Social

Action
Production
booklet
Contents
Task 1: Proposal
Task 2: Pre-production material
Task 3: Filming
Task 4: Editing

Social Action Production Proposal

Name of production
Help and Rescue

Reason for following this issue

Passion for helping animals in need as well as having a dog, which has come from
the issue which I will be making my social action video on. There is still a problem
with animal adoption so I think it is a very relevant and important to get people to
adopt animals through rescue homes. This links in with the idea of adopt, do not
shop.

Length of production
I will be aiming to have my documentary around 12 minutes long, I believe this
will be enough time fit in all of the information that is needed to make an impact
on the audience whilst also not going on for too long and becoming potentially
boring.

Interviewees in production
Interview with worker at DBARK rescue center.

Production angle, how and why

My production will be mainly focusing on encouraging people to look at rescue
homes before they decide to adopt. There are hundreds of dogs that need
adopting but are left in the rescue homes in Wokingham alone. My social actions
main objective will be to change the mindset of the audience.

A production layout (beginning, middle and end)

Opening:
The opening of my social action video will be me giving out the basic information
on what I will be going over in the video and what I will be looking into. I will also
share a personal story on how I adopted my dog from the rescue home.

Middle: The main middle part of my interview will be me travelling to DBARK

rescue center and conducting my main interview. Throughout this, I will be
narrating over certain clips and giving further information. I will be adding
in various b roll, which I have filmed, from being at the rescue center, as
well as adding in found footage. Throughout this, I will try to show the audience
what is happening on my issue and expose them to some brutal truths.

End: The end of my social action documentary will be further narration from
myself as I conclude all of my points and make my final points on rescue animals
and how people can help. I will also make an appeal to my audience to make a
donation and give them more information.

Target Audience and why

My target audience will be mainly people who are looking to adopt dogs/animals,
this would usually be a slightly older audience of around 25 plus. The social action
will also be aimed global audience even though issue is situated in a local area.
I also conducted a survey in order to find out whom I should be aiming my social
action at. This survey can be found on my weekly.

Where your video will be uploaded / shown

YouTube

List of questions you wish to ask / have answered in your production

1. How many animals/dogs are getting abandoned every year?

2. How many animals/dogs are still in rescue homes waiting for a
home?
3. What can be done to help these animals?
4. Why are these animals getting abandoned?
5. Why are these animals not getting abandoned?
6. How can people be encouraged to buy rescue animals?
7. What can be done to stop the abandonment of animals?
8. Why are people treating animals like this?
9. What can the government do to help the issue?
10. How many animals are abandoned every year?
11. How are the rescue centers affording keep their centers
 running?
12.
13.
14.
15.

Location Recce
Please produce a location recce for EVERY location used

Insert photo of location (do not draw) Type of room/area:

Location Address:
Nelson's Ln, Reading RG10
0RR

Sat Nav details

(Postcode): RG41 1PW

Nearest Train Station:

Twyford station

Nearest Bus stop:

Twyford Wokingham bus
stop

Lighting Information: Natural light in Solutions: If too dark can use

outside areas. flashlight. If it is raining or
Inside has warm lit rooms. A lot of miserable, it could be seen as more
the b roll footage that I will be suitable for the sad tone of my
filming will also be filmed outside so video.
I am hoping that the lighting on the
day is sunny and work well on my
camera.

Sound Information: Sound of dogs Solutions: As long as you can hear

barking the

Power Information Solutions:

All cameras and attachments will
be fully charged before filming.

Hazards Solutions:
Animals may be violent Be careful, and approach all animals
with care and caution

PROPS LIST
Production Name: Help and rescue
Producer:

Item Script page Description Actor/locati

Camera Tripod Middle section Used to keep camera
steady
Chair for interviewee to
Chair sit on
Found Footage

Footage Reference Used for

descriptio
n
Footage
Footage of when
animals narratin
being g and
abandone telling
d and facts
saved about
the
rescue
animals
Footage of https://www.youtube.com/watch?v=UrsxwpV-
animals 52A
being
rescued

Footage of https://www.youtube.com/watch? When

happy v=5QvMDHIEX00 narratin
animals g about
how
animal
have a
chance
to be
happy
to leave
the
 audienc
e with a
good
feeling.
Sad https://www.youtube.com/watch? Used to
animals v=G8O971LovAo gain
sympat
hy from
the
audienc
e

Production Schedule

Monday Tuesday Wednesd Thursday Friday Satu Sund

ay rday ay
 Planning Planning Planning Planning
Planning booklet booklet booklet booklet
Week
booklet
Plann Plann
ing ing
bookl bookl
Date et et
27/02/2017

Filming Filming Filming Filming Filming

and and and and and
Week finding finding finding finding finding
06/03./2017 found found found found found
footag footag footag footag footag
e e e e e
Date
06/03

Editing Editing Editing Editing Editing

Week
13/03.2017

Date
.

Reshoo Reshoo Reshoo Reshoo Reshoo

Week ting ting ting ting ting
and and and and and
editing editing editing editing editing
Date
20/03/2017

Equipment Hire sheet

Item From Return

Camera x 2 14/03/2017 16/03/2017
 Boom mic 14/03/2017 16/03/2017
Tripod 14/03/2017 16/03/2017

Copyright issues / legal ethical issues you may face

I will have to ensure that I have full permission to film on site and have permission to film
the animals.
I have also used fair use of music and sound in my video in order to not get any copyright
strikes/

List of Questions you wish to ask and order of questions (Make sure they link and follow
on from each other. The wording of your questions will be graded)

Question 1: Can you tell us the aims and general idea of what goes on at DBARK
rescue center?

Question 2: How many animals come through this center every year?

Question 3: Where do the animals come from?

Question 4: How many animals are currently waiting for a home at DBRARK

rescue center?

Question 5:. How long does it take to re-home the animals?

Question 6: How much does it cost to rescue and look after animals?

Question 7: How can the general public help rescue homes such as DBARC

Question 8: Why do you think people are abandoning the animals?

Question 9: Do you think the government could do more to stop the poor treatment of animals?

Question 10: What would you say to people looking to adopt animals?

Question 11:

Question 12:

Production

Before you go off and film please be aware of the following.

PRODUCTION TIPS:

Interview in relevant locations

Make sure there is no background noise when filming - ask to turn off all machines or film
in a quiet location and if outside try and use a wind cover and microphone.

Use TWO cameras when filming - One following the interviewer and one following you as
you had with your multi camera unit
Get MORE footage than you need - you can always cut items out but you
cannot add once you have filmed

Think about how you want the final product to look before you start filming

Add archive footage (clips, newspaper clippings, footage from news stories etc...) but
ALWAYS reference them on screen and make sure you have permission to use them

Once filming is finished make sure the following is complete BEFORE you start
to edit your production

Shot list and running order of final production (including found and archive footage)

Sequenc Description
e
Shot
1 Shots of abandoned animals on the streets and in
kennels.
2 Shot of the DBARC sign

3 Shot of DBARC rescue center

Multi camera interview

4
5 Footage of DBARC dogs put in during the interview

6 Footage of the DBARC sheep

Footage of the rabbits and cats again during the

7 interview.
Shot of three legged dog in a kennel
8
9 Found footage of animal being rescued

Found footage of the dogs being found in awful

10 conditions
Shot of rescue center
11
Shot of cats
12
Found footage of dog
13

Voice over script

Shot Script
B Roll In todays modern society, 2017, it is hard to
believe that animals in the millions are getting
mistreated abandoned and left with without
homes to live in. Unbelievably this is not just an
issue in third world countries either; it is an issue
here in the UK to. There were 56,000 dogs alone
abandoned in the UK in 2015, which is 56,000
too many. To add to this there was 143,004
reports of animals cruelty across the UK in 2016
and of course, this does not take into account all
of the unreported acts of animal cruelty, which
would raise this, number drastically.

Footage of my dog
This is Kizzi, as you can see she is a happy
healthy dog who looks as if nothing bad could
ever have happened to her, unfortunately this is
not the truth and when she was only a puppy
someone heartlessly abandoned her with no
food or protection where she would have
eventually died. Luckily, this did not happen
 though and an animal rescue team found
her where she was then taken to DBARC
rescue center where she could find a new
home, that home being my home.
Footage of the I went back to DBARC rescue center where is got
an interview with Julie who worked there. She
rescue center
told me more about the rescue center and how
they help the rescue animals at the center and
help them find new homes.

Footage of rescue After the interview, Julie told us about a three-

legged dog who had been living at the rescue
animals
center for a while, so we went to go give him a
visit. He had to have his leg amputated due a
tumor, which had spread over his leg and made
him unable to walk.

Ending section, Going to DBARC and meeting Julie and all the
animals really gave me a further appreciation of
compilation of
the work that goes at these rescue centers not
rescue animals just here in Wokingham, but across the world
However, Even know there is such amazing work
going on in places just like DBARC there is still
animals that need our help, and not just the
young cute puppies and kitten but the older
damaged animals need a loving home just as
much, so please adopt dont shop. Thank you.

Donation page To make a donation to DBARK visit

http://www.dbarc.org.uk/
Checklist for production items

In production

Interviews tick

Voiceovers tick

Facts about issue (either spoken or put on screen) tick

Cut away footage tick

Archive footage tick

End credits with 'thank you to' section tick

Music tick

Roles and responsibilities

Name Role Responsibilities

Alec Berryman Everything All responsibilities