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Quality Assurance Department / Industrial Engine Marketing & Sales Department

Yanmar Power System Press for Dealers and Distributors


Issue 03
October 2008

Yanmar Brand Gathers Strength in China


Regional Headquarters
America Europe Asia China Middle East

Training facility in Shanghai Technical Center

This increased demand for high-


performance diesel engines represents
a major business opportunity for Yanmar,
with the industries for excavators, forklifts
and skid steer loaders, as well as
generator sets, requiring higher quality
Showroom in Shanghai Technical Center
Demand for Products of 100 PS or Less
Air-cooled diesel
Chinese Market Trends powerful network for sales and after- engines
Yanmar Engine (Shanghai) Co., Ltd. (YSH) is sales service. Vertical water-
involved in efforts to promote automation The Chinese market has an cooled diesel
and reduce energy consumption in estimated volume of around 7,240,000 engines
Chinese industry. YSH believes these engines, with horizontal water-cooled
activities will help to firmly establish the diesel engines now accounting for most 7.24
Yanmar brand in China. The company of this demand. Over the next few years, million
currently has 2 main objectives. The first however, the demand for vertical water-
is to engage in business development cooled diesel engines is expected to Horizontal
that will expand the overall product range expand rapidly due to the increased water-cooled
diesel engines
and lead to the creation of a synergy purchasing capacity of users and a
effect, while the other is to establish a requirement for greater output power.

Contents
Q Quality Assurance Department
I Industrial Engine Marketing & Sales Department

Q I Regional Headquarters
Yanmar strengthens its position in China 1-4
Q Yanmar Japan Yanmar upgrades electronic control service 5
I Distributor Yanmar wins Canadian generator contract 6
Q I U.S. and Asia managers send greetings
Regional Headquarters 6-8
I Regional Headquarters Hangcha extends Chinese forklift market 7
I Global Factory Yanmar Italy builds compact tractor market 8
Q Yanmar Japan Yanmar updates and expands distributor site 9
Q I Yanmar Japan From the Editors: Assisting disaster victims 10

1
Quality Assurance Department / Industrial Engine Marketing & Sales Department

Quality and performance


Generator equipped (high)
with T-N engine

Vertical water-cooled
diesel engine

Air-cooled
diesel engine

(low) Generator equipped Service and


with L engine applied* skills
(high)

Over the next few years, horizontal water-cooled diesel engines,


which now account for most of the Chinese market demand, will be
Horizontal water-cooled partially replaced vertical water-cooled diesel engines and single-
diesel engine cylinder air-cooled engines. In addition, single-cylinder air-cooled
engines are also expected to enjoy increasing sales as alternatives
(low) to gasoline engines and for generators.
* Applied skill refers to the ability to adjust an engine to a machine.

engines. Single-cylinder air-cooled engines cause a large number of malfunctions, and In addition, YSH is also moving to expand
are also expected to enjoy increasing service distributors must be responsible the delivery of service information and to
sales as alternatives to gasoline engines for providing adequate preventative after- introduce maintenance service agreements
and for generators. sales service. with users. The company is optimistic that
In addition, the Chinese government Similarly, sales distributors must these steps will help it to develop a
is also strengthening environmental assume responsibility for marketing both profitable service business.
restrictions, and at the same time, vertical water-cooled diesel engines and
promoting reductions in energy consumption finished products that include single-
while increasing agricultural automation. cylinder air-cooled diesel engines. YSH is Opening of Shanghai
Limits and Measurement Methods for
Exhaust Pollutants from Diesel Engines
currently engaged in efforts to cultivate a
national network that will position sales
Technical Center
On June 27, YSH celebrated the opening
of Non-Road Mobile Machinery (I, II) and service distributors in each of Chinas
of the Shanghai Technical Center with a
came into effect on October 1st. Our provinces.
special ceremony staged at the Center.
engines are fully compliant with these The event was attended by 75 guests from
regulations. Distributor Support 29 companies, including shop managers
YSH established the Shanghai Training and representatives from YSHs service
YSH Objectives Center in June to provide support for its distributors, executives from Hagaric and
There are several unique conditions present sales and service distributors. As well as Trysun and also Yanmar representatives
in the Chinese market, including the functioning as a training facility, the center from YSH, Yanmar Engine (Shandong)
operation of engines for particularly long includes a workshop and a performance Co., Ltd. and Yanmar Co., Ltd.
periods, a lack of quality maintenance test laboratory. YSH has also added a new The event started with a video
services, the use of low-quality fuel, and a distributor, Trysun, in an effort to establish presentation backgrounding Yanmar
high level of airborne dust. These factors a faster supply-chain for spare parts. operations and products. Following the

Manager Keiju Miyata and sales staff, Compact Industrial Engine Department Manager Hisashi Hamada and staff of Quality Assurance
Group, Compact Industrial Engine Department

2
Quality Assurance Department / Industrial Engine Marketing & Sales Department

Distributor
America Europe Asia China Others

Hagaric Enterprise
(Xiamen) Ltd.
Hagaric Enterprise (Xiamen) Ltd. was
established in 1998 in Xiamen City,
Fujian Province. The company promotes
internationally renowned mechanical
products that offer top performance, low
energy consumption and low pollution in
the Chinese market. It also supplies
related after-sales service and spare
parts to its customers. Hagaric maintains
a philosophy of High-quality support,
Perfect service system.
Hagaric became a distributor of
Yanmar industrial engines in 2002, and
has worked closely with Yanmar to
promote these products in the Chinese
market. After several years of hard work,
Yanmar engines are now widely used
Top management personnel reaffirm their commitment to developing Yanmars business in China. From for construction machinery, forklifts,
left: K. C. Chen, President of Hagaric Enterprise (Xiamen) Ltd., Seiji Kawahito, Executive Officer and General
Manager of the Power System Operations Division, Yanmar Co., Ltd., and William Yu, General Manager of
refrigerators, generator sets, road
China Trysun International Co., Ltd. maintenance machiner y and other
engineering equipment. The company has
been particularly successful in the mini
video, Norihisa Fujimoto, General Manager
excavator and forklift segments, with
of YSH, and Keiju Miyata, General
market shares of, respectively, 95 and 67%.
Manager of the YSH Technical Center,
Hagaric has set up a China-wide service
gave speeches. One of the highlights of
network and also maintains a full inventory
this part of the ceremony was the
of spare parts to meet market demand. In
presentation of authorization licenses to
addition, its experienced engineers hold
service distributors.
periodic technical and service training
After this, 3 authorized service
programs for its OEMs and own service
distributors gave speeches, speaking on
network several times each year.
behalf of all service shops engaged in
the maintenance of Yanmar engines. The
trio described the various challenges they General Manager Fujimoto gives a congratulatory
had initially encountered in their business speech.
and also their subsequent successes.
Yanmar personnel also gave Later, in the evening, the guests were Hagaric President K. C. Chen and company managers
addresses covering, for example, business also treated to a celebration dinner, held
strategy in China and the structure of the at the Rainbow Hotel (Hong Qiao Hotel) in China Trysun International
service and spare parts supply systems. the center of Shanghai. In addition to a
All attendees were in a very positive variety of tasty local dishes, the attendees Co., Ltd. (Beijing)
mood and rewarded each presentation enjoyed a performance using traditional China Trysun International Co., Ltd. was
with enthusiastic applause. Many also Chinese musical instruments and founded in 2000 in Chinas capital,
took notes on the key points of the conversation focusing on the latest Beijing. William Yu is currently the general
speeches. After the ceremony, the guests industry news. manager. As well as being involved in
were taken on a tour of the new center. This section, Opening
Opening of Shanghai TTechnical
echnical diesel distribution, application engineering
Center, has been contributed by Liu Xing
Center and related services, Trysun is also the
Zhou, Sales Group,
Group, Yanmar
Yanmar Engine (Shanghai) distributor for Yanmar compact diesel
Co., Ltd. engines in the Chinese market.
The company is located near
Beijings Sanyuan Bridge and has more
than 40 employees, including the staff at
its overhaul center. It also maintains a
marketing department, application
engineering department, after-sales
service department, training center, parts
distribution center and engine overhaul
center, etc.

Manager Yoshitaka Harumoto and staff of Technical Group, The ceremony was held in the training room of the
Compact Industrial Engine Department Technical Center. General Manager William Yu and Trysun vice-general managers

3
Quality Assurance Department / Industrial Engine Marketing & Sales Department

Tour for Shanghai Technical Center

1. Shanghai Technical Center


The Shanghai Technical Center is one of the 3 global facilities 1
Yanmarintends to create. The other two will be established in 2
Amsterdam and Chicago. 2
2. Showroom and YSH office 4
The Shanghai Technical Center is located near the Hongchao 3
Airport. There is also the Shanghai showroom and YSH office in
5
the same building. 5
3. Performance test laboratory 6
Yanmar checks engine characteristics in this laboratory, which is
equipped with an engine dynamometer. The characteristics of both
prototype engines prepared for specific customers and repaired
engines to be returned to users are checked here before delivery.
4. Workshop
In the workshop, YSH fully disassembles engines returned from
the market in order to investigate the causes of malfunctions.
The information gained through this process is then fed back to
Yanmars factories to improve product quality.
5. Training facilities
The Shanghai Technical Center has both lecture rooms and skill
practice rooms where trainees practice the assembly and
disassembly of engines.
6. Training targets
YSH mainly focuses on improving the after-sales service skills of
service distributors and application skills of sales distributors. It
also supplies information to enhance the application skills of OEM
customers and the extended-operation skills of users.

4
Quality Assurance Department

Yanmar Improves Electronic Control


Service System
Yanmar Japan

Improved Onsite Operation


An electronic control unit (ECU) is the core 2 Select Configuration tab
of an electronic control system, and it is
designed to regulate and equalize the
characteristics of individual engines. The
device is able to perform a variety of control
3 Click Exchanges button
operations, including the adjustment of
exhaust gas recirculation (EGR) volume,
engine rotations, horse
power (fuel injection
volume), etc. An
ECU is loaded
with the software 1 Click System Installation
required for engine ECU
operation, information for each engine Parts exchange section of YDT.
model (control map) and assorted engine
data. In addition, a trim label is attached to continue to develop personnel using this
Up until recently, the input or spare FIPs when they are manufactured. train the trainer approach. It also plans to
overwriting of data in an ECU was handled Confirmation of data is also, of course, push forward with the training of
for individual engines using a product data required for FIPs and engines produced distributors and dealers.
management (PDM) system. However, this before April 28. In this case as well, the
operation could only be performed at relevant information can be returned to Main Improvements
Yanmars Central FIE Shops located the PDM system. for Electronic Control Systems
around the world, which required a 1. Implementation of onsite
significant amount of time and labor and input/overwriting of ECU data
made it difficult to obtain customer Yanmar Diagnostics Tool 2. Upgrade of both ease of use and
satisfaction. To improve on this, from The interface between the ECU and security for the YDT
August 2008, when a faulty ECU or fuel personal computer is provided by the 3. Development of a related Web-based
injection pump (FIP) is replaced, it is Yanmar Diagnostics Tool (YDT). This tool is training system
possible to both input and overwrite the also currently being used with marine
ECU data onsite troubleshooting using engines. With the input/overwriting of ECU
dealer service engineers personal data now being handled onsite, Yanmar
computer. has upgraded the YDT to version 5.0 to
To improve on this, from August improve ease of use and strengthen
2008, when a faulty ECU or fuel injection security. With version 5.0, training must be
pump (FIP) is replaced onsite, it is undertaken and unless certification is
possible to both input and overwrite the received, it will not be possible to access
ECU data using a service engineers the software. To increase the number of
personal computer. people capable of using the YDT, Yanmar
After an FIP is replaced, as a general intends to offer training to distributors and
rule, the new data is fed back to the PDM dealers. Adding this, Web-based training is The training, held over a 2 day period, provided
system. To make sure this, labels showing planned and an appropriate system is instruction on how to input/overwrite data for
the individual trim values are now attached currently being developed. ECUs. The 1st day was spent in the classroom.
to all FIPs manufactured from April 28 this
year. An engine trim label is also attached
to engine bodies. Train the Trainers
In conjunction with this review of its
service policy for the electronic controlled
engine, on June 18 and 19, Yanmar
conducted electronic control system
training at its Biwa Plant in Japan. This
Trim value label for FIP course focused on the development of
trainers for electronic control systems and
was attended by approximately 30
participants from right around the world, On the 2nd day, the participants were involved in a
including personnel working with marine practical simulation using a generator equipped
Trim value label for engine engines. In the future, Yanmar intends to with an electronic controlled engine.

5
Industrial Engine Marketing & Sales Department

Yanmar Power Provides the Solution


Distributor
America Europe Asia China Others

ith construction already well

W underway for the Vancouver


2010 Winter Olympics, Yanmar
is enjoying a wealth of attractive prospects
in the local market. Evidence of this is
provided by the contract won by Land-
Sea Power Ltd., Yanmars distributor for
Western Canada, to supply 22 units of
the YDG5500 diesel generator to RSL
Elevated Guideway for use in the Canada
Line project. Once completed, this
approximately 19 kilometer long
automated rail-based rapid transit
service will become an integral part of the
Vancouver areas transportation system.
RSL is a joint venture company
formed by Rizzani De Eccher SpA and
SNC Lavalin Company and specializes in
the handling of the precast cement
segments used in elevated guideway and Happy RSL employees with their YDG5500 diesel generator.
similar construction projects worldwide.
The first contact between RSL and Land- Canada Line
Sea Power was made at the Las Vegas This 1.7 billion dollar project will connect
Trade Show. This initial connection has Vancouver with central Richmond and the
now expanded into a solid relationship that Vancouver Airport, adding transit capacity
holds significant promise for the future. equivalent to 10 major road lanes. The Canada
RSL is currently utilizing its Line will connect with existing rapid transit lines
YDG5500 units in the field to provide at Waterfront Station and major east-west
power on various segments of the transit services to create an enhanced network
Canada Line. The company reports that linking growing residential, business, health
it is very happy with the performance of care, educational and other centers in the region.
the generators. The single cylinder diesel Elevated guideway construction.
engines are easy to start and maintain, Contributed by Don Azcona, Operations Coordinator
Coordinator,, The photographs are reproduced courtesy
of Canada Line Rapid Transit Inc.
and have proven to be reliable and cost Land-Sea Power Ltd. (www.canadaline.ca).
effective, giving excellent fuel economy.

Regional Headquarters
America Europe Asia China Middle East

YA Aims at U.S. No. 1 Position


s Yanmar America Corp. (YA) continues regulations. Thanks to Yanmars

A to work hard to capture the No. 1


market position in North America,
the importance of our distributor and
technology, our compliance strategy is
superior to that of our competitors, and it
is this we are highlighting. This new
dealer network has never been greater. technology has allowed us to maintain
2008 is an important transition year for our superior performance characteristics
us as we face a new tier of U.S. EPA and while minimizing the need for our OEM
ARB exhaust emission regulations. Once customers to redesign their products.
again Yanmar has given us a competitive Conversely, our competitors have
advantage by incorporating cutting-edge compromised the value of their engine
technology, and this is helping us to lineups with their OEMs by reducing
Jeff Williams promote what we call our Compliance performance, discontinuing models and
Manager, Sales & Marketing Industrial without Compromise strategy. choosing technology paths that have
Engine Division, We have been using this strategy in adversely impacted customers.
Yanmar America Corp. 2008 to promote our engines that are The key is to convert this strategy
compliant with the new exhaust emission into increased business by capturing new

6
Industrial Engine Marketing & Sales Department

Hangcha Moves Forklift Industry Forward


Regional Headquarters in order to collect information regarding
America Europe Asia China Middle East engine defects and the development of
new projects. Hangcha has also
hejiang Hangcha Engineering

Z
expressed a positive opinion of these
Machinery Co., Ltd. is a specialized regular meetings as a means of building
manufacturer of materials handling a closer relationship.
equipment. There are currently 3 major Contributed by Yuzo
Yuzo Furukawa,
Furukawa, Manager,
Manager, Sales
manufacturers of forklifts in China and Group
Group OEM Sales Team,
Team, Compact Industrial
Hangcha boasts the top share in the Diesel Engine Department,
Depar tment, Yanmar
Yanmar Engine
industry. (Shanghai) Co., Ltd.
In January 2006, Hangcha adopted Hangcha R series 2.5 ton diesel forklift
Yanmars 4TNV94L horizontal water-
cooled diesel engine for its 3 ton forklifts
and is now also using Yanmars 4TNE92
Corporate Profile
Hangcha first appeared in 1956 as a
and 4TNE98 engines in its 2.5 to 3.5
manufacturer of machine tools and in
ton models. At present, as a new trial
1974 began to produce forklifts. In
activity, Yanmar has begun to promote
2000, it changed from a state-owned
sales of its engines for Hangchas 5 ton
to a private company. Hangcha is
forklifts. There is a specific tendency in
steadily increasing its exports year by
the forklift industry to continue use of
year, and at present, these exports
the same engine model even when the
account for 30% of sales.
forklift model is changed. As a result, it
In approximately May 2009, the
is possible for Yanmar to build a long- Image of new factory after completion
company plans to begin the operation
term relationship with customers such
of a new factory in Linan City, a suburban
as Hangcha.
area near Hangznou City, Zhejiang
Although Hangcha had high
Province, where its headquarters is
requirements concerning engine vibration
located. Beijing
and noise, through a combination of
consultation and technical support between Shanghai
Hangzhou
Yanmar and Hangchas development team,
as well as technical consultation with the
transmission manufacturer, it was finally
possible to complete a product that
satisfied the companys needs.
Even after beginning to supply the
engines, Yanmar has continued to hold
regular monthly meetings with Hangcha

Regional Headquarters
America Europe Asia China Middle East

OEM customers. Yanmar has always


been successful in developing and then
maintaining long-term relationships with
large-scale OEMs by manufacturing
YASC Provides Safety an
efficient, durable, application-specific anmar Asia (Singapore) Corp. Pte.
engines. We now understand that a great
deal of our future growth will come from
capturing new small and midsize OEMs,
and we must also work to attract them
Y Ltd. (YASC) is in a unique position,
even among Yanmars various
regional headquarters. We handle all
Yanmar engine models, ranging from
by providing a superior after-sales fully mechanical horizontal water-cooled
service structure. diesel engines through to the latest
A strong dealer network trained and electronically controlled engines, and
supported by our industrial engine covering both industrial and marine
distributors is also absolutely essential. applications.
We are confident that by working side by In addition, while our main sales
side with our distributors, we will be Yukio Kikuchi area for small industrial engines is
successful today and also be even better Senior Manager, Customer Southeast Asia, our technical service
positioned to lead the industry as we Satisfaction/Engineering Department, coverage extends as far as the Middle
prepare for the challenges of the future. Yanmar Asia (Singapore) Corp. Pte. Ltd. East. For this reason, we provide various
types of products to cater to the to our

7
Industrial Engine Marketing & Sales Department

YI Opens Up Italian Tractor Market


Global Factory
America Europe Asia

ntonio Carraro S.p.A. (AC) leads the

A market for isodiametric tractors for


vineyard and orchard cultivation.
Unlike conventional tractors, isodiametric
tractors have front and rear wheels that
are the same size. This tractor was
conceived and developed in Italy, and the
key manufacturers are still located here.
This niche market accounts for annual
sales of roughly 10,000 tractors, ranging
in output from 20 to 100 HP.
These machines share a common With the introduction of Yanmars NV3 YI is anticipating sales of around 1,300
feature in that they all combine a low ECO engines in 2006, AC has added a 4TNV98-ZNCR and 4TNV98T-ZNCR engines
center of gravity with high maneuverability, professional tractor range, which per year to AC. This will approximately
which makes them ideal for the high represents the high end of its lineup. double its share of ACs total engine
slopes and narrow rows. Isodiametric Yanmar Italy S.P.A. (YI) has maintained a purchases from all sources (5,500 units/
tractors have become highly specialized in close relationship with AC, working with year). YI is currently pursuing negotiations
recent years. In addition to articulated the company to custom-design some with AC in order to further increase this share.
tractors, AC now offers reversible tractors, parts specifically required for these Contributed by Carlo Giudici, Sales Manager,
Manager,
which can be driven in both a forward and tractors. These parts include a reinforced Yanmar
anmar Italy S.P
S.P.A.
.A.
reverse direction by means of a rotating flywheel housing, necessitated by the
drive seat. overhanging engine installation, and a
AC has now been using Yanmar dedicated oil cooler layout that increases
engines for more than 10 years, until
Corporate Profile
the turning radius of the front wheels. Antonio Carraro S.p.A. is a specialist
recently in the 25 to 40 HP range. The In the selection phase, sample manufacturer of compact tractors
company continues to use Yanmar engines were widely tested by ACs main headquartered in Campodarsego (near
engines due to their compactness and dealers, with very positive feedback. As a Venice). Since its establishment in
satisfaction of U.S. Tier 3 Clean Air Non result of these efforts, in May 2008, 1910, the company has grown to
Road Diesel Rule criteria plus their well- production started on the AC 7400 model employ 400 people, including those at
recognized quality and performance tractor, which is powered by a Yanmar its 3 subsidiaries. It currently has 350
levels. These factors represent a 4TNV98-ZNCR engine. The 7400 will soon dealers worldwide, with sales split
competitive advantage to AC as they be joined by an 8400 model, equipped evenly between the domestic and
eliminate the need for charge air cooling with a 4TNV98T-ZNCR engine, when it is international markets.
a critical point with the space restrictions officially launched at the Eima show in
presented by isodiametric tractors. November.

to our customers, we are working to the importance of after-sales service is

d Security improve, particularly, inspections of


installation and test runs.
Our top industrial sellers, TNE/TNV
series engines, are also very popular as
also increasing in the Middle East.
The enhancement of after-sales
service in the Middle East is one of the
key issues YASC is currently facing. As
requirements of different cultures.
Regarding the applications for marine G-drive type engines, and we are we push to improve after-sales service
industrial engines in Southeast Asia, we now offering them as auxiliary engines in and meet this challenge, we are also
see air-cooled diesel (ACD) engines and package sales with our main propulsion working very closely with everyone in
horizontal water-cooled diesel engines engines. This approach has enabled us Southeast Asia. In order to secure the
used for power tillers (cultivators) or long to provide one stop service for both No. 1 market share in this region, I
tail boats. Also, our TNE/TNV series auxiliary and main propulsion engines, would like to seek the support of
vertical water-cooled diesel engines are which has definitely helped to increase everyone involved in pursuing these twin
mostly focused toward application in convenience for our customers. goals.
gensets, as there is no large-scale OEM In contrast, the Middle East is a
manufacturing bases in the market. major market for set products, and, for
At YASC, our Customer Satisfaction/ example, sales of YEG, YTG, YDG and
Engineering Department uses the slogans YDP set products have been increasing.
Provide safety and security and In addition, as many European and U.S.
Guarantee top-level performance. To OEM machines equipped with our TNV
make sure we deliver on these promises series engines are entering the market,

8
Quality Assurance Department

Yanmar Renews Distributor Site


Yanmar Japan

XXXX XXXXXX
XXXX XXXXXX

The incorporation of pull-down menus makes


selection easier.

New YDS homepage: the addition of tabbed windows and various other features has
significantly improved usability. https://yds-next.yanmar.co.jp It is now possible to order more than one spare
part at the same time.

Changeover to Yanmar D Site training and an appropriate system is


currently being developed for this. Once all
On June 30, Yanmar relaunched its the details have been finalized, this
distributor site as the Yanmar D Site (still program will also be made available
abbreviated as YDS). While the former YDS through the new YDS.
basically functioned as an information
portal for regional headquarters and
distributors, Yanmar has adapted the site
to also enable quick delivery of information
Easy-to-Use System
Many of the improvements to the Website
to dealers and OEM customers.
reflect requests made by distributors and
The company believes this is
RHQs, for example, the ability for RHQs to
essential in order to implement rapid,
directly issue IDs and passwords for the
high-quality service that will gain customer
site. (Yanmar Co., Ltd. will issue IDs and
satisfaction. Yanmar has changed the
passwords for regions without RHQs.)
word distributor in the former site name
With this renewal, Yanmar has also
to simply D. This is intended to A new search function makes it possible to find
enhanced operability in a variety of ways.
communicate a wider range of meaning, related documents.
Among other improvements, a new
including direct, dealer, D-OEM and D-
search function is now available, and by
customer.
specifying an engine model name, a
By redesigned the Website, Yanmar
collective search can also be conducted
hopes to achieve the following objectives:
for frequently required service information.
Improve the speed of system response
Establish a framework for future expansion Request from Site Designers
Increase reliability by creating mirror sites We are happy to report that the new
Enhance security via ID and password YDS site is now up and running. We
logging would like to sincerely apologize for
Invigorate the site by refreshing the any inconvenience caused during the
design changeover to the new site.
Upgrade and add new content to the site

In the future, it will be possible for dealers


and customers who have an ID and
password to use the site. In addition,
Yanmar is planning to offer Web-based

9
Quality Assurance Department / Industrial Engine Marketing & Sales Department

From the Editors


Contingency Help for Sichuan Myanmar Cyclone Submissions for YPS Press
Myanmar was struck by a massive cyclone in We welcome any contributions for upcoming
Wenchuan Earthquake and May 2008. To assist the victims of this issues.
Myanmar Cyclone disaster, Yanmar supplied UNHCR (The Office Customer introductions/application cases
of the United Nations High Commissioner for Regional market background and user
China Earthquake Refugees) with 50 units of the YDGA portable requirements
In May 2008, Wenchuan in Sichuan Province, generator and 12 units of the YEG generator. Sales promotions/ads/PR
China shocked the world with a huge Dealer support
The delivery of this equipment was handled
earthquake in which a lot of people were Distributor and dealer meetings
by Yanmar Asia (Singapore) Corporation Pte Seminars, trainings and exhibitions
killed and many peoples homes and normal Ltd.
lives were destroyed. Yanmar, in order to Contributed by Adeline Erl, Yanmar Asia
express their concern and condolences to Report Requirements
(Singapore) Corporation Pte Ltd. 1. We would like you to deliver the
the people in the disaster area, made a
decision from top to bottom to donate 100 information in short factual sentences.
units of YDG portable generators through the Reports may be written in note (memo)
Shanghai Red Cross to the disaster area. We style. It is not necessary to attempt to
hope that our products can be there at a create smooth sentences. All submissions
crucial moment for the victims and provide should be around 100 to 400 words.
convenience to help them. 2. Reports must include the full name, job
Contributed by Liu Xing Zhou, Sales Group, title and company name of the writer and
Yanmar Engine (Shanghai) Co., Ltd. also any other people mentioned. All
proper nouns should be spelled fully and
correctly.
3. If you have additional background materials,
such as other peoples reports or items from
catalogues, magazines and newspapers,
please include them with your submission.
4. To enhance your article, please include 3
YDG series or more color photographs (and diagrams).
Mid-size shots of 1280 pixel resolution
are the most suitable.
Issue Publication Deadline for information
and photos
04 January 2009 December 1st, 2008

Special Thanks
We would like to thank: Thank you to the left people for their positive and encouraging
Joao Pedro Pires, Spare Parts Sales Manager, Socimavis, Lda, evaluations of YPS Press.
Portuguese distributor
Leiridiesel, Lda, Portuguese dealer What Is YPS Press?
Kendall Young, President/Creative Director, Pratt & Buehl, U.S. Target readership: House publication for Yanmar Power System Group
marketing agency distributed globally to all companies outside of Japan, including
Arjan Boslooper, Procurement Specialist, Yanmar Europe BV dealers, distributors and regional headquarters.
Arley Bedillion, Industrial Sales Manager, Mastry Engine Center, U.S. Publication style: Distributed as a print magazine and also available
distributor for download in PDF format from the Yanmar D Site.
Tomas Kramny, Mechanic and Sales Manager, Kramny-Stroje s.r.o., Publication frequency: 3 to 4 times a year.
Czech dealer

If you have any information, please let us know your e-mail address via e-mail, fax or the included reader reply sheet. We will send the submission procedure.

Power System Operations Division


Quality Assurance Department Industrial Engine Marketing & Sales Department
1009-2, Kawamichi-cho, Nagahama City, Head Office
Shiga 526-0111, Japan 1-32, Chayamachi, Kita-ku, Osaka, 530-8311, Japan
http://www.yanmar.co.jp/ http://www.yanmar.co.jp/
E-mail: kazuhiro_nomura@yanmar.co.jp E-mail: shingo_koori@yanmar.co.jp
Phone: ++81-(0)749-72-5196 Phone: ++81-(0)6-6376-6411
Fax: ++81-(0)749-72-5214 Fax: ++81-(0)6-6377-1243
Attn. Kazuhiro Nomura Attn. Shingo Koori
YPS Press Issue 03 October 2008
Editing and publishing: Power System Operations Division, Yanmar Co., Ltd. Editing assistance: ProConcept Institute Corporation

Total of 4,000 copies printed in Japan on September 30th, 2008. 0GYPS-G00300

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