Please see http://bamter.org for documentation and support information.
In a nutshell:
1. write the .img directly to any 2GB or larger usb key.
2. boot your miner with it. 3. use menu items, editor, ssh, whatever to edit /etc/bamt/bamt.conf and /etc/bamt/pools 4. use menu item to restart mining, or command 'mine restart'.
Congrats, you're done. Try to leave the thing alone now.