QUALITY ISSUES IN AGRI RETAIL

(esp. FOOD SAFETY)

PRESENTED BY:
DIVYA BODDU (07)
TEENA DEURI (43)
 The Problem….
• Global perception of Indian produce…
• Stringent checks for Indian Imports
• Rejection of consignments
• Adverse effect on turnover

• Frequent incidents of food poisoning

The Problem…..
Unsafe food is not only a significant threat to
public health and well-being, but also has
economic and social consequences such as
higher medical care costs, reduced productivity,
and reduction of exports and tourist visits, the
latter also affecting the rural economy….
The Need..
Growing consumer concern over food quality and safety..
Ready to switch over to retailer with better quality product
Reputation at stake

Increased competition to be grab more and more

consumers

For most of the developing countries in Asia, quality and

safety management systems, product certification and
standardization regarding food safety and quality are still in
their infancy and need immediate attention…
 How do we go about it?
• Globally accepted Norms
• Codex Alimentarius Commission of the FAO (UN and WHO)
• GAP; GMP; ISO; HACCP etc

• Design own food law & regulations

• Food Safety & Standard Act
• BSI, Agmark
• NPOP etc

• Compliance with both international and national standards

According to
UN Economic and Social
Commission for Asia and
the Pacific (ESCAP)
BRC…
• Guidelines overlap with ISO and HACCP
• Inception :1998 (BRC Food Technical Standard)
• Packaging Standard in 2002
• Consumer Products Standard in August 2003
• BRC Global Standard - Storage and Distribution in August
2006
• Do not undertake audits themselves
• In India < 5% of retailers esp. those who do business in UK
Food Safety & Standards Act ‘06
• The Prevention of Food Adulteration Act, 1954
• The Fruit Products Order, 1955
• The Meat Food Products Order, 1973
• The Vegetable Oil Products (Control) Order, 1947
• The Edible Oils Packaging (Regulation) Order, 1998
• The Solvent Extracted Oil, De oiled Meal, and Edible Flour
(Control) Order, 1967
• The Milk and Milk Products Order, 1992
• Essential Commodities Act, 1955 relating to food
Voluntary Standards -India
• Bureau of Indian Standards (BIS)
• Directorate of Marketing and Inspection (DMI)
WHAT’S HOLDING IT BACK??

• Large unorganized sector (procurement, processing and

retail).
• Consumer demand for high quality and low price
products.
• Consumer’s price sensitivity.
• Low infrastructure for quality control at producer level
 SUGGESTIONS
• Consumer literacy
• Mandatory Farm to fork approach
• Vendor evaluation-Quality aspects
• Credit linkages for improvement of Quality control units
• Government intervention for assuring compliance with
industrial quality norms