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Portraiture in New Spain, 1600-1800:

Painters, Patrons and Politics

in Viceregal Mexico

by

Michael A. Brown

A dissertation submitted in partial fulfillment

of the requirements for the degree of

Doctor of Philosophy

Institute of Fine Arts

New York University

January 2011

__________________________

Jonathan Brown
UMI Number: 3445271

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For my parents and Danielle

iii
ACKNOWLEDGEMENTS

My first debt of gratitude is to Professor Jonathan

Brown for his guidance, wisdom, and steady encouragement over

the years. As a teacher, scholar, and mentor, he is a true

role model. I would also like to thank Professor Edward J.

Sullivan, whose intellectual generosity and boundless

enthusiasm for the arts of Latin America have led me down new

paths of inquiry and discovery. I will be forever grateful to

have had teachers like these.

I wish to thank the staff of the academic office at the

Institute of Fine Arts, especially Keith Kelly and Hope

Spence. Over the years, the following have provided all

manner of academic, personal and professional guidance: Dr.

Mariët Westermann, Professor Egbert-Haverkamp Begemann,

Professor Alexander Nagel, Professor Robert Lubar, and the

late Professors Robert Rosenblum and Donald Posner. For their

financial support, I would like to thank the Andrew W. Mellon

Foundation, the Council of Friends at the IFA, and the Samuel

H. Kress Foundation for a generous travel grant. A very

special thank you goes to Niria Leyva-Gutiérrez, Dr. Sofía

iv
Sanabrais, and Dr. Nuno Senos, whose scholarship inspired and

taught me and whose friendship sustained me.

The following people have provided crucial assistance

and support: Jenni Rodda, Dr. Marcus Burke, Professor Clara

Bargellini, Claire Hills-Nova, Dr. Andaleeb Badiee Banta, the

late Doro Belz, Daniel Dennehy, Dra. Patricia Díaz Cayeros,

Dr. Lisa Duffy-Zeballos, Dr. John Garton, Pamela Huckins, Dr.

Lynda Klich, Rebecca Long, Dr. Ellen Prokop, Jenni Rodda, Dr.

Jeffrey Schrader, Dr. Julie Shean, Brenda Phifer Shrobe, Hope

Spence, and Dr. Adriaan E. Waiboer. Thanks also to the

library staff of the Hispanic Society of America, the Latin

American Reading Room at the Library of Congress, the Frick

Art Reference Library and the interlibrary loan staffs at

Bobst Library and the Denver Public Library.

While completing this dissertation, I have been blessed

to call Colorado home. Dr. Donna Pierce is first and foremost

among the many people in Denver to whom I owe my deepest

gratitude. Donna, who sets the benchmark for curatorship of

Spanish Colonial art, has lent her guidance, editorial

acumen, and keen insight to many projects I have undertaken

while resident at the Denver Art Museum, including this

dissertation. The Mayer fellowship that allowed me to

complete my dissertation would not have been possible without

v
her, nor without the generosity and extraordinary vision of

the late Mr. Frederick R. Mayer, and his wife, Jan Mayer. I

will be forever grateful to Donna and the Mayers. Also in

Denver, thanks to the Alianza de las Artes Américanas,

Kristin Bonk, Ann Daley, Piper Mitchell, Kim Nochi, Ron

Otsuka, Carl Patterson, Valery Taylor Brown, Anne W. Tennant,

Patricia Tomlinson, Julie Wilson, and Margaret Young-Sánchez.

I wish to thank my grandparents, who instilled in their

children and grandchildren a profound appreciation for the

importance of education and the arts. Hilary and David

Santoni, Christopher and Leslie Brown, and Rebecca Brown each

lent immeasurable support during this undertaking. Finally, I

owe my most profound thanks to my parents, Lesley and Stephen

Brown; their love, generosity and support have known no

bounds. It is to them and to Danielle, my love and

inspiration, that I dedicate this dissertation.

vi
ABSTRACT

This dissertation charts some of the most significant

events for the development of portrait-painting in New Spain

in order to shed light on a problematic genre that is often

overlooked or misunderstood, even by scholars in the field.

The first chapter examines the corporate portrait in early

seventeenth-century Mexico, specifically the series of

canvases depicting archbishops in the cathedral chapter hall,

and the role of the painter as an arbiter of taste. The

second chapter investigates the persistence of this

established model, which was a narrowly constructed and

exclusively male tradition, which lasted a century and a

half. The third chapter discusses the extraordinary

innovations of the early eighteenth century. As a result of

many factors, including profound economic and social changes,

there began a great explosion of portrait commissions just

after 1700, especially in the previously ignored spheres of

women and the family. The final chapter deals with the

foundation of the Academy in Mexico City and its role in the

Bourbon effort to retain control over its dominion by re-

imposing artistic taste in the colony. One of the strategies

employed to this end was the importation to Mexico of a

vii
generation of Spanish artists trained at the Academy in

Madrid.

Portraiture in the viceroyalties, like the court

culture of its main government seats in Mexico City and Lima,

was inherently conservative, concerned as it was with the

shaky balance of power that defined colonial politics and

society. Once the formula of state portraiture was

established in New Spain, it remained fairly uniform because

of the inherent demands of such patrons. The first portrait

commissions were for series of statesmen; later depictions

needed to comply with and consolidate this corporate

template. In this way, portraiture in New Spain developed

differently than it had in England, France or the Netherlands

because its tradition was so firmly rooted in the repetitive

series of viceroys and prelates. Instead of developing along

the art-historical arc that characterizes many parts of

Europe, portraiture in New Spain followed a different course.

viii
TABLE OF CONTENTS

DEDICATION iii

ACKNOWLEDGEMENTS iv

ABSTRACT vii

LIST OF PLATES xi

INTRODUCTION 1

CHAPTER I 23

Prelates and Painters: Ecclesiastical Portraiture

in New Spain and the Artist’s Role in its Development

Chapter II 72

Portraiture and Political Trouble, 1640 – 1715:

A Tradition Ascends in New Spain

CHAPTER III 105

Artistic Tranformations and Society in New Spain:

The Rise of the Portrait 1715-1780

ix
CHAPTER IV 152

Portraiture and the Rise of the Royal Academy

CONCLUSIONS 195

BIBLIOGRAPHY 202

PLATES

x
LIST OF PLATES

1. Chapter room. Metropolitan Cathedral, Mexico City.

2. Chapter room. Metropolitan Cathedral, Mexico City.

3. Chapter room. Cathedral, Puebla (Puebla), Mexico.

4. Unidentified artist. Portrait of Fray Julián García

Ferrer, first bishop of Puebla. Seventeenth century.

Chapter room, Cathedral, Puebla.

5. After Antonis Mor. Dominic Lampson. Original before

1570. Engraving in Illustrium Galliae Belgicae

scriptorum icons et elogia, Aubert Le Mire, Antwerp

1608. British Museum, London.

6. Francisco Pacheco. Luis de Vargas. Circa 1600. From

Libro de descripción de verdaderos retratos de ilustres y

memorables varones. Fundación Lázaro Galdiano, Madrid.

xi
7. Unidentified artist. Portrait of don Antonio de

Mendoza, viceroy of New Spain. Sixteenth century, after

1535. Museo Nacional de Historia, Mexico. Oil on

canvas.

8. Unidentified artist. Portrait of don Luis de

Velasco II, viceroy of New Spain. Early seventeenth

century, after 1607. Museo Nacional de Historia,

Mexico. Oil on canvas.

9. Unidentified artist(s). Portraits of Juan de

Zumárraga and Portrait of Alonso de Montúfar, bishops

of Mexico. Cathedral, Mexico City. Seventeenth and

eighteenth century. Oil on canvas.

10. Alonso López de Herrera. Portrait of Fray García

Guerra. 1609. Museo Nacional del Virreinato, Tepotzotlán,

Mexico. Oil on canvas.

11. Alonso López de Herrera (attr.). Portrait of Fray

García Guerra, archbishop of Mexico. Circa 1612.

xii
Cathedral, Mexico City. Oil on canvas.

12. Alonso López de Herrera (attr.). Portrait of Fray

García Guerra, archbishop of Mexico and viceroy of New

Spain. 1611. Museo Nacional de Historia, Mexico City.

Oil on Canvas.

13. Unidentified artist. Portrait of don Álvaro Manríquez

de Zuñiga, marqués de Villa Manrique viceroy of New Spain.

Circa 1586. Museo Nacional de Historia, Mexico City.

Oil on Canvas.

14. Bartolomé de Cárdenas (attr.). Portrait of Francisco

Gómez de Sandoval y Rojas, cardinal and first duke of

Lerma. Circa 1600. Museo Nacional de Escultura de San

Gregorio, Valladolid, Spain. Oil on canvas.

15. Diego de Borgraf. Portrait of Juan de Palafox y

Mendoza, bishop of Puebla. Circa 1645. Cathedral,

Puebla. Oil on canvas.

xiii
16. Cristóbal de Villalpando. Portrait of José de Retes

y Lagarcha Salazar. Late seventeenth century. Collection

Banamex, Mexico City. Oil on canvas.

17. José Juárez. Portrait of Pedro Barrientos Lomelín.

Second half seventeenth century. Cathedral, Durango,

Mexico. Oil on canvas.

18. Unidentified artist. Portrait of Juan Pérez de la

Serna, archbishop of Mexico. Seventeenth century.

Cathedral, Mexico City. Oil on canvas.

19. Unidentified artist. Portrait of Diego Carrillo de

Mendoza y Pimentel, first marquis of Gelves, viceroy of

New Spain. Circa 1621. Museo Nacional de Historia, Mexico.

Oil on canvas.

20. Unidentified artist. Portrait of Rodrigo Pacheco y

Osorio de Toledo, third marquis of Cerralvo, viceroy of

New Spain. Third quarter of the seventeenth century.

Museo Nacional de Historia, Mexico. Oil on canvas.

xiv
21. Unidentified artist. Portrait of Fray Payo Enríquez

de Ribera Manrique, viceroy of New Spain. Museo Nacional

de Historia, Mexico. Oil on canvas.

22. Unidentified artist. Portrait of Fray Payo Enríquez

de Ribera Manrique, archbishop of Mexico. Seventeenth

or eighteenth century. Cathedral, Mexico. Oil on

canvas.

23. Juan Rodríguez Juárez. Fernando de Alencastre

Noroña y Silva, first duke of Linares, viceroy of New

Spain. 1710. Museo Nacional de Arte, Mexico. Oil on

canvas.

24. Juan Rodríguez Juárez. Portrait of José Pérez de

Lanciego y Eguilaz y Mirafuentes, archbishop of Mexico,

with an attendant. 1714. Denver Art Museum, Frederick

and Jan Mayer collection. Oil on canvas.

25. Juan Rodríguez Juárez (attr.). Portrait of José

xv
Pérez de Lanciego y Eguilaz y Mirafuentes, archbishop of

Mexico. Early eighteenth century. Cathedral, Mexico.

Oil on canvas.

26. Unidentified artist. Portrait of José Pérez de

Lanciego y Eguilaz y Mirafuentes, archbishop of Mexico.

Eighteenth century. Cathedral, Mexico. Oil on canvas.

27. Unidentified artist. Portrait of José Pérez de

Lanciego y Eguilaz y Mirafuentes, archbishop of Mexico,

with an attendant. Eighteenth century. Cathedral,

Mexico. Oil on canvas.

28. Unidentified artist. Portrait of Juan de Palafox y

Mendoza, bishop of Puebla, with an attendant.

Seventeenth to eighteenth century (?). Museo Ex-

convento de Santa Monica, Puebla. Oil on canvas.

29. Cristóbal de Villalpando. Portrait of doctor don

Francisco de Aguíar y Seixas Ulloa. Late seventeenth

century. Pinacoteca de la Profesa, Mexico. Oil on

xvi
canvas.

30. Francisco de Martínez. Fernando de Alencastre

Noroña y Silva, first duke of Linares, viceroy of New

Spain. Circa 1710. Museo Nacional de Historia, Mexico.

Oil on canvas.

31. Manuel de Arellano. Rendition of a Mulatto

(Mulata). 1711. Denver Art Museum, Frederick and Jan

Mayer collection. Oil on canvas.

32. Unidentified artist. Mother Ana Maria of the Precious

Blood of Christ. Early eighteenth century. Denver Art

Museum, Frederick and Jan Mayer collection. Oil on

canvas.

33. Miguel Cabrera. Sister Agustina Teresa de Arozqueta.

Eighteenth century. Museo Nacional del Virreinato,

Tepotzotlán, Mexico. Oil on canvas.

34. Baltasar de Echave Orio. Portrait of a Female donor.

xvii
1615-1620. Museo Nacional de Arte, Mexico. Oil on

canvas.

35. Unidentified artist. Portrait of Manuela Molina

Mosqueira de la Barrera. Before 1664. Private

collection, Mexico. Oil on canvas.

36. Diego Velázquez. Portrait of Prince Felipe

Próspero. 1659. Vienna, Kunsthistorisches Museum. Oil

on canvas.

37. Juan Bautista Martínez del Mazo. Portrait of Prince

Baltasar Carlos. 1645-46. Madrid, Museo Nacional del

Prado. Oil on canvas.

38. José Antolínez. Portrait of a Young Girl. Circa

1660. Madrid, Museo Nacional del Prado. Oil on canvas.

39. Juan Rodríguez Juárez. Saint Rose of Lima with a

female donor. Circa 1710. Denver Art Museum, Frederick

and Jan Mayer collection. Oil on canvas.

xviii
40. Basilio de Salazar. Mass of Saint Gregory with

children donors. 1645. Church of San Felipe Neri,

Guanajuato, Mexico. Oil on canvas.

41. Unidentified artist. Isabel Rosa Caterina de Ceballos

Villegas. Circa 1730. Private collection, Mexico. Oil on

canvas.

42. Unidentified artist. María Juliana Rita Nuñez de

Villavicencio y Peredo. Circa 1735. Private collection,

Mexico. Oil on canvas.

43. Unidentified artist. Portrait of a Young Woman at a

harpsichord. Circa 1720. Denver Art Museum, Frederick

and Jan Mayer collection. Oil on canvas.

44. Miguel Cabrera (attr.). Portrait of Fernando Frayle

Navas at age thirteen. 1763. Denver Art Museum, Frederick

and Jan Mayer collection. Oil on canvas.

xix
45. Miguel Cabrera. Portrait of Ferdinand VI. 1751.

Museo de la Basíca de Guadalupe, Mexico. Oil on canvas.

46. José de Páez. Portrait of don Fernando Navas Arnanz.

1757. Denver Art Museum, Frederick and Jan Mayer

collection. Oil on canvas.

47. José de Páez. Portrait of Alonso Nuñez de Haro,

archbishop of Mexico. 1773. Wadsworth Atheneum Museum

of Art, Hartford, Connecticut. Ella Gallup Sumner and

Mary Catlin Summer Fund. Oil on canvas.

48. Unidentified artist. Portrait of Don Francisco de

Orense y Moctezuma, count of Villalobos. 1761. Denver Art

Museum, Frederick and Jan Mayer collection. Oil on

canvas.

49. Ignacio Estrada. Portrait of Juan Sastre y

Subirats. 1788. Denver Art Museum, Frederick and Jan

Mayer collection. Oil on canvas.

xx
50. Unidentified artist. Don Mariano Francisco de Cardona.

Circa 1768. San Antonio Museum of Art, Texas. Oil on

canvas.

51. Unidentified artist. Portrait of Joaquín Sánchez

Pareja Narvaez as a cadet. 1773. Denver Art Museum,

Frederick and Jan Mayer collection. Oil on canvas.

52. Rafael Ximeno y Planes. Portrait of Gerónimo Antonio

Gil. 1790. Museo de la Academia de San Carlos, Mexico.

Oil on canvas.

53. Gerónimo Antonio Gil. Commemorative medal. 1774.

Market.

54. Gerónimo Antonio Gil. Title page. Estatutos de la

Real Academia de S. Fernando. Madrid: R. Ramírez, 1757.

55. Gerónimo Antonio Gil. Fall of Byzantium. 1756. Museo de

la Real Academia de San Fernando, Madrid. Drawing.

xxi
56. Gerónimo Antonio Gil. Anatomical illustration for Las

proporciones del cuerpo humano, medidas por las más bellas

estatuas de la antigüedad. Madrid, 1780.

57. Gerónimo Antonio Gil. Laocoön. Illustration for Las

proporciones del cuerpo humano, medidas por las más bellas

estatuas de la antigüedad. Madrid, 1780.

58. Andrés López. Portrait of Matías de Gálvez y

Gallardo as Viceprotector of Real Academia de San

Carlos. 1790-91. Museo Nacional del Virreinato,

Tepotzotlán, Mexico. Oil on canvas.

59. Rafael Ximeno y Planes. Portrait of Manuel Tolsá.

1790. Museo Nacional de Arte, Mexico.

60. Rafael Ximeno y Planes. Portrait of José María de

Rodallega. Circa 1790. Private collection, courtesy

Dallas Museum of Art.

61. Antonio González Ruíz. Portrait of Ferdinand VI as

xxii
Protector of the Arts and Sciences. 1754. Museo de la Real

Academia de San Fernando, Madrid. Oil on canvas.

62. Andrés López. Portrait of Matías de Gálvez y

Gallardo, viceroy of New Spain. 1783. Museo Nacional de

Historia, Mexico. Oil on canvas.

63. Andrés de la Calleja. Portrait of José de Carvajal y

Lancaster. 1754. Museo de la Real Academia de Bellas Artes

de San Fernando, Madrid. Oil on canvas.

64. Felipe González. Anatomical sketch, ecorché. 1800.

Museo de la Academia de San Carlos, Mexico.

65. Tomás Suria. Portrait of Matías de Gálvez y

Gallardo, viceroy of New Spain. Frontispiece. Solemnes

exêquias del Exmô. Señor D. Matías de Gálvez. Mexico, 1785.

66. Unidentified artist. Portrait of a man with

timepieces. circa 1760, Museo Nacional del Virreinato,

Tepotzotlán. Oil on canvas.

xxiii
67. Miguel Cabrera. Portrait of don Juan Joaquín

Gutiérrez Altamirano Velasco. 1752. Brooklyn Museum of

Art, New York. Oil on Canvas.

68. Rafael Ximeno y Planes. Dying Alexander. Circa

1798. Museo de la Academia de San Carlos, Mexico.

Pencil sketch.

69. Juan de Sáenz. Portrait of Fernando de Musitu Zalvide.

1795. Denver Art Museum. Oil on canvas.

70. Unidentified artist. Allegorical portrait of Juan

Vicente de Güemes Pacheco y Padilla, Count of

Revillagigedo II, viceroy of New Spain. Circa 1800.

Banamex collection, Mexico. Oil on canvas.

71. Unidentified artist. Allegorical portrait of Miguel

José de Azanza, viceroy of New Spain. Circa 1800. Banamex

collection, Mexico. Oil on canvas.

xxiv
INTRODUCTION

Prologue: The Portrait‘s Role in New Spain

In 1630, Philip IV of Spain sent word to his painter,

Diego Velázquez, who had been traveling in Italy honing his

artistic skills at the king‘s behest. Velázquez was to return

to the royal court in Madrid. The reason for the king‘s

insistence was that an heir to the throne had been born while

the pintor del rey was away, and the young prince Baltasar

Carlos needed his portrait painted. Indeed, during

Velázquez‘s nearly two-year Italian sojourn, no other artist

had been permitted to paint the king or his only son.1

Similarly, such was the power of portraiture at the Spanish

court that during his visits of 1603 and 1628, Peter Paul

Rubens employed his considerable talents for the genre to

increase his diplomatic standing among the king and

courtiers.2

1
Jonathan Brown, Velázquez, Painter and Courtier, (New Haven
and London: Yale University Press, 1986), 79, citing Pacheco.
2
Rubens himself alludes to his use of portrait painting to
curry favor during these missions in his letters. He used it
as a pretense for his second visit, during which he held
secret diplomatic negotiations with the Count-Duke of
Olivares. See Ruth S. Magurn, ed., The Letters of Peter Paul

1
The great painter-courtiers of the sixteenth and

seventeenth centuries were all consummate portraitists:

Raphael, Titian, Holbein, Rubens, Van Dyck and Velázquez.

Their brilliance as painters, combined with an intimate

understanding of the inner workings of court politics,

allowed them to realize works of the greatest effectiveness

when it came to glorifying their subjects. Though the genre

of portraiture was generally regarded as secondary to that of

history painting, it played an increasingly significant role

especially at court, where it was employed for political

purposes in order to consolidate the power of the monarch,

his heirs, or the highest-ranking members of court.

In New Spain, portraiture played a similar role, with

several important differences both in style and substance.

Firstly, in the place of the royal court, there was that of

the king‘s surrogate, the viceroy. Complicating matters was

the office of the archbishop, which was often in a state of

active competition with that of the viceroy. Both laid

conflicting claims to political and moral supremacy at

various points during the history of Spanish rule in Mexico,

Rubens, (Cambridge, MA: Harvard University Press, 1955),


letters 11 and 179 in particular.

2
and both attempted to employ portraiture in their efforts to

establish political primacy. Although the heads of state and

Church were the earliest patrons of portrait-making in New

Spain, with social and economic development there arose a

demand for portrait commissions from outside these top

echelons. By the early eighteenth century, a new group of art

patrons emerged: the wealthy, often criollo (Spaniards born

in the New World), merchant class. For them, portraiture

represented, just as it had for the viceroys and archbishops,

a pronouncement of their standing in the structure of

colonial society. Likewise, institutional leaders and

academic luminaries were also portrayed at the behest of

their various corporations or universities. The vast majority

of portraits executed in Mexico during the viceroyalty fall

into one of these four categories: state, Church, society,

and institutional.

That said, however, there are numerous problems in any

effort to categorize portraiture in New Spain so succinctly.

First, there are several sub-divisions within each of these

categories, with the distinctions between each often

blurring. Examples of this might be the well-known examples

of portraits of archbishop-viceroys or those of the so-called

monjas coronadas (crowned nuns), which were often more

3
closely tied to their family‘s social status than their

religious order. There were also large quantities of

posthumous portrait commissions in which the issue of

―likeness‖ comes into question. There are also imaginary or

imagined portraits of historical or mythical figures and

saints that would fall outside of the definition of

portraiture employed in the present context. Inscriptions on

paintings with wording such as ―Retrato verdadero de San

Francisco‖ are best interpreted here as devotional

representations of the saint rather than as attempts to

capture the actual physiognomy of the subject.

For the purposes of this study, I have chosen to

formulate a working definition of the term ―portrait‖ as it

would have been understood by the patrons of the images

discussed in these pages. The foundation of such a

definition relies on the writings of the three great art

theorists in Golden Age Spain: Francisco Pacheco (1564—1644),

Vicente Carducho (1576-1638), and Antonio Palomino (1653—

1726). Their treatises, which span about a century of the

history of Spanish art, rely on earlier Italian models and

are also informed to varying degrees by the final edicts of

4
the Council of Trent (1563).3 Most commissions worked on the

premise that the artist make every effort to be as true to

life as possible, executing the sitter‘s likeness so as to

reflect his or her actual appearance. Often, however,

portraits were commissioned after the subject‘s death, in

which case the artist relied either on previous images of the

sitter or on written or verbal descriptions. As in religious

imagery, painters were also expected to respect certain

strictures of decorum. The conservative nature of portrait-

making in Spain and its colonies can be partly explained by

the influence of Tridentine guidelines, which influenced the

sumptuary laws and dress codes that were imposed on Spanish

society (especially at court) for the greater part of the

seventeenth century were a result of such guidelines.

As a general rule, the present study is limited to

likenesses of historical figures, whether they can be

identified or not. Although there are many paintings from

Spain‘s viceroyalties that bear inscriptions that begin with

3
The decision to base a definition of portraiture on these
three writers was influenced by Marita Martínez del Río de
Redo‘s fine essay ―El retrato novohispano en los siglos XVII
y XVIII,‖ in El retrato civil en la Nueva España (Mexico
D.F.: Museo de San Carlos, INBA, 1991), 23-41. The author
uses excerpts of their writings to highlight some of the
peculiarities of Spanish portraiture that were transferred
across the Atlantic.

5
words like ―verdadero retrato…,‖ to describe a central image

of the Virgin Mary, the apostles, saints or Christ himself,

these do not fit into the working definition of portraiture

that guides this dissertation. The primary function of such

works is devotional, rather than commemorative or historical.

On the Margins of the Marginalized

Of the many problems associated with the study of

portraiture in New Spain the most significant might be the

long standing attitude of many academics and non-academics

alike that this genre of painting should best be viewed as

historical rather than artistic. There are thousands of

extant portraits from the viceregal era (i.e., about 1510-

1820) that grace public and private collections throughout

Latin America, Spain, the United Kingdom and the United

States. In some cases, the pictures have remained in the

hands of the descendants of the sitters. Notable examples are

also found in collections such as the Museo de América

(Madrid), and regularly on display at the Brooklyn Museum of

Art (New York), the Wadsworth Atheneum (Hartford), the

Philadelphia Museum of Art and the Denver Art Museum. In

Mexico, the largest and most comprehensive collection of

6
portraits is that of the Museo Nacional de Historia (Castillo

de Chapultepec, Mexico City), which amalgamated several

institutional collections – most notably, the old Museo

Nacional and the Palacio Nacional - and opened in 1944.4 The

systematic catalogue (without explanatory essays or other

written commentary) was published to celebrate the Museum‘s

fiftieth anniversary in 1994. After the MNH, the most

extensive collection of portrait painting in Mexico is that

of the Museo Nacional del Virreinato in Tepotzotlán, which

opened in 1964. Its collection, supplemented with numerous

works from the Museo Nacional de Historia, was published in

the indispensable, three-volume catalogue of 1992.5

4
Bárbara Meyer and María Esther Ciancas, La pintura de
retrato colonial (siglos XVI-XVIII): Catálogo de la colección
del Museo Nacional de Historia (Mexico City: Instituto
Nacional de Antropología e Historia, 1994), 9-10. Each
catalogue entry includes 8 pieces of information (if
application) in the following order: Sitter, Artist, Medium,
Date, Dimensions, Frame description, Inventory numbers,
Inscription. Jesús Romero Flores, then the head of the city‘s
Departamento de Historia, was the old Museo Nacional‘s
director and in 1940 published the catalogue of Museum‘s
collection of portraits in the seminal Iconografía colonial
(Mexico City, 1940).
5
Museo Nacional del Virreinato, Pintura novohispano
(Tepotzotlán: Asociación de Amigos del Museo Nacional del
Virreinato, 1992), 3 vols. The Museo Nacional de Arte,
meanwhile, has devoted little gallery space to the display of
portraiture and almost no pages in its catalogues to the
study of portraiture.

7
In contrast to other national schools of painting of

the same time period (such as those in England or Spain, in

particular), the state of research in the area of portraiture

in New Spain is still in its embryonic phases. Apart from

several outstanding exceptions that will be discussed below,

the field of New Spain‘s portraiture has long carried the

mixed blessing of scholarly neglect. The reason for such

oversight cannot logically be linked to any lack of artistic

merit as all the major figures in the history of Mexican art,

from Echave Orio to Villalpando to Cabrera, painted

portraits. However, historical attitudes toward portraiture

have placed this category below that of history painting,

only slightly higher than genre scenes and still life.

There is also the towering figure of Manuel Toussaint

(1890—1955), the director of UNAM‘s Instituto de

Investigaciones Estéticas from 1939 until his death, whose

active contempt for the genre is found throughout his

immensely influential writings. It would be difficult to

overestimate the impact of Toussaint‘s work; his Arte

Colonial en México and Pintura Méxicana, both written in the

1930s and published posthumously in 1964 and 1965,

respectively, continue to be the most common basic references

in field. Despite the more recent publication of several

8
important surveys of colonial Mexican painting, no volume has

yet replaced Toussaint‘s encyclopedic, often idiosyncratic

and highly subjective reference works. Toussaint‘s work

represents something of a double edged sword to current art

historians: the surveys are the product of an immense

intellect and are indispensable as references, but are also

full of dubious attributions, personal preconceptions, and

erroneous data. Xavier Moyssen‘s annotated edition of Pintura

Colonial has been invaluable in augmenting and correcting

earlier editions.6 However, Toussaint‘s outright disdain for

Mexican portraiture was not alleviated by the fact that much

of it fell into what he identified as a period of ―decadence‖

and ultimately ―debility and impotence.‖7 Toussaint‘s period

of decadence covered artists like Miguel Cabrera and those

under his influence around the middle and late eighteenth

century.

Perhaps another cause of portraiture‘s place on the

margins of an already-marginalized field of study is the

conception that there was little or no stylistic development

in the genre throughout the viceregal period. At first

glance, this appears partly accurate. In general, painters

6
Manuel Toussaint, Pintura Colonial en México, (Mexico,
D.F.: Universidad Nacional Autónoma de México, 1990).
7
Toussaint 1990, 136.

9
and their patrons in New Spain tended to stick to long-

established patterns when it came to the composition,

disposition, and dimensions of the picture. Often this may

be explained because the portrait was intended to hang among

many others in a gallery of institutional leaders such as

university rectors or viceroys. Many single-standing

commissions, however, also conform to the compositional

strictures on these highly formal portraits. Not only does

such consistency in the general characteristics of

portraiture not lend itself to Toussaint‘s arc-shaped

historical narrative of apex and apogee, it also makes the

task of dating and attributing the many unsigned works

exceedingly difficult - and understandably unappealing to

most art historians.

Exhibitions of the Portraiture of New Spain

In the past twenty-five years, several exhibitions have

helped bring portraiture out of the shadows. The most recent

to be dedicated entirely to portraiture was El retrato

novohispano en el siglo XVIII, at the Museo Poblano de Arte

Virreinal from October 1999 to February 2000. This show

brought together an impressive array of works from across

10
Mexico and was accompanied by a superb catalogue with

significant contributions from eminent art historians. The

commendable essay by Rogelio Ruíz Gomar is perhaps the best

resume to date of the development of novohispano portrait-

painting and its study.8 The exhibition and its catalogue

divide the works according to the following categories:

historical, ecclesiastical, civic, and familial. Other

exhibitions in the past have devoted themselves exclusively

to one or more of these common categories.9 The exhibition

―El Otro Yo del rey,‖ held at the Museo Nacional de Historia

in Mexico City in 1996, focused on the image of the viceroy

throughout the entire span of the colonial era.10

8
Rogelio Ruíz Gomar, et al., El retrato novohispano en el
siglo XVIII (Puebla: Museo Poblano de Arte Virreinal, 1999).
In a fine essay, Iván Escamilla González establishes a clear
sense of the social context in which such portraits were
commissioned.
9
For example, the exhibition held at the Museo de San Carlos
in 1991-1992 and published as El retrato civil en la Nueva
España (Mexico: Instituto Nacional de Arte e Historia, 1991).
This exhibition brought together 100 portraits dating from
three centuries, over 60 of which are by unidentified
painters.
10
Bárbara Meyer and María Esther Ciancas, Museo Nacional de
Historia, El otro yo del Rey: virreyes de la Nueva España,
1535-1821 (Mexico, D.F.: INAH and Museo Nacional de Historia,
Castillo de Chapultepec, 1996). This catalogue, at only 57
pages with 22 illustrations, is nonetheless one of the
foundational contributions to the study of the genre of
portraiture of New Spain.

11
However, in many recent major retrospective exhibitions

of individual artists, such as Cristóbal de Villalpando and

José Juárez, examples of portraiture are rarely included.

The recent exhibition Zodiaco mariano at the Museo de la

Basílica de Guadalupe (2004), included two galleries of

portraits, ostensibly as a historical illustration of the

main players in a significant moment in the history of the

Guadalupe in Mexico. However, the exhibition provided an

opportunity for scholars to study these portraits and led to

a significant discovery concerning Miguel Cabrera‘s Portrait

of the Archbishop Fray Juan de Zumárraga (1751, Museo de la

Basílica de Guadalupe).11

A recurring theme in the exhibition and publication of

colonial portraits is that they have been treated as

historical documents rather than works of art. One of the

earliest attempts to locate colonial portraiture in a broader

artistic context came in 1940 at the Museum of Modern Art‘s

exhibition Twenty Decades of Mexican Art, in which three

portraits graced the colonial section, including a now-famed

one of Sor Juana Iñés de la Cruz. The small exhibition Spain

11
Both the exhibition and its catalogue were admirably
produced. For the Cabrera, see Zodiáco mariano concerning
the overpainting of the Zumárraga portrait on a previous
bishop of Puebla.

12
and New Spain in 1979, organized by Marcus Burke and Linda

Bantel, also did much for the contextualization of

portraiture by exploring its various French and Spanish

influences. Perhaps the most significant moment came in 1990

with the exhibition Mexico: Splendors of Thirty Centuries

organized by the Metropolitan Museum of Art in New York,

which was accompanied by the most comprehensive catalogue of

the arts of that country to date.12 The principal authors of

the publication‘s section entitled Viceregal Art, including

Donna Pierce, Marcus Burke, Juana Gutiérrez Haces and Rogelio

Ruiz Gomar, strive to realign portraiture within the context

of the fine and decorative arts of colonial Mexico.

More recently, of particular significance for the study

of portraiture (and all other genres of painting in New

Spain) was the exhibition in 2004 of Painting a New World:

Mexican Art and Life 1521-1821, organized by the Denver Art

Museum.13 Of the 56 paintings in the show, thirteen were

portraits. The accompanying catalogue, with contributions by

scholars from the United States, Mexico and Spain, subjected

each of the portraits to a thorough scholarly investigation,

12
Metropolitan Museum of Art, Mexico: Splendor of Thirty
Centuries (New York: Metropolitan Museum of Art, 1990).
13
This exhibition traveled from Denver to Los Angeles, CA,
San Antonio, TX, and Mexico City.

13
sometimes for the first time.14 The exhibition Retratos: 2000

Years of Portraiture in Latin America, organized by the San

Antonio Museum of Art and El Museo del Barrio (New York),

also added to our general understanding and appreciation of

Mexican portraiture.

In 2006, the Philadelphia Museum of Art, the recipient

of the engineer Robert H. Lamborn‘s collection of viceregal

Mexican art early in 1903, staged an exhibition dedicated to

the arts of colonial Latin America and included numerous

examples of portraiture.15

14
The exhibition Retratos: 2000 Years of Latin American
Portraits, organized by the San Antonio Museum of Art and El
Museo del Barrio (New York), also added to our general
understanding and appreciation of Mexican portraiture. The
catalogue, whose entries are not intended to go beyond basic
wall-text information, breaks no new ground but provides an
excellent array of reproductions.
15
Joseph J. Rishel and Suzanne Stratton-Pruitt, eds., The
Arts in Latin America 1492-1820 (New Haven and London: Yale
University Press, in association with the Philadelphia Museum
of Art, 2006). For the Philadelphia museum‘s history
regarding Latin America, see especially Rishel‘s preface to
the catalogue, xvii-xix. A major drawback of this otherwise
fine publication is that the entries are not footnoted and
some include repetitions of previous material. The later
publication of Spanish edition allowed me to correct an error
in my entry for the Portrait of the Countess of Monteblanco
and Montemar (Huber Collection, New York). The English
edition repeats the attribution to Carlos Lozano put forward
by Alexander Gauvin Bailey. I have more securely attributed
the picture to Pedro José Díaz (active 1765-1810), supported
by a comparison to his Portrait of Doña María Rosa de Rivera,
Condesa de la Vega del Ren (Thoma Collection, Chicago, IL)
and other autograph works. See Suzanne Stratton-Pruitt, ed.,

14
In 2008-2009, the four-volume publication ―Pintura de

los Reinos: Identidades compartidas. Territorios del mundo

hispánico, siglos XVI-XVIII‖ was published by the Fomento

Cultural Banco Nacional de México, with the accompanying

exhibition opening in 2010 at the Museo del Prado and the

Palacio Real in Madrid. Portraiture of the Spanish realms

plays a visible role in the publication, with examples from

the viceroyalties of New Spain and Peru situated in a broad,

pan-Hispanic context.16

The Character of the retrato novohispano

The most noticeable characteristic of portraiture in

New Spain is the remarkable compositional continuity that

spans three centuries of artistic output. Once the standard

formats for formal portraits had been established by the

early seventeenth century, artists and their patrons seldom

The Virgin, Saints and Angels: South American Paintings from


the Thoma Collection (Stanford: Rizzoli, 2006), cat. 54.
16
Michael A. Brown, ―La imagen de un Imperio: el arte del
retrato en España y los virreinatos de Nueva España y Perú,‖
in Pintura de los Reinos: Identidades compartidas.
Territorios del mundo hispánico, siglos XVI-XVIII, vol. IV,
ed. Jonathan Brown, (Mexico D.F.: Fomento Cultural Banamex,
2009), 1447-1503. The volume also includes fine contributions
on court portraiture in Spain by Nina Ayala Mallory and
Nicola Spinosa.

15
strayed very far from the norm. The earliest compositions

followed sixteenth-century Hapsburg court fashions: sitters

are presented either half- or full-length, generally in

three-quarter view, occupying a study-type space accompanied

by a coat-of-arms and an inscription. For example, the

Portrait of Hernán Cortés by an unidentified painter (circa

1600, Hospital de Jésus), generally fits the Hapsburg mold

set by painters like Antonis Mor and Alonso Sánchez Coello at

court in Madrid.

The great portrait galleries of New Spain, such as

those of the viceroys at the Museo Nacional de Historia

(originally in the Palacio Nacional) and the bishops of the

cathedrals in Mexico City and Puebla, offer a chance to study

the continuity of style because pictures from different

decades and centuries are assembled in one room together.

These portraits were intended to be displayed chronologically

though they were not always painted in sequential order.

Often, sitters were painted posthumously, and whole groups of

them were painted at the same time. However, these portrait

series maintain a remarkable continuity of style and

composition. Examples from the early nineteenth century

maintain the principle characteristics of those painted in

the seventeenth century.

16
Out of the Picture: Anomalies in Viceregal Portraiture

The scarcity of female portraiture in New Spain, at

least during the first two centuries of the viceroyalty, is

impossible to overlook. With the exception of members of the

royal family, donors of devotional paintings, and the

occasional member of religious orders, female portraiture in

Spain was likewise relatively rare until the eighteenth

century. There are several possible factors to explain for

this phenomenon, but ultimately the issue remains obscure.

First, from conquest to the end of the seventeenth century,

subjects of portrait-painting were limited for the most part

to the highest ranks of the political and Church hierarchies,

and in some cases prominent members of the regular orders.

Portraiture was not a priority for the rest of the

population. Second, a viceroy‘s tenure was limited to several

years and frequently he served while his family remained in

Spain. In many cases, however, the family did make the trans-

Atlantic voyage. There are some examples of female

portraiture in early colonial Mexico, such as the notable

case of the unidentified sitter in Baltasar Echave Orio‘s

17
exceptional bust-length canvas (Museo Nacional de Arte,

Mexico City).

Other peculiarities in the development of portrait

painting in New Spain can be identified, some of which have

no correlation in Spain (or elsewhere in Europe for that

matter). First, although horses and horsemanship were

important at the viceregal court, and an important and

enduring symbol of the military conquest of the Americas,

there is virtually no equestrian portraiture in the history

of New Spain. The singular exception to this is the curious

example by Fray Pablo de Jesús of Viceroy Bernardo de Gálvez,

Count of Gálvez (1796, Museo Nacional de Historia), in which

the body of the horse in painted in white interlace in

imitation of embroidery; only the hands and face of viceroy

are depicted traditionally.17 The horse, such as it is, is

shown executing a maneuver of the haute école of horsemanship

common in European court portraiture by such painters as

Rubens and Velázquez.

The reasons for this absence remain unclear, although

the allegorical power of the equestrian portrait would not

have been lost on most viceroys. Originally, this type of

17
The picture, which measures 205 x 200, is signed ―El P San
Geronimo, lo Raz…ó. Se Acabó el dia 20 de Octue. a 96. Fr.
Pablo de Jesus, p.to.‖

18
portrait was reserved for royalty and their favorites (such

as the dukes of Lerma or Buckingham) with their mastery of

horsemanship equated with their sovereignty and legitimacy.18

The notion that there were no artists capable of painting

horses in New Spain must be disregarded since figures on

horseback are commonly found in biombos and larger narrative

scenes. Furthermore, there are well-known examples of

equestrian portraiture from the viceroyalty of Peru.

Equestrian portraits are also found in the work of Puerto

Rican painter José Campeche (1751-1810).19

The Problem of the Portrait in New Spain

A marginalized genre, which both cleaves to and breaks

from its Peninsular influences, the art of the portrait in

the Spanish Americas has a problematic history. As recently

as 2009, an otherwise exemplary article in the Archivo

18
Michael A. Brown, ―Masters of the Horse: The Equestrian
Portraits of Rubens, Van Dyck and Velázquez,‖ (Master‘s
thesis, New York University, 1999). Gálvez and his tracery
horse are executing a levade, a highly advanced maneuver of
the Spanish Riding school.
19
Campeche‘s trio of female equestrian portraits, the
so-called Damas a Caballo (Museo de Arte de Puerto Rico;
Universidad de Puerto Rico; Museo de Arte de Ponce), which
are of remarkable quality, feature Andalusian horses
executing the precise steps of the Spanish Riding School.

19
Español de Arte began with the following sentence: ―Few

personages of the colonial period were portrayed, perhaps

because of the absence of qualified artists.‖20 Rogelio Ruiz

Gomar, a leading scholar and hardly a critic of the art of

portraiture in Mexico, has lamented that ―the painter from

New Spain shows himself overly conservative…opting for the

easy and efficient solution of the artificially arranged

draperies behind the model. All in all, these created

ambiences end up being dull.‖21 Quoting Elisa Vargas Lugo, a

pioneering scholar of the viceregal portrait, Ruiz Gomar

states that ―it is a pitiful fact that this society ‗never

dared depict its member in daily-life attitudes, and that

such rigidity spread [even] to children‘s portraits.‖22 The

language used by both detractors of the portrait in New

Spain, such as Toussaint, and proponents like Vargas Lugo and

Ruiz Gomar, indicates how problematic the material can be.

Ultimately, however, the portrait was a constructed

reflection of the society from which it emerged. While

painters such as Frans Hals and Rembrandt are universally

admired for the candor, humor and psychological energy of

20
Carlos A. Page, ―Icongrafía Antigua del arzobispo de
Charcas Fray José Antonio de San Alberto OCD,‖ AEA, LXXXII,
326 (2009), 194-226.
21
Ruiz Gomar, ―Pintura de retrato,‖ 18, 141.
22
Ibid., 17, 140.

20
their portraits, what sense does it make to hold their works

as benchmarks for those by Juan Rodríguez Juárez or Miguel

Cabrera?

Indeed, the history of the portrait in New Spain does

not follow the narrative arc of development as outlined by

Toussaint: Origins-Apogee-Decadence, hence to the denouement

of the Academy and ultimately, destruction. Instead, the

development of portrait painting was idiosyncratic,

contained, and subtle; it does not fit neatly into pre-

existing models. There are examples that suggest there was

virtually no ―lag‖ time between Mexico and ―la Madre patria,‖

while there are many other examples at the same time that

indicate the persistence of antiquated models.

This dissertation charts some of the most significant

events for the development of portrait-painting in New Spain

in hopes of shedding some light on a problematic genre that

is often overlooked or misunderstood, even by scholars in the

field. The first chapter examines the corporate portrait in

early seventeenth-century Mexico, specifically the series of

canvases depicting archbishops in the cathedral chapter hall,

and the role of the painter as an arbiter of taste. The

second chapter investigates the persistence of this

established model, which was a narrowly constructed and

21
exclusively male tradition, which lasted a century and a

half. The third chapter discusses the extraordinary

innovations of the early eighteenth century. As a result of

many factors, including profound economic and social changes,

there began a great explosion of portrait commissions,

especially in the previously ignored spheres of women and the

family. The final chapter deals with the foundation of the

Academy in Mexico City and its role in the Bourbon effort to

retain control over its dominion by re-imposing artistic

taste in the colony. One of the strategies employed to this

end was the importation to Mexico of a generation of Spanish

artists trained in at the Academy in Madrid. This chapter

serves as a bookend to the first chapter, as both discuss the

importance of the artist‘s role in bringing Spanish court

taste to the viceroyalty.

22
CHAPTER I

Prelates and Painters: Ecclesiastical Portraiture

in New Spain and the Artist’s Role in its Development

Introduction

Almost all Catholic cathedrals have an assembly hall

reserved for the members of its chapter, the council of

canons and prebendaries that served as the governing body for

diocesan affairs. In some cases, like the chapter room in

Mexico City‘s Metropolitan cathedral (pl. 1, 2), the walls of

these grand assembly halls are lined with canvases depicting

archbishops and other church luminaries. In Mexico, the

portraits of archbishops that hang in the chapter hall depict

the archbishops in half-length format from the earliest days

of Spanish colonization up to Independence, continuing to the

present day. Among many other portraits at the cathedral,

there is also an incomplete series of full-length

portraits.23 Nearly every archbishop is portrayed, including

23
Secretaría de Desarollo Urbano y Ecología, Catedral de
México: Patrimonio artístico y cultural (Mexico,D.F.:

23
those of the twentieth and twenty-first centuries. This

series of portrait commissions appears to have begun in the

early seventeenth century, several decades after the earliest

portraits of New Spain‘s viceroys.

The portrait gallery represents one of the Cathedral‘s

three most ambitious painting commissions of the viceregal

period. The other two are more familiar to worshippers and

scholars: the sanctuary‘s main altarpieces and the vast

canvases that adorn the sacristy. There are many other

portrait galleries elsewhere in Mexico, most notably in the

cathedrals of Puebla (pl. 3) and Guadalajara, and also in

several major parish and monastic churches such as Santa

Prisca in Taxco and La Profesa, also in the capital.24 The

one found in the chapter hall of Mexico‘s Metropolitan

cathedral appears to be the earliest of these programs

to be undertaken.

The portraits in Mexico‘s cathedral, which remain in

sitú, are arranged in chronological order in registers along

the walls. Just as the great paintings in the sacristy

present a cohesive decorative program of religious and

Secretaría de Desarollo Urbano y Ecología and the Fomento


Cultural Banamex, 1986), 289ff.
24
Vargaslugo, Elisa, La iglesia de Santa Prisca de Taxco,
3rd. ed. (Mexico D.F.: Universidad Nacional Autónoma de
México, 1999), 405-418.

24
historical allegory, the portrait galleries establish the

unbroken and venerable lineage of the highest ecclesiastical

office in New Spain. Unlike the sacristy pictures, which have

attracted significant art-historical and iconographical

attention, the chapter galleries of New Spain have been

regarded largely as historical or genealogical documents of

the various church personages and thus have all but escaped

art-historical investigation.25 The fact that they were

dismissed by Manuel Toussaint, Mexico‘s most renowned early

art historian, as second rate or worse (only a few of the

pictures are signed) has contributed greatly to their

25
The literature regarding the portraiture of viceroys is
much more developed, however. For reproductions of these
works, see for example, Manuel Cortina Portilla, Veintitrés
virreyes y un siglo (Mexico D.F.: Grupo Consa, 1995), in
which each of the eighteenth-century viceroys is illustrated,
though without the biographical inscriptions, which are
cropped from the color reproductions, presumably for
aesthetic reasons. Recent studies that apply postcolonial
theory and political science to the study of the image of
the viceroy in New Spain include Michael J. Schreffler, ―Art
and Allegiance in Baroque New Spain,‖ (Chicago: Ph.D.
dissertation, University of Chicago, 2000), ch. III, 61-120;
Schreffler, The Art of Allegiance: Visual Culture and
Imperial Power in Baroque New Spain (University Park, PA:
Pennsylvania State University Press, 2007); and Alejandro
Cañeque, The King‘s Living Image: The Culture and Politics of
Viceregal Power in Colonial Mexico (New York: Routledge,
2004), which discusses the viceroy himself as the ―flesh and
blood‖ image of the Spanish king and provides a ground-
breaking (and encyclopedic) insight into the role of the
viceroy (and their images) in Spanish colonial political
culture.

25
scholarly neglect. While Toussaint accepts the portrait of

Fray Juan de Zumárraga as a fine painting (which he correctly

dates to the seventeenth century), he states that the series

in the cathedral, along with those in many other diocese in


26
Mexico, are ultimately of ―limited artistic value.‖

The immediate question surrounding the sala capitular,

as in the case of the sacristy‘s decoration, is why the

Church would chose to adorn two private rooms with a lavish

array of visual propaganda. While the subject matter of the

sacristy‘s decorative program in Mexico City revolves around

the triumph and legitimacy of the Church and the Eucharist,27

the portrait galleries focus on the legitimacy and virtues of

the highest ecclesiastical office (and those who held it) in

New Spain. While the chapter series in Mexico City was likely

the earliest of its kind in New Spain, its grandeur is

rivaled in several similar programs of ecclesiastical

portraiture found throughout the viceroyalty, most notably at

26
Toussaint 1990, 53.
27
The bibliography surrounding the program of the sacristy
decoration in Mexico City, and the involvement of the two
principal painters, Cristóbal de Villalpando and Juan Correa,
is considerable. For a cogent, brief discussion of the
project, see Gutiérrez Haces, Juana, ―The Painter Cristóbal
de Villalpando: his Life and Legacy,‖ in Exploring New World
Imagery: Spanish Colonial Papers from the 2002 Mayer Center
Symposium, ed. by Donna Pierce, (Denver: Denver Art Museum,
2005), 104-128.

26
the cathedral in Puebla, which likewise remains in sitú in

the sala capitular.28 In Puebla‘s case, the paintings are

also executed in oil on canvas by some of the leading

painters of the day, but they are monumental – life size,

full-length images that explicitly surpass the half-length

portraits in Mexico City in scale and splendor.

Portrait galleries in Spain, such as the ones found in

Hall of Realms at the Buen Retiro or at the Pardo palace, may

hold a clue to answering this question. These programs have,

unlike their counterparts in the New World, received

admirable and thorough scholarly attention that illuminates

both the art-historical and political significance of the

programs.29 While there are major differences between these

types of galleries – for example, the issues of succession

and allegory that characterize the Hall of Realms are not

28
Other institutions with extensive portraiture collections
include the cathedral in Durango, the church of Santa Prisca
in Taxco de Guerrero, and the formerly Jesuit (now Oratorian)
church of La Profesa in Mexico City.
29
For the portrait gallery in Spain, see Jonathan Brown and
John H. Elliott, A Palace for a King: The Buen Retiro (New
Haven and London: Yale University Press, 1980); and Maria
Kusche, Retratos y retratadores: Alonso Sánchez Coello y sus
competidores Sofonisba Anguissola, Jorge de la Rúa y Rolán
Moys (Madrid: Fundación de Apoyo a la Historia del Arte
Hispánico, 2003); and Kusche, Juan Pantoja de la Cruz y sus
segidores: B. González, R. de Villandrando y A. López Polanco
(Madrid: Fundación de Apoyo a la Historia del Arte Hispánico,
2007).

27
nearly as prominent in the cathedrals – they share a

chronological approach, a profound interest in genealogy, and

a unified set of ideas.

Similarly, some of the leading painters of the day were

employed in the endeavor at Mexico‘s cathedral, just as court

painters such as Alonso Sánchez Coello (c.1531 – 1588), Juan

Pantoja de la Cruz (C. 1555 – 1608), and Diego Velázquez

(1599 - 1660) were occupied with portrait galleries in Spain.

While Cristóbal de Villalpando (c. 1649 – 1714) executed

major parts of the allegorical decoration for the sacristy,

painters like Baltasar Echave Orio (c. 1558 - c. 1623),

Alonso López de Herrera (c. 1580 – 1675), and later Juan

Rodríguez Juárez (1675-1728) and Miguel Cabrera (c.1695 –

1768) all lent their considerable talents to extensive

portraiture commissions.30

While both the Mexico City and Puebla galleries depict

their sitters in life-size dimensions, the more opulent

ensemble in New Spain‘s ―second‖ city features uniformly

full-length compositions whereas those in Mexico City are

half-length (see pl. 4, anonymous, Portrait of Fray Julián

30
In the case of Santa Prisca, one of the wealthiest parish
churches in New Spain, Miguel Cabrera and his workshop
executed the extensive sacristy decoration and several of the
portraits in the sala capitular, including that of Pope
Benedict XIV. See Vargaslugo, 1999, 416.

28
García Ferrer, first bishop of Puebla, Puebla, cathedral).

There are numerous European precedents for such portrait

galleries, ranging from Italian Renaissance galleries of

uomini famosi to such visual genealogies as Philip II‘s Pardo

Palace portraits, and from archiepiscopal palaces to Halls of

Princely Virtue like the one at the Buen Retiro in Madrid.

The chapter room of the cathedral of Toledo is also decorated

with series of bishops, executed in both fresco and oil on

canvas.31

In addition, portable portrait ―galleries‖ also

circulated in the form of prints, such as those after Titian

by Pieter de Jode, and in compilation editions like the

Illustrium Galliae Belgicae sciptorum icones et elogia

(British Museum, London) published in Antwerp in 1608, which

features 52 likenesses of famous personages after artists

such as Antonis Mor (pl. 5).32 Two of the most notable

editions of this type were Anthony van Dyck‘s Iconography of

circa 1626-1632 (published 1645) and Francisco Pacheco‘s

31
See J. Brown 1998, 24. Somewhat surprisingly, there does
not appear to be a comparable program of portraiture in the
cathedral of Seville.
32
Aubert Le Mire, Illustrium Galliae Belgicae sciptorum
icones et elogia (Antwerp, 1608). This edition first came to
my attention while reading Joanna Woodall‘s intriguing study
of Antonis Mor and portraiture. See J. Woodall, Anthonis Mor:
Art and Authority (Zwolle: Waanders, 2007), 301-303.

29
Libro de descripción de verdaderos retratos de ilustres y

memorables varones (1600-20, not published until 1881-1885,

see pl. 6).33 In both of these cases, the editions may not

have circulated widely until after the respective authors‘

deaths (and long after the portrait in Mexico City was

underway), but they are indicative of the interest in printed

portrait portfolios at this time.

The clearest counterpart in New Spain to the imagery

employed in the chapter-hall groups is the series of

depictions of viceroys, exemplified by the (mostly) intact

groups found in the Museo Nacional de Historia and the sala

de cabildos (council chamber) of the Departamento del

Distrito Federal in the capital.34 These portrait galleries

33
Giles Hendricx acquired the portfolio, publishing the
edition under the title Icones Principum Virorum…numero
centum in 1645. See Elizabeth T. Pearson, ―Portraits after
Van Dyck,‖ Bulletin of the Pennsylvania Museum 27: 144
(1931), 47-49. Pacheco‘s ―verdaderos retratos‖ may not have
been widely circulated until the nineteenth century, when it
was published in Seville by José M. Asensio (1881-1885).
34
The MNH series is extensively documented in Bárbara Meyer
and Maria Esther Ciancas, La pintura de retrato colonial
(siglos XVI-XVIII): Catálogo de la colección del Museo
Nacional de Historia (Mexico City: Instituto Nacional de
Antropología e Historia, Museo Nacional de Historia, 1994).
This catalogue, although it offers no art-historical
discussion of the works, provides the foundation of any study
portraiture in New Spain. While its reproductions are of
abysmal quality, each portrait‘s biographical inscription in
transcribed and its provenance, when available, is noted. It
is hoped that a second edition of this catalogue, with

30
are the earliest of their kind in Spain‘s American colonies,

with the first commissions dating as early as the mid-

sixteenth century.35 Commissions for Mexico‘s gallery of

half-length archbishops, on the other hand, appear not to

have been initiated until late in the first decade of the

seventeenth century.

For the most part, the compositions of the viceroy

portraits, such as those of Antonio de Mendoza and Luis de

Velasco II, are straightforward and unembellished (pl. 7, 8).

They present the sitter in three-quarter profile against a

black or dark background, accompanied by a coat of arms, and

acceptable reproductions, will be published in the future. In


addition, Michael Schreffler has also provided a brief but
cogent discussion on the provenance of the two sets of
viceregal portraits in Appendix B of his dissertation. See
Schreffler, 2000, 237-239. Two distinct sets originally
existed in Mexico City: one in the municipal council chamber
(cabildo) and the other in the viceroy‘s palace. The palace
suffered a major fire in 1692, and some of the portraits were
damaged. In 1826, both sets entered the Museo Nacional.
Today, the set on view at the Museo Nacional de Historia
consists largely of works originally in the cabildo pieced
together with a number of the better-preserved canvases from
the viceroy‘s palace.
35
The portrait of Antonio de Mendoza, count of Tendilla
(viceroy 1535-1550) is inscribed ―D. Antonius D[e] Mendoça,
1‘ nova Hispanie Pro Rex et dux Generalis, Año 1535.‖ The
inclusion of the date of 1535, however, should not be
interpreted as a strict indicator of the painting‘s date, but
rather as a documentation of the beginning of Mendoza‘s
regency. For example, the picture is remarkably similar in
compostion and execution to that depicting Gastón de Peralta,
marques of Falces which has been attributed to Simón Pereyns
and can be dated to the decade following 1565.

31
a brief Latin inscription along the bottom with the sitter‘s

name, title, and the numbered order of place he occupied in

the line of viceroys of New Spain. Despite spanning decades,

even centuries, there is a remarkable consistency in the

visual language among the viceregal images. Likewise, those

of the archbishops adhere to distinct and equally homogeneous

compositional conventions: a brief biographical text (though

longer than that of the viceroys) is included in a bordered

register along the lower portion of the picture, the physical

trappings of the sitter‘s office are clearly presented, and

coats-of-arms are prominently displayed on the tablecloths or

background walls of each image. From the earliest

commissions, however, the portraits of the archbishops are

depicted with a greater degree of luxury and grandeur than

the viceroys. Each is framed in an architectural setting

(unlike the indeterminate backgrounds in the viceroys), often

with overt (albeit restrained) displays of ecclesiastical

wealth and luxury. The inscriptions are longer than those of

the viceregal portraits, attesting to the character and

nobility of each prelate, while details in the pictures

themselves consistently point to the subject‘s piety,

intellect, and virtue.

32
This chapter explores the development and political

significance of ecclesiastical portrait painting in New Spain

and draws primarily on the central example of the sala

capitular in the cathedral of Mexico City. The imagery

represents more than a historical record of the leaders of

the Church in New Spain. Because these works are among the

earliest portraits executed in the colony, they are of

particular importance to the development of later trends of

secular and ecclesiastical portrait-painting.

The role of such seminal painters as Baltasar Echave

Orio and Alonso López de Herrera in the seventeenth century

and Juan Rodríguez Juárez (1675-1728) in the eighteenth, is

also central to the investigation of this development. The

focus of this chapter‘s discussion is on the art-historical

precedents for such works, the origins of church portraiture

in New Spain, the iconography of the sala capitular series in

general, and the political and social motivations behind the

commission of ecclesiastical portraiture. The portrait

galleries are lavish commissions which, despite the prevalent

lack of signatures, involved many of the leading painters of

the day. The visual effect of the chapterhouse, covered floor

to ceiling by life-size images of past church leaders, is

33
clearly calculated.36 Ecclesiastical portrait galleries in

New Spain, which became more prominent and more widespread

than their Old World counterparts, also took on greater

importance in terms of ritual and political significance.

The reasons for this phenomenon, and a discussion of those

responsible for such programs of decoration, lie at the heart

of the following analysis.

Office Politics: The Archbishop as Royal Appointee

In New Spain, the line between religious leadership and

political governance became blurred to an extent greater than

would ever have been possible elsewhere in Europe (with

several notable exceptions in Spain).37 Political tensions

between the viceroys of New Spain and the Church hierarchy

rose and fell as the monarchy in Madrid sought the most

effective means to achieve an intentionally unstable balance

of power in its American dominions. For one thing, it was not

uncommon for prelates to hold both the offices of archbishop

36
In the cathedral of Mexico, the chronological series of
prelates is joined by numerous additional portraits of
archbishops that almost haphazardly fill every inch of
available wall space. The reasons for the prevalence of such
portraits are also a subject of this chapter‘s investigation.
37
Bernardo Sandoval y Rojas, among others, might qualify as
an exception in Spain.

34
and of viceroy.38 The best known case of such double-duty

came to be in 1639, when the prelate and statesman Juan

Palafox y Mendoza (1600 – 1659) was appointed bishop of

Puebla and visitor-general to New Spain, arriving there

(along with the new viceroy, the duke of Escalona) in 1640.39

Palafox, who had honed his political acumen while visiting

the courts of Europe as confessor-advisor to the infanta

María of Austria, sister of Philip IV, was dispatched to New

Spain at the behest of his patron and mentor, the count-duke

of Olivares. The purpose of his ―visita general‖ (a formal

investigation) was to assess and stem the corruption that had

become prevalent at all levels of the bureaucratic

infrastructure of the viceroyalty.40 In 1642, Palafox briefly

38
Examples include García Guerra (appointed archbishop in
1609), whose portrait in the Museo Nacional de Historia makes
mention in its inscription of his occupation of both offices
in 1611; Payo Enríquez de Rivera in 1673; and perhaps the
best known example, Juan Palafox de Mendoza, discussed below;
he later served as archbishop of Mexico City and returned to
Spain to serve as bishop of Osma.
39
John H. Elliott, ―Reformismo en el mundo hispánico:
Olivares y Palafox,‖ in La pluma y el báculo: Juan de Palafox
y el mundo hispano del seiscientos, ed. Montserrat Galí
Boadella, (Puebla: Benemérita Universidad Autónoma de Puebla,
2004), 13-55. See also David A. Brading, The First America:
The Spanish Monarchy, Creole patriots and Liberal State, 1492
-1867, (Cambridge: Cambridge University Press, 1991), 228-
229; and Cayetana Álvarez de Toledo, Politics and Reform in
Spain and Viceregal Mexico. The Life and Thought of Juan de
Palafox, 1600-1659 (Oxford: Oxford University Press, 2004).
40
Elliott 2004, 27-28.

35
held the office of viceroy of New Spain, a position that had

proved too much for the duke of Escalona.41 Initially, his

appointment as bishop of Puebla (the most important

ecclesiastical office in New Spain after the archbishop of

Mexico) appears to have been secondary, or at least

complementary to his political mission.

When the situation became precarious, as it did in the

years leading up to Palafox‘s appointment, the king resorted

to the deployment of a special agent, known as a visitador

general (visitor-general or inspector general), with the

authority to recommend the removal of either the viceroy or

the archbishop from power. In some instances, the king

appointed either the archbishop or the viceroy to the

position of visitor-general, as Philip IV and his favorite

the count-duke of Olivares had done with Palafox (with

predictably inauspicious results).42

The case of Palafox‘s stormy tenure was not unique. In

general, political matters in New Spain were made worse as

the leadership of the monastic orders often sought to

41
Elliott 2004, 28-29. It appears from the outset that
Escalona‘s tenure was destined to brief as Olivares sent his
own spy in the original entourage of 1639-40, an Irishman
named William Lamport, to keep tabs on the new viceroy (and
possibly on Palafox, as well).
42
See Brading 1991, 228-233.

36
undermine the precarious balance of power by challenging the

authority of the secular Church and claiming responsibility

for the indigenous population (and thus much of the rural

territory of the dominion). The creole and indigenous

populations typically sided with the secular Church because

it was seen to protect their interests. The system was

deliberately unstable; it allowed both archbishop and viceroy

the ability to claim supremacy over the realm, thus ensuring

(in theory) that the monarchy would maintain ultimate control

over its vast colony thousands of miles away.43

Under the Patronato Real, the kings of Spain (rather

than the Vatican) enjoyed the unusual privilege of nominating

the prelates in its American realms, meaning that often the

archbishops of New Spain were appointed for political reasons

beyond their ecclesiastical duties. Furthermore, some

prelates - like many figures in New Spain‘s bureaucratic

hierarchy – occupied their postings on a temporary basis

before returning to the Peninsula (or dying while in

office).44 The prevailing atmosphere of instability created

43
See John H. Elliott, Empires of the Atlantic World:
Britain and Spain in America 1492-1830 (New Haven and London:
Yale University Press, 2006), 198-202.
44
Because the term limits of such offices were uncertain the
detailed biographical inscriptions found in so much of New

37
by the combination of these factors would be of great

significance for the development of portraiture not only in

the major cathedrals in New Spain but in setting the trends

that shaped later ecclesiastical and secular portrait

painting alike.

A Corporation of Worthies: the portrait gallery model

The general composition of the Metropolitan Cathedral

chapter series (see pl. 9), with certain artistic

embellishments, is based on that of the viceroys: they are

half-length in format, equal in size, with a brief

biographical text in a rectangular frame at the lower edge of

the picture; in most cases, the sitter and his coat-of-arms

are placed before a swag of drapery. Likewise, both groups of

pictures were designed to be displayed in halls with similar

functions: canons and church leaders convened in the sala

capitular, and city and viceregal officials met in the sala

de real acuerdo or sala de cabildos (council chamber). These

halls were not intended then (nor are they now) for public

visitors. In both secular and ecclesiastical contexts, the

Spain‘s portraiture served to ensure that the identity of the


sitter was preserved even after he or she had departed.

38
intended impact was to emphasize the legitimacy and grandeur

of the office portrayed, rather than to examine the

individual personality or psychology of each sitter. This

explains, in part, the high degree of conformity in the

composition and dimensions of the pictures. In simpler terms,

it is the office on display, not the man. Together, both

series of paintings form an organic whole, growing with each

subsequent office-holder, headed by (in his real presence)

the current bishop or statesman.45

In the clerics‘ canvases, several important additions

are made, not the least of which is bold color, even in the

earliest works. The archbishops are situated in defined

architectural settings with border moldings and swags of

drapery, accompanied by the ubiquitous coat-of-arms. Most

are surrounded by crucifixes, liturgical vessels, libraries

or individual books, pens and inkpots. Perhaps most

important, the inscriptions (here presented in a bordered

plaque along the lower portion of the canvas) are more

detailed than those of the viceroys, and typically list the

birthplace, familial origins and education of the sitter, as

45
Of course, the office of viceroy ended around 1821, while
the archdiocese of Mexico continues to this day (along with
the portraiture of current bishops).

39
well as his accomplishments and positions in Spain and the

New World.

Both the appearance of the sala and each individual

portrait has changed over the centuries. It remains uncertain

as to how the portraits were initially arranged, and when

each was added to the gallery, but it appears that the

current hanging dates from the late nineteenth or earlier. In

the earliest days of the decoration of the sala capítular,

there were far fewer portraits so there would have been no

need to stack them in multiple registers, as they are today.

Likewise, the paintings themselves changed over time:

multiple repaints, additions, and alterations were undertaken

during the later eighteenth and nineteenth centuries (and

likely later). Conservation analysis of the pigments used in

the inscriptions of the half-length Mexico City series shows

that the inscriptions were painted in the second half of the

eighteenth century, in some cases as later addenda to earlier

canvases. This valuable pigment analysis, specifically the

detection of Prussian blue and lead white, should not have

any bearing on the dating of the series in sitú in the sala

today.46

46
This data should not be interpreted to suggest that all
the pictures were executed after 1750. Because the repainting

40
It is significant to note that during the viceregal

era, portrait inscriptions often held an importance equal to

the likeness itself, and were restored accordingly to

preserve their legibility. Some inscriptions were repainted,

augmented or updated several times during the lifetime of the

object. As Acevedo notes, many of the canvases in Mexico‘s

sala capítular were repainted after 1750. That is in keeping

with standard practices in viceregal times.

Reading the portrait gallery in the capital‘s cathedral

as a response to those of the viceroys, it is evident that it

represents an attempt to surpass them in grandeur. The

reasons for this are fundamentally tied to the political and

ideological framework of colonial society in New Spain. Taken

individually, each painting promotes the objective of the

gallery‘s program primarily by emphasizing the authority and

achievements of the sitter and by placing his likeness in a

setting that clearly demonstrates the lineage of the office

of biographical inscriptions was widespread in New Spain, the


practice of dating portraits based on analysis of these
pigments offers little proof as to the original date of the
picture. As something of a corollary, the dates included in
such inscriptions do not always provide an accurate record of
when the picture was executed. See Esther Acevedo‘s brief but
invaluable study in Catedral de México: Patrimonio Artístico
y Cultural (Mexico City: 1986), especially 64 and note 25.

41
(with unmistakable echoes of the imagery of dynastic

succession commonly found in Europe).

The series of portraits that hangs on facing walls in

the sala capitular of Mexico City‘s cathedral is arranged

chronologically by sitter, and numbered, beginning with Fray

Juan de Zumárraga (1468 – June 3, 1548) (pl. 9, left) at the

upper left corner of the east wall. The series continues

with the later prelates on the west wall. Each is presented

in a half-length, three-quarter pose, often with a hand

outstretched, resting on a desk, or on a skull, leafing

through a book, or holding a bishop‘s crozier or a crux

archiepiscopalis.

The portrait of Juan de Zumárraga (pl. 9), Mexico‘s

first bishop, is one of the few that depicts the sitter

looking away from the viewer. Having arrived in New Spain as

bishop-elect in December of 1528, Zumárraga officially took

the office of bishop in 1530, was elevated to archbishop in

1546 (Mexico had previously been part of the archdiocese of

Seville), and served as such until his death in 1548.47 He is

47
The inscription along the bottom register of the picture
reads: ―El Illmo Sr Dn Frai Juan de Zumarraga. Natural de la
Villa H. Durango en Viscaya, primero Obispo y Arzobispo de
esta Sta. Iglesia Cathedral Metropolitiana de Mexico y llego
a ella Año de 1528, y por el de 1531 en 12 de Diziembre se le
aparecio la portentosa Imagen de N.S. de Guadalupe que

42
shown in an attitude of benediction, his eyes raised

heavenward in pious contemplation. The image provides an

effective beginning to the series as the bishop faces to his

proper left, toward the ensuing line of archbishops that

followed him. The composition reinforces his role in the

foundation of the church in Mexico, and his primary place

amidst this corporation of worthies.

The Portraits: Style, Date and Authorship

While most of the portraits in the series are not

signed and have not been attributed to individual artists or

accurately dated, many appear to be finely painted, and set

within successful, if somewhat uniform, compositions. The

assertion that the half-length series was not begun until

after 1739, which is based on a document of 1763 published by

Manuel Toussaint, is nearly as implausible as a suggestion

that the portrait of Zumárraga was carried out during the

subject‘s lifetime. The 1763 real cédula of Carlos III refers

to correspondence of 9 August 1739 between the Spanish king

veneramos. O su Templo y dio principio a la Hermita de la


Gran Sra fallecio Domingo infraoctavo de Corpus la nueve la
mañana Año de 1548 demas de 80 Años.‖

43
and the archbishop, which laments the cathedral‘s lack of

(among other things) a Sagrario chapel, a sacristy and a

chapter hall. In the case of the portrait gallery, this

document has been interpreted to mean that there was no

meeting room for the chapter in the cathedral or portraits to

decorate it.48 However, in the case of the sacristy, which is

decorated with paintings by Critóbal de Villalpando and Juan

Correa that were completed and paid for decades earlier in

1686, this document proves unreliable at best. Likewise,

painted portraits by Echave and López de Herrera are

documented in the cathedral from the first decade of the

seventeenth century. A broader reading of the 1763 document

suggests that these important rooms just had not been

completed to satisfaction by 1739. We know, for instance,

that the silver baptismal font in the sacristy was donated in

1704, and the mahogany furniture in the same room was added

later in the eighteenth century.49 In the case of the chapter

room, similarly ongoing renovations and additions also seem

48
Acevedo, in Catedral de México 1986, 64.
49
Manuel Toussaint, La catedral de México y el Sagrario
metropolitano (Mexico, D.F.: Ed. Porrua, 1973), 291.

44
likely, as well as one or more relocations over the years.

Subtle changes, such as the addition of the sitting

archbishop‘s portrait, continue to this day.50

As I have mentioned, the portrait of Zumárraga does not

date from the prelate‘s lifetime. This composition does not

bear any resemblance to stylistic trends in the New World

during the mid-sixteenth century (exemplified by the earliest

portraits of viceroys), nor to prevailing artistic tastes on

the peninsula during the same time period, which may be best

represented by the work of Titian (c. 1488 – 1576), Antonis

Mor (ca. 1520 – ca. 1576) and Sánchez Coello at the court in

Madrid and the Flemish painter Pieter Kempeneer (known as

Pedro de Campaña, active Seville 1537-1562; died 1580) in

Seville.51 Rather, the image of Zumárraga appears to have

been painted during the first decades of the seventeenth

century, about the same time as the rest of the first six

archbishops.52

50
The current overall appearance of the space today is
probably along the lines of how the room looked in the second
half of the eighteenth century. The earliest published
photographs of the room date from around 1900.
51
J. Brown 1998, 40-41.
52
The best known image of Mexico‘s first archbishop is
Miguel Cabrera‘s full-length depiction of the archbishop of
1758 (Museo de la Basílica de Guadalupe). The Mexico
cathedral portrait served as Cabrera‘s model.

45
In fact, the style and composition of these six relates

closely to the work of Alonso López de Herrera, an

accomplished artist whose training had already been completed

in his hometown of Valladolid (Spain) by 1608, when he left

for New Spain in the company of his patron, the newly-

appointed archbishop of Mexico, Fray García Guerra.53 It was

López de Herrera who provided the model for portrait-painting

in New Spain for generations to come.

Alonso López de Herrera and Portraiture in New Spain

Herrera‘s 1609 portrait of the Dominican friar García

Guerra (pl. 10, Museo Nacional del Virreinato, Tepotzotlán),

is likely the artist‘s earliest work executed in New Spain.54

The picture‘s style is characterized by what García Saíz has

described as ―precise draftsmanship‖ and a ―predilection for

53
Biographical information on the painter in Carlota Creel
Algara, ―Alonso López de Herrera,‖ Boletín del Instituto
Nacional de Antropología e Historia 41 (1970): 23-27. For a
cogent and more recent discussion of the artist, see María
Concepción García Saíz‘s entry in Painting a New World
(2004), 135-36.
54
Roberto M. Alarcón Cedillo and María del Rosario García de
Toxqui, Pintura Novohispana, (Tepotzotlán: Museo Nacional del
Virreinato, 1992), vol. 1, cat. 0207, 175. López de
Herrera‘s signature, which was reported by early historian
Manuel Romero de Torreros, is no longer visible.

46
Flemish models.‖55 Indeed, the picture is one of the early

masterpieces of portraiture in New Spain and represents an

emerging formula that developed over the course of the next

two centuries: a life-size male sitter seen full-length in

formal attire (in this case vestments), ensconced in his

study surrounded by a few pieces of furniture, standing

before a coat-of-arms and drapery. The subject is nearly

always accompanied by a biographical inscription (legible

here in the handwritten letter on the floor).56 The

bookshelves are filled with liturgical tomes, with several

volumes placed diagonally, foreshadowing a similar visual

tactic in López de Herrera‘s well-known painting on copper of

55
García Saíz in Denver 2004, op. cit., 136. López de
Herrera is perhaps best known for his copper panel depicting
the Dominican Saint Thomas Aquinas on one side, and St.
Francis Receiving the Stigmata on the other, which is signed
and dated 1639 (Meadows Museum, Southern Methodist
University, Dallas TX). See Burke, Marcus B., Pintura y
escultura en Nueva España: El barroco, (Mexico, D.F.: Grupo
Azabache, 1992), 30-31. Also signed by the master is the oil
of copper of the Virgin of the Immaculate Conception that was
recently acquired by the Hispanic Society of America, dated
1640. See Joseph J. Rishel and Suzanne Stratton-Pruitt, eds.,
The Arts in Latin America 1492-1820 (New Haven and London:
Yale University Press, in association with the Philadelphia
Museum of Art, 2006), no. VI-10, 358-359.
56
The convention of the note on the floor was abandoned in
most subsequent examples of ecclesiastical portraiture,
perhaps because it lacked the clarity prescribed by the
guidelines of the Council of Trent. It reemerges in such
later society portraits as that of the Marquis of Moctezuma
(1760s, Denver Art Museum, Frederick and Jan Mayer
collection).

47
Saint Thomas Aquinas in his Study of 1639 in the Meadows

Museum (Southern Methodist University, Dallas, TX).

This image of García Guerra emerges from the same

tradition as the full-length compositions executed for the

metropolitan cathedral by Baltasar Echave Orio (c.1558 -

c.1623), the patriarch of the multigenerational dynasty of

artists that spanned more than a century in New Spain. It is

unclear why Echave abandoned the series after only four (or

possibly five) had been executed. Two are signed by Echave

while the others have been attributed either to him or his

workshop – including one of García Guerra, likely by López de

Herrera (pl. 11). These pictures, which were most recently

kept in the revistador (similar to a sacristy) behind the

cathedral‘s Sagrario chapel, present the sitter in much the

same composition as Alonso López de Herrera‘s García Guerra,

only closer to the picture plane in a slightly stiffer, more

hieratic disposition. One can only speculate why the canons

decided to forego such grand commissions in the chapter room

in favor of the half-length compositions seen there today.

Space was surely not the issue; a complete roster of full-

length portraits would no doubt have fit – the Puebla chapter

is a testament to such a strategy. In Mexico City, such

grandeur may have seemed impolitic in the face of the

48
existing tradition of austerity in portraiture, as

exemplified by that of the viceroy. In any event, the half-

length format was ultimately selected as the official

composition for the archbishops. Most importantly, perhaps,

is that this composition invites a direct comparison of the

two highest, and often equipotent, political offices in New

Spain.

Origins in Valladolid: A Momentary Crossroads

In 1611, Philip III appointed García Guerra as viceroy of New

Spain, and thus the prelate served as head of both church and

state until his death the following year. At around this

time, in 1611 or 1612, García Guerra commissioned López de

Herrera to paint his official likeness for the series of

viceroy portraits in the Palacio Nacional (Museo Nacional de

Historia, Mexico City, pl. 12). While this half-length

picture is unsigned, there is no reason to doubt the

attribution by Meyer and Ciancas, especially considering very

few of the canvases in this cycle or those in the cathedrals

bear signatures.57 While the Museo Nacional picture, the

57
Meyer and Ciancas 1994, cat. 122. Because this important
but preliminary publication is not a catalogue raisonné per

49
half-length in the cathedral, and the full-length in

Tepotzotlán all conform to precise compositional standards,

the portrait of Guerra as viceroy stands out dramatically for

its implementation of archaizing models. It intentionally

looks back to the existing models of the sixteenth century in

New Spain, in particular those early viceregal examples of

the Palacio Nacional series (now Museo Nacional de Historia),

such as those of the viceroys Antonio de Mendoza, count of

Tendilla (after 1535, see pl. 7) and Álvaro Manríquez de

Zuñiga, marqués de Villa Manrique (circa 1586, pl. 13). In

this way, it utilizes the template of the existing examples

in the portrait gallery and takes on an overtly antiquated

appearance. The composition is adapted directly from the

earliest viceregal portraits in New Spain, while it

incorporates a subtle change by shifting the Latin

inscription from the foot of the canvas to an upper register

as though it were painted on the wall behind the sitter.

Likewise, the three-quarter profile of the portrait of

Antonio de Mendoza is replaced by the sitter‘s direct gaze.

se, the authors do not provide full arguments to support


their attributions. Again, there is no reason to doubt the
attribution to López de Herrera, as the style appears
consistent. Furthermore, it seems unlikely that the prelate-
governor would select a different painter for such an
important commission having brought López de Herrera from
Spain in his entourage.

50
These conventions are common in Spanish and Flemish

portraiture of the same period, including examples by Mor,

Sánchez Coello and Pantoja de la Cruz. This type of

inscription was also common in Seville well into the

seventeenth century; Velázquez‘s Portrait of Mother Jerónima

de la Fuente (1620, Museo Nacional del Prado, Madrid) is

among the best-known examples.

In López de Herrera‘s handling of the full-length

portrait of Guerra, one encounters a mature painter fully

conversant with contemporary artistic tastes in Spain. Until

recently, the scholarly consensus on López has been that he

was a painter of distinct but modest talent, the product of

provincial instruction and dependent on Flemish models.

However, the painter‘s early years in Valladolid coincided

with the most significant event for the development of

painting in the region: the arrival of the royal court. In

1601, Francisco de Sandoval y Rojas, first duke of Lerma,

Philip III‘s favorite and prime minister, relocated the young

king‘s court (along with its resident artists) from Madrid to

Valladolid.58 Bartolomé (1560 – 1608) and Vicente Carducho

(1576 – 1638), Florentine artists who arrived in Spain in

58
John H. Elliott, Imperial Spain: 1469-1716,
(Harmondsworth: Penguin, 1963), 304-305.

51
1585 to work at the Escorial, became Philip III‘s chief royal

painters. Bartolomé became one of the earliest proponents of

a new naturalism in religious painting in Spain, while

Vicente, the gifted and scholarly younger brother, who would

eventually become one of the most influential Spanish

painters and theorists of the seventeenth century.59

Documents show that Bartolomé, per the duke of Lerma‘s

commission, painted an altarpiece and frescoes for the

Dominican monastery of San Pablo during the time that the

García Guerra was prior.60 Sarah Schroth has aptly described

59
Bartolomé Carducho and a group of Tuscan contemporaries
(whose works Carducho actively imported to the Spanish court)
are often called reformers for their shift away from
mannerism to a style based on natural light effects,
individualized facial characteristics, and a humanized
narrative clarity guided by Council of Trent doctrine. For
the best brief account of this period see Jonathan Brown,
Painting in Spain: 1500-1700, (New Haven and London: Yale
University Press, 1998), 80-81. For further examples of
artists and their works, see Angulo Iñíguez, Diego, and
Alfonso Pérez Sánchez, Historia de la pintura Española:
Escuela madrileña del primer tercio del siglo XVII, (Madrid:
Instituto Diego Velázquez, 1969), 14-46.
60
Angulo Iñíguez and Pérez Sánchez, Escuela madrileña, 33
and 46. In 1605, the duke of Lerma also paid him for a
Rosario altarpiece in honor of the duke‘s confraternity. The
fact that one of these commissions was for frescoes (painted
in sítu) demonstrates that Carducho was physically present at
the monastery, and thus likely came into contact with Guerra
and López de Herrera.

52
the monastery of San Pablo as a ―mini-Escorial.‖61 Indeed,

several of the Escorial artists, including the brothers

Carducho and fellow Italian Pompeo Leoni, also worked at San

Pablo. In 1602, Lerma‘s treasurer paid Vicente the

considerable sum of 156,200 maravedíes for work carried out

in the monastery.62 Other artists at the Valladolid court

included Juan Pantoja de la Cruz, Philip III‘s pintor de

cámara and at the time, the leading producer of Spanish

Hapsburg court portraiture. In 1603, the ambitious 26-year

old Peter Paul Rubens (1577-1640) arrived in Valladolid from

Italy, bearing gifts of paintings and other objects as

diplomatic envoy in the service of the duke of Mantua. Rubens

was subsequently commissioned to paint one of his earliest

masterpieces, the Portrait of the Duke of Lerma on Horseback

(1603, Prado).63

61
Sarah Schroth, ―A New Style of Grandeur: Politics and
Patronage at the Court of Philip III,‖ in Baer and Schroth
2008, 86.
62
See Ronni Baer and Xiomara Murray, ―Biographies,‖ in El
Greco to Velázquez: Art during the Reign of Philip III, ed.
by Sarah Schroth and Ronni Baer (Boston: Museum of Fine Arts,
2008), 294. Payment records dating from 1601 and 1603 show
that Carducho was at work on decorative frescoes for the
ceiling and main altar of the conventual chapel.
63
For Rubens‘ activities in Spain, see Alexander Vergara,
Rubens and his Spanish Patrons (Cambridge: Cambridge
University Press, 1999), 12-15.

53
Portrait commissions were a primary concern for Philip

III during the Valladolid years, especially after the fire of

1604 completely destroyed the Habsburg portrait gallery at

the palace of El Pardo in Madrid, which Philip and Lerma

immediately sought to reconstruct.64 Thus, Alonso López de

Herrera‘s formative years coincided with a consequential

period in the history of Spanish painting in which many

influential international artists – Rubens, Mor and Leoni,

along with the Carduchos – were active in Valladolid. During

this five-year interval, Valladolid was transformed from its

provincial position into the center of court culture and

artistic activity in Spain. In addition, because of the

Pardo‘s destruction, portrait-making (in both painting and

sculpture), played an unusually high-profile role in Philip

III and Lerma‘s patronage.

64
Magdalena de Lapuerta Montoya, Los pintores de la Corte de
Felipe III: La Casa Real de El Pardo, (Madrid: Comunidad de
Madrid y Fundación Cajamadrid, 2002), 412 and 461 (document
2). Pantoja de la Cruz and his workshop would undertake most
of the portrait commissions. In the reconstruction of the
portrait gallery (overseen by Lerma), the number of
likenesses was reduced to include only members of the royal
family, emphasizing the importance of dynastic succession in
the overall program (which included allegorical ceiling
decorations). See also Kusche 2007. In addition, William
Ambler is in the process of writing a doctoral dissertation
at the Institute of Fine Arts, New York University, on the
subject of portraiture at the court of Philip III.

54
In this setting, fray García Guerra, prior of the

―mini-Escorial‖ San Pablo and López de Herrera‘s patron,

enjoyed sufficient royal favor to secure the royal

appointment to archbishop of Mexico in 1608. The appointment,

approved by Philip III, would have come from the duke of

Lerma. Thus, it seems likely that Guerra‘s painter would have

been well-positioned to familiarize himself with prevailing

artistic tastes at court.65 The Duke of Lerma, after all, was

patron and protector of the Dominican monastery of San Pablo,

where García Guerra served as abbot immediately prior to his

departure for New Spain.66

López de Herrera‘s familiarity with court trends

informs his first portraits of the newly-appointed

archbishop. In the full-length version in the Museo Nacional

del Virreinato, for example, traces of Bartolomé Carducho‘s

Florentine reform can be seen in the firmly modeled physical

characteristics of the sitter‘s face, in the lighting of the

folded pallium on the desk, the richly-lit textures of the

65
It bears repeating here that unlike in Europe, where the
pope nominated bishops and archbishops, these positions in
the Spanish Americas were controlled exclusively by the king
under the right of royal patronage (real patronato).
66
Enríque Valdivieso González, La pintura en Valladolid en
el siglo XVII, (Valladolid: Imprenta Provincial, 1971), 86.
See also Paz Julián, El Monasterio de San Pablo de Valladolid
(Valladolid, n.d.).

55
folds of drapery in the background, and in the play of

shadows beneath the sitter‘s gloves. It was this Florentine

reform, whose impact on Spanish painting has been described

by Jonathan Brown as ―progressive but not revolutionary,

formative but not definitive,‖ that help characterize the

true importance of what López de Herrera brought to New

Spain.

The rather generic assessment of López‘s ―predilection

for Flemish models‖ may be based on the large number of

copper paintings in López de Herrera‘s oeuvre, which tend to

have a Flemish appearance, especially in the background

landscapes.67 However, as Clara Bargellini has astutely

noted, his images of saints are informed by a familiarity

with Italian portraiture and are portrayed as individuals.68

López de Herrera was not the only painter in Mexico City in

the early seventeenth century with a knowledge of Italian

portraiture. A recently discovered document shows that Alonso

Vázquez (c. 1565-1607), the Spanish painter who spent the

last years of his life in Mexico City, owned a complete set

of Italian emperor portraits at the time of his death in

67
See note 33, op. cit.
68
Clara Bargellini, ―La pintura sobre lamina de cobre en los
virreinatos de la Nueva España y Perú,‖ Anales del Instituto
de Investigaciones Estéticas, vol. XXI, no. 74 (1999), 85-86.

56
1607.69 Vázquez, who had been working in Seville, came to New

Spain in 1603 in the entourage of his patron, Viceroy Juan de

Mendoza y Luna, Marquis of Montesclaros.70 Likewise, scholars

continue to observe that López de Herrera deploys ―archaizing

traits probably derived from his apprenticeship in provincial

Castile.‖71 In truth, however, the visual evidence provided

by his growing oeuvre does not support such a conclusion; nor

should Valladolid be characterized as a provincial backwater

during the time of his apprenticeship and early career.72

69
Jesús Palomero Páramo, ―Las últimas voluntades y el
inventario de bienes del pintor Alonso Vázquez,‖ Anales del
IIE, vol. XXVII, no. 86 (2005), 194. Document 4, Vázquez
last will and testament, includes item 18, ―doçe o treçe
cuadros de enperadores de italia.‖ The inventory entry makes
clear that the set of portraits is painted, rather than
engraved. Other Italian pictures, as well as European
engravings, are also mentioned.
70
In July of 1607, Montesclaros (1571-1628) left Mexico
City to become viceroy of Perú. In 1615, he returned to court
in Madrid as a grandee, and later became an advisor to Philip
IV.
71
Ruiz Gomar, ―Unique Expressions,‖ in Denver 2004, 62. One
of the finest short surveys in any language on the history of
colonial painting in New Spain, Ruíz Gomar‘s essay
nevertheless retains one of Toussaint‘s models by tracing the
supposed arc of progression from mannerism to naturalism to
Baroque. López de Herrera seems altogether out of place in
the section entitled ―The Persistance of mannerism.‖ If
anything, his training and mature style would be described
best as anti-mannerist. Moreover, any archaizing trends in
his portraiture are more likely the result of the strictures
of his commissions and his patrons.
72
The Hispanic Society of America acquired a signed and
dated Virgin of the Immaculate Conception (1640, oil on

57
López de Herrera‘s Artistic Formation

There are certain parallels between López de Herrera‘s early

work in New Spain and several portraits executed in

Valladolid during his formative years. Most notably,

the full-length portrait of Lerma in cardinal‘s robes (pl.

14, Museo Nacional de Escultura de San Gregorio, Valladolid)

by another of the duke‘s protégés, the little-known Bartolomé

de Cárdenas (ca. 1575 – 1628), provides an idea of the

appearance of ecclesiastical portraiture during the court‘s

Valladolid period. Other ecclesiastical portraits from early

seventeenth-century Valladolid include that of that of fray

Juan Merinero by Diego Valentín Díaz (1586 – 1660), from a

series of bishops in the cathedral.73 Cárdenas may have been

a relation of López de Herrera, whose mother is identified in

canvas) that provides a glimpse into the artist‘s mature


years.
73
For Valentín Díaz‘s portrait of Fray Juan Merinero,
bishop of Valladolid, see Jesús Urrea Fernández, ed., Del
olvido a la memoria: Patrimonio restaurado de la provincial
de Valladolid 1997-2003: Pintura y escultura (Valladolid:
Diputación de Valladolid, 2008), 152-53. This series depicts
each bishop seated in his study, dressed in his vestments and
mitre.

58
documents as María de Cárdenas of Valladolid.74

Unfortunately, based on Cárdenas‘s extremely limited

surviving output it remains difficult to support an argument

that Cárdenas served as the teacher of the young López de

Herrera. Nevertheless, the similarities between his portrait

of Lerma and those of López de Herrera are unmistakable.

Along with the image of Lerma, an anonymous portrait of the

count of Ansúrez (Museo de Pintura de la iglesia de la

Pasión, Valladolid) fits the template employed in the

earliest ecclesiastical portraits in New Spain with its

inclusion of both a coat of arms and a lengthy biographical

inscription.

López de Herrera would have been familiar with

portraits of this type during his training in Valladolid, and

he brought the knowledge of such trends with him to his post

in New Spain. In the figure of Alonso López de Herrera, then,

one finds an artist with direct knowledge of a full spectrum

of artistic trends, from the second-tier provincial masters

in Valladolid (like Cárdenas), to highest echelon of

74
Carlota Creel Algara, ―Alonso López de Herrera,‖ Boletín
del Instituto Nacional de Antropología e Historia 41 (1970),
23-27. Rogelio Ruiz Gomar‘s excellent recent biographical
sketch of the artist in Philadelphia 2006, 532-33, suggests
that the painter apprenticed with a documented painter of the
name Alonso de Herrera, possibly his father (who had the same
name).

59
international court painting, represented by the ascendant

Peter Paul Rubens.

With the exception of the full-length portrait of

García Guerra, López de Herrera, like most eminent artists in

viceregal Mexico, is known primarily for his religious

commissions. While a full investigation of his devotional

oeuvre lies outside the limits of the present dissertation,

any putative connection between him and Bartolomé or Vicente

Carducho, who were also primarily religious painters, should

be explored in this area, too.75 López de Herrera‘s role in

the transmission of what Jonathan Brown has called the

―quasi-official taste‖76 at the court of Philip III is

perhaps more subtle in his religious works because at this

early date in New Spain, portraiture was, in contrast to

devotional genres, in its very nascent stages.77 In terms of

the development of portraiture, I would argue that López de

Herrera‘s role appears to have been calculated, immediate,

and highly influential. Since López de Herrera‘s presence

75
A consideration of the subject of Florentine reform in New
Spanish religious painting, while firmly outside the limits
of this dissertation, is certainly ripe for future study.
76
J. Brown 1998, 81-82.
77
The influence of Bartolomé Carducho‘s religious works, as
well as those by other painters active in Valladolid, on
López de Herrera‘s painting, is a topic ripe for further
investigation, but unfortunately lies beyond the scope of the
current study.

60
among the traveling retinue of the archbishop-elect to New

Spain would have been authorized by the crown, we may infer

that the painter‘s mission was to bring a semblance of this

court style to New Spain. López de Herrera carried out this

mission by executing commissions for the church and other

religious institutions – in other words, he practiced his

craft. Furthermore, it is equally significant, at least vis-

à-vis his own artistic output, that López de Herrera may have

actively taught his techniques to other artists in the

viceregal capital, and subsequently in Puebla and Zacatecas

(where he died in the Dominican monastery in 1675).78 His

first portrait of García Guerra was begun almost as soon as

the prelate and his entourage had arrived, which suggests

that portraiture was a priority.

A comparison of the full-length portrait of 1609 and

the earliest ones in the Cathedral indicates that López de

Herrera began the sala capitular commission around this same

early date (about 1609). He may have started with that of

García Guerra, and then moved on to those of Zumárraga and

the other interceding bishops. With Echave Orio‘s involvement

in the full-length series in the cathedral having come to an

end soon after García Guerra‘s arrival (at the latest), no

78
Ruiz Gomar, in Philadelphia 2006, 533.

61
other known painter would have been suitable for such a

project. Indeed, the full-length portrait of García Guerra in

the revistador of the cathedral is most likely the work of

López de Herrera, rather than Echave.

As author of the cathedral‘s portraiture project, López

de Herrera would have imported not only his knowledge of the

tradition of Spanish portrait galleries (like the ones in the

Valladolid cathedral or that in the chapter rooms of the

cathedral of nearby Burgos or the monastery of Huelgas), but

also a familiarity with the sanctioned artistic language of

the royal court. In this way, López de Herrera laid the

foundations for a tradition of ecclesiastical portraiture

that would last nearly two centuries.

Politics of Piety: the Patronato Real in New Spain

Questions immediately arise from any discussion of the

origins of the Cathedral‘s portrait gallery. What explains

the flurry of activity in the commission of portraiture at

the first quarter of the seventeenth century? One prominent

artist (Echave) was abandoned; another emerged as the

definitive producer of the state portrait of the highest

Church office in New Spain. Why had the newly appointed

62
archbishop, Fray García Guerra, decided to include a talented

Spanish painter in his retinue? In my view, the answers to

these questions lie in part in the unusual political

situation in Spain‘s American realms, particularly in Mexico

City. The tripartite colonial political structure of New

Spain was imagined by the king and his ministers as an

extension of the monarchy, with a viceroy as the king‘s

―flesh and blood‖ surrogate, complete with a court and

courtiers. The political philosophy then dominant at the

Spanish court likened government to human anatomy, with the

king as the head of the body politic, and so on down. In New

Spain, however, it was a practical liability to delegate one

man (the viceroy) to act precisely according to the king‘s

wishes. In practice, the colonial body politic in New Spain

had two heads: the viceroy (and his council) and the

archbishop (and his bishops). Complicating matters, other

limbs of the body, most significant among which was the

regular church (the orders), played crucial roles in swaying

the balance of power. The idea was that these three

institutions would each oversee specific areas of life in the

colonies. For example, the missionary orders would complete

the conversion of the Indian population and supervise its

education and assimilation, especially in rural areas.

63
Distinctions between the responsibilities of each branch of

the colonial structure often overlapped; the practicalities

of daily governance of the rural geography and its indigenous

population fell to the friars, for example. In short, the

Spanish colonial system was characterized by an inherent

system of checks and balances that inevitably resulted in

power struggles between each of the three offices. The

rivalries between archbishops and the viceroys is well-

documented, as is that between the regular and secular

branches of the Catholic Church.79

The reason for this unstable arrangement was in part a

result of the fact that ecclesiastical offices in the New

World were designated by the Spanish crown rather than the

Vatican. This practice dates to the years immediately

following the Reconquista and is known as the privilege of

royal patronage, or real patronato. After the defeat and

expulsion of the Muslim caliphate, Ferdinand and Isabella

pressed the Vatican to grant the monarchs of Spain

ecclesiastical patronage throughout the kingdom of Granada.80

79
See Alejandro Cañeque, The King‘s Living Image: The
Culture and Politics of Viceregal Power in Colonial Mexico
(New York: Routledge, 2004); see also, Israel 1975, and
Elliott 2006.
80
See Antonio Garrido Aranda, Organización de la iglesia en
el Reino de Granada y su proyección en Indias (Sevilla:

64
Innocent VIII granted this privilege in 1486, creating the

Patronato Real that allowed the crown not only to appoint the

bishops of the recouped southern territory, but to collect

parish tithes. As Ferdinand and Isabella had hoped, Julius

II extended the crown‘s ecclesiastical patronage in 1508 to

include Spain‘s newly claimed territories of the New World.81

During the viceregal period, Spain sent almost 4,000

clergy to New Spain, many of whom were Flemish, Italian and

French in addition to native Spaniards.82 The main

difference between the patronato in the American colonies and

that of the Peninsula was that with no papal legate on hand

to represent the Vatican in the Americas, as was the case in

Spain, the crown exercised an unimpeded authority over the

secular church in the Indies. With few exceptions, the

Spanish monarch appointed the most important episcopates in

New Spain, including the archbishop of Mexico and the bishop

Escuela de Estudios Hispano-Americanos, 1979); Pagden,


Spanish Imperialism and the Political Imagination: Studies in
European and Spanish-American Social and Political Theory,
1513-1830 (New Haven: Yale University Press, 1990); also see
James Muldoon, The Americas in the Spanish World Order: The
Justification for Conquest in the Seventeenth Century
(Philadelphia: University of Pennsylvania Press, 1994).
81
John H. Elliott, Imperial Spain: 1469-1716 (London:
Penguin 1963, 1970), 101-102. The patronage was granted in a
papal bull of 28 July 1508.
82
See Henry Kamen, Empire: How Spain Became a World Power
(London: Penguin Books, 2002).

65
of Puebla. In many cases, as we have seen with Fray García

Guerra, and as we shall see with bishops like Juan de Palafox

and José Pérez de Lanciego, prelates were appointed to

offices in New Spain as much for their political acumen as

for their piety or theological erudition.

Conclusions

The program of decoration in the sala capitular of the

cathedral of Mexico, although comprised of individual images,

functions as an organic whole, representing the solemnity,

grandeur and authority of the office of archbishop. There

is, by design, little emphasis on the individual psychology

of the sitters; rather, personal attributes such as piety and

charity are conveyed via demonstrative conventions (for

example, Zumárraga with eyes raised heavenward). Among the

portraits themselves in the cathedral in Mexico, only that of

Palafox does not include an architectural frame above the

sitter. The framing device (visible in both top and bottom of

each image) serves to define the sitter‘s space as though he

is seen through a window or arcade. This practice, common in

Flemish and Dutch portraiture of the seventeenth century,

became popular in Spain through the work of resident Flemish

66
painters and native masters like Murillo and was likely

disseminated throughout the artistic centers of the New World

via engraved portraiture.83 I have argued that the series of

portraits in the sala capitular of the Cathedral was begun

around 1610 by the archbishop Friar García Guerra, with the

approval (if not at the suggestion) of the duke of Lerma, and

the initial work carried out by Guerra‘s painter, Alonso

López de Herrera. This series probably replaced the full-

length series begun by Baltasar Echave Orio to better reflect

the existing tradition of the viceroy portraits. Echave, who

died in 1623, was the most prominent painter in New Spain at

the turn of the seventeenth century. The precise reasons for

Echave‘s abandonment of the series are not known, but the

break in the lineage corresponds to López de Herrera‘s

arrival in Mexico City. The new series adopts the half-length

arrangement employed in the state portraiture of the

83
For new evidence regarding the export of paintings related
to Murillo, see Sofía Sanabrais, ―The influence of Murillo in
New Spain,‖ The Burlington Magazine 147 (2005), 327-330. Juan
Simón Gutiérrez, a Sevillian follower of Murillo, shipped
thirty-three devotional pictures to New Spain in 1678.
Though there were no portraits in this shipment, a painting
by Juan Rodríguez Juárez in the Mayer collection (Denver, CO)
incorporates a copy of Murillo‘s well-known composition of
Saint Rose of Lima (Madrid, Museo Lázaro Galdiano). This work
is discussed below.

67
viceroys, thereby creating a direct visual and iconographical

parallel between the two sets of portraits.

If Lerma had anything to do with the plans for the

gallery, he certainly would have understood the power of

portraiture at the time, having himself recently commissioned

the life-size equestrian portrait by Peter Paul Rubens (1603,

Prado, Madrid) and the one in eccelesiastical garb in his

role as cardinal, by Cárdenas. As with Lerma‘s equestrian

portrait, like that of the count-duke of Olivares on

Horseback by Velázquez (1638, Prado, Madrid), the impressive

series of archbishops was commissioned in an atmosphere of

growing political adversity vis-à-vis the viceroy. It was at

this stage of the early seventeenth century that a mounting

power struggle emerged between the two highest offices in New

Spain; it was not long before it came to a head in 1624. This

struggle continued well into the eighteenth century, and

required reform-minded prelates such as García Guerra,

Palafox, or José Pérez de Lanciego carry not only

ecclesiastical and intellectual weight, but also considerable

political cunning. These characteristics are reflected in

the portraits of those who held the highest Church office in

New Spain.

68
Primarily, the most sought-after painters of the day

(or members of their workshops) carried out the most

important portraits of bishops and high-ranking prelates.

While many of the canvases that line the walls of chapter

rooms in Mexico City or Puebla remain anonymous, they are of

such quality – and enough bear signatures of leading artists

– to suggest that such commissions were not carried out by

second or third-rate painters. In Mexico City, Alonso López

de Herrera left his imprimatur on the series by executing

some of the earliest portraits, thereby setting the example

for those artists that followed. His full-length portrait,

and those early efforts by Echave Orio, also helped form the

foundation of the series of paintings in the chapter room in

Puebla, which carried the grandeur of the archiepiscopal

image one step further. Perhaps to an even greater degree

than the Mexico series, the one in Puebla‘s cathedral

exhibits many of the hallmarks of the prevailing taste of the

court of Philip III and his favorite, the duke of Lerma.

However, the half-length concept employed in the capital

reflects a direct response to the official imagery of the

viceroy.

Both the set of ecclesiastical portraits and those of

the viceroys occupy the corporate meeting halls of the two

69
most powerful branches of the colonial infrastructure. Each

prelate, then, from Zumárraga (see pl. 9) through to the

current sitting archbishop, would be present when the chapter

convened. The honors, familial nobility, extraordinary

achievements and ecclesiastical titles are all documented in

the clearly legible text of the inscriptions. In Puebla,

Diego de Borgraf‘s sumptuous depiction of Palafox y Mendoza

(pl. 15) is a tour de force that successfully balances the

iconic solemnity of the office (represented in the physical

presence of the man) with a deliberately brilliant richness

of color and texture. Each object in the painting serves to

commemorate the most significant facets of his character: the

mitres of three different dioceses (ecclesiastical

authority), the tome on the desk of his Historia real sagrada

(intellectual authority),84 the baton of command on the table

(political and military authority in his role as viceroy and

visitor-general), the crucifix and the Christ-child statuette

(faith and compassion), the book of hours in his left hand

(private devotion), and the embroidered coat-of-arms on the

84
Juan Palafox y Mendoza, Historia real sagrada: luz y
principes y suditos (Puebla, 1643). 1661 edition in the
collection of the Library of Congress. For a discussion of
images of Palafox, see Julie Shean, Models of Virtue: Images
and Saint-Making in Colonial Puebla (1640-1800) (New York:
New York University/UMI, 2007), especially 190-231.

70
velvet desk-cover (nobility). These aspects combine to

emphasize and confirm the esteem and authority of the

individual and his place in this corporation of worthies.

71
Chapter II

Portraiture and Political Trouble, 1640 – 1715:

A Tradition Ascends in New Spain

Introduction

Just as Alonso López de Herrera provided the strongest

early model for formal portraiture in New Spain, artists such

as Diego de Borgraf, José Juárez, and Cristóbal de

Villalpando each contributed to the advancement of the

tradition (see pl. 15, 16, 17). In the mid-seventeenth

century the realm of the painted portrait continued to be

limited mainly to the highest ranking church and royal

officials.85 The limited size of this client base meant that

most painters dedicated their artistic energy to religious

and devotional subjects.

85
Most notable among the exceptions to this rule is the
masterful female donor portrait by Baltasar Echave Orio (c.
1600, México, D.F., Museo Nacional de Arte), discussed in
Chapter 3. See Ruiz Gomar, ―Unique Expressions,‖ in Pierce
2004, 51.

72
However, the conflicts between bishops and viceroys

intensified throughout the seventeenth century, and

especially during the second half of the century, portraits

of churchmen appear to have proliferated, commissioned for

various religious institutions and individuals, thereby

extending the reach of the patron‘s presence. Of course, the

next generations of artist continued to add to the series of

archbishops in the cathedral in Mexico City. It appears that

the series of full-length archbishops was resumed around mid-

century by Sebastián López de Arteaga with his Portrait of

Fernando de Manzo y Zuñiga (cathedral, Mexico City; tenure

1627–1634). Juan Salguero and Juan Correa continued this

series, with their respective portraits of Juan de Mañozca y

Zamora (1643-1650) and Alonso de Cuevas y Davalos (1664-

1665).86 Meanwhile, by mid-century, the canons of the

cathedral in Puebla had begun a succession of bishop

portraits in full-length, to hang in the chapter room. This

program of decoration marks an important shift in the

86
Ibid., 290. This picture is signed, The figure of López de
Arteaga is one of the most significant and perplexing of the
seventeenth century. A study of his life and work is long
overdue. He appears to have trained in Seville, perhaps in
the circle of Francisco Pacheco, before traveling to New
Spain. The recent cleaning of his Apparition of Archangel
(Denver Art Museum) has revealed a tremendous talent and a
technique and palette aligned with early seventeenth-century
mannerist trends in Sevilla.

73
portrait gallery in New Spain: each sitter was painted on the

monumental scale of López de Herrera‘s García Guerra,

seemingly in competition not only with the viceroy, but also

the archbishops of Mexico.

For example, Diego de Borgraf‘s depiction of Juan de

Palafox y Mendoza in the Puebla chapter hall (pl. 15) is a

tour de force that successfully balances the solemnity of the

office (represented in the physical presence of the man) with

a deliberately brilliant richness of color and texture.87

Each object in the painting serves to commemorate the most

significant facets of his character: the mitres of three

different dioceses (ecclesiastical authority), the tome on

the desk of his Historia real sagrada (intellectual

authority),88 the baton of command on the table (political

87
Fernando E. Rodríguez-Miaja, Diego de Borgraf: Un destello
en la noche de los tiempos. Obras pictóricas (Puebla:
Patronato Editorial para la Cultura, Arte e Historia de
Puebla, 2000), 230. The inscription is transcribed: ―El
Excelentísimo y Venerable Siervo de Dios Señor Don Juan de
Palafox y Mendoza, nono Obispo de los Ángeles, Capellán y
Limosnero mayor de la Serenísima Emperatriz María infanta de
España: Electo Arzobispo de México: del Consejo de su
Majestad, en el Reino de las Indias y Supremo de Aragón;
visitador general, Virrey, Gobernador y Capitán General de
esta Nueva España. Se retrató de edad de 43 años en el de
1649.‖
88
Juan Palafox y Mendoza, Historia real sagrada: luz y
principes y suditos (Puebla, 1643). 1661 edition in the
collection of the Library of Congress. See also Shean 2007,
216-231.

74
and military authority in his role as viceroy and visitor-

general), the crucifix and the Christ-child statuette (faith

and compassion), the book of hours in his left hand (private

devotion), and the embroidered coat-of-arms on the velvet

desk-cover (nobility). The iconography of the portrait

effectively conveys the grandeur of the office and the

legitimacy of Palafox‘s tenure.

Towards the end of the century, portraits of figures

other than bishops and viceroys begin to appear, such as the

Portrait of El Capitán don José de Retes y Lagarcha Salazar

by Cristóbal de Villalpando (pl. 17, collection of Banco

Nacional de Mexico). It is curious that Villalpando appears

to have painted so few portraits; however, his dynamic,

idiosyncratic style was perhaps better suited to monumental

Biblical scenes and history paintings, rather than a genre

dictated by strictures of decorum.89 In this portrait,

Villalpando allows his kinetic style to surface in passages

like the drapery and the fold threads of its fringe; in the

89
Two portraits, both male, are known by Villalpando: don
José de Retes y Lagarcha (Banco Nacional de México) is signed
at lower left and dates from around 1690; and don Francisco
de Aguiar y Seixas y Ulloa (La Profesa, Mexico), bishop of
Guadalajara, Michoacán, and archbishop of Mexico, also signed
by the master. See Juana Gutiérrez Haces, et al., Cristóbal
de Villalpando ca. 1649-1714: catálogo razonado (Mexico,
D.F.: Fomento Cultural Banamex, 1997), cats. 74 and 99.

75
sitter‘s face, the artist eschews idealized features in favor

of an unapologetic naturalism. Still, the subject conforms to

the existing tradition, and no hint of the sitter‘s

personality or psychology is permitted to show. Despite the

captain‘s impassive gaze, the iconography of Villalpando‘s

portrait provides abundant insight into the sitter‘s

character. His authority is alluded to by the silver-hilted

walking stick, his nobility by insignia and medal of the

order of Santiago, and his piety and philanthropy by the

―Nombre de María‖ volume under his hat, which refers to the

convent he founded.90 The skull on the table next to him

provides a constant reminder of the brevity of human

existence and the key to understanding the function of this

picture. While the sitter may appear unmoving, dour,

constrained by the stricture of the portraiture tradition,

the skull makes clear that this likeness only conveys the

impermanent physical appearance of Retes y Lagarcha. The

90
The inscription is transcribed: ―El Capitán Don Joseph de
Retes Largarcha Zalasar, cavallero profeso del orden de Sr
Santiago; natural de la villa de Arciniega en el señorio de
Viscaya; apartador general del oro y de la plata en esta
Nueva España. Enpeso a su costa iglesia y convento del
dulcísimo Nombre de María. Glorioso S. Bernardo Abad: en
vientiseis de Abril, cuya primera piedra se puso a
veinticuatro de Junio Domingo infra octav de Corpus Christi,
del año de mil seicientos y ochenta y cinco. Murió en dicho
año…Amen.‖

76
qualities that mattered most in Spanish society were not

transient but everlasting: the noble Christian life consisted

of both contemplative and active parts, salvation being

achieved through both faith and good works (such as founding

a convent). In this sense, the image of Retes y Lagarcha is

an ideal, post-Tridentine portrait, brilliantly painted and

imbued with intellectual complexity.

The end of the century, and the beginning of the

eighteenth, marked a transitional phase in which the figure

of Juan Rodríguez Juárez (and to a lesser extent, his brother

Nicolás) comes to dominate the realm of portrait-painting in

New Spain. Rodríguez Juárez, who demonstrated a staggering

talent during his career, might be seen as a bookend to the

earlier contributions of López de Herrera to the development

of portraiture, and something of a bridge figure whose career

spanned the Spanish succession from the Hapsburg to the

Bourbon dynasty.

The Cathedral as Theatre of Political Conflict

The peculiar nature of the office of viceroy

necessitated the placement of an adroit statesman in the

office of archbishop. Theoretically and legally, the viceroy

77
was the physical representative of the monarch in absentia in

New Spain and as such, held the same powers, responsibilities

and privileges of the sovereign in Madrid. Indeed, as

Alejandro Cañeque has pointed out, the viceroy would never

have had viewed ―himself as a mere royal agent or as an

administrator or bureaucrat.‖91 However, in the event that

the office or person of the viceroy should exceed his

authority, there were numerous checks inserted into the

political structure intended to define and limit the powers

of the king‘s surrogate. Beyond the councilors of the royal

audiencia, the municipal cabildo in the capital, and the

cathedral chapter, there was also the special delegation of

visitor-general. From time to time, especially during times

of political rivalry or unrest, the king would dispatch an

agent with the authority to investigate the viceroy and his

council and recommend appropriate courses of action.

One of the most remarkable incidents of a bitter power

struggle between the viceroys and the bishops occurred in

1624, when the archbishop, Juan Pérez de la Serna, was ousted

by the viceroy (the marqués de Gelves) and the audiencia and

ordered to return to Spain (pl. 18, cathedral, Mexico

91
Cañeque 2004, 26.

78
City).92 Seeking refuge in the choir of the conventual

church of San Juan de Teotihuacán, de la Serna resisted

capture at the hands of viceroy‘s men, holding them at bay by

brandishing a consecrated Host. The populace declared its

allegiance to the archbishop by rioting in the capital the

following day. The conflict was resolved by the removal from

power of the viceroy, the marqués de Gelves (pl. 19,

anonymous, circa 1621, Museo Nacional de Historia, Mexico)

rather than Pérez de la Serna. Though the final outcome of

this conflict appears to represent a moral victory for the

ecclesiastical elite, it more accurately reflects a suitable

end for an unsuitably autocratic governor who had worn out

his political welcome in three short years. In the end,

however, it was not an enduring shift of power in favor of

the archiepiscopal see, as the young Philip IV (undoubtedly

following the recommendation of the count-duke of Olivares)

immediately replaced Gelves with Rodrigo Pacheco y Osorio,

marqués de Cerralvo (pl. 21, anonymous artist, Museo Nacional

de Historia, Mexico), whose tenure was the longest (1624-

1635) of any viceroy of seventeenth-century New Spain.

The rivalry between the viceroys and the ecclesiastical

elite reached a peak in 1646 when bishop Juan de Palafox y

92
Cañeque 2004, 79-80.

79
Mendoza was appointed to the position of visitor-general by

Philip IV. Originally, Palafox had been sent to New Spain as

the bishop of Puebla, to act as an agent of reform who would

help carry out the new policies of the count-duke of

Olivares. It seems his fate was tied to that of his

protector, Olivares, who was dismissed as valido in 1643.

Palafox‘s visita (investigation) both exposed and exacerbated

a growing rift between the secular and ecclesiastical

authorities that reached as far as the ranks of local

alcaldes and parish priests.93 Palafox, scholar, active

patron of the arts and founder of the greatest library in New

Spain, was a skilled politician and courtier, and was held in

esteem by Philip IV. His recommendations to the king, based

on the findings of his investigation, evidently were at odds

with the interests of both the Jesuits and the viceroy, the

conde de Salvatierra, who quickly allied against him. When

Salvatierra took military action against him in 1647, Palafox

abandoned Puebla and went into hiding to escape almost

certain assassination at the hands of the viceroy‘s

militia.94 Even if some of the finer details of this story

93
Cañeque 2004, 218.
94
Jonathan Israel, Race, Class and Politics in Colonial
Mexico, 1610-1670 (London: Oxford University Press, 1975),
130-165.

80
are apocryphal, the incident is a testament to the political

threat that Palafox posed to an adversarial viceroy.95

Frequently, the cathedral served as the central stage

for archbishops and viceroys to act out their political

rivalries. Seemingly minor breaches of etiquette were

recorded regularly from the later sixteenth century on, as

each of the two powers attempted to elicit obeisance from the

other. At stake was more than mere social status:

considerations of political power and royal favor (not to

mention economic considerations) also fit into the equation.

Another telling example is found in the official dealings

between archbishop Enríquez de Rivera (pl. 21, Museo Nacional

de Historia; pl. 22, cathedral, chapter hall, Mexico) and the

viceroy, the marquis of Mancera. Strained further by the

viceroy‘s position in favor of the regular orders in

opposition of the archbishop, the bitterness of their ill-

tempered relationship reached almost comical heights by 1669.

Enríquez halted his usual visits to the viceregal palace and

broke off all communications between the two offices.

95
As discussed below, José de Lanciego y Eguilaz in the
early eighteenth century was another reform-minded archbishop
whose policies and publications caused irritation with the
office of the viceroy. In particular, his sympathetic stance
regarding the welfare of the indigenous population aligned
him with the regular orders (he was a Benedictine himself),
which threatened the viceroy‘s political power.

81
Writing to the queen regent, Mariana of Austria (Philip IV

had died in 1665), the viceroy reported that the archbishop‘s

behavior had caused ―the scandal of the populace.‖96 Even

more effective was the archbishop‘s open opposition of

viceregal authority while celebrating Mass at the cathedral

in front of crowds during feast days and processions. The

prelate refused to show proper deference to the viceroy

during the ceremony by violating the understood conventions

of etiquette, clearly indicating his unwillingness to

recognize the viceroy‘s primacy in the colonial power

structure.97

The significance of the cathedral‘s central role in

these disputes is reflected in the decoration in the

chapterhouse. The meeting halls of the municipal council

(cabildo) and the royal palace (in the sala del Acuerdo) were

both adorned with the likenesses of the viceroys stretching

back to Antonio de Mendoza (in office 1535-1550). The viceroy

represented the king more powerfully as the head of the

political body of the audiencia (consisting of oidores, civil

magistrates) than as a mere individual. As Cañeque shows, the

96
Cañeque 2004, 138. From letters of 29 October 1669
(Enríquez de Rivera to Mancera) and 26 January 1670 (Enríquez
de Rivera to the queen regent).
97
Ibid. 2004, 139.

82
audiencia was often addressed as ―Muy Poderoso Señor‖ as

though it were a single entity.98 With this in mind, the

proceedings in the sala de real Acuerdo, the chamber where

the viceroy met his council, took on a performative nature.

The viceroy would sit under a canopy with the royal seal and

the king‘s portrait, surrounded on the walls of the chambers

by portraits of Hernán Cortés, Charles V, and all the

preceding viceroys.99 The antiquity and authority of the

office of viceroy were established in these portrait series,

and the series of bishops were intended as a visual response

to this model, even though the office itself predated that of

viceroy.100 Like the viceregal portraits, those in the sala

capitular of the cathedral sought to remind their viewers of

98
Alejandro Cañeque, ―Imaging the Empire: The Visual
Construction of Royal Authority in Habsburg New Spain,‖
(lecture at University of Pennsylvania, November, 2006). The
author cites seventeenth-century Spanish philosopher Juan de
Madariaga‘s treatise Del Senado y su príncipe (Valencia,
1617), 96.
99
Cañeque 2006. The author cites Isidro Sariñana‘s well-
known account in Llanto del Occidente en el ocaso del más
claro sol de las Españas. Fúnebres deomstraciones que hizo,
pira real que erigió en las exequias del rey, N. Señor, D.
Felipe IIII el Grandeel…marqués de Mancera, virrey de la
Nueva España (Mexico, 1666), folio 14. Document of 4 June
1664, Archivo General de Indias, Mexico 77, no. 38c.
100
Fray Juan de Zumárraga, the first bishop (and later
archbishop) of Mexico, began his 21-year episcopacy in 1527,
while the first viceroy (Mendoza) was not sent to New Spain
until 1535.

83
the authority of the office, the lineage and grandeur of the

sitters themselves, and the bishops‘ noble Spanish heritage.

Archbishop Lanciego and Juan Rodríguez Juárez (1675-1728)

The conflict between the secular elite and the Catholic

Church did not end with the seventeenth century. Two of the

most significant historical figures of the early eighteenth

century, the duke of Linares (pl. 23, Museo Nacional de Arte,

Mexico) and Archbishop José Pérez de Lanciego y Eguilaz y

Mirafuentes (pl. 24, Denver Art Museum, Frederick and Jan

Mayer collection) also engaged in an open dispute over the

supremacy their respective offices. Once again, the cathedral

became the arena for their dispute and portrait commissions

appear to have played a particularly important role.

No individual figure dominates the chapter hall in the

Metropolitan Cathedral of Mexico as does that of José Pérez

de Lanciego y Eguilaz y Mirafuentes (1665—1728), who was

named archbishop in 21 March 1714. There are no fewer than

three likenesses of the sitter in the chapter hall, and

several others elsewhere. This is remarkable because his

visual presence in the room seemingly overshadows that of

such luminaries as Juan de Palafox y Mendoza. Among the

84
images of Lanciego is the half-length, state portrait, by

Juan Rodríguez Juárez, that remains in sitù amongst the full

series of similarly-composed representations of the

archbishops of Mexico in the sala capitular of the cathedral

(pl. 25). A full-length canvas hangs near the entryway of the

same room (pl. 26), along with a half-length double portrait

of the archbishop and a secondary sitter (pl. 27). Although

this double portrait relies heavily on the earlier works by

Rodríguez Juárez, it does not appear to have been executed by

the master himself. Another picture of Lanciego, in which the

sitter occupies an oval frame and is accompanied by a

biographical inscription, is now in the collection of the

Museo Nacional del Virreinato in Tepotzotlán. A further

likeness, signed by Rodríguez Juárez and evidently

commissioned for export to Spain, exists in the parish church

in Viana (Navarra, Spain), Lanciego‘s birthplace.101

The most ambitious portrait of archbishop Lanciego y

Eguilaz is Juan Rodríguez Juárez‘s sumptuous, life-size

canvas in which the prelate is shown with a second sitter,

perhaps a family member or attendant (pl. 24, Denver Art

101
The deteriorated condition of the Viana picture makes it
difficult to make any judgments as far as the authenticity of
the work, though it must have originated in the Rodríguez
Juárez workshop and bears his signature.

85
Museum, Mayer collection).102 In both this work and the half-

length in the cathedral, the archbishop is shown accompanied

by the appurtenances specific to his office: the miter and

pallium rest on the desk to his proper right while the crux

archiepiscopalis is arranged so that the crucifix faces him

in liturgical accordance.103 Lanciego, whose head is covered

by a black skull cap, holds a four-cornered biretta in his

left hand and wears a gold pectoral cross over a hooded

crimson mozzetta, the long train of which extends over his

chapterhouse seat. In the background stands a slightly

younger male figure, shown dressed in black with a white

102
The painting is inscribed at left (in the cartouche): ―El
Yllmo y Rmo Sor Dn Fr Joseph Perez de Lanciego y Eguilaz: hijo
professo, y dos veces Abad del Rl Monasterio de Sta Mria de
Naxera Predicador de las dos Mos Carlos II y Philip V
Calificador de la Suprema y Genl Inquisición Arçobispo de
México electo en 21 de Mayo del año de 1713 Consagrada en 4
de Noviembre de 1714.‖ Transcription: ―El ilustrísimo y
reverendísimo señor don fray José Pérez de Lanciego y
Eguilaz: hijo profeso, y dos veces abad del real monasterio
de Santa María de Nájera, predicador de las dos monarcas
Carlos II y Felipe V, calificador de la suprema y general
inquisición, arzobispo de México electo en 21 de mayo del año
de 1713, consagrada en 4 de noviembre de 1714.‖ [The most
illustrious and most reverend señor don fray José Pérez de
Lanciego y Eguilaz: legitimate son and twice abbot of the
Royal Monastery of Santa María de Nájera; official preacher
to the two monarchs Charles II and Philip V; inspector of the
supreme general Inquisition; archbishop of Mexico, elected 21
May of the year 1713, consecrated on 4 November of 1714].
103
This portable crucifix was typically carried in front of
the archbishop during religious celebrations, and according
to liturgical guidelines was to face the prelate, as is shown
in this portrait.

86
clerical collar in the midst of lifting an armful of heavy

green drapery. On the back wall of the interior is an

escutcheon in low relief depicting the Assumption of the

Virgin; the emblem is a reference to the Benedictine

monastery of Santa María de la Asunción in Nájera (outside

Logroño, capital of La Rioja), of which Lanciego served as

abbot on two occasions prior to his arrival in New Spain.104

In this image, the archbishop‘s attire is consistent

with the type of dress worn during the performance of state

or administrative duties, rather than sacred functions such

as Mass. Likewise, in the half-length portrait, his dress is

that of the ―ecclesiastic statesman.‖ The appearance not only

reflects the function of the hall that the portrait occupies,

but also the function of the picture itself: while liturgical

objects and religious iconography appear in the picture, the

prelate is shown in his capacity as administrative head of

the Church.

Pérez de Lanciego‘s nomination to archbishop of Mexico

was consecrated in November 1714 in a ceremony presided over

104
Oraciones Funerales en las solemnes exequias del Illmo. y
Rmo. S. D. Fr. Joseph de Lanciego y Eguilaz…, (Mexico, Joseph
Bernardo de Hogal: 1728), 44. Original, Biblioteca Nacional,
Madrid; microfilm Library of Congress, Washington, D.C, HA-M
Reel 22-2.

87
by the bishops of Oaxaca, Michoacán, and Guadalajara.105 In

the Denver picture, the archbishop is presented not only as a

leader of the church, but also as a statesman in the colonial

government of New Spain. As the nephew of a Spanish cardinal

and the governor of the province of Badajoz, Lanciego was no

stranger to the worlds of political and ecclesiastical

hierarchy. The Denver portrait was most likely commissioned

between the prelate‘s initial arrival in Mexico City in

January 1713 and his ceremonial entry into the capital (a

procession traditionally accompanied by much pageantry) on

December 8, 1714.106

Juan Rodríguez Juárez had by this point become the

leading portraitist in New Spain, and it would have been

desirable for the archbishop to retain the services of such a

prestigious painter. Born in Mexico in 1675, Rodríguez Juárez

had established his position by successfully executing

portrait commissions from Philip V of Spain in 1701 and the

king‘s viceroy, the Duke of Linares, in 1711. Some

indication of the artist‘s social status and wealth is

105
Gaceta de Mexico, March 1722.
106
Lanciego‘s episcopate was officially ratified by papal
bull in the presence of the bishops of Michoacán,
Guadalajara, and Oaxaca on November 4, 1714. This ceremony
most likely took place in the chapter hall of the cathedral.
The archbishop‘s half-length state portrait would have been
displayed shortly afterward in the same hall.

88
indicated by the fact that he lived across the street from

the archbishop‘s palace, and that he was buried in the

Capilla de la Antigua in the Cathedral after his death in

1728.107

While the half-length in the chapter series may have

been the painter‘s first commission from Lanciego, the canvas

now in Denver most fully demonstrates the artist‘s

understanding of court portraiture. A recent cleaning of the

double-portrait has revealed the second figure in the

composition that had become obscured at some point during the

picture‘s history. Though this shadowy figure clearly

occupies a supporting role in the scene, the descriptive

nature of his facial characteristics and the intensity of his

gaze (not to mention the lighting) suggests that his likeness

is from life. Furthermore, the figure is hardly anonymous;

clearly, the likeness would have been a familiar face to the

intended audience of the picture. Thus, though his role is

secondary, his inclusion is intentional and significant: his

107
For a study of Rodríguez Juárez and his brother, Nicolás,
see Rogelio Ruíz Gomar, ―La tradición pictórica novohispana
en el taller de los Juárez,‖ in M.C. García Saíz and J.
Gutiérrez Haces, eds., Tradición, estilo o escuela en la
pintura Iberoamérica. Siglos XVI-XVIII (Mexico, D.F.,: UNAM
and Fomento Cultural Banamex, 2004), 151-172. Ruíz Gomar‘s
article is the best monographic study to date of this
artistic family.

89
gesture is one not only of deference toward the archbishop,

but also one that implies the close relationship between the

two men. The archbishop‘s appropriately overt gesture of

benediction, together with his attendant‘s act of raising the

drapery implies that Lanciego has fulfilled his immediate

obligations (perhaps the act of sitting for the portrait

itself) and is now in the process of departure. The

inclusion of such an active mise-en-scène is one of the most

significant departures from the conforming trends in

seventeenth and eighteenth portraiture in New Spain.

The inclusion of this second sitter must have been part

of the original commission, which was most likely from the

archbishop directly (rather than the cabildo of the

Cathedral, as would have been the case with Rodríguez

Juárez‘s extant half-length portrait in the sala capitular).

The Denver picture (pl. 24) and the double-portrait in the

cathedral (pl. 27) fit into a small group of such pictures in

the history of colonial painting in Mexico. Juan de Palafox,

archbishop of Puebla and viceroy of New Spain, is also

depicted with an attendant in a portrait in the collection of

the Museo de Santa Monica in Puebla (pl. 28). If this type of

composition was never a widespread tradition in the Spanish

Americas, the same cannot be said of European precedents.

90
Examples Several of Van Dyck‘s portraits in the 1630s also

presented major sitters such as Charles I with secondary

attendants such as the famed Roi à la Ciasse (Louvre, Paris)

and Charles I on Horseback (Royal Collection, Buckingham

Palace).

In the case of the Denver canvas, the secondary figure

in Lanciego‘s portrait is likely one of his nephews, either

José or Miguel Angel Lanciego y Eguilaz, both of whom hailed

from the town of Corella (Navarra, Spain). Both young men

accompanied their uncle to New Spain in 1713 as members of

the archbishop-elect‘s official entourage. In all likelihood

the figure is that of Miguel Angel, who became an important

member of the Company of Jesus in Mexico City and delivered

one of the official eulogies at his uncle‘s funeral

proceedings in 1728.108

Another member of the entourage who traveled to New

Spain with the archbishop in 1713 was his confessor and

primary aide, Vidal Martínez, a fellow Benedictine. It is

likely Vidal that is represented in the Mexico Cathedral

double portrait, which features an older companion clearly

108
Oraciones funerales…, op. cit. Miguel Angel Lanciego is
listed on the title page of the exequies as one of the
orators, along with Juan Antonio Fábrega Rubio. Juan José de
Eguiara y Eguren also contributed to the proceedings.

91
depicted in Benedictine vestments (pl. 27). Vidal was from

the monastery in Nájera where Lanciego had served as abbot

prior to his nomination as archbishop of Mexico. Prelates

appointed to high office throughout the Catholic world often

traveled with such ―favorites,‖ and the practice can be seen

among cardinals and popes at the Vatican to this day.

Vidal‘s presence in the foreground Cathedral double-portrait

is analogous to the prominent role that Miguel Angel plays as

advisor to the archbishop. However, the Denver canvas is

clearly the more prestigious commission of the two: the

Cathedral picture is a more modest workshop piece that relies

on earlier likenesses of Lanciego while the Denver picture is

a full-length, life-size composition executed (and signed) by

the master himself. Thus, it stands to reason that the work

by Rodríguez Juárez was commissioned directly by Lanciego

initially for the archbishop‘s palace but ultimately destined

for export to Lanciego‘s well-positioned family in Spain.

While such a grand composition by New Spain‘s best-known

portraitist would have provided a source of familial pride,

it also gave archbishop Lanciego a chance to demonstrate the

quality of the arts in New Spain to his peninsular relatives.

Archbishop Lanciego was known for his progressive

political policies, including the practice of nominating

92
greater numbers of American-born members of the secular

clergy.109 He also lobbied directly for greater resources for

his archdiocese as evidenced by his letters to Philip V in

Madrid. Among the charitable and educational institutions

that he founded were the Colegio de San Miguel de Belén for

poverty-stricken girls and another school called the Regina

Coeli. He also founded the Casa de Misericordia to house

women who had been widowed or otherwise geographically

separated from their husbands. His reforms often focused on

monasteries and convents and their dealings with the rural,

indigenous population of Mexico. In his sermons and

publications, he denounced the continuation of pre-Conquest

indigenous practices like harvest festivals (which the orders

often ignored), while at the same time urging parish priests

and friars to treat their native charges with love as

children, ―and not as beasts.‖110

109
For an in-depth study of ecclesiastical career options in
New Spain, see Rodolfo Aguirre Salvador, ―El ascenso de los
clérigos de Nueva España durante el gobierno del arzobispo
José Lanciego y Eguilaz,‖ Estudios del Historia Novohispana
22: 2000, 77-110. It was thanks to Lanciego, according to
Aguirre, that more than half of the sitting members of
cathedral chapters in Mexico were American-born by mid-
century. This situation was reversed subsequently by
Archbishop Lorenzana and Charles III‘s visitor-general, José
de Gálvez (1720-1787).
110
Lanciego y Eguilaz, ―Carta Pastoral,‖ 8 June 1726.

93
Lanciego‘s monastic reforms probably won him few

friends among the regular clergy and likely caused some

friction between his office and that of the viceroy, the Duke

of Linares (see pl. 23, and pl. 30, attributed to Francisco

Martínez, Museo Nacional de Historia, Mexico).111 However,

during the famine of 1713, he welcomed the viceroy‘s

collaboration in a campaign to feed the poor.112 His advocacy

of criollo (American-born Spanish) secular clergy was a main

concern from the moment he arrived in New Spain. He reveals

in a letter to the king his feeling that criollo priests were

better equipped and more trusted when it came to dealing with

the poor and indigenous populations.113 His promotion of

criollo clergy would have appeared counterproductive to the

viceroy, whose mandate was to maintain the colonial order of

the viceroyalty. Despite the strained relationship with

Linares, however, Lanciego and the viceroy joined forces in a

campaign to distribute food to combat the famine of 1714.114

Lanciego‘s political ambitions, and his commitment to

reform, would not have made him a popular leader among the

111
The plausible attribution of this canvas is found in both
Meyer and Ciancas, 1994, cat. 10; and Rodríguez Moya 2003,
202.
112
For more on this matter, see my discussion on Linares
above.
113
Aguirre Salvador, 78.
114
Oraciones Funerales…, op.cit.

94
viceroys or members of their retinue. It appears, however,

that Lanciego‘s shrewdness extended beyond political

influence to the power of the visual arts. The decision to

commission Juan Rodríguez Juárez may have been calculated to

position the prelate in direct contest with the viceroy, who

had employed the same painter in more than one of his

official state portraits. In the inscriptions of the Denver

double-portrait and the official chapter half-length,

Lanciego‘s appointments from both Charles II and Philip V are

clearly emphasized.115 In these pictures, which present the

official image of the archbishop and occupied Lanciego

recognized in his artist a fellow traveler that understood

the tricky business of promoting reform and innovation within

the strictures of colonial society.

Rodríguez Juárez and the Duke of Linares

Juan Rodríguez Juárez was an instrumental figure in the

changing styles of portraiture (and painting in general)

during the early eighteenth century.116 His portrait of

115
See note 54, above. In addition, his titles of inquisitor
and predicador under the monarchs are also listed in the
title pages of his published exequies.

95
Fernando de Alencastre Noroña y Silva, duke of Linares,

viceroy of New Spain (pl. 23, circa 1710, Museo Nacional de

Arte, Mexico) represents an early indicator of the changing

tastes at the viceregal court in Mexico City. Painted at the

time of the bitter conclusion of the War of Spanish

Succession, the portrait reflects the contemporary French

fashions that came to characterize the Bourbon court in

Madrid. One need only to compare the likeness of Linares to

that of his predecessor, Francisco Fernández de la Cueva, the

duke of Albuquerque (see his anonymous portrait of about

1703, Mexico, Museo Nacional de Historia) or Cristóbal de

Villalpando‘s portrait of Captain José Retes y Lagarcha

(pl.17, circa 1690, collection of Banco Nacional de México,

Mexico), to see the distance between the New Spain of the

Hapsburg Charles II and that of Philip V.117

Villalpando‘s composition, for example, is based on the

same models employed by López de Herrera and Diego de

Borgraf: the sitter is presented full-length in a defined

117
While Albuquerque had been appointed by Philip V, his
family‘s status as grandees of Spain stretched back to the
fifteenth. In addition, his grandfather, VIII duke of
Albuquerque, had served as Philip IV‘s viceroy in New Spain,
while his uncle had been viceroy of Perú. Portraits of
Linares‘ three predecessors as viceroy, including de la Cueva
(1702-1711), Archbishop Juan de Ortega Montañes (interim
1701-1702), and José Sarmiento y Valladares (1696-1701) show
them in distinctly Hapsburg-era fashions and compositions.

96
architectural space dressed in the full regalia of his

office. The face, while not overly idealized, is painted

with a restrained brush in a descriptive – rather than

painterly – mode. The master limits his bravura technique to

passages such as the fringed drapery and the elaborate

furniture, which are handled with an exuberant and suggestive

brush, while at the same time the shadowing behind the figure

and the modeling of his face bring a convincing yet painterly

naturalism to the composition. Villalpando‘s additions to

the canon of portraiture are characteristic of the

development of the genre throughout the viceregal period in

New Spain: subtle enhancements supplement a formula that

remained, in essence, unchanged.

While there remain only two extant autograph portraits

by this most innovative master of late seventeenth-century

New Spain, they fit securely in the traditional formula. At

first glance, it is curious that an artist with a style as

highly personal and painterly as Villalpando could have

composed both portraits; that of Retes y Lagarcha retains the

main features of the established protocol but infuses

passages of painterly brilliance that seem absent in that of

his portrait of Francisco de Aguiar y Seixas Ulloa (pl.

97
29).118 That said, Villalpando brought about subtle changes

within the protocol that both maintained the genre‘s

continuity while updating the basic formula. As the leading

painter of his day, Villalpando likely executed more than two

portraits during the course of his career.119 Problems arise,

however, in attributing unsigned works to Villalpando

precisely because of his restrained technique vis-à-vis

portraiture. Nevertheless, should more come to light, a

clearer picture of this important part of his oeuvre, and his

contribution to the genre, would surely emerge.

Returning to the duke of Linares in Rodríguez Juárez‘s

portrait, the artist presents his subject dressed in a gold-

embroidered blue velvet waistcoat, lace cuffs and collar, and

crimson-trimmed stockings. The king‘s surrogate occupies a

grand interior complete with a shimmering tapestry covered

with his coat-of-arms, which is slightly parted to reveal a

pair of glass-paned windows. An English desk clock, a popular

luxury item despite (or perhaps because of) the political

118
Juana Gutiérrez Haces, et al., Cristóbal de Villalpando
ca. 1649-1714. Catálogo razonado, (Fomento Cultural Banamex:
Mexico, 1997), no. 74.
119
The other portrait here is that of Francisco Aguilar y
Seixas, archbishop of Mexico (Mexico, D.F., La Profesa – San
Felipo Neri), which is in questionable condition due to old
restorations. However, this picture also fits a similar
description as that of Retes y Lagarcha.

98
enmity between the two nations, sits on an ornate marble side

table while a lengthy inscription is displayed on what

appears to be an architectural adornment.120 Even without the

inscription, the viewer is made aware of the sitter‘s quasi-

royal status: Linares‘s baton of command sits prominently on

the table, his left wrist rests on the jeweled hilt of a

sword, and a medal of the Order of Santiago hangs just below

the cascade of fine silk of his cravat.

The duke, who also held the marquisates of

Valdefuentes, Porta Alegre and Govea, had previously served

the king as Lieutenant General of the Spanish armies in

120
The inscription on the canvas reads: ―Don Fernando de
Lencastre Noroña y Silva, Duque de Linares, Marqués de
Valdefuentes, Portra Alegre, y Gobez; Comendador maior de la
orden de Santiago en Portugal, Gentilhombre de la Camara de
su Magestad, Theniente general de sus exercitos, Gobernador
General de sus reales armas en el Reyno de Napoles, electo
Virrey del Reino Serdeña, Vicario General de la Toscana,
electo Virrey del Peru, Virrey y Capitan General de esta
Nueva España. Murio en 3 de junio y se enterro el dia 6 del
dicho en la peana de este altar año de 1717.‖ Translation:
―Don Fernando de Lencastre Noroña y Silva, Duque de Linares,
Marqués de Valdefuentes, Porta Alegre, and Gobez [Govea];
commander major of the Order of Santiago in Portugal,
Gentleman of His Majesty‘s Chamber, Lieutenant General of His
armies, Governor General of Royal Arms in the Kingdom of
Naples, elected Viceroy of the Kingdom of Sardinia, Vicar
General of Tuscany, elected Viceroy of Peru, Viceroy and
Captain-General of this New Spain. Died 3 June and was buried
day 6 of the same [June] under the base of this altar in the
year 1717.‖

99
Naples, and as the viceroy of Sardinia and of Perú.121 An

important agent of reform under Philip V, Linares was

mandated with several tasks during his tenure in Mexico. His

primary goal was to fortify the Barlovento armada, the coast

guard fleet that protected Spanish islands in the Caribbean

from English pirates, Dutch ―pichilingues‖ and the British

Royal Navy.122 Along with this task, Linares was also charged

with increasing royal income, which he accomplished through

the promotion of maritime trade and the resulting increase in

tax revenue. Linares also set about to combat colonial crime

and corruption through the founding of a new imperial court

(the Tribunal de la Acordada), which was also meant to curb

the exploitation of the rural indigenous population.123

However, a devastating earthquake rocked New Spain‘s capital

in August of 1711, mere months after Linares took office. The

disaster shifted the viceroy‘s immediate priorities to

disaster relief and his long-term outlook toward

reconstruction. Ultimately, besides accomplishing his

121
Jaime Castañeda Iturbide, Gobernantes de la Nueva España,
Vol. II (1696-1821), (Mexico D.F.: Distrito Federal, 1986),
23.
122
For more on the subject of pirating during the viceregal
period, see Marita Martínez del Río de Redo, La fuerza y el
viento: la piratería en los mares de la Nueva España (Mexico,
D.F.: México Desconocido, 2002).
123
Castañeda Iturbide 1986, 24.

100
original crime-fighting mandates, Linares went on to finish

the rebuilding of the Viceroyal Palace, the Salta del Agua

aqueduct, while completing major architectural projects at

religious institutions like Santa Teresa la Nueva, San

Agustín and the convent of Santo Domingo.124 Furthermore, he

continued Spain‘s northward expansion with the foundation of

the town of San Felipe de Linares, not far from the present-

day Texas border.

We know from Rodríguez Juárez‘s portrait that Linares‘s

patronage was not limited to architectural commissions and

exploration; the inscription on the canvas states that this

magnificent portrait hung over the duke‘s tomb in the

Discalced Carmelite church of San Sebastián in Mexico City.125

The choice of painter here is significant: by 1710, Juan

Rodríguez Juárez had proven himself to be the most sought-

after portraitist in the viceroyalty. A commission from

Philip V in 1701 probably led directly to the artist‘s

employment at the viceregal court as painter to the duke of

Linares. For his first portrait after arriving in New Spain,

however, Linares chose the accomplished but lesser painter

124
Castañeda Iturbide 1986, 24-25.
125
Linares was buried there in 1717, after ill health
prevented him from returning to Spain. The church of San
Sebastián was founded by Franciscans and subsequently ceded
to the Augustinian order in 1607.

101
Francisco Martínez (pl. 30).126 The result is a faithful

half-length likeness of the duke in French-inspired attire

set within an indeterminate backdrop that is wholly in

keeping with previous official state portraiture.127 It was

not long before Linares turned to Rodríguez Juárez for a

full-length composition in which the subject may be seen to

embody the new Bourbon grandeur in New Spain.

Rodríguez Juárez‘s success as a portraitist did not

escape the attention of the archbishop, José de Lanciego. The

newly-appointed prelate and the viceroy were brought together

by calamitous circumstances: faced with a snow-bound famine

in 1713, Lanciego and Linares decided to collaborate on a

humanitarian campaign to feed the hunger-stricken populace.

This unusual instance of cooperation between the two highest

offices in the viceroyalty was recorded some years later in

the Gaceta de México.128 The working relationship between the

two statesmen likely led to Rodríguez Juárez‘s subsequent

employment as portraitist of the archbishop.

126
Martínez would also go on to produce a later copy after
Rodríguez‘s full-length portrait of the duke of Linares
(1723, Museo Nacional del Virreinato, Tepotzotlán).
127
See Manuel Cortina Portill, Veintitrés Virreyes y un siglo
(Mexico, D.F.: Grupo CONSA, 1995), no. IV, 25-27.
128
Gaceta de México 107 (October 1736), reproduced in Ignacio
Rubio Mañé, El Virreinato, vol. I, (Mexico, D.F.: 1983), 263.

102
Conclusions

Portraiture in New Spain continued in the later

seventeenth century in much the same vein as it had for the

earlier part of the viceregal era. For the most part, the

genre was still limited to figures in power like the

viceroys, bishops and other corporate bodies (university

rectors, etc). There were important exceptions, which will be

discussed in the next chapter, but the number of portraits of

other personages remained relatively small. Instead, the

tradition of the ―office‖ portrait, or the state image, was

promulgated and strengthened. Within the confines of this

established, ascendant tradition, advances to the genre were

often subtle, like changes in taste, fashion and display.

Bolder colors emerged, along with grander displays of wealth

and status. The composition of most corporate portraits

remained constant in adherence to the series‘ overall

character. The political landscape played a role: portraits

that legitimized their sitters‘ power were in demand.

Portrait commissions proliferated, but they were initiated

mainly by those seeking to consolidate their control in an

uncertain atmosphere.

103
By 1700, the artists Juan and Nicolás Rodríguez Juárez

had become the leading portraitists in Mexico, both working

for viceroys, prelates, and wealthy nobility. Nicolás, though

less prolific than his brother, reached a high point in his

career with his portrait of Don Joaquín Marqués de Santa Cruz

at the age of 4 (1695, Museo Nacional de Arte, Mexico), in

which the boy is sensitively portrayed as both a child and an

heir in the Hapsburg pictorial mold. Though subtle and

seemingly minor to modern eyes, the contributions of these

brothers to the genre were nonetheless transformative within

the confines of a pictorial tradition that resisted

variation. Their modifications, which necessarily reflected

the wishes of their patrons, provided some of the artistic

impetus for the efflorescence of the portrait in the early

years of the eighteenth century.

104
CHAPTER III

Artistic Tranformations and Society in New Spain:

The Rise of the Portrait 1715-1780

Introduction

While on his deathbed in Madrid in October 1700,

Charles II wrote his will, stating that ―the succession of

all my kingdoms and dominions‖ were to fall to Philip of

Anjou.129 With little enthusiasm, the French duke took the

throne as Philip V, Spain‘s first Bourbon monarch. The

controversial succession, engineered by Philip‘s grandfather,

Louis XIV, was met nearly immediately with declarations of

war from every corner of Europe. Not only did the

stipulations of Charles II‘s will of 1700 threaten to upset

the delicate balance of power with England and the United

Provinces of the Netherlands, but the testament also ignored

a previous treaty that gave the throne to the Habsburg duke

of Bavaria (in this case, the putative heir, archduke

129
Henry Kamen, Philip V: The King who Reigned Twice (New
Haven and London: Yale University Press, 2001), 3.

105
Charles). Initiated by Great Britain and its allies, the

exhausting War of Spanish Succession lasted until 1714, and

ultimately Philip V retained the monarchy for the house of

Bourbon. Practically forced into his role as king of Spain

by his grandfather, Philip V nevertheless approached his

duties with dedication. Even during the war, he set about

creating a wide-ranging policy of bureaucratic reform that

would quickly change the face of the Spanish court and those

of its representatives throughout the American realms.

At the same time, a boom in industry brought about New

Spain‘s emergence from a half-century of economic stagnation.

The rebound resulted primarily from increased private

investment in silver extraction while significant population

growth provided a larger workforce.130 Secondary factors like

greater access to mercury (for refining silver) and

technological advances in underground mining also played a

role in the production increases. Family owned silver mining

concerns in New Spain no longer relied as heavily on slave

labor, as their counterparts in the Viceroyalty of Peru

continued to do, so large increases in employment led to

130
Elliott 2006, 255. See also D. A. Brading, Miners and
Merchants in Bourbon Mexico, 1763-1810. Cambridge Latin
American studies, 10. (Cambridge [Eng.]: University Press,
1971), chapter 2.

106
economic stimulation in other areas like farming and

textiles.131 The distribution of this growing productivity and

pursuant wealth, however, was still limited to the small

percentage of the population that owned the mining

concerns.132

Enterprise in Mexico, which passed from one generation

to the next and thus stayed within family control, began to

thrive. Apart from silver, the growing demand for and

production of cacao (chocolate) and cochineal, which produced

the ―perfect red‖ used to make the most sought-after dye in

Europe, helped to create an emerging upper class.133 Many

industries were based at haciendas outside regional centers

far from the capital. However, the majority of

entrepreneurial families resided in Mexico City and did most

of their business transactions there. By the end of the

eighteenth century, there were over one hundred families in

131
Ibid., 2006, 256.
132
Regional centers of Guanajuato north of Mexico City
flourished with the new-found wealth, but most shareholders
in the silver industry were still based in Mexico City.
Higher output of silver also meant a lower tax percentage
imposed by Madrid.
133
John E. Kicza, Colonial Entrepreneurs: Families and
Business in Bourbon Mexico City (Albuquerque: University of
New Mexico Press, 1983), 16. See also Amy Butler Greenfield,
A Perfect Red: Empire, Espionage, and the Quest for the Color
of Desire (New York: HarperCollins, 2005).

107
the capital that had amassed estates over one million

pesos.134

There were exceptions, of course. Most notably, there

were several (four, perhaps five) families in Guanajuato that

might have been considered among the wealthiest in the

viceroyalty. Veracruz, though it generated a great deal of

wealth as the major hub of transatlantic trade, was viewed as

such an inhospitable place to live that nearly all its

wealthy families resided elsewhere. Guadalajara had but two

―millionaire‖ families by the end of the century.135 Puebla,

whose consistent prosperity throughout the viceregal period

was based largely on the number of religious institutions

based there, enjoyed only a modest wealth from its textiles

and agriculture when compared with the fortunes in Mexico

City. Although the greatest wealth generated during the

eighteenth century was largely confined to a small percentage

of families, this resulted in the growth of small business

throughout the capital and the provincial centers of the

134
Kicza 1983, 16.
135
Kicza 1983, 15-17. Kicza identifies what he calls ―the
Greats‖ as those families who achieved the uppermost echelon
of economic wealth in New Spain with fortunes over one
million pesos. He charts one hundred or so such families
resident in Mexico City, and fewer that a dozen resided in
other regional towns. For Guanajuato, see Brading 1971,
chapters 8 and 9.

108
viceroyalty.136 In short, social mobility increased markedly

in eighteenth-century New Spain, most notably in the capital.

The century was marked not only by economic growth and

population increases, but also by fundamental demographic

shifts in colonial society. In New Spain, between 1650 and

1750, the total population nearly doubled (in stark contrast

to opposite trends in peninsular Spain).137 While all areas of

the population saw increases during the eighteenth century,

the most noticeable advances were those among the mestizo

population, whose imposed racial classifications became the

basis for the series of casta paintings, which reached a peak

of popularity in the second half of the eighteenth century.138

At the same time, the population of the Creole elite

(American-born Spaniards) grew steadily, and immigration from

Spain continued, though at hardly more than a statistical

trickle. Meanwhile, the indigenous population remained stable

but still susceptible to European pestilence and infant

mortality. Among these different demographic groups, the

136
For example, importers and exporters in the principal port
cities of Guadalajara amassed considerable wealth, while
wholesale entrepreneurs in Mexico City profited greatly from
the concentration of rich consumers in the capital.
137
Elliott 2006, 261.
138
Ilona Katzew, Casta Painting: Images of Race in
Eighteenth-Century Mexico (New Haven and London: Yale
Unversity Press, 2004), 111 ff.

109
Creoles appear to have benefited dramatically from the mining

boom and other related businesses. The wealthiest Creole

families such as the Sánchez de Tagle, Campa Cos and Jaral de

Berrio, who had been established in New Spain for

generations, began to decorate the interiors of their urban

mansions with painted portraits.139 The practice of

commissioning portraiture, which imitated in equal parts that

of the noble elite in Spain and the viceregal court in

Mexico, emerged in force by the third decade of the

eighteenth century.

Though the Bourbon Reforms enacted by Philip V and his

heirs were intended to limit the increasing political power

of clans like the Sánchez de Tagle or Cevallos González, many

Creole families were able to buy into important positions in

the viceregal administration, the Church and the judiciary.140

Pro-creole authorities, such as archbishop José de Lanciego y

Equilaz, whose fifteen-year tenure in Mexico ended with his

death in 1728, further encouraged social advancement among

139
For a discussion of such families, and their rising
financial and political stock, see Kicza 1983, 33-38.
140
John Lynch, Bourbon Spain: 1700-1808 (Oxford: Blackwell,
1989), 228-9. Also see Elliot 2006, 302. By mid-century, the
Audiencia in the capital of New Spain was dominated by a
creole majority, as was the case in many other centers
throughout the Spain‘s American territories.

110
creoles by promoting them in the Church hierarchy. Though

these appointments (especially those within the Church or

universities) were not always lucrative, they consolidated a

family‘s social standing and brought sought-after prestige.

Likewise, family members in the legal profession might

attain judgeships or government posts that would provide

economic and political advantages to the family and its

businesses. In addition, marriage was used with strategic

efficacy to achieve social advancement; Creole daughters and

their considerable dowries were often offered to peninsulars

while creole ―dynasties‖ united several times over to create

ever greater land holdings and wealth.141 Great wealth,

government appointments, service to the crown and shrewd

marital contracts were the surest paths for a creole family‘s

grand prize: a knighthood in one of the royal orders (among

which those of Santiago and Calatrava were the most

prestigious). Such knighthoods were, in turn, steps towards

titles of nobility like that awarded to Miguel de Berrio y

Zaldívar, who became the first Marques de Jaral de Berrio in

141
Kicza 1983, 38-40. Two of the highest profile marriages
of the eighteenth century were that of the daughter of the
creole Marques de Jaral de Berrio to the peninsular
intendente of Oaxaca, and the union of María Rafaela
Gutiérrez de Terán and the Conde de Casa Flores, son of the
viceroy.

111
1776.142 The process of nomination to knighthood required an

investigation known as the limpieza de sangre, or purity of

blood.143 Furthermore, all Spanish emigrants to the Americas

were required to demonstrate that their ―purity of blood;‖

Jews and Muslims (among others) were disqualified from

entering the New World.144 Thus, successful creole candidates

had proven that their bloodlines were free of miscegenation.

In essence, portraits were a visual parallel to patents of

nobility: they honored their subjects by emphasizing their

wealth, piety and virtue, while they listed their bloodlines

and offices in textual inscriptions. The following is an

examination of how the elite in New Spain, both the noble and

the common, chose to portray themselves, and what social and

political aims informed such commissions.

New Categories of Painting in Mexico

The second decade of the eighteenth century, in the

early years of the ascendant Bourbon dynasty in Spain, is

marked by several extraordinary developments in the visual

arts in New Spain. First, there is the remarkable emergence

142
Ibid., 38.
143
Elliott 1963, 220-224.
144
Elliott 2006, 51.

112
of the casta painting genre, which imposed a visual ―system‖

of classification on the changing racial make-up of New

Spain. Its legal origins at least partially borne of the

dogma of limpieza de sangre of medieval Spain, the sistema de

castas was ―created by Spanish law and the colonial elite in

response to the growth of miscegenated population.‖145 The

earliest known series of casta paintings, attributed to

Manuel Arellano (active 1691—ca. 1722), was completed in

1711.146 Just a few years later, Juan Rodríguez Juárez and his

studio completed several more sets of castas, at least two of

which were partially modeled after the paintings by Arellano

and at least one of which was commissioned by the viceroy,

Fernando de Alencastre Noroña y Silva, duke of Linares (1641—

145
John K. Chance and William B. Taylor, ―Estate and Class in
Colonial Oaxaca: Oaxaca in 1792,‖ Comparative Studies in
Society History (1977), 460. See Katzew‘s cogent synthesis of
the literature on the sistema, including how it was used by
the Creoles to differentiate themselves from the racially
inferior categories of this model of classification, which
were occupied by Indians and Africans; Katzew 2006, 43.
146
Katzew 2004, 10-15. Three extant canvases from this series
are known: two are in the Museo de América, Madrid; the other
is known as Rendition of a Mulatto (Denver Art Museum,
Frederick and Jan Mayer collection (pl. 31). For this canvas,
see also Denver 2004, cat. 30 by Katzew. A fourth is known
only through photographs. See also María Concepción García
Saíz, Las castas mexicanas: Un género pictórico Americano
(Milan: Olivetti, 1989). See also the Arellano biography by
Juana Gutiérrez Haces in Philadelphia 2006, 528.

113
1717, viceroy 1711—1716).147 In the 1720s, the tradition

flourished with examples by José de Ibarra (1685—1756), and

by the second half of the eighteenth century, the genre had

proliferated exponentially, with works by Miguel Cabrera

(1695—1768), Juan Patricio Morlete y Ruiz (1713—ca. 1772),

and José de Alcíbar (1751—1803). Not surprisingly, many of

the artists that excelled at painting castas were also

consummate portraitists.

The second genre that emerged around this time is that

of the so-called monjas coronadas, or crowned nuns, in which

young women were portrayed at the time of their profession to

religious orders.148 These works, which appear to have

developed from the Spanish tradition of death portraits of

nuns, depict the sitters wearing elaborate floral headdresses

in the shape of imperial crowns, like Mother Ana Maria of the

147
Katzew 2004, 12-17, and 69ff. The castas by Rodríguez
Juárez are located in various institutions and private
collections, among them Breamore House (Hampshire, England),
the Hispanic Society of America (New York), and the Museo de
América (Madrid).
148
See James M. Córdova, ―Mexico‘s Crowned Virgins: Visual
Strategies and Colonial Discourse in New Spain‘s Portraits of
‗Crowned Nuns‘,‖ Tulane University, 2006; see also Alma
Montero Alarcón, Monjas coronadas: profesión y muerte en
Hispanoamérica virreinal (Mexico, D.F.: INAH and Museo
Nacional del Virreinato, 2008), which includes a database of
over 100 portraits of crowned nuns. A full bibliography
cannot be included here, but can be found in these two
studies.

114
Precious Blood of Christ (pl. 32, Denver Art Museum,

Frederick and Jan Mayer collection).149 The portrayals, many

of which are full-length compositions, depict a specific

liturgical event in which the female postulant took her vows,

thereby assuming a role as bride of Christ.150 In general, the

monjas coronadas emerged as a tradition slightly later (there

are always exceptions) than the castas, and enjoyed continual

popularity into the nineteenth century. Most were

commissioned by wealthy families to commemorate a daughter‘s

profession, which was a source of pride in Creole society.

Like the castas, some of the finest examples are by prominent

artists like Miguel Cabrera and José de Alcíbar; however, the

majority of the authors remain unidentified or anonymous.

Cabrera pioneered a simplified subgenre, exemplified by the

portraits (both dated 1759) of the Capuchin Sor Agustina

Teresa de Arozqueta (pl. 33, Museo Nacional del Virreinato,

Tepotzotlán, Mexico) and the Conceptionist Sor Anna María de

San Francisco y Neve (Santa Rosa de Viterbo, Queretaro).151

149
See Pierce in Denver 2004, 267.
150
Ibid. See also Kirsten Hammer, ―Monjas Coronadas: The
Crowned Nuns of Viceregal Mexico,‖ in Retratos: 2,000 Years
of Latin American Portraits (New Haven and London: Yale
University Press; San Antonio Museum of Art, 2004), 86-101.
151
See Rogelio Ruiz Gomar in Mexico: Splendors of Thirty
Centuries, cat. 153; and Michael A. Brown, ―Imagen de un
imperio,‖ in Pintura de los Reinos (2009), 1502-1503. The

115
As Eva Nyerges has pointed out, the full-length nun‘s

portrait, whether crowned or not, likely stems from the same

origins as Velázquez‘s Portrait of Doña María Jerónima de la

Fuente.152 The monjas coronadas are clearly set apart from

other forms of portraiture because of their liturgical

iconography, allegorical aspects, and above all, their

temporal specificity.153 They commemorate the event of a nun‘s

profession of vows, the precise date of which is often

recorded in an inscription on the canvas.

The third transformative development of the early

eighteenth century in New Spain was the rapid emergence of

what I will call the society portrait, more commonly known as

the retrato civil. It is perhaps not surprising that as

wealth and population grew in Mexico, so did the demand for

painted portraiture, especially among elite Criollo men and

Spanish nobility. Perhaps more remarkable was the rapid rise

of female portrait commissions, as well as those of children,

attribution of this spectacular picture is still in question


as claims have been made for both Miguel Cabrera and José de
Paez. However, the similarities to Sor Agustina Teresa de
Arozqueta are unmistakable, as are the shared solemnity of
character and individualized beauty of the sitters. To my
mind, at least in the absence of convincing evidence to the
contrary, the attribution to Cabrera is the most reasonable.
152
Denver 2004, 304, n. 4.
153
Josefina Muriel, Retratos de monjas (Mexico, D.F.: Ed.
Jus, 1952), 37.

116
around 1710. As was the case elsewhere in the Spanish empire

and in Europe in general, the lesser nobility and wealthy

merchant class imitated the highest echelons of society in

their patronage of the arts.154 In New Spain, the tradition of

portraiture established by the viceroys and bishops provided

the model for such commissions, but other factors played

important roles in the development of society and family

portraiture in New Spain. The following discussion examines

the domestic portrait in Mexico, its emergence as a pictorial

genre distinct from other kinds of portraiture, and the

different forms that this genre took in New Spain.

Female Portraits in New Spain

The earliest known female portrait in New Spain was

painted by Baltasar de Echave Orio about 1615-1620 (pl. 34,

Museo Nacional de Arte, Mexico).155 It depicts a young

noblewoman in the attitude of prayer, eyes raised heavenward,

154
The historiography of this phenomenon in other countries
in Europe is well established, especially in cases such as
Anthony van Dyck in England. While this is not the place to
list the bibliography of Van Dyck‘s English period, I should
acknowledge the contributions of Olivar Millar and Malcolm
Rogers. See also Laura Lunger Knoppers, ―The Politics of
Portraiture: Oliver Cromwell and the Plain Style,‖
Renaissance Quarterly (1998): 1283-1319.
155
Ruiz Gomar, ―Unique Expressions,‖ 51.

117
dressed in finery including a diaphanous veil trimmed with

lace and pearls, a ruff collar, gold buttons and rings with

ruby and emerald gemstones. The rendering of the face reveals

a hand that is in complete control of the medium: each

eyelash is achieved with a delicate yet confident stroke, the

translucence of the veil is suggested using a dry-brush

technique, and the eyes are given life with a single touch of

white pigment highlighting the iris. This crisp, precise

style is reminiscent of trends in early seventeenth-century

Seville and the court style of Philip III. One can only

speculate as to the identity of the sitter, but presumably

she was the vicereine or a member of the viceroy‘s family.

Echave‘s style is in stark contrast with the later

portrait by an unidentified artist of Manuela Molina

Mosquiera y de la Barrera (pl. 35, private Collection,

Mexico), which was painted about 1660. This image shows a

fluid touch and a style more reminiscent of painters working

in Madrid in the second half of the seventeenth century. This

is one of very few portraits of children before the

eighteenth century, but it suggests evidence that artists in

New Spain were fully conversant with trends in Spain. Manuela

Mosquiera, who took the name Sor Teresa de Jesús when she

entered the Carmelite convent of St. Teresa as a twelve-year

118
old girl in 1664,156 is shown dressed not as an adult, but as

a courtly child in the vein of Velázquez or Juan Carreño de

Miranda. In fact, the composition and the pose of the young

sitter mirror Velázquez‘s nearly contemporary portrait of the

Prince Felipe Próspero (pl. 36, Vienna, Kunsthistorisches

Museum, Gemäldegalerie). The composition also compares to

Juan Bautista Martínez del Mazo‘s portrait of Prince Baltasar

Carlos of 1645-46 (pl. 37, Madrid, Museo Nacional del Prado),

in which the sitter also rests a hand on an upholstered

master‘s chair (sometimes called a frailero).157 A comparison

of Manuela Molina Mosquiera to José Antolínez‘s Portrait of a

Young Girl (pl. 38, Museo del Prado, Madrid) of circa 1660

reveals a significant difference between the Spanish and

Mexican works.158 While the two girls both wear large red

ribbons in their hair and elaborate, fashionable dresses with

slashed sleeves, Manuela shows off a profusion of pearls and

gold rings. As Ana Paulina Gámez has pointed out, the pearls

156
Entry by Marita Martínez del Río de Redo in Denver 2004,
182.
157
For this work, see Javier Portús‘s entry in El retrato
español en el Prado del Greco a Goya, ed. Leticia Ruiz Gómez
(Madrid: Museo Nacional del Prado, 2006), 98-99.
158
Ruiz Gómez 2006, 120.

119
originated in the Caribbean, and the wearing of such jewelry

was more common among Americans than Peninsular ladies.159

Fancy dress and fine jewelry also figure prominently in

Juan Rodríguez Juárez‘s Saint Rose of Lima with a Female

Donor (pl. 39, circa 1710, Denver Art Museum, Frederick and

Jan Mayer collection), which is an excellent example of a

type of portraiture whose popularity began to grow shortly

after the Bourbon succession: the female donor portrait.160

Rodríguez Juárez‘s central image of Saint Rose of Lima is

based closely on Murillo‘s composition of the same subject of

1675 (Madrid, Museo Lázaro Galdiano) and reproduces both the

composition and the palette so closely that the painter

likely knew the work through a faithful painted copy, rather

than a print.161

Having completed portraits of both the viceroy and the

archbishop, but also one of the first sets of castas in 1715

(also for the duke of Linares), Juan Rodríguez Juárez was

ideally positioned to exploit the growing fashion among

159
Gámez in Denver 2004, 183.
160
See Denver 2004, cat. 16.
161
There is also the possibility that Rodríguez Juárez
traveled to Spain, in which case he would have had the
opportunity to copy the original directly. So far, however,
there is no evidence that the artist undertook such a
journey.

120
Mexico‘s elite for sumptuous painted portraits.162 Rodríguez

Juárez and his brother, Nicolás (1667-1734), had attained

master status by about 1695 and were the descendants of a

long-established artistic dynasty that stretched back to the

early seventeenth century. Apart from the official ―state‖

images of government, church or academic leaders, portraiture

was a rarity in the first century and a half of Spanish rule.

With several notable exceptions, there were no female

portraits. However, by 1720 a sea change had taken place, and

portrait commissions exploded across the artistic spectrum.

The placement of the donor before Saint Rose of Lima in

the lower right foreground follows a long-established

tradition for such compositions. Among the best early

examples of this arrangement is seen in Basilio de Salazar‘s

Mass of Saint Gregory (pl. 40, Guanajuato, Church of San

Felipe Neri), signed and dated 1645, in which two young

female donors are depicted with hands clasped in prayer,

looking out at the viewer from the lower left foreground.163

These two girls are also dressed in finery, sporting a

162
Katzew 2004, 69, who cites Efraín Castro Morales, ―Los
cuadros de castas de la Nueva España,‖ Jahrbuch für
Geschichte von Staat, Wirtschaft und Gesellschaft
Lateinamerikas, no. 20 (1983), 679-80.
163
See Ruiz Gomar in Denver 2004, 146.

121
proliferation of pearls, jeweled headdresses, and rings and

bracelets with more pearls and gemstones.

By the time Rodríguez Juárez painted his female donor

into the composition with Saint Rose of Lima, the tradition

of depicting young women in Spain‘s American territories in

this way had taken hold. Other slightly later examples

include the anonymous portraits of Isabel Rosa Caterina de

Ceballos Villegas (pl. 41, circa 1730, private collection,

Mexico City), and María Juliana Rita Nuñez de Villavicencio y

Peredo (pl. 42, circa 1735, private collection, Mexico City)

in which the sitters wear embroidered dresses of Asian silk,

Flemish or French lace, and an abundance of Caribbean

pearls.164

The portrait of a Young Woman at a Harpsichord (circa

1720, Denver Art Museum, Collection of Frederick and Jan

Mayer, pl. 43) represents another aspect of the emerging

tradition of female portraiture in New Spain. Like the donor

portraits, this young lady (who appears around the age of

fourteen) is depicted wearing an elaborate hoop skirt of

embroidered Asian silk, trimmed with lace collar and sleeves,

with gold bracelets featuring dozens of large pearls on each

164
Museo Poblano de Arte Virreinal, Retrato novohispano 1999,
cats. 8 and 13.

122
wrist. She also has pearls in her wig, set into floral

appliqués, and small pearls set into silver rings on several

of her fingers. Around her neck is a gold choker with a

cruciform pendant set with diamonds or emeralds (both of

which were mined in the Americas).165

Perhaps the most striking aspect of this portrait is

that the young subject stands before a harpsichord, pointing

with her left hand at a piece of sheet music on the register

above the instrument‘s keyboard. The perspective of the

picture is tilted slightly forward, which was not uncommon in

viceregal portraiture throughout the Americas and was

employed to improve the visual clarity of larger

compositions. The young lady represents the height of Mexican

fashion, a couture crossroads of the finest of materials from

Asia, Europe and the Americas. Her accessories, including the

closed fan, the chiquiador on her temple, the cross around

her neck, her wig (or powdered hairstyle) and her expression

all speak to her sophistication, properness, and gentility.

With the inclusion of the harpsichord, which alludes to the

165
For the mining of emeralds and pearls in the Spanish
Americas, see Michael A. Brown, ―Selected Objects from the
Stapleton Foundation Collection of Latin American Colonial
Art,‖ in The Arts of South America 1492-1850: Papers from the
2008 Mayer Center Symposium at the Denver Art Museum, ed.
Donna Pierce, (Denver: Denver Art Museum and University of
Oklahoma Press, 2010).

123
sitter‘s high degree of education, the intent of the portrait

is clear: this young lady represents the essence of

sophisticated Creole society.

Portraits of Youth and their Families

The Portrait of Fernando Frayle Navas at age thirteen

(pl. 44, 1763, Frederick and Jan Mayer collection, Denver) is

unusual for a number of reasons.166 While pictures of children

were not uncommon in eighteenth-century New Spain, most

depictions are of younger subject. This is an image of

striking simplicity at a time when the growing wealth of the

elite classes in New Spain was highlighted in portraiture

through the inclusion of finery such as jewelry, imported

clocks and embroidered silks. As we have seen, portraits of

young females included even more elaborate fashions and

166
The inscription is transcribed: ―Don Fernando Frayle
Navas, hijo del lugar de San Cristobal, jurisdicción de la
villa de Cuéllar obispado de Segovia; colegial filosofo en el
real y primitivo del señor San Nicolas Obispo en este ciudad
de Valladolid, obispado y provincia de Michoacán. De edad de
13 años, cumplidos en este [año] de 1763.‖ [Don Fernando
Frayle Navas, native son of the town of San Cristobal in the
jurisdiction of the town of Cuéllar in the diocese of
Segovia. Schoolboy in philosophy at the Royal and ancient
[college] of Señor San Nicolás Bishop in this city of
Valladolid [Morelia] in the diocese and province of
Michoacán. At the age of 13 years, celebrated in this year of
1763.]

124
accessories. Don Fernando is presented in the dark blue gown

that signifies his baccalaureate of theology. The rest of his

attire does little to draw attention away from his likeness:

his shoes are fine yet simple, as is his black cassock and

white collar. In his right hand, he holds a biretta (a four-

cornered clerical cap) while the left rests on his breast.

The sole sumptuary item is on the pinky finger of this hand;

it is a gold ring signifying his education and his imminent

entry into Church life. The scarcity of pictures such as this

is even more marked in the face of the huge proliferation of

contemporaneous portraits of adolescent females, who were

often depicted upon their entry into the cloistered life in

highly sumptuous fashion. These paintings, now known

collectively as monjas coronadas (crowned nuns), became

wildly popular among the elite classes in New Spain from

around 1720 on. Most of such works depict their teenage

sitters wearing a tiara of fresh-cut flowers and lavish dress

while holding crucifixes or various devotional sculptures.167

Don Fernando, however, is depicted at an age similar to

many of these monjas coronadas, and most closely resembles

those portraits of young nuns that have consciously eschewed

167
See Alma Montero Alarcón, Monjas coronadas (Mexico, D.F.:
Consejo Nacional para la Cultura y las Artes, 1999), for more
examples of such pictures.

125
ostentation and display. Two of the best examples of such

portraiture are by Miguel Cabrera: the Capuchin Sor María

Josefa Agustina Dolores Teresa de Arozqueta (pl. 33, Museo

Nacional del Virreinato, Tepotzotlán) and Sor Ana María de

San Francisco y Neve (church of Santa Rosa Viterbo, sacristy,

Querétaro). Both pictures share numerous similarities in both

style and composition with that of the young Fernando Frayle

Navas and were painted in 1759, only four years earlier. In

all three, the subject is presented in stage-like space

stripped of nearly all superfluous detail and consisting

mainly of a tiled floor and a dark, unadorned back wall.

Although each likeness is accompanied by the ubiquitous

biographical inscription found throughout the portraiture of

New Spain, there is little else to distract the viewer‘s

attention from the sitter‘s countenance. All three pictures

also rely on a similar, dark red ground to create a

shimmering quality of the paint surface, especially in the

depiction of the background.

The inscription in the Don Fernando portrait, like that

of Sister Agustina Arozqueta, is contained in a whimsical

plaster rocaille frame, which is reminiscent of

contemporaneous mirror frames but is likely a product of the

artist‘s imagination. Similar asymmetrical frames, sometimes

126
found in portraiture in Seville at the time, appear

throughout Cabrera‘s work, notably in his portraits of Pope

Benedict XIV (1759, Church of Santa Prisca de Taxco,

Guerrero), Ferdinand VI (pl. 45, 1751, Museo de la Basíca de

Guadalupe, Mexico) and Don Miguel Alonso de Hortigoza (1761,

Museo Nacional de Historia, Mexico,).168 Likewise, other

idiosyncrasies in the Denver picture are reminiscent of

aspects of Cabrera‘s art. While Cabrera was an unquestioned

master of the depiction human facial characteristics, he was

erratic when it came to the modeling of hands. Even in his

best work, such as the casta painting of De español y de

india (1763, Private Collection, Mexico) the results can be

unconvincing.169 In some appropriate circumstances, such as

with Sister Agustina or his Portrait of Lieutenant Colonel

José Velásquez de Lorea (1751, Church of Santa Rosa Viterbo,

Querétaro) he avoided the problem by hiding his subjects‘

168
Similar frames with inscriptions appear in Spanish
pictures of the same period, especially in Seville, the port
city that was the gateway to the Spanish Americas. See for
example Andrés Rubira‘s Portrait of José Cervi (1734, Real
Academia de Medicina, Seville). Please see Enrique
Valdivieso, Pintura barroca Sevillana (Seville: Guadalquivir,
2003), 551. See also Fray Miguel de Herrera‘s portrait of
Pope Benedict XIV (Museo de la Basílica de Guadalupe,
Mexico).
169
See Katzew, Ilona, Casta Painting: Images of Race in
Eighteenth-Century Mexico (New Haven and London: Yale
University Press, 2004), 116.

127
hands entirely.170 In the case of Don Fernando, the hands are

simplified so as not to attract undue attention. Another

detail reminiscent of Cabrera‘s technique may be found in the

extended right index finger of the hand holding the biretta.

This is a convention seen in other works such as Cabrera‘s

Portrait of the Count of Santiago de Calimaya (1752, Brooklyn

Museum of Art, New York).

Perhaps the most striking characteristic of the canvas

is the sensitivity the artist achieves in his portrayal of

the young seminarian. Don Fernando‘s confident demeanor is

balanced by a modesty that produces a sympathetic and warm

portrayal rather than one of arrogance or hauteur. The

bright and supple treatment of the face, especially in the

pinkness of his cheeks and the slightly pursed lips, is a

hallmark of Cabrera‘s style, and recalls works such as the

portrait of Velásquez de Lorea (who appears in his late

twenties) or that of Doña Bárbara de Ovando y Rivadeneyra

with her Guardian Angel (Private collection, Mexico City).171

170
In other cases, the evidence of Cabrera‘s struggles with
the modeling of hands and fingers is apparent in visible
pentimenti. See for example his Portrait of the Archbishop
Juan de Zumárraga (Museo de la Basílica de Guadalupe, Mexico,
D.F.).
171
Tovar de Teresa, Guillermo, Miguel Cabrera: pintor de
cámara de la reina celestial (Mexico, D.F.: Grupo Financiero
InverMexico, 1995), 232 and cat. 300.

128
In the case of Don Fernando, the artist shows no attempt to

hide the subject‘s youth or present him as a miniature adult.

Rather, we are presented with a true-to-life boy who has just

completed an important first stage of his educational and

religious development. Most significantly, Cabrera was the

painter most known for portraits of such heightened

simplicity. For a family such as the Navas, who were already

familiar with the work of a prestigious portraitist such as

José de Páez, Miguel Cabrera would have been the best choice

for such a commission.

Born in 1750, young Fernando made the grueling journey

at age seven to New Spain with his uncle, Fernando Navas

Arnanz (whose portrait by José de Páez is also in the Mayer

collection in Denver) from their native town of Cuéllar in

Segovia (Spain). Unfortunately, very little is known of the

younger Fernando‘s later life. While most Church dignitaries

traveled with numerous relatives and friends in their trans-

Atlantic entourages, it is unclear whether any family members

other than Fernando accompanied his uncle to Morelia (called

Valladolid then) after his appointment to the Cathedral

chapter. It was common for boys in Spain and Mexico to

dedicate themselves to church service from an early age and

Don Fernando likely was destined for the ecclesiastical life

129
from birth. Should his parents have remained in Cuéllar

during his upbringing in Mexico, it is tempting to imagine

that this portrait – an image of family pride and progress –

was an export commission intended for them.

Don Fernando‘s uncle, don Fernando Navas Arnanz (pl.

46, Denver Art Museum, Frederick and Jan Mayer collection,

Denver), is commemorated in a canvas by José de Paez, in

which the artist presents his subject in a composition

favored by many prelates and members of the Church hierarchy:

the sitter is seen full-length in a study, surrounded by

objects that refer to his office and intellect. In his proper

left hand, he holds a book. This type of portrait follows the

tradition established in the early seventeenth century by

such artists as Alonso López de Herrera and Baltasar Echave

Orio. As with many such portraits, a glimpse of Navas

Arnanz‘s biography is provided in a lengthy biographical

inscription enclosed in an ornate cartouche that rests

against his desk.172 According to the inscription, don

172
The inscription reads: ―El Liciendo Don Fernando Navas
Arnanz, natural de la villa de Cuellar, en el obispado de
Segovia, cura economo de San Martín y Modian, propio del
lugar de Fuentes, y de la parroquía de Santa María de la
Cuesta, abad del cabildo ecclesiastico de Valdelobingo
después del cabildo de la Villa de Cuellar permanecido hasta
el año de 1757, en el que fue nombrado racionero de la Santa
Catedral de Valladolid en este obispado de Michoacán en la

130
Fernando was born in the town of Cuéllar, Spain, located

north of Madrid about midway between Segovia and Valladolid.

The inscription identifies the sitter as a university-

educated scholar (―Liciendo‖ refers to his baccalaureate of

law), whose assignments in Spain included the financial

oversight of several parishes and other administrative

positions in the region near his birthplace. In 1757, Navas

Arnanz was named racionero (prebendary) of the cathedral in

Valladolid in Mexico (now Morelia), located in the state of

Michoacán. Thus, Navas Arnanz became the chief financial

officer of the cathedral, and in this capacity oversaw

revenue, salaries, and clergy-members‘ benefices. It appears

from the wording of the picture‘s inscription that the

cathedral‘s governing council (the cabildo, or chapter) was

responsible for the portrait‘s commission. Because such

portraits often commemorated the assumption or tenure of

certain ecclesiastical positions, it is possible to date the

Nueva España.‖ Translation: ―The Licentiate Don Fernando


Navas Arnanz, native of the town of Cuéllar, in the bishopric
of Segovia; vicar and parish administrator of SS. Martín and
Modrían, also of the town of Fuentes and the parish of Santa
Maria de la Cuesta; abbot of the ecclesiastical council of
Valdelobingo, followed by the same position in the parish
council of the town of Cuellar where he remained until the
year 1757, in which he was named prebendary of the Cathedral
of Valladolid [Morelia] in this diocese of Michoacán in New
Spain.‖

131
picture with some security to within a decade of Navas

Arnanz‘s appointment as racionero in 1757.

This proposed date corresponds accurately with the span

of José de Páez‘s artistic career. The most prominent

portraitist of the second half of the eighteenth century,

Paez‘s style reached its maturity in the 1770s. The likeness

of Don Fernando Navas Arnanz, especially compared to Páez‘s

later portrait of the Archbishop-Viceroy Alonso Nuñez de Haro

(pl. 20, 1773, Wadsworth Atheneum, Hartford, Connecticut),

provides insight into a transitional phase in the artist‘s

development.173 As in the Hartford portrait, the sitter is

arranged in a life-sized, full-length setting that features

an array of books, rich drapery, a coat of arms and lavish

furniture. However, the exuberance with which the artist has

executed the cascades of drapery in the Denver picture stands

in contrast to the subdued and simplified depiction in the

Hartford canvas, which was painted about a decade later

during a time when ideals of neo-Classicism were coming to

the forefront in New Spain.

173
Although the sheer number of portraits of Nuñez de Haro
prohibit listing all of them here, notable examples are in
the Museo Nacional del Virreinato, Tepotzotlán and the Museo
de la Profesa, Mexico City. The Hartford canvas is discussed
more fully by Rogelo Ruiz Gomar in Denver 2004, 253-55.

132
Details of José de Páez‘s biography remain scarce,

although we know that he was born in Mexico City in 1720, son

of Bartolomé de Páez. His body of work reveals a prolific and

talented painter, especially in the area of portraiture.

While Manuel Toussaint derided his tendency (especially in

religious works) to include one fine figure while leaving the

rest utterly worthless, Paez was certainly capable of

passages of brilliance.174 Besides the Denver and Hartford

pictures, an unpublished oil-on-copper of the Jesuit Padre

Francisco de Gerónimo (sacristy, church of La Profesa, Mexico

City) attests to his facility with the brush and his mastery

of depicting facial characteristics.175 Paez‘s success as a

portraitist was not limited to New Spain: demand for his work

spread as far as Venezuela, Guatemala, and Peru. His

portraits were also presumably sent to Spain.

Navas Arnanz‘s library, carefully depicted so that many

of the titles are at least partially legible, includes

several identifiable volumes that refer to his education,

intellect and spiritual devotion. The collection includes a

set of royal decrees covering the Indies, an edition of

174
Manuel Toussaint, Pintura Colonial en México (Mexico,
D.F.: Universidad Nacional Autónoma de México, 1965), 178.
175
This small picture has not been published and is signed
―Jo. de Paez facit en Mexico.‖

133
Conradus (a thirteenth-century Cistercian scholar), and a

three-volume corpus of Spain‘s civil law code issued by

Philip IV in 1640.176 Also prominent is a two-volume edition

of the Corpus juris civilis, or Digestum Novum, a sixteenth-

century compilation of Roman civil law.177 The inkpot and

writing utensils on the table refer to his duties as

racionero, while the coat-of-arms reminds the viewer of his

standing among the Spanish elite. While some scholars have

suggested that timepieces in such portraits serve as mementi

mori, or rather unsubtle reminders of the passage of earthly

life, the clock on the writing table in this picture is

instilled with a specifically colonial significance. Clocks

of this quality – often made in England – were rare luxury

objects in New Spain and elsewhere in the Spanish Americas at

176
The legal code was drawn up originally under Philip II and
re-issued in 1640 by Philip IV. Commonly known as the Nueva
recopilación, the corpus‘s official title is Recopilación de
las leyes destos reynos, hecha por mandado de la Magestad
Católica del Rey don Felipe Segundo…que después de la ultima
impressión se han publicado por la Magestad Católica del Rey
don Felipe Quarto el Grande nuestro señor, (Madrid: Catalina
de Barrio y Angulo y Diego Diáz de la Carrera, 1640).
177
The full title of this edition, known commonly as the
Corpus juris civilis, is Digestum Nouum: Pandectarum iuris
ciuilis…sextae partis reliquum ac septimam eandémque
nouissimam Digestorum partem continens (Lyons: Apud Hugonem à
Porta, 1551-53).

134
the time.178 Thus, not only do the volumes in the library

attest to the intellectual quality of the sitter, the clock

and the silver inkwell (along with the coat-of-arms) attest

to his wealth and serve to reinforce his standing in New

Spain‘s colonial hierarchy.

Another portrait of a teenaged subject is that of Don

Francisco de Orense y Moctezuma by an unidentified painter

(pl. 48, 1761, Denver Art Museum, Frederick and Jan Mayer

Collection). This life-sized composition is striking for its

inclusion of the sitter‘s dog, the rare presence of a

landscape in the background, and the young man‘s remarkable

lineage.179 Though he wears a powdered wig, an elongated braid

tied with a black ribbon is visible running down his back to

the scabbard of his rapier. Don Francisco‘s mother, the tenth

marquise of Cerralbo, was born in 1712 and married Francisco

178
For a discussion of the significance of timepieces in
colonial portraiture, please see my entry in Philadelphia
2006, 454.
179
The inscription in the cartouche on the floor reads: ―El.
Exmo. Señor Dn. Francisco de Orense, Motezuma, deel Castillo,
y Guzman, Conde de Villalobos, Hijo Postumo, y Unico deel
Señor Dn. Francisco de Orense, y Motezuma, e el exma. Señora
da. Maria Manuela Motezuma, Nieto, de Silva, Marquesa de
Zerralbo, y Almarza. Año de 1761.‖ Tanslation: ―The Most
Excellent Señor Don Francisco de Orense y Moctezuma del
Castillo y Guzmán, Count of Villalobos, sole and posthumous
son of Señor Don Francisco de Orense y Moctezuma and the Most
Excellent Señora Doña Maria Manuela de Moctezuma Nieto de
Silva, Marquesa of Cerralbo and Almarza. The year 1761.‖

135
de Orense y Moctezuma in 1736. According to genealogical

records, Don Francisco was born in Salamanca sometime after

1742, making his adolescent appearance in this portrait

consistent with the inscribed date of 1761. The young count

was not to marry until the relatively late age of 32, when he

wed Maria Luisa de la Cerda Cernesio in Valencia, Spain on 4

Octuber 1774. No mention is made of his later title of

Marquis of Cerralbo because he did not inherit this from his

mother until she died in 1787.180 Don Francisco followed his

long-lived mother to the grave only two years later at the

age of 47.

Don Francisco‘s family, which had numerous ties to some

of the most powerful noble houses of Spain, had a long

history in Mexico. Rodrigo Pacheco y Osorio (c. 1565-1640),

IV marquis of Cerralbo, served as viceroy of New Spain from

1624-1635.181 Pacheco y Osorio‘s viceregency is one of the

most significant (and most studied) of the seventeenth

century as he acted as Philip IV‘s hand-picked agent to

settle the increasingly violent rivalry between the previous

180
Maria Manuela Moctezuma died on 6 June 1787 in Salamanca.
181
Please see C. R. Boxer‘s review of Hanke, Lewis, and Celso
Rodríguez, Guia de las Fuentes en el Archivo General de
Indias Para el Estudio de la Administracion Virreinal
Espanola en Mexico y en el Peru, 1535-1700 (Koln/Vienna,
1977) in Journal of Latin American Studies 10 (1978), 361-62.

136
viceroy and his political nemesis, the archbishop of Mexico.

Pacheco y Osorio was a consummate statesman and courtier, and

upon his return enjoyed numerous appointments from Philip IV.

The death of his son without heir allowed the Cerralbo title

to fall to the Nieto de Silva branch of the family, which

united the houses of Cerralbo and Almarza.182

Seven generations separate Don Francisco de Orense y

Moctezuma from the Aztec king Moctezuma II‘s daughter, Isabel

(11 July 1510 – 1550). Isabel married Juan de Cano Saavedra,

a native of Cáceres (Spain), in Mexico City in the year 1532.

It was was Isabel‘s third marriage to a Spaniard (sixth in

total) and the most enduring; together for the next twenty

years, they produced five children.183 Isabel de Moctezuma

and Juan de Cano‘s son, Juan Cano de Moctezuma (1536 – 1579),

returned to the ancestral home in Extremadura, where he

182
For documents relating to Pacheco y Osorio as viceroy,
please see Lewis Hanke and Celso Rodríguez (eds.), Guía de
las fuentes en el Archivo General de Indias para el estudio
de la administración virreinal en México y en el Perú 1535-
1700, 3 vols. (Köln and Wien: Böhlau Verlag, 1977), vol. II,
142-157.
183
Donald E. Chipman, Moctezuma‘s Children: Aztec Royalty
under Spanish Rule, 1520-1700 (Austin: University of Texas
Press, 2005), 52. According to Chipman, ―Spaniards viewed
Isabel Moctezuma as the principal heir of the late emperor,
Moctezuma II…she received lucrative revenues of one of the
cities that had formed the Triple Alliance of the Aztecs.‖ In
this sense, she was an encomendiera benefiting from the
services of her native people.

137
married a Spanish woman of minor nobility in 1559. Juan‘s

brother, Pedro Cano de Moctezuma, also returned to Spain and

married in Córdoba. The Cáceres and Córdoba branches of the

Moctezuma line were joined only a generation later when

Pedro‘s daughter married his brother Juan‘s daughter. The

mother and father of the present sitter, Don Francisco, Count

of Villalobos, were both descendants of this original

marriage of first cousins.184

It was customary, especially during the second half of

the eighteenth century, for families of Spanish (peninsular)

nobility and the creole elite in New Spain to commission

portraits of their offspring at significant moments of their

young lives. The best known type of commemorative

portraiture is the tradition of the so-called monjas

coronadas. However, other rites of passage are recorded,

such as collegiate commencement, marriage, and professional

and social promotion (including awards of title). The

portrait of Don Francisco and his greyhound fits squarely

into this tradition, but the painting is nevertheless highly

184
In fact, the young count‘s parents shared a set of
grandparents. Of course, this situation was not uncommon
among Spanish and other European nobility during this time
period. For an account of Moctezuma‘s heirs immediately
following the Spanish conquest of Mexico, please see Chipman
2005, 45.

138
unusual for a number of reasons, not least of which for the

artist‘s magnificent handling of the subject. The inclusion

of a tropical landscape, seen through the portico on the

composition‘s right side, is seldom found in contemporaneous

portraits in Mexico. Landscapes, though rare, are found in

examples of the same period by artists in Puerto Rico and

Lima, Peru.185

Don Francisco, the young count of Villalobos, inherited

his title from his mother, who also held the titles of

Marquesa of Cerralbo and Almarza. The living descendant of

the subject of the portrait is Don Fernando de Aguilera y

Narváez, Count of Villalobos, who succeeded to the titles XX

Marqués de Cerralbo and XV Marqués de Almarza in 1982.

Perhaps the best known descendant of this family was the XVII

Marquis of Cerralbo, Enrique de Aguilera y Gamboa (1845-

185
For example, José Campeche (San Juan, 1751-1809) composed
many of his portraits outdoors, and Pedro José Díaz (Lima,
active 1765-1810) also incorporated landscapes, often visible
through porticos similar to that seen here. For Campeche see
Teodoro Vidal, José Campeche: Retratista de una Época (San
Juan, PR: Ediciones Alba, 2005); for Díaz and portrait-
painting in Lima, see my entry on the Portrait of Doña Rosa
María Salazar y Gabiño, condesa de Monteblanco y Montemar in
Philadelphia 2006, 454; and Suzanne L. Stratton-Pruitt,
Virgins, Saints and Angels: South American Paintings 1600-
1825 from the Thoma Collection (Stanford, CA: Skira, in
association with The Cantor Center for Visual Arts at
Stanford University, 2006), 210-211.

139
1922), the famed politician, intellectual and collector.

Having been appointed senator in 1885 by Carlos de Borbón,

the pretender to the Spanish throne, he finally left politics

in the wake of the dissolution of the Spanish empire in 1898.

From that point, he dedicated himself to acquiring a

collection of art and artifacts emulating those he had seen

in Italy, and to writing on Spanish history as a member of

both the Royal Academy of History and the Academy of San

Fernando (Fine Arts). Today, his collection is housed in the

Museo de Cerralbo in Madrid, and includes works by El Greco,

Ribera, Zurbarán, Van Dyck and Luis Paret y Alcázar (who

himself was partially responsible for training the great

Puerto Rican painter, José Campeche).186

Seats of the house of Cerralbo are found in both Spain

and Mexico. In Mexico, the town‘s name is spelled Cerralvo,

which is consistent with sixteenth-century Spanish

orthography.187 Cerralvo, located in Nuevo Leon, was known for

its mining, which is how the family secured its fortune in

186
The Museo de Cerralbo is overseen by a board of Trustees
that includes the current marquis, the archbishop of Madrid,
and the president of the Supreme Court.
187
The founding of the Real Academia Española in 1713 was an
attempt to reform language and spelling not only in the
Iberian peninsula, but also in Latin America. The standards
established by the academy, which continue to develop today,
are not always adhered to in Mexico and other areas of the
Spanish Americas.

140
the colonies. It is likely that this portrait represents the

young man amidst the family holdings in Cerralvo, which he

had inherited after his uncle‘s death in 1752. As male heir

to the Cerralvo estate and mines, he would have been in a

position to travel there around the time the picture was

painted in 1760 or 1761. His stay in Mexico, during which he

would have overseen silver mining production, may help to

explain why he did not marry until his return to Spain.

Although he would not officially inherit the Cerralbo title

until 1787, he appears to be acting upon his widowed mother‘s

behalf by traveling to New Spain in order to supervise the

family‘s assets in the region.

The picture itself is a remarkable example of colonial

portraiture. Because of the sitter‘s circumstances, it has a

markedly Spanish appearance to it, including the

expressionless, powdered face, the tidy wig and the presence

of the greyhound. However, certain aspects are decidedly

criollo. His wig partially obscures an exceedingly long

braid of dark brown hair that nearly reaches the hem of his

embroidered jacket, while the cartouche on the floor

identifies him, his family and his titles, for posterity.188

188
The placement of the inscription follows a precedent set
in the colonies in the early seventeenth century by Alonso

141
In all likelihood, the picture commemorates his arrival and

subsequent administrations of the family estate, and who

better to accompany the young man on this journey but his

trustworthy, four-legged companion.

Portraits of well-to-do merchants and business owners

abounded in the second half of the century. One fine example

is Ignacio Estrada‘s portrait of Don Juan Sastre y Subirats,

which is dated 1788 (pl. 49, Frederick and Jan Mayer

Collection, Denver). Unfortunately little is known of this

Catalan businessman other than the town and date of his

birth, and his occupation as a merchant residing in Mexico

City during his adulthood. The painter, Ignacio Estrada,

presents the sitter as a sophisticated gentleman situated

before a red swag of velvet drapery in an almost unfurnished

antechamber. The sitter is depicted as though he is formally

welcoming a visitor to his home.189 While the room itself is

not opulent, the sitter‘s dress, his sword, the clock, and

the marble-topped table attest to his wealth and nobility

without distracting the viewer from the likeness of the

López de Herrera; see his Archbishop García Guerra (1609,


Museo Nacional de Virreinato, Tepotzotlán).
189
While many Spanish colonial portraits fall into this
―guest reception‖ type, perhaps the best known format of
secular male portraiture situates the subject standing or
sitting in his study, surrounded by books, a writing desk,
and a coat of arms.

142
sitter himself. While his maternal surname was well-

established in Catalonia (Subirats is a municipality outside

Barcelona), and ―Sastre‖ (meaning ―tailor‖ in both Catalan

and Spanish) was known from Barcelona to Madrid, these names

were rarely found in Mexico during the viceregal period.

Sastre y Subirats hailed from the town of Santa Maria de

Piera, part of the metropolis of Barcelona.190

The inscription in the cartouche at the lower left of

the canvas makes clear reference to the sitter‘s date of

birth, 8 May 1738, and the date of the picture‘s completion

(8 May 1788), which together indicate that the picture was

commissioned to commemorate Sastre‘s fiftieth birthday. The

commemorative nature of the picture also allows us to

securely date the picture to the first half of the year 1788.

This unusually precise dating is not possible in many

portraits of the colonial era because often they bear only

the date of the sitter‘s death, leaving open the possibility

that the painting was executed post mortem. Other details

found in the composition highlight the personal nature of

190
The parish church of Santa Maria de Piera, where the
sitter was baptized, is still active and even maintains a
website for its parishioners. The municipality of Subirats,
outside Barcelona in the Penedès Valley, is best known for
the quality of its winemaking. See
http://www.parroquiadepiera.com.

143
this portrait. For example, the correspondence that Subirats

holds in his left hand is addressed to him and bears the

initials ―I.S.M.P.B.‖. In this case, the initials act as a

form of postmark and stand for the Iglesia de Santa Maria de

Piera, Barcelona. The references to the parish makes clear

the sitter‘s devotion to Santa Maria de Piera, it also

suggests that the picture was destined for the church

itself.191

The Subirats surname is ancient and emerged first in

connection with Catalan nobility. The union of Elvira de

Subirats and Armengol VIII, count of Barcelona-Urgell in the

twelfth century, produced a daughter, Aurembiaix in 1196.

The countess Aurembiaix of Barcelona in turn married Pedro I

of Portugal in 1229, unifying two of the most significant

dynasties on the Iberian peninsula. By the seventeenth

century, the principality of Catalonia was facing economic

191
The use of portraits such as this one, in the context of
devotion (i.e., financial support) to a particular
confraternity or parish, was common in both Spain and New
Spain. For example, the series executed by Juan José Esquivel
for the confraternity of the Santísimo Cristo de Burgos in
Mexico City hung in the chapel itself until it was removed to
be housed in the Museo Nacional de Historia. See Michael A.
Brown, ―José Mariano de Farfán de los Godos y Miranda‘s
Portrait of Fernando González de Collantes Zevallos,‖
unpublished report, Mayer object files, Denver Art Museum
(Frederick and Jan Mayer Collection, Denver).

144
decline and political unrest. None other than Juan de

Palafox y Mendoza, on a visitation to Barcelona on behalf of

the count-duke of Olivares, remarked that the city council

was run by merchants and artisans and was dangerously hostile

to the Crown. By 1640, armed revolts erupted in both

Catalonia and Portugal. The same occurred in the eighteenth

century during the War of Spanish Succession, when the

Catalans sided with England and Austria. Philip V rewarded

Barcelona for her disloyalty by prohibiting the use of the

Catalan language and restricting trade. The ban on trade

between Catalonia and the Americas was not lifted until 1778,

and it is in this year or shortly thereafter that Juan Sastre

y Subirats likely left for the lucrative shores (and mines)

of New Spain in order to take advantage of this newly-opened

trade route.

The objects arranged on the tabletop include a leather-

bound volume (perhaps a ledger), a silver inkwell and feather

pens, the sitter‘s tri-corner hat, and a mantle clock in gold

rocaille. The table itself is ornately carved in the rococo

tradition and topped with an inlaid marble surface. The clock

is signed by its manufacturer, ―DavHubert London.‖ David

Hubert the Elder joined the clockmakers‘ guild in London in

1714, and together with his son, who joined the firm in 1727,

145
was among the leading clockmakers of eighteenth-century

England.192 The market for Hubert clocks extended to Spain as

the father-son firm employed an agent offering their clocks

there. Their clocks continue to turn up on the Spanish market

to this day. The prominence of the mantle clock in the

portrait‘s composition, which overtly emphasized the wealth

and standing of Sastre y Subirats, may have also represented

a discreet allusion to the sitter‘s political loyalties in

that England had thrown its support behind Catalonia – and

Catalans themselves continued to be treated with distrust in

the colonies. It appears that Juan Sastre y Subirats must

have returned to his native Barcelona at some point following

the execution of the painting – and after he had made his

fortune in the colonial American market.193

One further sub-genre that became widespread in

eighteenth-century New Spain was the funerary portraiture of

192
Thanks to John Carlton-Smith, the antiquarian clock dealer
in London, for furnishing this information regarding David
Hubert and his firm‘s connection to Spain. In his words,
―Hubert clocks are always of the highest quality.‖ Carlton-
Smith dated the clock in the Mayer portrait to mid-century,
meaning that it was likely designed by David Hubert II, who
took over the company in 1743.
193
Michael A. Brown, unpublished object report, Mayer object
file, New World Department, Denver Art Museum. I include a
genealogy of descendents of Subirats, which makes it clear
the man returned to his native Barcelona and his descendants
did not return to New Spain.

146
children. The portrait of Don Mariano Francisco de Cardona

(pl. 50, ca. 1768, San Antonio Museum of Art, Texas), is by

an unidentified Mexican painter and depicts its young subject

on a funerary bier. The picture is an example of a type that

had an established tradition in Europe, especially Spain. The

genre took on a character of its own in Mexico, where the

subjects are depicted as miniature members of the clergy or

archangels.194 As in the depictions of crowned nuns, portraits

like that of Mariano Francisco de Cardona reflect the purity

and piety of the sitter as well as the social and religious

status of his or her family.

Conclusions

In many ways, this rise in portrait commissions in New

Spain parallels the Golden Age of Dutch painting, during

which the growing wealth of the merchant classes resulted in

the production of huge quantities of portraiture. It is

difficult to pinpoint a specific date that the society

portrait began to emerge in full force in New Spain, but it

occurred sometime in the first two decades of the eighteenth

century, meaning that the earliest commissions seem to have

194
Please see my entry in Philadelphia 2006, 394.

147
coincided with the emergence of the genres of casta painting

and the monjas coronadas in Mexico.195

In the years immediately following Rodríguez Juárez‘s

depictions of the duke of Linares, archbishop Lanciego, and

the Saint Rose of Lima with Female Donor, there was an

explosion of portrait commissions in Mexico City and other

economic centers in New Spain. The images of crowned nuns

have attracted considerable recent scholarly attention.196

These paintings, like those known as casta paintings seem to

be inextricably tied to issues of Mexican identity. While

both the monja coronada and casta genres were found in other

areas of the Spain‘s American empire; the popularity of such

images in Mexico is unmatched. Beyond the quantity, these

pictorial types lend themselves particularly well to gender-

and race-specific inquiry, as well as academic methods that

employ social anthropology and feminist or post-colonial

theory. These factors help to explain why numerous

monographic studies of both castas and crowned nuns have been

195
Ilona Katzew has identified the earliest casta series, of
which four canvases are known, one of which (Collection of
Frederick and Jan Mayer, Denver) is signed ―Arellano‖ and
dated ―17011.‖ See Katzew 2004, 9-11.
196
See especially Córdova (2006) and also Alarcon 2008, which
includes a CD-ROM database of interactive materials and a
searchable database of 119 portraits of nuns.

148
published in the previous two decades, while none has been

produced that focuses on the secular, or civil, female.

Civilian and domestic portraits in New Spain feature

Spanish and criollo men, women, and children of Mexico‘s

emerging elite, thus, with a very few exceptions, these

sitters were racially homogenous,197 wealthy, and members of

what have been dubbed Mexico‘s ―Great Families,‖ whose

patriarchs have tended to be judged through modern eyes as

either the engineers or the willing beneficiaries of the

social injustice inherent to the colonial apparatus. This may

help explain why the portraiture of the colonial elite in

Mexico has attracted so little scholarly attention.198

One of the most significant changes that occurred was

the sudden importance of the nuclear family in colonial

portraiture. One can only speculate why the family did not

197
The vast majority of painted portraits feature Spanish or
criollo (i.e., Caucasian) sitters. There are many notable
exceptions, such as the portrait of Sebastiana Iñés Josefa de
San Agustín, an Indian noblewoman (1757, Museo Franz Mayer,
Mexico City).
198
A prime example is the portrait of Doña Rosa María Salazar
y Gabiño, condesa de Monteblanco y Montemar (Huber
Collection, New York), which I have attributed to Pedro José
Díaz. Together with her husband, the sitter owned one of the
largest slave populations in the Viceroyalty of Perú. See my
entry in Revelaciones 2006, 462 (my entry in the English
edition, Philadelphia 2006, contains an implausible
attribution to Cristóbal Lozano).

149
have an earlier artistic presence, since the family – from

conquest on – had formed the basic foundation of the economic

structure in the Spanish Americas. The family‘s emergence in

portraiture, however, does not manifest itself narrowly in

pictures of families seated together in the drawing room

(although such portraits do exist). Rather, in the early

stages of the eighteenth century, there is a rapid rise in

the interest of portraying the younger generations of the

Spanish and criollo elite. The crowned nuns are one

manifestation of this: the image of a young daughter or niece

taking the vows dressed in all manner of sumptuous finery,

often displayed in life size on canvas, reflected the piety,

prestige and wealth of her family. In some cases, the only

known portrait from certain families is that of the daughter

on the eve of her celestial nuptials, and in this sense, the

young daughter becomes a representative of the entire family.

In much the same way, depictions of young men and boys

reflected the entire family, as with the case of don Fernando

Navas, the boy depicted on the occasion of his school

graduation. Other sons were depicted during the course of

martial training, such as the portrait of Don Joaquín Sánchez

Pareja Narvaez, which is dated 1773 (pl. 51, Denver Art

Museum, Frederick and Jan Mayer collection). Having already

150
enrolled in the military academy at age 6, don Joaquín

reflects the virtue of his family.199 The letter in his right

hand is addressed to his grandparents in Cartagena de las

Indias, suggesting that this likeness was sent to his family

in South America.200

Taken as a whole, the group of paintings discussed in

this chapter attests to the importance of family, faith and

education in Criollo society in eighteenth-century New Spain.

The wide range of these pictures‘ dates, from about 1710 to

the late 1780s, serves to illustrate and highlight the fact

that the tradition of the society portrait, once established,

continued unbroken until the emergence of new academic models

in the final decade of the eighteenth century.

199
Mayer object files, New World Department, Denver Art
Museum.
200
The inscription reads: ―A mis abuelos los Señores Condes
de Santa Cruz de la Torre, Ms. ms. As., Cartegena de Indias.‖

151
CHAPTER IV

Portraiture and the

Rise of the Royal Academy of San Carlos, 1780-1800

Introduction

Portrait painting occupied a central role in the

development of the Academy of San Carlos, and directly

reflects the close ties, both political and artistic, with

the institution‘s peninsular model, the Academy of San

Fernando in Madrid. After a difficult gestational period in

which a number of initial attempts to form artists‘ academies

in Mexico were quashed, the movement finally took hold in

earnest during the last quarter of the eighteenth century

thanks to the support of both of the viceroy and the court in

Madrid. Realizing the potential advantages of exporting

Spanish academic ideals to the New World, the king himself

formally endorsed the plan. Sensing a growing inclination

toward independence (social and cultural, if not political)

in New Spain, the foundation of the Academy of San Carlos

would serve to regulate artistic trends and promulgate an

152
official (i.e., Spanish) style throughout the colony. Within

the first five years, the original faculty, which initially

had consisted of both creole and peninsular instructors in

fields such as painting, engraving and architecture, had been

replaced with a teaching staff made up entirely of Spanish

imports.201

One aspect of the portraits painted by academicians

that distinguished them from pre-existing examples found in

the colony was that they dispatched with the biographical

inscriptions that had been traditional in nearly all of

Mexican portraiture since the sixteenth century. This

development is one of the most remarkable shifts towards

continental artistic modes in any genre of painting to come

out of the academic movement‘s early years. It also signifies

an important shift in the collective outlook of the patrons

who were commissioning such pictures, for as I have argued

201
See Salvador Moreno, ―La Academia de San Carlos de Nueva
España y sus primeros maestros españoles,‖ in Actas del XXIII
Congreso Internacional de Historia del Arte. España entre el
Mediterraneo y el Atlántico, Granada, 1973, vol. 3, (Granada:
Universidad de Granada, Departamiento del Arte, 1978), 429-
433. An excellent overview of the Academy, and a brief
discussion of some of its principal and secondary members, is
found in Eloísa Uribe, ―El dibujo, La Real Academia de San
Carlos de Nueva España y las polémicas culturales del siglo
XVIII,‖ in Arte de las Academias: Francia y México siglos
XVIII-XIX (Mexico, D.F.: Antiguo Colegio de San Ildefonso,
UNAM and Conaculta, 1999), 45-58.

153
elsewhere, one reason for the prevalence of such inscriptions

was the brevity of many of the sitters‘ stays in the New

World.202 By the later eighteenth century, this was no longer

the case, and most of the sitters discussed in this chapter

were in New Spain for the remainder of their lives. This

brings up a curious paradox: while creoles and newly-arrived

Spaniards were more committed to remaining in New Spain, they

eschewed what had become a traditional hallmark of colonial

portraiture in favor of far more continental conventions.

This chapter explores the political and social significance

of this paradox and the role that the new Academy of San

Carlos played in developments in portrait painting in New

Spain.

Origins of the Academic Movement in Mexico

After the 1752 inauguration in Madrid of the Real

Academia de Bellas Artes de San Fernando, the painters in the

viceroyalty of New Spain were eager to form a comparable

202
Many officials, both ecclesiastical and political, were
not in New Spain long enough to establish generational ties
to society, so the inscriptions were a practical way of
identifying the sitters and their achievements for subsequent
viewers. I would like to thank Steven N. Orso for first
pointing this out to me.

154
institution of their own. Miguel Cabrera (1695 - 1768) and

José de Ibarra (1688 - 1756), two of the most accomplished

painters in the American colonies during the eighteenth

century, were at the forefront of this nascent academic

movement. By 1754, they had begun holding organized classes

for the study of drawing in Cabrera‘s residence. Among the

painters in this ―society of artists‖ were Juan Patricio

Morlete Ruiz (1713 — ca. 1772), fray Miguel de Herrera

(active 1729 — 1780), and the immensely talented José de

Alcíbar (active 1751 — 1803).203

This move paralleled that of the Italian sculptor, Juan

Domingo Olivieri, who held painting classes in his home in

Madrid more than ten years before the official foundation of

the royal academy took place in the Spanish capital.204

Olivieri went on to assume the directorship in sculpture at

the newly-formed Real Academia de San Fernando. Cabrera and

203
Guadalupe Jimémez Codinach, México: su tiempo de nacer,
1750-1821 (Mexico City: Fomento Cultural Banamex, 1997), 100.
For Morlete Ruiz, see the biography by Juana Gutiérrez Haces
in Philadelphia 2006, 534. For Herrera, see Toussaint 1990,
151. For José de Alcíbar, the most influential of these
three, see Donna Pierce‘s biography in Philadelphia 2006,
527.
204
José Luis Barrio Moya, ―Algunos noticias sobre la vida y
la obra del Andrés de la Calleja,‖ Academia. Boletín de la
Real Academia de Bellas Arts de San Fernando 67 (1988): 318-
19. Olivieri was, along with Felipe de Castro, one of the
original directors of sculpture at the new academy in Madrid.

155
Ibarra, however, were ultimately unsuccessful in their

efforts as the school that they founded never received formal

endorsement from the king and ultimately amounted to little

more than an informal painters‘ society. The disappointing

final result notwithstanding, the significance of this early

effort at academic organization should not be underestimated.

The events of the subsequent decades have proven that the

seed planted by Ibarra and Cabrera would ultimately bear

fruit.

The foundation of the informal drawing academy was also

based on the example of Murillo‘s academy of 1660, in which

several of the most prominent artists in Seville gathered in

order to hone their skills and promote a particular artistic

style. Organized along the lines of the traditional Italian

academy, Murillo‘s society had a written set of guidelines

and a bureaucratic hierarchy charged with overseeing the

finances of the group.205 Although the motives behind Ibarra

205
For a transcription of the Academy of 1660‘s statutes, see
José Gestoso y Pérez, Biografía del pintor sevillano, Juan de
Valdés Leal (Sevilla, 1916). Peter Cherry, ―Murillo‘s Drawing
Academy,‖ in Bartolomé Esteban Murillo (1617-1682) :
Paintings From American Collections (New York: H.N. Abrams,
in association with the Kimbell Art Museum, 2002). See also
Jonathan Brown, The Drawings of Murillo (Princeton: Princeton
University Press, 1976), for an overview of Murillo‘s academy
and its workings. For Pacheco‘s earlier academy in Seville,
see Peter Cherry, ―Artistic Training and the Painters‘ Guild

156
and Cabrera‘s ―academy‖ remain obscure, the importance of

draftsmanship, which it shared with that of Murillo, and with

Pacheco‘s earlier academic ventures, suggests a shift in

artistic taste in Mexico City. It might be argued that

although these artists enjoyed a certain degree of autonomy

from predominant styles in Spain, it made economic sense to

keep up with trends on the other side of the Atlantic so that

they would continue to enjoy the patronage of the peninsular

elite in the colonies.

The Difficult Birth of the Mexican Academy

In 1778, Charles III sent his master engraver, don

Gerónimo Antonio Gil (1731 — 1798, see pl. 52), to Mexico to

act as artistic supervisor of the Royal Mint (Casa de

Moneda).206 In his youth, Gil had witnessed the emergence of

the Real Academia de San Fernando in Madrid. Later, having

studied both painting and engraving at the Academy, Gil rose

to prominence as a member of the faculty and earned accolades

in Seville,‖ in Velázquez in Seville (Edinburgh: National


Gallery of Scotland, 1996), 67-75.
206
See Ilona Katzew, ―Algunos datos nuevos sobre el fundador
de la Real Academia de San Carlos Jerónimo Antonio Gil,‖
Memoria (1998): 31-65.

157
with his designs for commemorative medals (pl. 53).207 His

esteem at the Academy is indicated by his early project to

design and engrave the allegorical frontispiece for the

Statutes of the new institution, published in 1757 (pl.

54).208 The engraving is characterized by a highly effective

visual rhetoric that blends traditional heraldic symbols (the

crown and cross, the golden fleece) with classicizing

elements (the Roman fasces, trumpet, arrows and olive

branches) and articles of the trade (mahlstick, mallet, and

architect‘s square). In part, it was this aptitude for

synthesis that won him the king‘s admiration and ultimately

his eventual assignment to New Spain. Gil‘s adherence to neo-

classical ideals, evidenced by the style and rhetoric of his

art (pl. 55, Fall of Byzantium, 1756, Academia de San

Fernando, Madrid), and by such literary efforts as his

translation of Gérard Audran‘s treatise Las proporciones del

cuerpo humano, medidas por las más bellas estatuas de la

207
For other coins and medals designed by Gil, see Alfonso
García Ruíz, Guía de la exhibición de monedas y medallas
(Mexico, D.F.: Museo Nacional de Historia, Castillo de
Chapultepec, 1950).
208
Real Academia de Bellas Artes de San Fernando, Estatutos
de la Real Academia de S. Fernando (Madrid: R. Ramírez,
1757).

158
antigüedad, must also have had something to do with his

favorable position at court (see pl. 56, 57).209

By 1781, Gil and Fernando José Mangino, executive

director of the mint, had petitioned the viceroy Martín de

Mayorga (1721—1783) to expand the scope of the mint‘s

training facilities, until then limited to instruction in

engraving and casting techniques used in the production of

coin.210 Mayorga acted quickly and within a mere two weeks had

granted the necessary provisions for a school that included

the disciplines of painting, architecture, and sculpture.211

His decisiveness in the moment is even more remarkable

because at the time he had consulted neither the king nor the

minister of the Council of the Indies, José de Gálvez (1720-

1787).212 The foundation of the Real Academia de San Carlos de

209
Gérard Audran, Les proportions du corps humain, mesurées
sur les plus belles figures de l‘antiquité, (Paris: G.
Audran, 1683). Gil‘s translation of 1780 was published in
Madrid. Facsimile edition in Eduardo Báez Macías, Jerónimo
Antonio Gil y su traducción de Gérard Audran, (Mexico City:
Universidad Nacional Autónoma de México, Instituto de
Investigaciones Estéticas, 2001).
210
See the portrait of Mayorga, attributed to José Germán de
Álfaro, 1779, Museo Nacional de Historia, Mexico.
211
David Marley, Proyecto, estatutos y demás documentos
relacionados al establecimiento de la Real Academia de
pintura, escultura y arquitectura denominada de San Carlos de
Nueva España (1781-1802), (Mexico City: Rolston-Bain, 1984),
i-ii.
212
Ibid., ii. Gálvez, in his positions as Indies council
minister and visitor-general, oversaw all matters related to

159
Nueva España was officially established via Carlos III‘s

decree from Madrid on Christmas Day of 1783.213 By this time,

however, Mayorga had been replaced as viceroy of New Spain by

Matías de Gálvez y Gallardo (1717-1784), brother of the

afore-mentioned Visitor-General José. Matías de Gálvez, who

had earned a considerable reputation as a military commander

alongside his son, Bernardo, in Louisiana and later in

Guatemala, made his triumphal entry into the capital city of

Mexico in April 1783.214

Classes at the academy had been underway since November

1781, and Gálvez‘s most significant role in its foundation

was to expedite the king‘s formal endorsement and to

subsequently publish it in a broadsheet of 2 April 1784.215

the governance of the Americas. See the portrait of Gálvez,


anonymous artist, circa 1785, Museo Nacional de Historia,
Mexico.
213
Abelardo Carrillo y Gariel, Datos sobre la Academia de San
Carlos de Nueva España: el arte en México de 1781 a 1863,
Mexico City, 1939, 9-10.
214
Chavez, Thomas, ―Matías de Gálvez,‖ in Painting a New
World: Mexican Art and Life 1521-1821, (Denver: the Denver
Art Museum, 2004), 250. See also Carolyn Kinder Carr and
Mercedes Águeda Villar, Legacy: Spain and the United States
in the Age of Independence, 1763-1848 (Washington, D.C.:
Smithsonian Institution, 2007), cats. 19 and 22.
215
Charles III signed the formal decree in Madrid on
Christmas Day of 1783 (Carrillo y Gariel, 9-10). The academy
opened officially on 4 November 1785 although classes began
four years earlier under viceregal patronage; see Marcus B.
Burke, ―The Sculptor Manuel Tolsá,‖ in New York (Metropolitan
Museum) 1990, 490.

160
However, his involvement should not be underestimated

considering the fact that the academic movement, the first

inclinations of which had emerged in Mexico in the 1750s, was

finally ratified under his official protection. Even allowing

for the different peculiarities of the two academies‘

histories, the speed with which the movement came to fruition

in Mexico was remarkable. In Madrid, the time it took from

forming the junta preparatoria to inaugurating the new

academy was roughly eight years, whereas in Mexico less than

two years elapsed from proposal to royal endorsement (while

classes had already begun during the interim). Moreover,

Gálvez‘s support of the institution is made clear by his

instrumental role in both the planning and writing of the

statutes of the new academy.216

It was his involvement and stewardship that provided

the impetus for a life-size portrait commission of Matías de

Gálvez by the academician Andrés López (pl. 58, Museo

Nacional del Virreinato, Tepotzotlán, Mexico). The picture,

which dates from 1790-91, posthumously commemorates the

viceroy in his role as Charles III‘s surrogate patron and

216
See Estatutos, the first section of which is signed by
Gálvez; the conclusion is signed by his son and successor,
Bernardo Conde de Gálvez.

161
protector of the Academy of San Carlos.217 The canvas is part

of a small group of portraits, all painted during the span of

about a decade, that document for posterity the nature of the

academy, the personalities behind its foundation, and the

evolution of its artistic mission. The group includes three

portraits by Rafael Ximeno y Planes, who arrived from his

native Spain in May 1794 to assume directorship of the

academy‘s painting program.218 These portraits depict Gil (see

pl. 52), the sculptor Manuel Tolsá (pl. 59, Museo Nacional de

Arte, Mexico City), and the silversmith José María de

Rodallega (pl. 60, Dallas Museum of Art, on loan from a

private collection). Among related works are paintings by

Andés López and engraved portraits of Gerónimo Antonio Gil

and Matías de Gálvez published by the engraver Tomás Suria in

1785; the prints were employed as frontispieces of important

publications of the 1780s and 1790s. Rounding out the group

217
See M. A. Brown‘s entry in Denver 2004, 247-249,
especially note 1. The picture measures 226cm x 155cm and
bears no visible signature. See also the entry by Juana
Gutiérrez Haces in Philadelphia 2006, which corroborates the
attribution to López.
218
Diego Angulo Iñiguez, La Academia de Bellas Artes de
Méjico y sus pinturas españolas (Seville, 1935), 45; and
Brown, Thomas Anthony, The Academy of San Carlos of New Spain
(Durham, N.C.: Duke University, 1970), 33. See also Brown,
Thomas Anthony, La Academia De San Carlos De La Nueva Españ
a
(SepSetentas, 299-300. México: Secretaría de Educación
Pública, 1976).

162
of portraits are two official portraits of late eighteenth-

century viceroys that embody the mature neo-Classicist trends

that had taken hold at the academy by the 1790s. Apart from

the engraved portraits, each of these likenesses is unusual

in that it eschews the traditional inscriptions and instead

relies only on visual appearance and narrative iconography to

identify the sitters and their achievements. The portrait of

Gálvez was likely the first of a series of commissions from

the Academy itself to create a portrait gallery not unlike

those found in ecclesiastical and academic institutions

throughout Mexico and Spain.

Gálvez as Protector: Artistic Tradition and Context

Compositionally, Andrés López‘s painting closely

recalls earlier precedents in the style that held sway at the

Bourbon court in Madrid and would have been known in New

Spain through prints and copies (not to mention through those

artists who had themselves traveled from Spain who would have

known such works first-hand). For example, the work of Anton

Rafael Mengs and Pompeo Batoni was particularly influential

at the Spanish court during the second half of the eighteenth

century. Two relevant examples are Mengs‘ Portrait of Thomas

163
Connolly of Castletown (1758, National Gallery, Dublin) and

Batoni‘s Portrait of Count Kirill Grigoriewitsch Razumovsky

(1766, private collection).

Of particular significance for the type of composition

and iconography employed by López in his portrait of Gálvez

is Antonio González Ruíz‘s Portrait of Ferdinand VI as

Protector of the Arts and Sciences (pl. 61, 1754, Museo de la

Real Academia de San Fernando, Madrid). In this allegorical

likeness, the Spanish monarch is simultaneously offered the

trumpet of fame, the palm branch of immortality, and the

caduceus, which here represents both medicine and

enlightenment. Directly at his feet is a putto with

draftsman‘s tools, emphasizing the art of drawing as the

foundation of the liberal art of architecture. In the

disposition of the sitter and the narrative aspects of the

mise-en-scène, López‘s full-length portrait adheres to the

same tradition. Though the likeness is borrowed from the

half-length of Gálvez in the Museo Nacional de Historia (pl.

62), which is signed by López, the composition and

iconography of the two pictures are fundamentally different.

The half-length presents the sitter in his official state

persona, accompanied by a biographical inscription that lists

his military and political offices, along with his coat-of-

164
arms, a field marshal‘s baton, and writing accouterments

befitting an executive.219 The full-length portrait, however,

eschews the heraldic imagery and the inscription in favor of

a purely iconographical presentation. While the inkwell,

quills and paper are still present on the viceroy‘s desk, the

implication is that he was recently busy with affairs of the

academy rather than those of state. Indeed, one may presume

that the leather-bound volume under Gálvez‘s tricorn hat

contains the statutes of the recently-formed Royal Academy of

San Carlos. The scene in the background, towards which the

viceroy offers a paternal hand, refers to the didactic

methods and practices of the academy that Gálvez had

specifically promoted. While there is no doubt that the image

is one of the royal surrogate, the narrative of the

composition emphasizes instead his role as champion of the

arts and promoter of education.

López‘s portrait of the viceroy fits in a broader

historical tradition of pictures of statesmen as

institutional patrons. One of the closest Iberian parallels

219
See Meyer and Ciancas 1994, cat. 100. The inscription is
transcribed: ―El excelentísimo señor don Matías de Gálvez y
Gallardo, teniente general de los reales ejércitos de su
majestad, virrey gobernador, capitán general de la Nueva
España y presidente de la Real Audiencia. Juró los referidos
empleos el dia 29 de Abril de 1783.‖

165
to the López portrait, however, is the likeness of José de

Carvajal y Lancaster, Ferdinand VI‘s minister of state, by

Andrés de la Calleja (pl. 63, 1754, Museo de la Real Academia

de Bellas Artes de San Fernando, Madrid). Upon the minister‘s

death on 8 April 1754, the Academy‘s Junta decided to

commission two monuments to his memory. Both resultant works

of art (Calleja‘s painting and a marble portrait bust by

Academy sculptors Juan Domingo Olivieri and Felipe de Castro)

were exhibited to great public approbation at the Real

Seminario de Nobles during the Academy‘s commencement

ceremony of 1745.220 In his oval-shaped composition, Calleja

depicts Carvajal as the king‘s appointed protector of the

Real Academia de San Fernando. He presides over the Academy‘s

awards ceremony of 1753.221 In recognition of second-place

honors, Carvajal offers a silver medal to Mariano Sánchez, a

thirteen year-old graduate of the third (elementary) level of

painting.222

A brief sketch of the man whose painting (and teaching)

was once among the most sought-after in Spain is relevant

here in order to fully illustrate the relationship between

the academy in Madrid and its sister foundation in Mexico

220
Azcárate, 54.
221
Ibid., 55.
222
Ibid.

166
City. Calleja (1705-1785), whose renown during the eighteenth

century has now long passed into obscurity, enjoyed a string

of career successes that began with his appointment as pintor

de cámara to the prince of Asturias in 1734. Among other

achievements, he was named director of painting at the newly

incorporated Academia de San Fernando on 8 December 1753 and

subsequently served as its general director from 18 January

1778 until his death in 1785.223 Calleja won major commissions

from both ecclesiastical patrons and the court in Madrid

throughout his artistic career.224 Though exact parallels are

admittedly difficult to identify, his style certainly tended

more towards that of Mengs or Louis-Michel Van Loo than that

of Tiepolo or Luis Paret y Alcázar.225

A comparison of the works by López and Calleja supports

the argument that the Calleja portrait provides an artistic –

though not compositional - precedent for Andrés López‘s

picture of the viceroy Gálvez. Carvajal sits in a lavish

223
Real Academia de Bellas Artes de San Fernando (Madrid),
Distribución de los premios concedidos por el rey N. S. a los
discipulos de las tres nobles artes hecha por la Real
Academia de San Fernando (Madrid, 1753-1808), Appendix.
224
For notable examples, see Barrio Moya 1988, 318ff.
225
It has also been noted that in both his religious pictures
and his portraits, Calleja tended toward a style reminiscent
of Spanish court painters of the seventeenth century and
borrowed designs from such artists as Bernini and Peter Paul
Rubens.

167
fauteuil dressed in attire appropriate to his nobility and

status as royal favorite. His coat, which is embroidered in

spun gold, is open to reveal a fashionable silk waistcoat in

the French style. Hanging from an ornate, jeweled chain, the

Order of the Golden Fleece rests prominently in the center of

his torso. He is arranged in a stage-like setting of a

sweeping swag of crimson drapery and architectural elements

like the bundled pilasters and the column base at the left.

In the background, behind the sitter‘s proper left elbow,

stands a terracotta copy of a Hellenistic sculpture group of

Bacchus dangling a bunch of grapes above the hapless Cupid.226

The visual and narrative parallels between Calleja‘s

work and that of López are striking. With the inclusion of

writing desks and documents in both pictures, the sitters‘

role as administrator is emphasized, while overt reference is

made to his sponsorship of young students. The achievement

and progress of the students is depicted as a direct result

of the stewardship of these two statesmen. Gálvez holds the

magisterial baton of command while Carvajal sports the golden

fleece; both are explicit symbols of their offices and their

226
The fact that this object is terracotta, rather than a
plaster cast, is supported by the fact that such sculptures
were award prizes during the 1753 ceremony. See Premios. Note
prize for terracotta copies during this year.

168
service to the king. The portraits fit into a pictorial

tradition that also includes the slightly later portrait of

Manuel Godoy as Founder of the Instituto Pestalozziano by

Agustín Esteve Marqués (Valencia, Museo de Bellas Artes).

Commissioned on the occasion of Godoy‘s foundation of the

military academy, the portrait shows the ―Prince of Peace‖ in

a similar pose to that of the viceroy Gálvez while the

beneficiaries of his patronage populate the middle ground.

In each of these works, including that of Ferdinand as

protector of the arts and sciences, the sitter is portrayed

not merely as an ideal of authority and stewardship, but also

as a champion of education and enlightenment. In sum, he is

presented as the face of a new Bourbon ideal of enlightened

princely virtue.

Images of Matías de Gálvez, statesman

Since its initial attribution to the hand of Andres

López, it has wrongly been assumed that the likeness of

Matías de Gálvez was executed during the viceroy‘s nearly

two-year reign (1783-84).227 The presence of the life-size

227
The attribution was first made by Xavier Moyssén in ―Dos
pinturas de la Academia de San Carlos,‖ Boletín INAH 25

169
plaster cast, avidly studied by the advanced students in the

background of the painting, immediately brings up a

reasonable doubt concerning this date. In fact, the painting

was likely not commissioned until some seven years after the

viceroy‘s death.228 The plaster nude is illuminated by a heavy

chandelier hanging from the ceiling. The candle-lit scene is

in part an overt reference to the practice of holding studio

hours well into the evening, as discussed in the Statutes of

the academy.229 The scene also illustrates the didactic

significance held by such casts and models in the classrooms

of the academy.

No sooner had Gerónimo Antonio Gil landed in Mexico

than he began a lengthy campaign to acquire copies of antique

(1966), 11-144. What little we know of López‘s life can be


found in a handful of publications. For his role as one the
academy‘s first instructors, see Abelardo Carrillo y Gariel,
Datos sobre la Academia de San Carlos de Nueva España: El
arte en México de 1781 a 1863 (Mexico City: Academia de San
Carlos, 1939), 16. Biographical sketches may be found (with
some inconsistencies) in Agustín Velázquez Chávez, Tres
siglos de pintura colonial Méxicana (Mexico City: Editorial
Polis, 1939), and Manuel Toussaint, Pintura Colonia en México
(Mexico City: Impr. Universitaria, 1965), 175-76.
228
This argument was first advanced in my entry ―The Portrait
of Don Matías de Gálvez y Gallardo as Viceprotector of the
Academia de San Carlos,‖ in Denver 2006, 246-249.
229
Statute 17 includes a brief description of nighttime
duties, including the lighting of studio fireplaces (and
presumably, candles). The ―estudios nocturnos‖ of the
academy made necessary the position of conserge, who ―tendrá
limpias las salas, puestas las luces, y surtidas las mesas de
lo preciso para copier y dibuxar.‖

170
statuary and other instructional aids from the collection of

the academy in Madrid for use in the mint‘s training program.

It was not until 1790 that, nearly seven years after the

Gálvez portrait‘s putative date, the first group of large-

scale sculptures arrived from Spain.230 The prominence of the

statue in the composition of the work, not to mention its

narrative significance to the mise-en-scène, is a testament

to the importance of models in the academy‘s curriculum.

Furthermore, its presence establishes the terminus ante quem

for the portrait.

The plaster cast in question appears to be an

adaptation of a large-scale work (perhaps the documented

flayed nude, known as an écorché, see pl. 64) that arrived in

the 1790 shipment, which remains in the collection of the

230
The correspondence of 21 March 1778 from José de Gálvez
(writing on Gil‘s behalf) to the Count of Floridablanca (then
the vice-protector of the Madrid academy) requesting the
expedition of a collection of models, bas-reliefs, and busts
is reproduced in Genaro Estrada, Algunos papeles para la
historia de las bellas artes en México (Mexico: Academia
Nacional de San Carlos, 1935), 14-15. For the date of the
later arrivals of plaster casts and antique replicas, see
Clara Bargellini and Elizabeth Fuentes, Guía que permite
captar lo bello: Yesos y dibujos de la Academia de San
Carlos, 1778-1916 (Mexico: Universidad Nacional Autónoma de
México, Instituto de Investigaciones Estéticas, 1989).

171
Academia Nacional, Mexico.231 Such anatomical figures were

often used in order to study musculature more closely. López,

perhaps for reasons of decorum, fleshed out the figure so

that it appears more along the lines of an antique athlete.

The écorché, though now severely damaged, is visible in its

original state in an 1800 drawing by Felipe González (Mexico

City, Museo de Academia) in which its pose echoes that of the

figure in López‘s painting.232

The dating of the picture to 1783 is probably based on

its similarity to a half-length portrait of the viceroy

Gálvez also by Andrés López (pl. 62, Museo Nacional de

Historia, Mexico).233 This picture was likely executed

shortly after Gálvez assumed his role as viceroy, as it was

destined for a portrait gallery of the viceregal palace of

Chapultepec (later the Palacio Nacional). The measurements of

the picture match – within one or two centimeters — about two

dozen other half-length portraits of viceroys and statesmen

231
The ecorché is represented here by a 1800 drawing by
Felipe González (Museo de la Academia de San Carlos, Mexico).
See Bargellini and Fuentes 1989, figs. 51 and 113.
232
The cast cannot represent the famous ―Borghese Gladiator‖
as was suggested in passing in Angélica Velázquez Guadarrama,
―Pervivencias novohispanos y tránsito a la modernidad,‖ in
Gustavo Curiel, et al, Pintura y vida cotidiana en México
1650-1950 (Mexico City: Fomento Cultural Banamex and Consejo
Nacional para la Cultura y las Artes, 1999), 193.
233
Though also about life-sized, at 93 x 74 cm, the work is
considerably smaller than the full-length portrait.

172
(dating from the sixteenth century on) that share the Palacio

Nacional provenance.

The series to which the half-length belongs features a

prominent biographical inscription running along the bottom

register of each canvas. Gálvez‘s vita reads:

El excelentísimo señor don Matías de Gálvez y

Gallardo, teniente general de los reales ejércitos

de su majestad, virrey gobernador, capitán general

de la Nueva España y presidente de la Real

Audiencia. Juró dichos cargos el 29 de abril de

1783.234

Because this work was destined for the Palacio Nacional

gallery, and commissioned before Gálvez‘s involvement with

the academy, no mention is made of his position as vice-

protector of the Academia de San Carlos.235

The engraved portrait of 1785 by Tomás Suria (pl. 65),

a colleague of Gil‘s from the academy in Madrid), which

234
The above transcription is taken from Bárbara Meyer and
Esther Ciancas, La pintura de retrato colonial, siglos XVI-
XVIII: Catálogo de la collección del Museo Nacional de
Historia (Mexico City: Instituto Nacional de Antropología e
Historia, 1994), cat. 100). ―His excellency Señor Don Matías
de Gálvez y Gallardo. Lieutenant General of His Majesty‘s
Royal Army, Viceroy Governor [and] Captain General of New
Spain and President of the Royal Tribunal [Audiencia]. Sworn
in to these posts 29 April 1783.‖
235
Provenance provided in Meyer and Ciancas, Catalogo, 70,
cat. 100.

173
appears as the frontispiece to the Solemnes exêquias del

Exmô. Señor D. Matías de Gálvez, supports the dating of

López‘s half-length of the viceroy to 1783-84.236 Suria‘s

print not only employs the likeness of the statesman (which

appears in reverse), but also transcribes the painting‘s

biographical inscription to the letter.

For the full-length portrait of the deceased viceroy,

López returned to his first likeness of Gálvez. The costume,

including the wig and black ribbon, are nearly identical.

Furthermore, López‘s means of describing the eyes, lips, and

nose remains wholly consistent with the earlier canvas. While

the artist has changed the disposition of the arms and hands

(a move called for by the full-length format), the facial

features have only been altered with subtle improvements that

accentuate the furrowed brow and prominent chin.

Though it looks nothing like the remaining likenesses

of Gálvez, another extant portrait of Matías de Gálvez,

bearing the signature of the painter Ramón Torres, presents

the statesman seated at a writing desk (Museo de América,

236
Signed and dated by Tomás Suria, Mexico City, 1785.
Published as the frontispiece in Solemnes exêquias del Exmô.
Señor D. Matías de Gálvez (Mexico City: Nueva Imprenta
Mexicana de Don F. de Zúñiga y Ontiveros, 1785).

174
Madrid).237 The viceroy‘s vita is inscribed on a vellum sheet

conveniently displayed next to the inkwell on the secretaire.

Its text, both concise and straightforward, reads as follows:

Exmo Sr. Matias de Gálvez. Presidente de la Real

Audiencia y Capitan General del Reino de

Guatemala. Virrey de Nueba España. Promulgador de

la paz con Inglaterra. Fundador y mantenedor de la

Academia de las Bellas Artes de la ciudad de

Mexico.238

The text closes with a date of 1783 and the inscription

―Ramon Torres pinxi.‖ The wording of the biographical

inscription, in particular the omission of a precise or

correct title of the academy and the lack of any ―royal‖

descriptor, provides convincing evidence that the picture was

completed before Gálvez‘s published announcement of the new

institution. This document publicized for the first time the

royal approval of the new art academy and specified that it

237
The dimensions of the Madrid portrait are 113 x 91 cm.
238
―His Excellency Señor Matías de Gálvez, president of the
Real Audiencia and Captain General of the Kingdom of
Guatemala, Viceroy of New Spain. Promulgator of the peace
with England. Founder and protector of the Academy of Fine
Arts of the city of Mexico.‖ The treaty with England was
signed in Paris in 1763. Other objects in the picture include
files labeled ―Court Correspondence‖ and ―Confidential
Correspondence,‖ while a scroll on the shelf above is
identified as the ―plano del Bosque de Chapultepec.‖

175
would be known ―con título de S. Carlos de Nueva España baxo

la Real inmediata protección de S. M.‖239 Without doubt, the

picture would certainly not have been painted after the

publication and subsequent distribution of the Academy‘s

Statutes in 1785.240

This picture poses a curious problem: it bears no

resemblance of the man known through at least three other

likenesses and yet was sent to Spain at some time after its

completion. If it were intended for family members of the

viceroy, it seems unlikely that they would have known him

directly. However, if the portrait was intended for the royal

collection, or perhaps some other governmental body, as a

historical record, it adequately serves the purpose. In

fact, if it were not for the inscription in Torres‘s canvas,

the identity of the sitter may have continued to elude

scholars to this day. The portrait is itself a ―generic‖ type

in the sense that there is no attempt to convey the physical

239
See Marley, 1984, Document III, n.p..
240
It may be hypothesized that the portrait was commissioned
with export to Spain in mind. Not merely because it has
resides in the Museo de Américas in Madrid, but also because
its composition is an unusual one for state portraits in New
Spain. The seated portrait subgenre, whose most famous
Mexican examples are those of Sor Juana Iñes de la Cruz, is
more suited to high-ranking officials and courtiers in
Madrid. It does not appear that Andrés López knew of the
picture when he set about painting either of his likenesses
of the viceroy Gálvez.

176
and psychological characteristics of the man, while his

achievements and offices are carefully enumerated through a

combination of text, attire and appurtenances. Evidently, his

support of the newly-forming academy was deemed important

enough to the anticipated audience to be included in the

vita. This seems to support the hypothesis that the picture

was intended for a governmental institution such as the

Council of Indies.

The lack of inscription in Andrés López‘s full-length

portrayal, on the other hand, suggests that viewers would

have had no difficulty in identifying the sitter, nor his

role in the founding of the institution. The demographic of

the intended audience of this picture of the viceroy was

decidedly different than that of any of the prior likenesses.

Considering its size, its narrative ambition, and its overt

references to draftsmanship, the most likely patron of the

canvas was the Academy itself and its trustees. This

conjecture is further supported by an investigation of a

group of portraits of the institution‘s other leading members

of the late 1780s and 1790s, a time that bore witness to the

ascendant star of painter Rafael Ximeno y Planes.

177
Gerónimo Antonio Gil: Portrait of an Academic Protagonist

The Portrait of Gerónimo Antonio Gil (pl. 52, Museo de

de San Carlos, Mexico), by the Valencian master Rafael Ximeno

y Planes, depicts a figure of determined and resolute

disposition. His attire, though fashionable and appropriate

for a man of his standing, is subdued in comparison to many

earlier portraits such as that of a Man with Timepieces (pl.

66, circa 1760, Museo Nacional del Virreinato, Tepotzotlán)

or Miguel Cabrera‘s portrait of the nobleman Don Juan Joaquín

Gutiérrez Altamirano Velasco (pl. 67, 1752, Brooklyn Museum,

New York). As in López‘s Portrait of Don Matías de Gálvez,

Ximeno y Planes strips the composition of all textual

biographical inscriptions and relies solely on iconography,

facial characteristics and setting to identify the sitter,

his profession and philosophy.

Other than Gil himself, the most prominent visual and

iconographical component in the picture is the white plaster

head behind Gil‘s proper right arm. Modeled on the head of

the elder of Laocöon‘s two sons (Vatican Museums, Rome), the

cast serves as a visual foil for that of the sitter. Its

leftward incline and its yielding, moribund expression

provide an effective counterpoint to the bullish

178
determination of Gil‘s countenance. The plaster head also

performs a narrative function, because when he arrived at the

Casa de Moneda in 1778, Gil had brought from Madrid his

rather modest collection of marble and plaster busts, along

with many drawings and copies. The busts were essential to

his didactic philosophy of drawing after the antique.241 That

the Laocöon was of particular interest to Gil is held up by

his execution of a commemorative medal depicting the same

subject.242

Resting under the heavy hexagonal stamping (or casting)

die in the subject‘s proper right hand is a leather-bound

volume identified along the spine as the Statutes of the

academy. It is not by chance that the two objects are

positioned in such a manner. The statutes codified the

academy‘s mission, its organization, and its purpose. Coin-

making and engraving were the staple skills of the old Real

Casa de Moneda school, the forerunner of the Academy of San

Carlos; Gil‘s was among the most significant hands in the

development of both arts at the new institution. Between the

thumb and forefinger of the sitter‘s other hand is a gold

241
There are many extant drawings after antique models in the
Academy‘s collection, among them Rafael Ximeno y Planes‘s
pencil study of the head of the Dying Alexander (pl. 68,
circa 1799).
242
Katzew 2004, 39.

179
medal, the final product of the instruments surrounding it:

the casting die, the two burins lying just behind it, and the

stamping press at the right of the composition.

Gil was the main producer of the continental neo-

Classical style at the academy in Mexico City. Evidence of

this fact (beyond the inclusion of the Laocöon head in his

portrait) lies in his coin designs, his design for decorative

and commemorative plates, and especially his interest in the

anatomical treatise of Gérard Audran. As its title suggests,

Audran‘s work, originally published in Paris and popular at

the Bourbon court in Madrid, catalogues in both text and

illustrations the ideals of human anatomy. Gil published his

Spanish translation of the work in Madrid in 1780. Gil‘s

interest in human anatomical proportion is additionally

reflected in examples in the collection he brought with him

from Spain, which included studies by French draughtsman

Gustave Debrie.243 Also figuring prominently in his collection

243
See Katzew 2004, 38-40. Also included in the collection
were publications of figures by both Poussin and Salvatore
Rosa, among others. A list of other copies, publications and
engravings in his collection reads like a survey of the canon
of western art history from the Antique to the Renaissance
through the end of the seventeenth century: works include
those by Vitruvius, Leonardo, Vasari, Palomino, Carducho,
Goya (prints after Velázquez), Luca Jordano, Rubens, Veronese
and Titian and Mengs. Also among his pictures were several
portraits from the academy of San Fernando in Madrid.

180
were copies after such Spanish masters as Murillo, Ribera,

Zurbarán, Velázquez and Morales. Thus, not only did Gil bring

with him a neo-classical sensibility reinforced by visual and

textual material, he also brought a distinct taste for the

great masters of Spain‘s Golden Age.

Furthermore, Gil consolidated his position on artistic

reform in New Spain (with demonstrable support from the court

in Madrid and the viceroy in Mexico) by filling faculty

positions as rapidly as was possible with masters associated

with the Spanish academies in Madrid and Valencia. Many of

these artists brought collections of books, engravings,

copies and drawings from their studios in Spain. Gil‘s plans

for the reform of artistic trends in New Spain was clearly

founded upon a neo-classical academicism and a reverence for

what was thought of as the finest hour of Spanish painting.

The vast majority of the faculty members that Gil installed

upon assuming his directorship of the academy were likewise

sympathetic to this mission of reform. It was no coincidence,

then, that many of those instructors replaced were creole

artists. Therefore, while the formation of the Academy of San

Carlos represents a significant moment in the history of art

in Mexico, it cannot be interpreted as a response to, or an

181
encouragement of, the aspirations for independence in creole

society.244

Ximeno y Plánes‘s Portrait of Manuel Tolsá

The Valencian-born sculptor and architect Manuel Tolsá

(pl. 59) was named director of sculpture in 1790, and arrived

in Mexico the following year. Tolsá‘s arrival coincided with

the departure from the academic ranks of master painter,

Andrés López.245 This coincidence points to an emerging

overall shift in the faculty demographic at the Academy, from

criollo to Peninsular. Tolsá, who was born in Enguera in

1757, studied at both the academies of San Carlos in Valencia

and San Fernando in Madrid. He was appointed to the faculty

at the academy in Madrid, taking the title of ―académico de

mérito,‖ in 1789, and later he was named pintor de cámara to

king Charles IV.246 It may be argued that Tolsá, with his

mastery of both sculpture and architecture, was in a unique

position to transform both the academy in Mexico City and the

244
Moreno 1978, 430. The author writes that the academic
movement served to encourage the desire for independence in
Mexico ―alentar el deseo de independencia en México.‖
245
López nevertheless continued to obtain commissions (for
devotional pictures, in most part) for the next two decades.
His last known painting bears an inscribed date of 1811.
246
T. A. Brown 1970, 150.

182
physical appearance of the colonial capital itself. Indeed,

Tolsá had an almost immediate impact on the both. The

collection of plaster casts he brought from Spain was

immediately employed in the training of drawing and for a

visitors‘ gallery, a sign of a ―complete academy.‖247 Among

his major projects of the 1790s were the bronze equestrian

likeness of Charles IV (originally located in the Plaza

Mayor), the baldacchino in the cathedral in Puebla, the high

altar of La Profesa in Mexico City, and the Palace of

Mining.248 He collaborated with fellow academician Rafael

Ximeno y Planes on the architectural design and fresco

decoration of the cupola of the Metropolitan cathedral.249

Marked not merely by an adherence to the academic ideals of

classical form and structure, Tolsá‘s sculpture – especially

the monumental Charles IV on horseback – recall compositions

prevalent during the Italian Renaissance.250 Ximeno‘s portrait

of Tolsá presents the artist seated, with a ceramic head of

Laocöon under his left elbow and a sculptor‘s tool in his

247
Carillo y Gariel 1939, 26-28; and T. A. Brown 1970, 151.
248
T. A. Brown 1970, 162.
249
Moreno 1978, 432.
250
For more on the early proponents of Neoclassicism in
Mexico, see Comunidad Valenciana, Tolsá, Gimeno, Fabregat:
trayectoria artística en Españ
a, siglo XVIII. (Valencia:
Generalitat, Comissió per al Ve Centenari del Descobriment
d'America, 1989).

183
right hand. Tolsá is here identified as sculptor, rather than

architect. Thus, the painting emphasizes his role as director

of sculpture at the Academy of San Carlos. The composition,

palette and painterly style are in keeping with trends on the

rise in Madrid. Francisco Bayeu y Subías (1734 – 1795) and

Francisco José de Goya y Lucientes (1746 – 1828) were among

the influential figures at the Academy of San Fernando. Juan

de Sáenz‘s Portrait of Fernando de Musitu Zalvide (pl. 69,

1795, Denver Art Museum) indicates how quickly this style

took hold at the academy in Mexico City.

Two Viceregal Exemplars of the New Taste

The allegorical portraits of two late eighteenth-

century viceroys, both painted around 1800, also fit into

this new model of statesman as protector of the arts (pl. 70,

71, Banco Nacional de Mexico). The likenesses appear to rely

on the facial features depicted in the respective half-length

state portraits from the Palacio Nacional series (Museo

Nacional de Historia, Castillo de Chapultepec, Mexico). The

first of this allegorical pair, of Juan Vicente de Güemes

Pacheco y Padilla, Count of Revillagigedo II, who governed

New Spain from 1789 until 1794, was likely painted sometime

184
very shortly after viceroy‘s tenure.251 The other, of viceroy

Miguel José de Azanza, who ran the colony from 1798 until

1800, was probably executed during the sitter‘s tour of duty

in Mexico. Miguel de la Grua Talamanca y Branciforte, the

Marques de Branciforte, acted as viceroy in the years between

the Revillagigedo and Azanza administrations.

The dimensions of the two pictures are sufficiently

close to suggest that they were intended to be hung together

as a pair.252 At just over 50cm in height, they are unusual

for both their small scale and ambitious allegorical

programs. Furthermore, the facial features and depictions of

attire and other details suggest that the same author

executed both works. In the likeness of Revillagigedo, the

viceroy is surrounded by three classical allegorical figures.

On the left is Athena, wearing a plumed battle helmet, a blue

breastplate with silver rocaille, leather-strapped sandals

and a spear. Representative of wisdom, military prowess and

251
For a complete biography of the count, see James Manfred
Manfredini, The Political Role of the Count of Revillagigedo,
Viceroy of New Spain 1789-1794, (New Brunswick, NJ: Rutgers
University, 1949).
252
The portrait of Revillagigedo measures 52 x 41cm while
that of Azanza measures 53 x 41cm. They could be part of a
larger group of allegorical portraits, though no others are
extant to my knowledge.

185
good government, the goddess guides the statesman toward

victory.

Behind Revillagigedo is the twin-faced figure of Janus.

The female face of peace and prosperity shines on the

Americas, represented here by a kneeling native woman and a

crowned eagle clutching a cactus. In 1783, Spain and Great

Britain ended four years of war with the signing of the

Treaty of Versailles. The face of war, meanwhile, turns out

to sea past the gunship in the bay, symbolizing that with the

advent of the new viceroy has come a new peace for the people

of New Spain. The frigate likely refers to Revillagigedo‘s

renewed campaigns of exploration along the northwest coast of

British Columbia and Alaska, in order to stem the Russian

advances into the territory.253

Finally, Justice attends to the viceroy from the right,

holding the scales of her virtue in her left hand while the

fasces rest against her right leg. It must be no coincidence

that directly behind her head hovers the royal arms of Spain

(Castile and Leon). The viceroy himself is a picture of

studied elegance. He is dressed fashionably in a three-

253
Díaz-Trechuelo Spinola, María Lourdes, ―El virrey don Juan
Vicente de Güemes Pacheco, segundo conde de Revillagigedo,‖
in Los virreyes de Nueva España en el reinado de Carlos IV,
vol. 1, ed. by José Antonio Calderón Quijano, Seville, 1972,
285ff.

186
quarter length topcoat, adorned with the emblems of his noble

position: a blue and silver sash (which echoes Athena‘s

breastplate), and embroidered emblems his two important

orders of knighthood. Revillagigedo was made a knight of the

Order of Calatrava in 1784, while serving as teniente general

del ejército and then, in 1792 while viceroy, was named to

the Order of Carlos III.254 His proper left hand rests firmly

on his staff of office, atop which his three-corner hat is

jauntily resting. At his feet are material allusions to his

patronage of the visual arts: a palette loaded with oil

colors, a mahlstick, paint brushes, a plaster head in

classicizing style, a scroll of paper, a compass and a sheet

of geometrical drawings.

Several similar iconographical details are included in

the portrait of Miguel José de Azanza, which maintains an

equally complex conceit. In the foreground one finds a

palette, brushes and oils, a sketch on paper, a compass, and

an Ionic capital. Meanwhile, the hand of a female Justice

figure physically guides the viceroy through his daily

paperwork. Overhead, a winged angel blasts the trumpet of

Fame, while Athena advances with spear, plumed and damascened

helmet, and aegis-decorated shield. Azanza holds his quill

254
Díaz-Trechuelo Spinola, 94.

187
parallel to that of Athena‘s spear, suggesting that his aims

in the administration of New Spain are backed by divine

justice and providence, and worthy of the enduring virtue of

everlasting fame.

The viceroy‘s labors are arduous, however, as suggested

by the writhing nude figure of Hercules seen through parted

drapery in the background. The scattered papers, overturned

inkwell, and leather-bound volume provide further parallels

to the achievements of the viceroy. This odd background scene

comes across as a mixed metaphor: while the mythic hero

battles the many-headed Hydra, he is shown in a prone pose

reminiscent of baroque depictions of Prometheus. High above

the scene in the background is a hazy depiction of what

appears to be the viceregal palace of Chapultepec, to which

the viceroy made important additions during his regency.255

The two pictures were clearly executed by the same

artist. The figure of Athena Nike appears in both, wearing an

exceedingly similar blue and silver breastplate over a

flowing white tunic. Although she appears more battle-ready

in the Azanza portrait, the facial type is consistent in both

255
Cite bio from Diaz-Trechuelo Spinola. Azanza commissioned
a gunpowder storage facility from the architect Antonio
Rodríguez Velázquez on the grounds of the Chapultepec
viceregal palace; see Díaz-Trechuelo, 6.

188
depictions: she is characterized by a rounded jawline, a

slightly down-turned nose, and ears that are all but obscured

by long, wavy hair. The figures of Justice in both works are

also akin in both physiognomy and attire. Both exhibit stout

but supple arms, oval faces and a classicizing brow-line. The

profile of the nose is also idealized in the manner of

antique statuary. The artist depicts the figures with heavy-

lidded eyes, accentuated by highlighted cheekbones.

Furthermore, the wispy tresses of both figures‘ hairstyles

are held in place by a thin crimson fillet (also common in

Greco-roman sculpture). While the same hand may be identified

in both pictures, their attribution to a known author remains

elusive. The inclusion of overt references to drawing,

painting and sculpture in the foreground of both paintings,

and nudes in the background, further suggests a connection

between the paintings and the Academy of San Carlos.

The Primacy of Draftsmanship

The life-size statues that figure prominently in both

Calleja‘s Portrait of José de Carvajal y Lancaster and

López‘s Matías de Gálvez as Viceprotector of the Academy

allude to the fundamental place occupied by classical

189
antiquities (or, in this case, copies thereafter) in the

academy. Primarily, they were seen as tools for the

instruction of draftsmanship. Calleja further emphasizes

drawing as the foundation of architecture by including a

design for a capital that unfurls just beneath Carvajal‘s

open hand. Indeed, one of the motivations behind the

founding of the academy in Madrid was the perceived decline

of drawing during the later seventeenth and early eighteenth

centuries.256 In his Apertura solemne published in 1752,

Carvajal made special mention of the universal importance of

drawing as a ―utility for an entire kingdom‖ that served in

the ―defense of the Republic.‖257

Historically, drawing was the founding principle of

nearly all art academies throughout Europe. Murillo, for

example, whose efforts to start an academy in Seville were

among the earliest in Spain, included in his self-portrait of

1670-72 (London, National Gallery) clear allusions to the

fundamental role of draftsmanship in the art of painting.

Furthermore, according to its Reglamento interior, the new

academy of San Fernando‘s directors considered original

256
José María de Azcárate Ristori, ―Génesis y evolución de la
Real Academia en el periodo 1744-1844,‖ in Azcárate 1991,
XIX.
257
Ibid., XIX. The Apertura solemne was published on the
occasion of the Academy‘s foundation in 1752.

190
drawings to be of the greatest importance for didactic

purposes, and thus listed this medium as the highest priority

for acquisition (followed in order by copies, prints, medals

and other sculpture).258

Considering the artistic climate in Europe in the mid-

eighteenth century, this esteemed position of drawing is not

surprising. In Spain, many blamed a loss of drawing

proficiency during the second half of the seventeenth century

on what they perceived as a corruption of the arts in

general. As Anton Rafael Mengs wrote, ―the fine arts, being

liberal arts, are bound by fixed rules founded in reason.‖259

These ―fixed rules,‖ as Mengs implied in his letter, were at

the foundation of draftsmanship, which was in turn the basis

for any painting characterized by the new standards of taste.

258
Real Academia de Bellas Artes de San Fernando (Madrid),
Estatutos y Reglamento de la Real Academia de Nobles Artes de
San Fernando (Madrid, 1865).
259
José Nicolás Azara, Obras de Mengs (Madrid, 1780), 391-
393. Translated in Azcue Brea, Leticia, ―Protagonismo de los
escultores Olivieri y Castro en los inicios de la Real
Academia de Nobless Artes de San Fernando,‖ Academia 75
(1992), 367-88.

191
Conclusions

In both Spain and her transatlantic colony, painting

was now to adhere officially to the laws of ―good‖

draftsmanship. The painterly, bravura (often misleadingly

called ―mannered‖) style of the later seventeenth century,

best represented on the peninsula by such artists as Juan

Valdés Leal, Claudio Coello and Francisco Rizi, and in New

Spain by Cristóbal de Villalpando, José Juárez and Juan

Rodríguez Juárez, was systematically replaced by the

structured academicism that had won favor at the Bourbon

court in Madrid. In Mexico, as in Spain, it was the academy

that was charged with the promotion and preservation of the

new order; the culmination of this mandate was the complete

overhaul of the Academy of San Carlos‘s faculty shortly after

its founding.260 During this time, Mexican painters such as

Andrés López were replaced by instructors from peninsular

Spain, especially products of the royal academies.261 From

about 1786 until 1791, such artists as Francisco Clapera, who

260
See Moreno 1978, 429-433.
261
Apart from Rafael Ximeno y Planes, other academicians
imported from Spain included Antonio González Velázquez,
Joaquín Fabregat, Andrés Gines de Aguirre, and Manuel Tolsá.
Originally, Tolsá‘s place had been offered to Manuel Arias,
but he died before making the journey to New Spain.

192
had studied at the Academy of San Fernando, began arriving in

Mexico City.262 It is clear from the letters between Gil and

his Peninsular contacts that this had always been the

intention of the academy‘s patrons. Without copies of great

works of art, and without the right drawings instructors, Gil

complained that the students would develop bad habits that

would be hard to break.263

Scholars in the past have suggested that the burgeoning

academic movement in Mexico provided evidence of nationalism

in its nascent, even proto-revolutionary stages.264 The

portraits of those most closely associated with the Academy

of San Carlos, however, contradict this interpretation. In

fact, portraiture during the final decades of the eighteenth

century, especially those examples closely associated with

262
For Clapera, whose career and oeuvre in New Spain remain
something of a mystery, see Clara Bargellini, ―Dos pinturas
de Francisco Clapera,‖ Anales del Instituto de
Investigaciones Estéticas 65 (1994), 159-178. A set of 16
casta paintings is on view at the Denver Art Museum
(Frederick and Jan Mayer Collection), and one devotional
picture also resides in the Mayer Collection in Denver.
263
From an undated document of about 1790, transcribed in
Báez Macías, 84-85 (AAASC doc. 910). The relevant passage
reads: ―por ser la principal parte que comprehenda todas ser
más difícil de aprender, y en que contrído un mal hábito no
fácil de quitar, es el dibujo…‖
264
Moreno 1978, 430. The author states that, following
centuries of ―dependence‖ on baroque stylistic traditions,
the ―principally intellectual‖ neo-classical movement
possibly served to ―alentar el deseo de independencia en
México.‖

193
the academy, exhibited a dramatic stylistic and iconographic

shift towards continental European trends and ―la Madre

patria.‖

194
CONCLUSIONS

This dissertation has taken the approach of using

several case studies of important ―moments‖ in the artistic

history of New Spain to shed light on the character of the

portrait‘s development from the early seventeenth to the late

eighteenth centuries. Among the first conclusions to be drawn

is that the portrait in New Spain did not develop the same

way as it did in Spain, France, England, or elsewhere in

Europe. Paradoxically, European models nevertheless were

essential to the development of the genre in Spain‘s American

dominions. The differences between the European and American

(in this case, Mexican) traditions of portraiture have

contributed to the genre‘s marginalization and misconception

among scholars and lay people alike. In a sense, portraiture

in New Spain was anti-progressive: from the Spanish conquest

until about 1700, the genre is characterized by a remarkable

constancy of composition, style and iconography. With few

exceptions, patronage was limited to viceroys, bishops, or

Peninsular, male elites. Easily overlooked but equally

important was that the intended audience of these works of

art was also limited to viceroys, bishops, and Peninsular

195
elites because the pictures themselves were located in the

most private spaces of church and government buildings.

The first case study discussed here revolves around the

decoration of the meeting hall of the cathedral chapter in

Mexico City. The Basque artist-theorist Baltasar Echave Orio

appears to have executed the earliest portraits in this

endeavor. However, by 1609, Alonso López de Herrera had

arrived in New Spain with his protector, the newly-appointed

archbishop, Fray García Guerra. García Guerra was an

exceptional, if long-ignored, patron of the arts; his trans-

Atlantic entourage in 1608 also included the great literary

figure Mateo Alemán, who penned his last work, Sucesos de

frai García Guerra, arzobispo de México, upon his patron‘s

death in 1613.265 The archbishop‘s political and intellectual

mentor was Francisco Gómez de Sandoval y Rojas, Duke of

Lerma, Philip III‘s favorite. Upon their arrival in Mexico

City, one of López de Herrera‘s first responsibilities was to

execute the magnificent, full-length portrait of his patron

that resides in the Museo Nacional del Virreinato

(Tepotzotlán). The importation of a mature, highly skilled

265
Mateo Aléman, Sucesos de D. Frai Garcia Gera, arçobispo de
México (Mexico: Viuda de Pedro Balli, 1613). For a brief
discussion, see José María Micó, ―Introducción,‖ in Mateo
Alemán, Guzmán de Alfarache I 8th ed. (Madrid: Cátedra ,
Letras Hispánicas, 2009), 24.

196
artist familiar with Spanish court taste, was a calculated

effort to strengthen the Spanish character of artistic

developments in Mexico. Often dismissed as a talented but

derivative provincial artist, López de Herrera was in reality

the product of a Valladolid court that hosted important

Italian, Flemish and Spanish painters during a period (1601-

06) in which portrait commissions were of particular

importance to the kind and his favorite, Lerma. Thus, López

de Herrera acted as an agent of artistic reform in his duties

as painter to the archbishop-viceroy of New Spain.

The importation of an influential artist, however, does

not adequately account for the remarkable consistency of the

portrait tradition in New Spain. From about 1600, well into

the eighteenth century, the majority of painted portraits in

New Spain depict a male sitter, either half- or full-length,

in garb appropriate to his office, accompanied by a swag of

drapery, his family‘s heraldry, and a biographical

inscription. Many of these portraits formed part of large

series, such as those for the viceregal palace, or the

chapter halls of Mexico and Puebla. While the viceroy series

ended with Mexican independence, the series of archbishops

continue to the present day. The remarkable uniformity of

composition and appearance of the corporate or state portrait

197
during this period owed much to the necessity of maintaining

the overall character of the series. While individual merits

and achievements are referenced in such likenesses, the

office and its legitimacy was the overarching theme of such

portrait galleries. The political intricacies of the day, in

particular the rivalry between the offices of viceroy and

archbishop, demanded that the series present a unified front

and the appearance of long-established legitimacy. The

political landscape of the viceroyalty was intentionally

unstable: powerful prelates and the monastic orders often

competed with the king‘s surrogate for political primacy. In

this way, the Spanish crown could ostensibly maintain control

over a vast, wealthy, and far-off dominion. Portraiture

served to legitimize the authority of those vying for the

reins of command.

While political trouble persisted for the duration of

the viceroyalty, and the series of viceroys and bishops

continued apace through the eighteenth century, there was a

noticeable shift in artistic taste with the advent of the

Bourbon dynasty in 1700. The period from 1700 to about 1720

was seminal for the development of the painted portrait in

New Spain. Social, political, and economic changes played

significant roles in what amounted to a great proliferation

198
of portrait commissions at this time. New categories suddenly

abounded; apart from the phenomenon of the monjas coronadas,

there were secular female portraits, those of wealthy criollo

merchants, their families, children, and even their dogs.

Thus began the age of the society portrait in New Spain.

Generations of artists, from the pre-eminent Juan Rodríguez

Juárez and Miguel Cabrera to the lower ranks of unidentified

masters, met the increasing demand for such pictures. To

varying degrees, the majority of these domestic portraits

serve to highlight the virtue, wealth and status of the

family.

The final discussion of this study focuses on the role

of portraiture and its practitioners in the rise of the

Academy of San Carlos. Like Alonso López de Herrera at the

outset of the seventeenth century, Peninsular academicians

like Gerónimo Antonio Gil and Rafael Ximeno y Planes were

imported to New Spain to promulgate an official artistic

taste. The state-sponsored curriculum promoted draftsmanship

and academic concepts in keeping with accepted trends at the

Spanish court. In this case, the academy was both a vehicle

for Enlightenment ideals and a means of greater control over

a colony increasingly comfortable with its own identity. It

is perhaps a historical irony that at no point since López de

199
Herrera had portraiture in Mexico hewn more closely to

Spanish models than on the eve of its independence.

Before the great boom in portrait production around

1720, portrait commissions were limited to a fairly small

segment of the elite. Politically minded patrons like Juan de

Palafox or García Guerra had a demonstrable grasp of the

portrait‘s political utility. Once the formula of state

portraiture was established in New Spain, it remained fairly

uniform because of the inherent demands of such patrons. The

first portrait commissions were for series of statesmen;

later depictions needed to comply with and consolidate this

corporate template. In this way, portraiture in New Spain

developed differently than it had in England, France or the

Netherlands because its tradition was so firmly rooted in the

repetitive series of viceroys and prelates. This paradigm

helps to explain why an artist as innovative as Villalpando

would largely stay within the prescribed boundaries of

artistic decorum in his portraits, and also why a subgenre

like equestrian portraiture, which was so important in

Europe, never became widespread in seventeenth-century Latin

America. Portraiture in the viceroyalties, like the court

culture of its main government seats in Mexico City and Lima,

was inherently conservative, concerned as it was with the

200
shaky balance of power that defined colonial politics and

society.

So instead of developing along the art-historical arc

that characterizes many parts of Europe, portraiture in New

Spain followed a different course. For this, and many other

reasons, the genre of portrait-painting has long been

neglected in art-historical scholarship. I would argue that

the significance of the portrait in the history and culture

of Spanish America, and the importance of Spain‘s

contribution to its development, should no longer be

overlooked.

201
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