INTERPRETIVE RANKING PROCESS

Actors
A1 Government
A2 Technology vendors
A3 Citizens
A4 Corporate
A5 Financial institutions

Processes
P1 Demonetization
P2 Analysis & evaluation of cashless regime
P3 Digital economy
P4 Selection of appropriate vendors
P5 Ensure financial support to the projects
P6 Project implementation

On completing the entire Interpretive Ranking Process details of which can be found
in APPENDIX 4 the following Interpretive Ranking Model was developed:-

A1- Government
Influencing By
P2 Helps in planning
Rank I
P3 Issue of Bids
P4 Select Proposals

A3- Citizens
Rank II Influencing By
P1 Involved in needs
identification

A2,A4- Technology vendors

Influencing By
Rank III P6 Involved in research

A5- Financial Institutions

Rank IV Influencing By
P1 Provides capital

A6- Research Centers

Rank V Influencing By
P1 Involved in research

CREATIVE PROBLEM SOLVING | Consolidation of techniques

 5. SCENARIO BUILDING
Driving Forces:
1. Government policies
2. Extent of research
3. Amount of funding
4. Availability of technology providers
5. Cashless Regime
6. Demonetization
7. Financial Institutions
8. Improved analytics
9. Citizen satisfaction & adoption

After analyzing all the driving forces the CI grid was developed:

CI Grid

CI Grid
20
18
16
DF7
14 DF3 DF9
Active Sum

12
10 DF1
8 DF8
6 DF4 DF2
4 DF5
2
DF6
0
0 2 4 6 8 10 12 14 16 18
Passive Sum
6.Grounded Theory

Here are four mega trends that are expected to change the ball game of the digital payment landscape in the
Indian scenario:

6. India going Digital

7. ‘Promising’ Financial Inclusion
8. Escalation of Payment Gateways
9. Enhanced customer experience

India Going Digital

India is speedily evolving into a digital giant. Rising smartphones penetration and internet access have set
that Indian users stay connected. This is also reflected in the growth of digital banking payments.

‘Promising’ Financial Inclusion

The payment gateway space is continuous changing. The government and other regulators have recognized
the same and kept pace with constantly changing environment.

The grounded theory brought about the analysis on our entire methodology out of the system, the reason
where we need to work upon to bring about the cost benefit scenario:

6. Data Analysis
7. Data Collection
8. Coding Paradigm
9. Connection between Categories

While the macro factors clearly indicate favourable environment for digital payments, which is also being
supported by the approach being taken by regulator. However, several challenges remain though for having
attain the state where the country truly become digital.

▪
Feature phone continue to be widely used in rural India, which make it a tad difficult-not impossible to transact
▪
Patchy digital connectivity in parts of India
▪
Acceptance and change in mindset
▪
Lack of awareness
▪
Most important security in transacting

The digital payment landscape in India is undergoing a massive transformation. Indian consumers have shown
tremendous affinity to digital technologies, with growth rates for mobile phones and e-commerce adoption for
outstripping rates in developed economies. The Governance of India’s ‘Digital India’ initiative aimed at
transforming India into a digitally empowered society and knowledge economy is expected to further
accelerate awareness, adoption and availability of digital technologies.
 3. SAP-LAP


Resistance towards change

Many Indian Cities have very low
info on cashless regime
Learning


 Big awareness
campaigns
 
Reliable System
Action
Performance
Collective marketing
Plans

Digital


Improving existing
infrastructure

Process

 
Actor  Policy makers
Situation


Central and state
  governments
Smart city is in infancy stage



Out of 98 cities shortlisted
20 have been selected
CREATIVE PROBLEM SOLVING | Consolidation of techniques
4.