o que

vem

mobile
depois
do

richard
jesus
campus party 2016
28 de janeiro
so paulo . brasil
JOURNALIST: Mr. Tesla, you have gained the glory of the man who got involved in the cosmic processes. Who are you, Mr. Tesla?

TESLA: It is a right question, Mr. Smith, and I will try to give you the right answer to it.

JOURNALIST: Some say you're from the country of Croatia, from the area called Lika, where together with the people are growing trees, rocks and starry
sky. They say that your home village is named after the mountain flowers, and that the house, where you were born, is next to the forest and the church.

TESLA: Really, all it true. I'm proud of my Serbian origin and my Croatian homeland.

JOURNALIST:Futuristssaythat theTwenty-and Twenty First Centurywasbornin head of NikolaTesla.Theycelebrateconverselymagnetic fieldand

tl;dr
sing hymnsto Inductions engine.Their creatorwas called thehunterwhocaughtthe light in his netfrom the depths ofthe earth,and thewarrior
whocapturedfire fromheaven.Father ofalternatingcurrent will makethePhysics andChemistrydominatehalfthe world.Industrywillproclaimhim as
theirsupremesaint,abanker forthe largestbenefactors.In the laboratoryof Nikola Teslafor the first timeis brokenatom.There iscreateda weapon
thatcauses the earthquakevibrations.There arediscoveredblackcosmic rays.Five raceswill prayto him in the Temple ofthe future, becausetheyhad
taughta greatsecret thatEmpedocles elementscan bewateredwith the lifeforcesfrom the ethers.

TESLA:Yes,these aresomeof mymost importantdiscoveries.I'm adefeatedman.I have not accomplishedthe greatest thingI could.

JOURNALIST:What is it, Mr.Tesla?

TESLA: I wanted toilluminatethe whole earth.Thereisenough electricityto become asecondsun.Lightwould appeararound theequator,as a
ringaround Saturn.

Mankind isnot readyfor thegreat and good.InColoradoSpringsIsoakedthe earthby electricity.Alsowe canwater theother energies,such
aspositivementalenergy.They are in themusicof Bachor Mozart,orin theversesofgreatpoets.Inthe Earth'sinterior, there areenergyof Joy, Peace
and Love.Theirexpressions area flower thatgrowsfrom the Earth, the food wegetout of her andeverything thatmakesman'shomeland.I've
spentyears looking forthe waythatthis energycouldinfluence people.The beauty and the scent of rosescan beused asa medicine and the
sunraysas a food.Life hasan infinite number offorms,and the duty ofscientistsis tofindthemin every formof matter. Three thingsare essentialin
this.All thatI do isa search forthem.I know Iwill notfind them,butI will notgive up onthem.

JOURNALIST: What are these things?

TESLA: One issue is food.What a stellar or terrestrial energy to feed the hungry on Earth?With what wine watered all thirsty, so that they can cheer in
their heart and understand that they are Gods?

Another thing is to destroy the power of evil and suffering in which man's life passes! They sometimes occur as an epidemic in the depths of space. In
this century, the disease had spread from Earth in the Universe.

The third thing is: Is there an excess Light in the Universe?I discovered a star that by all the astronomical and mathematical laws could disappear, and
that nothing seems to be modified.This star is in this galaxy.Its light can occur in such density that fits into a sphere smaller than an apple, a heavier
than our Solar System.Religions and philosophies teach that man can become the Christ, Buddha and Zoroaster.What I'm trying to prove is wilder, and
almost unattainable.This is what to do in the Universe so every being is born as Christ, Buddha or Zoroaster.

I know that gravity is prone to everything you need to fly and my intention is not to make flying devices (aircraft or missiles), but teach individual to regain
 SPOILER ALERT

Os aplicativos
vo morrer.
E talvez voc (e eu tambm) precise
procurar um novo emprego.
 MOBILE VS DESKTOP
2007~2015
USURIOS DE INTERNET (MILHES)

2000

1600

1200

800

400
2007

2015
ref: Morgan Stanley Research
P R O J E O D E U S O M O B I L E AT 2 0 2 0

6.1 bilhes ultrapassando

o nmero de
linhas fixas no
mundo.

ref: Ericsson Mobility Report

MORRE O MITO DO "MOBILE S NA RUA"

S fora de casa 1%
Principalmente fora 9%

S em casa 8%

Principalmente
em casa 16% 66%
dentro e fora de casa

ref: Ofcom, UK, Q! 2014

Mobile no s um canal,
seu dispositivo primrio
de acesso ao mundo.
 alta disponibilidade

SMARTWATCHES

SMARTPHONES

tarefas tarefas
complexas simples
TABLETS

NOTEBOOKS

DESKTOPS baixa disponibilidade

Giroscpio Termmetro Acelerao Magnetmetro

Sensor Pedmetro Toque Radiao

biomtrico
Medindo at
radiao.
O aparelho Sharp
Pantone 5 107SH
da operadora
SoftBank possui
sensor de radiao.
 Um
Sensores
computador Cada sensor
modificam o que
questiona tudo cria um novo
um computador
o que poderia negcio.
pode saber.
saber.
Thermo, um
termmetro
conectado.
Usa sensores infravermelhos
para medir temperatura,
sincronizando seus dados
com seu smartphone atravs
de wi-fi e bluetooth.
Scully, o
smart helmet.
Com hardware de GPS
prprio, mas conectando
no telefone atravs de
bluetooth, pode mostrar
mapas, ligaes e um
retrovisor de 180 atravs
de uma cmera traseira.
Zeiss Smart
Lenses.
Um Google Glass, mas que parece
um culos normal, do tipo que voc
poderia usar o dia inteiro sem
ningum perceber o que ele capaz
de fazer e isso a parte legal.
no mobile first,
people first.
No faa aplicativos
para mostrar que
voc f*da,
mas para mostrar
que o usurio .
 !
Seu app uma m*rda.
 Acabou o
deslumbramento pela
tecnologia, agora hora
de fazer relevncia.
O que a web
pode fazer?
A plataforma web consegue
fazer muita coisa, em alguns
casos o suficiente para no
precisar de um app nativo,
mas se comportando
prximo de um.

O site What Web Can Do

Today pode ajudar.
 PROGRESSIVE WEB APPS

Sites que querem enviar notificaes ou estar em sua tela

inicial precisam conquistar esse direito ao longo do tempo,
tornando-se progressivamente aplicativos.

Responsiva Off-line App-Like Segura Encontrvel Linkvel

ref: Alex Russel on Medium

 "Every mobile app
attempts to expand until
it includes chat."

Luke Wroblewski
UX Designer foda na paoca de
sobrenome difcil de falar
Luka.
Um assistente pessoal para
encontrar bares e
restaurantes, que tem
como base uma interface
baseada em linguagem
natural e alguns cards, da
mesma forma como
falamos no WhatsApp e
outros aplicativos de
mensagens de texto.
O APP QUE MAIS CRESCEU EM 2015

800
milhes
de usurios ativos, tornando-se maior
que seus rivais Snapchat e Viber,
perdendo apenas do WhatsApp com
900 milhes de usurios ativos.

ref: Nielsen Research 2015

Transferncia Negcios no
de Dinheiro Messenger

Chamadas
em Vdeo
Tipo o J.A.R.V.I.S SQN :)
 ENSINANDO A MQUINA

Humano valida
ou re-escreve

IA Responde

Pergunta
Messenger
+ Uber
A parceria com o
Facebook possibilitar
que voc nem precise ter
mais o Uber instalado,
utilizando o servio sem
sair do Messenger.
"In 2020, consumers wont be using apps
on their devices. In fact, they will have
forgotten about apps. They will rely on
virtual assistants in the cloud, things they
trust, the post-app era is coming."

Peter Sondergaarg
Vice-Presidente de Pesquisa da Gartner
 o que
ainda no ser
parte do futuro?
B A C O N S I M , B E A C O N N E M TA N T O

Bacon Beacons
Smartwatches

+9
atuais.
Smartwatches ainda no
so smart o suficiente
para serem essenciais.
 E como fica?

Sem
Sem Sem
precisar
visual botes
instalar
flat. bonitinhos.
nada.
Informao em plulas,
como neste slide aqui.
Se sua mensagem grande
para ser enviada pelo
WhatsApp ento ela muito
grande para ser enviada.
!!
Emojis vieram para ficar.
 Quer tc?

richard@uxtoday.com.br