Professional Documents
Culture Documents
IN THE
TOURIST
INDUSTRY
RnoUELVnRELA
EITNABncENA
/\ ftorialuniversitaria
E Ramon
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T
INDEX
PREFACE
TEXTBOOK
Unit 1: Introductionto Tourism.. 12
UnitZ. Meansof Transportation........... 28
Unit 3. The Hotel and CateringIndustry...... 44
Unit 4. SustainableTourism 60
Unit 5. ResortTourism 76
Unit 6. CulturalTourism....... 92
Unit 7. Written Communicationin Tourism...... 108
Unit 8. Oral Communicationin Tourism.. 124
WORKBOOK
Unit 1 143
Unit 2......... 141
Unit 3 155
U n i t4 . . . . . . . . . 161
Unit 5 167
Unit 6......... 175
U n i t7 . . . . . . . . . 185
unit 8......... t93
PROJECTS 199
COMPULSORYTESTS................. .. 203
KEY
Textbook units:
Unit 1 249
Unit 2......... 253
Unit 3 ..... 257
U n i t4 . . . . . . . . . . . . . . . . . . . . . .2. .6. 1
Unit 5 ..... 265
U n i t6 . . . . . . . . . . . . . . . . . . . . . .2. .6. 9
Unit 7......... 273
Unit 8......... 277
Workbook units:
Unit1......... . . . . . . . . . . . . .2. .8. 5
Unit2......... . . . . . . . . . . . . .2. .8. 1
Unit 3 ..... 293
Unit 4.......... 299
Unit 5 303
Unit 6......... 301
U n i t7 . . . . . . . . . 311
U n i t8 . . . . . . . . . 315
GLOSSARY 317
fNDEX 7
PREFACE
The objectiveof this book is to teachthe readerthe fundamentsof the sublanguageof English usedin the tourist
.:iurtn. so thathe is ableto improvenot only his levelof comprehension in this type of professionalcommunicative
-::iations.but also the quality of his production,both spokenand written, so that he expresses himself like native
:,.urismprofessionals. The book is mainly aimedat Spanishnativespeakers, sincespecialattentionis givento those
,.rguisticaspectsthat areboundto be harderfor suchleamersdue to the influenceof their mothertongue.
The sublanguageof tourism is not closeddue to the fact that this professionalactivity frequently interactsand
,'.erlaps with other spheresof reality such as economy,history, geography,public relations,biology, etc., and even
r:rron&l and daily life, so the book had to deal with the languageof all theseheterogeneous but integratedaspects:
:lrtlr. the linguisticissuesrelating to the main types of communicativecontextsthat occur mainly in the tourist
rndustry,secondly,ratheradvancedaspectsof generalEnglish of a formal registerthat arepertinentto this professional
tlcld rn someway.ThelevelofgeneralEnglishrequiredfromthe studentsto followthebookcomfortablyis intermediate
upper-intermediate. Accordingly,the knowledgeof linguisticissuesthat correspondto earlierstagesis assumedand
lhereforenot coveredin the book.
Contents
The readerof this book neednot havepreviousknowledgeof tourism, sincethe book dealswith the languageused
in the most basicand fundamentalcontextsandmodalitieswithin the tourist industry,suchascultural tourism, winter
tourism,researchtourism,ecologicaltourism,etc.In this sense,it shouldbe notedthatthecriterionfor topic selection
hasbeenrelevanceto the currentnational and internationalscenarios,and that the authors'goal is to presenta book
*hose contentsare,aboveall, useful,modernand essential.
The book consistsof eight units on different aspectsof tourism which are structuredas follows. Unit 1 is a broad
'introductionto tourism',
its conceptanddefinitionandthe main modalitiesthat canbe distinguished. The following
two unitsarealso general in natureandinvolvethethreemajor aspectsthat thetouristindustryinvolves:'transportation'
(unit 2) and the 'hotel and cateringindustry' (unit 3). The threeunits that follow aremore specificand concentrateon
someof the most commontypesof tourismnowadays,namely,'sustainabletourism' (unit 4), 'resorls'(unit 5) and
'cultural tourism' (unit
6). Sincethe use of languagedoesnot only vary accordingto the topic but also accordingto
the channelof communication,the book finisheswith two units which reinforcethe differencesbetweenthe language
usedfor 'written communication'(unit 7) and 'oral communication'(unit 8), both in relationto tourism.
In order to assistthe study process,the units of the book have an identical structure.They are composedof a
numberof sectionswhich jointly enablea thorough and completestudy of eachtourist topic from all the linguistic
levels(phonetic,lexical,grammatical, etc.).Thus,thereare'warming-up'sections, designedtobringoutanyknowledge
thatstudentsmay haveon thesubjectin questionandgettheminterested in thetopictheyareaboutto study;'listening'
and 'reading'sections,which typicallyconsistof a dialogue/ text on a particulartopic within tourismthat the student
must carefullylisten to I read;'listeningcomprehension' and 'readingcomprehension' sections,which consistof a
seriesof exercises to helpthestudentobtaina thoroughunderstanding of thedialogue/ text; ' speakingsections
' which
,
requirethe studentto practicetheoral languageinteractively: 'pronunciation'and 'intonation'sections,which arealso
oral exercisesbut of an individualisticandmore detailednature:'vocabulary'sections,which involvethe learninsof
PREFACE 9
-
'grammar'
new wordsandterms,expressions, acronyms,etc.,of importancewithin thefield of tourism;
abbreviations,
sections,which involvethelearningof grammaticalstructures thatareusefulto communicatein Englishin thecontext
'useful sentences in context'sections,which are heterogeneous sectionsinvolving what is
of professionaltourism;
'soundingEnglish', i.e., learningpartsof languagewhich are neitherto be studiedword by
generallyreferredto as
word nor throughthe mappingof structuresbetweenEnglishand Spanish(theseincludeidioms,phraseology, multi-
'writing' sections,which consistof writing a type of text relatedto the of
contents the unit,
word conjunctions,etc.);
'real life' sections,which provide information about
or practicing more controlled types of writing; and, finally,
authenticaspectsofthe topic understudythat areofparticularinterestfrom a cross-cultural viewpoint.
Learning method
Away from the old instructionalistapproachesand immersedin the more recent cognitivist and constructivist
frameworks, in this text there is a global teaching strategy where both the macrostructureof the book and the
microstructureof eachunit are carefully interwovenand complementeachother.This, amongother things, attempts
to stimulatethe readerto get him interestedin the field as a strategyto increaseinvolvementin the language.Another
way to stimulatethe students'study comesfrom the fact that the book is designedso that he takesan activerole in his
own leamingprocess:doeswritten and oral exercises, movesbetweenthe book and the CDROM, checksup on his
own answers,etc. Furtherrnore,there is a well-balancedcombinationof theory and practiceand, as explainedin the
previous section,the book is structuredin such as a way that it enablesthe studentto work on both his written and
oral skills (both discursiveand interactive),in their receptiveand productivemodalities,which compensatesfor the
lack of a teacher'sinteractionin the caseof self or distance-based study.
ACKNOWLEDGEMENTS
10 N T H E T O U R I SI N
E N G L T SIH T DUSTRY
TEXTBOOK
WW*W
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ENGLISHlN THETOURISTINDUSTRY
Cecilia: I'm a salesmanagerfor The SwissCut.
Paul: What kind of companyis it?
Cecilia: Oh, It's the largestchainof departmentstoresin Spain.
Paul: I see.Oh yes,I think that I've boughtsomesouvenirsin one of the shopsin Madrid, nearPuertadel Sol.
Cecilia: Most probably.Only in Madrid,we have20 buildingswith2 warehouses, 10 major departmentstoresand 8
smallerones.
Annie: Are you stayingjust for the meetingor will you be ableto combinebusinesswith somesightseeing?
Cecilia: No, unfortunatelyall I will havetime for is work. In aboutone hour I'll be there,thenI'll havelunch with
the regionalmanagersat El Caballo Rojo, which is one of the bestrestaurantsin town, then straightto theParador,
leavemy suitcaseand go to the conferenceroom. Theremy salesstaff will be waiting for me to presentthe spring
women'scollection.Then,in theevening,I'mhaving dinnerat theParador,goingto bed,andtomorrowat7 o'clock
waking up to catchthe first AVE back to Madrid. What aboutyou, why are you going to Seville?
Annie: I'm going to Seville to go to seethe bulls at fhe Plaza de la Maestranza,which is one of the oldestand most
beautiful bullfighting rings in the world.
Hans:You werelaughingat me for goingto seethe processions andyou aregoingjust for the bullfighting?
Annie: Oh no, not only bullfighting. I'd like to hire a horse-carriagein order to visit many places,like the Triana
Quarter,Isla Mgica AmusementPark, La Plaza de Espaa where Star Wars was filmed, and the Mara Luisa
Gardens.I'veseenso manypicturesand documentaries aboutthis city that I alwayswantedto go here.
Hans: Now is the besttime of the year to go there,as it's sunnybut not as hot as in summer,and the orangetreesare
blossoming.It's so beautifulandthe smellis so sweetand delicious...
Paul: It soundswonderful. I think I was very lucky to havechosenthis city to study Spanish.
Hans: Are you takinga Spanishcourse?
Paul: Yes,I am.Well, the courseis calledHispanicStudies.
Annie: Whereareyou goingto study?
Paul: At the Universityof Seville.
Annie: Interesting.How long areyou stayingthere?
Paul: Thecourselastssevenmonthsbut,if I can,I'd
like to try becomingan English teacherand stay
one or two more years,so my Spanishcan get
almostperfect,and I canhavethe opportunityto
really know the Spanish culture and way of
living.
Cecilia:In Spainit is veryeasyto work asa language
teacherif you are a native speaker,especiallyif
the languageis English.My companyhasbeen
payingformy Englishclassessince1990soI can
improvemy English.
Annie: Is Englishreally importantfor you?
Cecilia:Yesit is. I haveto travelabroadvery often,
andI haveto dealwith suppliersfrom all overthe
world not only abroad,but also in Madrid. On
top of that, most of the information, technical
books, Internet,etc., is written in English. I
couldn't live without usingEnglish.
Hans: Yes,you see,in Spain,twenty yearsago nobodycould understanda word of English,but now, youngpeople
speakthis languagevery well. Maybe betterthan in Germanyor in France!
Annie: In Francemost peoplestudyEnglishand Spanish,like me. Then,Germanand Italian or Russian.In fact, I
preferSpanish,andthat'sanotherreasonwhy I wantedto comehere,not only for thesightseeing, but alsoto practise
my languageskills.
Cecilia: That'swhy you alwaysaskif peopleareSpanish.
Annie: Yes,but I usuallyendup speakingEnglish,like now.By the way,I can seeCrdobaStationfrom my window.
You'd betterget your suitcaseand get ready.
Cecilia: Thankyou, I almostforgot aboutCrdoba.It wasvery pleasanttalking to you. I hopeyou havea goodtime
in Seville.
Hans,Annie, Paul: Bye-Bye!
Cecilia:Bye...
U N I T1 ;;;
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S+ consonant S+ vowel
. ENGLISHlN THETOURISTINDUSTRY(Textbook)
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*:]'i Vocabulary
le91
Journey
Thejourneyfrom Madrid toValenciatakesI hour by plane.
Note:journey is more "poetic" thantrip, but both words can be almostusedin the same
situations.Thejourney makesreferenceto the actualtravelling part (from A to B), while
thetrip alsocanmakereferenceto thewholething (fromA-B, from the4th July to SAugust
in SS hotel, last summer),Trip can also be usedmore like a synonymof "vacation".
Tour
To visit a particularplace and its surroundings.
Wetouredthe CalfornianWine Countrylast summer.
NextJuly, I'm going on a tour of ltaly.
Note: You could also sayNext July, I'm going on a trip to ltaly.
In this case,we do not know if the persontravelling is going to a singleplace in Italy or
to many places.If he /sheuses"tour" we know that this personis visiting variousplacesin that country.
Excursion
It is a short( within the sameday) trip to visit a specificplace.It canbe to the countryside,to the zoo,to a historical
site,etc.
My children are on an excursionto the WindsorCastletoday with their class.
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D: Hellen.Sheworksat theUniversity.Shehasmorethan500
studentseveryyearin her classes.Sheis speciallizedin ESP.
E: Mr Major: He studiedlaw.He is aboutto retirebut he likes
She is going to trials every day. He is
UNIT 1
Reading
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Definition of Tourism
Physical movement: Tourism involves travelling to a place other than the one you live in.
Free choice: Touristic activities are carried out as aresult of voluntary choicesof individuals.
Touristsarenotpaidfortheirtravelling (unlessof coursetheywon araffle, prize orcompetition
whose prize is a trip with spendingmoney). Whereas,tour guides get their salary for carrying
out their job so when they go somewhereit is just for working.
Duration: As the WTO mentioned, a tourist usually staysat his /her destinationfor no longer
than one year, otherwise it would be considereda caseof migration or change of permanent
residence.Some definitions of tourism claim that the displacementmust include at least an
overnight stay.We strongly disagreewith this becausea tourist can take a day trip to a nearby
city or even to another country for sightseeingor other reasonsand come back the sameday.
In fact, modern meansof transportlike high speedtrains, planes,etc. allow us to travel further
distancesin lesstime. You can board a plane at1 a.m. in Madrid, visit La SagradaFamila in
Barcelona, catch another plane to Paris to compare the Spanish cathedral with Notre Dame,
the French one, then go to Rome to have an authentic pizza and be back at home in time for
dinner. It might be a bit pricy (unlessyou are a pilot or flight atendant)but it is totally feasable.
Intention: Tourism is a result of a specific intention of tourists. The reasonsfor travelling
are endless,resulting in the various types of tourism we know today. Some people go the
beach to relax after a hard year's work. Others go to Australia's Coral Reef to dive because
it is their favorite sport. Some tourists want to discover a different culture, like a European
visiting a small town in India, to learn about the native people's customs,cuisine, art, etc. In
"NYLON generation", where
recent years we have even witnessed the rise of the so-called
young professionalpeople from wealthy families spendtheir week-endstaking shoppingtrips
to New York and London. Have you ever found the deflnition for this new kind of tourism
"shopping tourism" in books or dictionaries?We are sure you will in
which could be called
the upcoming years. Anyway, we could keep on describing many more types of people
"tourists".
travelling for different reasonsand they could be all considered
16 (Textbook)
ENGLISHlN THETOURISTINDUSTRY
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Tourist: What for?
Interviewer:
Tourist: Ok, then,if it doesn'ttakelong...
Interviewer:
Tourist: Alright, go on.
lnterviewer: ?
Tourist: From the UK.
,|
Interviewer:
Tourist: No, I'm just transferring.
,|
Interviewer:
Tourist: I boardedin London.
Interviewer:
Tourisf: To Bali.
Interviewer:
Tourist: Four and a halfhours.
lnterviewer:
Tourist: No, I haven't.They're more expensivethanthe shopsat home.Besides,I do not want to carry any heavy
bagson my trip. ,|
Interviewer:
Tourist: No, I haven't.I just bought a bottle of mineral water from the vending machine.
Interviewer:
Tourist: Yes,they are alright. The problem is you don't know where to flush. It took me sometime to seeyou
haveto push a tile on the wall. It shouldbe explained.
Interviewer:
Tourist: British Airways. ,|
lnterviewer:
Tourist: I alwaysfly with B.A. I trust them, and on top of that, I collect travel miles'
Interviewer:
Tourist: yes, businessor first is too expensivefor me. I couldn't afford that. I'd rather stayat abefter hotel than
pay a business classtrip.
Interviewer:
Tourist: I bought a packagetour from a travel agency.It was a very nice offer.
Interviewer:
Tourist: Sincein Britain it is very cold this time of the year.I wantedto go to the beach,in sometropical country.
Then, I thoughtBali must be nice; one of the nicestplacesin the world. I've seensomepicturesand it looks
iust beautiful and natural.
I
lnterviewer:
Tourist: No, I don't think so. I think it belongsto an American chain.
I
Interviewer:
Tourist: No, honestly,I haven't.I guessit must be good for a poor countryto havesome extra-income from
tourists.Excuseme; do you haveany fufher questions? I've spent20 minutesansrveringyour questions.
Interviewer:
of lastcall for the boardingof mr plane.
Tourist: Alright. I think I've heardthe announcement
Interviewer:
Tourisf: Thanks.Bye.
'1 (TCXIbOOK)
ENGLISHINTHETOURISTINDUSTRY
F]
I
Usefulsentencesin context
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Greetingsand leavetakings
Formal Informal
Introducing yourself
UNIT 1
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Apartfrom internationaltourism,inboundtourism,masstourism,
etc, we find many more types of tourism as you can seein the
exercisebelow.
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Cultural For peoplewho are looking for exciting and sometimesrisky activities,suchasheli-
skiing, sky-diving,bungee-jumping,rafting, climbing, caving,etc.
Incentive For people who seekrelaxation improving their physical and spiritual well-being:
spas,meditation,fitnesscenters,etc.
Sport For people who want to investigate specific aspects related to their profession or
studies, like an archeologist in Egypt, or a psychiatrist in New York.
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you haveto considerif the clauseis defining or non defining to use the relativepronouns:
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Islands.
The man .... is wearing the uniform is a pilot. He goes to places... I would like to stay, like the Hawaii
The car .... is parked by the door is the one you have hired.
- Invefi the order of the elements(subject-verb)of the affimative sentence,with verbssuchas: To be, to have,
modals,future,contitionalperfector progressive tenses.They usuallyrequirea yes-noanswer:
lNTHETOURIST
ENGLISH (Textbook)
INDUSTRY
plus the auxilary form beforethe subjectof the sentence,if needed:
Use w/z-elements,
Someof the studentsare going tofail. ........Doyou think any of the studensare going to fail?
Indirect questions.In this type of questionsthe verb appearsat the end of the sentence:
* thw qu*mmimnm
U*. Wrfrftm fnr the f**l*mringmmmwers:
e) Peterwill be cominghomesoon.
UNIT 1 1l:$
Real life
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t Have you been to Atrlca or South America
duringthe last6 days? 1 [ YES 2 n NO TO
SINGAPORE
t Please cR (r' ) appropriate Box ACT(CHAPTER
IMM|GRAT|oN 133)
REGUIATI0I{S
lMMlGRAT|0l'l
32(2)
Regulaton
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ENGLISHlN THETOURISTINDUSTRY
C **" ffimm*$
thnm$ut$*r"rmffitmffi
mhmu"Sngapore:
a) Which pop celebrityhad to applologizefor havinghold his baby out over his balconyat the Raffles'hotel
room?
b) Which languages,apartfrom English are spokenin Singapore?
c) Which is the most popular flower of the island state?
d) What is the nameof the place famousfor its departmentstoresand exlclusiveboutiques?
U N I T1
Writing
Reasonfor travelling
Transportation
Restaurantsand bars
Hotels
Shopping
Relationshipbetweenprices/quality of seruices
Helpfulnessof local people
Languagedifficulties
Getting aroundthe town (indications,maps,tourist offices,etc.)
Leisure activities:open air (parks,gardens)
Leisureactivities:discoteques, cinemas,theatres,ballet,musicals
Weather
Safety
Cleanliness
Museumsand galleries
The transportation
schedulewas...
Theprice of transportation
wQs...
S ENGLISHINTHETOURIST (Textbook)
INDUSTRY
Tasksandproiects
K
(D ,r. Workin gr**x6sm
fp**m****.
If you do not attendformal classes,try to contactyour classmatesvia the Internet.Show the questionnaires
you did in the previousexerciseto the other studentsin the group and shareyour ideasaboutwhich items are
best.Make a new one with your group.
Takethis questionnaireto a place in your town or city wherethereare many touristsand ask them the
questions.If possible,takea video cameraor cassette recorderwith you to recordthe interview.
Later on, compile the information collectedand write a report with the results.Use graphs,charts,etc.
If you attendclasses,presentyour work in front of the class.If not, senda written copy of it to your teacher.
To know more
O ,f . h{er* ymu.*Fo*ww
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A passenger is lookingfor an airlne counter to get his boarding card.Then he enters theplane and has a conversatrcn
with theflight attendant and some other passengers.
Passenger: Excuse me, could you tell me where the British Airways countel is, please?
Information desk clerk: Yes sir, it's straight ahead, after Lufthansa, counter number 89.
(rextbook)
#ffi ecfri i iie ilsr rNDUsrRy
Passen-eers are kindly requestedto wait until further notice.
Pleasecome to fhe Iberia counterfor further information
and dinnervouchers.
Passenger:What if I saidI'd like a middle seat?
Ground Staff: Oh, that'sno problem.That would be fine.
Passenger:No, seriously,I'd like to have a window seat,
please.
Ground Staff: Hereyou are,your boardingcard.GateD87.
Your flight will be taking off at 9 and boardingtime is at
8;30.Havea niceflight.
Passenger:Thankyou very much.Is therea duty free shop
in this airport?
Ground Staff: Yessir,therearemany.Thereis onein terminal
2, just in front of your gate.
Passenger:Thankyou very much,I'd like to buy somecigars
and perfumefor my wife.
Loudspeaker:Last call for li4.r.L6pez.Mr.Lpezpassenger
of British Airways travellingto Prague.Pleaseproceed
urgentlyto gateD-87.
(on the plane)
Passenger:I'm sorry,I went to the duty free shopsand therewas a large queueat the cashir.
Hostess:It's alright sir, Could I seeyour boardingcard,please?Your seatis 10A, to the right, nextto the window.
Passenger:Excuseme, is this your seat?
Passenger2: I think so.
Passenger:I alsohaveseatnumber10A. Excuseme!
Hostess:Yessir?Could you sit down please,we arereadyfor takeoff.
Passenger:My seatis 10A, but this lady hasgot the sameseat.
Hostess:Let me see.Excuseme, madam,your seatis 10 B, in the middle,and yoursis the oneby the window.
Passenger: Thankyou.
Hostess:Goodmorning,ladiesand gentlemenand welcomeaboardBA flight 434 withnon-stopserviceto Prague.
The f-li-ehtwill take abouf2 hours and 15 minutes,and we will be flying at an altitude of 30,000feet and a speedof
650 milesper hour.
During take-off and landing,makesurethat your seatsarein the upright position, and your tablesarefolded up in the
seatsin front of you. Pay attentionto the safetyinstructionsfollowing: Thereare four emergencyexits locatedon
either side of the plane.In the caseof an emergency,wear the inflatablejacket under the seatin front of you and
put on your oxygenmasksandbreathenormally.Do not inflatethejacketsinsidethe plane.
Durin-sthe flight breakfastwill be served.After breakfast,we will be offering you our duty free products.
Passenger:Excuseme, could I havea coke,please?
Hostess:Of coursesir,just a minute.We areseruingbreakfast
now andI cannotreachthe kitchen.
Passenger:All right then.And could you tell this gentleman
to put his chair in the uprightposition.I can't unfold my
travl
Hostess:Yessir.Excuseme sir,couldyou pleaseput your seat
in theuprightposition.Thegentleman behindyou is having
breakfast.
L'aptain: Goodmorningladiesandgentlemen,this is your
captainspeaking.We are flying at an altitude of 30,000
ieet andat a speedof 650 m.p.h.The sky is clearandthe
outsidetemperature is -20 'C. Local time is 11 a.m.and
ri e u ill be landingin 30 minutes.The weatherin Prague
i: t'ine.althoughthereis a strongsouthernwind which
nright causesometurbulenceat landing,so pleasedo
not unfastenyour seatbeltsuntil the plane has landed
nd hascometo a completestop.Thankyou for flf in-e
riith B.A.
UNIT 2 ffis
Listenjngcomprehension
qr#ffig*ru-4sr
tfuw*m
ffi X. A,rusw-mr
a) Did the Vienna flight leave on time?
It'syourturn!
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Pronunciationand intonaton(Track6)
the f**rqifl?g'ad{}fl{$s
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with thermal the they
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thanks theft this other
think theory that that
things theatre their then
thick thin than another
-n$E=?**mf,mtfumfen$*mu'**m6
\{{+$^m{s
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To be late
To miss the train
To book
To get on
To get off
To reserve
To changetrains
Forbidden!
o Can y*axtn*mk
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tr*e.
The Orient Expressis a very specialand historical train. The original one that travelledfrom Beijing to
Moscowwasbuilt in Germanyin the 1950s.After the train's destructionabout20 yearslater,theunharmed
pafts were restoredand usedin rotation with other fancy trains for the Chinesehierarchyand the well to
do for severalyears.
The train wasre-discoveredin the late 1980sand wasupdatedand cleanedup. It beganto travel a regular
route on the famousSilk Road,from Beijing to Urumqi in 1990.
The trips that areavailablenowadayson the Orient Expressareplannedout in orderto seesomeof China's
greatestsights and enjoy many different facetsof the local Chineseculture. The trips are basedon the
train but they also include hotel staysof severaldays at a time. The trips usually last about 18 days and
travelto variousChinesecitiesincludingBeijing, Xian, Dunhuangandseveralothers.Someof thedifferent
activitiesyou can enjoy are visiting and seeingancientcities, the GreatWall of China, mosques,tombs,
local artisans,monks,temples,caves,lakes,sanddunes,bazaars,and the most famousrestaulantsto
experiencethe delicaciesof traditional and modernChinesecuisine.
In additionto all of the placesto visit, you can alsoparticipatein many different activitiesaboardthe train.
"The Romansandthe Mandarins",
Therearedifferent themepartiesandbanquetsyou can attend,suchas
"Murder on the China Orient Expresstrain", as well as succulentmealsin one of the two
or gameslike
dining cars.Of courseyou canalsojust sit back andrelax while taking in the view of the beautiful Chinese
landscape.
The train is a sight in itself with its mahoganyandred lacqueredwalls. For everytwo compartmeirtsthere
is a beautifully decoratedwashroomand eachcoachhastwo Europeantoilets. There is of course,no hot
water,but travellersdo not tend to find this inconvenientas hotel staysare quite frequent.Thereis also a
bar ca which has live music.A lecturecar has beenrecently added,so that travellerscan gatherto hear
informative presentationsaboutthe history of the train and many of its destinations.
SP ENGLISHINTHETOURIST (Textbook)
INDUSTRY
UnderstandFg
the text
O I Choasethffirnghtmnmwer:
a) wood and lacked walls b) metal and lacked walls c) textile and lacked walls.
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Mr. Stevens:Excuseme, we've got a delay in our planefrom Chicagoto Rome,and we've missedthe flight
going from Rome to Bangkok.What could we do?
Clerk:
?
Mr. Stevens:Continentalfrom the States,andthenAlitalia.
Clerk:
Mr. Stevens:I can't believeit! Are you telling me I haveto buy four
ticketsto Rome,just becauseof your "technicalreasons"?
Clerk2:
Mr. Stevens:No, I don't. It was too expensive.Now, I realizethat it would havebeenmuch cheaperthanbuying
the new tickets.
Clerk2:
Mr. Stevens:I think we'll stay in Rome and cancelour holidaysin Bangkok.I really can't afford to pay for the
flights there a second time.
Clerk2:
#4 (Textbook)
ENGLISHlN THETOURISTINDUSTRY
/
Usefulsentencesin context
I t 2. wqh wffia.*fl
ffiiltilffiffr'nffiksr.p# dalogue usinffi thess ssffi{#p,rffi$.
At the airport
Good morning Sir, / Madam. Can I have your ticket, please? I'd like to check in.
Your ticket and your passport,please. I only have one suitcase.
Would you prefer a window or aisle seat? Is the flight full?
Will you be travelling alone? I would like to order a vegetarian
meal.
Have you got any luggage?
I am travelling with two
What is the purpose of your trip?
colleagues.Could we please
Sorry, the flight has been overbooked.We will put you on the next one, at 8. sit together?
This flight is delayed until tomorrow becauseof ... the pilot's strike I the air Could I have an aisle / window
traffic controlers' strike / technical reasons/ bad weather conditions. seat,please?
Here is your boardingpass.Boarding will be at 7 o'clock at gateD63. How long does the flight take?
I am sorry sir, but you cannot fly to this destination becauseyour passport Do I have to changeplanes?
expires in two weeks and this country requires you to have a three month
valid passport and visa.
On the train
The ground staff says... The passengersays...
Could I have your ticket, please? Where is the dining car, please?
All aboardl How long does the train stop in Detroit?
Attention please,next stop, Cambridge. What is the next station?
Those passengerswho are getting off, make sure you Is this seattaken?
have all your belongings.
Where is the toilet?
Sorry, sir, there is no smoking allowed on the train.
Are there any sleeping cars free?
You can smoke at our next stop in 13 minutes.
On a liner
Crew members say.... The passenger says:
We've got ... grand duplex, penthouses,appartments. Where is the swimming pool?
Fares are per person, basedon double occupancy,and I would like to have a double exterior cabin
are in U.S. dollars.
Is the gratuity included in the fare?
On the thirteenth deck you've got the Regatta bar, the
What's on the thirteenth deck?
sports center, a whilpool, a splashpool and a sun-deck.
uNrr2 ffiffi
/
Reading
! tffi. ffi*ma{
t$:* fmtsw*n"rg
mr***m
ffih#a*t
hgF+
rupeedtrm*ns
SpeedTrains
Nowadays,speedtrains are a very realistic type of transportationwhereasnot that many yearsago they seemed
like somethingout of a sci-fi film. Thesetrains can travel at world record speedsof up to 515 km/h, but these
speedsare not reachedon commercialroutesfor safetyreasonsand due to significantwear on the equipmentat
suchhigh speedswhich resultsin too high cost.
Trips like the 600 mile one from Paristo Marseille take aboutfour hours on the TGV whereascar travellersare
often forced to makethe trip in more than one day.The TGV trip includesmany stopsand has an averagetravel
speedof 200 km/h. Thesetrains are also very quiet, comfortableand smooth.
In Germany,they havethe Inner City Express(ICE) which is a very fast train, althoughnot asfast asthe French
ones.TheseGermantrainsreachspeedsof about280 km/h andmore arebeing madenow that will be ableto go
evenfaster.They are also more luxurious and more modem than the Frenchones.
The Germansalso face more speedreductionsbecauseof the abundantamountof tunnelson their lines, and if
a train goestoo fasttilbugha tunnel,it canbreakout the windows.
Japanis the world leaderof high speedtrains.Over forty yearsago,Japanwas using trainsthat were evenfaster
thantheonesusednowadaysin countrieslike theU.S.The fastestscheduled train servicein the world is between
Hiroshima and Kokura, wherethe "bullet train" goesovera 192km distancein only 44 minutes,and its average
speedis 262krnlh.
In Spain,thereis the AVE which travelsbetweenMadrid and Seville and more lines are in the processof being
built to other cities like BarcelonaandValencia.Thesetrainsreacha top speedof 300 km/h and the components
and the lines are madeup of parts from French,German,and Spanishcompanies.
"$S) (Textbook)
ENGLISHlN THETOURISTINDUSTRY
I r 4, Writmthm*pp*m*temfthe fmf;lewing
adjectivmm;
a) fast
b) easy
c) luxurious
d) modem
-]
O u Use tl':e ad$e*t[ves *sr#r"ifrmthe pr*v;u$ exersfis# ffifid effime m']#r#VtrH"$
ffieffith"k
of tc wri?w qf*wr'*fiwm*effitentr*s L*s!tffi
r$ffitperffitfrxrffis
trnd sr*ptrr'ffmt$wms.
a)
b)
d)
e)
rl
ol
.AVE Japan
Shinkansen France
TGV Germany
ICE Spain
'- Calculate"Y*t"
O wttl hmwmtmd*rtdethe kfrfrsnmetn**
by # mnda"nw$tHp*y hy "
How many mrles p#n"ht.*r mEuffi{
{rmph} trS p#r
$rfiscmet#F.s']ffit"{,{krxr/h}?
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Remember that most adjectives with two or more syllabes use more + Adj.lthan to make the comparison.
And the ... most + Adj. for the superlative form.
Ex: This train is more expensive than the one we took yesterday.
The Rffies is the most beautiful hotel in the world.
Otherwise we use: Adj. +-erl than and the Adj. + est for the superlative form:
This taxi is older than my car.
The Shinkansenis thefastest train in the world.
Noticethe changeof the endings:
Nice: nicer-nicest
F unny:.funnier-.funniest
Big: bigger-biggest
Hot: Hotter- Hottest
Keep in mind the irregular forms of
Good-better-the best
Bad-worse-the worst
Far-further- thefurt hest
Old-olderlelder- the eldestlthe oldest
To compareindicatingequalitywe useas....Adj. as
Madrid is as interestinpas Barcelona
Madrid is not so interesting as Barcelona (for the negative form: solas)
# n*. ffinrupmw$tEmm*
In the world of Tourism we often use the prepositionsat, in, on for expressingtime and place. However,for
Spanishspeakers, somecasescan be confusing.Let's havea look at the more frequentsituationsin which we
usetheseprepositions.
Place:
Al is usedfor locationwheretwo pointsmeet.
Shall we meetat the restaurant?
"at
It is usedto showthe locationof a personwho goesfor a shortperiodof time to a ceftainplace.(Exception
home")
Whereis Peter?
He is at the hospital.(he is visiting someone)
"
If we say He isin hospital"he might be sick andhospitalisedfor somedaysor weeks.
"at".
When peopleusuallygo to a placeandcomebackregularly,we alsouse
Whereis your father? He's at the ffice (he works thereand goesthereeveryday).
Whereis your sister?She'sat school.
Whereis your grandma?She'sat church.(Shealwaysgoesto masson Sundays).
Time: ff
Hours:at 5 o'clock
At the weekend
At Christmas(asa periodof time in the year)
l" ENGLISH
INTHETOURIST (Textbook)
INDUSTRY
In:
Place:
We usethis prepositionto show the location inside a place.
Thepilot is in the cabin.
My ticket is in my handbag.
He s in the restauranr(not outside,he is seatedand having lunch).
Notice the differencebetweenthesetwo sentences:
Let's meetat the restaurant(= a placein the city). Let's meetin the restaurant(= insidethe place)
Time:
Seasons of the year:In Summer
Years:In 1998...
Months:InJuly...
Periodsof time.'In 5 hours theplane will be taking off.
Partsof the day:In the morning, in the afternoon,in the evening(but: At night)
Expressionssuchas:pay in advance;in time (beforethe deadline)while on time (when it is scheduled)
On:
Place:
It indicatesphysical contactwith a surface.
The key is on the bed-sidetable. Thepicture is on the wall.
The businesscentreis on thefirst floor.
For transportationwe usually useon insteadof in,
Thepassengersare on theplane
Peter is on the bus
On the train
In the car
In the taxi
On the ship
Time:
Therearecertainexpressionsrelatedto tourism suchason arrival I uponarrival (al llegar):At theweekend(8.8.)
On the weekend(A.E.)
On + daysof the week: On Friday
On + a certain dafe:On my birthday On 22 March, On ChristmasDay
On vacationI on holiday
To be on time
riEiisltfuw$*$mstcs
\rd'HCFI"f,hw
r*g{'rt:==**rati\,r*r'=*F#sfiffitilwm
$rorru:
a) This hotel was to find thanthe one we sra)'edat yesterday.
(easy)
b) This is the ...........
placeI haveeverseen.(nice)
c) My ticketto LondonHeathrowis ...... rheone to Gatwick.(expensive)
ii; ffi#
Real life
There are many ways of getting from the airport to the city centre.In London you can take a taxi which will cost you
about 12 poundsor take thesetypes of trains you can seein the brochure.In American cities suchasNew York, most
"Yellow cabs".A ride from JFK airport to downtowncostsabout$40.
peopletake taxis.You might know the famous
A l57o tip is customary.
4# ENGLISHlN THETOURISTINDUSTRY(Textbook)
(O ,O Ce**sr**rthe fmfi$wrmtmg
*$tumiionand chc$sffithw r*g&'rt fur ym**;
{*.min
Your intemationalflight is departingfrom Gatwick Airport at ll:25 am on Friday moming. Taking into account
that you haveto checkin two hoursprior to departure,which train shouldyou catch from London and when?
O , u r m a g ' n em tesrtu n ti o n :
You are a business traveller who has just anived in London. You need to travel from the airport to your company's
headquarters where you will be giving a presentation. Unfortunately, you have not finished it and there are some
frnal touches that need to be done. Is there afrain where you could connect your laptop and take advantage of
the travel time from the airport to vour destination?
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Writing
Argumentative essays
In argumentativeessaysyou haveto try to convincethe reader(s)on your point of view. You haveto introduce
the topic, and then on the advantagesor disadvantagesof it, or if you are for or againstit, etc.You haveto make
a clear differencebetweenthe objectivefacts (or the authorisedopinion) and your own opinion.
ffi *r"+*t
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Speed
Comfort
Price
Frequency
Availability
Reliability
Safety
"Originality" (Unique trains
suchasthe
"Orient Express",or liners
suchasthe
QueenMary II)
(Textbook)
ENGLISHINTHETOURISTINDUSTRY
Tasksandproiects
K
O tt. W*rk *rngn'*Np*$p*mmh**,
Write an itinerary from the city where you live to the PanYan Tree hotel in Thailand.
Includeall kind of transpoftationmeansneeded(car,taxi, shuttlebus,limousine,plane,helicopter,train, or ship),
pricesand schedules.
.4. I
(g I ro Knowmore
| ,-t-x, I
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Listening(Track9)
,,.i"i.r,l E N G L I S Hl N T H E T O U R I S TI N D U S T R Y( T e x t b o o k )
-, ';r]il
Mrs. Lpez: And...the rooms,arethey nice?
Agent: Of course,madam.They areall very comfortable. You canchoosea queensizebed or a singlebed,you'vegot
a safe,a mini-bar, a television,a computer,and a very cosy bathroomwith a jacuzzi included.
Mrs. Lpez: And what aboutthe price?After suchdescription,it must be very high.
Agent: Not so,madam.In my opinion,the price is very reasonable. It's only about100US dollarsa night.
Mrs. Lpez: What a deaMt's a bargain!I cannotbelieveit! Theremust be somethingwrong with it. It's not very far
from the city, is it?
Agent: Well, actually,the only thing is that its location is not very central,as it is nearthe airport.
\lrs. Lpez: And how could I go from the hotel to the downtown area?
Agent: There is a free shuttle-busdepartingfor the hotel every ten minutes which takesyou directly to the Charles
Bridge.
\frs. Lpez: Wonderful.Then, I do not careaboutthe distanceI'd ratherhavea very nice and comfortableroom, at
an affordableprice, than a tacky, old, smelly and expensiveroom just in the centreof the city.
Agent: Shall I make a reservationfor you madam,then?
Mrs. Lpez: Yes,please. -
Agent: Could you tell me your nameand family name,please?
Vrs. Lpez:Yes,Silvia L6pez.
Agent: Would you be so kind as to fill in this form?
\frs. Lpez:Ofcourse.
Agent: andpleasecould you signhere.
\lrs. Lpez:AIright.
Agent: And, could I have your credit card and passport,please?I'll passall the information on to the hoiel. Your
reservationcode is CF293MJR.OK. Now you've got your reservation,madam.
\lrs. Lpez: Thankyou very much.
Agent: Wait for the shuttlebus outside,in front of the taxi stop.I wish you a nice stay in Prague.
uNrr3 45
Listeningcomprehension
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Pronunciationand intonaton(Track10)
trt l:l
: . i 1 . E N G L I S HI N T H E T O U R I S TI N D U S T R Y( T e x t b o o k )
Vocabulary
In different countriesthereare classificationsfor hotelswhich may not correspondto the Spanishconceptof "stars".
In fact, in Spain you have lower, medium, higher and luxury categoryhotels.Theselast oneshave usually five star
hotelswhile the first onesare one or two star hotels with very simple services.Everywherethere are more medium
classhotels(3 stars),especiallyby the beach.
hair dryer 24how room service car park bar and restaurant mini-bar
heatedtrouser-press satelliteTV remotecontrol conferencerooms
banquetingfacilities cunency exchange outdoor swimming pool indoor swimming pool
golf course ski lifts jacuzzi CDplayer fitness sauna air-conditioning
baby-sittingservice shoppingarcade Intemet access automaticwake-upsystem safe
U N I T3
Reading
;ilr-ir".ri". r'rt[q..r'ir]t'i,
I['t[r:ltfT"],t[{'$i l'}e,,t$:t*!I;
ffiF t t:irlt{i1!,-!,ii
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'1*rr
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irij+lilr: i)iiir: Jii,ii tiFi]{ ;r!rsV -fa ihi ll$1*rri trfla{ufrs as $t fularkg B*slc
,'J :r' L" ;F'r.1r qi thE iirrl i:!:fii
E N G L I S Hl N T H E T O U R I S TI N D U S T R Y( T e x t b o o k )
Understandng
the text
O L Answenthe fotlowinsq{.*estt*ns
on the text*.
a) What type of text haveyou read on the previouspage?
b) What type of hotels are those?
v) Explain what the peculiarity of a "revolving restaurant"is (text 4).
d) What kind of facilities do thesehotelshave?
f ; WriemSruwwrlpt**m fwF*rutnrffn'ug
or a hst#Hvw$'l#flffi
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Speaking 11)
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r#$#ffi$tPrm
U*" Tmket*"nm mhwukymNr*r?6wcrsqv*?h
ffiffidt$'nmn thm#ffi err$#*'F*ts"
Waitress: ...........?
Mr. Palmer: Yes,we've askedfor a tablefor 2 at 9 o'clock.
Waitress: .........?
Mr. Simpson: The reservationis under the nameOliver JamesSimpson.
Waitress:
Waitress: .......,............?
Mr. Simpson: Well, actually it is in the middle of the room. Is there somethinga little bit more intimate?
Waitress:
Mrs. Simpson:I don't understand, we've alsomadethe reservationandwe arethe first ones,so I don't seeany
problem in changingtables.
Waitress:
Mr. Simpson:And couldn'tyou find a way to pleaseus too?
Waitress:
Mr. Simpson: Wonderful,thank you very much.
Waitress: ...........?
Mr. Simpson: Yes,a dry martini for the lady and a sherryfor me?
Waitress: ............(after
a while)Waitress: .......................?
"Rabode Toro adobadoa
Mr. Simpson:We'd like you to askyou a coupleof questions.Couldyou tell us what
la Abulense"is?
Waitress:....
Mrs. Simpson:Is Avila a famouschef?
Waitress:....
Mrs. Simpson:I don't think I wantto try it.
Mr. Simpson:And, what is "cochinillo asado"?
Waitress:It's ..............
Mrs. Simpson:Ok,I'11takeit then.
Waitress: ..................?
Mr. Simpson: I think today I'll have some fish. What can you
recommend?
Waitress:....
Mr. Simpson:I'll havea grilled sole,please.
Waitress:....
Mr. Simpson:That'sright.
Waitress: ............................?
Mrs. Simpson: We're not very hungry,could we sharesomething?
Waitress:
Mrs. Simpson:That soundsnice,honey.
Waitress: ..........?
Mr. Simpson:Yes,we have,but we don't know Spanishwines.What canyou recommend?
Waitress:
Mrs. Simpson:Ah, we 've only heardaboutRioja wines.
Waitress:
Waitress: ..................?
Mrs. Simpson:It's delicious.Thankyou.
Mr. Simpson:The bill, please.
Waitress:
Mr. Simpson:Do you acceptcreditcards?
Waitress: .............?
At the hotel
Good moming, may I help you? I've got a reservation for two nights.
Could I haveyour passport,please? I'd like a room with a seaview.
How will you be paying today? How late is room service available?
For how many nights? How often does the shuttle bus go to the
Do you have the XX Hotel membership card? airport?
Have you got any luggage? Could you wake me tp at7:30? / Could I
get a wake up call at I for'7:40?
Would you like any help with your luggage?
Here you are, your magnetic key. Can I make intemational calls from my
room?
To call abroad from the room dial 9, 0l then the country code, city
code and the number you want to reach. Could I check out a little later?
There is a continental breakfast from 7 to 9 in the lobby. Is there a safe in the room?
The swimming pool and fitness centre is open daily from 8 am. to Is there an iron in the room?
6 pm. Is there a hair-dryer in the bathroom?
We have got24hour room service, in caseyou would like to eat or Is there a gym in the hotel?
drink anything. You also have a minibar in your room. Is there a bathrobe in the room to so to the
The bathrobe and the towels are for use in the hotel onlv. If vou swimming pool?
like them, you can buy one in the gift shop. Could I fax these documentsto my ofce
We have got a businesscentre where you can fax, e-mail, etc. open in Seattle?
from 8 to 10. It is located on the secondfloor.
At the restaurant
U N I T3 s"$
Reading
Hotels havea greatchoiceof restaurantsto enjoy the best food of the country we are visiting. From morning to
night, the travellercouldjust stay at the hotel and tasteall the specialtiesthey can offer.
One of the bestthings in life, in my opinion, is stayingat a good hotel and aftera rest,waking up late and going
to the breakfastbuffet, taking your time in having a nice breakfastwhich makesyou feel good for the whole day'
You might just needit as peoplenormally go sightseeingmonumentsand museums,so they do not havemuch
time to wasteon lunch.
"Champagnebrunch" on Sundaymornings,consistingin drinking
In somecountrieslarge hotel chainsoffer a
all the champagneyou can and eating all that you can from a large variety of delicaciessuch as prawns,roast-
beef, pt, steaks,and all kind of salads,starlersand desserts.The price is not cheapbut it is worth going there
in caseyou arehungry.They usually open at 11 am and closeat 2 or 3. One of the bestI had was at the Raffles,
and in Spain at the Ritz.
Of courseyou do not need to spenda lot of money in restaurantswhen you travel, althoughgastronomyis a
fundamentalpart of thecultureof a country.Somepeoplewho spenda fortunein crossingthe globewhenarriving
atacountrywanttosaveeverypennybyeatingtheirhome-broughtproteinbars, orby goingtofastfoodrestaurants.
They miss one of the bestthings of the country they are visiting; as evenmodest restaurantsor food stallsin the
streetpermit the foreignersto enjoy the local delicacieswhile they can keep their budgetunder control.
In somethird world countriesit is not wise howeverto do so, and guestsare advisedto have all their meals in
the restaurantsof the hotel, which are the oneswhich can guaranteea certainhealth-proofquality. If you have
travelledto suchplacesyou would have experiencedthat fact. You shouldn't eat fresh vegetablesor salads,at
they can be washedwith polluted water.All dishesshouldbe well processed,that means,do not try steaktaftar
or sushievenif they areyour favouritedishesat home.Avoid alsodrinking waterfrom the tap, or using ice cubes
in your drinks. I have a friend who recommendsdrinking beer to combatthe possiblevirusesor bacteriawhen
travellingto thosekinds of places.
str (Textbook)
INDUSTRY
ENGLISHlN THETOURIST
O , t" Arnswrer questonsabout the text;
ths fnlHcurrrng
Food I've alreadv eaten I will eat in thefuture I will never eat that
Crab
Lobster
Snails
Tripes
Fish eye-balls
Brains
Monkey brains
Snake
Roasted ants
a) Sushi America
b) Potatoomelette England
c) Pizza Italy
d) Onion soup France
e) Kidney pie Germany
tl Muffin Japan
g) Sausages Spain
uNrr3 ffiffi
Grammar
p#ffis*we
ilr'*dr*strpr*
r,fis*d$mrff8re**E*yfrm*
U*. yrt*'rsffingtmh w#flY
fcrm str*eur*sffisffi
English(is) spoken(here)
Only transitiveverbscanbe turnedinto passive.The tenseswhich canbe found in the passivevoice are:
Present:
Thewaiter servesthe soup(activeJorm)
The soup is servedby the waiter (passiveJbrm)
Simplepast:
Thewaiter servedthe soup(activeform)
The soupwas servedby the waiter (passiveform)
Presentcontinuous:
The waiter is serving the soup (activeform)
The soup is being servedby the waiter (passiveJbrm)
Pastcontinuous:
Thewaiter was servingthe soup(activeform)
The soupwas being semedby the waiter (passiveform)
Presentperfect:
The waiter has servedthe soup (activeform)
The soup has beenservedby the waiter (passiveJbrm)
Pastperfect:
Thewaiter had servedthe soup(activeform)
The soup had beenservedby the waiter (passiveform)
Future:
Thewaiter will servethe soup(activeform)
The soup will be servedby the waiter (passveform)
Conditional:
The waiter would servethe soup (activeform)
The soupwould be servedby the waiter (passiveform)
Auxiliary construction:
The waiter may servethe soup (activeform)
The soup may be servedby the u'aiter (passiveJbrm)
Auxiliary + perfect infinitive:
Thewaiter may haveservedthe soup(activeform)
Thesoupmay havebeensen'edbv the waiter (passive
form)
s4 iCrisniine iunrsrrousrnv
fiextbook)
If the passiveof the activepastcontinousis needed,normallythe non-continous
pastform is used:
Usuallythepasiveis constructed
with the corresponding
form of to be + pastparticiple,but we canalsousegel,
in a more familiar register.
Example:
Sarahgot carried away by the hotel'satmosphere.
We mentionedbefore that only transitiveverbs could be usedfor pasivecontstructions,but not all of them can
be convertedinto passive.Thoseare:
_ become
_ contain
-fit
- hold
- lack
- resemble
- suit
Flv
The cargo will beflown tomorrow.
Run
More buseswill be run on the day of the generalstrike.
Stand
This sculpturemustbe stoodon the stand.
Walk
The dog has to be walked dayly.
rr**g$qur"m ffiffi{fT
m{ {hmrumsffifliffffiFTffiffis
lrut* * ==ss:r{# #$rffir
UNIT3 lI rl
Real life
I lVlakeyoulr ffifls#ffi
*n. T'his is t*'nenmnufrosn thmffi*ld*m T*wer ffimmtmurmRt. ffindsffij#y
y&ur ms&f;!
Firstcourse
Tomatosoup $10
Melonandprawncocktail $12
Avocadoandshrimps $12
Housesalad $A
GooseLiverFoie $20
Maincourse
Lambcutletswith Frenchfries $23
TenderloinsteakProvencal style $ZS
Vealwithmushroom sauce $25
Grilledsolewith vegetablesandmashedpotatoes $26
Partridge
hunterstyle $25
Chicken breastfilets $tA
Steaktartar $22
Turbotwith peppersauceandrice $Zl
Norwaysalmonwith bakedpotatoes $ZA
T-bonesteakwith cole-slaw $20
Babybackribswith bakedpotatoandcole-slaw $19
Dessert
--lcecream
$S
Freshfruitsalad $5
Strawberry chiffoncake $S
Lemonsherbet $5
STRAWBERRY
CHFFONCAKERECIPE
Ingredients:
1 p k g . w h i t ec a k em i x
4 eggs
2/3 c. saladoil
1/3c. water
1 sm. pkg.strawberryJelly
1 Fg. pkg.strawberries(freshor frozen)
. Defrostberries.Separateso you haveall the juice and 112the berriesto use in the cake.
R e m a i n i n gb e r r i e sf o r t h e f r o s t i n g .
. B l e n da l l t h e i n g r e d i e n tw
s i t h m i x e ru n t i lw e l l b l e n d e d .
. B a k ei n g r e a s e da n d f l o u r e d9 x 1 3 i n c hp a n , 4 5m i n u t e sa t 3 5 0d e g r e e s .
O ,u Readthimtext:
O :: qfi.ffisti*ms
Answ*r tfr'*ffis#
uNr3 sy
Writing
Go to the first reading of the unit and analyse the type of language used to capture the potential clients.
For example, notice the...
- Use of short, clear sentences.
- Use of imperativetenses.
- Use of passivevoice.
- Use of impersonal sentences.
- Selection ofvocabulary. Particularly in the case of adjectives and verbs.
. Use of adjectives with a strong positive meaning (good place = "extraordinary location").
. Use of verbs with a strong positive meaning (go to the spa to relax = "experience the magnificent
benefits of the thermal spa water which rejuvenates your whole body and mind").
ffi $xmwvwmrm$s
**" flSrptfrmw $-*ffiffir$
hxlretm Rmm ffhmrmm#&r 'ffitt#$'}tfrfi}.
p*mHtuv#Hffiffitg#ffitr{
'Rmu.arfimsw:
f4erm \ruu"$nmuuw
ffiffiffit#{'f th}w {ffiwffiq#ffiFncs}ffi#r
#flrffiffirsffi#sn
Adjectivessuchas...
Verbssuchas..,
Nounssuchas...
5* ENGLISHINTHETOURIST (Textbook)
INDUSTRY
Tasksand projects
q-{p
,n Wcrk irugr*mpmffimd*Hffikffi a rnenu of a spm*mfr*xmd
r*ffitffiffir#$,tq.
O
First discusswhat kind of restaurantyou would like to open.
You can analyse the type ofexisting restaurants in the area, the success
or failure of some of them.
Find a possible business opportunity that has not been exploited for
the time being.
Think about the new trends in society and decide what kind of food
\ ou are going to offer: exotic, vegetarian, low-calorie, low cholesterol,
tbr people suffering from diabetes,etc.
Fix the prices according to the type of food, the area, the decoration,
the service and the competitors.
A ,
\Q) | lO KnOWmore
Luxurious hotels
www.lhw.com
www.f orbes.comltraveU2004l02l26lcx_cv_0226f eat.html
www.jimsdeli.com/lodging/new-york-hotels/expensive.htm
Budget hotels
w w w.ferreri. freeserve.co. uklondonbudgethotel s.html
w ww. ny.com/hotels/budget. html
International recipes
members.tripod.com/-GabyandAndy/ Internation_Recipes.html
w ww. simpleinternet. com/recipes/
www.cooksrecipes. com/category/international.html
www.lacabe.com/marga/fo odfintl
Mexican recipes
mexicanrecipe.allrecipes.com/default.asp
Vegetaran recipes
www.ivu.org/recipes/ -
Japaneserecipes
www.j apan-guide.com/r/e 1.html
If you need to review some grammar points, have a look at BARCENA, E. & READ, T. (2001 & 2003) La
gramtica nglesa a distancia. Madrid: UNED (2 vol., solucionario).
U N I T3 s$ft
WWWW
WARMUP: Do you know the city in the pictureon the next page?
@ How did you know it? Haveyou ever been there?
1,,'fAl ..
ls!i (Track
Listening 13)
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dffir-+
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t h El {+#{l}."
Tour operator: I'm stronglyagainstthe eco-taxbecauseI think the touristsare going to get scaredof this measure
and aregoingto avoidcomingto the BalearicIslands.Thereareso manycompetitivedestinations nowadays...
Politician: What you have to take into account is that most people coming here are from Germany or Great Britain
and they have enough money to pay this extra euro per day and help us keep our country clean.
Tour operator: All German tourists coming here are not like Claudia Schiffer. Of course, there are many with a lot
of money, but we also have some parts of the island,llke El Arenal inPalma, fully booked with tourists travelling
on a budget, and look carefully after every euro.
Tour operator: Do you know what our narsins are?This year,due to the bad weather,the fear of flying and the
competitionfrom emergingcountriesandthe Caribbean,we hadto reduceour profit to just onepoundper person
for a weekpackage.If you deductone euroto onepound,what do you get?In the caseof cancellationbecausea
potentialwar,orbad weathercondition:.or something,whatcouldwe do?How couldthetourismindustrysurvive?
Politician:Yes,everytourist is taking along30 gramsof sanda day on his shoes,towels,and body.This makesan
enorrnousquantity a year.We haveto replaceit to conserveour beachesintact.
Iour operator: Doesit only happenin the BalearicIslands?I supposethis happensin Catalonia,Valencia,Andalusia
or theCanaryIslandsaswell, or...?
I'our operator: You might be right, but you see the City Council has taken some strong measuresto control
environmentaldangers.For example,it has forbiddenbuilding more than four storeyhigh hotels and apartments,
so tourism is very controllednowadays.Imagine Benidorm, for instance.They do not pay eco-taxesand the city
qrows and developscontinuously.
Politician: We do not careaboutotherplaces.All we aretrying to do is to protectour islands.If the restof the world
r: craz!, that'snot our problem. *"
I'our operator: Imaginethen, with your eco-taxtouristsstartnot coming here any more.What would the hotels,
restaurants,
rent-a-caflyachtrenting,guides,and shops,do?Are we going backto beingshepherds?
Politician: Why not?It would be betterto grow the cropsand takecareof the animalsthanhaveno land and let our
iountry be ruined.
I'rrlitician: I'm just consideringall possibleconsequences. I do not wantto spoil a businesswhich might be good,but
:t'uncontrolledcould let our land get dirty, with our beachesdisappearing,andthen,no touristwould everlike to
,rrre to the BalearicIslands.
I \ Speaker:Well, I think this matteris very controversial,so why don't we let our audiencegive their opinion?We
r.r\ e a telephonecall from Ibiza...
U N I T4 ffi1
Listening comprehension
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pffi$"t$x#$'.
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andintonation(Track14)
Pronunciation
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I., ***"tw.
Sustainabletourism: After the Rio Earth Summit, the world leadersagreedon trying to carry out sustainable
developmentof global economy.That means,respectingthe physical and social characteristicsof eachcountry,
tn ing to makelocal peopleparticipatein the richnesscreatedby a certainbusinessand havea long term business
plan which improves the economy of the area in general.Within the tourist industry hotels, tours, itineraries,
:lluseums,andmeansof transportationhaveto respectthephysicalenvironmentandthe sociologicalcharacteristics
,ri the area.Examplesof this would be, hotelswhich usecleanenergy,and to be adaptedto the local architecture
.nd to train local peopleso that they can occupyimportantpositionsin the hotels,etc.
cnsdrt8"sw
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m{c*mt$wnrm
mn:#
#emtdm
uv,Fr*wFr
rffitessry
i tour"is*t* $t #mfi$m
ffiffidffifl:
A trip to the coast to explore the dunes on horseback. For lunch you have a picnic with products from the area
and take all your garbage back with you to recycle it.
.{ campingtrip through the forest on quads.You camp in a tent and make fires to cook the food. There are
different activitiesevery day suchas canoeing,rafting and water-skiing.
.\ trip to Latin America where you work with indigenouspeopleto learn abouttheir culture. They teachyou
how they cultivate their crops, how to cook their food and what their daily life is like. You sharewith them
.ome tYPeof knowledgeyou havethat could help them improvetheir lives,suchas diseasecontrol.
UNIT4 ffi"s
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mmrefuily t*xtm.
ttte fmt*mwlng
2OO4
Arusha,19 November
Cheers,Jim
Dear Kachel,
l,ow are you? | hoVeyou are welland,Lhe resulle of your exame havebeenbrillianl. I am lravellinq
arounA.I made eomef,ripe in Africa whichwerejuol amazinq,0n 5 Ochober2OO4,t'wo collea4uesand I
"Volcanoes mounlain 7orillao.
wenl f,o Nai'lional7ark" in Kuhenqeri,Rwandalo vieil lhe very endangered'
Onlyabout 650 mounl,ainqorillaeremain in lhe world lod,ay,all in Cenlral Africa. ll seemelhal lheir
, n ec o l l e a q u eE, m m a n u e la,
h a b i l a l i s e n c r o a c h e du p o n . l l ' el e r r i b l e :L h e ym a y b e c o m ee x N i n c lO
KwananinlerVreler oel uV lhe LriVfor us, Aller qellin7 our qorilla Vermiboal lhe Nalional Tarks
office in cenlral Kigali,we boardea local com?any'6mini-buswilh 17 VeoVleand drovelhe l,wo curvy
hours Norlhweol lo Kuhenqeri,which ie on lhe borderwilh Uqand,aand nol f ar from lhe Oemocralic
Republicof Conqo.We etarl,ed early bul only lo d,iecover lhaL lhe park elaff membereare complelely
dioorqantzed.I drovea Land Cruiserlhal Emmanuelhad borrowedfrom hie friend in town, and we drove
lhe one hour lo lhe nexl park office. Afherevenmore bureaucracy,lhevisilors wered'iviedinlo
smallerqrou?b in order lo visil differenl family qrou?e of qorillaolhaN inhabil t'he Vark'eseveral
volcanoes.The park is beauliful,qreenand lueh,and lhe Verfecl conicalvolcanoesall sland in line,WiNh
one quiAe,we pickedu? oome eoldiersalong the way drivinqLo lhe point of deparlure lo visil lhe
")abinyo"
qorillaqroup lo whichwe wereaeeiqned,Welhen walked30 minulee acrooo flal, heavily
cultivaled farmlan. Thief armland enedat Lhe baee of lhe volcano,and a ei4n markelhe lrail up the
oloVeinlo lhick bueh.I hopeyou can join uo nexl eurrtmer,ae we are reallyhavinqa qood NimearounA
here.We all knowlhal you likenalure as well,and you won'l be oorry Lo iscoverNhisland.
fake care,youre,Greq
O 8, Answer*h**mqe;ffist*ns
*m text a)
a) Wheredid Jim go?
b) Wheredid he stop?
c) Why?
d) Whereis Arusha?
O ?. Considerthe fclrnxmt
nf the tretter:
a) Is it a formal or informal letter?
b) How canyou tell?
uNrr4 5
(rrack16;KeyTrack
Speaking 15)
@ @
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t+'+xrt*+lt'tp-tfl*rm $fr'1
finmtwm fu*,
....................?
Receptionist:
Guest: Goodmorning,I'd like to makea reservation.
................
Receptionist:
Guest:I'm coming....
R e c e p t i o n i s.t.:. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ?
Guest: Could I make a reservationfor four people?
R e c e p t i o n i s.t.:. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ?
Guest: On the 20'hNovember.
R e c e p t i o n i s.t.:. . . . . . . . . . . . . . .-.............. . . . . . . . . . ?
Guest: Justfor the weekend,one night, only on Saturday.
R e c e p t i o n i s.t.:. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ?
Guest: What kind of rooms haveyou got?
................
Receptionist:
Guest: How many peopleare family rooms for?
................
Receptionist:
Guest: I see.And, could you tell me the price please?
Receptionist:
................
Guest: About 80 euros.It seemsa little bit expensive,taking into accountthat we all fit in the sameroom.
Receptionist:
................
Guest: I see.And is therea chargeif I needan extra bed?
................
Receptionist:
Guest: I think I could invite my mother-in-lawthen, so shecan help us with the children.
................
Receptionist:
Guest: Oh, that would be fun!
Guest: Is there a bathroomin the room?
Receptionist:
................
................
Receptionist:
Guest: Really?
Receptionist:
................
Guest:And what if I can't come?
Receptionist:
................
Guest:Then,I preferto reserveby phone,asI alwaysdo.
Receptionist:
................
Guest: I see.Well, then,I'11try the Internetand if somethinggoeswrong I'11call you againfor help.
Receptionist:
................
Guest: Stevens,MathewStevens.Thankyou.
9mmgut* yffiq,,c
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Reading
I t *. ffiesdths fs$[*wn6
ext;
Check at the park visitor centersfor more information about accessibility,longer hiking trails, biking,
boating,fishing, canoeing,and the WildernessWaterway.
Camping
Lodging
The only lodging in the part is at Flamingo;somefacilities may be closedin summer.Additional lodging
is availableoutsidethe park.
(Textbook)
INDUSTRY
ENGLISHlN THETOURIST
Understandingthe text
t *. Apxmwmr
the*m qq*#ffitlffirs
ffi.lthe text"
I
uNrr4 ffi#
Grammar
Another problem that often arisesin the selectionof a nominal modifier is whetherto use an adjective,a Saxon
'of ') or anotherjuxtaposednoun. For
genitive, a prepositionalphrase(mainly introduced by the preposition
'a 'a
example:why do we say marinebiologist'but seawave'?do we say
'the systemarchitecture','the system's
architecture'or 'the architegtureof the system'?There is not an easyglobal answerto questionslike these.
Generallyspeaking,if an adjectiveexistsfor a givenproperty,the tendencyis to useit over a semanticallysimilar
'a
noun.For example,we say 'a woodenstick' (a stick madeof wood),andthis is preferableto wood stick', but
we say 'a silverring' , becausethereis no adjectiveto indicatethat an objectis madeof silver.Thereis an adjective
'silvery', but it means'of a silvercolour',not 'actuallymadeof silver'.However,thereis the adjective'marine',
'seacreature'todesignatevirtually the sameentities(and 'Sevillian
and we say 'marinelife', but we also say
dance'but'sevilleorange'!).Notethatthereisalsoarelatedadjectiveinthesemanticfieldof thesea:'nautical'.
It shouldbecomeevidentby theseexamplesthat selectingthe appropriateadjectivefor a given noun is not such
a simpletask.
Note also that sometimesthere is more than one possibility regardingthe type of nominal modifier (whetherit
be an adjective,a prepositionalphrase,a juxtaposednoun or a Saxongenitive);for example,we canindistinctly
'the client'sprofile' and 'the client profile'. The only cluesto give
say 'a realm of water' or 'a wateryrealm',
here is that, first, the selectiondependsmerely on usagein the particular semanticfield, and second,when a
particularmodifier + noun combinationis not usual,the marked(andlonger)constructions(prepositionalphrase,
Saxon genitive) are used.Conversely,when the combinationis common in a given domain, the unmarkedor
juxtaposedaltemativesare used.
rit (Textbook)
ENGLISHlN THETOURISTINDUSTRY
vessel-+ ...
t 2 . Fastsilver
1 3 .Reefeducation-+ ...
14.Generalcommunity-+ ...
1 5 .Tourismindustry-+ ...
t 6 . Ecotourismconsultation-> ...
n . Monitoringprogram-) ...
i]f;l{i..1'::tt"t$h.ft.l"l.:i:li..t!iJi}"i:gg.*l'r]':{.:l.f{*t{"t+lyr$.tttt#it.l.*rerq:t,:ii.+}$f$f+##{JU[.fE..3r}:i##f
'd''',t'f!#H"?'{$tu*tr'
;}u'**r
i+"r*fr**++iHir*!mm'q.[,** *:runrw*t". $-.#tilrs sr#\distr
#$1##ffi#ffimfr#$-#S#ffiEiq],$"r*],,
ij:#mjffi$*ffitf#"113- qEd#fl#s}.
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frum i*q:
':v#F"#. F,ttlt#t:mXffi$$'t\#$fi*t*glh$
ffilty t'icir*f.l u"+ffifEFfm**
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i il l--,h*s
Reef Biosearchbeganoperations(t- February 1986, with the aim (2)- combining tourism,
educationandresearch.(3)_ l07o of the earthbeing coveredby water,thereis a growing realisationthat
this watery realm requiresour respectif we areto interactpositively with this environment(4)_ yearsto
come.
(5)- a basisfor this respect,two key areasneedemphasis- researchand education.Researchensures
that humanscan evaluatetheir impacts (6)_ the environment.Education then dispersesthis research
knowledge(])-the generalpublic.ReefBiosearchis an organisation
of qualifiedmarinebiologistsand
educatorsworking (8)_ both theseareas.
From its inception(9)__ 1986,Reef Biosearchhas worked hand (10)___ hand with Fastsilver
Connections.We currentlyemploy 12 full-time marinebiologists,all (11)_ whom have a minimum
qualificationof auniversitydegreemajoring(12)_biological (13)_
scienceanda depthof experience
coral reef areas.
(I4)- the group thereexistsa wealth of knowledgeand experience(15)_ many fields of marine
researchandeducation,particularlyrelating(16)_ coralreefs.ReefBiosearch'sactivitiesmay be broken
down (17)_ manyfields:
- Educationaland interpretativeactivities(18)_ boardthe Fastsilvervessels
- Marine and reef educationwithin: - the generalcommunity - schools- tourism industry training
- Researchprograms(19)_ the reef
- Environmentalmonitoring programs
- Ecotourismconsultation
U N I T4 ?$
Real life
There are more and more people moving to natural areas.As a consequence, the regional growth destroys natural
resources such as trees and pollutes the water and the air.
In some areas, such as Florida's Everglades, this danger is even worse, as water is needed to keep the Park alive
but in the last few years the reserves of water are decreasing as the population grows.
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bth aa ffJtls*f ?Sn*rfng
rE nd * s i*fF:rfr
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U N I T4 pffi
Writing
,i,iir{.ls"k.f'\.,i$sffmg$fttrp'':i,}
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Expository essays
Thesetypes of texts, expresscertain information in an objectiveway. There are different techniquesin writing
expositoryessays,usingdescription,naration and comparison.
The writer hasto be skilled enoughto organizeand gradethe information in the text and within eachparagraph'
You can take into accountsomeof the following aspects:
T h e h i s l o r yo f t o u r i s m .
The negative aspectsof tourism in the past.
Recent trends.
The state of the art environmental tourism.
What the situation is in your country.
'il J!
I t1,
(rextbook)
ifrsn liHe rountsr tNDUSTRY
Tasksandproiects
X
eHmr$q rf pre;rmx,frfu$*
rm6xu"u+**pm
Preparea proposalfor the political authoritiesof your town or country with a developmentplan of your region
basedon an offer basedin sustainable tourism.
Think of the placesof specialtouristic interestin your area(naturalparks,archaeologicalsites,etc).
Considerwaysof building hotelswhich respecttheenvironment,orprovide accommodationof othersorts(private
housing,rural housing,tents,etc).
Think of cleanenergysystemsto supply the energyto thesehotels.
Think of non polluting typesof transportation(animal driven carts,horserides, underground,gasdriven buses,
electriccars,etc.).
Think of a plan to promotelocal economyand employment.Avoid multinationalsand foreign investments.
Considerthe costsand the revenues(short,medium and long term).
Takeinto accountthe local people'sopinions.
. ^ l
[Q) t lO KnOW more
Her* "ymmhmwwwmrT
nffir#f#ft"#*xs*s qd*$urthwytr#sffiffiil#frT
ffifl$th* silhj*#t *f th$* us't.
Sustainable
tourism:
www.gdrc.org/vem/eco-tour/eco-tour. html
www.nationalgeographic. com/travel/sustainable
w ww.uneptie.org/pcltourism/sust-tourism/home.
htm
If you needto reviewsomegrammarpoints.havea look at BARCENA, E. & READ, T. (2001& 20O3)La
gramticainglesaa distancia.Madrid: UNED (2 vol.. solucionario).
UNIT 4
ffiwwwrt'fwww*
1:*+
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tq@| Listening(Track17)
l\tJ-/
dffi (Textbook)
ENGLISHlN THETOURISTINDUSTRY
Since the nearby White House Lodge is very
popularwith thecity crowd,theZooweenLodgeis
much less crowdedhaving more tranquil skiers
who enjoytheoutdoorsandyou don't haveto wait
in lines for the lifts.
Thehotelisequippedwith spaciousandcomfortable
double rooms with tel1,'ision, DVD player,
computer with Internet connection,fireplace,
private bath andjacuzzi, with direct accessto the
ski lifts. There is a large parking garagewith 24
hour surveillance.A free ski materialstorageroom
is also at your disposalas well as waxing,repair
and rental servicesif you stay at our hotel.
The ski resort offers babysittingfacilities for
childrenup to 4 (childrenmust be toilet-trainedto
be includedin this service),anda privateinstructor
servicefor teachingski to the young ones,as well
asto adults.
uNrr5 pT
Listeningcomprehension
It'syourturn!
Pronunciation (Track
andntonaton 18)
| 1@1
f +" L{wtwm s"trp#mt
ffitr"n# frf'cw wsflds tCIprmmtse
ftlfi$mwd'*{"$ffi tfie s#il,mds/ mI nrud/ x l.
Pm5rmpmcim
mttert*$ttffi t#"r#ssffiffirlds$T#"
lsl lzl
seat saint zero pleased
cigar same is has
cities say was visit
conversation sand used bronze
fagade sightseeing size physically
-Efiii
p$ riiiirsrrouirnv
tre,toori
lc t.sl
l*'o]"iVocabulary
Ir-*l
mt {km furi**rw';n6wffigdffi
t*mqpk wffiflfuffi
Rc*express la*aE*s:ettrsd $ffi\rnwflx$*tt ffitrffi
h.qffiffid"
The hotel is located(l) in the centre of Krakow,(2) within walking distanceto the Old Town and Blonia
Krakowskie - Cracow Meadowsa (3) unique walking promenade.
It is (a) a short distanceto the (5) international motorway.
(6) Unique 4th centurysaltmine with its statues,figurinesand(7) richly ornamented chambers,(8) all carved
in salt.
l. ... 5. ...
2. ... 6. ...
3. ... 7. ...
A 8. ...
) ffiffidprffivtdmm sy*rmffiy$'ffi
z. f.i*w -*my.{rdrctffin"lefl$r fst'ffiffi#tffi{ cfum*wf,$wwfrn"rg
wffirds:
l. Quarter-+ ...
2. Suite-+ ...
3. Promenade -+ ...
4. Motorway+ ...
5. Famed-+...
6. TV Sat-+ ...
7. Stroll-+ ...
I a, ivlafm*
thmw*u'dm
w$tfrr
tfirmtr r
dm$$mttwn
a) How to get to the hotel meetingroom / conferenceroom
b) Your needsfor food and drink specialrequirements
c) A bedroomwith two sinsle beds floor area
d) A privatebathroom courtesytea and coffee
The surfaceareaof the room twin
f) Free tea and coffee bathroomen-suite
o)
/ Serviceto cleanyour clothes gym / fitnesscentre
h) Somethingyou wantjust for you bar and cateringrequirements
i) To keepfit and healthy laundry / dry cleaning
j) A placeto holda meeting traveldetails
k) Book beforeyou anive at the hotel airport shuttle/ courtesyshuttle
l) Bus to and from the airport advancedbooking
uNrr5 Tffi
| *. He*d t$'tetmxt ffi"l*affiswffirth* qu*$ttrns effi ruffixtSfiSe.
ffiffi (Textbook)
ENGLISHlN THETOURISTINDUSTRY
Unders.tanding
the text
1. Winter tourismmeltsaway.
3. The weatherat this year's shindig could be more reminiscentof Palm BeachthanVladivostok.
8. An all-you-can-eat
feast.
uNrr5 ffix
t---l f,---1
lffi I l(.g.)l Speaking(Track2O;KeyTrack19)
l- Il.{-l-ll
qfl}tHT
TlH. L$m{mm {l$tm
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ft}tr't t* *f.Efu*ru$#$T}frbffi{'#
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H#bd.
. (Textbook)
ENGLISHlN THETOURISTINDUSTRY
Usefulsentencesn context
Thereare severalwaysto expressapologiesin English.Many of them usethe expression'to be sorry' but thereare
many other ways.The following examplesattemptto illustratethe multiple optionsavailablein the languageand
encourageyou to try to be more adventurous(awayfrom the basicconstructions)andusethe languagein a richer way.
After you read them, try to do the sameand write at leastten (formal) ways to expressgratitude:
Expressingapologies
I am sorry to announce (that) we must cancel the Winter Festival this year.
I am sorry we didn't foresee that the weather conditions were going to be so unfavourable.
Please (do) forgive / excuse me fo.r what I'm about to announce / cancelling the Winter Festival.
I beg you to forgive this local govemment for having to announce that the Winter Festival has to be cancelled.
I beg your forgiveness for this local government for having to announce that the Winter Festival has to be
cancelled.
I beg you to accept our apologies for having to cancel the Winter Festival.
I be you to excuse this local govemment for having to cancel the Winter Festival.
I accept full responsibility for having to announce that the Winter Festival has to be cancelled.
I hope you appreciatehow difficult it is for me to have to announcethat the Winter Festival has to be cancelled.
In view of the latest and current weather conditions. I can onlv announce that the Winter Festival has to be
cancelled.
Due to the latest and current weather conditions, there is no (possible) altemative: the winter Festival has to
be cancelled.
uNrr5 ffiS
Reading
I adds
**" Fleadthe fmll*vring
l)
Everywhere.The SheratonWorld Resort Orlando welcomesyou with lush native palm trees, 16 fountains'
3 pools,2 kiddie pools,a playgroundwith miniaturegolf greens,hot tub,afitnesscenter,a spa,75,000square
feet of meetingand eventspace,and 1,102resortor corporatestyleguestroomsand suites-Even with what all
our Sheratonhas to offer, nothing is far away'
We are next to SeaWorld@and within minutes of Walt Disney World@, Universal Orlando@,shopping,
restaurants,golf coursesand Orlando InternationalAirport. From servicesto amenities,everythingyou needis
closeat hand.you'll haveall the room you needhere,andthe knowledgethat we want andvalueyour business.
Takethe time to compare,you will be glad you did.
2)
For a smaller,cheaperhotel with basicbut cleanand comfortableaccommodationtry the Lorenzo in Avenidade
laLuz.It's a family hotel with en-suitebathroomsand air conditioning and a restaurantservingbreakfastsand
buffet dinners.Or there'sthe no-frills, value for money Hostal Regueroin Calle delPez where you get all the
basicfacilities for a very reasonableprice.
It is art deco gem that catersto visitors loqking to escapethe structuredcorporateenvironmentand vacationer
who wantsto como to relax the sun-fiIledaysand ful-filled nights on the American Riviera.
S4 ENGLISHINTHETOURIST (Textbook)
INDUSTRY
, f f : 1
O ,, Des*rh*ffitr#s*rtwflsr# yr*wffi*td
fiikmtm st*y. Wrfitmffibil$t pr{#&,
tts Essqtt*cx,
cherffi#t#rfrstms,
type mf fl#*ffffis,
fm**$frttss, etc.
etrmffisph*rs,rtffimt*fie-
uNrr5 ffiffi
Grammarrevew
I t'x*vmnfu
n*" ffi* ymutreni#ryxthev {ms'}sms$
This exerciseis aimed at trying to avoid two common mistakes:the indistinctiveuse of the past and the simple
presentwithin the sametext and confusing betweenthe simple past and the presentperfect. An interesting
distinction is also madebetweenthe presentperfect and its continuousform.
b) Furlhermore, attentionmust b paid to the different usesof the presentperfectand the past,anothercommon
"There was a free buffet on
mistake.An action expressedin simplepast,startedand finished in the past(e.g.,
the platform last night."), while thepresentperfectis usedfor actionsthat startedin the pastandwhoseeffects
"The clientshavealwaysenjoyedthe fancy dressparty
prolong (virtually, almost)to the presentmoment(e.g.,
at the end of the cruise"). The presentperfect also tendsto be usedinsteadof the past tensefor very recent
"The group
actions,but thereis no strictrule aboutthis point (e.g., [has]just left for their daily excursion").
Since 19'72,thousandsof men and women with developmentaland physical challengesfrom all over the world
l_ (ACHIEVE) greater independence through the travel experiences provided by The Guided Tour.
The Guided Tour 2_ (BE) a very special program that 3_ (OFFER) opportunities for personal
growth, recreation and socialization through travel.
"Well you 27 (DO) it again!Matt just 28_ (COME) homefrom his trip to CancunandI
_
29_ (NEVER SEE)him so delighted.I30_ (THINK) that the time he 31_ (HAVE) at
the seashorethis past summermight havebeena fluke. After all, can any organizationdealingwith all the
problemsthat you mustencolrnterbe so consistentlyon the mark?Well, you indeed32_ (DO) it once
more. Matt's descriptions of all of the activities and the quality of the accommodations and travel
arrangements33_ (LEAD) me to believethat I can alwaysbe assuredthat when I 34
(ENTRUST)him to you, I 35_ (MAKE) no mistake."- Matt's mum
U N I T5 i" l
Real life
t text pfiyfr!"l#
nU. ffiemdthmfmf,*q,r*nrg mtter*t*ontmthe ilse *f th* tanguree, pflrt#t"N*rly
{t* pnfritica trlss rffive&f;ed
morr*ctress,&ffidffinythilm# ahmut the autf'wr.
Trmvml for pmrsmms mndphysism
\wtfid*vetnpm'leffitffif; *fual*enges
ffiffi (Textbook)
ENGLISHlN THETOURISTINDUSTRY
\
"Well you havedone
it again!Mattjust camehomefrom histrip to CancunandI haveneverseenhim sodelighted.
I thought that the time he had at the seashorethis past summer might have been a fluke. After all, can any
organizationdealingwith all the problemsthat you must encounterbe so consistentlyon the mark?Well, you
indeedhavedoneit oncemore.Matt's descriptionsof all of the activitiesandthe qualityof the accommodations
andtravelarrangements leadme to believethat I canalwaysbe assuredthat whenI entrustedhim to vou. I made
no mistake."- Matt's mum.
(Textadaptedfrom: http://www.guidedtour.com/)
The author does not always use the word "people" as the plural form of "person" in order to emphasizethe
importanceand idiosyncrasyof eachtraveller,thus conveyingthe impressionthat eachtraveller is considered
and looked after in a non-collectiveway, but in a highly individualizedway.
Notice, as well, the use of 'successful'holidays,insteadof 'happy' holidays.You can identify the linguistic
backgroundof the authoras being American by the useof a coupleof words severaltimes in the text.
2. Which onesarethey?
uNrr5 ffis
Writing
frq{flffi#t*v*tm$mg*"mph'rim-m,1t5rtw
n*. Wfrit* ffi*"$ * * F=+k*#* *m{*dmy#{ ffi tffis#fl't.
mdqmn'tfr*w$t}trs"$q (
q$m'v*mww;
Vww*mut{.*sffi*$tffi$mfi$wuru*r"16
a) Remember that the idea is to be economic with the language so that the reader is neither tired with nor distracted
by superfluousinformation.
b) Also, try to selectthe information that you want the readerto rememberwhen he finisheshis reading.
Use visual deviceslike bold, underlining,font type, etc. to visually emphasizefragmentsof key information.
d) Make use of capitalizafionaccording to the norns of the languagebut allowing certain key words to be
capitalizedto make them more prominentvisually.
f) Distributeand structurethe information in the text sothat the information is presentedin an attractive,inviting
and convincingway. Think which information shouldcome first, etc.
h) Selectwords carefully so that they are exactand adequate(e.g.,departure,SatTV etc.) and also attractiveto
thepotentialclient(e.g.,unique,unforgettab1e,dream-1ike,etc.).
S# (Textbook)
ENGLISHlN THETOURISTINDUSTRY
Tasksndproiects
K
| =*" h#mrk$mgrmu*pm
$$pmms*$nflm
tmearry out the f*fr*mw*rug
t*mk;
A coupleof honeymoonerswould like to spendone week at a resort.
They are open to all kinds of ideas.Beachresortsare OK for them,
but they also like sporlssuchas ski, golf and tennis.
Preparea one week romantictrip for them.Try to avoid any possible
inconvenienceas it could ruin their first vacationtogether.
They are willing to spendsomemoney but they do not have much.
Find a nice place at a reasonableprice.
l,
ill
To know more
xm' il}m flfumffi#flrffis#$T Hmg $ql{hm w#rkbCIk ,ire ir=**d. ffihmwk t$nmmmwwmfls$ffi*#il-
+"tru$ft
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ffiqtftffi ffiflt#*f the [cr:,*.
uNrr5 ffiT
wruffiw
-(a
WARMUP:Whenyou vista foreigncity,wheredo you go first,
V- to the museumsor to the bars?
In yourown city do you go to the cnema, exhibits,etc.?
theatre,museums,
Listening(Track21)
{, $*u*nl,*n m$c$ffi$tffiw#trs#F"fift}
t* th*n t#nv#:Htrt$fltnt'$
1r
iiid}t'{ 4}ft tF\ffit#"vi:,
!4L${il1fi
INTHETOURIST
,ffi ENGLISH (Textbook)
INDUSTRY
Guide: The constructionbeganat the end of the XVIII century,under
the rule of CharlesIII, althoughit wasn't meantfor art, but for
science.Only in 1819King FerdinandVIIestablished it asrheRoyal
Museumof Paintingand Sculpture.Sincethat time the museum
becameoneof thelargestandmostimportantpaintingmuseumsof
the world.
Guide: No, this moming we only havetime to seeGoya. Tomorrow is Sundayand you've got the day free, you
cancomeback.Ah, andrememberin Spainyou don't haveto pay on Sundays!
U N I T6 s$
Listeningcomprehension
fi th*sm qe.$ffiffitfrffiflts
*. &n"xmwwn t*t rlght mptimn:
hy *hmms*ffi#
1. Where are all the paintings belonging to the Prado Museum displayed?
a) in the samebuilding
b) in two different building
c) in severalmuseums.
It'syourturn!
Pronunciationand intonation(Track22)
lhl ldzl
fff$ (Textbook)
ENGLISHlN THETOURISTINDUSTRY
Vocabulary
trmmf*qrvp:qt**,km
t.r. ltr*6
{.-il',,$*fttil#;
l=*eii-:'i:='s,=
!i i}*;hffir.*!tmm {wm*$r*mntilr.r
*$flffi#+.$fl}$tflr*mm
uv$fr$
fuml*rfi* +u\ffifln$s
tc* *-is{r $*$+wghm*m ?ffi**:
l= 4$$ "*[nm
frp"t hp$mrnks
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thm m**"rm**wrmrdm
fvmnwthm *pmw
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ffirur.mm
m${$cmwffir#s
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mmwm,$$'td $lffitffi$twffiu"ds$rutfrw kmm fumwmtm he ilssd.
ffif ,[*$"sffi
c) (around1900)
This style expectedthe architectureto build beautiful buildings that also had to expresstheir destination.The
omamentswerenottodisturbthefunctionofthesebuildings.Thiswaymostofthe.................wereomaments
on the Often they were ........that ........... plants. The Art NouveauStyle strictly prohibitedany
of anyother.. . . .. . . ...
a)
c)
uNrr6 ws
lMl Readins
fi *hm$mt$mwmg
m. $mmd mdd.
Observatory
The third or top level of the Towerhasbeenmadeinto an observationdeck where on a clear day you can
see for 80 kilometres (50 miles) around. The main level of the Observatoryprofits from maximum
luminosity due to threehuge skylightswhich give the visitor a breathtakingview of the Stadiumbelow.
Due to the position of its Observaforyat the summit of the Montral Tower,the world's tallest inclined
tower is rated 9th amongthe 16 founding towers of the World Federationof GreatTowers,eventhough
it is 15thin total height.Its interior Observatoryis the third largest,after thoseof the CN Towerin Toronto
and the Sydneytower.
Duration of the guided tour: 2 hours.
Languages:English& French
Schedule(all seasons):
i0.00 a.m. meetingat the Tourist Information Office in front of the Tower
10.05-10.10 a.m. shortwalk to the cablecar and a few explanations on the Towerand its impacton
the city of Montral
10.10-10.15 a.m. joumey to the Towerby cablecar
10.15-11.15 a.m. freetime at the Observatory
11.15-11.35 a.m. presentation andtouristvideosin the ShowRoom aboutMontal and the storyof
the Tower
11.35a.m. free time at the SouvenirShop
11.55-12.00 descentby Cablecar andreturnto the TouristOffrce
12.00 departure
sffi (Textbook)
ENGLISHlN THETOURISTINDUSTRY
Understandingthe text
I g" Tnmc'lm*mte
the fqpHg#wirng
ruerntwwr*es
1. Ride the cablecar to the Observatory.
7. The top level of the Tower has been made into an observation deck.
10. The Montral Tower is rated 9th amongthe 16 founding towers,eventhough it is 15th in total height.
uNrr6 mp
(Track24,KeyTrack
Speaking 23)
@ @
ftij.l-$-$ttl',+1iiHt,t{*{i;,+$+llgr**r-i;}**t'f{ftmg;},t$t.lf*i.t['rtlgu-ll,d* ;*.'=..i.==.:.-+qit.*itll.fq.}rm
hm$u'::l,u''il**u"+-f:'l]}*'.tlti}i* t":}$fi!,{i:l!'}\r, t|.l*i."t*+i:jif1Hifh{.],i'l!"{+fi+++..::1i
Situation:
Cowersationbetweena curioustouristQndtheguideexplainingGoya'spaintings.
Tourist: WasGoyarich?
Tourist: Only platonic,don't you think the Duchessof Alba wasunfaithfulto her husband?
Tourist: Aha, I told you. If shewas nakedin front of him that showsthat they were really lovers.Who'd fall for
"platonic" stuff?
this
Expressinglocation
':m.
Trwmru$mffm tF:mrr" ffimd fl$tffi${ffi
tu$ffi ffi*eflffiSil}ffi yffiLt#ffir} r,$sffis#*rr"Rffi
ffirnffi$.ffi mf tFnmmm
ffiMff*H"ffiSStffiil'frffi.
uNrr6 ffiffi
lr|.-f-n4lhl
F{eaolnq
llll=\ll=llll
nl
lr.s-u-
I infnrrnmt*on:
tS" Readthe f*ltowf;nE
The Alhambra was not a single static construction,built at a specific date, but rather the result of an
evolution,successivereforms and extensions.Grandeurand decadencecan clearly be seenthrough the
variousworks of arf andbuildings erectedhereover the years.
Its buildings are divided into four main different, though not independentareas.
The Medinq, createdto housecraftsmenand servethe needsof the courl, has the layout of a town in
"UpperAlhambra",
miniature.It occupiesthe largestpart of the walled area,situatedwithin the so-called
andstill conservestheruins of severalhouses,bathsandsmallworkshopson its typical alleysandsquares.
One of the most surprisingcharacteristicsof theAlhambrais the way in which its simplestructureswere
transformedinto truly pleasingarchitecturaljewels by the magnificentdecorativework of anonymous
craftsmen,and continue to enthrall and delight those who seethem today.Although the Alhambra is
today devoidof fumiture, and most of the rich coloursof its decorationhaveworn off, we havebeenleft
at leastthe testimonyof its purposesummedup for prosperityby the dynasty'smotto, wa la galiba illa
Allah (No oneconquersbutAllah), which appearssomanytimesin the decorationof its buildingsamidst
'mere' material
innumerablereligious quotationsand poetic lines, as proof of a spirit alive beyond
constructions.
(textadaptedfrom: http://wwwjunta-andalucia.es/cultura/areas/institucional/directorio/pag/present-ing.htm)
2. Craftsmen
3. Enthrall
4. Devoid
5. Wearoff
6. Sumup
7. Motto
8. Amidst
9. Former
10. Outlying
2. That the membersof staff will provide the passengerswith the mealsis thought.
uNrr6 x ffi1
Grammar
&. 't'{"r* \W**mrunq.+H,
ffi tffi. $fl{$tr}ffi$ $mffirugs$t
ffis#ffitr sfmr $"HTffi!'#
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fm}$mqrs E$*#trmr***,ffig#.-{s#{ $*gmtfo*r w$tP"t mfhsrs fffiH{t'}ffitr"#
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il,mt c*mq{$$}$*{$ffir
m fmww E:#fl$"r}$"#ffiffifldflffi#*h* ws$'tmcn
mrdmr ffiffffifi#r$}ffiil'ntm ffimvffi'ffift
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mn'sRe*\qq*Fmmw#
m*st$*r$'+#.9mn tryRfifu$m s#trTtffifrt##i
the mmmm
c) Thirdly, the participial clausemay appearat the beginningof the sentencewhen it is a prior condition or event
'Having goneto seethe receptionist,the unhappyclient was
to the one describedin the main clause,e.g.,
'Looking for the ruins of the temple,the archeologistfound the fourth pyramid of
askedto wait for an hour',
Giza'. As you can see,in this type of constructionwhen there is one action that clearly startedand ended
beforethe other one,it is preferableto usethe pastperfect.This is not a strict norm and the useof the simple
'Havinghis luggagelost in the airport,theclient worethe sameclothes
pastin bothclausesis oftenused,e.g.,
throughoutthe whole trip'. Note that one effect of this type of constructionis that the point at which the
interlocutorlearnsthe identity of the subjectis retarded.Therefore,it is necessaryto estimateif this constitutes
a problem or, on the other hand,if the effect is indifferent or evenpreferable.
d) Fourthly and finally, there is anotherway which consistsof including the information immediatelyafter the
'The client, unhappy after what had happened,went to see the
constituentthat has to be expanded,e.g.,
receptionist'.This is somewhatsimilarto appositions, e.g.,'TheAlhambra,themain Moorishcastlein Spain'
wasvisitedby a million touristslastyear'.The differencewith the othertwo positions,initial andfinal, is that
the middle position tendsto be usedto incorporateinformation of a secondarynature.
'clearly'?
would you put the adverb
2. Wherein the following sentence
"{tr ENGLISHlNTHETOURISTINDUSTRY(Textbook)
5. Wherewouldyou put'soon'?
'that
9. Where would you put of the Abencerrajesand that of the former Saint Francis' Convent, both within the
Medina'?
TheAlhambra1-(BE)notasinglestaticconstruction'2-(BUILD)ataspecific
date, but rather the result of an evolution,successivereforms and extensions.Grandeurand decadence
3-(CAN)clearlybeseenthroughthevariousworksofartandbuildings4-(ERECT)
here over the years.
Itsbuildings5-(DIVIDE)intofourmaindifferent,thoughnotindependentareaS.
The Alcazaba, i. e. the military fortress, 6 (BUILD) on the oldest site of the Alhambra,
I_ (PUT) soonto purely military use sinceit 8 (SITUATE) on the highestpart of
the hill, 9_(WATCH) overthe surroundingarea.
TheMedina,10-(CREATE)tohousecraftsmenand11-(SERVE)theneedsofthe
court, 12- (HAVE) the layoutof a town in miniature.It 13_ (OCCUPY)the largest
part of the walled area, 14 (SITUATE) within the so-called "Upper Alhambra", and still
15- (CONSERVE) the ruins of several houses,baths and small workshops on its typical alleys
and squares.
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1. What other types of information are expectedin a visitors' brochure?Provide four ideas.
2. What typesof discountscanbe found in museumslike this?Providesix ideas.
3. When would sucha museumtypically openandclose?
4. What restrictionscould be found, in the form of signson the wall? Provide six ideas.
5. Give directionsto a visitor who asksyou whereda Vinci's Giocondais.
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In any type of text you deal with you have to describe a person, a place, an event, etc. In the field of cultural
tourism the travel guides have to describe the monuments and the sites of interest.
The most remarkable characteristic of descriptions in general is the use of adjectives and verbs related to the
senses.It is also important to follow an order for the description.
This order could be chronological as in the description of aprocess,where some expressionscan help you establish
that order:
"First
of alllthe first thing to be done/ the first step/ to start, ..."
"Then/
Next/ The next step was /is / will be..."
"Finally/
The last step was / is / will be..."
The description of a person has an objective side (about his/her character and qualities) and an objective side
(physical appearance,clothes).Let's seean example of a letter which contains a detailed description of the writer's
friend.
We'veknowneach oLher aince our ftrat year in krnderqarhen.the hae alwayo been my beat friend, and
our friendahrphae been intact throuqhout the yeara. Welived in the same neiqhbourhood,our parenf,a wtiro
frienda, our brothera werefdenda and our fireL boyfriende werefrienda. How could we not be frienda?
I'vealwaya Lrushed her becauee ahe hae backed me up rn bad aiLuaLione,lke when I was bulliedat
achool and ehe defended me in front of the bad quya, or when I loat my doq and she helped me look for it
until we found iL five days later and 2OO km away, or when my hueband and I qot a dtvorceand ahe took me
on a cruiee to the Caribbeanto cheer me up.
)he haa alwaye 4iven me 4ood advice,as she ie very reflexveand looke at Lhin7s from a diatance to
aee the problemo and analyae them and Lry to find t he beet aoluLlona.the ia no only bri4hL,but very
the atudied Law and Economica,and joined Lhe Dar juaL a year afber frnrehin4her
witLy and tnLellrgenL.
etudtes. the can eomeLimesbe a bit atubborn, but ahe ia alwaye willin4to compromiae.Althouqh ohe
ooems very eerioua,ohe'o very talenLed and creative. the can write exquieite poemo,patnt beautiful water
coloure.and dance claasical ballet,
Thyeically,you could aay that ahe ia an atLractive woman.the ie atill quite prety. the ia tall, atm,
claeey, alwaye dreaaea perfecLly well.Her face ia oval wLhpronouncedcheek-boneeand full lpa,which
makea her look very exoLic.Her qreen eyea uaed f;o be very pretLy, buf, ehe's now wearin7Lhick round
4laaeea and haa 7of, lau7h lines. lf I were hec I'd wear cantact leneeaand let my hair 4row lonqer,aince ehe
has a hatr cut Lhat, n my optnron,doea not. euit her af; all. the te only 45 but it makee her look Len yeare
otaer.
Anyway, what I do not underetand ie why ahe neverqot married. Afl,er havnqgone ouL wil;hJean ?aul
for Len yearo, ohe 4oL tired of him and they broke up, which leff, htm depreeeed.)ince then, ahe has never
aone ou1,wiLhanvone elae.
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www.dcheritage.org
www.culturaltourismdc.org
www. nasaa-arts.org/artworks/ct_contents. shtml
www.culturaltourism.com.au
www.icomos.org/tourism
www. unesco.org/culture/tourism/html_eng/chairs. shtml
altis.ac.uk/browse/cabi/0439e983fOb42e56ca2508a54c89d5fl.html
www-art.cfa.cmu.edu/cultural/
If you need to review some grammarpoints, have a look at: BRCENA, E. & READ, T. (2001 &20003) La
gramtica inglesa a distancia. Madrid. UNED (2 vol. Solucionario).
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"Japanese fishingcompanyneedsmarketing
Jane:You want to go to Spain,don't you?Thereis onehere.Listen
managerto be basedin the CanaryIslands.The successfulcandidatewill be a personbetween35 and40 years
of age,universitydegreein Law, Economics,Engineeringor similar,and a post-gradcoursein Marketing.
Sheor he shouldbeusedto working in anintemationalenvironment,anddevotelong hoursto work if necessary.
5 yearsminimum experiencein similarpositionwould be advisable.Fluentin EnglishandSpanishis a must.
The estimatedyearlysalaryis 50,000euros,houseallowance,companycar and otherbenefits.
Thoseinterestedpleasecall 91 232412312or e-mailto telejob@channel6.com.
Jessie: Ha, ha, ha! Give me the money, the house and the car and I'll go for the fish myself.
1 #il$ (Textbook)
ENGLISHlN THETOURISTINDUSTRY
//
Jane: I'd love this one,but I don't think thev would call me.
Jessie:You speaklanguages.
Jane: Let me see,Oh yes,it's somethingright for me. Let me cut this ad out.
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{ t rJ ENGLISHlN THETOURISTINDUSTRY
(Textbook)
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Dear Jane
I waa really eorry to hear from your father that your mother hae
been taken ll eo auddenly.?tomach tumour muet be very painful and
alarrnn0.
Keep me well informed about what ia 0oin0 on aL the hoepitaL I'd ltke
to viait.her next week,ao I hope lo eeeyou Lhere Loo. '
Carol
lrony:
Funny enough..
Funnily enough...
Andwouldn't you know it?
Ironically...
Surprise:
Surprisingly...
Tomyl our omazement...
Surely,youare not sayinghat..
Sorry:
Unfortunately..
Sadly...
I am afraid...
Regrefully
lnsistence:
Let me be absolutelyclear in sayingthat..
I cannotstressenoughthefact lhat
I really mustinsistthat...
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Dear Mr WaLkina,
Thankyou for your reply. lt appearo that you have Laken my correepondencein a tone other than
inf,ended,I am aorry if this is the caae. I truet you will nof mnd if I addreas the iooueayou raise.
Firetly, you queoLionaa to whether I repreaent the'pompoeity of the hotel manaqernent'.I eincerely
hope not. I have only recently arrved Lo the Maidenhead Hotel (5 weeko) from my native Auatralia
whereI have been lecturinq in Hotel Mana7ement,
Frior to thia, I was part of The 1avoy Hotel in London'amanaqemenLteam, I menLionthem in the hope
Lhat aa a new Oeneral Manaqer you may qrant. me eome objectivity in deecribin4the MaidenheadHotel
and your case. I have f,horouqhlyexaminedthe details of your oLay and am in aqreemen| that you had
a leso than ideal otay, to eay the least, I hope tho letter can qo oom way to concludinq the matter.
'ri6ht
Den4from Lhe UOA with ito otronq hietory of of defence' of the individualor firm, I hopeyou
won'Lmind if I take up thie role aa to the MadenheadHotel.
Firatly, room 129, ae you note, wae inadequate for your etay. I aqree. The room hae been locked off and
will ahorLly be deotroyed Lo creaLe new larqe bathrooms for room 128 and 13O,You may be unaware
that the hotel waa purchased privahelyin 1979 in a very rundown otate, The owners over twenty-three
yearo have apent millionoof poundo Lo restore a 1OOyear old property.
I myaelf in the laet few weekahave wtneosed the full quttin4 and refurbshment of over 20 roome, two
functon room6 and the entire foyer areae.
The MaidenheadHotel haa one of the hi7heet AA ratinqe in Cornwall,waa the firet busineoain Cornwall
in any field to be qvena UK'lnvestor in Feople'award, and a national trainin7 award, I do not oupply
[heee facta f,o diepute the facta of your atay, I aupply them Lo giveyou a'fuller' picture of the
tnveatment in peopleand infrastructure that hae been made by the hohel ownere.To operate and
'independently'
refurbiah a buildin4of this acale is quite rare in the hotel induotry.
I know for a fact thaL the purpoee of the MaidenheadHotel ia, of courae, to oatiafy everyone.That we
do not reach thia lofty qoal ia reflective of any bueineeoyou would care to name. lt doea not however
otop uo from tryng, ln my capacty ao new General Mana4er,I have already oqnedoff over a hundred
queot feedback forma, Whilethere are consLructive criticiema and a problem or two, they are in Lhe
'reLurn
main hi7hly complmentary to the Maidenhead Hotel. This ia reflected in our very hi4h rate of
visitore',
'objecLive'
I hope that you will underatanA that I have atLemphed Lo give an viev whileatill repreeentng
the Maidenhead Hotel, and ehould note in concluaionthaf, on a pereonal baeia I waa drawn to the
hotel, aa I undertook my own reoearch,by ito hiqh reputaton for trainnq and developmenL.
That we failed in your caoe I offer my own apolo4ie6to Ooalonqaide Misa Fick's,the KecepLionManaqer,
and very much hope thaL we will have the pleaaure of offerin7 you one of our top room6 in your nex
aLay, which we are looking forward to.
Youre erncerely,
Jonathan Fool
Oeneral Manaqer
$ " $ t rENGLISHlNTHETOURISTINDUSTRY(Textbook)
Understandng
the text
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1 ) Why do you think that Mr Pool mentions his two previous jobs: one as part of the managementteam of the
Savoy Hotel in London, and the other one as a lecturer in Management in Australia?
a\
Why do you think that he really mentions that he has only been working for the Maidenhead Hotel for three
weeks?
Why do you think that he repeatedly mentions the fact that he is trying to provide an 'objective'view on the
a\
4) Why does Mr Pool mention that the property is 100 years old?
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(Knock, knock,) Jane: Well, asI told you, aftermy hotel experience,plus this
Human ResourcesManager: one at theYMCA I think I'm ableto manageany kind of
Jane: Good moming. clientfrom anycountry.In addition,I havedealtwith tour-
?
HRM:...................................... operators;I myself havebeenin most of the destinations
Jane: Yes.JaneJones.Nice to meetyou. and hotelsyou work with.
HRM:........... HRM:...........
Jane: Thank you. Jane: Well, sinceI havethe theoreticalbasesof both fields,
HRM:........... and I had to deal with some aspectsof them while I was
working in thehotel industry,it won't takeme long to leam
Jane: Thank you.
aboutthem.
HRM:......................................?
HRM:...........
Jane: Well, as you haveseenin my C.V. , I studiedTourism
Jane: Didn't you get many applications?
at Frankfurt University and then worked as a trainee
HRM:......................................?
receptionistin a Spa hotel at Baden-Baden,also in
Jane: As I told you, apartfrom my working experience,I'm
Germany.Then,I was acceptedas a receptionistin Paris a young and flexible person,willing to leam and grow
and I movedthere. with my company.I lived and studiedin many counffies,
?
HRM:...................................... so I myself have the experienceof the activities this
Jane: YesI did, but I thoughtmy Getmanwas good enough, agencywants to deal with. My knowledge of foreign
so if I had the chance of improving another foreign languagesis alsooneof my bestassets,asI know thatnot
language,I could have a professionaladvantage,plus so many people can speak Spanish,French, German,
more intemationalexperienceand of coursefrom being Italian, English and Japanesefluently.And, don't forget
a traineeto a receptionist,I went a step further in my I've beena managerfor two years,so in spiteof my age,
cafeer. I haveproved I can work with a team and know how to
HRM:........... makethings work.
Jane: Not very long. Only for 8 months,as I was askedto HRM:......................................?
join the Peli International Group for the Grand Peli Jane: Yes,what would I be expectedto do exactly if I was
Kuala Lumpur in Malaysia,where I had the position of hired?
AssistantManager. HRM:...........
?
HRM:...................................... Jane: Are we only speakingaboutEnglish courses?
Jane: My job was very rewarding, as the hotel was one of HRM:...........
the best in South EastAsia, and had the opportunity to Jane:Oh,I see.
work with a professionalteam and leam from my boss, HRM:
an experiencedgeneralmanagerwho had worked for the Jane: And what arethe working conditions?
largesthotelsof the companyin eight differentcountries. HRM:...........
On the otherhand,my personallife wasdifficult there,as Jane: What kind of working contractwould I have?
HRM:........... ....A full time contract,with a 6
being a singlewoman in a Muslim countrywasnot easy.
monthstrial period.
And the weatherwas too hot and humid.
Jane: I see,so if after 6 monthsyou're still happywith me,
HRM:...........
you would takeme on as staff.
Jane: Well, yes, but sometimes,you miss your hometown, . We hope so.
HRM:
your freedomto go to the beachalone,walk in the street
Jane: And the salary?
wearingshorts,drinkig a cold beerat an openair bar in
HRM:...........
summer,or thosekinds of things.
Jane: Any otherbenefits?Is therea companycar?
HRM:......................................? HRM:...........
Jane: SinceI grewup in England,I felt Cambridgewasa lovely Jane: I see.
place,not far from my parents'house,and the positionI HRM:......... Is that what you had
appliedfor was slightly different from the luxurious hotels expected?
I hadbeenworking for, soitwas somehowvery challenging Jane: Yes,it soundsgreat.
for me. HRM:.....
HRM: Jane: Of course,I'd be pleasedto come anytimeyou need,
Jane: Not at all. On the contrary,I moved from being an and I could bring along my referencesfrom previous
assistantmanagerto a managermyself. The kind of employers.
clientelewas different, but it was extremelyinteresting HRM:...........
f o r m e g e t t i n g t o k n o w t h e n e c e s s i t i e sa n d t h e Jane: I will. Well it has been a pleasureto meet you, and I
characteristicsofyoung peopleliving on low budgets. appreciatethe time you've takenwith me.
?
HRM:...................................... HRM:...........
i (Textbook)
ENGLISHlN THETOURISTINDUSTRY
Usefulsentencesn context
Formal style
1. DearSir / Madam,
2. I am writing to you to kindly requesta refundof f80.00 for onenight'slodgings,which waspaid for, but
unfortunatelyunableto use.
3. I will proceedto narratemy unfortunatestay)t your hotel andI hopethat you will understandthe reasons
for my requestthen.
4. The third floor room was acceptable,althoughit must be said that it was ratherhot too.
5. I spoketo the receptionistregardingthe possibility of us moving to a different room.
6. upon further inspection,I noticedthat this room was far from satisfactory.
7. Although I am surethat it had beena fine room, it was in a definite stateof decay.
8. The areabehindthe commodewas in an appalling stateand the curtainswere rusty becausethe rain was
comingin despitethe fact that the window wasclosed.
9. And that is the end of the storv.
10. Yours,
Informal stvle
1. Sir,
2. This letteris to requesta refundof f80.00 for one night'slodgings,paid for but unused.
3. Here is the story and the impetusfor my request.
4. other than the factthat it was quite hot, the third floor room was acceptable.
5. I spoketo Pam regardingour making a move to anotherroom.
6. Upon further inspection,I noticedthat this room at the MaidenheadHotel, Newquaywasactuallyfar from
satisfactory.
7. It was, in fact, a decaying,dirty, dusty and moldy relic of what, at one time, was probably a fine room.
8. The areabehind the commodewas like somethingfrom the third world and rustedcurtainshung from a
window through which the rain was seeping.
9. So.thereyou haveit.
10. Best.
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Dear 9r or Madam,
Thla letten.ia to requeot a refund of f,BO.OO for one niqht'o lod4inqa,pad for but unused.
We moved tnto the room and opened the Lransom wndows.The control knob on the radiator was
maainqand ao t couldn'L be turned off by hand. HowevenI waa able to use the pliera in my all-purpoae
tool tn order Lo shut down Lhe radiator.
UnfortunaLely,even with the windowawdeopen and the radiator ehut down, Lhe room remained
unacceptably hot. Wehad evenqone down to Lhe bar for aome food and drink in order Lo allow the room
to cool butLhe room wao atll unaccePtablyhot uPon our return,
t opoke to ?am reqarding our makinq a move Lo another room. the located a room on the firaL floor
for ua. I watkedin, took a bref look around the bedroom,felt thaL it wae of an accepLableLemperaLure,
proclaimed tt to be oatiofactory and, ae t wae late and we had been travelin7 all day, took Lhe room.
IJVonfurther rnapection,I notced that thte room at the Maidenhead HoteL Newquaywao actually
far from oatrafac1ory. It wae, in fact, a decaytnq,dirty, duety and moldy relic of what, at one Lime, waa
tiketya fine room, The aurfaces in the room wereall duoty, I underatand that there wae some
reconatrucLion happennqon the qround floor but there was an unhealLhyaccumulation of dueL on the
end tablee, Iampe and everythinq elae in the bedroom,
The bathroom, howevenwae far woree, Therewas mold qrowing in many areas of [he bathroom' The
ahowerarea wae partrcularly infeeed. A couple of aectona of the bathroom floor had dieinte4rated,
the area behtndthe commode waa like eomethinq from the third world and ruated curtaina hunq from a
windowthrouqh whchthe rain waa aeepinqdeepite the fact that t was cloeed aecurely.Aa you can
aee, I encloeephoto4raphic evtdenceae proof of my clarma.
AL the front deek the follown7morninq, I informed the deek clerk that we would not be otayin4 Lhe
aecond day and requeoLedLhaL the char7e for f,he unuaed day'e lodqinq be credted back to the bank
card I uaed upon arrval. the informed me thaL I had not canceled in Lime to meet Lhe cancellation
requrremenLaof the MaidenheadHotel, Newquayand thaL ehe would not make the refund'
1'$ffi (Textbook)
ENGLISHlN THETOURISTINDUSTRY
Understandingthe text
b) I look forwardto hearingfrom you in this regard*irtr ,h. anticipationthat you will accedeto my request.
c) So, thereyou haveit. Pleaseconsiderthis letter to be a formal, written requestfor a refundof f80.00. For
reasonsof security,I am not including my bank cardnumberin this letter.You shouldhaveit on file. The last
four digits are 9040. If you requirethe entire number,I can fax that information to you upon request.
d) Tom Watkins
e) I then askedto speakwith the hotel manageras wastold that he wouldn't be able to seeme for at leasttwenty
minutes.Given the intransigenceI had encounteredso far, I decidednot to wastemy limited time waiting for
someoneto tell me the samething. After all, I now had to locateand move into a new hotel.
f) I then informed her that the reasonthat we would not be stayingthe secondnight was not due to a whimsical
changeof planson our parl but that we had found the room to be unacceptable.I told her that we had already
changedrooms onceand did not want to do it again.Therewere quite a few hotel patronsat the front deskat
that time and,out of courtesyto the MaidenheadHotel, I did not want to go into detail aboutthe natureof my
complaintsin front of them.
g) I askedthe desk clerk to explain to the hotel manager(you, perhaps?)that we were requestinga refund due
to our dissatisfaction.Sheleft us (presumably)to talk to the managerand returnedwith the samestory; the
refund would not be made.
h) I askedthe desk clerk to explain ro the hotel manager(you, perhaps?)that we were requestinga refund due
to our dissatisfaction.Sheleft us (presumably)to talk to the managerand retumed with the samestory; the
refund would not be made.
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When two verbsarecoordinatedand sharethe object or complement,for example, respectand admiremy
boss',andthefirst oneis prepositional(i.e.,it is linkedto its objector complementby meansof a preposition),
'one night'slodgings,paid for but unused'.
the prepositionis placedimmediatelyafterthe verb,e.g.,
Although time adverbialscan appearat the beginningor at the end of the sentence,dependingon the weight
(lengthand syntacticcomplexity) and semanticrelevance,thereis a particularuseof the adverbs/ proforms
'here'and 'there'whentheyhavea presentational or introductoryvalue.In this casethey appearin theinitial
position,e.g.,'Here is the storyandthe impetusfor my request'.
'towards','from', 'across',
Althoughplaceprepositionsareselectedaccordingto thetypeof movement(e.g.,
'through')or position(e.g., 'on', 'under', 'on '),
top of' ,'at the bottomof thereareothercriteriasuchasthe
'in' 'at'for specificpointsandbuildings),
type of location(e.g., for largeareassuchascountriesand cities,
'
e.g., We arrivedat the MaidenheadHotel'.
+$$t (rextbook)
iCusriire funrsr TNDUSTRy
It is possibleto swap the mutual order of the direct object and indirect object in the samesentence.This
entailsthat the prepositionintroducingthe indirectobjectis dropped,e.g.,'The guideboughtthe ticketsfor
the group'+ 'The guideboughtthe group the tickets', 'The client wrote a letterto the hotel manager'-+
'The
client wrotethe hotelmanagera letter'. However,it is very convenientto learnwhich verbsallow this
dativeshift, i.e.,this altemativeconstructions,
andwhich do not. For example:
The guide told the plan to the party. -+ The guide told the party the plan.
The guideaskeda questionto the party.-+ The guideaskedthe party a question.
The guide offered an alternativeplan to the party. -+ The guide offered the party an alternativeplan.
The guide answereda questionfor the party. -+ *The guide answeredthe party a question
The guide replied to the questionsof the party. -+ *The guide replied the party the questions
The guide explainedthe plan to the party. -+ *The guide explainedthe party the plan.
The guide describedthe plan to the party. -> *The guide describedthe party the plan.
The guide narratedthe story to the party. -+ *The guide narratedthe story the plan.
- One of the constructionsin English that cannot be matched word by word into Spanishis a type of movement
clause in which the manner of the movement is specified. Consider the two equivalent sentences:'The bottle
floated into the cave. -+ 'La botella entr en la cuevaflotando'. As you can see,the semanticcontent expressed
by the verb in the English sentence('floated') turns into a modal clausewith a gerund in Spaish ('flotando')
and the semanticcontent of the English preposition ('into') takesthe form of the main verb in Spanish('entr).
There are many examples like this with slight variations: 'I hopped along the corridor'-+ 'Fui por el pasillo
(saltando) a la pata coja'.
A somewhatsimilar construction involves causativeverbs followed by the object and then, insteadof there being
an adverb of manner, there is an adjective expressing the result of the action of the verb, e.g., 'I threw the window
open' ('abr la ventana de un golpe'); 'I almost kicked the insect dead' ('casi mat al insecto de una patada').
' t
ir r!i!'],rirriil-1-rirl illitii ril'!i: ri;.+ri']lL'i,li"l:l,l,irrI
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4. Esta ramita de hierbabuena es para aliviar el ftido olor que van a encontrarse en un momento.
5 . All tienes el autobs que te va a llevar de vuelta al hotel.
6 . Al llegar a EstadosUnidos sepasauna semanaen la cosaoestey otra en NuevaYork, en concretoen Manhattan.
1 . Hay una excursin del 5 al 6 demarzo, saliendo el sbado por la maana y volviendo el domin-eopor la
tarde.
8 . La empresa acaba de comprar un minibs de diesel por 40.000 euros porque la gasolina est a un precio
desorbitado.
U N I T7
Real life
,*
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Nowadays more and more people are using e-mails for communication. They are faster and cheaper than actual
letters. E-mails in business have almost the same conventions as a letter.
C see
4 for
U you
2 too lto
X Ex / Christ
@ a r
"SeeU X'mas" or "CU@Xmas" would be then'I seeyou at Christmas)
:-) happy
:-( sad
:-D laugh
:-O surprised,shocked
;-) winking
:-l indifferentg
:-l sceptical
dot
underscore
hyphen
@ af
slash, or forward slash
back slash
C Upper case/ capital
C lower case / small
(Elena,underscore.
elena_barcena@uned.com Brcena,at, uned,dot, com)
rachel.varela@flog.uned.es
(Rachel,dot, Varela,at, flog, dot, uned,dot, es)
rachel-varela@yahoo.com
(Rachel,hyphen,Varelaat, yahoo,dot, com)
elenabarcena@compuserve.com
(ElenaBrcena,all in one word, at, compuserve,
dot com)
DearRachel,
Sorry slow to reply to your last message,but I was in court for a few weeksstraight.
Good luck on your work situationat the hotel, I hope that as one door closes,anotheropens.My sister's
restaurantalso closeddown last January.
Here'ssomeof my recentnews,which I'll repeatunfortunatelyin my soon-to-be-sent letter.
Linda recentlyalmost accepteda job in Argentina,but shefinally didn't and sheis looking for otherjobs.
I havebeenbusy with trial and work. My casework was widely reportedin the press,which was cool.
I was invitedto speakat 2law schoolsin LA when I go homein 2 weeks. I was alsoinvitedto speak(and
be flown) at Krakow, in Poland in Jan. I hope to seesomeroots of mine and visit my great grandparent's
home town.
Linda'sfatherisherevisitingSanFrancisco,andtheyarebothinAlcatraztoday. SanDiegoisforthisweekend.
I hope to go, but may stay behind to work on my case.
Takecare. All the bestto vou and the familv.
Love,
David
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Writing
...giveyour opinion
As far asI know ...
A s I s e e. . .
I consider...
I agreethat ...
I firmly believethat ...
I stronglythink that ...
I rhink...
It is my belief ...
As far as am concerned...
FinnusHotelsand Resorts
Receptionistwanted
Requirements:
Minimum threeyears'experience
Knowledgeof at leasttwo foreignlanguages(Englishand Spanisha plus)
University Degree( in Tourismpreferred)
Pleasantpersonality,likes to work with the public
Multi-task oriented
Available to work night and weekendshifts
We offer:
Full-time contract
Retirementplan
Medical benefits
Nice work environment
Traveldiscounts
Competitivesalary
To know more
* *;*" Ymux*ma,tehtm$m
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frr"n'$mrmmt*m*"h
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www.iss.stthomas.edu/studyguides/
www.iss.stthomas.edu/studyguides/wrtstr3.htm
www.bgsu.edu/offices/gsw/1 1Odesc.html
www.essays-express.com/
www.essays-heaven.com
www.trueessays.com/
depts.gallaudet.edu/englishworks/
writing/main/essay.htm
www.english-essays-help.com/englishTo2}essayVo20helplwritingessy.htm
www.mala.bc.cal-j ohnstoi/arguments/argument1.htm
www.essays-writing.com/
www.careerlab. comletters/default.htm
If you needto reviewsomegrammarpoints,havea look ar:BRCENA, E. & READ, T. (2001&20003) La
gramticainglesaa distancia.Madrid.UNED (2 vol. Solucionario)
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A)
Guest:Excuseme.
Receptionist:Yes?
Guest: I've just checkedin, but the room you gaveme is on the first floor overlookingthe highway,so the noise
is unbearable. I'd like to changeto anotherroom ifpossible.
Receptionist:I'm sory sir, but mostof the roomsareoccupied,andyour rateis the lowestone,so the roomswe
havefor this rate group are similar to yours.
Guest: But, listen,I can't sleepin this room.What can we do?
andwe couldchangeyou into anotherroom.
Receptionist:If you would like, you couldpay a smallsupplement,
Guest: Overlookingthe street?
Receptionist:No, don't worry, we haveone on the 8'hfloor for example,facingour patio,which is the quietest
part of the hotel.
1 m4" (Textbook)
ENGLISHlN THETOURISTINDUSTRY
Guest: Ok I'll takeit then.
Receptionist:In this case,I'll sendyou thebell boy to takeyour suitcases
and
showyou in.
B)
Receptionist:TheFour Roses,goodmoming?
Guest: May I speakto reception?
Receptionist:Speaking.
Guest: I was having a showerand the water went freezing cold. I had to get
out and my hair is coveredwith shampoo.Do you know what the matter
is?
Receptionist:I don't madam,but I'11sendour maintenancechief telcheck
your bathroomand repair the problem at once.
Guest:And what do I do with my hair?
Receptionist:Do not worry, madam.While we repairthe problem,you can
go downstairsto our hairdresser.We will take careof the bill.
Guest: Thankyou.
C)
Guest: This is room 304 speaking.Help me, please!I've seenan insectin my bed.
Receptionist:What kind of insect?
Guest: I don't know, I don't want to look at it. Maybe a spideror a large fly, or somethingof the kind. Could you
pleasecome immediatelyto kill this beastand changethe sheetsof the bed?
Receptionist:Yesmadam,we will comeupstairsat once.
D)
Receptionist:Reception,may I help you?
Guest: Could you sendthe housekeeperto my room?
Receptionist:What'sthe problem,madam?
Guest: The bed was madewhen I camein the room, but now that I was going to bed, I saw they forgot to put the
sheetson.
Receptionist: Oh, I'm sorry,madam.I'll sendthe housekeeperright away to take careof the problem.
uNr8r 1R 5
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INOUSTRY
ENGLISHINTHETOURIST
Vocabulary
-Podra dejarle mi nmero y decirle que por favor me llame cuando llegue? -+
12. Could I please leave my number with you for she to call me back when she arrives?
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Notice that all the expressionsof politenesstypical of this medium differ somewhatfrom the onesusedin written
English,evenin personalcorrespondence. Being a task-oriented phonecall, i.e.,a phonecall madewith a specific
pufposeon both sides,the interventionsare all aimed at one specific goal, known to a large extentby both sides,
despltettrefact thattheyhavesurelynevermeteachotherbefore.This meansthatminimum backgroundinformation
is neededandit is possibleto economizea numberof queriesandexplanations. After readingthe text, look up in
a (preferablymonolingual)dictionaryany wordsyou do not understand.
I m, Ammwmr
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a) What is the purpose of that call? (The caller is a student who is planning to go to London in a couple of
months would like to get some help)
b) Is he going to buy a one way ticket? (no, a retum ticket) l
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EXPRESSINGA PREFERENCE:
2. What I like betterthananythingelsewhenI'm on holidayis readinga book quietly in front of the sea.
EXPRESSINGADISLIKE:
3. We havegone off the idea of cycling aroundthe BasqueCountry.
EXPRESSINGINTENTIONS:
5. We studyTourismwith a view to settingup our own businessin this field.
EXPRESSINGWILLS:
6. They arelongingto go to Australia,but they cannotafford it just yet.
GIVING PERMISSION:
8. I haveno objectionat all to your recordingmy children with your video camera.
REJECTINGPERMISSION:
9. It is strictly forbidden to carry weaponsin this camp.
EXPRESSINGAGREEMENT:
10.Of courseI shallbe happyto makeall the commentsin bothlanguages.
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Situation:
A telephone operator at thefront desk answers calls from diJferentpeople who leave messagesfor the hotel
auests.
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1. Graciaspor su rpidarespuesta.
2. Parece que lamentablemente mis palabras han sido interpretadas en un tono distinto al que era mi intencin.
3. Lo sientosi es as.
4. Confo en que no le importe que intentedar repuestaa los puntosque cubreen su escrito.
7. He examinado en profundidad los detalles de su estanciay estoy de acuerdo con usted en que stano ha sido
en absoluto idnea.
9. No es queproporcioneestosdatosparacontradecirlos hechosrelacionados
con su estancia.
uNrr8 $ffix
Reading
,/
The importance of telephoneskills
On the contrary,if the voice a client hearsspeaksslowly and clearly in a very polite and friendly way'
that client will be positively predisposedtowardsthat business.
When answeringthe phone,the first thing people should do is identify the companyand themselves.
Then offering help to the caller: Marriot Hotel, SarahSmith speaking,may I help you?
Try to keep a formal register.Always sayplease, thankyou, call the clients by their family names
(Mr. Smith,Mrs. Johnson),and add madamor sir atthe end of the sentences.Use the conditionaltense
for requiring information, names,etc. Use expressionssuchas:
The telephonisthasto carefully listen to what the client is saying.It could be useful to take down some
notesduring the conversation.At the end of it, he or shewill repeatthe main points so that the caller
confims what he or shehas well understooc'
After the call, some action must be taken in order to satisfy the client's needs.It might be solving a
complaint,or giving someinformation,preparingthe bill, sendingthe housekeeper, or taking a message.
Ask what the personwantsyou to do (askhis friend to call him back,just leavethe message.
etc.)
w.ns
(rextbook)
t lq'# infrsx line rounlsr INDUSTRY
Understandingthe text
* * *. Arumruwr ffim$f'T#$#r,#vt*rr*g#.w't"
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0 What would you sayto a callerwho triesto reacha guestat your hotel,but the line is alwaysbusy?
o) How would you askfor a caller'stelephone number?
/
h) What is the procedureto follow when a client calls?
D Haveyou had any goodor badexperienceson the phonewith peopleyou didn't know?Tell us aboutthem.
Read the following information about how to make a telephonecall from your hotel room:
Reception dial9
Outsideline dial 3 + numberfor local calls/ + city code+ numberfor nationalcalls
Room to room dial 2 + room number
Long distancecalls dial2ll + country code+ city code+ number
Collect calls * dial 901
For other enquires dial 003
Wakeup call dlal 293+ room number+ the time you wish to be awaken
^$'trm
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c) Washe the only one who inventeda deviceto transmitthe voice electrically?
1 ) Yes 2) No, therewere many more at the time
1 t He had a legalbattlewith ElysaGray but Bell patentedthe inventionfirst
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Clausesof time
after,as, before,since,once,until, when,whenever,till, while, whilst, now (that), as long as, as soon as,
immediately(that), directly(that).
WhenI wentto bed,shewasstill working.
Clausesof place
where,wherever
Put your suitcasewhereveryou like.
Clausesof condition
Clausesof concession
Clausesof reason
Clauses of purpose
Clauses of result
thal, so that
She was so pretty that she became a top model
Clauses of manner
Clauses of proportion
AS
As I had more experience,I learnt to cope with dfficult clents.
Clauses ofpreference
'T:$+ ENGLISHlNTHETOURISTINDUSTRY(Textbook)
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Operator: Hang on, please.I'll put you (4)_ (5)_ our StudentBureau.
Tourist: Thankyou.
Tourist: I'm a SwedishstudentandI intendto visit London(6)_ August. I think maybeyou couldhelp
me organizemy trip andstay.
Tourist: Let me see,I've got a list here(8)_ all the thingsI wantedto askyou. Yes,first (9)_ all,
wherecanI buy a cheapticket?
Officer: I see.Well, I'm sorry;I don't think we can help you (12)_ purchasinginternationalticketsof
anykind. The only adviceI cangive you, prior (13)_ your trip, is to visit your local TouristBureau.
Thereyou shouldget your ISYP Card,althoughyou can alsodo that here(I4)_you arrive.
Officer: Well if you are going to need accommodationwhen you arrive (20)_ London you shouldget
an accommodation brochure.Thereis anotherone (21)_ thingsto do here:currentexhibitions,
museums,etc.
Office: I'm sorry,but we don't sendtourism information(24)_ the post.You can pick it (25)_
yourselfwhenyou come (26)_ Londonor havea look (27)_our web page.
Tourist: OK, I'll look all the information(28)_ (29)_Web. Do I haveto do the bookingsmyselfl?
Office: Well, we cando that(30)_ you but it is betterthatyou arehere(3 1)_ person(32)_ case
there is somethingto discuss.I think it would be much easier(33)___ you bookedeverything
yourself.
U N I T8 !,;ill
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1. I'm going to call Peterto tell him to go to the supermarketand buy somemilk before they close.
2. Oh damn,my batteryis low. It's failing. I won't be ableto makethe telephonecall. Haveyou got a battery
chargerfor me to chargeit up?
3. What makeis your cellularphone?
It's a Nokia.
Oh, I'm sorry,mine is a Siemens,andI'm afraidthe connectionis different.
4. CouldI useyoursthen?
5. Oh, I've got a pre-paidcardandI've got no creditleft.
soI canuseyour batterywith
6. Oh, really?Ah, I've got a brilliantidea.Let's changethe chipsof the telephones
my chip. It won't costyou anything.
7. OK then.Here you are.
8. I can'tbelieveit! I can'tmakethephonecall.I'm out of range!
yourselfandbuy the milk? You'11be quickerif you do that.
Listen,why don't you go to the supermarket
The telephone
From A. Bell 's first telephonein I874 to the latestcellularphonesandPDA, thetechnologyin communication
has experiencedtremendouschanges.
Only a few years ago, the cellular phone consisted of a heavy suitcaseand a cucumber-sizeterminal. In
additionto theinconveniences of thesizeandtheweightof theinvention,theprice wasoutrageouslyexpensive.
The first modelsin the late 80scostabout 6,000 .
Nowadaysyou canfind all kind of cellularphoneson the market.They havecontinuouslybeenmadesmaller
andsmallerwith morein-built components. Nowadaysyou canhaveyour agenda,calendar,notes,calculator,
videocamera,photocamera,watch,alarm-clockin a deviceof lessthan100gm whichis smallerthana child's
hand.
Thepopularityof thecellularphoneis suchthateveryonehasto haveone.Kids, adults,old people,handymen,
aftists,etc.We do not rememberwhat we did beforethe cellular phoneera.
The problemin fact is the excessof telephonesin society.You might haveexperienced beingin a restaurant
and after hearinga mobile phoneringing, 50 people,including yourself are openingtheir handbagsand
looking for the phone.Of coursethis hasbeensolvedby choosinga particularand specificmelody which
allows you to recogniseyour own telephonering. This has causedevenmore of a mess,as a public place
is now convertedinto an orchestraplaying at differenttimes salsa,classicalmusic,pop andcountry,in fact
music of all kinds.
Peopleshouldtake a courseon tele-etiquette,as I can quote a coupleof things I hate observingthe people's
behaviourin front of the phone.Someof theseare:
- The parot. We all havea friend who cannotstop talking, especiallyif you are the one who is calling her
on her cellular phonesayingyou'll be 5 minuteslate becauseyou are stuck in a traffic jam.
- The last-minutecallers.Thosewho board the plane talking on the phone and before taking off keep on
talking unlessthe flight attendanttells them to switch the machineoff. They do not know that they put
the lives of all passengersat risk, as the wavesproducedby the cellular phonescan causeinterference
with the flight instrumentsand accidents.
- The emergencyroomers.Those who accompanyan ill personto the hospital emergencyroom, where
signsof"cellularphonesforbidden"areall overtheplace.Theyignoresuchsigns,andin frontofeverybody
call all their friends andrelativesfrom their mobilesto tell them aboutthe healthof the sick person.They
usually shoutbecausethey talk to their relativeswho seemto live very far away.They also do not care
aboutthe interferenceon the medical equipmentwhich can result in the deathof their grandmotherafter
the heaf aftack,asthe machineregulatingthe pulse can malfunction.
- The phone-on-wheels. Thosewho areusingthe phonewhile driving,especiallyon bends,or dangerous
situations.If they passnear a traffic policemanthey drop the telephoneand pretendto scratchtheir hair.
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style.
Make all the necessary changes to adapt the conversation to the written medium and the indirect
'the
Maintain the formal tone and try to avoid tiresome repetitions like tourist said thank you to the operator' and
'yes" etc.:
then the officer said hello and asked if he could be of any help and afterwards the tourist said
s='''#..iErt?* ;+Eij,.a..,;=,}.$4l+"+}ttt}r.xf]{:}ft\i#"lsE;;++c.:il=l,:li,['fll..l
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phone
Make it coherentandcredible,providingall the informationthat is strictlypertinentto the purposeof the
call.
waswell plannedin advanceon the part of the
so that it showsthat the conversation
Structurethe conversation
caller.
'sound
Be courteousand firm in your responsesand try to introduceall the phraseologythat makesa speaker
English'.
Underno circumstances must ),ouattemptto composethe text by thinking of somethingto sayin Spanishand
it word by word into English.
translating
(Textbook)
! j.t,,i1 ENGLISHlN THETOURISTINDUSTRY
rsksandproiects
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Imagine you are the General Manager of an Airline. Your employees have to deal with many complaints from
passangers.Some are nice and some are not.
Write a document with the necessarystepsthey have to follow when they receive a complaint.
You can do it alone or discussit with a group of classmates.
Steps:
. Brainstorm some ideas. Imagine some real casesand the suitable way of acting to solve the problem.
. Consider the relevant ones.
. Put them in order of importance.
. Produce the document.
To know more
't:
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www.netc.org/earlyconnections/pub/sec5.pdf \
www.healthy.netflibrary/interviews/ferguson/figdbdy.htm
careercenter.tamu.edu/Students/S1/S1H1.shtml
www.library.uni.edu/instruction/coursedirectory.
shtml
www.ju.edu/academics/undergrad_communication.asp www.aqa.org.uk/qual/pdf/qualifications.pdf
www.bnet.com/abstract.aspx?scid=I 798&docid=85687
homepages.pathfinder. gr/web06090
www. seaade.org/vnseaade/files/programme.pdf
www.uwstout.edu/programs/msht/adm/msht_adm*app.pdf
www.frontiersj oumal. com/ is sues/vol9/vol9-07_isabelligarcia.pdf
www. sidestep.com/careers/prod_mktg. html
www.rocksforkids.com/FabFours/OralVisual.html
If you need to review some grammar points, have a look at: BRCENA, E. & READ, T. (2001 & 20003) La
gramtica inglesa a distancia. Madrid. UNED (2 vol. Solucionario)
U N I T8