THE TIKO CASE SWOT ANALYSIS

INTERNAL FACTORS

STRENGTHS (+) WEAKNESSES (–)

1 Unibody 3D printers 1 Shipping and manufacturing time delay
2 Cost Effective 2 Weak Management
3 Enclosed Chamber Resulting in Consistent Prints 3 Miscoordination within the organization
4 Enclosed Safe Chamber 4 Less Human Resource and Understaffing
5 Lightweight – Easy to carry 5 Customer Service
6 Flexible Print Bed 6 Lack of sales
7 Direct Drive System 7 Dependent on third party suppliers
8 Wireless Access Point 8 Plastic body, highly unstable
9 Energy Efficient Titanium Nozzle 9 Not enough fund to support the production
10 High Quality - Easy to use 10 Poor supply chain management and manufacturing with shipping/delivery

EXTERNAL FACTORS

OPPORTUNITIES (+) THREATS (–)

1 Positive community feedback
2 Political encouragement and support
3 Ideal resources dissemination
4 No powerful rivalry in market
5 Rising 3D printing market
6 Crowdfunding drives
7 New products in marketplace
8 Low cost bulk production in china
9 Support from regional organizations
10 Supportive media and external policies
1 Unfavourable government policies, and lack of political support
2 Delayed/No Product delivery
3 No stable source of funding
4 Competitors with better product
5 Anti-NGO allegations by media and advocacy
6 Volatile Prices
7 Not enough products for the presale crowd funding
8 Committed to inventory without any mass production unit
9 Poor software and Hardware of the products delivered
10 Cancelled pre-orders and bad reviews from the customers