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A STUDY ON CUSTOMER PERCEPTION TOWARDS EVENT

ORGANISER IN CHENNAI
QUESTIONNAIRE

1.) Name:
2.) Age :
o 18-24
o 25-35
o 36-44
o 45-54
o Above 54
3.) Gender?
o Male
o Female
4.) Qualification:
5.) Monthly income?
o Rs.10,000 and under
o Rs.10,000 - Rs.20,000
o Rs.20,000 - Rs.30,000
o Above Rs.30,000

6.) Which of these do you prefer while organising an event?


o Personal arrangement
o Hiring event management companies
7.) Have you ever been organised event with the help of event organiser?
o Yes
o No
8.) If yes , How satisfied were you with the event organiser?
o Very satisfied
o Somewhat satisfied
o Neutral
o Somewhat dis satisfied
o Very dis satisfied

9.) Which of the following events did you organised by event organiser?
o Wedding
o Birthday parties
o Corporate events
o Live shows
o Sports event
o College event
o Others

10.) How would you go about finding an event organiser?


o Through print media
o Road side banners
o Television / Visual media
o Websites
o Social networking sites
o Others

11.) How would you book for an event?


o By call
o Through apps
o Approaching directly
o Others

12.) What are the specific highlights of the event that you impress the most?
o Decoration
o Catering
o Venue
o Staging of the program
o Theme
o Security measures
o Customer support

13.) Will there be any security measures in event?


o Yes
o No

14.) How many years of event organiser for events do you use?
o Less than 1 year
o 1-2 year
o 2-3 year
o 3-4 year
o 4-5 year
15.) What kind of additional services do you expect from event organiser?
o DJ music
o Gaming activities
o Welcoming services
o Gift and rewards
Others,specify__________

16.) Do you think event management as a profession / business will be success in your city?
o Yes
o No
If No, specify the reason___________________

17.) In which place do you prefer to conduct an event?


o Resorts
o Restaurants
o Party halls
o Others
18.) What maximum budget would be willing to spend for event organiser?
o Less than Rs.50,000
o Rs.50,000 - Rs.1,00,000
o Rs.1,00,000 – Rs.5,00,000
o Above Rs.5,00,000

19.) Do you find the services worthy for the payments made by you?
o Highly worthy
o Worthy
o Neutral
o Not worthy
o Highly not worthy

20.) Did the event organiser demands extra payments from you?
o Yes
o No
21.) Possible difficulties/drawbacks in hiring an event management company?
o Expensive
o Availability
o Reliability
o Quality of work
o Limited choice
o Less flexible
22.) What are the reasons to use event organiser?
o Saves time
o Saves money
o Decorative
o Knowledge and experience
23,) Please you tick as appropriate for yourself.
The meanings of numbers as follows:
1-Strongly Disagree 2-Disagree 3-Neutral 4-Agree 5-Strongly Agree

1 2 3 4 5
Organising event with the help of event organiser is less
costly than our personal arrangement?

Does event organiser makes your event more effective


than your personal arrangement?

Event organiser is convenient because they eliminates


the event work?

24.) Overall,were you satisfied with your experience of event organiser?


o Highly satisfied
o Satisfied
o Neither satisfied nor dissatisfied
o Dissatisfied
o Highly dissatisfied

25.) Please comments on your over all experience with event organiser includes ideas to improve
service____________________________________________________________________________
__________________________________________________________________________________
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