Professional Documents
Culture Documents
Opening / Introduction
Finishing a point
Linkers
Whether in speech or in writing, you help people to understand your message by clearly
connecting one idea to another. You have to make clear both that ideas are connected,
and how they are connected: e.g. whether the next statement is a continuation of the
preceding one, whether it is supposed to contrast with it or be a result of it, etc. Links
between ideas that may be quite obvious to the writer/speaker, may not be obvious at all
to the reader/listener.
The words and phrases that connect one idea to another (the so-called linkers or linking
words) are like signposts on a journey and make it easier for the reader (or listener) to
find his/her way.
We can use linkers for different types of relationships between ideas. A number of these
relationships are:
1. Listing
A very common and extremely useful technique is listing points, arguments or
examples.
Examples:
2. Adding information
Examples:
Note that also should not be used at the end of the sentence. Instead you
use too or as well.
3. Comparison
Examples:
is similar to, is (almost/nearly) the same as, may be compared to, similarly,
likewise, in the same way, in comparison to/with, compared to, comparable to
4. Contrast
Examples:
on the one hand, on the other hand, however, yet, nevertheless, still, but,
whereas, despite, in spite of, although, even though, in contrast to/with
5. Giving examples
In a good presentation examples are used to illustrate the points under discussion.
The examples make clearer to the audience what the speaker wants to say. When
you assert something, you have to give arguments to support your point of view.
Then some examples may be vital to underline your arguments and to convince the
audience.
Examples:
Examples:
causes is caused by
Other words and phrases that can be used to express cause and effect are:
since/as (Since/As interest rates have fallen, more companies are willing to
invest.)
because (More companies are willing to invest, because interest rates have
fallen.)
therefore (Interest rates are down again. Therefore we can look at new
investments.)
consequently (Most computer users have never received any formal keyboard
training. Consequently, their keyboard skills are inefficient.)
7. Reference
When giving a presentation, a speaker sometimes refers to different parts of the
text. Sometimes he will indicate that he is still or again discussing something that
was mentioned before, or that he will refer to this item later again in the
presentation. Therefore, it is useful to have a few expressions which say I am
now referring to X.
with reference to X
in connection with X
as regards X
as far as X is concerned
regarding, concerning
8. Condition
Conditional clauses are used to refer to events that can or might occur or might
have occurred. Look at the following sentences for examples:
The word if' indicates a condition: You can only buy the car, if you have the money.
NOTE:
In the clause containing the condition (so in the clause containing 'if'), you cannot use a future tense. So,
you can never use 'will', 'shall', 'would', 'should', even if you refer to the future.
In the other clause, the main clause, you usually do use any of these auxiliaries of future tense. Look at
the following examples:
Sample sentences:
- Our turnover rose last year, but our profits dropped.
- The banks have raised their interest rates twice this year and this has pushed up the
cost of borrowing.
- There has been a slight increase in the value of the dollar, but the pound is down
again.
Trends are changes or movements. These changes are normally indicated in numerical
items, e.g. costs, production volumes or unemployment. There are a few basic trends.
For each trend there are a number of verbs and nouns to express the movement.
to increase an increase
to rise a rise
to grow a growth
to go/be up
to push/put/step up
to rocket (up)
to soar
to decrease a decrease
to fall a fall
to drop a drop
to go/be down
to decline a decline
to plunge a plunge
to plummet (down)
to cut a cut
to lower
to reduce a reduction
to put/push down
Note: The verbs in italics are transitive verbs. This means that they can be used with a
direct object (so a passive sentence can be made). The other verbs cannot be used
with a direct object (so a passive sentence cannot be made).
These prices have risen by 3%. (You cannot say e.g. by the government)
These prices have been raised by 3%. (You can say by the government)
The interest rate had dropped by 2%. (You cannot say e.g. .by the bank)
The interest rate had been lowered by 2%. (You can say ..by the bank)
to level out/off
to steady
to balance a balance
to remain stable/constant
to recover a recovery
to improve an improvement
to develop a development
OTHER EXPRESSIONS:
to stand at:
We use this phrase to focus on a particular point, before we mention the trends of
movements.
Example: In the first year sales in our region stood at 109,000 units.
Examples:
Example: Between September 2001 and February 2003 coffee prices fluctuated between
2.50 and 3.40 a kilo.
There has been a slight increase in the value of the dollar. (The degree of change)
Share prices fell rapidly on the London stock exchange today. (The speed of change)
Remember that we modify a noun with an adjective (a slight increase); and a verb with an
adverb (to increase slightly).
dramatic / dramatically
enormous / enormously
vast / vastly
huge / hugely
substantial / substantially
considerable / considerably
significant / significantly
moderate / moderately
slight / slightly
a little
rapid / rapidly
quick / quickly
fast / fast
swift / swiftly
gradual / gradually
steady / steadily
slow / slowly
PREPOSITIONS
When presenting facts and figures, pay attention to the following prepositions:
verb + by + change
Inflation has increased by 0.5%.
noun + of + change
The unemployment figures show a rise of 2% on the same period a year ago.
a rise from to
There was a price increase from 1% to 2%.
So:
verbs: nouns:
etc.
Expressing opinions
Checking understanding
And finally,.
Lastly,.
That brings me to my last point, which is.
And now, if you have any questions, Ill be glad to answer them/to try and answer them
I can imagine/hope/am convinced that you have some questions
Id be very pleased to answer any questions you may have
Please dont hesitate to ask some questions
No doubt some things have been left undiscussed. Id be happy to go into anything you
should like to know
If you have any questions, Ill do my best to answer them
Any questions?
Im sorry, I didnt hear what you said
Sorry, I didnt catch that
Sorry, I missed that
Could you repeat the question, please?
Im not sure I follow you
I dont think I follow you
I dont quite see what you mean.
So, what youre asking is.. Is that right?
Let me just check. You said .. Right?
If I understand your question correctly, you are asking Am I right?
Survival language
When you are making a presentation, you can sometimes get things wrong. When that
happens, many people "freeze". If you learn the following phrases, you can use them
"automatically" if things go wrong. You'll be surprised how much good this can do for
your self-confidence.
You've over-complicated what you have said and you want to simplify it for your
audience.
Just learn these expressions by heart. They will get you out of 'sticky'
situations.