ANNEXURE

QUESTIONNAIRE FOR GOOD DAY WONDERFULLS

NAME: _________________ GENDER: M / F

Please spare a few minutes of your valuable time.

 Do you like cookies ?

a)yes b) No

 Have you heard of new BRITANNIA GOOD DAY WONDERFULLS ?

a) Yes b) No

 Are you buying this product for…?

a) first time b) frequent buyer

 Where have you seen/heard of the GOOD DAY WONDERFULLS?

a) Television ads b) through friends c) youtube d)newspaper

 If through advertisement on which channel.?

a) sony b) star plus c) sony sab d) Zee tv f) colours tv g) 9XM h) Mtv

i) channelV j) any other specify ________________ .

  In what time slot have you seen the advertisement ?
a)10-12 am b) 12 -3 pm c) 5-7 pm d) 7-10 pm e) 10 -1 am

 If through newspaper please mention the name

_________________________.

 If through youtube how many times have you seen the advertisement?

a) once b) more than 3-4 times c) everytime you browse.

 Which flavour did you like the most (if tasted before) ?

a) choco & nuts b)butter almond c) berries & nuts

 What attracts you to purchase this product?

a)Pricing b) Packaging c) Advertisement d) Variety e) taste

 Please rate the products on the scale of 1-5. (1= below AVG. 2= AVG. 3= GOOD
4=EXCELLENT & 5=OUTSATNDING)

PRODUCT RICHN BALANC RICHNESS CRUNCHIN QUALI REMARKS

ESS OF ED OF ESS TY AS
NUTS TASTE INGREDIEN PER
TS PRICE

1.WONDERFUL
LS CHOCO &
NUTS
2.WONDERFUL
LS BUTTER
ALMOND
3.WONDERFUL
LS BERRIES &
NUTS

Recommendations (if any):

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THANK YOU