Andre Sousa Wanderley

BSBMKG511 Assessment
Task 1,2,3

H. E
[Date]
Table of Contents
1. Find two sets of data: ..................................................................................................................... 2
a. 5 years of data for the number of Indian students that had arrived in Australia....................... 2
b. 5 years of data for the number of International students that had arrived in: .......................... 2
i. Australia .................................................................................................................................. 2
ii. Canada .................................................................................................................................... 2
iii. United Kingdom ...................................................................................................................... 2
2. Using measures of central tendency demonstrate forecasting: ................................................... 2
a. For both sets of data .................................................................... Error! Bookmark not defined.
b. Forecasting for two years from today......................................................................................... 2
c. Analysing the data, identify potential opportunities or threats to the market .......................... 4
3. Prepare, plot and interpret the data from the statistics for visual presentation. ....................... 4
a. Line graphs to demonstrate increases, stabilization or decreases in past years ................ Error!
Bookmark not defined.
b. Line graphs to demonstrate increases, stabilization or decreases in forecasting ...................... 4
c. Pie graphs demonstrating the market breakdown of different countries ................................. 5
4. Write a report on your findings. .................................................................................................... 9
a. What happened to the Indian student numbers? ...................................................................... 9
b. Why are some countries having more or less students than others? ........................................ 9
References ............................................................................................................................................ 11
APPENDIX: ............................................................................................................................................. 12
 1. Find two sets of data:
a. 5 years of data for the number of Indian students that had arrived in
Australia
Five Years 2010 2011 2012 2013 2014
indian students in
australia 38,500 42,000 8,000 11,000 15,000

b. 5 years of data for the number of International students that had arrived
in:
i. Australia
Five Years 2010 2011 2012 2013 2014
International students in
Australia 275,000 390,000 470,000 520,000 645,000

ii. Canada
Five Years 2010 2011 2012 2013 2014
International students in
Canada 120,000 180,000 210,000 295,000 356,000

iii. United Kingdom

Five Years 2010 2011 2012 2013 2014

International students in
the UK 355,000 396,000 410,00 417,000 436,000

2. Using measures of central tendency demonstrate forecasting:

cemtral the
tendency the mean median the mode
Australia 460,000 470,000 n/a
Canada 232,000 210,000 n/a
United
Kingdom 401,000 410,000 n/a

a. Forecasting for two years from today

7 years 2010 2011 2012 2013 2014 2015 2016
international students in
the UK 355,000 396,000 410,00 417,000 436,000 455900 474200

7 Years 2010 2011 2012 2013 2014 2015 2016

indian students in
38,500 42,000 8,000 11,000 15,000
australia 38000 17,367

7 Years 2010 2011 2012 2013 2014 2015 2016

International students in
275,000 390,000 470,000 520,000 645,000
Australia 721000 808,000

7 Years 2010 2011 2012 2013 2014 2015 2016

International students in
120,000 180,000 210,000 295,000 356,000
Canada 408300 467,000
 b. Analysing the data, identify potential opportunities or threats to the
market

3. Prepare, plot and interpret the data from the statistics for visual
presentation.
Mean of international students Between Australia, Canada , United
Kingdom

500,000
450,000
400,000
350,000
300,000
250,000
Series1
200,000
150,000
100,000
50,000
0
Australia Canada United Kingdom

mean of indian students in Australia

45000

40000

35000

30000

25000 Five Years

20000
indian students in
15000 australia

10000

5000

0
1 2 3 4 5
 International students in the UK
500000
450000
400000
350000
300000
Series1
250000
Series2
200000
Series3
150000
100000
50000
0
1 2
a.

international students in Australia

900000

800000

700000

600000

500000
Series1
400000
Series2
300000

200000

100000

0
1 2
 international students in Canada
900000

800000

700000

600000

500000
Series1
400000
Series2
300000

200000

100000

0
1 2

forecast charts for Indian students in Australia

100%
90%
80%
70%
60% indian students in
50% australia

40% Five Years

30%
20%
10%
0%
1 2 3 4 5 6 7

Forecast for International students in Australia

 900000

800000

700000

600000

500000 International students

in Australia
400000
Five Years
300000

200000

100000

0
1 2 3 4 5 6 7

Forecast for International students in Canada

500000
450000
400000
350000
300000 Five Years
250000
200000 International students
in Canada
150000
100000
50000
0
1 2 3 4 5 6 7

India PEST
Political: religious intolerance, government student benefits
Economic: less disposable income. High poverty areas
Social : different culture, large part of population in poverty
Technological : internet access, media outlets , information savvy
India SWOT
Strengths: varied culture, knowledge of English by most indian
students
Weakness: poverty, different values, different customs
Opportunities: large population, more possible clients
Threats : increase in violence against Indian students.

Canada Australia UK PEST

Political: government incentive to study abroad
Economic: more disposable income. Freedom to travel
Social: different culture, environment aware
Technological: internet access, media outlets, information savvy

Canada Australia UK SWOT

Strengths: wealthy countries, knowledge seekers
Weakness: poverty, different values, different customs
Opportunities: larger population, more possible clients
Threats : other countries that speak the English language, war ,
political fall downs, government change

Graph of the Mean

Grey :UK

Blue: Australia

Orange: Canada

the mean

the mean, 3, the mean, 1, 1

401,000, 37% 460,000, 42%
2
3
the
mean, 2,
232,000,
21%

4. Write a report on your findings.

a. What happened to the Indian student numbers?

Indian students were the second biggest international student population in Australia. In 2005 there
were about 30,000 Indian students living in Australia, that number almost tripled in 3 years, reaching
an approximated 97,000 Indian students in 2009. Witch was the time that the violence against
Indians and specially Indians students intensify. Most occurrences happen in the Melbourne and
Perth area. Following that assaults and attacks there were two protests. Five hundred Indian taxi
drivers led the first one. this taxi drivers were protesting an assault on a fellow Indian taxi driver. The
second protest happened also in Melbourne where four thousand Indian students gathered to
protest the violence against them , the prejudice and to advocate for a more multicultural police
force. During that time the number of Indian students dropped dramatically. Down to 25% of what it
was four years before. Since them the Indian student population has made a come back , slowly and
steady the numbers of Indian students in increasing again and the conflicts between Indian and
Australian have stoped and a more peaceful environment prevails.

b. Why are some countries having more or less students than others?
There are many different reasons for why some countries have more international students
than others. First one is the currency exchange. If a student is coming to Australia from the
UK where the British pound is used would have a bigger advantage over someone from india
where its currency is not as valuable. In the same mind set, its cheaper to study in Canada
than it is to study in Australia, and its cheaper to study in Canada or Australia than to study
in the UK. There are also the student requirements. Some countries make it extremely hard
to study there. And after all the bank, health, academic requirements are fulfilled a student
still has to pay more for the regular tuition just for the fact that he or she is not a national
from that country. Even though the requirements are difficult and the cost high, the number
of international students only increases.

Task 1
1. b
2. a
3. d
4. c
5. b
6. d
7. a
8. d
9. b
10. a

Task 2

1. Central tendency is a central or typical value for a probability distribution, like on

a set of numbers, the number that appears the most is the mode
2. With dispersion we can evaluate two or more sets of data. Giving us measures
such as the range or quartiles.
3. Sampling can be define as the process of who where and when is one going to
collect the data from
4. A PEST analysis is a useful tool to visualize the political economical social and
technological factors that influence that country or group of people
5. Cultural aspects are the difference in cultures, like in north Korea , a citizen is
not free to come and go, witch influences the tourism in that area in a negative
way. Different religions and languages can act as barriers for international
 markets. Like the difference in red meat consumption between Brazil and India.
Witch is manly a Hindu country that considers cows to be a holy animal.
6. Quantitative can be measure, usually something tangible. How many Kilometers
does a full license Australian men drives each year?
7. Qualitative data can not be measured. it can be describe. What is life like for a
Indian international student in Melbourne?
8. Best practice is a method or technique that has been generally accepted as
superior to any alternatives because it produces results that are superior to
those achieved by other.
9. Benchmarking is comparing one company to the industries best situated
companies, usually measured in quality time and cost. So one can compare
companies and see what part of the market they belong and what do they have
to do to succeed
10. A good example of Strategic alliance would be Damien Chrysler , where different
car manufactures join together to create the car companies conglomerate that
allows them to take a bigger part of the market and increase sales at the same
time lowering their manufacturing and logistics cost

There are no sources in the current document.

APPENDIX: