There are 12 categories of products which are handled by
the same distributors. All the expenses are met by the company. Sales man salary is also provided by the company. For products of Gillet a 7 day of credit is provided by company For all other P&G products only a 1-day credit is allowed For retailers who take the product as a wholesale a backup inventory is kept for 10 days others it differs. There is only one distributor in the entire state. To all the small-scale retailers, malls the same distributor and same distribution line is followed. Only for Reliance supermarket the company does direct distribution. Margin – 4% Stock collection happens 3times a day. Stock allotment is decided by a feedback system. 6 months sales of retailers are considered then accordingly stock as well as incentives and offers are provided to the retailers. The expired or damaged products are completely reimpersed by the company.