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A STUDY ON EMPLOYEE INVOLVEMENT ACTIVITIES

Project Report Submitted to

J.N.T. UNIVERSITY, HYDERABAD in partial fulfillment of the requirement for the award of
the degree of

MASTER OF BUSINESS ADMINISTRATION.

Submitted By.

N. RAGHAVENDRA BABU
(08M51E0029)
2008-2010

Under the guidance of

VEENU GOPAL

DEPARTMENT OF MANAGEMENT STUDIES


R.R.S. COLLEGE ODF ENGINEERING & TECHNOLOGY
(Affiliated to JNT University).
DECLARATION

I here by declare that the project report entitled PROJECT REPORT ON


“MEASURING CUSTOMER PERCEPTION ON YAMAHA FZS” AND “SALES
PROMOTION” IN YAMAHA is an original and genuine work done by me.

I also state that it is not submitted elsewhere in part or full apart from my self submitting
it from the context of an academic endeavor and partial fulfillment for the award of MBA Degree
by J.N.T. UNIVERSITY as part of the academic curriculum.

(N. RAGHAVENDRA BABU)


CERTIFICATE

This is to certify that the Project entitled PROJECT REPORT ON “MEASURING


CUSTOMER PERCEPTION ON YAMAHA FZS” AND “SALES PROMOTION” IN
YAMAHA”. Submitted in Partial fulfillment of the requirement for the award of DEGREE OF
MASTER OF BUSINESS ADMINISTRATION Under my supervision and guidance is a
bonified work done by. Mr. N.RAGHAVENDRA BABU Reg no: 08M51E0029

Head of the Department. Signature of the guide.

Examiner.

1)

2)
ACKNOWLEDGEMENT

I express my heartful gratitude & thanks to sri.A.Srinivasan , Founder & Chairmen of


Srinivasan college of Arts & Science , Perambalur ,sri Mutharasu , Principal , Srinivasan
college of Arts & Science , & Prof .Dr .Kannan Director of MBA , Srinivasan college of Arts
Science for the sincere advice & encouragement to carry out this Project work.

I am extremely thankful to Mrs. RAJENDRAN under the guidance and Head of the
Department of Management Studies Srinivasan college of Arts & Science, Perambalur for her
sincere guidance timely encouragement throughout the Project.

I also express my thanks to Mr. IMAD AKHTER, Marketing Manager in PHOENIX


MOTORS (MOTOR CYCLE DIV) PVT LTD, HYDERABAD. For their continuous support
and encouragement through out my project.

I am grateful to the respondents. Who not only co-operated with me to provide the
necessary data, but also helped me in clarifying the doubts in data information.

I express my truly thanks to my beloved Parents & Friends who helped in Carrying out
my Project work successfully.

(S.NAGI REDDY)

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