1.

Name

2. Age of the respondent

a) Below 20 years
b) 20-30 years
c) 30-35 years
d) 35-40 years
e) Above 45 years

3. Gender:

a) Male
b) Female

4. Occupation:

5.How often do you buy the air filtering machine products?

a) Rarely
b) Frequently
c) Very frequently
d) Do not shop

6. Which factor influences you the most while choosing your brand?

a) Peer group
b) Family
c) Work place
d) Advertisement
e) Any other

7. Do quality advertisements change your perception about the product?

a) Yes
b) No
c) May be

8. What images do cosmetic users project to you?

a) Stylish
b) Confident
c) Groomed Professional
d) Trendy
e) Cant Answer
9.Do you buy a product after watching its advertisements?

a) Yes
b) No
c) May be

10.According to you what kind of advertisement has long lasting impact in terms of product?

a) T.V advertisement
b) Radio advertisement
c) Print Media
d) Bill boards

11. What do you look first when you buy a product?

a) Price
b) Advertisement
c) Features
d) Packaging
e) Brand

12. What motivates your purchasing process in terms of cosmetics?

a) Discount ( )
b) Latest trend ( )
c) Advertisements ( )
d) Need for the product ( )

13.Does celebrity endorsement influence you to buy any cosmetic product?

a) Yes
b) No
c) May be

14.How much you spend on buy products monthly?

a) Below 500
b) 500-1000
c) 1000-1500
d) 1500-2000
e) Not prefer to answer

15) How frequently you purchase the products?

a) Daily
b) Weekly
c) Monthly
d) Yearly
. 16.Whether you collect information before purchasing the products?

a) Always
b) Sometimes
c) Rarely
d) Not at all

17.Since how long you been using products?

a) Less than 1 year

b) 1-3 years
c) Above 3 years
d) Not prefer to answer

18.Do you think expensive products are better than cheaper products?

a) Yes
b) No
c) May be

19.Do you purchase the products based on a recommendation of a sales person or beauty
professional?

a) Very often
b) Often
c) Sometimes
d) Very
e) Never

20.Are you willing to pay more for a cosmetic product if it consists completely of natural
ingredients?

a) Yes
b) No
c) I dont know

21.How much do you believe in the promised effects of the products?

a) Very much
b) Fairly much
c) To some extent
d) Fairly little
e) Very little

22.Do you recommend cosmetic brand depending on your past experience?

a) Yes
b) No
c) May be