool for most of the
organizations .Critically analyze this statement as well as discuss that in which two
areas of HRM assessment centre's can be used? Conclude by gauging the importance
of assessment centers
AID10254: Sanjana joined a media company Showtimes Ltd. as Public Relationship

officer
AID10255: Calculate Net cash flow from operating activities and discuss how here
the non-cash item and the non-operating items are to be treated
AID10256: You being the account's manager of JVP Ltd in the online grocery
business. The account executive recognizes the income arising from lease rentals on
the basis of accounting standard -9 which talks about revenue recognition. You have a
difference of opinion with him as this Accounting standard is not applicable to income
arising from lease agreement and other income mentioned there. How will you make
him understand what exactly AS-9 talks about
AID10257: From the following information
AID10258: XYZ Ltd. is a Govt. recognized export house with annual turnover of Rs
2200 crores Mr Pathak is Vice President- Finance of the Company. The company
follows policy of no hedgin;g of the US$ exposure. What all risks that Mr. Pathak has
to enlists in his presentation to the management in a floating exchange rate scenario
AID10259: PSL Bank Ltd. is a private sector bank. The treasury division has an
immediate need to arrange Rs. 100 Crores to finance its one of the top corporate
client. However the requirement is for very short period of around 7 days. So what
sources are available for Mr. Das to raise the required fund, who heads the treasury
divisions of the Bank
AID10260: LMH Ltd. has floated an Investment Company. You are appointed as the
CEO to spearhead the investment in secondary market. So to initiate these
investments, explain the mechanism that you will follow
AID10261: JFK Ltd. is listed Company on the exchange and the share price is quoted
at Rs. 340 as of today, the Company reported EPS of Rs. 25.00 for FY 2017. In the
recently concluded board meeting, the Company announced stock split and
accordingly, the face value has been reduced to Rs5.00 from Rs. 10.00. The
outstanding shares of the Company are 30,00,000. Calculate the number of
outstanding shares of the Company post stock split and adjusted share price of the
Company post stock split. Also calculate the PE ratio of the Company post stock split
AID10262: A public sector bank is currently striving to differentiate itself from the
competition to private sector bank in the same region. The customers at the public
sector bank complain about the employees who are not informed about each
customer's needs, preferences, and interaction history. The bank has been unable to
cultivate more profitable relationships with the customers' which has impacted its
growth. Their inability to proactively identify risk - elevating customer behavior has
attributed to further losses. As the Chief Information Officer (CIO) of the public
sector bank, elaborate on your understanding of customer relationship management
and its importance. How you would acquire, retain and create lasting relationships
with the customers? How would creating these relationships help your bank
AID10263: The Healthcare industry is inundated with massive volumes of data

generated each minute. With the adoption of electronic health records, mobile health
apps and wearable technologies this is poised to increase dramatically over the next
few years. This comprises of data being generated by patients in different forms such
as the patient report's generated by the diagnostic labs, the data in the form of vital
stats generated by the wearable devices and body patches, data from medical
insurance companies, to name a few. Explain data mining and its importance in the
healthcare industry. With the help of a suitable example elaborate how patient data
can be used for preventive healthcare. Would you recommend the use of Data mining
in healthcare
AID10264: As the Indian city of Chennai went under floodwaters following heavy
rains, it became clear that the effects of a lack of planning can be devastating for small
companies. Reports suggest, as many as 40 to 60 percent of small businesses never
recover after being hit by natural disasters. Some companies looked on helplessly as
systems went down
AID10265: "Boilers India Ltd", a well established company into the manufacturing of
Boilers & Boiler related equipment located at Pune had covered their commercial
property under Commercial Property Insurance coverage during the year 2010.
During 2016, owing to an electrical disturbance, there was a major fire within the
plant premise leading to a near total damage of all their 3 Boiler equipment machinery
AID10266: Xlone Ltd is an Indian company planning to raise capital from US market.
If you are the head of finance department of the Xlone Ltd suggest them various ways
to do so? If company doesn't want to list in US stock market, than how company can
generate fund in USD? What are the Challenges for the same
AID10267: 1991 is the year of transformation for economy of India; LPG

(Liberalization, Privatization and Globalization) policy opened the door for many
foreign companies in Indian Market. In context to LPG there were many amendments
in foreign exchange act. Please explain the same and compare that with the law before
LPG
AID10268: FRANKFURT: The European Central Bank is adding half a trillion euros
($579 billion) in stimulus to the eurozone economy as it hopes to support growth as
Europe heads into what could be a tumultuous election year. The chief monetary
authority for the 19 countries that use the euro said Thursday it would keep injecting
money into the economy through its bond-buying program until at least December,
past the previous end date of March. It will reduce the amount of bonds it buys after
March to 60 billion euros ($64 billion) a month from 80 billion euros. That effectively
adds at least 540 billion euros in stimulus to the existing 1.74 billion ($1.87 trillion)
effort. That's slightly more than expected by analysts, who on average thought the
ECB would extend for only six months at the same current rate. SOURCE: Economic
Times
AID10269: How can you relate value creation and demand synchronizing to Supply
Chain Management. Relate this to challenges faced by an auto ancillary company
(which supplies precision engine parts to a car manufacturer on JIT basis) in framing
and executing their overall supply chain objectives
AID10270: Explain how you will apply the concept of vendor management, asset
management and lean supply chain management to a food franchisee company
AID10271: JSRK Omni is an Indian company which manufactures mobile handsets.

They procure some parts of the handset from Taiwan
AID10272: You have recently joined as Chief Digital Officer of a Govt PSU Shipping
company. The company does not have a web presence at all. Explain in detail the
process of setting up a website
AID10273: You are the Chief Marketing Officer of a newly opened French restaurant
in Delhi by the name of "LePain"
AID10274: On account of the protectionist stands taken by some major countries the
Global consulting Business of the IT giant IND Solutions is hurt. The entire business
strategy for the consulting business is being realigned. As a HR Specialist, you are
required to share the Organization structure and propose a new (organization
structure)
AID10275: You are the HR Manager in an organization handling a regional profile

and are inspirational and would want to be the Chief People Officer. In the corporate
world the completion is stiff and you need to have a good professional image.
Differences of opinions are common and needs to be handled carefully. How do you
plan to handle conflicts effectively, discuss your thoughts
AID10276: As the Chief Learning officer of the company. You are currently training
the fresh batch of Management Trainees
AID10277: Case Study - "Ayurvedic India" is a new company started by two young
entrepreneurs Mr. Dharam and Mr. Raj. "Ayurvedic India"
AID10278: "Ayurvedic India" deals with the concept of treatment of patients and then
selling them the medicine. You have been asked to prepare the 7P's of Marketing Mix
for "Ayurvedic India"
AID10279: Answer on the basis of the case:
AID10280: Design a Digital Marketing campaign for a Financial Services company of

your choice
AID10281: Develop a Public Relations campaign for IRDA to create awareness about
Life Insurance sector a nd to educate policyholders about their rights
AID10282: Ashwin Advani, aged 32 years, working with an IT company, has

approached you for preparing his Financial Plan. He earns salary of Rs. 15 lakh per
annum. His wife Kiran, aged 30 years, is a homemaker. They have one son Kabir,
aged 3 years. (You can make any assumptions to further build up your case.)
AID10283: A questionnaire is a very important tool for any Survey process.
Assuming a research process to take customer opinions on the launch of a "New
Restaurant", what are the features/characteristics to be kept in mind to design a good
questionnaire? How can any Researcher cope up with a scenario of a respondent
unwilling to respond to a particular set of questions
AID10284: It is very difficult to understand and evaluate the consumer preferences

(Attitude) for any Market Research process. Keeping this difficulty in mind, discuss
the various Attitude Measuring techniques that would be used during a Marketing
Research process undertaken by a leading Clothing Brand (assume a brand) to
measure and evaluate consumer attitudes while shopping for clothes for the entire
family
AID10285: An MNC, an already established name in the global scenario, is planning

to launch 2 new models of its mobile phone brand in India. The organization needs
suggestion the following
AID10286: Recently you have been appointed as an external Project Management

Consultant for the Mumbai Monorail Phase 2 implementation which has been delayed
several times & has missed deadlines
AID10287: You have recently taken over as CEO of a rival firm of L&T namely
X&Y. Your organization is as large as L&T & is involved in several engineering &
infrastructure projects both in India & abroad. The Project Structure of your
organization is that of a Functional type. Would you suggest going ahead by
proposing to change the Functional Structure to that of a Matrix One? Justify with
reasons whether you will proceed ahead with this change or you will refrain from
making this change
AID10288: You are the Plant Head of an automotive plant headquartered in Gurgaon
& have been recently tasked with identifying a 2nd plant location for expansion of
your plant
AID10289: New Indian consumer goods company would like to enter Indian market,
you being their Sales Director what are the steps you will initiate, explain each step
with one example
AID10290: One of the Indian Pharma company you have recently joined them as their
Head of Sales and Mark eting of pharmaceutical generics, you will notice that, the
company is not able to sustain sales as per their annual sales budget, due to several
low price generics manufacturing companies which was affecting their top-line and
bottom-line
AID10291: Indian Industrial chemical manufacturing company well established in

West zone covering 4 states, now they would like to expand their market
geographically in the South zone covering 5 states:
AID10292: Patanjali is the process of setting up the restaurant chain. Suggest suitable
element of Physical Evidence during their launch of restaurant
AID10293: Prepare a Service Blue Print with a diagram for any brand in the banking
industry
AID10294: Read the following Case & solve the questions given:
AID10295: You have been appointed as an external digital marketing consultant to

help a recently opened luxury real estate property by the name of "Trump Tower" in
Mumbai which has launched its own website. Which people segments will you target
to be able to sell your luxury apartments effectively & describe in detail as to what
social media promotional tools will you adopt to build awareness amongst the
prospective buyer communities
AID10296: You are a leading fast food chain company in India. Recently two of your
employees have played a prank by uploading a fake video on YouTube that shows
that unhealthy ingredients are used to prepare your fast food. As Chief Marketing
officer, entail at least 5
AID10297: You have decided to become an Entrepreneur & have decided to foray
into the business of Food Sauces in Mumbai & your website is called as
Exoticsauces.com. You plan to use only online bookings
AID10298: A closely held successful start-up venture has recently converted itself
into a publicly listed company post a successful IPO and handed over the management
in the hands of young professional managers. These teams of managers are a bit
inexperienced in strategic business decisions. They have heard that Pears and
Robinson have in their paper discussed the various dimensions of strategic issues.
Discuss how these dimensions of strategic issues will be relevant in current scenario
AID10299: The Cost Accounting department and the Engineering department of a
large EPC company have been at loggerheads off late. Their main contention has been
the concept of Total Productive Maintenance (TPM) & Total Quality Management
(TQM). The Engineering team feels that they are both the same with old wine in new
bottle, whereas the Cost Accounting department opines otherwise. You are a newly
appointed intern in the Cost Accounting department having freshly qualified as CMA.
You are expected to resolve this conflict by providing your note discussing the
similarities & differences between the two
AID10300: An input of 100 kgs. of materials yields to a standard output of 10,000

units. Standard price per kg of material is Rs.20. Actual quantity of material issued &
used by production department is 10,000 kgs. Actual price per kg of material is Rs.21.
Actual output 900,000 units. Compute Direct Material Cost variance, Material Price
variance & Material Usage variance
AID10301: Number of employees is 200. Standard wage rate per employee is Rs.40
per day and standard daily output per employee is 100 units. Total number of days
worked is 50 days (Idle time paid for and included above is half day for each
employee). Actual wage rate per day is Rs.45. Compute Direct Labour Cost variance,
Direct Labour Rate variance & Idle Time variance
AID10302: M/s Divine Soul is into traditional Indian wear which sells multiple
brands. The popular brand for male is "Raja" and for the females is "Rani". The
company sells traditional wear for children popularly known as "Shaayad". The
company has 120 outlets in India
AID10303: Assume that the directors of M/s Divine Soul agree with your view on the
challenges of Stability Strategy. The director asks you to suggest one corporate level
strategy for the organization that will help them achieve growth for the organization
AID10304: From the case above answer the following question:
AID10305: Mr. Bhaalla started with a grocery shop. You being the tax consultant to
Mr. Bhaalla advise him on how the income from the grocery will be assessed under
the Income Tax Act and the principles to be considered while computing the taxable
income
AID10306: You want to remit 1000 dollars as a payment of interest to Mr. Albert.
Your tax consultant advises that such payment can be done if relevant procedures and
guidelines for making such payment outside India are followed. Discuss the same in
the light of the different provisions of Income Tax Act
AID10307: Mr. Rajat owns two houses. The details with respect to let out property is
as under
AID10308: Sneha had just completed her MBA and was placed in a bank. She was
appointed to manage the for eign exchange department. Her manager had asked to
prepare a short report on various exposures she would be facing while handling
foreign exchange transactions
AID10309: ABC Ltd had recently made fresh recruitments for the position of
Treasurer and Controller. If you are their reporting manager, prepare a report of their
job responsibilities, keeping in mind they have completed their post graduation in
Finance
AID10310: The manager of a bank wants to analyse the post effects of increasing the
interest rate from 6% to 7% on the value of assets and liabilities. The current asset
value of the bank is 250 lacs and the current liability value is 240 lacs. Average
duration of assets is 4.2 and average duration of liabilities is 1.1. Calculate the change
in the value of:
AID10311: The Mumbai Dabbawalas have achieved Six Sigma Quality in Customer
Service Excellence. What do you understand by Six Sigma Quality in Customer
Service Excellence? Briefly explain the features of Six Sigma Quality in Customer
Service Excellence
AID10312: TPM is a maintenance philosophy aimed at eliminating production losses

due to equipment status." As an operations Manager, how can you implement TPM in
your firm
AID10313: To achieve world class standards in operations, an increasing number of

firms are adopting the best tools and practices with the aim of maximizing production,
reducing costs, eliminating waste and delivering quality products." How far do you
agree with this statement? Give a suitable example in support of your answer by
selecting a firm from the Indian automobile industry
AID10314: Select a firm of your choice from the Indian fast moving consumer
durables industry and briefly explain how the firm has successfully implemented the
principles of World Class Manufacturing.
AID10315: For most organizations, the main target of supply chain management is to
realize and neutralize the uncertainties in their supply chains. Discuss what you mean
by "uncertainty in a supply chain". Select any organization of your choice, study and
explain in detail how they are dealing with supply chain uncertainties. Also, discuss
what you infer from the study
AID10316: What are the various aggregate planning strategies followed by

organizations
AID10317: Because of global competition, demand is no longer certain for any

business
AID10318: Maruti has finally gained tremendous success in the luxury Sedan
segment after the launch of a separate brand Nexa. Owing to this Hyundai, the other
major player in the small car segment is feeling the jitters. It feels that it too should
follow the same strategy as it is more known for small cars and except the Verna, all
its other luxury sedans have failed. Some analysts are even against the idea. Can
business guide them on the same
AID10319: Flipkart after receiving the latest funding from Soft Bank now wants to
extend its brand in other areas as well. The first new segment it wants to target is the
car buying and selling segment. It wants to come out with an extension called
"Flipkarz" by end of 2017. Analyst are skeptical about the same. Is it a good decision?
What steps should Flipkart follow to make it a success
AID10320: Analyze the below given Case study and answer the questions below:
AID10321: How has communication transformed with the use of technology? Share
any 2 technological tools you use for efficient communication and how they have
helped you contribute more effectively in your organization
AID10322: Communications audit is a snapshot of an organization's communication

strategies, activities and programs. Provide your opinion on the statement by
elaborating on its process and outcome
AID10323: You have been invited as the Joint Secretary of the Parents Teachers
Association to celebrate Teachers Day at your child's school. Since you are a
counselor, you also have to give the key note address for the event. Your child studies
at a reputed school which has a legacy of 25 years. Most of the teachers are very
senior with vast experience. The school is modern in its outlook towards extra-
curricular activities but conventional as well when it concerns academics. At the
lunch, you would have the chance to interact with the management, trustees and
teachers. You wish to make a great first impression that lasts and also seem confident
while addressing such an elite audience
AID10324: Calculate the following:
AID10325: Assume that a consumer consumes two commodities X and Y and makes
five combinations for the two commodities:
AID10326: Suppose the monthly income of an individual increases from Rs 20,000 to

Rs
AID10327: Alok, a former employee of ABC Ltd has taken the proprietary customer
list of the company to his new company, XYZ Ltd. According to you what are the
moral issues involved here for both ABC Ltd as well as XYZ Ltd. What are the
options available to his immediate boss at XYZ Ltd when Alok offers this list
AID10328: In this era of resources availability crisis can ethical consumerism

influence/change business? Do you think ethical consumption is a moral choice?
Evaluate your answer using any one ethical theory
AID10329: Ayesha is a successful Vice President, Finance since last 3 years of a mid
size FMCG Company recognized as a highly motivated, committed and capable
executive across the organization
AID10330: A orders a phone online as Cash on Delivery mode, but denies to accept
the product at the time of delivery. In such a situation, discuss the eligibility points of
becoming an Unpaid Seller? Discuss the privileges of unpaid seller when the property
in goods is transferred to the buyer
AID10331: A booked a flat in Sun Park Apartment at Mumbai. 'A' is ready to shift
with his family in the flat which he has purchased. However, B has the possession of
that flat where he specifies that he has purchased this flat. To avoid the dispute and
conflicts, 'A' files an RTI to seek proper information. Explain the objective as well as
structures involved in Right to information
AID10332: 'X' contracts with 'Y' to purchase 30 chairs of a particular brand called
make and type. 'Y' delivers 15 chairs of that quality and 15 chairs of some other make
and quality brand. In what way we can advice 'X'
AID10333: 'P' delivers to 'Q', a carrier, some explosives without informing the same
to 'Q'
AID10334: The sample data from a research survey conducted in various countries on
the amount of time 3-5 year-old children spent alone with their fathers each day is as
follows:
AID10335: 'Prince' a chaiwala at Mumbai Central station believes that the sales of tea
at his tea shop depends upon the weather. He has taken a sample of a week's data.
Below you are given the results of the sample
AID10336: According to one of the recent study published in an International report,

the cost of medical malpractice in the United States is USD 55.6 billion a year, which
is approximately 2.4 percent of US annual health-care spending. An earlier research
report published in 2011, in the New England Journal of Medicine revealed that,
during the period 1991 to 2005, 7.4 percent of all physicians licensed in the US had a
malpractice claim. These staggering numbers not only contribute to the high cost of
health care, but the size of successful malpractice claims also contributes to high
premiums for medical malpractice insurance. The table below contains a sample of
data set of claim payments made in a year's time and other information about the
claimant
AID10337: Following information regarding the holding period of the stock A, is

available. Based on the data provided in the Table 1 below, calculate and mention the
following
AID10338: Mr. Ravindra Kumar chooses to invest total amount of Rs. 1,00,000/- in
equal proportion in both Stock A and B (data given in Table 2). The correlation
coefficient between the stock A and stock B is 0.4. Demonstrate that he has taken a
better investment decision as compared to decision of investing all the amount only in
stock A and stock B. Hint: You have to demonstrate the impact of diversification on
the portfolio returns and variance in case of two assets
AID10339: Mr. Rajendra Kumar has been a investing in the stock market purely
based on tips received from his stock-broker friend, Mr. Ramesh Chandra, and has
been generating decent returns till now. Given the low size of his investible surplus,
he has not been able to take advantage of all the tips that he received given by Mr.
Ramesh, say during a year. As a result his investment has been restricted to investing
mostly in a single company through a particular year. So much so that sometimes he
has stayed invested in a single scrip even for more than two years. While his returns
may have been sometimes good and sometimes great but he has not been overly
worried about their levels or adequacy, as he has never lost any money at overall
investment level. Actually the yearly returns from his stock market investments have
always been higher than the bank fixed deposit returns, where he parks most of his
savings. Hence, in nutshell, for him the investment strategy seems to be working for
him and he is happy. Thus he never saw any reason to change his investment pattern
or strategy. Moreover he continues to significantly rely on the tips received through
Mr. Ramesh. Because of Mr. Ramesh's good track record in suggesting good scrips
for investment and the trust Mr. Rajendra has in Ramesh's integrity, he has never
acted on any of the tip related to investments received from any other person
AID10340: XYZ is the leading commercial bank in India. Due to various factors it is
facing many challenges in the recent scenario. Discuss the areas on which banks need
to focus for their sustenance
AID10341: As a risk control manager, highlight the risk prevention policies and
measures against the Risk control/mitigation process in banks
AID10342: Assume you are ABC bank. In recent days Non-Performing Asset is
giving a deleterious impact on the return on asset. As a bank, discuss-
AID10343: You must have seen several advertisements of various brands of tooth
paste in TV and Print Media, while some of these brands having endorsement of
Dentist, or by Indian Dental Association (IDA). Discuss the ethical aspect of the
endorsement by IDA or by a Dentist and secondly discuss how will this endorsement
by IDA or by a Dentist impact the decision making process of customers to buy
particular brand of toothpaste
AID10344: Top Indian MNC pharmaceutical company as their strategy to expand

their business base, they de cided to enter Middle Eastern countries; looking in to their
specific culture in these countries, how far this culture will act as a business barrier for
the pharmaceutical products.
AID10345: Once upon a time Nokia was top cell phone brand in India it was known
for its best quality, however the brand lost its ground in the Indian market completely;
AID10346: Lakme India is planning to launch a new product as "Lakme fair Skin
Natural Mousse - Hydrating". The company is planning to import machinery costing
Rs100 lacs from Japan. The expected life of the machinery will be 10 years. The
selling price per unit will be Rs 1250
AID10347: If you want to run your business smoothly, you should be capable enough
to manage the working capital requirements of the business in an efficient manner.
"Several companies like Dabur, Dell computers, Cadbury India realized the need of
maintain an adequate level of working capital. Further they also have to identify the
different types of working capital needed in their business at different points of time"
AID10348: Miss Kavvya is a successful entrepreneur of GEMS Pharma Ltd. The

entrepreneur is looking to launch a new sunscreen cream in the market at a selling
price of Rs275 per unit. The fixed cost determined for producing the product is
Rs55700. The variable cost of producing the product is Rs165 per unit. Miss Kavvya
wants to perform the cost volume profit analysis
AID10349: Roughly 20 pieces of clothing per person are manufactured each year.
Growth of the multi-trillion-dollar apparel industry has been fed by "fast fashion,"
which makes clothing cheaply and quickly with a low price-tag. Fast-changing trends
and low prices have allowed people to consume more. The average consumer is now
purchasing 60 percent more items of clothing compared to 2000 Cotton is the most
common natural fibre used to make clothing, accounting for about 33 percent of all
fibres found in textiles
AID10350: Your company is committed to protect, respect and remedy Framework of

UN Principles on Business and Human Rights. The Head of manufacturing at M/s
Fine fabrics Ltd wants to partner with the supply chain in generating similar Human
Rights commitments across their businesses, which are mostly midsized. He wants
your guidance on how to convince these vendors to buy in into this voluntarily.
Develop a business case and a broad plan that your Head Manufacturing can use to
convince the vendor businesses to come on board and adopt UN Principles for
Businesses & Human Rights
AID10351: Carbon Offset is one mechanism used to reduce the carbon footprints of a
business. Suggest to your CEO at Fine Fabrics Ltd two concrete ways in which Fine
Fabrics can reduce its carbon footprints, develop a convincing business benefit
argument around each of the suggestion
AID10352: An NGO has approached the CEO of M/s Fine Fabrics Ltd requesting
funding for a project on cotton fabric based Traditional Crafts making workshop for
girls & women from weaker socio economic background. Your company falls under
the criteria of 2% spend on CSR as per Companies Act 2013. Your CEO thinks this
project can be funded but wants you to do the due diligence of the NGO. Prepare a
questionnaire with at least
AID10353: Ashish had joined the labour control and payment system of Navneet Ltd.
He was asked by his ma nager to prepare a report on the various activities involved in
the cost accounting for the labour. Provide various inputs that he has to keep in mind
while preparing the report
AID10354: ABC Ltd uses the LIFO method for recording inventory. The details of
the company are as follows:
AID10355: To make 15 Kg. of a product, the standard materials required are as

follows:
AID10356: With Jio now entering even the mobile handset space, Nokia, the latest re-
entrant is a bit worried. It feels that it needs to tighten its laces well in advance before
Jio goes for Intensive sales and marketing. It feels that CRM is the best way forward
and plan to utilize the benefits of the same but don't know how to implement the
same. Can you please guide them on the same as there is no scope of error
AID10357: Samsung Mobiles off late post the Note Series fiasco is facing troubled
times
AID10358: Read and Analyze the below given case and answer the questions at the
end of it This is the first time in the history of industry that the spending on customer
relationship management tools is going to outdo enterprise resource planning tools.
Analysts say that the spending on CRM will be $36.5 billion next year, $1.5 billion
more than ERP. One would wonder why the sails of CRM took so long to capture
glory. One would also wonder why corporations have taken so long to make this
happen. In the digital world traditional CRM does not cut it, and that's the reason why
over the last five years CRM has clearly sailed with wind. For the first time, corporate
houses feel insights can increase their sales in the long run. This is just a phenomenon
in the West. Just when you thought consumer suffering had ended, Indian consumers
will continue to suffer because corporate and government alike have ignored CRM
services. No wonder Indian services are the worst the world over
AID10359: Even though there are many auto rickshaw manufactures, two companies
Bajaj and M&M, control the market in Maharashtra. If both the companies make
similar design changes in their auto rickshaws in a year, their market shares will
remain unchanged. Similarly if neither of them goes for any changes, then also their
market shares will remain constant. But if incase one company goes for a design
change and other doesn't then the market shares are going to change, the payoff matrix
for increase or decrease in market share under different possible scenarios is given
below:
AID10360: Using suitable examples discuss the difference between simple linear
regression and logistic regression
AID10361: To assemble a "Drone", Mukesh has laid out the seven major activities
involved
AID10362: After demonetisation, e-wallets rode a wave as customers short of cash

quickly downloaded apps to pay digitally for everything from mobile phone recharges
and cabs to groceries and flight tickets. Digital wallet providers like Paytm, Mobikwik
and PayU came to the rescue. Banks also have their own apps which customers find
easy to use and are gaining much popularity. What are e-wallets
AID10363: Rushing into the conference room for his next meeting, Prerak, a
marketing executive with a consumer goods company, was sure he would not be able
to visit his parents in the suburbs in time to replenish their medicine stock. His parents
had medicines only for a day or two. His work could have taken a toll on the health of
his parents, but not this time. He opened the app of 1mg on his smartphone and placed
an order by using images of the prescriptions he had saved earlier. 1mg, an online
pharmacy based in Gurgaon, helps people order medicines and also provides
information and suggestions on the medicines and its side-effects. Despite the
convenience, ease and huge discounts being offered, customers are still not open to
the idea of ordering medicines online
AID10364: Indian businesses are facing rising instances of cybercrime and the
response mechanism to address these risks remains low. Two-third of businesses in
India were unable to detect a cyber attack-incident in real time due to insufficient
understanding of the motive behind the attack. A report highlights that employees
emerged as one of the weakest links in the company's defence systems and over 90
per cent respondents identified social media as a big risk area
AID10365: Ajay has not been performing well in accounts department due to the new
system on GST has been implemented in the organization. He is lagging behind in the
concepts of GST as well as his communication skills are not as expected
AID10366: In reference to the above case explain various kinds of On the Job and Off
the Job training methods that can be provided to Mr. Ajay? Also, give concluding
remarks by choosing the best method suited in the above scenario
AID10367: Over the years Ajay attended many trainings as well as development
programs and really honed his skills. Evaluating his performance over the past few
years the department has really been proud of his achievements and he has been
identified as key successor in his department
AID10368: The following is the Balance Sheet of Caterpillar Ltd as on 31st March
2017
AID10369: The following is the Trial Balance as on 31st March 2017 prepared by
GSA Ltd. (Rs. in crores)
AID10370: Classify the following into revenue, capital and deferred revenue
expenditure and interpret your results:
AID10371: Following are the balance sheets of Suzuki Ltd. & Honda Ltd. as on 31st
March 2017 togethe r with the additional information for the year ended on that date:
AID10372: Mr. Rajiv Kumar, after completing his MBA from a prestigious
management institute, has joined the treasury department of a leading Indian bank in
Mumbai. He is assigned to the team responsible for managing the day-to-day liquidity
of the bank. Explain in detail the various options available to Mr. Rajiv to manage the
liquidity of the bank.
AID10373: Mr. Kripa Shankar wants to invest and trade in stock market. However he
is completely unfamiliar how to go about it. He approaches you, a wealth advisor in
the bank Mr. Kripa Shankar has his savings account, to seek guidance on:
AID10374: ABC Corp. Limited is engaged in manufacturing garments in India since

1950. The company has been catering to the Indian market till now. As part of the
company's growth strategy, the company would like to extend the markets for its
products to other countries
AID10375: PantMax Retail, through its subsidiaries, operates approximately 1000
departmental stores pan India. These stores hold a variety of merchandise including
adult and children apparel, cosmetics, accessories, home furnishing etc. The
management feels in order to increase their sales, PantMax needs to tailor its
merchandise more to the local tastes, colors, sizes, brands which should be according
to the sales pattern in each of the PantMax stores. For example, the stores in Mumbai
might stock clothing in smaller sizes and brighter colors than those in Chennai, or the
stores in Delhi may stock more makeup shades to attract trendier shoppers. How will
information systems help PantMax implement this new strategy? Is this a suitable
choice for the management to implement
AID10376: The goal of service companies is to develop services that attract, keep
customers satisfied, loyal and speak well of them. They use information and
communication technology to get closer to the customer, create long-term
relationships, and gain more knowledge from and about the customers to serve them
better. As a major element of business strategy, firms are embracing CRM, because
technological applications permit precise segmentation, profiling and targeting of
customers. To deal with competitive pressures a customer-centric culture is required.
The airline industry is no exception to this. Give an example of how an airline
company has successfully implemented CRM to increase their profits and keep
customers happy
AID10377: In June 2017, a new cyber virus spread from Ukraine to wreak havoc
around the globe, crippling thousands of computers. FedEx Corp, package Delivery
Company, said its fiscal 2018 results would be hurt due to disruption of operations
following a cyber-attack last month. It is still experiencing widespread service delays
following the attack
AID10378: RBI allows 100% FDI in regulated financial services in October 2016.
What are the impacts of this move on Indian economy? Will it help for financial
inclusion
AID10379: Mr. Mahesh Singh is an Indian presently working in Canada, his parents
are staying in Delhi he want to transfer Rs.25,000 per month to his parents regularly.
Suggest him various way to do so. What are the different types of Bank Account he
can open in Indian Bank located in India? Explain in detail
AID10380: MUMBAI, MAY 19:

AID10381: What do you understand by business ethics in International business?
How can a firm maintain a balance and display international business ethics practices
of highest order without compromising on profit maximization
AID10382: Can you classify Dell Vostro1740 laptop as a global product? What is the
concept of a global product? What are the different product strategies organizations
can use and which strategy would you choose, say as marketing in charge at Dell
AID10435: Amit contracts to deliver 20 bags of wheat at Rs 400 a bag on a future

date to flour mill owner Rakesh. On the due date he refuses to deliver the same to
Rakesh but instead delivers to Mahesh who is paying him Rs 420 a bag. The price on
the future day is Rs 380 per bag. Mention actions which Rakesh can take against Amit
AID10383: Can a firm trade in every and all types of goods, products and services in
international markets? Explain the concept of Export Restrictions. What is the
difference between prohibited goods and restricted goods
AID10384: What are the common export/import documents required for those goods,
products and services which are freely tradable? Why are these documents required in
the first place? What are four ways to obtain export license
AID10385: Suggest the taxonomy for a three-dimensional classification for global

supply chain. Identify the issues that affect the operations and strategy of a global
logistics firm say DHL or TNT and recommend ways to handle such issues
AID10386: As a General Manager - Supply Chain Management of a leading domestic

garment manufacturing firm, you have proposed the option of exploring international
procurement for the first ever time for your company. Suggest the various components
of your proposal
AID10387: Based on your recommendation, the Board of the garment company has
decided to go ahead and place trial order with an international supplier whom you
have recommended
AID10388: Enlist key reasons why you feel that some domestically well established
Indian companies have gone International. Explain the complexity of International
Management with reference to strategic disposition of any firm of your choice
AID10389: Describe the Concept Orientation options for international markets. Can
international firms be segmented on this basis? Which option would you choose for
MNC firm and Global firm and why
AID10390: It is said that the importance of International marketing today is shaped by

the dynamic interplay of several driving and restraining forces
AID10391: A kurti manufacturer has setup his own website to sell Kurtis online. The
manufacturer specializes in contemporary designed kurtis. He is not seeing much
traction happening on his website, in terms of number of visitors or number of sale.
Define Internet Marketing. What are the top 3 types of internet marketing ideas would
you recommended the Kurti Manufacturer and Why
AID10392: What Social media platform would you recommend the Kurti Seller?
Why? Give at least 3 types of posts, with 1 example, recommended for the Kurti
seller. Also, tell how it will help him
AID10393: Case Study
AID10394: A large e-commerce company has recently broke off talks for a potential
sale
AID10395: As the Manager HR in the company currently in a downturn, you realize

that managers took bolder decisions when things were better. You are required to
study the decision making pattern and suggest to the management an approach that
could facilitate effective decision making at tough times like these
AID10396: As the Chief Mentor and Coach of the company you are required to
mentor and coach the High performers of the company as part of their success plan
AID10397: Assume that you are going to start a restaurant targeting young customers.
What will be the va rious elements of Marketing Mix with respect to the restaurant
AID10398: Suppose that you are planning to buy a new mobile phone for yourself.
What factors are likely to influence your buying behavior while buying a mobile
phone? Explain
AID10399: In recent past, teenagers girls in India have become highly beauty
conscious
AID10400: Explain the concept of Online Marketing of financial services. How is it
changing the way financial services are sold in India
AID10401: A study has shown that Insurance agents in India have an incentive to
recommend more expensive and less suitable products to consumers. Suggest a
roadmap for the Insurance industry where there would be a win-win for both agents
and the consumers
AID10402: You are a Financial Planner. Your client Ashwin Aswani aged 40 years,
married with 1 child requires your help to make some financial decisions. (You can
make any assumptions to further build up your case.)
AID10403: Shubiksha, started out as the cheapest supermarket cum superstore in

town but today it has become an irrelevant brand. Lot of efforts is on to revive the
same. Can you suggest some strategies for the same
AID10404: Hindustan Times has started charging for its weekend magazine Brunch
as it feels it is not able to reap the benefits by giving it free of cost. This is in stark
contrast to Times of India which gives at least one newspaper free with its daily paper.
Can you compare these strategies
AID10405: Hotstar is owned by Novi Digital Entertainment Private Limited, a wholly

owned subsidiary of Star India which was launched in January 2015. But star
officially launched the domain and the mobile app in February 2015, just before the
ICC cricket world cup 2015. It has expanded its offering with 35,000 hours of content,
spread across 8 languages from the entertainment, movie and sports channels
AID10406: What is the need of a good facility layout planning? Select any
automotive company of your cho ice, and do a detailed study of its facility layout
AID10407: Discuss the transportation methods for solving physical distribution and
transportation problems. Solve the following Transportation Problem and find the
total transportation Cost
AID10408: In October 2005, Walmart announced plans to transform itself into one of
the greenest corporations in the world. Then-CEO Lee Scott called sustainability
"essential to our future success as a retailer." The company has been especially vocal
about shrinking its environmental footprint in China, its manufacturing hub
AID10409: Leadership is said to be a vital quality which is becoming very rare in the
organizations. It would not be wrong if we say that it is a progression where an
individual solicits the backing of other entities for the completion of mutual
objectives. The leaders are the visionaries and also act as a catalyst in terms of
influencing and inspiring others. Based on the above statements discuss the
significance of leadership in any organization. Conclude by answering that how the
organization would fare if leadership is not right
AID10410: Politics is said to be an inevitable evil at any workplace, no matter how

much one tries to be away from it, would always find to be embroiled in it. It is a
proven fact that politics cannot be avoided at any cost but has to be coped. It becomes
imperative to be well aware of the elements contributing to politics at workplace.
Keeping in view the above statements introduce the concept of workplace politics.
Also, list factors contributing to workplace politics. Give concluding remarks on the
importance of workplace politics
AID10411: Sanjay and Sam are co-workers. They both are working in the same
project but their work values are quite contrast to each other. Sanjay belongs to GenX
(The X Generation) and relies a lot on the team-work as well as its (team's)
upliftment, whereas Sam is from GenY (The Y Generation) or the Millennial and for
him self-reliance is more important. Though they share a great personal rapport but
they always find dissonance at work
AID10412: A large IT company is currently going through a leadership crisis. The

CEO has just resigned and the dispute between the board and the CEO has left the top
management team rudderless and divided. You have been appointed as the interim
CEO and are tasked with getting the top leadership team in the company back on
focused on the company objectives. Analyze the political environment (make
reasonable assumptions) and discuss the Power Structure that would be prevalent in
the company and discuss your way forward
AID10413: Rivigo is a young start up that is establishing itself in the surface transport
business. The main USP is that they promise and have successfully delivered 97%
"On Time" performance and 95%
AID10414: Work culture and Diversity is a critical to the new age business. Discuss
the following in the context of new age business like ecommerce business or a FM
radio business
AID10415: What are the various methods for selecting a project? Assume that you are
the Managing Directo r of a manufacturing company that is currently challenged by
low-cost competition. Come up with a list of criteria by which you would select and
prioritize projects for your company
AID10416: Who are stakeholders in a project? Describe the responsibilities of each of

the following: Directors of a project, project manager, consultants and steering
committee with reference to any "metro rail project" in India
AID10417: Assume that you are the project manager for an "Indian railways new
railway line" project and the project is in the finishing stage. But, it is apparent that
one of the project's deliverables will not be completed before the project is wrapped
up
AID10418: With reference to any one public sector bank and one private bank,
discuss the top five banking products offered to Retail Banking customers
AID10419: Recently there has been an advent of alternative banking channels being
available at several locations. Give you views on whether these new distribution
channels of banking are a boon for customers or are they too many unnecessary
distribution of channels
AID10420: Banking is one of the major service sectors in India. Customer satisfaction
has been on the major performance evaluation parameters for the banks. Give your
views on the following with reference to customer service given by banks
AID10421: The famous herbal company in India known for its herbal food
supplements, decided to get into more specific segment of metabolic disorder viz
Diabetes, they formulated herbal food supplement for Diabetic patients. As a sales
director of the company how will you work on your geographical spread and what is
your plan of action to reach to your target audience
AID10422: A well-established and famous fast food Company from Bangalore who
are already well known in Indian market for their ready to cook Indian food items and
masala. Now as a strategy, to expand their business they enter into ready to serve
Indian breakfast food like Upma, Poha etc. in 3 minutes. According to you, does this
product directly compete with famous brand of noodle, where they do talk about 3
minutes noodle or they are creating a new segment for themselves, discuss in detail
AID10423: One of the largest consumer electronic companies in India well anchored
in the urban market realized that they have almost reached saturation in their growth
in urban markets, as a strategy to trigger sales growth; they have decided to enter rural
market:
AID10424: XYZ is considering a Project with an initial investment of Rs.100,000.

Three probable cash flo w scenarios with their probabilities of occurrence are as
under:
AID10425: An M&A expert has been hired to explain to the management of a sick
company the symptoms that are normally seen before a company qualifies for being
referred to as a BFIR candidate. You being a freshly appointed Management Trainee
are required to present a small write up, briefly explaining those early symptoms
AID10426: You are the head of a strategic business unit under ABC Business Group.
The Unit is engaged into manufacturing of telecommunication handsets. You are
planning to change the strategy at business level and you have chosen 'product
differentiation' as your strategy. You want the board of directors to approve your
decision for which you will have to make a strong case for choosing this strategy.
Explain how you will convince the board of directors
AID10427: You are the strategy consultant to fortune 500 companies and you are
asked to conduct a training session for executives of a leading automobile company
which is planning to expand its business in international market. This company is
based in India. Explain how you will convince the trainees that the global
environment is highly complex
AID10428: You are a CEO of a XYZ Pvt Ltd, a leading FMCG company
headquartered in Germany. Your company is planning its expansion in Asia and you
are now involved in rigorous analysis of competition in FMCG sector in Asia. In this
background, answer the following questions
AID10429: Mr. Chattur, is a citizen of Germany came to India as a tourist in the

previous year 2016-17 and stayed in India for a period of 162 days. He liked the south
east part of the country and decided to explore all the tourist places there so he stayed
in India throughout the year 2015-16. However, in the year 2013-14, 2014-15 he
visited India in two International Conferences and his period of stay was 26 days and
18 days respectively. Discuss in the light of the various applicable provisions of
Income Tax Act his residential status for AY2017-18 and the necessity to determine
his residential status
AID10430: Mr. Thakkar aged 38 years furnishes the following details with regard to
his options exercised for tax planning purpose for the year ending as on 31.03.2017
AID10431: The Assessing officer in the decided case (GE Energy Parts Inc vs. ADIT,
ITAT Delhi) examined the taxability of income of GE Overseas under the Act as well
as the Double Taxation Avoidance Agreement. He did not accept the contention of the
assessee that the sale consideration was not taxable in India as the title in respect of
the equipment's was transferred outside India and the payments were also received
outside India. He held that a lot of activities relating to marketing and sales took place
in India. Further, the negotiations of prices also took place in India. These facts, in the
opinion of the AO, were clear indicators of the GE India securing orders for GE
Overseas. He further found that GE Overseas, by remotely sitting in foreign countries,
could not make any sales, without the active involvement of GE India. This was held
to be a business connection of GE Overseas in India in terms of section 9 of the Act.
The AO, therefore, held that all the profits did not accrue or arise to the assessee in the
foreign soil, but part of such profits arising in India, corresponding to the activities
carried out in India, was chargeable to tax under the Act. Such income accruing or
arising was held to be liable to tax as per the provisions of section 5(2) of the Act.
Simply put, the AO has made out a case that the GE overseas entities were having
business connection under the Act as well as permanent establishment under the
DTAA in India in all the years under consideration
AID10432: Explain in brief what are various the types of . Discuss the concept of
benchmarking with reference to a benchmark product/s or company in the automobile
industry. Why do you think that it is the benchmark in the industry
AID10433: Discuss in brief the various techniques to achieve World Class Operations
AID10434: Indian Railways is a name synonymous to an activity at a large scale.

Give your views on the following aspects of Indian railways
AID10436: Soumya had read an advertisement in the newspaper regarding Hooty

Motors which asked for advance deposit of Rs 1,000 to book vehicle with delivery
due date after 3 months. After 3 months they cancelled the booking of vehicles but did
not even refund the advance amount. Explain the actions which Soumya can take
against Hooty Motors
AID10437: You own an insurance company and want to increase the sales of
Insurance policies. What type of compensation plan will you recommend for Sales
personnel
AID10438: You are an HR manager of a US based MNC. Your company decides to

send a senior executive from US headquarters to establish a new subsidiary in India.
Draft a compensation package for him
AID10439: Prepare a questionnaire to audit the HR functions of your organization
AID10440: What do you understand by Balanced Scorecard? Identify a business

organization and explain how it has successfully implemented the balanced scorecard
AID10441: Compare and contrast the HR practices of India and United States. Give
examples
AID10442: If you were to work for a period of 2-3 years in a foreign unit of your
company, what would you expect your company to do for you and your family by
way of pre-departure training preparation? Why
AID10443: You have received an e-mail from your operations director to the effect
that he is confused by the terms 'high performance' & 'high commitment'. He wants to
know what the differences are between them, if any. He would also like your views on
how any of them might benefit the company. Draft a reply
AID10444: Identify an organization of your choice and explain its onboarding process
in detail
AID10445: Select a company and identify the departmentation pattern used by the
enterprise. Draw an organization chart for the firm. Why do you think the company
selected the type of departmentation it did
AID10446: Gather information on a company that is considered effectively managed.

What makes this organization excellent? Would you like to work for this enterprise
AID10447: Describe the cultural values of a company for which you have worked. Do
you think a corporate culture with strong values is better for organizational
effectiveness than a culture with weak values? Why
AID10448: Share any five stories/incidents which communicate the cultural
characteristics of that organization
AID10449: "HR professionals become strategic partners when they participate in the
process of defining the business strategy, when they ask questions that move the
strategy to action and when they design HR practices that align with the business."
Explain with the help of a suitable example
AID10450: Identify any real world organizations of your choice and describe the HR
issues involved in its merger/acquisition. How these issues were resolved
AID10451: What is RAM and ROM Optical media
AID10452: When Shanaya Malkan boarded her Air India flight to London in
Mumbai, she was seated in the mi ddle of an unkempt person who apparently had not
bathed recently on one side and a baby crying on the other. The person in front of her
immediately reclined his seat. Shanaya knew she would not be comfortable in making
the seven hour long trip under these circumstances. What can Shanaya do to make the
trip more comfortable
AID10453: Ms. Anjali Chaturvedi is the head of the sales division in Fedington
Technologies. Whenever she asks for feedback during the departmental meetings, she
blasts anyone offering criticism which causes her sub-ordinates to agree to everything
she says and not voice their true opinion on the way they manage their functioning.
You want to talk to her about it, but what should you say? List some of the points that
you would like to make with when you would discuss this issue with her
AID10454: I believe that the United States explicitly or implicitly addresses most of
the elements of safety culture in the NRC's regulatory process, despite the fact that we
do not directly regulate safety culture. We believe that it is unnecessary to assess a
licensee's safety culture as a distinct component because the concept of safety culture
is similar, if not integral, to the licensee's more specific responsibilities. If a licensee
has a poor safety culture, problems and events will continue to occur at that facility
either causing various performance indicators to exceed their thresholds, or surfacing
during the NRC's baseline inspection activities. Yet, some aspects of safety are
extremely to assess using probabilistic and risk-informed methods. In particular, the
adequacy of security and emergency preparedness programs are extremely difficult to
gauge
AID10455: I believe that the United States explicitly or implicitly addresses most of
the elements of safety culture in the NRC's regulatory process, despite the fact that we
do not directly regulate safety culture. We believe that it is unnecessary to assess a
licensee's safety culture as a distinct component because the concept of safety culture
is similar, if not integral, to the licensee's more specific responsibilities. If a licensee
has a poor safety culture, problems and events will continue to occur at that facility
either causing various performance indicators to exceed their thresholds, or surfacing
during the NRC's baseline inspection activities. Yet, some aspects of safety are
extremely to assess using probabilistic and risk-informed methods. In particular, the
adequacy of security and emergency preparedness programs are extremely difficult to
gauge
AID10456: Which CSR activities you would undertake in India? Give suitable reason
and justify your answer
AID10457: Rajat, a young entrepreneur is planning to invest in a new chain of

restaurants. In his opinion, keeping customers happy, not only by providing good
food, but also excellent service is the key to staying competitive. Explain in your own
words, how customer relationship management is proving to be a successful tool for
organizations to retain and attract new customers. Suggest different ideas that Rajat
can use to keep the customers happy in his chain of restaurants
AID10458: Explain in detail the planning, developing and implementation stage with
respect to the new CSR activities
AID10459: "CSR is government's job so company should stay away from it"- Explain
your view point on the statement
AID10460: You are hired as the information technology manager in your firm that
deals with the production of cycles. Your organization is contemplating to invest in
developing a new information system to streamline the activities. However you
suggest that an enterprise wide system like an ERP package will best help the
organization to meet its needs. Give the pros and cons of investing in such a system
AID10461: What types of information technology do you use as a student on a regular

basis? How might you r life be different if you did not have this technology available
to you
AID10462: Funfair Cruise Lines provides pleasure cruises to the masses. It has
several ships and works on high volume/low price rather than offering luxury cruises.
What would be the organization structure of Funfair Cruise Lines? Why
AID10463: Marketing is important to all organizations, irrespective of which sector

they operate
AID10464: Identify how marketing function assists the following functions to

perform their tasks effectively and efficiently:
AID10465: If you are the Marketing Head of Aeon Company and want to venture into
Indian Retail Sector then what would be your marketing strategy with respect to the
following points:
AID10466: If you are the CEO of Aeon and you have to evaluate and find your retail
partner in India then which Indian company you would prefer to do partnership?
Explain the reason for your choice of partnership
AID10467: Prepare a detailed evaluation of at least two companies that you would
consider for partnership. Also conclude the same with your final choice for final
partnership with reason
AID10468: As a Manager how you will use organization behavior in practice in your
organization for
AID10469: As a Manager what method you consider more effective for

reinforcement, positive by providing reward or negative by giving punishment and
why
AID10470: Suppose you are Sales Manager in priority banking section of a bank, how
you will use technolo gy and information system for sales management and how it
will help in improve efficiency and effectiveness of sales operation
AID10471: Suppose you are Sales Manager in telecom service Provider Company,
which sales strategies you will implement in your bank to attract and retain your
customer
AID10472: Select any listed Indian or International Public Limited Company and
classify its CSR activities on triple bottom line approach basis i.e. People Planet and
Profit
AID10473: If you would be the CEO of South Africa Based Company, which CSR
activities you would undertake in that Country? Give suitable reason and justify your
answer
AID10474: "CSR is often considered as hypocrisy and doesn't benefit many"- Explain
your view point on the statement
AID10475: Explain how Information Systems contribute to help managers towards

increasing the productivity in Marketing and Human resources
AID10476: Consider you have been hired to develop a management information

system and a decision support system for a production company. Describe what
information you would like to include in printed reports and what information you
would provide using screen - based decision support system
AID10477: Describe in relation to any company, the manner in which the four
functional areas are related, and the significance of integrated efforts
AID10478: Study organization structure of two companies and prepare a report

comprising of the type of chart, positions, levels, functions, process and qualities in
the organization
AID10479: In a rapidly changing global scenario, As a Manager how you will use
organization behavior in practice in your organization for: a) Employee engagement;
b) Job Satisfaction;
AID10480: Suppose you are HR Manager in a telecom service provider company and
your company's Market share is declining and employee turnover is high, top
management want to increase market share in rural as well as in urban area, as an HR
Manager how you will manage employee retention and motivate your employees to
increase market share
AID10481: A, a customer, had no knowledge about hot water bottles. He went to B a

chemist, and demanded a hot water bottle from him. B gave a bottle to him and stated
that it was meant for hot water. After a few days, while using the bottle, it burst and
injured A's wife. It was found that the bottle was not fit for as a hot water bottle.
Advise what steps can A take against B under The Sale Of Goods Act
AID10482: X a fruit dealer agreed to supply fruits to B on credit at the request of C. C

gave a guarantee to A for the payment of the price for fruits that A may supply to B
from time to time within one year. A supplied some fruits to B to the value of Rs 2
lakhs and B paid for it. After expiry of one year, A supplied some fruits to B to the
value of Rs. 50000, which B failed to pay. Can A recover the amount from C? Explain
under the Contract of Guarantee
AID10483: Compute re-order level, minimum level, maximum level and average
stock level for component A and B of company XYZ Ltd
AID10484: Sonu purchased shares of a company at Rs 180, which is expected to pay

dividends of Rs. 5, Rs. 7 and Rs. 9 in years 1, 2 and 3 respectively. He is expecting to
sell the shares at a price of Rs. 220 at the end of three years. Calculate:
AID10485: Describe some of the challenges faced in the construction of the Bandra-
Worli Sea link
AID10486: What are some of the ethical issues faced by project managers? Which of
these are likely to occur before a project begins, which are likely to occur while the
project is underway, and which may occur after a project is complete? Illustrate any
one of these from recent news
AID10487: Suppose you are marketing Head and your company is going to launch
high speed data card (internet service) for corporate clients, how you will design
Integrated Service Marketing communication of your product for corporate clients
AID10488: Explain 7P's of a company of your choice of given Service industries
AID10489: Explain Bailment by quoting an appropriate example and discuss the

Essentials/Features of Bailment vis-a-vis the quoted example
AID10490: 'X' had visited a leading E-Commerce Website to purchase a Mobile

Smartphone for Rs. 35, 000/-
AID10491: Describe in detail at least 6 changes (amendments) brought about with the
Introduction of the Companies Act, 2013. Please discuss the impact (pros and cons) of
each change on today's Indian businesses
AID10492: A departmental store gives in-service training to its salesman which is

followed by a test. The management is considering whether it should terminate the
services of the salesman who did not do well in the test. The following table gives the
test scores, and the sales made by the salesman
AID10493: The marks obtained in a certain examination follow normal distribution

with mean 45 and standard deviation 10. If 1000 students appeared at the
examination, calculate the number of students scoring
AID10494: Explain the different types of training programs imparted to employees?

Support your answer with industry practices
AID10495: You have been asked to analyze the job of HR manager in a bank
AID10496: The following is the Trial Balance of Mrs. Rashi as at 31st March, 2014.
You are required to prepare the Profit & Loss Account and Balance Sheet as at that
date
AID10497: What are the main aspects of Accounting Standard 1 (AS1)
AID10498: Calculate the net cash flow from financing activities based on the below
data:
AID10499: Discuss about treatment of following items in Cash Flow Statement as per
AS-3
AID10500: You plan to launch an online company "www.bookreaders.com" which

will deal into selling of books and stationary products. The company currently has
presence only in Mumbai and Delhi. Prepare in detail the marketing strategy that you
will adopt to promote the online company
AID10501: Explain the pricing and distribution strategy that you will adopt for
bookreaders
AID10502: Explain in detail the segmentation, targeting and positioning for book
readers. The segmentation should specifically cover geographic, demographic,
Psychographic and Behavioral segmentation
AID10503: You are starting a new online company www.khushiyokidelivery.com that

deals with selling only consumer durable products. The company has all India
presence. The company has a policy to deliver the products within two days. The
company provides free installation of products, if required. Cash on Delivery facility
is also available. You are required to write its Vision, Mission, Goals, Objectives,
Plans and Policies
AID10504: Study the external business environment for the above online business in
India
AID10505: Explain www.khushiyokidelivery.com with reference to Michael porter

five forces
AID10506: The Extracts of balances from balance Sheet are as under:
AID10507: Disruptive innovation is changing our world of finance. Example - Mobile

money
AID10508: Suppose, a prospective client who wants to invest certain amount of

money comes to you but does not know anything about 'Time Value of Money'. So,
please explain to the person the concept of 'Time Value of Money' in detail
AID10509: A limited company is considering investing a project requiring a capital

outlay of Rs. 2,00,000
AID10510: Mr. Tilak established a factory for manufacturing chairs. But he does not
know much about Cost accounting. Also, he doesn't know the importance of Cost
accounting
AID10511: A company had incurred fixed expenses of Rs. 450,000 with sales of Rs.
15,00,000/- and earned a profit of Rs. 300,000/- during first half of year. In the second
half, it suffered a loss of Rs. 150,000
AID10512: What are the business benefits of analyzing customer purchase data and
constructing behavioral profiles? How do information systems help to achieve this?
Explain with three examples how customer relationship management has helped
organizations gain competitive advantage
AID10513: How can Business Intelligence help companies refine their business
strategy? Give two examples to illustrate your answer. Elaborate on the importance of
understanding how a business process works when trying to develop a new
information system. Give two examples to support your answer
AID10514: You are a Financial Planner. A prospective client wants to invest in equity
market. The client discussed with you various options such as daily trading, trading in
equity derivatives, buying small value stocks, investing in Mutual Fund SIPs, Future
and Options trading etc
AID10515: Develop a Service Marketing Mix (using 8 P's) for a Mutual Fund (Asset
Management Company ) of your choice
AID10516: You have been appointed as the manager of a new branch located in the 2
tier city which was not able to perform and attract the customers. Target was provided
by the head office to increase the deposits as well as loans and advances. What should
be your strategy to enhance the performance of your branch
AID10517: A bank was not performing well due to various reasons which the
management was not able to understand. Provide help to the bank by making a
questionnaire which would help the bank to find out the reason for poor performance
AID10518: Write any ten Indian Brands, which have hidden meanings in their logo.
Also, explain the hidden meaning in brief
AID10519: Write the personality traits for the given below brands and explain the
same with reason
AID10520: Explain the causes of miscommunication at organizational levels
AID10521: Discuss the concept of AIDA
AID10522: What are the elements of persuasive messages? Please write the three-step
writing process for persuasive messages
AID10523: Define an Oral Report. What are the characteristics of effective Oral
Reports
AID10524: Case Study
AID10525: Suppose you are Marketing Manager (priority banking) in a bank how
will you consider the behavior of consumer while deciding on the Marketing Mix for
priority customers. Explain all Marketing Mix Decisions taken by you on the basis of
Consumer Behavior Research
AID10526: As a Marketing Manager of organized Retail Chain, how you will decide
about Marketing Mix for Rural Customers, answer on the basis of Consumer Behavior
study
AID10527: CSR Case Study
AID10528: "It is governments job to do CSR activities and corporate should focus
their attention on Profit" and "CSR is a lip service and doesn't help many"
AID10529: Critically Analyze Customer Relationship Management in various

banking operations (Retail banking, Net banking, Key account management) of your
choice of bank, suggest problems and how to improve CRM Practices
AID10530: Suppose you are Marketing Head of Telecom Service Provider Company
and you are facing challenge of high customer attrition. How will you work on your
customer loyalty program of your company
AID10531: One of the well-established Indian FMCG company has to decide whether
it needs to enter the International markets, to expand its business. You as a head of the
International business, make a report on the need for the company to get engaged in
international business taking example of a specific product of the company.(Students
can make assumption of any company of their choice)
AID10532: A pharmaceutical company was planning to enter the international market

and wanted to understand the business environment so they can successfully launch
their products in the market. As consultant help them understand the business
environment factors and launch the product in the international market
AID10533: Prepare a detailed report of Starbucks and its Marketing Strategy in any
two countries other t han India. Starbucks should have the presence in both the
countries. The report should cover the following points:
AID10534: From the above given question, List out the competitor in the selected
country and your strategy to deal with each of the competitor in both the countries
AID10535: Starbucks plan to venture in any one new country and you have been
given the task to locate the country where they don't have the presence now. You have
been asked to prepare the report stating minimum ten positive points about the reasons
to enter the country
AID10536: If you are the Marketing Head of Carrefour and want to venture into
Indian Retail Sector then what would be your marketing strategy with respect to the
following points:
AID10537: If you are the CEO of Carrefour and you have to evaluate and find your
retail partner in India then which Indian company you would prefer to do partnership
AID10538: Explain the promotion strategy that you will adopt for promoting
Carrefour in India
AID10539: Mr. Ammar was out of India only for 60 days in the previous year for the
first time. He wants to know about what will be his residential status for the previous
year. You are a Tax advisor, so explain to him the concept of Residential Status for an
Individual. Also describe the conditions for Residential Status
AID10540: Do you agree with the statement that "Income from other sources is a
residuary head of income"
AID10541: The W.D.V. of the block of assets as on 1.4.2013 was 5 lacs. Rate of
Depreciation
AID10542: There is a fruit seller who has 30 Kgs of apples to be sold and he wants to
fix a price so tha t all the apples are sold. There are three customers in the market and
their individual demand functions are given below:
AID10543: Determine the market equilibrium price if the demand and supply function
is given as:
AID10544: Suppose the monthly income of an individual increases from Rs 20,000 to

Rs 25,000 which increases his demand for clothes from 40 units to 60 units. Calculate
the income elasticity of demand
AID10545: Quantity demanded for tea has increased from 300 to 400 units with an
increase in the price of the coffee powder from Rs 25 to Rs 35. Calculate the cross
elasticity of demand between tea and coffee
AID10546: Explain the various types of organizational structures mentioned below

with an industry example of each
AID10547: Recall an important decision (for example, selecting a specific discipline

as a career)
AID10548: Mr Rajesh Kapadia booked a flight ticket online. During the flight he
asked for Non- Veg
AID10549: Calculate the ordering cost and inventory carrying cost from the following
information:
AID10550: Which content theory of Motivation you consider the most suitable in
present business scenario and why
AID10551: As a Manager how you will use organization behavior in practice in your
organization for:
AID10552: Choose any two organizations in the same industry with different
structure and culture
AID10553: Identify and explain the forces in the external and internal environment of
the following organizations that affect the way they operate
AID10554: ABC corp. decides to implement software that helps to automate its
business processes. In order to achieve this, the management plans to implement an
enterprise wide system that gives a real time scenario of the organization. As a project
manager overlooking the Enterprise Resource Planning (ERP) implementation within
the organization, identify the challenges that you may face in the successful
implementation of the ERP package. How would you ensure that the risks associated
with the successful implementation are alleviated
AID10555: Explain project lifecycle with four real life examples
AID10556: Calculate selling, administrative and financial expense ratios if the sales
during the year is Rs 90,000
AID10557: Calculate:
AID10558: Mr. Ammar was out of India only for 60 days in the previous year for the
first time. He wants to know about what will be his residential status for the previous
year. You are a Tax advisor, so explain to him the concept of Residential Status for an
Individual
AID10559: Do you agree with the statement that "Income from other sources is a
residuary head of income"
AID10560: As a manufacturer of CCTV camera, prepare Segmentation, Targeting &

Positioning strategy f or the same
AID10561: You are starting a new online company www.khushiyokidelivery.com that

deals with selling only consumer durable products. The company has all India
presence. The company has a policy to deliver the products within two days. The
company provides free installation of products, if required. Cash on Delivery facility
is also available. You are required to write its Vision, Mission, Goals, Objectives,
Plans and Policies
AID10562: An automobile component OEM manufacturing alternators has appointed

your advertising agency to design the promotional strategy for their product. You are
required to prepare a marketing communication campaign & select appropriate media
vehicle for the same keeping in mind the target audience
AID10563: Unique Chemicals is currently in the business in B2B segment & are
involved in marketing & selling chemicals and equipments that are required for
cleaning in the hospitality industry. Their major clientele comprises of 5 star & 3
AID10564: Suppose you are Sales Manager (priority banking) in a Bank which deals
with key account holders explain how you will
AID10565: Suppose you are Sales Manager in life insurance Company, managing
team of fifteen sales executives. How you will use sales force automation to improve
efficiency and effectiveness of sales operation
AID10566: Name any 3 brands which you believe have achieved Brand Resonance.
Explain how these brands have succeeded in winning over heads and hearts of their
customers
AID10567: Comment on any three brand logo changes recently done. Why and when
should any brand change its logo
AID10568: Patanjali Ayurved has been a surprise and a fast growing entrant in the
field of FMCG Products
AID10569: Mr. Abhay Sharma, M.D. Fresh Drinks Ltd., was looking at the "AD
Punchline" created by his product manager Robin Singh. He was taken aback by the
claim that their new product "Vital-mix" energy drink is "The finest fitness plan for
health - real fruit and no sugar." Robin Singh, the product manager, was little uneasy
when asked by his M.D. as to how we can claim "Finest health plan drink" when they
know that there are preservatives and permissive food colours. Robin defended by
saying that all cream and cosmetics advertisements also make similar claims as a way
of communicating dominance of their brands. What ethical advice you will give to
Mr. Abhay Sharma to develop a persuasive advertisement, without compromising on
the ethical aspects of commercial advertising
AID10570: Miss Shweta started a new business of grocery. She get an order from Mr.
Varun to deliver certain products, but rest of the information like time, place etc. of
delivery were not communicated by Mr. Varun. There are certain rules which every
buyer and seller should follow to complete the process of delivery of goods. Discuss,
those rules of delivery of goods, (with example for each rule), which both have to
keep in mind, as per the Sales of Goods Act 1930
AID10571: Rohit Taneja was a human resource manager reporting to the President of
Human Resource Management, of a multinational company. One of his tasks was to
administer the psychometric test and maintain the assessment profiles of all senior
executives. The Executive Committee of the Board of Directors decided to start the
succession planning process and hence requested for a summarized profile on each
senior executive. Rohit Taneja asked the consulting firm who had carried out the
original assessment to prepare the summary as it would help to avoid
misinterpretation. The consulting firm prepared the summaries and sent them to the
President of Human Resource Management for review. The president handed them to
Rohit Taneja, who was to compile and prepare the final report for the Executive
Committee. But, the next week, some revised summaries came from the President. He
had made major changes to the consultants' summaries. On one summary, for
example, the President had altered "high potential" to "low potential". Rohit was
shocked at the changes. The modifications violated his sense of ethics, but he was
frightened that by questioning them, his job and future can get in trouble
Varun to deliver certain products, but rest of the information like time, place etc. of
delivery were not communicated by Mr. Varun. There are certain rules which every
buyer and seller should follow to complete the process of delivery of goods. Discuss,
those rules of delivery of goods, (with example for each rule), which both have to
keep in mind, as per the Sales of Goods Act 1930
AID10573: "A contract is not valid unless and until all the essential elements
necessary to make a valid contract are not present". Elaborate
AID10574: You purchased a new brand, first hand, LG refrigerator costing Rs 80000
from Ammar Sales. Later you came to know that the refrigerator is not a fresh piece
but instead a renovated, an old refrigerator reconditioned as new one
AID10575: Write any ten Indian Brands, which have hidden meanings in their logo.
Also, explain the hidden meaning in brief
AID10576: The given below are the elements of Brand, assume that you are the brand
manager of a new mobile phone which is targeted at mass class. You been asked to
prepare a brand strategy as per the mentioned below points:
AID10577: Write the personality traits for the given below brands and explain the
same with reason
AID10578: The objective of supply chain management (SCM) is to remove time and
cost from supply chains, improving profitability and/or competitiveness. Most
applications and benefits have resulted from alliances between large retailers and
large packaged goods vendors. Firm-size implications are important. While small and
mid-sized growers may find the cost to be high the innovation of logistics provided by
outside suppliers is an alternative. Discuss specific applications of SCM in the
produce industry, with emphasis on factors such as perishability and production
variability. Explain how to incorporate outsourcing into your business
AID10579: An automobile manufacturing company's planning considers the total

number of cars planned for the individual models, colours, or options which results
often in high inventory and cost of production. As they are unable to match supply
and demand, planning proposes to use aggregate planning. How do you think
aggregate planning can help them? What are the options for situations in which
demand needs to be increased in order to match capacity
AID10580: Once the 'make-or-buy' decision has been made, explain the next step to
decide on sourcing
AID10581: The past few years have witnessed the rapid growth in business process
outsourcing, to areas such as manufacturing and product design. The goal then was
often largely restricted to achieving operational efficiencies. Do you think that
organizations should now move from "tactical" to "strategic outsourcing
AID10582: Which are the top 3 most valuable Global brands? Name the source of the
rating and what would be some of the factors on which brands are evaluated
AID10583: What do you understand by a brand line? Explain any two examples of
Brand line of HUL and what audience it targets
AID10584: Rolex as a brand has been age old as well as very successful. How has
Rolex achieved its brand strength? Explain on the basis of:
AID10585: There are certain legal responsibilities to be kept in mind while writing
any business document. Please write some handy tips about care to be taken regarding
the legal responsibilities for Mr. Yovanna as he is the new head of the center for a
training institute in the city
AID10586: Read the case study carefully and answer the questions
AID10587: Long run cost structure of a firm is influenced by many factors, some of
which are beyond the control of a manager of firm. Discuss why the long run average
cost curve is U-shaped by bringing about the importance of scale economies and
diseconomies
AID10588: Perfect competition and monopoly are two extremes of market structure.
Evaluate the statement by analyzing contrasting features and equilibrium price and
quantity determination process under these two types of market. Illustrate your
discussion with the help of real world examples
AID10589: What would happen to the supply of a commodity if the following

changes occur
AID10590: Rakesh is preparing for a presentation in his college about his experience
of participating in an international conference. Give him some tips for making his
presentation effective and help him with some examples for explaining the effects of
wrong body language
AID10591: When the price of commodity X was Rs. 12/-, 40 units it were demanded.
When the price decreased to Rs. 6/-, 50 unit are demanded. Find price elasticity of
demand and comment on the answer
AID10592: When the income of a consumer was Rs. 24,000/-, he was demanding 20
units of a commodity. Now his income has gone up to Rs. 28,000/- and the demand
for the same product as gone down to 15 units. Calculate income elasticity of demand
and comment on the answer
AID10593: Mr. Abhay Sharma, M.D. Fresh Drinks Ltd., was looking at the "AD
Punchline"
AID10594: Avantika, a top graduate from Georgetown in Social Sciences, has applied
to Swirl Shades Ltd. for a management position. The CEO was questioned by other
panel members after the interview regarding the necessity to hire Avantika, as she is a
black woman with unpleasant personality. But because of her outstanding academic
records, the CEO wants to select her. Do you think it is ethical to hire Avantika? Why
or Why not
AID10595: Rohit Taneja was a human resource manager reporting to the President of
Human Resource Management, of a multinational company. One of his tasks was to
administer the psychometric test and maintain the assessment profiles of all senior
executives. The Executive Committee of the Board of Directors decided to start the
succession planning process and hence requested for a summarized profile on each
senior executive. Rohit Taneja asked the consulting firm who had carried out the
original assessment to prepare the summary as it would help to avoid
misinterpretation. The consulting firm prepared the summaries and sent them to the
President of Human Resource Management for review. The president handed them to
Rohit Taneja, who was to compile and prepare the final report for the Executive
Committee. But, the next week, some revised summaries came from the President. He
had made major changes to the consultants' summaries. On one summary, for
example, the President had altered "high potential" to "low potential". Rohit was
shocked at the changes. The modifications violated his sense of ethics, but he was
frightened that by questioning them, his job and future can get in trouble
AID10596: Miss Priya sold gold jewellery to Mr. Ravil worth 6 Lacs and received a
cheque for the full am ount. On presentment, the cheque was dishonoured by the bank
AID10597: Alfa enters into a contract to sale 200 bags of wheat Mr. Gamma at a price
of Rs 20000. In every contract there are certain conditions & warranties .Such
conditions & warranties can be express as well as some times are implied
AID10598: Amman, Namman, Dhavaan, are three friends just passed their BBA
exams now, they are planning to start a new business. Amman, Namman are
interested to start the business in the form of partnership firm but Dhavaan suggests
that they should start as a company. Amman, Namman consulted with some of their
seniors and come to a conclusion that it's better to start with a partnership firm
keeping all the factors in mind
Varun to deliver certain products, but rest of the information like time, place etc
AID10600: "A contract is not valid unless and until all the essential elements
necessary to make a valid contract are not present". Elaborate
AID10601: You purchased a new brand, first hand, LG refrigerator costing Rs 80000
from Ammar Sales. Later you came to know that the refrigerator is not a fresh piece
but instead a renovated, an old refrigerator reconditioned as new one
AID10602: Differentiate between correlation and regression. Explain with suitable

example using data
AID10603: You want to find a measure of central tendency for income of persons
who have boarded a particular train on a particular date at the originating station
AID10604: Distinguish between independence of events and mutual exclusivity of
events with the help of an example
AID10605: In how many words can the letters of the word "MADAM " be rearranged
AID10606: Explain the calculation and utility of standard deviation and standard
score ( Z ) with an example for each
AID10607: The student scores in an examination are

25,30,35,36,40,44,46,54,64,75,65,60,80,85,90,95,46,50,65,50. The daily pocket
money (in Rs.) for the same students (respectively) are
100,120,125,150,150,150,150,200,200,150,200,250,300,250,500,250,300,500,400,50
0
AID10608: Explain Baye's theorem with an example. Is it applicable in the case of

independent event
AID10609: Two cards were drawn, without replacement, from a pack of 52 cards.
What is the probability that they are both aces? What is the probability for the same
case if the cards were drawn with replacement
AID10610: An investor invests his funds in ratio of 7:3 in assets A and B respectively
AID10611: The rates of return on the security of company XYZ and market portfolio
for 4 periods are given below:
AID10612: SBI and HDFC are two mutual funds. SBI has observed return of 12%
and fund HDFC has observed return of 15%. HDFC has a beta of 0.8 and SBI has a
beta of 1.5
AID10613: Monitoring of advances should be done in pre disbursal stage and post
disbursal stage to avoid loans becoming NPA. King Fisher Airlines owes 7000 crores
to 18
AID10614: Under ALM, the liquidity position of a bank is measured on an ongoing

basis using structural l iquidity statement. Below is the structural liquidity statement
of a bank. Calculate cumulative surplus or deficit of funds as a % of total outflow.
(Gap, cumulative Gap and % of Gap on Total outflow)
AID10615: Calculate Working capital with the given details
AID10616: It is always better to design a compensation and benefits program as per

the standards in the industry. "Conducting a survey without giving due considerations
to preliminary factors is underestimation of survey tool"
AID10617: Application of information technology to business functions is the current

trend. Discuss the variant of Management Information System, which can be used for
employee benefits program. Also, point out the relationship
AID10618: You are an established player in the Cement industry of India since last 15
years. You are planning to revise the compensation program of your company to
retain the best talent in your organization. For the same you decide to evaluate the
relative worth of the jobs performed. In this background, answer the following
questions
AID10619: Indian FMCG company having good range of well established brands in
India, decided to launch packaged different fruit juices in Indian market, you as a
brand manager, help the company in deciding the process of segmentation to launch
branded fruit juice in Indian market
AID10620: One of the American Fast Food chain company showing interest in
entering Indian market, you as their head of marketing help them in the process of
entering Indian market looking into Indian culture. You need to responds to this
question with specific points, keeping in mind Indian consumers and their culture
AID10621: One of the largest international brand of Ice-cream company interested in

entering Indian market, you as a head of Marketing prepare:
AID10622: Explain in brief what consumer research is and explain in detail consumer
research process
AID10623: Why do you think applications of consumer Behavior in Marketing are

crucial for marketers? Exp lain with an example
AID10624: Chinese company would like to enter Indian market with their low cost
washing machine. Work out a complete market research questionnaire to get the
primary data
AID10625: Give your recommendation to the Chinese company based on availability

of secondary data. (5 Mark)
AID10626: The information about Alfa Ltd is as under-
AID10627: D and G is an MNC, operating in the Indian markets as well as in the

international markets
AID10628: Suppose you invest Rs1,00,000 today for a five year term plan and
receives 9 % annual compound interest
AID10629: Your company wants to take benefit of a sudden opportunity to make

additional revenue. Your company wants 50 Lacs for the same. Mr B., the finance
manager of the corporate suggests that it is better to arrange finance from short term
sources rather than from long term sources. State the short term sources of finance
available in the market for arranging the fund
AID10630: P Ltd is a company manufacturing water purifiers the annual demand for
the product in the India market is 250000 units. The cost of holding per unit of water
purifier is Rs100. Also the ordering cost per order is Rs 500. Calculate:
AID10631: The Capital structure of Alfa brothers Ltd, is as under
AID10632: You are a CSR head of the company which manufactures tyres for
vehicles. Which voluntary codes of CSR will you get for the organization? Explain at
least five voluntary codes with reasons
AID10633: Select any listed Indian or International Public Limited Company and
classify its CSR activities on triple bottom line approach basis
AID10634: Assume you are the CEO of a company which manufactures mobile in
India
AID10635: Explain the concept of Responsibility Accounting with its Centre

AID10636: A factory manufacturing sewing machines has the capacity to produce
500
AID10637: Explain the following:
AID10638: Rahul and Associates imported goods and processed the customs
clearance
AID10639: Apex Corporation has imported one consignment. At the time of

clearance, the company found that a few items got totally damaged and a few got
deteriorated
AID10640: You have been appointed as Head of the Insurance dept of an

international trading company. One consignment has been imported by your company
on FOB basis and at the time of examination your customs broker found shortages due
to pilferage in the consignment. He has sought your advice on this clearance. What is
the section in Customs Act 1962 for Duty on pilfered goods
AID10641: You are the Chief Marketing Officer of an Airline brand in India.
Recently a substantial chunk of your customers are shifting their loyalty towards a
rival Airline brand. What will you do to prevent customer defections & maintain their
loyalty with your Airline brand
AID10642: You are the Head of a Private Hospital, namely 'Reliable Hospital' &
AID10643: An average customer has bought your branded Jewels titled as "Royal
India" for 5 years & then stops for 6 months. Over 5 years, your average customer has
made 8 purchases. You have earned a profit per unit of Rs.10,000. What is the
lifetime of the customer? Also Calculate the LTV of the average customer
AID10644: You are the Sales Manager of a Medical devices company & need to train
your sales staff about Sales Force Automation, which has been recently introduced
into the company. Which aspects of application areas would you highlight in your
training program
AID10645: You are the Chief Marketing Officer of a luxury Hospitality Hotel brand
in India. Recently a substantial chunk of your customers are shifting their loyalty
towards a rival foreign luxury hotel brand. What will you do to prevent customer
defections & maintain their loyalty with your Hotel brand
AID10646: You are the Branch manager of your Public sector undertaking bank,
namely 'ABC bank' & lately, it has been reported to you that your bank branch is
making the least of profits in comparison to your competitor bank branches operating
in your area. What steps will you undertake to turnaround the fortunes of your bank
branch? How will CRM help you in this effort
AID10647: An average customer has bought your branded glares titled as "Go-Go
Goggles"
AID10648: You are the Sales Manager of a Pharma company & need to train your
sales staff about Sales Force Automation which has been recently introduced into the
company. Which aspects of application areas would you highlight in your training
program
AID10649: A bakery shop has data for demand of bread for the last 52
AID10650: Maximize Z=4 X1+5 X2 +3 X3
AID10651: Explain Pareto analysis with an example
AID10652: Explain logistic regression with an example
AID10653: India's mobile commerce market could balloon to $19 billion by 2019, up
850
AID10654: Individuals reveal a lot of data about themselves on various social

networking sites. How do you think marketers can use this information
constructively? Give an example to support your answer. With privacy in mind, what
tips can you offer for reducing an individual's digital footprints on their personal
computers and/or online
AID10655: The rise of employee-owned devices and Bring Your Own Device
(BYOD) programs, which encompasses similar Bring Your Own Technology
(BYOT), Bring Your Own Phone (BYOP) and Bring Your Own PC (BYOPC)
initiatives in the workplace have dramatically transformed how companies can (or
can't) control the risks of these devices. All of them have evolved to empower
workforces through the so-called 'consumerization of IT'. Over the years, employees
have come to expect their devices to be under little or no scrutiny from their
employer. At the same time, many major mobile operating systems are designed in a
way that restricts the visibility and enforceability of an enterprise's security
capabilities
AID10656: What are the reasons for the failure of an ERP implementation? Give an
example to support your answer
AID10657: Mediwave drugs limited are operating in the pharmaceutical industry with
a number of drug formulations in the form of tablets, capsules, powder and syrup
AID10658: In the mid-1980s, United Parcel Service, Inc. (UPS) was struggling for
market share with a relative newcomer to the shipping industry, Federal Express (Fed
Ex.). After only 10 years in business, Fed Ex was emerging as a formidable player
largely due to the company's culture of embracing technology as a strategic
competitive advantage in improving efficiency and customer service
AID10659: Business Process Re-engineering (BPR) transforms the way organizations

carry out their process es and substantially provides them with gains. This can be seen
in many cases such as Hallmark Cards, Taco Bell, Capital Holding, and Bell Atlantic
to name a few. Hallmark used the theories of BPR to redefine the process of launching
new card ideas in the market. Their existing product cycle time was three years,
whereas their management wanted to reduce it to one year, keeping the level of
market dynamism in mind. Much to their surprise, Hallmark's management realized
that most of the time taken to produce a card was spent on designing it. Idea
development consumed the most time, manpower efforts and money, contrary to
management's belief that printing and production rework consumed most time period.
To address the issues of wasted time and to spur creativity, the company grouped
together people who previously had been separated by disciplines, departments,
floors, even buildings. The upshot:
AID10660: Consider you are the owner of a Software company and a Restaurant
Chain has approached you to develop an ERP system for their restaurants. List down
all the requirements that the restaurant owner would have mentioned to you for the
system to be designed. Also as a Software solution provider what all modules and sub
modules would you recommend the chain to implement and why
AID10661: You have been appointed as a consultant to help in the implementation of

an ERP package in a leading FMCG company with the following characteristics. The
company is multi-location, multiproduct with operations in India and abroad
AID10662: Imagine you to be a training manager of a retail firm. Off late there a lot
of absenteeism and turnover of employees taking place. You need to develop a
training programme for the employees. Discuss all the necessary steps required for a
training process
AID10663: Siya works in a management consultancy which still is using the old
performance appraisal methods like Checklist method and critical incident method.
She is asked to present some future oriented appraisal methods. Which all methods
can she propose? Discuss any two
AID10664: Rakesh has joined an MNC as an HR Head. After completion of a month

he feels that not much is done by the organization to develop the knowledge, skills
AID10665: Rajat works as an Assistant Manager in a retail outlet, of late it is seen

that his performance is much low as compared to his earlier record. The HR manager
was very concerned about the same and wanted to do a Job analysis for this particular
profile. Which all method can the HR manager use for collecting job analysis data?
Discuss any one
AID10666: You are the HR head of a manufacturing company, a selection procedure

for new management trainees is to be planned using assessment centre technique.
Which all methods of assessment centre technique can be used for the selection?
Elaborate any two
AID10667: Ananya joined as an officer in a Private sector bank through her campus
selection. She was in high spirits while joining country's one of the leading banks. She
had expected a lot of challenge in the work whereas all she was assigned to do in the
first six months was the work of a cashier. When called for a six months review she
communicated her concern to the Branch manager who then shifted her to the forex
department
AID10668: M S Engineering imported a consignment on CIF basis. The exporter has

sent all documents on ti me to M S Engineering. However, the clearing dept of the
company has forgotten to file the bill of entry within the stipulated time. How do you
propose to clear this goods from the customs by giving the details of stipulated time to
custom clear, including auction plan of customs for un-cleared goods
AID10669: Paresh Trading has imported a consignment on FOB basis. The

consignment has been cleared by Paresh Trading and was taken to their warehouse.
As it was FOB, the importer covered the insurance of the cargo from origin port to
destination port. The vehicle met with an accident on route warehouse from the port.
The importer filed the insurance claim and the same got rejected. Please explain the
reason for rejection of claim and the preventive measures to be taken by the importer
for their future consignments
AID10670: An importer, who is doing the trading of imported items, has imported
high value cargo based on the orders received from his clients. Accordingly, the
consignment was on the way to Mumbai NhavaSheva port. However, a few clients
suddenly cancelled the orders due to poor market conditions. The importer was not in
a position to force them to take the consignment. The importer does not have
sufficient funds to pay the duty to clear the consignment. Also he has to look out for
new customers to sell the excess stock. He has approached you for a solution to clear
this
AID10671: Following information is available in respect of Hardin Demand Ltd.

Prepare Cash flow statement As per AS-3
AID10672: Apra Limited is a retailer of plastic jugs. It has several retail stores across
the nation. Each city has more than one retail store and has a central warehouse, from
where the goods are delivered to each retail store of the city, as and when order is
placed by the city's store on the city's central warehouse
AID10673: Suppose you are one of the investors interested in knowing the
performance of P
AID10674: The following transactions occurred during the month for circle ltd, pass
all the necessary journal entries as at the month end and give the necessary narration
for the same
AID10675: Alfa Ltd is operating in different geographical areas as well as is selling

five different products in the market. Discuss how,
AID10676: Suppose you want to measure profitability of a concern as you want to

invest Rs 10 lacs, which you receive from your father in Law as a gift .Discuss
AID10677: Mr Verma is planning to set up a new venture. But his friend suggests that
there are certain r ules & assumptions which are required to be followed by any entity
so as to make the accounting information more consistent and easy to comprehend by
different users. Explain any five of those general rules &
AID10678: MR Chanchal sell gold worth Rs 50 Lacs to Mr Sandeep. Mr. Chanchal's

accountant wants to record the same in the books of accounts. Elaborate the stages
which he has to follow in order to complete the accounting process
AID10679: I. The following information about Tushar & Co. is given
AID10680: The management of Prudent Ltd anticipates Rs 20 lakh in cash outlay

(requirement) during the next year. The recent experience has been that it costs Rs 40
to convert marketable securities to cash and vice versa. The marketable securities
currently earn 9 percent annum return. Find the total cost of managing cash according
to Baumol Model
AID10681: Calculate:
AID10682: Alpha Company sells goods on a gross profit of 20%. Depreciation is

taken into account as part of cost of production. The following are the annual figures
given to you:
AID10683: India is poised for a steady growth. The new government has introduced
many new initiatives in order to put India on the world map. Please discuss in detail as
to what these new initiatives are and what is their impact on Indian financial system
AID10684: Describe the various methods of issuing securities in the Primary Market
AID10685: Mr. Bhaskar is an investor. It is important for investors to understand the

prospects for interest rate moves because as an investor he values a lot his
investments. What are the factors that affect interest rates
AID10686: M & A Ltd wants to invest in the derivative market. Discuss about
derivatives and the char acteristics of Derivatives
AID10687: How does Balance of Payment affect a country's economy? What

precaution a developing country should take to control any imbalances in economies
AID10688: What are India's major challenges for WTO negotiations? What according
to you should be India's international position as a developing nation
AID10689: Recently the Government has been asking foreign investors to invest in
India through FDI/Joint Ventures, Strategic Partners etc. As a foreign investor
interested in entering Indian market, what International Parameters you will keep in
mind to invest? Elaborate with answer on the following:
AID10690: Discuss the objectives and ideologies of INTUC, AITUC and BMS.
Highlight the similarities and differences between the functioning styles of these
unions
AID10691: Explain the grievance handling procedure as per Industrial Disputes Act
AID10692: A workmen- respondent in this case was appointed as an accountant in the

appellant-company. It was submitted on behalf of the appellant that the respondent
was not a workman as per the Act, which excluded any person who is working in
managerial or administrative capacity. In fact, the respondent himself in his reply
before the Labour Court had admitted that he was handling and dealing with other
companies also and was given one scooter with fuel, therefore he was discharging
duty of managerial nature. It was submitted by the appellant that the respondent was
not entitled to back wages because he had failed to prove that he was not engaged in
gainful work during the entire period. However, findings based on evidence implied
that no managerial functions have been assigned to him and this prompted Labour
Court to pass an award in favour of the workman. However, modification was made in
the award of back wages by reducing it by 25%. The applicant- company was
aggrieved against such order passed by Labour Court. The Court considered the
submissions of the parties and perused the reasons given in the award as well as in the
impugned order. It was also considered that it was an undisputed fact that the
respondent, who was admittedly appointed on the post of accountant, was assigned the
duty of realisation of amounts from other companies and for that purpose he was
provided with a scooter and fuel
AID10693: Consider you are the owner of a software company and a restaurant chain
has approached you to develop a software for their restaurant. From the restaurant
owner's perspective what are the inputs that you will provide to the software
developer. As a developer what are the steps that you will undertake to develop the
software to ensure its success. Elaborate on the steps in detail
AID10694: Ranpharma drugs limited are operating in the pharmaceutical industry

with a number of drug formulations in the form of tablets, capsules, powder and syrup
AID10695: Zara is the flagship brand of the Spanish retail group, in Inditex, one of
the superstars in t he fashion retail industry in the recent years. In2005, Inditex
reported 21 percent sales growth to $8.51 billion. That puts Inditex ahead of H&M,
the world leading purveyor of cheap-chic apparel, which posted
AID10696: Explain various types of Out of Home (OOH) Media with examples.
Explain minimum two example of each OOH Media. Also, give example of failure of
OOH Media by companies. Explain your example in detail
AID10697: Prepare a Keller's Brand Equity Pyramid for a product from Consumer
Durables
AID10698: M/s Clean is launching a hand wash with a name "No Germs". The
company plans to target Urban Market as well as Rural Market. The company plans to
position its product on lower middle and poor class. The price is below the
competitor's pricing so that a common man can afford hygiene at lower cost. The
company is using penetration strategy. M/s Clean appoints you as a Country Head and
asks you to prepare the presentation on below questions
AID10699: What are the major challenges a company faces when it thinks of starting
International Business in any Country. Explain with an example
AID10700: What do you understand with Globalization? Is Globalization essential in

today's world
AID10701: Do you agree with the statement "World Trade Organization (WTO) is
more relevant to Developing Countries"? Explain your view point on following
parameters
AID10702: On what parameters will your company decide which market to enter, for
your product or services? What are the Entry Modes, which will be considered for
making Entry Strategy in a particular country
AID10703: Explain why Procurement is a crucial decision in International Business

strategy? According to you which is a better strategy -Buying Or Making- and why?
Explain with examples
AID10704: If your Company decide to go for Strategic Alliance with overseas

company, what precautions yo u will take related to:
AID10705: What is 'International Finance'. Explain the need & Importance of
"International Finance" from the point of view of Country, Corporate, and Individual
AID10706: What are the Derivatives used in Forex Market. Explain
AID10707: Explain the role played by UCPDC 600 for LC and FEMA/FEDAI for
presentation of Documents between the Banks and Corporate for International Trade
Settlement
AID10708: What are the major Cargo related documents for exports? Briefly describe
the specific information they are used for in an export process
AID10709: What do you understand by Multimodal Transportation? Explain what are

the major modes of transportation / logistics used in your organization
AID10710: According to you how has the use of Information Technology impacted
International Logistics in your company
AID10711: M/s Indian Masala is a well-known brand in India and now plans to
venture out of the country. They are market leader in Pav-Bhaji Masala, Biryani
Masala and Chat Masala. As a consultant, you have been asked to select an
appropriate market for them and list at least ten reasons for selecting the same with
reason
AID10712: Prepare a detailed distribution strategy for M/s Indian Masala in the
international market selected. Explain with reason
AID10713: From the same case above, you are required to prepare 4P's of Marketing
Mix for M/s India n Masala
AID10714: M/s Kalyani is an Indian Jewelry Brand and enjoys loyalty of Indian
customers because of purity of products and transparency in all transaction. The
company now plans to enter England in United Kingdom. What are the various
parameters for evaluating this external environment
AID10715: From the same case above, you are required to prepare 4P's of Marketing
Mix for Kalyani Jewelers. The 4P's should be for England Market
AID10716: A culture is a way of life of a group of people--the behaviors, beliefs,
values, and symbols that they accept, generally without thinking about them, and that
are passed along by communication and imitation from one generation to the next
AID10717: You have a hotel and plan to do internet marketing. Describe how you
will plan your website. How will you implement SEO
AID10718: Distinguish internet marketing from traditional marketing, giving

examples
AID10719: You are running an online business. Explain how you could use the
following to enhance your business -
AID10720: With majority of the products and services available online to the
consumers today, organizations are facing the issues of addressing the needs of
making the correct products and services available to the consumers in a timely
manner
AID10721: With the help of the following decision domains of location, warehousing,
inventory and transportation explain how any one Indian organization (e.g. Big
Bazaar, Shoppers Stop, or any other) manages its logistics operations
AID10722: M&M is a top retailer in India. With its rapid inventory turnaround time,
its existing pap erbased manual system proved to be cumbersome as volume increased
in the company's distribution centers. Workers charged with data collection filled
numerous orders per day at a fast pace, which increased the risk of human error very
early in the supply chain. Sales managers also rushed between offices and distribution
centers to check stock/delivery status, taking their focus away from sales and
customer service. Moreover, warehouse controllers spent extra time on manual
bookkeeping to ensure data accuracy. The company recognized the direct impact these
inefficient business processes were having on sales, customer service, and
productivity. As a result, M&M invested and improved their warehouse management
system using mobile computing technology
AID10723: XYZ Co. is criticized for following "Taylorism" in its organization. You
are appointed as a consultant by the Government to research and suggest
improvements. Point out your possible findings and suggest measures to improve
AID10724: It is found that your organization is facing the problem of increasing
conflicts, which highlights the conflict between administrative action and cultural
values. Discuss this basic conflict and suggest the measures for improvement
AID10725: You, as an owner of a medium enterprise, have been following a

paternalistic style of leadership since the inception of the company. Now that there are
new employees in your company, you are finding it difficult to reconcile your attitude
and their approach. Now you are considering the other leadership styles to be used to
solve this problem. In this background answer the following questions
AID10726: There have been arguments in favour of management as an art,

management as a science or management as a profession. What is management
according to you? You are not allowed to take a stand that says that management is
combination of art, science, and profession
AID10727: You have started a business organization, which aims at opening up a

chain of laundries across the city of Mumbai. Explain how you would use information
technology in your business
AID10728: You own a retail store having outlets all over India. You have started
facing tough competition from online retail companies, not only from India but also
from abroad. Now, you are planning to make a strategic shift in the major functions of
your business organizations for which you will have to make strong decisions in your
company. In this background, answer the following questions
AID10729: Pritam works for a software firm but is hugely involved with different
NGO's which work for the education of underprivileged kids. He has plans for leaving
his present job and working full time for these kids either by joining a NGO or
starting up his own. What do you think his Career Anchor is? Discuss the same along
with two more career anchors, which people could have
AID10730: Rural Bank Pvt Ltd is a private bank where you have been appointed as a
HR head. Looking at the current scenario, you feel that Balance score card can be
introduced to appraise individual employees as well as the branch itself. You have to
convince the management to adopt Balance score card by explaining all the four
quadrants of it. Discuss
AID10731: Ready Solutions is a manufacturing firm, which is rated very high in

employee satisfaction sur vey. It is said that since career planning is practiced in the
organization which helps the employee remain motivated and hence the high
satisfaction level. Discuss:
AID10732: Write the major elements of Promotion Mix to promote a newly launched
ice cream
AID10733: Assume you are the Marketing Manager of a company "Keep Talking"
which manufactures the mobile in Indian Market. Currently the company holds a good
market share in smart phone category. You are of a belief that the company should
launch some new tablets. What steps you would follow to launch the new product
(tablet) in the market
AID10734: Segmentation, Targeting, Positioning and Differentiation plays a very

important role in the success of any product
AID10735: Explain the 4P's of Marketing Mix with reference to any mobile of your
choice
AID10736: Assume you want start a new company which will sell shoes to the higher
middle class consumer of India. What elements of external environment that you will
need to study before you start the business? Explain with reference to the shoe
industry
AID10737: You have been appointed as a Marketing Manager with a company that
manufactures Refrigerator. The company sells refrigerator in all the metro cities of
India
AID10738: Explain the concept of Online Marketing. Give examples of how Banks
are using Online Marketing to effectively cross - sell more products
AID10739: A study has shown that Insurance agents in India have an incentive to
recommend more expensive and less suitable products to consumers. Suggest a
roadmap for the Insurance industry where there would be a win-win for both agents
and the consumers
AID10740: Amit Advani, aged 35 years, is employed with a MNC. His wife Deepti,
aged 34
AID10741: You want to understand the customer's experience in a hotel and want to
use qualitative research methodology. Explain any four methods available for
qualitative research
AID10742: A company is planning to do research on new deodorant targeting youth.

They want you to do the sampling of under-graduate students in Mumbai. How will
you ensure randomness in the process of sampling
AID10743: You want to know whether the demand of a particular model of shampoo
brand is dependent on age and/or income
AID10744: You plan to start your own online company in India given the benefit it
offers
AID10745: For the same online startup business as mentioned above, prepare a
Vision, Mission, Goals, Objectives, Plans and Procedure
AID10746: Segment the market for the online startup business
AID10747: Explain the McKinsey and Company's 7S Framework for the online
startup
AID10748: Prepare a SWOT analysis for any company of your choice. Also,
elaborate on the points mentioned in SWOT
AID10749: M/s Smart and Beautiful is an International clothing company having its
presence in 13 countri es, it plans to sell branded clothes in Indian Market. The
company hires you to study the market for new Business. Explain competitive
analysis using Michael Porter's Five Forces Model in this case
AID10750: M/s Parampara sells two types of Soap in Indian Market i.e. Subah and
Savera
AID10751: With the recent advent of the so-called "Chinese made" cheaper products,
there is a lot of strategic pressure on established companies to compete with these
cheaper substitutes as well as maintain quality at the same time. Also there is a recent
trend amongst consumers for "first copy/
AID10752: List down briefly the various inventory management techniques prevalent
in the industry. Discuss how some of these techniques would be applicable to a
Medical Store in effective management of their inventories, i.e medical supplies
AID10753: ABC Ltd is a leading corporate in India in the Textiles. After an extensive
research by their Marketing department they found out they should diversify into
Foods &Beverages. The top management decided to get in the manufacturing of a
coconut flavoured soft drink and a coconut flavoured milk based drink. Pumping
capital in the venture into the business is not a major concern for the company as they
have many regular investors on hand. The company would like to have a major
presence with a pan India distribution network
AID10754: Discuss the various Legal and Environmental Issues faced by the well-
known Tata Motors with reference to their plant set up in West Bengal. What Tata
Motors or any such company should have done to avoid such issues
AID10755: Discuss in brief the various technique to achieve Total Quality

management. Also discuss how will the concepts of Six Sigma and 5-S methodology
be applicable and implemented in a Hospital/ Medical facility. Discuss with an
example if any possible
AID10756: ABC Ltd is a startup venture by a few young entrepreneurs. They want to
start a mobile food van to be located outside/ near a school/ college. They have
decided to start the setup in a customized vehicle of a size similar to that of a mini
truck. As a management consultant, please advise them on the following queries that
they have
AID10757: Every individual perceives the world in his/her own way. It is generally
seen that every individual has its own idea about good/bad, right/wrong. One might
find any activity to be right and other might find it wrong. The decision is based on
how one perceives it. Discuss with appropriate examples what perception is and what
are the factors influencing the same (Perception)
AID10758: It is said that leadership has nothing to do with the designation. A person
sitting on the top level does not necessarily demonstrate leadership skills whereas his
subordinate can possess immense leadership skills & qualities
AID10759: Ananya& Rick work in the same organization and in the same designation
AID10760: It is said that Organisational culture cannot be built in a single day, it
starts from the inception of the organization and keeps on evolving throughout
AID10761: William Ouchi, a management professor who developed theory Z which is

said to be the hybrid of the western management system & Eastern management
system (specifically Japanese) focuses that the effectiveness of any organization
depends upon the level of humanism present. Critically evaluate the above statement
by giving a clear description of its features
AID10762: You have recently joined an organization as the VP-Operations. Within a

short span of time you see that the employees work in silos and do not communicate
much with each other. You want to bring a change in order to have a close knitted
team and increase the productivity
AID10763: Most people are uncomfortable with conflict but it is said that moderate
conflict is necessary to bring out good performance and be a healthy part of
organizational life? Explain this statement along with classifying the types of conflict
AID10764: With the advent of globalization, the work has become one, so is the
workplace. We can see such a diverse workforce in more or less every organization,
still there are barriers in creating & managing organizational diversity. Explain the
different kind of barriers which can be faced in managing organizational diversity
AID10765: The Organizations would not be able to function smoothly if it does not
have any effective organizational structure as there would be no role clarity and no
proper hierarchical system. All the organizations follow a definite organizational
structure. Based on it:
AID10766: Culture is said to be the essence of an organisation and it (culture) is

established in different levels. In order to understand the culture of any organisation
we should be well aware of the levels of the Organisational culture. Discuss the
cognitive levels of the organizational culture to validate the statement
AID10767: Ram joined the purchase department of a construction firm in 2000 when
all the operations were done manually. Now the company is adopting a new software
which will ease the process, save time and reduce errors. Ram is resistant of using
new software for the purchase department, he finds it to be a hassle. Discuss in detail
what could be the probable reasons of Ram's resistance to change
AID10768: Organizations are often compared to a system since here also we have
different components who are some way or the other related to each other and in order
to achieve organisation's objective they have to interact. Based on this statement
discuss
AID10769: Ratan Modi is the Managing Director of Orange Mobile Solutions. The
company has been growing rapidly since the past 5 years. Ratan now believes that
innovation and competitive advantage will be the foundation for the organization's
future exponential growth. Ratan is exploring to implement the Balanced Score Card
at Orange Mobile Solutions. Would you consider the Balanced Scorecard as an
effective tool to drive innovation at Orange Mobile solutions? How can the Balanced
Scorecard enhance performance
AID10770: Rishika is a new mother and has resumed work after maternity leave. She
is struggling to cope with her work. The initial one year she barely managed to meet
her targets. In Year- 2 the mid-year performance review process has just been
completed and Rishika's performance has dipped further. Her team members feel that
she is pulling the team down and have asked the Team Leader Akshay to transfer
Riskiha to another department. Akshay has faith that Riskiha can improve. He decides
to have a coaching conversation to help Rishika to improve her unsatisfactory
performance. What is the guidance you will provide to Akshay to ensure that he has a
meaningful coaching conversation with Rishika and achieves a successful outcome
AID10771: Ahuja Industries is in the construction business focusing primarily on the

residential sector. The company has been in existence since 2009. The company
functioned as a family run business and did not have an HR department till 2014.
Mohan Khatri joined as HR Head in 2014 and commenced the journey with
elementary HR practices. Mohan thinks the company is now ready to implement a
Performance Management Process
AID10772: As the Beagle Probe Mars probe, designed jointly by the European Space
Agency and British national Space Center, headed to Mars in December of 2003,
contact was lost and it was never heard from again. In retrospect, it appears that
inadequate project planning and re-planning was to blame. Excessive pressure on
time, cost and weight compromised the mission right from the start. With insufficient
public funding, the design team had to spend much of their time raising private funds
instead of addressing difficult technical issues. In addition, late changes forced the
team to reduce the Beagles weight from 238 pounds to 132
AID10773: Describe all the phases of project lifecycle with a suitable example
AID10774: Colin Shaw has been tapped to be an accounting project manager for the
second time this year. Although he enjoys the challenges and opportunity for personal
development afforded to him as a project manager, he dreads the
interpersonal problems associated with the position. Sometimes he feels like a
glorified personal baby-sitter handing out assignments, checking on progress and
making sure everyone is doing on her fair share. Recently Colin read an article that
recommended a very different approach for project managers in the supervising and
controlling team members. Colin thought this was a useful idea and decided to try it
out on his next project. The project in question involved making a decision to
implement an activity based costing (ABC) system throughout the organization. Colin
had once been a manager in charge of implementing a process costing system in the
same division, so he felt very comfortable about his ability to lead the team and
resolve this question. He defined the objective of the project and detailed all the major
tasks involved, as well as most of the subtasks. By the time the first meeting of the
project took place, Colin felt more secure about the control and direction of the
project than he had at the beginning of any of this previous project. He had
specifically defined the objectives and tasks for each team member and had assigned
completion date for each task. He had even made up individual contracts for each
team member to sign as an indication of their commitment to completion of the
assigned tasks as per schedule dates. The meeting went very smoothly, with almost no
comments from team members. Everyone picked up a copy of his or her contract and
went off to work on the project. Colin was ecstatic about the success of the project
AID10775: Discuss the types of risk faced by banks. What steps should banks take to
counter cases of risks of default in Loans, e-frauds, technological changes, etc
AID10776: Explain very briefly the concept of globalization with respect to banking
scenario
AID10777: Banking like most industries today has become fiercely competitive. As a
result Banks have employed various marketing methods to attract customers. In such
scenarios, sometimes they end up being too aggressive in reaching out to customers
that they may end up losing the customers as well as face values
AID10778: What do you mean by "Personal Selling"? Give one example of any one
product which requires personal selling, and explain the process of "Personal selling"
AID10779: Why do you think that Sales Management is crucial for an organization?
Explain the concept in detail
AID10780: A well known MNC is engaged in the manufacturing, selling and
marketing, of FMCG products, is interested in entering Indian market. You as a Head
of Sales
AID10781: An internationally acclaimed Salon has set up its services at the well-
known 5-star hotel and has been operating for the past six months satisfactorily. It
offers basic salon services to both male and female clients in separate sections. It has a
steady flow of regular customers, walk-ins, hotel guests and special customers. It now
wants to develop and design, new offerings adding to the basic services it offers.
These new services that are to be added will have to be tailor made to suit the weather,
skin type, hair type etc. To create the new offering the team comprises of marketing
manager (that is you), a financial manager and an aesthetician. What will be your
suggestions to create the service concept and package besides blue printing the service
offering
AID10782: 'Bakers-Inn' has been recently started by a graduate chef. It bakes assorted
cakes. The array of goodies it offers is assorted cakes, seasonal cakes and assorted
breads n pizzas'. On some days the owner found that certain products sold more while
during certain months seasonal products sales were high. While, some festive months
egg products sold more and few days eggless products were purchased more. As a
student of marketing how will you streamline (a) the demand and supply mismatch (b)
manage capacity of cakes, seasonal cakes and breads n pizzas, put in order the
systems and process while doing this crafting a service environment for the products
of 'Bakers-Inn'
AID10783: Caselet
AID10784: You want to start social media marketing for your company dealing in
books
AID10785: You have started analyzing your marketing data from the web using a tool
such as Google Analyt ics. Explain what metrics could you use
AID10786: Differentiate between off-site and on-site web analytics, giving one
example of each
AID10787: How is SEO done using Google Webmaster

AID10788: Due to increased demand, the management of Schweppes Beverage
Company is considering to purchase a new equipment to increase the production and
revenues. The useful life of the equipment is 10 years and the company's maximum
desired payback period is 4 years. The inflow and outflow of cash associated with the
new equipment is given below:
AID10789: During a recent Management meeting, a newly recruited trainee referred

to a tool called 'Balance Scorecard'. The team got excited and asked the trainee to
briefly explain what Balance Scorecard is? You being the new trainee thus expected
to discuss what 'Balance Scorecard' is
AID10790: M and M Co. Ltd. has frequent production shutdowns during the last few
months, leading to huge financial losses. During the meeting last month the
Operations Director has pointed out that lack of maintenance has resulted in this
situation. The Plant In-charge has asked your help. Please discuss in brief the types of
Maintenance to avoid such a situation
AID10791: A venture capitalist is planning to invest in a start up with a promising

returns but with a long gestation period. However he is concerned if he will be able to
recover his money in short time frame. Someone has suggested to use Payback as a
criteria to evaluate the proposal. Discuss in brief the advantages of Payback Period
criteria as a technique of evaluating investment proposal
AID10792: A company needs Rs.12 lacs for a new factory which would yield an
EBIT of Rs. 200,000
AID10793: Discuss in brief the Principles of Capital Budgeting
AID10794: Dividends have been a great source of price manipulation in the stock
markets, especially one time big dividends push the share price through the roof.
However, MM has a different opinion making dividend irrelevant. What are the
assumptions of MM hypothesis of irrelevance of dividends
AID10795: During the last few years, Mergers and Acquisitions have become a
preferred route to have inorganic growth - some have succeeded whereas some have
failed. Various reasons have been put forth as an argument to justify M&A as a route
to growth. Briefly discuss the reasons behind M & A
AID10796: If your Company has decided to enter a highly competitive market, as the
strategic manager of a product, what challenges you will face to establish your
product/service in that market
AID10797: Briefly explain the Strategic Management Process in your organization.

Explain any incident when your organization has made strategic decision due to
competition faced in the market
AID10798: Recently an Automobile company was charged for flouting environment

norms. What will be your strategy as a CEO for the following:
AID10799: As CEO of a company, how will you explain to your employees the
"Need of Globalization"? Explain what will be the major Challenges your Company
will face if it decide to go Global
AID10800: Briefly explain the effect of the Mc Kinsey Framework, if it is

implemented in your organization. Why do you think that it will have positive
changes in your organization
AID10801: Recently a Noodle Making Company was banned for some time, due to
high content of Lead Component. What will be your strategy as a CEO for the
following
AID10802: Advancements in technology have led to the sophistication in Supply

Chains". Mention two examples of organisations that have achieved this
AID10803: In modern retailing it is the supply chains that compete rather than
companies". Support the answer by giving two examples of supply chain in the Indian
context
AID10804: With the Republic Day around the corner, Big Bazaar has announced
"Sabse Saste Din" offer wherein it is offering products at rock bottom prices
AID10805: Mr A suffered heavy losses in the previous year under the head of
Business profession as well as in the share market. As a consultant, advise him the
process of Carry Forward and Set Off of Losses in Subsequent years
AID10806: As a tax advisor, explain the various exemptions available to Salaried

Individual u/s 10
AID10807: Solve the following:
AID10808: Ascertain the head of taxability of the incomes and give reasons for the
same
AID10809: Explain the following:
AID10810: Given below is the activity cost per annum for a small production unit
AID10811: In your opinion should the organization spend more on cost of good
quality or cost of poor quality? Explain with reasons/examples
AID10812: Choose a problem in your work area and explain how you will use cause
and effect diagram to id entify the causes for the problem. (e.g. problems can be high
absenteeism, low productivity, increase in accident rates etc.)
AID10813: Draw a flow chart for making tea, which involves the following,activates,
and decisions. . a. Boil water b. Add tea leaves c. boil for 5 min d. filter e. Add milk
(if required) f. add sugar (if required) g. pour in the cup
AID10814: You are appointed the Management Representative of your organization

to implement ISO 9001. Explain the steps you will take to successfully get the ISO
certification for your organization
AID10815: Two ISO certified organization make same product, will they have same
product quality? Explain your answer
AID10816: Explain in brief what are various the types of . Discuss the concept of
benchmarking with reference to a benchmark product/s or company in the automobile
industry. Why do you think that it is the benchmark in the industry
AID10817: Discuss in brief the various techniques to achieve . Also discuss how the
concepts of Kaizen, Use of I.T., Optimum product mix, etc. can be applied and
implemented in an Educational institute for the institute to be World Class. Discuss
with an example
AID10818: Indian Railways is a name synonymous to an activity at a large scale.

Give your views on the following aspects of Indian railways
AID10819: Rajesh is a new trainer in a call center. His first assignment is to deliver
basic telephone etiquette to a team of newly joined associates. What points must be
cover in his training
AID10820: A Shimora courier has been facing customer complaints about feedback
and updates since 2 months. They have decided to go for a communications audit at
all the levels. Please list and explain in brief steps in conducting a communication
audit
AID10821: Read the case study carefully and answer the questions
AID10822: Inferior Good and Normal Good
AID10823: Income Effect and Substitution Effect
AID10824: Shift in Supply Curve and Movement along Supply Curve
AID10825: Elastic and Inelastic Demand
AID10826: Differentiate between the Laws of returns to variable proportions and

Laws of returns to Scale
AID10827: Complete the following table and comment of the behavior of:-
AID10828: Narmada Bachao Andolan is a movement to protect the interest of people

displaced by the SardarSarovar Dam. How far is it ethical to stop the construction of
the dam which is going to benefit lacs of people, irrigating their land
AID10829: Satyam fraud is unfolding and so are the inherent weaknesses of

Corporate Governance in India. Ramalinga Raju, once a poster boy of India's growing
software sector who could find a seat beside Bill Clinton on the dais, has become a
villain in the corporate world for valid reason. The company is listed in BSE, NSE
and NYSE. On BSE, the Satyam's stock crashed down by 70 percent to Rs 52 from a
high of Rs 188.70. It had a client list that boasted of fortune 500 companies. His
emotionally charged four and half page letter of startling revelations shook the entire
corporate world when he admitted of cooking the account and inflating the figure by
Rs 5,040 crore. He committed this fraud and tried to hush up it by an abortive bid to
purchase Maytas infra, a company created by him and run by his son Teja Raju. This
scam is being equated from Enron of USA, because here also the scam was
orchestrated by its Auditor, Arthur Anderson, in Satyam Price Waterhouse cooper
AID10830: Reliance "Ego was Genesis of our Troubles."(The following text is an

excerpt from th e Times of India as stated by Shri Anil Ambani. It shows how
DhirubhaiAmbani'sNishkam Karma led to the success of Reliance and how the
involvement of Ambani brothers in Sakam Karma led to its division) Karma yogi was
my father DhirubhaiAmbani's other name. He was a man of action. But as a true
follower of Bhagavat Gita, he acted not for himself, but for humanity. In the true spirit
of Nishkama karma, he remained free from attachment to the fruits of his action. Like
a true bhakta, he attributed his good actions to the lord of all souls. The Gita is the
essence of Krishna's message. Its wisdom and fundamental truths are eternal, guiding
man through life by revealing the purpose of human existence. Since the divine is an
aspect of all us, trust has a central place in all our relationships. Ego is the source of
all our troubles. It creates a feeling of separateness, sense of duality, the idea of being
distinct and different from others. It is an arrogant and obsessive sense of ownership,
the passion of Sakam that has lost touch with dharma. Humility is the essential
foundation for building everything that is lasting and permanent
AID10831: What are the Implied Conditions and Warranties in respect of Sale of
Goods? Please explain by supporting with an Example
AID10832: Mr. Narayan Malvankar wants to obtain certain information from

University of Mumbai. He plans to file a Right to Information (RTI) Application to
obtain the Information. He has certain questions in his mind regarding this. Please
assist Mr. Narayan Malvankar on what is the process to apply the RTI Application
and in event if he is denied of the Information what recourse should he adopt
AID10833: Arun was hunting for a residential property in city of Mumbai. He finally
zeroed in on a property at Dadar. Mr. Wagle was the owner of the said property and
was interested in selling the property
AID10834: Explain the calculation and utility of standard deviation and Bowley's
coefficient of skewness with one example for each
AID10835: The student scores in an examination are 35, 30, 25, 26, 40, 44, 36, 54, 64,
65, 75, 60, 70, 85, 90, 92, 46, 52, 63, 52. The daily pocket money (in Rs.) for the same
students (respectively) are 110, 110, 120, 140, 150, 140, 150, 210, 200, 140, 210, 240,
300, 260, 500, 270, 310, 550, 450, 500. Find the following: -
AID10836: Explain Bayes' Theorem with an example. What is the posterior
probability in the same example
AID10837: Two cards were drawn, without replacement, from a pack of 52 cards.
What is the probability that they are both Kings? What is the probability for the same
case if the cards were drawn with replacement
AID10838: The school student scores in their examination are 35, 30, 25, 26, 40, 44,
36, 54, 64, 65, 75, 60,70, 85, 90, 92, 46, 52, 63, 52. The daily pocket money (in Rs.)
for the same students(respectively) are 110, 110, 120, 140, 150, 140, 150, 210, 200,
140, 210, 240, 300, 260, 500,270, 310, 550, 450, 500. Find the following:-
AID10839: Ajay is elder brother of Vijay working at Hyderabad. Vijay staying at

Kolkata wanted Rs 20000/ urgently and requested his brother to send money. Ajay
took DD for Rs 20000 from ICICI bank Hyderabad and sent the same by post to Vijay
AID10840: Bankruptcy Bill passed, and banking stocks give thumbs up -Discuss
AID10841: Mrs Rani has presented a matured fixed deposit for payment. The receipt
is in the name of Mrs.Rani. The bank did not make payment of the amount .On
enquiry the bank told that the husband of Mrs Rani has taken a loan. They have
retained the FDR proceeds as security for that loan. Whether the banker is right in
doing so? Please comment from the angle of banker's rights
AID10842: In an organisation, the following figures are available
AID10843: You being the financial manager of Ashok Pharma Ltd. The top
management asks you to present the performance budget. Prepare and discuss the key
constituents of the performance budget of the firm
AID10844: Mr.Yammin wants to start with a chain of restaurants. But, he does not
have sufficient funds. One of his friends suggested, raising capital by way of venture
financing. Keeping in mind the scenario as discussed, suggest the methods of venture
capital financing prevalent in India
AID10845: Tanna Developers, a leading real estate entity, is thinking about investing
in a piece of land that costs Rs 85lacs, as the developer is very sure that next year the
land will have a value of Rs 91 Lacs. The owner of the Tanna Developers approached
Mr. Mihir Verma, a renowned financial analyst and requests him to advice on the
same .Provided the interest rate in the bank is 10%
AID10846: Explain with example the responsibility of organisation towards the

various types of stakeholders as listed below:
AID10847: M/s Eduwriter is the notebook manufacturing company. The company

specializes in school notebooks comprising of 96 and 198 pages. Recently, the
company has started selling stationary products too i.e. Pen, Pencil, Eraser etc. The
company is currently present in five major cities namely, Mumbai, Delhi, Bangalore,
Kolkata and Chennai. The company now plans to start its own CSR activities. The
company hires you as a CSR head and has given you the task to list down at least five
CSR activities that you would undertake which will align well with the company's
current line of business. Explain the five CSR activities in detail
AID10848: You have been asked to implement any one of the CSR activity from the
five listed CSR activiti es. Prepare a detailed CSR Implementation strategy for any
one listed CSR activity of M/s Eduwriter
AID10849: Prepare a detailed CSR Monitoring and Measurement strategy for the
selected CSR activity of M/s Eduwriter
AID10850: From the following data, which product would you recommend to be
manufactured in a factory, time being the key factor
AID10851: Atul has joined XYZ Ltd as management consultant. He is given the
responsibility of providing accounting information to the management through his
presentation next week. Help him with the different tools and techniques he needs to
focus
AID10852: To manufacture one unit of product, the requirement is 2 Kgs of material

@ Rs.4
AID10853: You intend to export one consignment in a 40' container to Singapore.

Your company wants to save money on freight. What process will you adopt to export
this to complete the export
AID10854: There are 3 clauses to cover the cargo insurance. You have been asked to
cover the cargo for one year to be sent by sea. Please suggest the correct clause to
your company with the reasons for such decision
AID10855: Your company plan to export multiple products to one buyer. They are
very sensitive products and damage prone also. It consists of 1500 assorted types of
boxes
AID10856: Ananya has been recently appointed as the HR manager of XYZ BPO. A
few days of working at the organization, she observes the attrition rate (of the
employees)
AID10857: What is the career anchor of an entrepreneur? Please discuss two more
career anchors with prop er examples
AID10858: Mumbai - based Apparel company Latest Fashions is, in many respects, a
typical company: it has all the functions a business of 550+ staff expects to have:
AID10859: An importer has imported Jewelry box made of plastics. The CIF is Rs.
1,00,000
AID10860: An importer has imported one consignment on FOB basis and the value of
the consignment is Rs. 10,00,000.00. He has forgotten to cover the insurance and also
did not have any freight certificate to prove the freight paid by him. In absence of
insurance and freight certificate how customs will arrive at the CIF value? Please
explain the charges that may be added by the customs to arrive at CIF value
AID10861: Please inform the following based on the Customs Tariff & Central excise
tariff Book
AID10862: Mr. Batra & Mr. Khatri the CFO and accounts manager of Sharda
International, having difference of opinion with regard to IGAAP and IFRS as far as
the presentation of financial statements is concerned. List the main points of
differences between IGAAP and IFRS related to the presentation of financial
statements
AID13126: The principles of scientific management differ from the ordinary

principles. Why? Give your comments
AID10863: The accounting process is a series of activities that begins with a
transaction .Discuss the steps involved in the accounting process, which are necessary
to complete the process
AID10864: The Chopra & Company reported the following results-
AID10865: Given case study
AID10866: Distribution is the biggest challenge in India as the market is divided into
Urban and rural market. How would you distribute Ayurveda toothpaste "Dant
Shakti" in the Indian market
AID10867: Explain the positioning and differentiation strategy that you will use for
AID10868: You had bought a Family Floater Health Insurance policy from a leading
private General Insurance company. Two months ago a family member covered under
the policy was hospitalized for 2 days. The insurance company has not yet settled
your claim. What steps and strategy would you follow to ensure that the insurance
company settles your claim
AID10869: Develop a Service Marketing Mix (using 8 Ps) for a Mutual Fund (Asset
Management Company) of your choice
AID10870: Amit Advani, aged 35 years, working with a pharmaceutical company,

has approached you for preparing his Financial Plan. He earns salary of Rs. 12 lakh
per annum. His wife Deepti, aged 36 years, is a homemaker. They have two sons
Ansh and Vansh, aged 6 years and 4 years respectively
AID10871: You want to understand why imports of a product are rising and want to
use expert opinion. Explain how you may use multi-round Delphi method. Explain the
meaning of Focus groups
AID10872: You want to do sampling of consumers of cake in Chennai. What could be

your sampling plan
AID10873: You want to know whether the demand of a particular cold drink is
dependent on age and/or location of shop

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Management Program Important Question Bank Series by AiDLo.

AID10001: A chartered Accountant applies for a job in two firms X and Y. He

AID10002: A sample of 400 students of undergraduate and 400 students of post

AID14686: Suppose 30% of the UF students are graduates. If I take a

Probability Question Case Study - A departmental store

AID10005: The profit maximization is not an operationally feasible criteria. Do you

AID10008: Study and compare the performance appraisal system in a manufacturing

AID10010: Interview a working professional about his or her writing process. In

AID10016: Identify four corporate social responsibility initiatives adopted by

AID10019: "The function of Financial Management is to review and control decisions

AID10020: Critically analyse the selection process vis-a-vis the HR Strategy of an

AID10023: "MBO is the motivating factor or controlling technique". Critically

AID10024: "The convention of consistency is necessary for making the financial

AID10026: Successful strategy formulation does not guarantee successful strategy

AID10030: Examine the problems encountered by the exporters while exporting

AID10034: Why is it important to state a managerial objective? Could the assumption

AID10037: Discuss the importance and methods of inventory system followed in

AID10041: "Intergroup conflict is essential for every organisation." - Do you agree?

AID10042: Based on India's Foreign Policy evolution so far, critically comment on

AID10044: Enumerate the various legislations governing foreign trade in India,

AID10048: As an IT manager of a medium sized organization, design an information

AID10052: Liberalisation and globalization of trade policies have an impact on the

AID10054: "IMF is a key to economic development of all countries in the world" -

AID10055: Prepare an Agenda for Annual General Body Meeting of a company of

AID10056: Develop a model report on an academic research conducted to identify the

AID10057: What are Experience concepts in marketing? Discuss.

AID10058: What is green marketing? Discuss.

AID10064: Explain in detail about Relational Algebra, Domain Relational Calculus

AID10066: Discuss the IT infrastructure necessary to implement e-commerce system

AID10067: A Leading software company wants to implement ERP Software. Select

AID10075: In an Integrated world financial market, a financial crisis in a country can

AID10076: How are foreign exchange transactions between international banks

AID10079: "Competitive strength of a product in international marketing depends

AID10081: "Documentary credit method of payment reconciles the conflicting

AID10084: Customer-based inventory management strategies allow the use of

AID10089: As an IT manager of a medium sized organization, design an information

AID10090: "Honesty and Loyalty are so critical in today's competitive environment of

AID10092: Many organizations begun to supplement their traditional pay systems

AID10094: Management is regarded as an art by someone, science by others but in

AID10095: Give a specimen of GANTT CHART which is normally used in the

AID10096: Discuss the functions of purchasing department in an Industry. Explain

AID10097: Write on various marketing environment like economic, technological,

AID10099: "Planning is looking ahead, and Control is looking back". Comment.

AID10103: Discuss the advantages and disadvantages of hierarchical database

AID10113: Explain about the various models of interpersonal relationship adopted in

AID10114: Write on various marketing environment like economic, technological,

AID10119: Draw an activity network using either activity-on-node or activity-on-

AID10120: Selecting a facility location usually involves a sequence of decisions. This

AID10124: Create an ER diagram for the loan management system of a finance

AID10126: Design an appropriate capital structure which yields more profitability of

AID10135: What is the relationship between leadership behaviour and effectiveness

AID10139: You have been selected by the ABC pharmaceutical company to be a

AID10141: "Attitude determines your Altitude"-Substantiate your views on this quote

AID10146: How an user can be involved in defining a project? Explain.

AID10151: Mr. Ramana and Miss. Lalita, Researchers of Management department

AID10153: Explain in detail the physical distribution activities of any automobile

AID10156: At a manufacturer who produces CD's, the Demand is reasonably constant

AID10164: Design a Financial Literacy program for a financial services company of

AID10167: "Sampling is usually preferable over a census method of conducting

AID10168: "Organisations have to frequently conduct Brand Equity Researches to

AID10171: According to the detailed discussion it is concluded that it would be a

AID10174: Assume that you are the Quality Head in a Pharmaceuticals

AID10176: Assume that you are the Production Head in an Automobile

AID10177: Rajesh works as a Manager-(Employee relations & wellbeing) in a