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( ) No. of People
SBI 33 % (660)
HDFC 5% (100)
OTHER 2% (40)
RESPONSES OF PEOPLE IN %
5% 2%
33% SBI
Bank of India
60%
HDFC
OTHER
Interpretation :-
It has been observed that approximately 60% correspondents are using the service of BANK OF
INDIA for their daily transaction, around 33% of people are using SBI Bank for their transaction
and only 5% & 2% of people are using HDFC & other Bank service respectively in Bareilly. It also
shows that SBI have the highest market position in Bareilly as per my sample.
Q2. Are you aware of products & services provided by BANK OF INDIA ?
NO 15% (300)
NO
15%
YES
85%
Interpretation :-
From the above data it is clear that most of the customers (around 85%) of Bareilly have the
idea about the product & services of SBI, the rest 15% have the idea about the product they
are using. In this 15% most of the people are from typical rural area (Farmers).
Q3. If yes are you aware of the advance products (Loan segments) of BANK OF INDIA ?
YES 95%(1900)
NO 5% (100)
% OF PEOPLE
5%
YES
NO
95%
Interpretation :-
It is clear that most of the people have the idea about the advance product of BANK OF INDIA .
Almost all the 95% people who have the idea about the advance product are the user of SBI
85% (1800)
BANK OF INDIA
SBI 7% (140)
HDFC 2% (40)
OTHER 1% (20)
Sales
2% 1%
12%
SBI
Bankd of India
HDFC
85%
OTHER
Interpretation :-
According to my sample size 85% of people prefer BANK OF INDIA for loan product, but some
people prefer SBI, HDFC or OTHER Bank for loan because they are working with that bank & it is
easier for them to get loan from their bank & it easier for them to pay the interest because it is
less as compare to other bank because they are the employee of that bank.
Q.5 Which loan product of Bank of India you have used?
OTHER 8% (144)
Sales
10%
8%
HOME LOAN
47%
15% EDUCATIONAL LOAN
CAR LOAN
20% PERSONAL LOAN
OTHER
Interpretation :-
From the sample size 85% of people are using the BANK OF INDIA loan product. From the 1800
people 47% of people took home loan from BANK OF INDIA . 20% of people took education loan
for their children, 15% of people took car loan from SBI. Some of the customer took 2 type of
loan from ICIC I like both car & educational loan and home & car loan. 10% of people took
personal loan.
Q6. What do you feel about the services providing by BANK OF INDIA in advance product?
Bad 0% (0)
Satisfactory 2% (40)
0% 2%
43%
BAD
SATISFACTORY
55%
GOOD
EXCELLENT
Interpretation :-
From this it is clear that the service provide by BANK OF INDIA in its advance product is good in
between the customer. All of them satisfy with the product provide by BANK OF INDIA . 55% of
people said that the service provide by BANK OF INDIA is good & 43% said it is excellent & just
Most of the people like the attractive interest rate & longer repayment period. It’s easier for
people to repay the whole loan amount with its interest with low interest rate and with longer
repayment period.