Professional Documents
Culture Documents
Prerequisites
Open to MMM students only.
Description
In this class, students learn the emerging principles of innovation as a science so they can approach
the unfamiliar with a new level of curiosity, confidence, and courage. The course teaches how to
deconstruct anything innovative from Apples iPhone to YouTube to Wii and how to assess the
structural causes of innovation success or failure.
For example, students discover how and why India and China are breeding grounds for entirely new
innovation frontiers in order to understand why Lasik eye surgery can be profitable in India at $10 per
eye (vs. $1,200 in the U.S.) and how the seventh richest man in China got that way manufacturing
solar cell arrays to produce sustainable electricity.
http://design.northwestern.edu/courses/descriptions/431.html 1/2
10/26/2017 DSGN 431: Innovation Frontiers: DESIGN INNOVATION - Segal Design Institute, Northwestern University
http://design.northwestern.edu/courses/descriptions/431.html 2/2