ICERTIAS Introduces New EU Educational and Promotional Project: GDPR

Stars

With the new EU privacy protection legislation coming into effect, the renowned international
organization ICERTIAS presented today an entirely new educational and promotional program and
seal - “GDPR Stars.”

Brussels, Belgium, May 25, 2018 --(PR.com)-- Today, on the very day of the European Union personal
data protection legislation - GDPR - coming into effect, the international organization ICERTIAS
presents a completely new educational and promotional program, appropriately labelled “GDPR Stars.”

As the European Commission cites, new challenges in the protection of personal data have emerged due
to a rapid technological development and globalisation.

With the new package of legislative measures (GDPR - General Data Protection Regulation - EU
2016/679) adopted in April 2016 which comes into force on 25 May 2018, the official bodies of the
European Union emphasize that they want to make Europe as prepared as possible for an ever more
intensive digital era.

Given that GDPR is a regulation and not a directive, its rules must automatically be implemented by all
member states of the European Union from 25 May 2018. Additionally, EU citizens all over the world are
legally protected by the GDPR - wherever they may be. In other words, regardless of where an EU citizen
may be situated, companies and organizations that keep and process EU citizens' data must comply with
GDPR rules.

According to the consensus of the GDPR EU legislation signatories, EU citizens will have far greater
control over their personal data and it will be much easier to file complaints concerning the misuse of
their data.

Numerous international experts describe the GDPR as currently the most advanced legal basis for the
protection of personal data in the world.

However, while many leading legal, IT and digital security experts point out GDPR as an extremely
positive step forward in the protection of personal data, there are also individuals claiming that this new
regulation is unnecessary and that it will only complicate business for companies and organizations on the
EU territory.

A large number of companies and organizations fear penalties and other potential negative repercussions
brought on by the GDPR.

GDPR Stars

The ICERTIAS organization fully understands the concerns of many companies and organizations and

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their fears of sanctions imposed by the GDPR, but considers the interest of the individuals in
safeguarding the security of their privacy and personal data in today's digitized and globalized world, far
more paramount and prominent.

Fully supporting the ideas and guidelines featured in the new regulation and signed by the European
Commission and other governing bodies and EU committees, the international organization ICERTIAS
recognizes the GDPR as an extremely important step in strengthening the fundamental rights of citizens
in the digital age.

In creating the “GDPR Stars” project, ICERTIAS wishes to promote and educate the public and the
business community on all the positive aspects of introducing the GDPR - both, for natural persons that
the GDPR protects, as well as for legal entities - organizations and companies that handle the data of
natural persons.

In presenting “GDPR Stars,” ICERTIAS joins the efforts of the EU bodies - the European Commission,
the European Parliament, the European Council and other governing institutions and boards behind the
GDPR - to protect the personal data of citizens irrespective of their nationality or place of residence.

With its “GDPR Stars” Program, ICERTIAS is Championing Individuals' Data Protection and Personal
Privacy

The entry into the GDPR Stars program for companies and organizations is not mandatory - quite the
opposite, ICERTIAS views the GDPR Stars program as an exclusive club, solely for the best companies -
those that take exceptional care of the security of the personal data that they handle.

In accordance with the rules of the GDPR Stars program, the “GDPR Stars” seal will only be borne by a
legal person (company or organization), which is able to confirm that it is in full compliance with the
GDPR, and which will exclusively be bound, on signing the special GDPR Stars Declaration, to promote
and educate its employees, business partners, and public on the positive effects of the introduction of the
GDPR.

ICERTIAS, the organization behind the “GDPR Stars” program, believes that by introducing the GDPR
legislation, not only will citizens and individuals benefit but ultimately, businesses and organizations that
work with EU citizens as well, as GDPR rules will compel them to offer the best quality personal data
protection on the market. Thanks to this, trust between companies and organizations and their existing
and future clients will be further cemented, something that will surely boost their mutual business
activity.

The desire of the ICERTIAS organization is to gather “star” companies and businesses that truly care
about the protection of personal data of their customers and clients, all in one educational and
promotional program - “GDPR Stars”, where they will function as pioneers - educators, promoters and
the embodiment of the positive intentions and purposes of the GDPR.

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About ICERTIAS
ICERTIAS is a cutting edge, private, politically independent, international market research and
certification organization, which discovers, certifies and rewards companies, products and services of the
utmost caliber, directing consumers worldwide to the very best the market has to offer. For more
information, please visit www.icertias.com

Important Notice For Editors

The Information and data presented in this report and announcement are for informational purposes only.
This report is neither designed nor intended to be used for making investment decisions. ICERTIAS
(ICERTIAS - International Certification Association GmbH, Zurich, Switzerland), and the distributor of
the information from this report, cannot be in any way responsible for decisions or actions carried out
based on the information contained in this document. ICERTIAS and/or its partners, managers, and/or its
employees are not liable for the accuracy and/or credibility of the information presented here.

2018, ICERTIAS - International Certification Association GmbH

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Contact Information:
ICERTIAS - International Certification Association, Zurich, Switzerland
Ivona Makar
+41435444420
Contact via Email
icertias.com
Feldeggstrasse 23, 8008 Zurich

Online Version of Press Release:

You can read the online version of this press release at: https://www.pr.com/press-release/754609

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