SCHEME OF WORK FORMAT

Cycle: 2 Weeks: 1-4 DIRECCIN DE IDIOMAS

Grade: 4th Days: 1-11 COORDINACIN ACADMICA
Unit: 5. Block B Teacher:______________________
Social Practice of the language: Interpret messages in advertisements
Specific Competency: Interpret messages in advertisements of commercial products
Environment: Familiar and community
Product: Advertisement of commercial products
STAGE OF THE
CONTENTS ACHIEVEMENTS
SUGGESTED SUGGESTED ACTIVITIES-IDEAS
PRODUCT ASSESSMENT TIMING
Doing with the language
*Identify graphic and textual components.
*Study the distribution of graphic and textual
components.
*Identify the topic, purpose and intended audience
based on questions.
*Select ads and identify commercial products in them. *Identify purpose of textual
*Predict general sense based on graphic components. and graphic components.
*Identify characteristics of advertised products. Bimestrial
1. Choose or invent a
*Clarify the meaning of new words. *Identify topic, purpose evaluation report
product.
*Compare the characteristics of products. and intended audience.
*Check the veracity of ads based on the characteristics Comprehension 3 sessions
of a product. *Compare some questions
Knowing about the language characteristics of products.
*Graphic and textual components. Think aloud
*Topic, purpose and intended audience. *Understand the general
*List of suitable words. sense of textual
*Differences between English and the mother tongue. information in slogans.
*Types of sentences.
*Nouns and adjectives.
Being through the language
*Acknowledge the consequences of the impact of the
language used to advertise products.
Doing with the language Bimestrial 3 sessions
*Determine the textual information in the slogan. evaluation report
2. Create the slogan for *Count words used in the slogan and notice their order. *Understand the general
the product, according to *Determine the function of words in a slogan. sense of textual Graphic organizers
its purpose, intended *Determine the textual information in the slogan that information in slogans.
audience, and message names or describes the product and/or its functions.
based on a model. *Change a slogan by substituting, adding or omitting *Check writing
words to highlight the advertised products qualities, conventions.
characteristics and/or uses.
Knowing about the language
*Graphic and textual components.
*Topic, purpose and intended audience.
*List of suitable words.
 STAGE OF THE
PRODUCT
3. Check that the writing
of the slogan is
complete, without
omissions, changes, or
alterations in the letters.
Determine font, colors
and images of the ad.
Decide on the order and
distribution of graphic
and textual components
in the ad.
Choose how to advertise
the ad (post, brochure,
etc.) and make the final
version on this format.
4. Display the
advertisements in a
visible place in the
classroom.
CONTENTS ACHIEVEMENTS
SUGGESTED SUGGESTED ACTIVITIES-IDEAS
ASSESSMENT TIMING
*Differences between English and the mother tongue.
*Types of sentences.
*Nouns and adjectives.
*Upper and lower-case letters. .
*Punctuation.
Being through the language
*Acknowledge the consequences of the impact of the
language used to advertise products.
Doing with the language
*Study the distribution of graphic and textual
components.
*Determine the function of words in a slogan.
*Study font, colors, images and punctuation.
*Count words used in the slogan and notice their order.
*Determine the textual information in a slogan that
names or describes the product and/or its functions. Bimestrial
*Change a slogan by substituting, adding or omitting evaluation report
words to highlight the advertised products qualities,
characteristics and/or uses. *Check writing Publicity ad 3 sessions
Knowing about the language conventions. requirements rubric
*Graphic and textual components.
*List of suitable words. Comprehension
*Differences between English and the mother tongue. questions
*Types of sentences.
*Nouns and adjectives.
*Upper and lower-case letters.
*Punctuation.
Being through the language
*Acknowledge the consequences of the impact of the
language used to advertise products.
Doing with the language
*Determine the function of words in a slogan.
*Determine the textual information in a slogan that
names or describes the product and/or its functions.
*Change a slogan by substituting, adding or omitting Bimestrial
words to highlight the advertised products qualities, evaluation report
characteristics and/or uses. *Notice pronunciation,
Knowing about the language rhythm and intonation. Performance rubric 2 sessions
*Graphic and textual components. (can communicate
*List of suitable words. with no/ some/ lots
*Types of sentences. of difficulties)
*Nouns and adjectives.
Being through the language
*Acknowledge the consequences of the impact of the
language used to advertise products.