COMMUNITY PROJECT REPORT

ON

Ashwini Charitable Trust (ACT)

BY

RISHABH DEY

Enrollment No: 2491700033

For partial fulfillment of the first year MBA curriculum of Two years full
time MBA (industry integrated) program

Submitted to

Through
 STUDENT’S DECLARATION

I hereby solemnly affirm, declare and state that community service conducted at “ASHWINI

CHARITABLE TRUST” was done by me with due diligence and sincerity and this report

based on that study is a bonsaied work by me and submitted to ANNAMALAI UNIVERSITY

through RAMAIAH INSTITUTEOF MANAGEMENT SCIENCES, Bangalore under the

guidance and supervision of PROF S. SARAVANA KUMAR., Faculty RIMS. It is my

original work and not submitted for the award of any other degree, diploma, fellowship or other

similar title or prizes.

Place: BANGALORE

Date: Enrollment No: 2491700033

 Certificate FROM THE GUIDE

This to certify that the organization study report undertaken at “ASHWINI CHARITABLE

TRUST” by RISHABH DEY, Enrolment no-2491700033, carried out in partial fulfillment

for the award of degree of MBA(Industry Integrated) programmer of Annamalai University at

RIMS, Bangalore under my guidance and direction. This study report is an original work and

not submitted earlier to any University/ Institute as per my knowledge and belief.

FACULTY GUIDE NAME: Prof. S. SARAVANA KUMAR

SIGNATURE:

DATE:
 ACKNOWLEDGEMENT

I would like to express my sincere gratitude to all those who extended their best wishes but
also give me support on this hi-undertone path. This Internship Report on my 10 days
community service in

“Ashwini Charitable Trust” (ACT) Bangalore, is a part of my course of curriculum of my MBA.

This project could not have been completed without timely suggestion advice and co-operation
of a lot of persons.

I am extremely thankful and pay my gratitude to Director Dr. M R Pattabhiram and Dean Prof.
CHOWDARY PRASAD and I also express my heartiest gratitude to my guide Prof. S.
Saravana Kumar (RAMAIAH INSTITUTE OF MANAGEMENT SCIENCES,
BANGALORE) for his valuable guidance and support on completion of this study.

I am greatly obliged to Mrs. Sujata Mukherjee (Founder of ACT) who accommodated me for
training in this esteemed organization.

I am highly indebted to Ms. Lakshmi, Mrs. Srijita, Mrs. Srilatha and Mrs. Ramya (staffs of
ACT) who provided me an opportunity to work and also guided me at every stage on my
organizational study. Their proper direction and inspiration proved to be an asset for this study.

I am equally thankful to other Volunteers and Teachers of Schools who taught me everything
about their network system and financial system.

A special appreciative “Thank you” is accorded to all peoples of “Ashwini Charitable

Trust” (ACT) for their positive support.

I also acknowledge with a deep sense of reverence, my gratitude toward my ‘Mom’ (my
mother), who has always supported me morally as well as economically.

At last but not the least gratitude goes to to all my friends who directly or indirectly helped me
to complete this internship report.

(RISHABH DEY)
 CONTENT

INTRODUCTION TO THE
CHAPTER 01
INDUSTRY

INTRODUCTION TO THE NGO

CHAPTER 02

ZONE OF OPERATION WITH

CHAPTER 03
EXPERINCE

LEARNINGS
CHAPTER 04

CONCLUSION
CHAPTER 05

BIBLIOGRAPHY
CHAPTER 06
 CHAPTER 01
INTRODUCTION TO THE INDUSTRY: NGO
(NON-GOVERNMENTAL ORGANIZATION)
 INTRODUCTION TO THE INDUSTRY: NGO (NON-
GOVERNMENTAL ORGANIZATION)

A non-governmental organization (NGO) is basically a legally constituted organization which

is operated by legal persons who act independently from any government. In those cases
where the NGOs are funded partially or completely by governments, the NGO barred the
government representatives from any membership in the organization in order to sustain its
non-governmental status. The term is used for those organizations which have wider social
target with political aspects. However, any NGO cannot be blatantly political organizations.
The term “non-governmental organization” has no agreed legal definition and these are
termed as “civil society organizations” in many jurisdictions.

Across the world,

the number of
internationally
operating NGOs is
around 40,000. The
number of national
NGO in countries is
even higher with
around 1-2 million
NGOs in India and
277,000 NGOs in
Russia. The
remodeling processes of the welfare state have led to the rapid development of the non-
governmental sector in western countries. With increasing globalization, the intensity of such
processes has increased further. In the 20th century, the Globalization makes the people
understand the importance of NGOs.
There are many problems which could not be solved effectively within a country. The
international bodies at a global level including international organizations like World Trade
Organization were considered to be too centered to favor the interests of capitalist firms. The
growth and rise of NGO is seen as an attempt to offset this trend, where NGO emphasize the
core issue related to human cause like sustainable development, developmental aid and other
humanitarian issues. One such remarkable example of organization for raising the cause of
people is World Social Forum. This organization is an opponent convention to the World
Economic Forum. In some cases, it represents the popular movements of the poor and other
ways, it is regarded as an aristocratic form of politics.

NGOs are usually funded by donations, but some avoid formal funding altogether and are run
primarily by volunteers. NGOs are highly diverse groups of organizations engaged in a wide
range of activities and take different forms in different parts of the world. Some may have
charitable status, while others may be registered for tax exemption based on recognition of
social purposes. Others may be fronts for political, religious, or other interests. Since the end
of World War II, NGOs have had an increasing role in international development, particularly
in the fields of humanitarian assistance and poverty alleviation.

The term 'NGO' is not always used consistently. In some countries the term NGO is applied to
an organization that in another country would be called an NPO (non-profit organization), and
vice versa. Political parties and trade unions are considered NGOs only in some countries.
There are many different classifications of NGO in use. The most common focus is on
"orientation" and "level of operation". An NGO's orientation refers to the type of activities it
takes on. These activities might include human rights, environmental, improving health, or
development work. An NGO's level of operation indicates the scale at which an organization
works, such as local, regional, national, or international.

The term "non-governmental organization" was first coined in 1945, when the United Nations
(UN) was created. The UN, itself an intergovernmental organization, made it possible for
certain approved specialized international non-state agencies — i.e., non-governmental
organizations — to be awarded observer status at its assemblies and some of its meetings. Later
the term became used more widely. Today, according to the UN, any kind of private
organization that is independent from government control can be termed an "NGO", provided
it is not-for-profit, non-prevention, but not simply an opposition political party.
One characteristic these diverse organizations share is that their non-profit status means they
are not hindered by short-term financial objectives. Accordingly, they are able to devote
themselves to issues which occur across longer time horizons, such as climate change, malaria
prevention, or a global ban on landmines. Public surveys reveal that NGOs often enjoy a high
degree of public trust, which can make them a useful - but not always sufficient - proxy for the
concerns of society and stakeholders.

Types of NGOs

The NGOs can be classified into various types on the basis of different factors like
orientation or level of cooperation.

NGO type by orientation can be grouped into Charitable orientation; Service orientation;
Participatory orientation; and Empowering orientation.

NGO type by level of co-operation

can be grouped into Community-
Based Organization; City Wide
Organization; National NGOs; and
International NGOs;
The Non-governmental
organizations form a heterogeneous
group and it has a long list of
organization working in different
areas with varied scope of work.
The alternative terms used in addition to “NGO” include private voluntary organizations,
civil society, independent sector, self-help organizations, grassroots organizations, volunteer
sector, transnational social movement organizations, and non-state actors (NSA’s).

Some of the Famous terms used for NGO are mentioned below.

BINGO – It is a short term used for business-friendly international NGO

CITS – It is a type of NGO that basically devoted in helping the scientific community by
motivating the young talent towards R & D.

CSO – It is short term for civil society organization

DONGO – It refers to the Donor Organized NGO

ENGO – It is an abbreviated form of environmental NGO like Global 2000;

GONGO – It refers to the government-operated NGOs

INGO – It is an abbreviated form of international NGO like Oxfam

QUANGO – It refers to the quasi-autonomous NGO like an ISO non-governmental

organizations, such as the International Organization for Standardization (ISO)

TANGO – It refers to the technical assistance NGO

GSO – it stands for the Grassroots Support Organization

MANGO – It refers to the market advocacy NGO

CHARDS – It is a short form for Community Health and Rural Development Society

As per the World Bank Typology, the NGOs can be classified into Operational and Advocacy
NGOs.

Operational NGO – The main purpose of operational NGO is to design and implement the
development-related projects. The scope of the Operational NGOs can be national,
international or even community-based.

Advocacy NGO – The main purpose of an Advocacy NGO is to promote a specific cause. It
makes efforts to raise awareness and knowledge by doing various activities like lobbying,
press work and activist events.
 CHAPTER 02
INTRODUCTION TO THE NGO

➢ INTRODUCTION TO ACT
➢ SUCCESS @ ACT
➢ ORGANIZATION STUCTURE
➢ FLOW OF AUTHORITY

➢ ORGANIZATION COMMUNICATION SYSTEM

➢ SWOT ANALYSIS OF ‘ACT’
 INTRODUCTION TO ACT (Ashwini Charitable Trust)

Ashwini Charitable Trust fondly referred to as “ACT” by all the people who run it – Trustees,
Volunteers and Sponsors - is a Non- Governmental Organization that was started in the year
2000 by a group of women to educate and empower underprivileged children of Ulsoor slums
in Bangalore. After several years it is still run by women with more than dedicated volunteers
supporting them.

ACT is registered under –Income Tax Department under Section 80-G, Income Tax
Department under 12 A (a), FCRA Registration 094421447 and Registration No -
DOCUMENT No.434 of Book IV 2000-01

Children they sponsor…

These children whose parents typically work as house maids, vendors, painters, tailors are from
the lower-income group. In most cases, it is a single income family consisting of 4 to 5 children
with the parents struggling to educate at least one or two of them. While most children are first
generation literates, it is apparent that the parents have neither the time nor the awareness to
attend to the children. Most of the time whenever there are financial crises in the family the
children are pulled out of school to do proxy work for their parents. This is worse for the girl
child whose education stops abruptly when she attains puberty. Moreover, the parents are
unable to afford the fee hikes that take place when the children move to higher classes. In such
cases the children are withdrawn from school. In such cases ACT steps in to ensure that the
child’s education is guaranteed.
Selection of children for sponsorship…

The trust sponsors hardworking and dedicated children from semi-government and
government aided private schools. They network with the educational institutions where the
medium of instruction is English and that are within a radius of a kilo-meter from the centre.
Every year the heads of these institutions recommend needy and deserving children whom they
interview and test before absorbing them into the trust. They are proud to have a long waiting

list of children who want to join us, however they deliberately restrict their numbers so that
every child of the trust gets more and more interventions. The trust was formed with the sole
objective of educating and empowering underprivileged girls. However, when they sponsor a
girl this year they take her sibling the next year, irrespective of the gender. Hence the trust now
has about 46 boys. They believe that this will uplift an entire family.

Meaning of the Name

The Trust was registered on 15th December 2000 in Bangalore and named after the first child
it sponsored-- ASHWINI. Their logo has the foot print of a little child to symbolize that all
their giant leaps start off with small steps. They also hope that every child’s hesitant step in the
initial years metamorphose into confident strides in life.

They have a dream. People could help Them realize it

Ashwini Charitable Trust (ACT) a non-governmental organization educates and empowers

underprivileged children from urban slums in Bangalore. Their mission is to educate and
empower underprivileged children and support them till they are gainfully employed. ACT is
a growing organization in every way: they began on 1st April 2000 with 9 children and now
have 300 children (200 girls and 100 boys) with them. When they began, education meant
paying the children's fees and helping them improve their study skills. Now, the education that
every child at ACT gets is an all-round development program that ensures every child's
physical, mental and emotional Wellness.

ACT has recently started Satellite Centre in Indiranagar and Murphy Town supporting 300
more children from Government aided and semi aided schools. ACT is run completely by
volunteers.

Things to achieve their Mission

Going by our motto “The next step…”.

They have several levels of intervention to meet the WHO (World Health
Organization) model. What follows is a summary of the same.

Step 1 – Education

Providing all the educational needs of our children. Once they accept a child in our Trust, their
fees, books, stationery items, school bags, school uniforms including shoes and socks are borne
by them. Children can study whatever field they want and they(ACT) support them till they are
gainfully employed.

Step 2 – Health Care

Informing the children about hygiene and giving them practical tips on keeping their
environment disease free ensure Physical Wellness. They give the mothers a home - made
porridge mix that has all the vital nutrients and vitamins that growing children need.

Step 3 – Counselling

ACT have regular children’s meetings where all the children discuss issues that are of concern
to them. All disciplinary issues are handled in children’s parliaments. The children decide on
their own punishments for their mistakes, misdemeanors, and bad behavior.
Step 4 – Recreation

Games: ACT have different types of board games, puzzles, etc which the children play indoors.
These games enable them to focus on goals in a spirit of sportsmanship and companionship.
Whenever possible we also allow the children to play outdoor games. they cannot do this on a
regular basis because of space constrains.

Step 5 – Financial Freedom

Makar-Sankranti, 14th January 2005 was a landmark in the history of ACT. With the help of
Mr. Natarajan (then Branch Manager) and Mr. Chandru of State Bank of India (SBI), M.G.
Road branch, Bangalore ACT was able to start savings bank accounts for all our children with
their mothers as their natural guardians.

They are very grateful to the SBI for making the mothers of our children aware of the safety of
banking as against the private chit funds where they try to invest. They are proud that every
child of the trust now has a savings bank account. Although the mothers are illiterate house
maids, they are able to put away small sums of money every month for their children’s’ future.

Their aim is to enable every child to use the facilities of a bank confidently.

Step 6 – Mentoring

The senior children of the trust volunteer for 2 hours every week to coach the younger children.
This process gradually moulds them to be responsible leaders capable of making decisions and
leading a young team. The younger children, who are motivated and inspired by the hard work
of their seniors, consider the latter as their role models. They bond beautifully and create an
extended family.

Step 7 - Bridging the gap

The rising number of NGOs in India, especially for the underprivileged, clearly indicates that
Indians have started looking for more effective ways to help the government achieve economic-
socio-cultural progress of all the sections of our population. The average middle-class Indian
now contributes time, money and energy to bridge the gap between the privileged and the have-
nots of society.

ACT can be called a Community Participatory Model since our volunteers include leading
software companies and individuals from all walks of life; teachers, doctors, housewives,
retired professionals, engineers to name a few. Some of their activities in the Trust include:
teaching, playing games, artwork, inculcating library skills, organizing picnics and outings.
These like -minded people have created some unbelievably happy memories for ACT’s
children. They accompanied their children to various places of educational/ recreational
interest like the Air Traffic Control room, HAL museum, the Bannerghatta National Park, the
Nehru Planetarium, Radio station, Film studio, General Post Office, KPJ arts foundation in
Bidadi and many others. These excursions are possible by the support of the corporate houses
that sponsor these projects as part of their in-house community social responsibility. These
outings are necessary not only to create happy memories for their children but also to expose
them to various job opportunities available in India today. Since their mission statement is to
support the children till they are gainfully employed these excursions enable the children to
choose jobs that interest them and match their skill set.
SUCCESS @ ACT

ACT started with 9 kids in 2000 and now has more than 300 children.

2014-2015

Harikrishnan passed out of (NTTF) Nettur Technical Training Foundation with I class in
Diploma in Computer Engineering with a specialization in Web Designing. Harikrishnan is
now Customer Executive in Woohoo.in an E-Commerce enterprise. Harikrishnan, the son of a
delivery boy and housemaid, joined ACT in Class VII, ten years back. Earnest, hardworking
and well mannered, Harikrishnan walked into our office room and emptied his entire salary on
the table insisting that the place that had empowered him deserved his first salary.

He now dreams of enrolling for a B. Tech.

Rekha dreamt of becoming a teacher when she joined us in II standard 14 years ago. Her
mother is a maid. Her father, who is no more worked as a daily wage earner. After SSLC,
Rekha was very clear that she wanted to specialize in early school teaching. She completed the
Indian Montessori training and today she is a teacher: a Montessori trained teacher at Golden
Beads Montessori school. What we will always cherish is Rekha's dedication, determination
and her unwavering focus on becoming a pre-primary teacher. She is very mature for one so
young.

Mohammad Waseem danced to a different drummer right from the age of 18. He worked for
a short while in the Hospitality industry and then decide to spread wings in the event
management sector. He is ACT's youngest entrepreneur with an Event Management company
of his own, called Life Box. Waseem is sincere, dedicated, and shows great promise. At ACT
he will always be remembered as the young man who gifted every child with a packet of Yuppie
noodles because he had learnt to enjoy noodles at ACT. Waseem also helps manage many of
our events.

Pooja had learning difficulties and needed a lot of help in clearing SSLC Board Exams. A site
visit to a leading Hotel catalysed her dream. Pooja was clear she wanted to work in the
Housekeeping sector of the Hospitality Industry. She completed relevant courses in Hospitality
and currently works in Housekeeping in a leading Hotel chain in Bangalore. Soft spoken,
friendly and very popular Pooja went after her dreams with the gusto of a typical adolescent.

2013- 2014 - This year, Veneetha passed out of St. Joseph’s College of Commerce with a I
class in B.Com.. She is currently employed with Standard Chartered Bank as an Operations
Officer. We had a very moving send off and a celebration with her parents at our Resource
Centre.

2012 - 2013 - 4 Girls of ACT join the work force of the nation in 2012- 2013.
3 girls graduated this year: Renuka K. and Kasthuri R. passed out of St. Joseph’s College of
Commerce with B. Com. and Sangeetha R. passed out with a B.A. from St. Anne’s Degree
College for Women.

Sowmya V. completed Grade X through NIOS and discontinued regular school in order to help
her single mother make ends meet. We helped her get a job as a Primary Teacher (which is her
ambition) and have enrolled her in a Teachers’ Training Program.

They organized a special party for the girls and their mothers at the Resource Centre. They cut
a special cake and bid adieu to dependency on ACT. The mothers spoke to all the children and
their mothers, about the 10-year journey their girls had traversed as children of ACT. They
reaffirmed that education is the only way in which the children can integrate with mainstream
society seamlessly.

2011 - 3 girls graduated. Lakshmi and her sister, Revati both work in AXA BS. Lakshmi has
done B.Com. and Revati a BA. Their father is an invalid and mother, a housemaid.

Kumari also completed her BA with a firm resolve to work in HR. She is now in a consultancy
agency doing Recruitment. Kumari's father is in housekeeping and her mother is a homemaker.
Her brother was forced to discontinue his studies in order to help the family.

It is heartening to know that 6 girls have now joined mainstream with education, skills and the
determination to thrive in mainstream society. Education has empowered them.
PUC results of our kids at ACT are as follows

Gayathri (Ccommerce) 70%

Savitha (Ccommerce) 50%
Nandini(Arts) 66%
Hari Krishna(Arts) 57%

Shashikala graduated with 85% in BCA. Her father (who is no more) was an invalid. Her
mother worked as a janitor in one of the city's malls. one brother is a school dropout and the
other discontinued his studies to help the mother. He is now studying through correspondence.
Shashikala joined ACT in 2000 and is now with Infosys BPO.

Trust had 2 girls ready for jobs in mainstream society...

Sowmya whose father is a tailor and mother a homemaker was the youngest of 3 children in
the family. Her older siblings are high school dropouts. Sowmya came to us in 2000, left with
a B.Com. to her name and a job with HP.

Divya is the daughter of a single parent and the eldest of 3 siblings. Although she could not
survive the academic grind she trained to be a graphic designer and currently works with Indigo
- a leading printer in the city.
ORGANIZATION STRUCTURE

Organization is a system-it is a physical, social, and human process Organization structure

determines the framework or pattern of the organization and draft the outline of the process of
activities to be performed to achieve the overall objectives of the concern. An important
component of the organization process is the creation of appropriate organization structure
which represent the hierarchical arrangement of various position, allocation of duties and
delegation of authority formally. It establishes relationship between people working in the
organization. Every organization must evolve its own organization structure on the basis of the
nature of activities, philosophy of management and competence or ability of personnel.

(Organization Structure Centre-wise)

ACT has mainly four basic Centre that are Resource Centre (RC), Learning Centre(LC) and
two separate Government School which are Kannada School and Tamil School. RC is their
Head Office, where mainly their resources are get stocked such as Computers, Books, Games
and many more. It is situated as, No. 3 St. John's Cross Road Near Ulsoor Lake, Ulsoor,
Bengaluru, Karnataka 560042.
Another centre is LC which is come next after the RC where mostly all children
(underprivilege) gather after their school, since their house area are not healthy to peruse their
study so until up to night they all stay there and try to earn knowledge from teachers and
volunteers available there, it is mainly at Kamraj Road, as Ashwini Charitable Trust Learning
Centre, 221, Shivaji Nagar, Bengaluru, Kamaraj Road, Bangalore – 560042.

Kannada-School and Tamil School are two government school supported by the trust, where
kids who unable to pursue their education because of financial crisis can pursue. There Children
are provided Bags, Books, Notebooks, Pencil, Eraser, Sharpener, Ruler and all the basic things
to pursue their education, additionally school also provide them Mid-Day Meal.

FLOW OF AUTHORITY

(Flow of Authority into the ‘ACT’)

Delegation of Authority

Delegation of Authority is the dynamic process of conferring or transferring authority to

subordinate. Authority is enjoyed only by managers or by head and so authority can be
delegated by superior managers to subordinates. In short, delegation of authority is the passing
on to others of a share in the four elements of the management process, which are:

(i) assignment of duty, (ii) delegation of authority, (iii) discharge of duty and (iv)
accountability,

Simply, Delegation of authority refers to a process of granting authority by superior to

subordinate.

The Chart depicts the flow of authority in the organization, where there are four basic areas
where the trust is deal or work with, Resource Centre mainly known as “RC” Learning centre
as “LC” Kannada School and Tamil School. ACT Founder Mrs. Sujata Mukherjee is the head
of the trust where Ms. Lakshmi, Mrs. Ramya, Mrs. Srijita and Mrs. Srilatha Work under her
guidance. The working scenario is just like, RC is the Head office of the trust where Mrs.
Mukherjee control the Trust and delegated her authority in such a way which is like all
members including her are working in the RC, where Lakshmi, Srijita and Srilatha are also
accountable for Learning Centre , Srijita and Srilatha are also take care of both Government
School i.e. ‘Kannada-School’ and ‘Tamil-School’.
ORGANIZATION COMMUNICATION SYSTEM

Communication
Communication may be defined as the exchange of facts, opinions, ideas, thoughts, emotions,
messages or information between two or more persons for bringing about mutual understanding
and confidence and to share common ideas. It may be verbal or written. Telling, listening, and
understanding the message is communication. Communication is the two-way process of
telling, listening and understanding.

(Communication-system Centre wise)

Trust, according to structure follow two way communication system but with a mixture of
Upward, Downward, Vertical, Horizontal and Diagonal Communication. Under which RC
passes its message to LC and it passes to Schools and both schools communicate with LC and
LC Communicate to RC, also Both School Communicate Directly to RC without any medium
(LC). And both school can directly communicate with each other if require

SUJATA MUKHERJEE

Lakshmi
Srijita Ramya Srilatha
rijita

Volunteers Teachers

(Communication-System People wise)

As, we know that Communication is the exchange of facts, opinions, ideas, thoughts, emotions,
messages or information between two or more persons. Now, let understand the
communication system of ACT person or people wise, under this scenario there are three kinds
of parties available i.e. Sender, Agents and Receivers. Here under this organization Sender is
‘Mrs. Sujata Mukherjee’ Intermediaries are mainly Ms. Lakshmi, Mrs. Srijita Mrs. Ramya and
Mrs. Srilatha and Receivers who are Volunteers and Teachers, who can get and share their
messages to intermediaries and they share to Mrs. Mukherjee. They (Volunteers and Teachers)
can also communicate to Mrs. Mukherjee directly if required.

Additionally, Trust usually follows ‘Grapevine Communication’. It is an informal

communication free from all sort of official formalities. It is unstructured and free moving. The
term grapevine is used in the civil war to describe the telegraph lines which are strung loosely
from tree to tree. Grapevine is long and winding means of communication from one point to
another. The basis of grapevine communication is social and personal interest. Grapevine
communication network is developed in informal or unofficial manner for transmitting
information having special importance to people. Grapevine is said to be an integral part of
informal communication because it resembles the characteristic of informal communication.

SWOT ANALYSIS OF ‘ACT’

SWOT analysis (or SWOT matrix) is an acronym for strengths, weaknesses,

opportunities, and threats and is a structured planning method that evaluates those four
elements of an organization, project or business venture. A SWOT analysis can be
carried out for a company, product, place, industry, or person. It involves specifying the
objectives of the business venture or project and identifying the internal and external
factors that are favorable and unfavorable to achieve that objective.

Although a non-profit organization is exempt from paying taxes, it still operates like a
business. And just like other businesses, it can operate from a position of informed
strategy or from a position of guessing. As a business owner, you know the value of
doing your research, maximizing resources and generating revenues. Non-profits can
benefit from the same strategies you use in your day-to-day business planning. If you
are working with local non-profits, follow the same SWOT Analysis guidelines to
maximize the organization's effectiveness and bring the value of your expertise to help
the charity fulfil its mission.

Strengths: (characteristics of the business or project that give it an advantage over other)

• Organization’s Mission and Visions

• Human Resources and in house-skills
• Past ongoing Activities and application of best practices/lesson learn
• Experience at grassroot level of work
• Stable source of finance
• Exemption for unnecessary taxes

Weaknesses: (characteristics of the business that place the business or project at

disadvantage relative to others)

• Funding Problem
• Under staffing and weak human resource policies
• Gap in coordination
• Lack of accountability
• Lack of systematic operation in organization
• Weak management
Opportunities: (elements in the environment that the business or project could exploit to
its advantage)

• Supportive external and relevant thematic policies/laws

• Support from donor agencies and other organizations
• Good community response
• Favorable distribution of resources
• Support from media and advocacy organizations

Threats: (elements in the environment that could cause trouble for the business or project)

• Government restrictions and lack of political will

• Security problems e.g. war, disappearance, abduction of aid workers
• Lack of interest and attitudinal problem at community level
• Lack of access target groups and location
• Sustainability problem due to lack of appropriate fund
• Anti-NGO approaches by media and advocacy organization
 CHAPTER 03
ZONE OF OPERATION WITH EXPERINCE

➢ RESOURCE CENTRE
➢ LEARNING CENTRE
➢ TAMIL SCHOOL
➢ KANNADA SCHOOL
➢ CAMPAING
ZONES OF OPERATION WITH EXPERINCE

In my community service there are Four major zone where, we work and gain new experience
which are:
A) Resource Centre (RC)

B) Learning Centre(LC)

C) Kannada School

D) Tamil School

E) Campaign (Awareness of Education)

Resource Centre (RC)

RC is ACT’s Head Office, where mainly their resources are get stocked such as Computers,
Books, Games and many more. It is situated as, No. 3 St. John's Cross Road Near Ulsoor Lake,
Ulsoor, Bengaluru, Karnataka 560042. We all started our community project at Ashwini
Charitable Trust(ACT) on 28 of May 2018, there were almost 57 students who were going to
do their community service/project from the trust. We all were gathered at Resource center of
the ACT, where Ms. Lakshmi introduced their NGO by showing their innovative presentation.
Later all the students are divided into groups, where our Team “Happy Troop” also known as
Team 05 formed with 09 people namely Akshay, Anubhav, Aritri, Prasenjit, Mriganka, Nilesh,
Rajesh, Suprabha and me (Rishabh), with a common interest of serving happiness to the needy
society.
In RC we mainly work on Second, Third, Ninth and Last day of the Community Project. On
Second day (29TH May 2018), Team 05 and Team 06 were assigned an inventory management
task of the respective center, where we suppose to give certain code to each an item of the
center so that items should not be mismatched or omit from the center, coding was formed as
e.g. RC/ITEAM NAME/S.NO. /2018, where RC stands for Resource center work was huge
because item was not less, although any how our team almost complete their job mark each
and every product according to its need. There are some snapshot taken, of our team members
while do inventory work.

(Inventory work at Resource Centre)

INVENTORIES
FULL SENIOR OFFIC
ITEMS FORMS JUNIOR LAB LAB PASSAGE LIBRARY E TOTAL CODES

(18,1
7,13,
14,15
,11,1
wooden (07,08)- (09,10)- (16)- 2)-
WTA table 2018 2018 2018 2018 18 RC/WTA/(No.)/2018
Cushion (01,02,)-
CCH Chair 2018 2 RC/CCH/(No.)/2018
(08,0
9,10)
wooden (01,04,05)- (06,07)- -
WCH Chair 2018 2018 2018 10 RC/WCH/(No.)/2018
pedestal (04)- (05)-
PF fan (03)-2018 2018 2018 5 RC/PF/(No.)/2018
(07,0
(02,03,0 8,09)
Steel (01)- 4,05,06) - RC/SALM/(No.)/201
SALM Almirah 2018 -2018 2018 9 8
(08-
plastic (07)- 11)- (14)-
PCH chair (05)-2018 2018 2018 2018 14 RC/PCH/(No.)/2018
wooden (03,04,0 (02)-
WSH shelf (01)-2018 5)-2018 2018 5 RC/WSH/(No.)/2018
(01-09
AND
Steel (10,11)- 12)-
STR Trunk 2018 2018 12 RC/STR/(No.)/2018
Wooden RC/WBOX/(No.)/201
WBOX Box 1 8
 Ceiling (03)-
CF fan 2018 3 RC/CF/(No.)/2018
(16-
wood cup (14,15)- 18)- (19)-
WCB board 2018 2018 2018 18 RC/WCB/(No.)/2018
(02,0
3,04)
white -
WB board 2018 4 RC/WB/(No.)/2018
Center
CTA Table 1 RC/CTA/(No.)/2018
wooden (01,02) (03)-
WDR drawer -2018 2018 3 RC/WDR/(No.)/2018
(01-
steel 03)-
SSH shelf 2018 3 RC/SSH/(No.)/2018
wooden (01)-
WST stool 2018 1 RC/WST/(No.)/2018
(01-
wooden 04)-
WBE bench 2018 4 RC/WBE/(No.)/2018
(01,0
2,03,
04,05
,06,0
7,08,
09,10
,11,1
2,13,
14,15
,16,1
(29,30,3 7,18,
plastic 1,32)- (26,27) 19,20
PBO box 2018 -2018 ,21,2 31 RC/PBO/(No.)/2018
 2,23,
24,25
)-
2018
(01,0
plastic (03)- 2)-
PBA basket 2018 2018 3 RC/PBA/(No.)/2018
(06,02,
plastic (01,04)- 03)- (05)-
PST stool 2018 2018 2018 6 RC/PST/(No.)/2018
(01)-
FRI fridge 2018 1 RC/FRI/(No.)/2018
(01)- RC/FCHART/(No.)/2
FCHART flag chart 2018 1 018
wall
mountain (01)- RC/WMF/(No.)/201
WMF fan 2018 1 8
steel (03)-
SDR drawer 2018 3 RC/SDR/(No.)/2018
plastic (01)-
PTA table 2018 1 RC/PTA/(No.)/2018
plastic (01)-
PCO cooler 2018 1 RC/PCO/(No.)/2018
world (01)- RC/WMAP/(No.)/20
WMAP map 2018 1 18
water (01)- RC/WTANK/(No.)/20
WTANK tank 2018 1 18
Aqua (01)-
AQU guard 2018 1 RC/AQU/(No.)/2018
TOTAL 164

(LIST OF INVENTORIES AT RC)

On third day (30 May 2018) On the 3rd day, our team got another inventory management work
i.e. Games availability in the resource center, so do we did we all members of the team did
their 100% to complete their task within a day so were we. Completed our task with a ‘flying
colors’.

GAMES INVENTORY

NAMES CODES NAMES CODES

Puzzle ACT GAMES 34 1 Flash cards RC/11/2018
Puzzle ACT GAMES 13 UNO cards RC/14/2018
Puzzle ACT GAMES 13.3 Twister RC/31/2018
Memor Catcher ACT ENG16 Abacus RC/40/2018
Kaliedo scope ACT GAMES 30 Word Maker RC/18/2018
Guessing ACT GAMES 5 Word Maker RC/26/2018
Puzzle ball ACT GAMES 34.2 Word Maker RC/61/2018
Know India ACT GAMES 33 Word Maker RC/64/2018
Geo tracking board ACT GAME 25 Word Maker RC/45/2018
Activity card game ACT MATH 42 Word Maker RC/44/2018
Flash cards ACT ENG 10-1 Word Maker RC/43/2018
Activity card ACT MATH 4-1 Word Maker RC/42/2018
Fun math ACT MATH 23 Jump Rope RC/09/2018
Math puzzle N105 Malaysia RC/10/2018
Link N learn Class I Housie RC/08/2018
12 Games ACT GAMES 43 Angry Bird RC/07/2018
12 Games ACT GAMES 29 Animal Safari RC/15/2018
12 Games ACT GAMES 8-2 Babul Matic RC/16/2018
Word Maker ACT ENG 8 Monopoly RC/29/2018
FRACTION Board ACT GAMES 14 Monopoly RC/20/2018
Ben Ten -Puzzle RC/06/2018 CLUE RC/28/2018
Puzzle RC/01/2018 Doctor Set RC/25/2018
Puzzle RC/02/2018 Doctor Set RC/63/2018
Puzzle RC/03/2018 Chinese Checkers RC/23/2018
Puzzle RC/04/2018 G.T.T. RC/21/2018
Puzzle RC/05/2018 Cog works RC/17/2018
Puzzle RC/19/2018 Tambola RC/62/2018
Puzzle RC/22/2018 Life RC/67/2018
Puzzle RC/24/2018 Memory RC/66/2018
Puzzle RC/27/2018 Magic Box RC/49/2018
 Puzzle RC/60/2018 Junior Pictionary RC/46/2018
We sing and play RC/13/2018 Mechanix RC/48/2018
We sing and play RC/12/2018 World Book RC/68/2018
Memory matchup RC/30/2018 Reading Adventure RC/69/2018
Dora RC/31/2018 Battleship RC/70/2018
Play and spell RC/33/2018 Scrabble RC/71/2018
Transformer RC/32/2018 Pictionary RC/73/2018
Party puzzle RC/34/2018 Magnetic RC/74/2018
Build it RC/35/2018 Barbie RC/75/2018
Emerald game RC/36/2018 Solar System RC/77/2018
Body parts RC/37/2018 Scotland Yard RC/78/2018
Chess RC/38/2018 Thomas & Trends RC/79/2018
Block education RC/50/2018 Avengers Puzzle RC/80/2018
Georgia RC/51/2018 Piano RC/82/2018
Clock book RC/52/2018 Piano RC/72/2018
Wooden puzzle RC/53/2018 Rapman Casio RC/76/2018
Toys RC/54/2018 Piano RC/83/2018

(List of game inventory at RC)

On Ninth day (6 June 2018), we all team members gathered at Resource center of ACT. After
gathering there, we all discuss about ‘How to raise a fund to support the ACT to raise
underprivilege kids and to empower womenkind.

Basic Principles of Fund Raising

• Developing a case statement.

• Understanding the purpose of fundraising.

• Using strategies effectively.

• Diversifying fundraising.

• Lay the groundwork for funding.

• Prepare for making a funding request.

• Find donors and make contracts

Things to have in place before start

• Organizational Budget

• Non-profit tax status

• A donor tracking database

• A system to quickly acknowledge donations and donors

• Individuals (Staff, Volunteers) who are trained in how to ask for money

• Knowledge of available funding sources

• Basic materials about the organization

• Clarity and agreement about how the funds will be used

What is fundraising plan?

Assess your strength and weakness

(i) Staff members

(ii) Donors and prospects grants

(iii) Fundraising events

(iv) Earned income

Review current budget and recent fundraising

Set Goals

(i) Donor goals

(ii) Grant goals

(iii) Events goals

(iv) Income goals

How to fundraise:

• Networking
• On-line references
• Fundraising from individual donor
• Place donation box in public
• Fundraising from product selling
• Rewards and prizing
• Planning special events
• Create social media group
• Make the advising centre visible.
• Create strong network.
• Be active, support initiatives, participate in projects, make others look good.
• Keep your eyes open.

The last day (7 June 2018) for the community project service, we all gathered at RC for
presentation. Teams gave different presentation. For us how to raise fund for ACT.
Learning- Centre (LC)

LC which is come next after the RC where mostly all children (underprivilege) gather after
their school, since their house area are not healthy to peruse their study so until up to night they
all stay there and try to earn knowledge from teachers and volunteers available there, it is
mainly at Kamaraj Road, as Ashwini Charitable Trust Learning Centre, 221, Shivaji Nagar,
Bengaluru, Kamaraj Road, Bangalore – 560042. Learning Centre or LC was the ultimate
destiny where all the people gathered everyday, after first half of duration. Where, on first day
(28 May 2018) our team who got inventory management(books) of ground floor in which we
suppose to count ‘How many books are available in the one room also helped in transferring
books from ground floor to first floor.

Books Numbers
Student Spiral Notebook (small) 19
Moti Makahan Slate 3
ABC (Handwritten) 1
Green (Book) 1
Kannada Book (sabi) 1
Kites – 5 18
Kites Reader – 7 9
Kites Workbook – 7 10
Kites workbook – 3 12
Kites Reader – 3 6
Extinct & Endangered Animals 6
Phablets 74
Kites notebook 1 1
Kites 1 (class v) 27
My ultimate doodling of Bird 1
Tyler is sky 1
Aesop’s Fables 1
(Book-Inventory list of LCs)
While on Seventh day (4 June 2018) We got furniture inventory management of the Learning

Centre. LC, Which, we did positively within a day.

ITEM FULL FORM CODE TOTAL

PLASTIC
PPF PADESTLE FAN LC/ PPF /(NO.)/2018 5
WTA WOODEN TABLE LC/ WTA /(NO.)/2018 20
SOFA SOFA LC/SOFA /(NO.)/2018 2
WSH WOODEN SHELF LC/WSH /(NO.)/2018 6
WBE WOODEN BENCH LC/ WBE /(NO.)/2018 16
CTA CENTRE TABLE LC/CTA /(NO.)/2018 1
SSH STEEL SHELF LC/SSH /(NO.)/2018 6
PSH PLASTIC SHELF LC/PSH/(NO.)/2018 5
WCH WOODEN CHAIR LC/WCH/(NO.)/2018 35
CCH CUSHION CHAIR LC/CCH/(NO.)/2018 7
PCH PLASTIC CHAIR LC/PCH /(NO.)/2018 15
STR STEEL TRUNK LC/STR/(NO.)/2018 5
PBO PLASTIC BOX LC/ PBO /(NO.)/2018 19
WCOT WOODEN COTT LC/ WCOT /(NO.)/2018 1
PBA PLASTIC BASKET LC/PBA /(NO.)/2018 11
SALM STEEL ALAMIRAH LC/ SALM/(NO.)/2018 6
WB WHITE BOARD LC/ WB /(NO.)/2018 5
SBE STEEL BENCH LC/ SBE /(NO.)/2018 6
WHITE NOTICE
WNB BOARD LC/ WNB /(NO.)/2018 1
SMALL WOODEN
SWCH CHAIR LC/ SWCH/(NO.)/2018 6
PTA PLASTIC TABLE LC/ PTA /(NO.)/2018 1
(Furniture Inventory list of LCs)

Inventory work apart other days, we also interacted with kids, played with them, help them to
draw a picture tried to think like them while talking.
Kannada School

Kannada School is the Government School supported by ACT, during fourth and eighth day
i.e. 01 July and 05 July 2018, our team visited there, we all taught some poor but intelligent
students of The Kannada School which is supported by the ACT, students were sweet, cute and
lovely but also notorious. We taught them some basic Math, Science, English which they
eagerly and very easily grabbed, we interact with them it was all lovely. On eighth day team
went to Kannada School and did lots of interesting activities during the time such as playing
with kids with flying disc, football, stationary distribution, height & weight measurement and
also taught them some interesting knowledge of their subjects. Additionally, we also measure
their height and weight, the experience was fun and new.
 Tamil School

Tamil School is another Government School which supported by ACT, which just Opposite of
Kannada School, just like fourth day we taught children at Tamil School on 4 June 2018, which
was very pleasant in experience just like Kannada School’s students, here students were very
wise and sweet in nature. Some members of our team taught some Basic Math and English
while some interact with them by telling some funny stories, all the moments were very joyful
and mostly memorable.

(Moments at Tamil School While teaching them)

Campaign (Awareness of Education)

Mainly, campaign was to promote inclusive education and to highlight its added value for the
education systems, for learners and for societies in general across the region. The campaign
will also aim to fight negative attitudes, stereotypes and prejudices (of the general public and
of professional communities) that hamper intercultural dialogue and inclusive approaches in
education.

Under, the Campaign, we visited various areas of slum nearby of Tamil School, where so many
family lives and need to get educate especially kids, We distributed some flyers of English and
Tamil language among the people of those areas. Teachers of the school also visited with us to
inform them and know how many children are not able to get ‘right of education’.
CHAPTER 04

LEARNINGS
LEARNINGS:

I thought the community project was one of the best task I have completed in my
degree. There is nothing to know society and comparable to real world
experience! The important thing I would like to appreciate in stream of the MBA
program.

Under Ashwini Charitable Trust(ACT), I learnt so many things which I would not get
without this community project which realize me following:
• I’m not alone: Coming into the NGO, I felt that I had no idea where my career
was going and I lacked confidence about what I could do and what I am really
good at. My community project has definitely given me a better understanding
of my skill set and where my career may take me, but most importantly, I’ve
come to learn that I am not alone. This work has taught me that almost
everybody is in my same position. Very few college students know what they
want to do, and it is something that is simply not worth worrying about. Thanks
to my I know that if I continue to work hard things will fall into place.
• How to behave in the enterprise: The environment there at ACT was quite
relaxed, yet it taught me how to behave in the different department. Simply
working in the office and getting used to everything here has definitely prepared
me for whatever my next position may be. Just observing the everyday events
has taught me more about teamwork, and how people can come together to get
things done. Although sometimes I have to remind myself to use my inside
voice, I feel I’ve adapted to the trust.
• How to behave in the society: Under the ACT, I came to know how to behave in the
society, Behavior is the image of the individual in front of society, which is much
important to exist.
• How to build connection: Another, I came to know that how to build the
connection with the people, e.g. Campaign in slum area is the best example of
this.
 • How to Negotiate: This project also helps to learn how to negotiate with the people. In
a world negotiation skill is very much important to anyone because, we negotiate to
satisfy or protect a need or want. The currency of a negotiation may be wealth,
recognition, a diaper change or simply peace from a crying child or whining peer. And
to negotiate kids are most hard thing to do for studying.
• How to Communicate: Communication is very much important. Everyone can interact
with similar generation, class, culture but very hard to communicate with the opposite
of the same, this community project from ACT helped us how to communicate with
kids, other classes, and other culture.
Additionally, not only from only from trust but also, I learn lot of things from the children who
are under trust. One inspirational poem written by one of the student of trust, her name is
Jennifer William,

Who Hears You

Million thoughts,

Thousand feelings,

Every drop speak a

Word which no one hears,

Having Thousand people around you

Doesn’t mean they help you solve all not

Your problems they are just

Meant to make it better or

Even worse, create your

Time machine to change your

Past mistake and to fight the future…….

(Jennifer William)
My learning is just like the above caricature of a boy which made by a student in Learning
Centre of ACT.

“SIMPLE BUT SIGNIFICANT”

CHAPTER 05

CONCLUSION
CONCLUSION

From the community project from ACT, we arrived that, Ashwini Charitable Trust (ACT) a
non-governmental organization educates and empowers underprivileged children from urban
slums in Bangalore. Their mission is to educate and empower underprivileged children and
support them till they are gainfully employed. To do their best so that the current generation of
underprivileged children living below the poverty line integrates seamlessly within mainstream
society. To impart quality education, and all-round development, including skill building, in
order to provide avenues for employment that are suited to every child’s dominant intelligence
and strengths.
To conclude this project as young professional can definitely bring some change for the less
fortunate people. What needed is an internal motivation and desired actions to make a
difference. Though Project may not have any personal gain in this effort, but at least it can
have satisfied that our actions are bringing smiles to someone else.

From the above study we can say that the ―ASHWINI CHARTABLE TRUST‖ is doing a
good job towards the children who can’t look after themselves, they are living like a family,
the school is not only providing shelter, food, cloths but also giving happiness to the children.
Some trustee, government are donating some amount to the charity and the ACT is also doing
as much as they can.

We were overwhelmed by the end of the days and we felt that these kinds of projects should
be done as much as possible not only in one college or one school but in every organization,
company as we people are blessed with every necessities and we are capable to donate
something to the society it won’t bring a sudden change but yes in long term it would bring a
great change towards the society…towards the India…

‘Empower underprivileged children and support them till they are gainfully
employed.’
CHAPTER 06

BIBLIOGRAPHY
BIBLIOGRAPHY

1. http://en.wikipedia.org/wiki/Nongovernmental_organization#Definition

2. Ahsok Kumar Sarkar, NGOs The new lexicon of Health care, First published

2005, Concept Publishing Company, New Delhi – 110059, ISBN: 81-8069202-7,

Page 37

3. S. L. Goel, R. Kumar, Administration and Management of NGOs : Text and Case

Studies, Delhi, Deep and Deep Publications Pvt. Ltd., New Delhi, 2004, ISBN: 81-
7629-570-1, Page 4

4. http://www.ngohandbook.org/index.php?title=Overview_of_NGOs#Types_of
_NGOs

5. Peter P Rogers, Kazi F Jalal & John A Boyd, An introduction to Sustainable

development, First published – 2008, Published by Earthscan in the UK and USA,
ISBN: 978-1-84407-520-6 (hardback), ISBN: 978-1-84407-521-4 (paperback), e-
book, Page 233

6. http://www.egyankosh.ac.in/bitstream/123456789/32495/1/Unit7.pdf