Professional Documents
Culture Documents
Canal: Ingls
Autor: Interlang
E FFECTIVE
B USINESS
WRITING GUIDE
ms valor en el aprendizaje
Tel: + 34 91 515 84 22
administracion@interlang.es
interlang.es
INDEX
INTRODUCTION .............................................................................................. 1
BUSINESS WRITING TIPS .................................................................................. 2
GETTING ORGANISED ...................................................................................... 3
PUNCTUATION ............................................................................................... 5
BUSINESS ENGLISH......................................................................................... 6
COMMERCIAL LETTER WRITING ........................................................................... 6
THE SALES LETTER ......................................................................................... 9
EMAIL WRITING ............................................................................................. 12
THE LANGUAGE OF FORMAL DOCUMENTS ................................................................ 14
CONTRACTS .................................................................................................. 16
MEMOS ....................................................................................................... 19
MINUTES ..................................................................................................... 20
REPORTS ..................................................................................................... 23
PRACTICE .................................................................................................... 25
ANSWER KEY............................................................................................... 39
INTRODUCTION
Learning to write well in a foreign language is a real challenge. Finding the right words, using
the appropriate style, respecting conventional formats, correct spelling and punctuation are
Effective writing plays an increasingly important role in todays business world a clear and
concise style will ensure that essential information is both understood and acted upon.
This Effective Business Writing Guide is designed to help you become more familiar with the
styles and techniques of business writing and the practice exercises are designed to get you
thinking and help you to learn and incorporate new words and expressions into your business
writing.
The guide contains examples of the most common types of written business communication:
We hope that you will find this guide useful and that it will help you to express yourself more
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BUSINESS WRITING TIPS
Before you start writing its always a good idea to ask yourself the following questions:
Who am I writing to? This will help you choose the right tone and level of
formality obviously when writing an email to a colleague you will use more informal
language than when writing a letter to a client. At the same time business
communication should never be too informal and always remember to be polite and
courteous.
Why am I writing? Its very important to consider the reason why youre writing
this will help you to remain focused and get your main message right.
What does my correspondent know? Think about what information you will need
to include to help the reader understand and if necessary act never assume they
already have all the background information to understand your message.
Learn from what you receive. If you receive any business letters or emails in
English use them to learn useful expressions note them down to include in your
business correspondence.
When you start writing make sure to be brief, clear and concise. Use simple words and
phrases and keep sentences short this style of writing is called Plain English it is plain
and simple and so easy for the receiver to understand.
After you finish writing read what youve written before you send it is the message
clear? Are there any mistakes you need to correct? Remember to use the spell-check
software, though this wont detect all mistakes.
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GETTING ORGANISED
Start by thinking about the message you want to communicate once this is clear you
can start organising.
Make notes of the ideas you want to convey and organise them into topic areas and
then into the order you want to present them in the most important points
normally coming first.
Each topic area and any related secondary points could take the form of a paragraph
different paragraphs thereby signalling different topic areas.
Organise the order of the text depending on whether you want to present the
information chronologically, in order of importance, pros and then cons or compare
and contrast different ideas.
If you have planned sufficiently, taking all the above points into account, you are
ready to draft the text. Once written, read this first draft to see if you can improve
on it.
Before sending the final draft read through it again in order to eliminate repetition,
change ambiguous wording and make long complicated sentences shorter and
clearer. Also keep an eye out for any mistakes you may have missed in the first read
through.
At this stage you may like to improve the style of your writing by using linking
phrases to make your message flow smoothly. Have a look at a few such expressions
in the box below:
Linkers
However
Contrast On the other hand
whereas
although
Moreover
Give additional information
In addition
First.
Sequence Next
Lastly / finally.
Consequently
Cause and Effect As a result of
Due to
Exemplify For example
In conclusion
Summarise To conclude
To sum up
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PUNCTUATION
It is very important to use the correct punctuation in order to make your message clear
here is a list of the main punctuation marks and how they are used.
Full stop The full stop (period US) marks the end of a sentence and is
. also used after some abbreviations and numbers in lists.
Hyphens are used to connect two words when they are used
Hyphen - as a compound noun.
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BUSINESS ENGLISH
Business English can be very formal or semi-formal. This is true of both written and spoken
language. It depends who you are speaking or writing to and for what reason. If you are
writing a contract your language will be very formal. The language of a letter or email will
probably be more informal.
Business language can be direct and to the point. At times, however, you may want to be
careful to avoid upsetting a good customer. This is when it is important to use tactful
English.
In commercial correspondence these are some of the aspects involved in making a business
letter effective:
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STANDARD LETTER LAYOUT
Sacyr SA
P Castellana 83-85
A Madrid 28046,
Spain.
Tel: 00-34-91-5999666
Barry Crowder
Managing Director
Go-Fast Wind Turbines
B
121 Bath Road,
Slough, SL3 5HQ
United Kingdom
D Dear Barry,
I am delighted to be able to inform you that your company has been selected
from all the contenders in the recent tender to build the turbines for our Cornish
windfarm project.
Again I would like to congratulate both you and your entire team and look
forward to hearing from you soon so we can get the ball moving.
G Yours sincerely,
I UK Windfarms Director
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LANGUAGE STYLE
Business letters are usually quite formal so avoid a conversational style and contractions
(Im etc.). Avoid writing very long sentences with complicated or unnecessary language. A
straightforward letter will get your message across more effectively than a long wordy one.
There are conventions with regard to the correct way to address people and close the letter:
OPENING Letters always start with Dear. followed by the correct form of
address. If you are writing to someone whose name you dont
know then use Dear Sir, or Dear Madam, or Dear Sir or
Madam,... If you know then name then start with Dear Mr / Ms
Jones, or Dear Gregory Jones,
CLOSING SENTENCE Letters are usually closed in standard ways. At the end of the letter
it is normal to include a short sentence such as I look forward to
hearing from you. or Please do not hesitate to contact me
should you require further information.
CLOSING PHRASE Finally you need to include a closing phrase below which you sign
Yours sincerely, (for letters beginning Dear + name) / Yours
faithfully, (for letters beginning Dear Sir / Madam) Yours truly, /
Best regards, / Kind regards slightly less formal.
I will arrange for the minutes / report / latest brochure / latest pricelist to be
sent to you.
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THE SALES LETTER
The work of creating an effective sales letter begins in the head, not on paper. The writer
first decides to concentrate on you, the reader, rather than I.
In the following example, notice how the focus of the sales concept changes:
Focus on I:
Focus on You:
The new Golf features a four cylinder engine to save you money, a
revolutionary new suspension to take the bumps away, and tinted
windows for glare-free driving.
In the you example, the writer has used the readers needs (for economy, comfort and
security) to sell the product. The product is not just good, the writer seems to say to the
reader Its good for you.
For audiences that must be made aware of a need, begin the sales letter with a vivid
description of the need your product or service fulfils. Lets say, for example, that you want
to market a product called Handi-File, an organizer for household and business receipts. A
letter describing the need before announcing the product is mentioned.
Notice in the following letter the writer creates the need for Handi-File by reminding the
reader of important government regulations. The writer lists the advantages of Handi-File
to the reader and concludes with an action the reader can take.
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UNDERWOOD OFFICE SUPPLY
1948 W. Sixth Street Spokane, WA 89283 (894) 493-8924
As manager of Comfort Retirement Home, you are probably aware that tax records must be
retained for three years, as required by federal law.
Maintaining organized records suddenly gets easy with Handi-File, a bookkeepers dream
come true.
Frankly, were excited about the product and want you to see what the excitements
about. The Handi-File display van will visit your area on August 25-27.
Call 4987765 for your personal appointment with a Handi-File representative. The van will
pull up to the curb in front of the Comfort Retirement Home. You can take as much or as
little time as you wish to see the Handi-Files on display inside.
Youll be glad you called for a visit from Handi-File, Mr. Barth. Wont you do it today?
Sincerely,
Mildred T. Reynolds
Mildred T. Reynolds
Manager
MTR/oie
Enclosure: Handi-File: The Filing Revolution
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DEVELOPING THE SALES LETTER
Once you have analyzed the needs of the reader and determined how much or how little to
assume, you can begin a step-by-step planning process for each part of the sales letter. One
easy to remember pattern for the sales letter follows the letters S-A-L-E-S.
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EMAIL WRITING
Email is the most commonly used form of written business communication in the
international business world often replacing the phone call. It is used extensively both within
companies and in external communication some would say that it is in fact overused.
Nevertheless, its here to stay as its a fast and cheap method of communicating with
customers and suppliers both nationally and internationally.
Because of the brevity and rapidity of emails, its important to check that all the information
has been given and that the formality and tone are right.
LANGUAGE STYLE
As emails are often shorter than other forms of written communication, the language must
be simple and concise. The tone for emails to superiors or people outside your company
must be formal but in-house emails to colleagues can be semi-formal.
USEFUL EXPRESSIONS
Opening and closing Hello / Hi are fine for semi-formal emails and Regards /
Kind regards / Best regards are often used to close. For formal emails open and
close like formal letters Dear Sir / Madam Yours faithfully; Dear Mr X / Ms
X Yours sincerely
Replying to emails Thanks for your email / I received/got your email thanks /
Sorry I didnt get back to you yesterday but / Thanks for the report Ill read it and
get back to you.
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SAMPLE EMAILS
Formal
Dear Mr Bannister,
Thank you for your earlier email. I have checked with our production department
and they assure me your order left our warehouse yesterday and should be with
you by tomorrow afternoon. Do please let me know if there is any delay.
Yours sincerely,
Sarah Barker
Customer Service Department
Semi-formal
Hi Team,
Id just like to congratulate you on the success of the recent tradefair we took part
in well done to one and all! As soon as I have data on the sales leads
generated Ill let you all know.
Once again thanks for all your hard work.
Regards,
Simon.
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THE LANGUAGE OF FORMAL DOCUMENTS
FORMALITY
Formality is one of the main characteristics of business and legal documents such as
contracts.
The use of full verbs - no short forms of auxiliaries. (I have and not Ive)
A limited use of phrasal verbs: (accept instead of take up) However, there are certain
expressions that will be found: (set up, lay down).
The use of 3rd person verbs, and a very limited use of second person. (the licensee
hereby undertakes to...)
Little ellipsis of words: that is usually included: It seems to be the case that
acceptance was made.
The use of negation tends to use the form: no rather than not any. (There was no
notification of acceptance rather than There wasnt any notification of acceptance.
The use of prepositions, prepositional phrases and prepositional verbs: (in accordance
with, by virtue of)
Lack of certain elements common in speech, such as: possibility modals (It might be
all right) words like: almost, something like...
IMPERSONALITY
The use of abstract nouns instead of personal subject and verb (Acceptance of an offer
must be notified)
The use of class nouns rather than names: (hereinafter called the Company)
Specialised vocabulary
The use of restricting and amplifying. And no more, including but not limited to..
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FORMAL AND INFORMAL LANGUAGE
Look at the chart below and try to think what the missing words could be before checking the
answers - you would be more likely to use the formal language in official documents and
contracts and the informal language in routine business correspondence.
Formal Informal
Accordingly So
Get
Apparent
Help
Commence
Think
Discontinue
Cheaper
Try
Wrong, false
Formulate
Implement
Because
More than
Start
Need
Get
Remuneration
Say
Supplementary
End
Use
Answers
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CONTRACTS
Below are some notes on an agreement between the Company of Professional Congress
Organizers (C.P.C.O), specialists in organizing congresses, and the Confederation of
International Industries (C.I.I.), who are planning to hold a congress.
Fill in each blank with an appropriate verb. If you cannot come up with an appropriate verb,
check the options and choose one of the verbs from the list.
Contract Notes
Terms of agreement between C.P.C.O. and C.I.I.
Regarding The Industry Congress 2008
C.P.C.O. shall
1 act as a consultant and make necessary arrangements for the conference.
2 __________ in planning meetings.
3 __________ the organizational and administrative work.
4 __________, immediately before and during the conference, a special office and
secretariat.
C.I.I. shall
5 __________ responsible for the professional, technical and scientific content of
the programme.
6 __________ a scientific secretariat.
C.P.C.O agrees to
7 __________ a budget.
8 __________ fees.
9 __________ a final account of all receipts and expenditure.
C.I.I. agrees to
10 __________ an advance cash flow to the conference account until receipt of
fees or other income.
11 __________ overall financial responsibility for the conference.
12 __________ C.P.C.O. to act on their behalf
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Look at this extract from an electricity company Rothwell Complete the Supply Contract
Proposal by filling in the missing words.
Minimum Requirements
Complements by Power
The price offered evaluates the supply at the limits of the rated power contracted.
Complements for an _____________ of power will have an effect as established in
the legislation in ______________.
Answers
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MEMOS
Memos are widely used within organisations to inform, remind etc. They are circulated and
may also be displayed on notice boards. They typically focus on a specific topic such as:
LANGUAGE STYLE
The opening should be direct and to the point without the need to write Dear Sir etc. Start by
briefly introducing the main points which can be laid out as bullet points. The tone should be
neutral and the language simple sentences should be short and clear try not to sound too
bossy. Memos are often concluded with some sort of request for action.
LAYOUT
SACYR
MEMO
Date: 14th November, 2015
To: All language students
From: Sam Rutherford, Training Department
Subject: Attendance etc.
I would like to remind all language students of the importance of the following points:
I trust that if you comply with the above points you shall all make excellent progress.
S.R.
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MINUTES
At many business meetings someone is asked to take the minutes. This person notes down
all the important points made at the meeting and later writes up a summary of what was
said and agreed to circulate to the participants. A series of action points can be added to
make sure that things actually get done.
LANGUAGE STYLE
The style of minutes is quite formal sentences need to be short, clear and concise so they
are easy to read. Just summarise the most important points not every single thing that
was said. Any lengthy speeches should be summed up you can use bullet points for clarity.
If the minutes become too long the danger is that people wont read them properly or at all.
USEFUL LANGUAGE
Listing the participants Use Present: followed by a list of the people who attended.
Summarising a decision Ms X was the first to speak and put forward the following
ideas. / Mr Y expressed his approval and added / Mr Z
disagreed and made the point that.. / Mrs X expressed
disapproval/concern and insisted that.. / Mr Y accepted
that.but defended his position on.However, he
conceded that. / Everybody agreed on
Action points and deadlines The following action points were decided on. / Mr Y
will look into / research / draw up a list / find out / study /
calculate / by the end of next week and get back to us. /
Ms X will speak to. before the.. / Mr Z will attend the
next meeting with.. / Mrs X will get back to. / Mr Y will
send a report to..within the next few days.
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EXAMPLE
Present: Mr Turner, Managing Director (Chairperson); Ms Pinkerton, Production manager; Mr Norman, Assistant
Production Manager; Ms Small, Chief Administrator.
Mr Turner opened the meeting by congratulating the Production Department for meeting the output targets while at
the same time getting a very large exceptional order out to a new client. He then announced that:
Based on the new customers satisfaction the order had been renewed for a further 9 months.
He had every confidence in the ability of both the production department and the rest of the company to
successfully meet such exceptional needs again in the future.
Ms Pinkerton responded by saying that this would only be possible on a regular basis if staffing levels in the
production department were increased.
Mr Turner replied by saying that there were no plans at present to recruit more staff.
Mr Norman argued that the staff had only agreed to work so hard as they were told that this was a one-off order and
being an exception would not be repeated let alone on a regular basis.
Ms Small then put forward the following points to support this argument:
Effects of such a maintained pace could lead to increased levels of absenteeism and general dissatisfaction.
This could in turn lead to industrial relations problems and possible industrial action.
Overall quality may suffer.
Mr Turner disagreed with the above but did express concern about the possible fall in quality standards. He asked to
be provided with the following by next months meeting:
Present working methods
Output per hour per worker
Performance rate per machine
Costs of machine replacement
Mr Turner stated that this information would enable them to consider the option of investing in new machinery.
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REPORTS
Reports are used to communicate information to people either within or outside the
organisation. They should provide an overview which can be read and assimilated quickly.
The most common types of short reports are project and progress reports, business
proposals, studies and summaries of research or results. They should be easily structured so
the reader can quickly find the relevant information. They may also include graphic
information.
LANGUAGE STYLES
Reports require the use of a formal writing style avoid the use of contracted forms such as
Itll use full forms It will. Use simple, concise language so that the reader can easily
assimilate the message.
USEFUL LANGUAGE
Showing cause and effect This has been mainly due to.
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Example
Introduction
The four areas that the group was asked to examine were the following:
Product development
Brand consolidation
Quality control and pricing
Personnel retention and hiring
Product development
After consultation with managers from the Marketing, Sales and R&D departments, it became clear that freezing
product development is not a viable option...
The only changes proposed would be a reduction in the lead time through the introduction of a new software
system and merging the two design centres into one operational unit.
Brand Consolidation
A detailed audit of the companys brand portfolio was carried out..
We propose that both these brands are eliminated as they are now in the declining phase of their product life
cycles.
Conclusion
It seems that the most significant savings that can be made are in the areas of HR, product development and
brand consolidation. These savings alone would amount to.. We would therefore recommend that an
additional report be prepared to cover savings in these three areas.
John Harman
Strategic Cost Steering Group
Multibrands
27th August 2015
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PRACTICE
In this section you have the chance to practise using commercial written English words and
expressions. Try to attempt the exercises first before looking at the answers to check if you
were right.
A. BEING TACTFUL
Its very important to be tactful when writing so you dont upset or offend the person youre
writing to. How would you re-write the following sentences in more tactful English? Check the
suggested answers afterwards.
Answers
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B. WORD PARTNERSHIPS
Try to think which of these word partnerships go in which gaps in the extracts
below before checking the answers:
1. I would also appreciate 5. launch date
2. the delay in payment 6. advance copy
3. full details 7. let me have
4. Please dont forget to 8. in the area of
A. Dear Customer,
I am pleased to send you an of our latest catalogue which
contains of the most up-to-date office and information technology equipment
on the market.
B. I also have a lot of experience finance and accounting. Between 1998 and
2013 I worked in the auditing department of a major bank.
C. Hi Julie,
This is just a short note to remind you about Mondays visit from Khalid Assad of the Bahrain
Investment Council. bring a comprehensive list of our client base in the area.
Thanks,
Pam.
D. I would be grateful if you could send me your current corporate rates for single rooms
with en-suite bathroom. some more information about your business facilities
as I shall be in Edinburgh for two or three days.
E. Helen,
Thanks for leaving a copy of the Glasgow ring-road proposal on my desk. Unfortunately I
cant find page 3 (your analysis of construction costs) and Id be grateful if you could
another copy as soon as possible.
Tom.
G. Dear Felix,
Sorry, there was a mistake in the email I sent you yesterday. The proposedfor the
new night-storage heater is now March 16th and not February 16th as I told you yesterday.
Im afraid that there have been one or two technical problems with the main control panel.
Hope this doesnt cause you too many problems.
Janet.
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Answers
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B. WORD PARTNERSHIP Replies
The sentences below come from the replies to the extracts in the previous exercise.
Match one to each extract and then check the answers:
1. Although we understand the reasons for the delay, we must insist on prompt payment in
future.
2. Dont worry. Ill be there on Monday at 2.20. Do you want me to invite Dan as well or
shall I come alone?
3. Thanks for telling me about the change of date. Im sure it wont cause too many
problems. I hope the new product will be ready in time for the Warsaw Industrial Fair in
the second week of April.
4. Interviews will be held at our Frith Street office on March 15th at 10.30. All candidates
should bring copies of degrees and diplomas.
5. Sorry about the missing page. Id left it lying next to the photocopier. Heres another
copy. I hope it makes things much clearer.
6. I attach an order for 3 HAL FastTrack laser printers and an HRL FastScan scanner.
7. I am sorry to inform you that we have no single rooms available on the dates you specify
as there is an Industrial Tradefair in the city that week.
Answers
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B. WORD PARTNERSHIP Verbs
Match the verbs to the noun phrases to make word partnerships before looking at the
answers:
Verbs Noun Phrases
enclose a 15% discount off list price
correct a distribution problem
negotiate a credit account
open a copy of latest catalogue
resolve a couple of mistakes
Answers
C. COMMON SENTENCES
When you have completed the following, you will have 7 standard common sentences.
1. We assure you that your order will be.. within 24 hours of..
Answers
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D. PREPOSITIONS (1)
Complete the following sentences by joining up the two parts with the correct
preposition. The first one has been done as an example. Then check the answers.
Preposition
for / to / of
/ on
Answers
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D. PREPOSITIONS (2)
Complete the following sentences about an internal transfer with the correct prepositions.
Preposition
Answers
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E. FORMALITY
Change the following sentences into a more acceptable form for business letters. Then check
the answers.
I regret that
I was
I would
4. Mr Norman wants to drop in and see you next week about a contract, OK?
Mr Norman would
5. I cant see you next Friday for our appointment after all.
I am sorry to tell
We would like
I would
I look
Answers
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F. LETTERS
ENQUIRIES
Below you will see parts of three letters of enquiry. Choose the correct word or phrase for
each blank from the following list. Use each item once only.
A.
Sir,
I have seen your in the. of Office Weekly and am interested in your range of
office stationery.
Yours.
B.
With. to your advertisement in todays Times, could you please send me.
about your office furniture? I am.. . . . . . interested in your adjustable office chairs.
C.
Some time ago we purchased from you some JF72 solar-powered pocket calculators.
As this. was so popular with our customers, we would like to know if it is.
Answers
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ANSWERING ENQUIRIES
Below you will see parts of three letters answering an enquiry. Put the correct word or
phrase in each blank. Choose from the following list. Use each item once only.
A.
Dear Ms Prentice,
Thank you for yourof 3rd May about our office stationery. We have in
enclosing our latest catalogue and price We hope you will find it of interest.
Yours.
B.
Thank you for your letter of January 4th, asking about office furniture. The enclosed
catalogue contains of our range. In most cases we are able to you with the
goods you require within fourteen days. We look forward to receiving an order from you.
C.
Thank you for your letter of 1st June, about the JF72 pocket calculator.
This model is no longer as it has been superseded by the JF73 solar-powered pocket
calculator. As you will see from the the new model has severalat an
extremely .
We have also enclosed our latest catalogue giving details of the vast of electronic goods
we supply.
We allow a discount of 30% on purchases of not less than 50 of the same model, and 38%
on quantities of not less than 100. , we give a discount of 3% for payment within
fourteen days fromof invoice.
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SALES
Below you will see extracts from three sales letters. Put the correct word or phrase in each
blank. Choose from the following list. Use each item once only
colleagues featured complimentary copy recent publications
confident needs extensively trialled representatives
convenience recommend favourable response specially selected
eligible suitable further information subscription form
experience value highly popular terms of payment
A.
We have pleasure in enclosing a of one of our most Build Your Business
Vocabulary.
You will note that the book has a similar format to our series, Build Your Vocabulary,
but concentrates on vocabulary useful to anyone who needs English in a business situation.
The exercises have been and have met with a from both learners and
teachers. The book is for use in the classroom or by a learner of English working
alone.
We feel sure that you will want to this book to your colleagues and students.
B.
We are a company with over 30 years in selling office equipment. We have
recently brought out a new range of equipment and furniture designed to meet the
of todays electronic office.
This new range is in our latest brochure which I have enclosed together with details of
our generous.
If you require any, simply telephone me and I will arrange for one of our
to call on you.
C.
You have been by my company to receive a free copy of our latest publication
Business Dealings.
We cannot of course send a free copy to everyone but we have chosen you because
we your opinion. We are that you will find it fascinating and want to
show it to your. Business Dealings is published monthly and we have enclosed a
for your . Subscribe within the next three weeks and you will be
for a discount of twenty per cent.
Answers
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G. TRANSLATIONS
Below you will find commonly used expressions in Spanish for different types of written
correspondence.
Somos (tipo de empresa) y estamos We are (describe company) and are looking
buscando un proveedor de for a supplier of
Les rogamos que nos enven detalles de Please could you send us details ofas
anunciado/a/s en advertised in
Agradeceramos nos enviaran su catlogo y Please could you send us your current
lista de precios vigentes. price-list and catalogue.
Nos informa (nombre)que Vds. pueden We understand from that you can
suministrarnos supply
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3. DEMANDAS DE INFORMACIN SOBRE CONDICIONES / ASKING ABOUT
CONDITIONS
Les agradeceramos nos enven sus precios Will you please let us know your prices
de for /
nos informen si pueden proveer whether you could supply
nos enven una cotizacin para Please give us a quotation for
Rrogamos nos enven ms detalles acerca Please send us further details of your
de su lista de precios actualizada / su current price-list / your export catalogue /
catlogo de exportaciones / una lista de quantities required / details of goods which
mercancas / cantidades can be
que puedan ser suministradas de / supplied from stock
existencias. / delivered immediately
entregadas inmediatamente. / shipped immediately
expedidas inmediatamente.
Les agradeceramos nos informaran si Could you let us know what you allow for
hacen descuentos comerciales o por pronto cash or trade discounts?
pago.
Les agradeceramos que nos informaran We should appreciate it if you could let us
qu descuentos ofrecen por grandes know what discounts you offer for large
pedidos. orders.
Podemos proporcionarles las referencias We can supply the usual trade references.
comerciales de costumbre.
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4. RESPUESTAS A DEMANDAS DE INFORMACIN / REPLIES TO ENQUIRIES
Le agradecemos su carta del 9 de julio de Thank you for your enquiry of 9th July 2015
2015 en la que nos pide informacin in which you asked about
sobre
Les agradecemos su demanda de Thank you for your enquiry of 9th July 2015
informacin con fecha 9 de julio de 2015 about
sobre
Adjuntamos una copia de nuestro ltimo Enclosed is a copy of our latest catalogue /
catlogo / nuestra lista de precios vigentes. current price-list.
Cuando Vd. haya visto nuestro producto, Once you have seen our product, we are
estamos seguros que lo considerar la confident that you will find it to be the best
mejor oferta del mercado. value on the market.
El descuento ser vlido nicamente para The discount on offer can be allowed only
pedidos recibidos antes del (fecha). on orders placed before (date).
Nuestros productos son de la ms alta We can offer you goods of the very highest
calidad, pero en el caso de no quedar quality and if you find them unsatisfactory
plenamente satisfechos, pueden devolverlos in any way, you can return them to us
sin ninguna obligacin. without obligation.
Esperamos que aprovechen nuestra We hope you will take full advantage of our
excepcional oferta. exceptional offer.
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6. RESPUESTAS POSITIVAS / POSITIVE ANSWERS
Nuestros plazos de pago son netos; pago a Our terms are net, payment due within 28
los 28 das de la fecha de la factura. days from the date of invoice.
Podemos suministrar el material en We can supply from stock and can meet
existencia y podemos cumplir con la fecha your delivery date.
de entrega.
Podemos suministrar cualquier cantidad de We can supply any quantity of our products
nuestros productos sin demora. without delay.
Nuestras condiciones de pago habituales Our usual terms are bank draft against pro-
son: letra bancaria contra factura pro- forma invoice / documents against
forma / documentos contra letra de crdito irrevocable letter of credit.
irrevocable.
% de descuento sobre el precio neto para % discount on net prices for orders
pedidos superiores a over
Podemos ofrecer precio, bruto, con entrega We can quote you a gross price, inclusive of
incluida. delivery.
Todos los precios son FAB (a bordo del All list-prices are quoted FOB (Free on
buque) y estn sujetos a un % de Board) and are subject to discount paid by
descuento comercial si el pago se efecta letter of credit.
mediante letra de crdito.
Rogamos tengan en cuenta que estos Please note that these prices will be held
precios estarn vigentes durante das. En for days. If an order is not received
caso de no recibir el pedido dentro de ese within that time the prices quoted are
perodo, les precios podrn variar. subject to change.
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7. RESPUESTAS NEGATIVAS / NEGATIVE ANSWERS
El producto que Vds. piden lo fabricamos The product you enquired about is
nosotros pero nuestros representantes se manufactured by us but can only be
encargan de su venta. Les rogamos que se supplied through one of our agents. Please
dirijan a [nombre y direccin], que contact [name and address of agent] who
estar a su completa disposicin. will be pleased to deal with your enquiry.
Contando con que nuestra oferta les We are sure our offer will interest you and
interesar, quedamos a la espera de sus look forward to receiving your order.
instrucciones.
Asegurndoles que su pedido recibir We hope to hear from you soon and can
atencin inmediata, quedamos a la espera assure you that your order will be dealt
de su pronta respuesta. with promptly.
Como nuestros precios son muy As you can see, our prices are extremely
competitivos, es probable que suban en los competitive and, as they are likely to
prximos tres meses. Por lo tanto les increase within the next three months, we
aconsejamos hacer su pedido lo antes advise you to place your order as soon as
posible. possible.
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9. EJEMPLOS DE CORRESPONDENCIA / SAMPLE CORRESPONDENCE
Often short enquiries are emailed or made by phone. The following are examples of letters or
emails which can be used as models:
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F. WRITTEN ASSIGNMENTS
Here are some written assignments for you to try why not write them and if you have
English class get your teacher to correct them?
1.- REPORT
You have received the following memo from your human resources department:
You recently took part in an English language seminar course which dealt with the
language of written correspondence. I would be very interested to hear from you by
way of an in-depth report as to how you feel this course has benefitted your
English and the company.
Kind regards,
Barry Crowder
Sacyr Training Manager
2.- LETTER
Write a letter to the managing director of the Sacyr local office in London inviting him to
come and visit your offices and facilities here in Spain. Explain a possible itinerary and how
you feel that such a visit could benefit both your companies.
3.- LOGO
Imagine that Sacyr has decided to change its logo to take the company into this new global
phase. You have been asked to design two suggested logos and submit them to the board of
directors together with your recommendations as to why they would be suitable.
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ANSWER KEY
Formal Informal
Accordingly So
Obtain Get
Apparent Seem
Assistance Help
Commence Start
Consider Think
Converse Talk to
Discontinue Stop doing
More economical Cheaper
Attempt Try
Erroneous Wrong, false
Formulate To come up with
Implement To bring in
Due to Because
In addition to More than
Commence Start
Require Need
Obtain Get
Remuneration Pay
Indicate Say
Supplementary Extra
Terminate End
Utilise Use
Back to Exercise
1. act 7. draw up
2. participate 8. collect
3. undertake 9. produce
4. set up 10. maintain
5. be 11. accept
6. provide 12. authorize
Back to Exercise
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ANSWERS TO 10.- CONTRACTS: Supply Contract Proposal
Minimum Requirements
The customer must have the appropriate authorisation to operate in the liberalised
market.
From the agreed commencement date until 31.12.2015, with a negotiable extension
for an additional 2 years.
Complements by Power
The price offered evaluates the supply at the limits of the rated power contracted.
Complements for an increase of power will have an effect as established in the
legislation in force at the time.
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ANSWERS TO 14.- PRACTICE: BEING TACTFUL
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ANSWERS TO 14.- PRACTICE: WORD PARTNERSHIPS
A. Dear Customer,
I am pleased to send you an advance copy of our latest catalogue which contains full
details of the most up-to-date office and information technology equipment on the market.
B. I also have a lot of experience in the area of finance and accounting. Between 1998 and
2006 I worked in the auditing department of a major bank.
C. Hi Julie,
This is just a short note to remind you about Mondays visit from Khalid Assad of the Bahrain
Investment Council. Please dont forget to bring a comprehensive list of our client base in
the area.
Thanks,
Pam.
D. I would be grateful if you could send me your current corporate rates for single rooms
with en-suite bathroom. I would also appreciate some more information about your
business facilities as I shall be in Edinburgh for two or three days.
E. Helen,
Thanks for leaving a copy of the Glasgow power station proposal on my desk. Unfortunately I
cant find page 3 (your analysis of construction costs) and Id be grateful if you could let me
have another copy as soon as possible.
Tom.
F. I apologise for the delay in payment. We have had a number of problems in our
accounts department recently and this has meant delays in paying some suppliers. I hope to
resolve the problems before the end of the month.
G. Dear Felix,
Sorry, there was a mistake in the email I sent you yesterday. The proposed launch date for
the new night-storage heater is now March 16th and not February 16th as I told you
yesterday. Im afraid that there have been one or two technical problems with the main
control panel.
Hope this doesnt cause you too many problems.
Janet.
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ANSWERS TO 14.- PRACTICE: WORD PARTNERSHIPS - REPLIES
1 F 2 C 3 G 4 B 5 E 6 A 7 D
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Back to exercise
1. We assure you that your order will be despatched within 24 hours of receipt.
2. We would be grateful if you could let us have a copy of your invoice no 1066.
3. We apologise for any inconvenience which may have been caused as a result of our
oversight.
4. May I say how excited we are at the prospect of our future collaboration.
5. I am a little worried that we still do not appear to have received the order we placed on
January 24th.
6. We agree to your terms and conditions and look forward to receiving a copy of the
agreement by return.
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ANSWERS TO 14.- PRACTICE: PREPOSITIONS (1)
Preposition
for / to / of /
on
The union leaders wanted to hear for the closure of the factory.
about the reasons..
The price of computers has gone of silicon chips.
up because of a shortage ..
Back to exercise
Preposition
a vacancy in the Publicity
Madeleine has applied for
Department.
In her last job, she looked after orders and phone enquiries.
something that is a bit more
Now she is looking for
challenging.
the vacancy from a friend in the
She heard about
department.
She is a reliable worker who can
on to do a good job.
be depended
Could you let me know what you
of her?
think
I would like to talk to you about her application.
her soon and tell her what we
I think we should write to
have decided.
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ANSWERS TO 14.- PRACTICE: FORMALITY
Suggested Answers
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ANSWERS TO 14.- PRACTICE: LETTERS - ENQUIRIES
A.
Dear Sir,
I have seen your advertisement in the current issue of Office Weekly and am interested
in your range of office stationery.
Could you please send me your latest catalogue and price list? I look forward to hearing
from you.
Yours faithfully
B.
With reference to your advertisement in todays Times, could you please send me
information about your office furniture. I am particularly interested in your adjustable
office chairs.
C.
Some time ago we purchased from you some JF72 solar-powered pocket calculators.
As this model was so popular with our customers, we would like to
know if it is still available.
If so, would you kindly advise us of your terms of payment and any quantity discount
available? Could you also include details of any new models in the same price range?
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ANSWERS TO 14.- PRACTICE: LETTERS ANSWERING ENQUIRIES
A.
Dear Ms Prentice,
Thank you for your enquiry of 3rd May about our office stationery. We have pleasure in
enclosing our latest catalogue and price range. We hope you will find it of interest.
If you require any further details, please do not hesitate to contact us.
Yours sincerely
B.
Thank you for your letter of January 4th, asking about office furniture. The enclosed
catalogue contains full details of our range. In most cases we are able to supply you with
the goods you require within fourteen days. We look forward to receiving an order from you.
C.
Thank you for your letter of 1st June, enquiring about the JF72 pocket calculator.
This model is no longer in production as it bas been superseded by the JF73 solar-powered
pocket calculator. As you will see from the enclosed leaflet the new model has several
additional features at an extremely competitive price.
We have also enclosed our latest catalogue giving details of the vast range of electronic
goods we supply.
We allow a discount of 30% on purchases of not less than 50 of the same model, and 38%
on quantities of not less than 100. In addition, we give a discount of 3% for payment within
fourteen days from date of invoice.
We look forward to doing business with you in the near future.
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ANSWERS TO 14.- PRACTICE: LETTERS SALES
A.
We have pleasure in enclosing a complimentary copy of one of our most recent
publications Build Your Business Vocabulary.
You will note that the book has a similar format to our highly popular series, Build Your
Vocabulary, but concentrates on vocabulary useful to anyone who needs English in a
business situation.
The exercises have been extensively trialled and have met with a favourable response
from both learners and teachers. The book is suitable for use in the classroom or by a
learner of English working alone.
We feel sure that you will want to recommend this book to your colleagues and students.
B.
We are a company with over 30 years experience in selling office equipment. We have
recently brought out a new range of equipment and furniture designed to meet the needs of
todays electronic office.
This new range is featured in our latest brochure which I have enclosed together with
details of our generous terms of payment.
If you require any further information, simply telephone me and I will arrange for one of
our representatives to call on you.
C.
You have been specially selected by my company to receive a free copy of our latest
publication Business Dealings.
We cannot of course send a free copy to everyone but we have chosen you because we
value your opinion. We are confident that you will find it fascinating and want to show it to
your colleagues. Business Dealings is published monthly and we have enclosed a
complimentary copy for your convenience. Subscribe within the next three weeks and
you will be eligible for a discount of twenty per cent.
Back to exercise
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