Professional Documents
Culture Documents
and declarations
How ISO
standards help
a
ISO in brief
Acknowledgements
Introduction
help
mental aspects of a product’s pro- seem likely to do the least dam-
duction and supply. In response to age to it. Manufacturers, sensing
this, manufacturers often voluntarily increased business, may be keen
choose to provide information con- to encourage this interest by mark-
cerning the environmental aspects ing their products or packaging
of their products on labelling and in to reassure consumers that their
advertising. products cause less stress on the
environment.
In short, the environmental ben-
efits of a company’s products, such How much real value attaches to
as recyclability of packaging, are such claims and marks is a con-
part of its overall marketing strat- cern, and surveys worldwide have
egy. Smart businesses are making shown that some environmental
Ecolabelling schemes :
ISO 14024:1999, Environmental labels and declarations – Type I
environmental labelling – Principles and procedures
help
Consumers’ purchasing decisions
can provide a market signal to lishes the principles and procedures
producers about product prefer- for developing Type I environmental
ences. Under effective ecolabel- labelling programmes, including the
ling regimes, producers and sellers selection of product categories,
have an incentive to compete to product environmental criteria and
improve the products, perhaps by product function characteristics ;
changing inputs or adopting dif- and for assessing and demonstrat-
ferent technologies to lower the ing compliance. The standard also
environmental burden of the prod- establishes the certification proce-
uct. Producers of environmentally dures for awarding the label.
superior products have an incen- Type I environmental labelling refers
tive to use environmental marketing to the multi-criteria, life-cycle seals
the product life cycle with the major of minimum values, threshold
environmental input and output levels not to be exceeded, a
indicators. scale-point system or other
relevant and appropriate
The standard sets out the process
approaches
for establishing the product envi-
ronmental criteria which take into • Provide a reference to the test
account relevant local, regional and methods that are required for
global environmental issues, available any given criterion or char-
technology, and economic aspects. acteristic, and examine the
availability of competent labo-
The standard suggests that the ratories capable of performing
ecolabelling body needs to : the tests. Testing and verifica-
• Identify the product life-cycle tion requirements should be
stages where there is differenti- considered in parallel with the
ation of environmental impacts preparation of requirements for
among the products within a given product category
the category. The ranges and
variability of the data obtained The standard states that in the
for specific products need to selection of the product function
be analysed to ensure that the characteristics, due consideration
selected product environmen- needs to be given to the product
tal criteria are adequate and function.
refl ect the differences among
products Once the product categories, prod-
uct environmental criteria and prod-
• Consider it proper to apply
uct function characteristics have
weighting factors to the
been established, they need to be
selected environmental require-
published. The selected report for-
ments with reasons for each
mat is to be accompanied by infor-
weighting factor being clearly
explained and justified mation specified in the standard.
• Determine the criteria that most In cases where the label has
accurately refl ect the selected already been awarded to products,
environmental aspects and there are a number of factors which
then assign numerical values to the standard sets out and which
them which could take the form should be considered.
General rules covered in the stand- means that they developed envi-
ard control the general conditions ronmental standards against which
for the awarding of the licence and products can be certified. The
the use of the label. Procedures for standards themselves are designed
assessing and demonstrating com- to identify environmental leadership
pliance are also covered. in any given product category, and
are developed in an open, pub-
lic, transparent process. In many
Ecolabelling schemes and the
cases, certifi cation to a particular
role of the Global Ecolabelling
standard is audited by an inde-
Network (GEN)
pendent third party. Although cri-
Established in 1994, the Global teria differ based on the product
Ecolabelling Network is a non- category, standards will address
profi t association of Type I ecola- multiple environmental attributes
belling organizations around the and have requirements for items
world. There are GEN member pro- such as toxicity, air quality, energy
grammes operating in well over 50 use, recyclability, VOCs, carcino-
countries : they work to improve, gens and other issues of concern.
promote and develop the ecola- Life-cycle assessment is often used
belling of products and services by GEN members in developing
on a global scale. GEN fosters standards to ensure that environ-
information exchange amongst its mental aspects of the entire life
members and associates, the dis- cycle of the product or service,
semination of information to the from raw material extraction, to use
public, the cooperation and col- and disposal, are considered.
laboration among its members and
Type I products have the capacity
like-minded organizations, in addi-
to change the market, especially
tion to facilitating the harmonization
with, for example, the support of
of Type I ecolabelling programmes
green procurement initiatives by
around the world.
governments in many countries.
Members of GEN operate Type
I ecolabelling programmes. This