20 cch tm ra target khch hng trn facebook Cch 1: Nghin cu trc tip s thch hnh vi khch hng tim nng Nghin cu hnh vi ca bn thn hoc mn 1 ti khon Facebook m bn cho l tim nng ph hp vi sn phm dch v nghin cu Bc 1: ng nhp vo ti khon facebook bn mun nghin cu. Bc 2: M link: https://www.facebook.com/ads/preferences/
Nhng phn s thch c lit k y da vo hnh vi tng tc ca i
tng, bn c th la chn ra c cc s thch lin quan n ngnh hng ca mnh target qung co ph hp. Tips: Mt nhiu thi gian hn nhng c hiu qu hn l bn to 1 nick o c tng tc kt bn trong 3 ngy u, tui, gii tnh, v tr a l trng vi khch hng ca bn, sau i like share comment cc trang hay bi vit c ni dung lin quan n sn phm dch v ca bn. mc Interest s hin ra nhng th bn cn. T y s c nh hng v cc s thch tip cn ti khch hng ca bn. Cch 2: Nghin cu hnh vi c nhn qua Stalkscan Nghin cu hnh vi c nhn m khng phi mn nick bt k, ph hp vi vic bn vo post i th m ra chc c nhn ri b giy bt ra ghi chp li nhng hnh vi chung ca h. Ton b hnh vi like trang g comment u, thch g ng g u c show ra ht theo trnh t thi gian nh. https://stalkscan.com/
Ngoi ra c 1 cng c khc cng tng t v nghin cu c nhiu hn na, a dng hn na, l http://lookup-id.com Cc cng c ny hon ton s dng tnh nng Graph search ca Facebook. Cch 3: S dng lnh trc tip ca Graph Search tm s thch chung ca tp khch hng. Graph search ca Facebook thc s cha bao gi b mt, gi bn khng cn phi chuyn sang ch ting Anh c th search c na m cng khng cn phi suy ngh qu nhiu l cu ting Anh l g, ch cn nh 1 vi cm nh sau l c th bit c s thch ca tp i tng tim nng. S thch ca nhng ngi like 1 trang bt k (c th nghin cu trang i th ra s thch ch chc chn i th dng trang l like tht v c tng tc tt trn cc bi vit) C nh vy tp i tng nghin cu s thch mi st vi tp khch ca mnh cn tm. Cu lnh Copy vo trnh duyt nh sau: - Tp hp S thch ca nhng ngi like trang 1 of a Kind https://www.facebook.com/search/835605666592000/likers/pages- liked/interest/pages/intersect Ch thay on m mu vng bng uid page m bn mun nghin cu.
Cc bn s thy 1 lot s thch hin ra v l nhng th chng ta cn phi target. C nhng s thch tn rt k d nh mc 1 trn nh, mnh hi trc tip bn Facebook v h c tr li li do hi u khi cn cho php cc nh qung co qut UID h cho ngi dng t t s thch v t like chung. Sau ny Face xa i kh nhiu s thch linh tinh v t a ra cc danh mc khc nhau phn loi ngi dng, tuy nhin vn khng ht c v nhng ci c nhiu qu h khng xa. Ch cc s thch ny nu bn copy tn ca chng v cho vo target s thch trong qung co th mt s ci c hin th. y l 1 cch tm target mi m mnh tng p dng v c hiu qu. Cch ly s thch v bn hy ci add-on trn trnh duyt Chrome hoc Cc Cc: Interest Pro ti ti y.
Cch dng Interest Pro rt n gin sau khi g xong graph search bn ch cn m Interest Pro ln bm start phn mm bt u lu li cc s thch. Cui cng bm download ti file v. Ton b tn s thch c lu vo 1 file .txt v mi s thch cch nhau bi 1 du phy. Bn ch cn copy ton b vo phn target s thch ca qung co l xong.
Tip theo l cc cu lnh na mnh gip cc bn t duy thm v Graph Search
nh. - Interests liked by men who like Remmy S thch ca nhng ngi l n ng thch trang Remmy https://www.facebook.com/search/117820071613135/likers/males/intersect/pa ges-liked/interest/pages/union Ch thay on m mu vng bng uid page m bn mun nghin cu. Bonus: - Bn c th thay ch males trn link trn bng females nghin cu cc trang lin quan n n gii (s thch ca i tng n) - Bn c th thay ch union bng ch intersect nghin cu giao ca cc s thch hoc tp hp ca cc s thch. Union l giao, intersect l tp hp nh, ng nhin tp s thch ca intersect s ln hn union nhiu nhng union s st hn v l s thch chung ca nhiu ngi (t 2 tr ln)
Phn ny nng cao hn 1 cht nh: Thm na cc on search ca Graph Search nghin cu s thch i tng: - Married women who like LM CHA M - lamchame.com and are older than 22 and younger than 35 and live in Vietnam Danh sch nhng ngi ph n kt hn thch fanpage lm cha m v trong tui t 22 n 35 sng Vit Nam. https://web.facebook.com/search/35/22/users-age- 2/married/users/108153009209321/residents/present/132427900613/likers/fe males/intersect Mun kim tra m trn l g bn c g fb.com/[on m vng] ln trnh duyt nh. Bn s hi ti sao tm c Vit Nam c on m kia. Hn xui b kp c. Married women who like LM CHA M - lamchame.com and belong to Hi Cc M Mang Thai Ln u and are older than 22 and younger than 35 and live in Vietnam Danh sch nhng ngi kt hn thch trang LM CHA M - lamchame.com V l thnh vin ca nhm to Hi Cc M Mang Thai Ln u trong tui t 22 n 35 sng Vit Nam https://web.facebook.com/search/26/22/users-age- 2/married/users/261059157399342/members/108153009209321/residents/pre sent/132427900613/likers/females/intersect Tng t 3 ch m mu vng th t ln lt l UID ca Fanpage, UID ca nhm UID ca v tr a l. Bn c th thay ty nu tm c UID ph hp. members of groups named "" Tm S Isocial "" Thnh vin ca nhm Tm s Isocial https://www.facebook.com/search/str/Tm%20s%20isocial/groups- named/members on code vng chnh l tn nhm vit lin v mi du cch trng thay bng k t %20 l c. Mc ch ca vic lit k ngi hay thnh vin trong phn nng cao ny cch bn s dng nghin cu theo cch 2 hoc Dng trc tip 1 phn mm qut UID cc c nhn ny. Cc phn mm ca ATP hay FPlus, Facebook ninja u lm c
Xut Danh sch UID chuyn qua chc nng auto kt bn, ch cn h chp nhn kt bn l bn c c hi ly c email hoc s in thoi. IzFabo lm c ci ny nh hoc kt ni qua Yahoo messenger. Phn ny kh phc tp nn cc bn dnh thi gian nghin cu tip mnh tp trung vo nh hng target nhiu hn. C tp khch Email hay s in thoi --> Lm tp mu add vo i tng ty chnh trong qung co nh. Cch 4: Mua data ngun tin tng v tp khch hng tim nng. Data ny s dng add ln i tng ty chnh trong ti khon qung co. Cch ny d liu u vo cng chun bao nhiu th tp qung co cng tt by nhiu. Khng gii hn s lng data khch hng, cng nhiu th c hi qung co hin th v tip cn cng tt. Cch ny qu n gin nhng rt hiu qu mnh ch lit k ch khng i su. Cch 5: S dng look a like To tp i tng tng t. Yu cu: - Tp mu cng chun cng tt: Cch lm: - C th t 1 tp data ln ca cch 4 lm tp mu look a like nhn bn tp ln 1% 2% hay 3%... - S dng tp khch tng tc vi video ng trn fanpage. y l cch mnh hay dng nht v la chn cc video ph hp vi tp i tng like trang. Mt khi h xem >10s hoc xem 50% hoc 100% th l khch hng ca mnh. C th bm nh qung co video lan ta (qung co tng tc chy video rt r) nn l 1 li th ln c tp khch ph hp chy qung co vi 1 lng ngn sch b ra khng qu nhiu. - S dng tp khch tng tc vi qung co bn hng hoc like trang hoc tng tc vi bi vit ca trang. Phn ny c to trong i tng ty chnh ca Ads manager. y l tnh nng mi update gn y ca facebook. Bn ch cn to tp ty chnh ch cho Face xt duyt tp ny ri dng look a like nhn bn tp ln. Ch hy xy ni dung tht tt chnh nhng ngi like trang mun chia s bi vit ca bn. Khi h chia s bn b ca h thy c, nhng ai c chung s thch s li tng tc tip vi nhng ni dung ny, v hnh chung chnh khch hng ca bn ang tm kim khch hng mi cho fanpage ca bn. Tips: Nu bn s dng hm cu trc Graph search v interest cho chnh fanpage ca mnh bn s hiu nhng ngi like trang mnh hay xem, hay thch nhng th g khc ngoi Fanpage ca bn. Bn hy tm n nhng Fanpage
s thch , chia s nhng video hoc bi vit trn trang ln trang ca bn (ch chia s ch khng c copy v - chnh sch bn quyn fanpage ang tht cht nn bn c th mt page bt c lc no nu ng v ti v). Share v page ca bn xong ch cn n bi vit i trnh b long trang. Bi vit n vn phn phi ti nhng ngi like trang ca bn nh. V bi h c s thch theo di ni dung ca nhng trang kia ri h s v t like v chia s bi trn trang ca bn --> trang bn s c tng tng tc --> Khi bn to tp i tng tng t bng hnh thc khc tng tc trang s c tp ln v tt hn. Cch 6: Nghin cu trc tip t qung co ca i th. Cch thc ny tuy khng mang li nhiu kh nng tm c cc s thch target chun nht nhng bn cng s bit i th ca bn ang lm g. VD bn bn qun o nam v mun tm hiu target ca i th, hy search cc t kha lin quan n qun o, click vo nhng fanpage gi qun o, vo 5-7 bi vit bt k nhng trang qun o, like, share comment ty thch bn s thy ch sau 1 ngy qung co v qun o s bm ui bn lin tc. v khi bn ch cn bm 1 vi thao tc xc nh i th ang qung co tip cn bn qua s thch no: Nh nh di y:
Fanpage Duy Shop ang tip cn n mnh qua S thch Tt c thit b IOS v nam gii tui t 25 n 30. Lt qua vi chc qung co sn phm tng t nh sn phm dch v ca bn chc cng c chc ci target ri. Cch 7: S dng phn mm InterestsExplorer InterestsExplorer l 1 add-on trnh duyt tm cc t kha lin quan khi bn ang trong qu trnh to qung co. Ti ti y.
Ch cn g 1 cm t kha u tin vo phn target trong to qung co, bm Extract l mt lot cc t kha lin quan s c hin ra. Bn ch cn ch cho phn mm chy ht s c 1 list t kha. Mnh lc ra cc ni dung ny v chn cc t kha ph hp nht vi sn phm dch v ca bn. Sau khi lc xong hy copy li ton b t kha (ch mi 1 t kha s thch cch nhau 1 du phy) c nh vy khi copy vo khung target s thch ca To qung co s hin mi s thch 1 dng nh bn ang g target t u. Phng php ny ph hp cho cc bn tm nhiu nht c th nhng t kha lin quan n ngnh hng m trc gi bn cha tng ngh n mnh phi target. Tri qua bc A/B test na xc nh s thch chun cha nh. Cch 8: Dng phn mm FB Audience Insights Plus Phn mm ny l 1 add-on ca trnh duyt, sau khi bn ci xong hy vo mc https://www.facebook.com/ads/audience_insights
Chn mi ngi trn facebook v bt u nghin cu nh.
Ct bn phi ca Audience Insights chnh l target bn mun nhm n. Hy chn tp khch ph hp vi bn. y mnh s chn n gin khch nam H ni tui t 25-30 quan tm n mua sm thi trang:
Chn vo tab S lt thch trang bn s thy 1 danh sch nh sau:
Bm vo xem tt c bn s thy top 100 trang m nhng ngi bn ang mun
nghin cu v tip cn c xu hng tng tc nhiu nht.
FB Audience Insights Plus s gip bi cc trang m bn khng th target
c trong phn target ca To qung co mi, nhng phn khng l c nhm c trong s thch qung co. Vic ca bn l copy li cc trang ny v g vo mc target s thch thi. Hy s dng A/B test theo t duy ca bn tip cn vi tp khch v nh gi s thch no ph hp.
Ch , y s lit k nhng trang cng ng rt ln hy cm nhn nhng trang khch ca bn thch gn vi dch v bn cung cp target th trong chin dch A/B test nh. Tm hiu su hn v FB Audience Insights Plus ln Google c c video hng dn t m ri nh Cch 9: S dng phn mm nghin cu s thch chuyn bit y mnh share cho cc bn 1 cng c Black hat nghin cu v ph hp hn vi cc bn nh target quc t bn o thun Link: http://www.audiencespy.co/login.php ID: Pass: s c share cho nhng ai thc s quan tm Giao din s hin nh hnh di khi cc bn chn n mc Audience Spy
V d mnh search t kha Qun o
Phn mm s tr li cc danh mc c trong Ads manager lin quan nh hnh:
Mi mc ny s c lit k dung lng ca i tng, (thng mnh nghin cu t kha ting Anh hn v n ph hp vi ng dng nc ngoi.) Sau khi lit k xong ko xung lt qua cc mc, bn c th chon select all hoc lc tng cht mt
Select All xong bm copy cc s thch c copy li nh hnh trn, gi ch cn copy ch Interest Selected dn vo trong trnh qung co mc target l s c nhng target mi. Phn mm cn nhiu tnh nng ph cc bn cng ln Google nghin cu tip nh, mnh ch tp trung n target i tng tim nng ca Facebook. Cch 10: S dng phn mm Target Generator Phn mm ny ch yu cho cc bn nghin cu t kha ra c cc page c i tng lin quan like nhiu nht. mt s page c s lng like ln c th tip cn c trong mc target s thch khi to qung co. Giao din phn mm nh hnh di
V d mnh tm t kha qun o phn mm s cho ra 1 lot cc page hin ti
y cc page s c lit k s like, s lt nhc trang (Talking about) Affinity ( lin quan Ch s ny cng cao th page lin quan cng st vi cc i tng quan tm) Cn c vo 2 ch s ny bnh s thm sang mc target bn cnh bng cch bm chut phi vo tn trang v chn Add Selected target. La chn 1 lt xong bn ch cn bm vo file di cng l s xut ra c 1 file excel c y tn trang bn mun target. Gi ch cn copy vo target s thch trong lc to qung co l c thi nh. Phn mm cn nhiu ci hay, mnh c th xem i th ang lm g, bn no mnh bn no yu cch thc trin khai hc tp cng l mt li th bn hng. Cch 11: Thu quyn nh qung co trn Fanpage cng ng Bn cn tm tp i tng khch hng ch cn ng thu quyn nh qung co trn cc fanpage cng ng m bn cho rng tp khch hng ca bn s ng s . Mi thng tr 1 mc chi ph thng lng vi admin trang. Hnh thc ny c nhiu bn Trung tm ting Anh thu li cc page ca cng ng sinh vin tip cn chnh xc hn i tng khch hng tim nng. Sau khi thu quyn nh qung co bn hon ton c th s dng phn to i tng trong trnh qun l qung co to Tp nhng ngi tng tc trang cng ng lm tp chy qung co.
Hy ngh xem khch hng ca bn u lm g c nhng nh hng thu fanpage ph hp. Cch 12: Target theo t duy ch quan ca nh qung co Thng th mi mt nh qung co bng kinh nghim chy nhiu chin dch hoc am hiu k cng v sn phm c th a ra nhng t duy ch quan khi target, li t duy ny thng thy khi set qung co VD mnh mun bn sn phm thi trang cho n tui 25-30 dn cng s mnh s cn c vo 2 yu t ca sn phm nh hng: 1. Gi sn phm thi trang ca mnh l t 500k 1 triu. Cn c gi ny mnh xc nh tp khch hng n ny phi c thu nhp n nh, trung bnh t trn 7 triu. S thch u tin l thi trang v mua sm. Vi thu nhp cng cao vic cc ch em chi dng cho thi trang cn phi lo n chm sc sc p, n g chi g do mnh s ngh n nhng s thch tng ng: Target cc s thch: M phm, Spa, Lm p in thoi s dng t iphone 6 tr ln. Mt s dng in thoi android trung v cao cp. 2. Sn phm ca mnh l thi trang i chi, i picnic: Do khch hng l nhng ngi c phong cch v gu thm m, c c tnh thi trang thch n din. Nhng s thch tng ng mnh target n cc thng hiu thi trang hng hiu gi tm trung: Dior, Gucci, Louis vuitton, Prada, Chanel. y l t duy ch quan khi mnh ngh t sn phm v khch hng, nhng target ny s ng cc nh qung co s ngh n u tin khi th test, s c lc bn thy chnh xc nhng s c lc chy qung co ch ra 1 n no. L do l c t nh qung co hay i th ca bn cng ngh nh bn, h cng chy vo tp lm cho mc cnh tranh cao, khch nhn hng ngy c chc thng hiu thi trang nn kh h nhn din ra bn nu bn thn sn phm ca bn khng c khc bit vi i th. Vy lm cch no thot khi t duy ch quan ca mnh? Hy n vi cch th 13 di y Cch 13: T duy target ngc: Target ngc c s dng khi bn mun th tip cn n mt s hoc 1 nhm s thch hon ton khng c lin quan n sn phm dch v ca mnh. Cch tip cn ny m ra mt th trng tim nng m sn phm ca bn l khc bit vi cc qung co m tp khch hng thng thy. V iu ng nhin l khch hng tim nng ca bn s b thu ht nhiu hn.
- Target ngc s thch: VD: Chy qung co spa lm p cho n thng t duy s chy vo cc target: lm p, m phm, spa Tuy nhin mnh s target n: bng , th thao, Ronando, hon ton l s thch ca cnh n ng. Hay cc s thch boxing, quyn anh, v thut - Target ngc i tng: VD: Sn phm dnh cho b bu v tr s sinh target i tng nam gii t 25- 35. Nhng set bu gp li thnh qu tng ca ngi chng s khin cc b v xc ng trn tr khi quan tm ti vic chm con v sinh n ca ch em. Ch d bn c target ngc nhng ni dung bi post phi hng n i tng ny, ng c target nam ni rng cc ch em cn th ny cc ch em cn th kia. S khng ai quan tm ti bn u m c khi n cn thnh 1 tro lu comment do phn cm tru a trn bi qung co ca bn na. Ch cch t duy ny phi kim nghim qua A/B test tri nghim, nu bn d ng th hon ton sn chi qung co thuc v bn. Cch 14: Ci pixel Facebook trn website theo di cookie khch hng to tp i tng tim nng. Hng dn ci t pixel rt n gin cc bn c th tm thy cc bi vit trn mng. Phn giao din khi Facebook cp cho m pixel nh hnh sau, vic cn li l bn copy m ny gn vo trn th </head> ca web bn l xong.
Sau khi ci t m xong bn cn to i tng Facebook bt u thu thp
Ch khi to i tng cn ch nhng quy tc ca URL nh ngha: C (Contains) - Bng(Equals) - V (And) - Hoc (Or) ty theo mc tiu ca mnh Ngoi ra cn khng bao gm loi b nhng ng link bn khng mun nhm n - C (Contains): khch vo URL c cha ng dn ny hoc nhiu hn. VD: chn C: http://xyz.com/ th tt c khch vo URL c dng http://xyz.com/a hoc http://xyz.com/b hoc http://xyz.com/c u c tip cn - Bng(Equals): khch vo URL phi ging ht. VD: chn "BNG: http://xyz.com/a" th ch tip cn c khch vo http://xyz.com/a m khng th tip cn khch vo http://xyz.com/b - V (And): Khch vo c 2 ng dn URL s c tip cn. Quy tc ny cng dng nhiu i tng cng nh. Ph hp vi cc quy trnh v iu hng ni dung c th trn website. - Hoc (Or): Khch vo 1 trong s cc ng dn URL s c tip cn. Quy tc ny i tng s ln hn nhng khng chc chn theo mc tiu ca mnh. Sau khi to xong quy tc trn bn ch cn qung co v website v ch i s lng ngi trong mc tiu tng ln qung co thi. Khi qung co vo phn i tng (Audience) ca Facebook v chn l c th to c qung co. Li ch phng php tip cn ny l khi ni dung trn website tt, khch hng t mua trn web hoc tng tc tt bn s c mt tp i tng tim nng retarget li khch hng, ngoi ra y cng l mt tp lm mu look a like rt hiu qu.
Cch 15: Target bng cch Bn r lng tm trn mi trng o Ch cn s l bn s c tng 1 ci t, my bay hay tu v tr Ch cn s l bn s c tng ngay 1 cp v xem phim hng VIP ti CGV Ch cn s l bn s c tng ngay 1 cp o c t quc Hy th hin lng yu nc yu dn tc Ch cn s l bn c th mua c vng vi gi 1000 ng .. Chc chn khng t cc bn ci ngoc ming vi cc chiu tr ny trn mng x hi, ri cng t hi sao ngi ta g th li 1 tn s in thoi ri like share in o. CHC CHN L KHNG BAO GI c ai tng hay cho bn mt th sa x vi gi r mt m khng c mc ch c. Bn thy y d l mt ngi giu c nhng ng trc 1 k n xin vi ng l bn vn lng l c nn cho hay khng. Mc ch ch yu ca cc page gi ny l thu thp data cng nhiu cng tt, c data email hay s in thoi h s dng phn mm qut li (IzaFabo lm c hay mt s phn mm ca bn ATP) v a ln To tp i tng mi. Cch ny mang li hiu qu kh ln v ngoi ra data cng thuc vo hng cht na nn look a like cng tt hn. Mnh a t duy target ny ra l mi ngi c thm tham kho ch khng khuyn khch thc hin. Hy tng qu thc s khi bn mun nhn li 1 th g . Cch 16: Xy page v tinh, page cng ng ca thng hiu y l cch thc target ti i tng khch hng tim nng trong di hn, ph thuc vo ngun nhn lc hin c ca bn. Chm sc 2 hay nhiu page hoc group xy ln cng ng khng phi d. Bn s lun phi ngh cch mang li nhiu gi tr hn cho tp khch tim nng quan tm m giai on u hn ch hoc tuyt i khng bn sn phm hay qung co. Page cng ng s c tng tc nhiu hn page bn hng, lan ta cao hn v ng nhin bn hon ton c th target nhng ngi trong page cng ng phc v cho qung co ca page bn hng. Cch 17: S dng phn mm Interest Extractor Cch s dng rt n gin, bn nghin cu qua Audience insight ca Facebook. M Audience insight qua ng link sau: https://www.facebook.com/ads/audience_insights
V d y mnh nghin cu tp n Vit Nam t 18 n 25 c s thch mua sm trc tuyn v qun o ph n. Sau khi in xong thng tin bn ct tri bn m sang tab S lt thch trang s thy xu hng like trang ca nhng ngi c nhm theo tui v s thch trn ca bn nh hnh di y
Ko xung pha di bn s thy danh sch s lt thch trang. Bm vo
M phn mm Interest Extractor ln v in s dng bn mun phn mm lu li. y mnh s dng l 100 phn mm ghi nhn.
Bm extract v ch cho phn mm ly ht cc thng s
Copy mc ny ra v loi b nhng ci bn thy khng ph hp hoc c th
gi c li copy lun vo phn target s thch ca qung co. Cch 18: S dng Google Analytics nghin cu hnh vi s thch khch hng Cng nh cng c Facebook, Google cng theo di ngi dng qua cookie trnh duyt, xem h tng tc vi nhng website no theo ch mc ca Google phn loi i tng duyt website tim nng. Sau khi ci t
Google Analytics ln website mt thi gian bn s c s liu nht nh v nhng i tng truy cp. V by gi da vo cng c phn tch ny tm xem khch hng ca bn hin l ai nh: Bc 1: ng nhp vo Google Analytics -> Hnh vi -> Ni dung trang web - > Tt c cc trang -> Chn link sn phm cn phn tch -> Th nguyn ph -> Ngi dng.
Bc 2: Trong mc Th nguyn ph -> Ngi dng bn c th phn tch cc
s liu v gii tnh, tui, s thch, v tr a l T nhng s liu thng k bn c th s dng target i tng cho qung co Facebook. Cch 19: Dng Google Adwords target khch hng tim nng trn Facebook Bc 1: Lin kt ti khon Google Analytics vi Google Adwords Bc 2: Truy cp ti khon Google Adwords -> tab Chin Dch -> Th vin chia s -> i tng. Nu bn cha ci t th Tip th li th bn cn ci t theo hng dn trong Adwords nh.
Sau to i tng theo di bng cch vo Danh sch tip th li -> Khch truy cp trang web v nhp thng tin theo mu trong Adwords. Bc 3: Bn ch sau 24h hoc lu hn ty vo lng traffic vo trang web Adwords thu thp c 1 lng ngi dng v phn tch chng. Sau khi c d liu phn tch bn click vo danh sch i tng s xem c thng tin v i tng vi cc thng s nh S thch, tui, gii tnh,. nh sau.
Danh sch s thch ca khch s c hin th ngay bn cnh cc bn c nh hng target cho ph hp trong qung co facebook (cc s thch lin quan vi cc s thch Adwords cho hin th) Cch 20: Cch ny l cch ca ring bn Chc chn 19 cch trn c bn tng th hoc th mt s tuy nhin mnh tin l vn cn rt nhiu cch khc nhau tm ra target khch hng tim nng ca bn. Mc 20 ny dnh cho chnh bn nhng nh qung co Facebook vit tip. Cm n cc bn c n dng ny, y l nhng tng hp t kinh nghim mnh p dng cho cc chin dch qung co facebook tm ra target khch hng. Kin thc c kt y khng phi mnh sng to ra m u l do qu trnh tm ti hc hi nn nh c bc no i ln cch ny tui sng to ra ng v y lm g th mnh cng xin php --- THAM KHO --- . Mc ch chia s cho cc bn lm Facebook c thm t duy mi th ch khng c mc ch g khc. Chia s l cho i cho i l sn sng mt.