Professional Documents
Culture Documents
INSIDE:
appear alongside numerous presentations about opportuni- events around Italy and will
ties in virtual- and augmented-reality storytelling. Among be on display at the fair.
the other technologists on hand will be representatives from This got a great result,
Italys Pubcoder, who will present Pubcoders new ABC Pasoli says. She adds that since INSIDERS
app for refugees, and representatives from Singapores the debut of the exhibition, VIEWS ON
SnaptoLearn, who will present a new VR viewer. As they did
last year, a full contingent of VR/AR developers from South
the fair has attracted buyers
from high-end fashion stores
PREFAIR
TRENDS
4
Korea will offer education solutions, and the European Kids and design shops who are
App Collective will present their latest projects. sourcing books to sell and A TALK WITH
The fair has also attracted Chinese computer manufacturer who are talking with pub- TRANSLATOR
Lenovo, which will debut a new pen-enabled Yoga tablet lishers and illustrators about DANIEL HAHN 12
computer in the Illustrators Caf, where aspiring and estab- licensing illustrations for
lished book illustrators gather at the conference. They are a T-shirts and other products. THREE PUB-
prime audience for the tech giant, which is keen to show just In addition, a new Bologna- LISHERS GROW
how eager it is to collaborate with content creators. We
think this is going to offer new and unique opportunities for
Ragazzi Award for books on
art and artists was estab-
TRANSLATION 16
LISTS
illustrators and publishers to experience the capabilities of lished this year, with the
some of the new technology firsthand, says Neal Hoskins, inaugural award going to SNAPSHOTS
who curates the Digital Caf. Cloth Lullaby: The Woven OF 11 KIDS
Cross-industry promotion is becoming integrated into the Life of Louise Bourgeois by MARKETS 22
year-round life of the fair, which last year collaborated with Amy Novesky, illustrated by
I absolutely loved The Black Witch
and will have a very hard time waiting for the second book!
Tamora Pierce, #1 New York Times bestselling author
With strong feminist messages, In Ellorens tale, this briskly
lively secondary characters, paced, tightly plotted novel enacts
and an especially nasty rival the transformative power of
(imagine a female Draco Malfoy), education, creating engaging
fans of Harry Potter and characters set in a rich
Tamora Pierce will gobble alternative universe with a
down the 600-plus pages complicated history that can help
and demand the sequel. us better understand our own.
Booklist, Kirkus Reviews,
starred review starred review
Available May 2017
3
BOLOGNA SHOW DAILY
4
BOLOGNA SHOW DAILY
JENNY BENT
Lindpendance crative Founder
The Bent Agency
We are having nice success with YA contemporary right
now, both domestically and abroad. If it has a speculative
twist, even better. I also see a small trend of YA historical
6
APRIL 2017
our agency.
JONATHAN LYONS
Director of translation rights
Curtis Brown Ltd.
Curtis Browns childrens list
is quite varied, but we continue
to have particular domestic
success with literary middle
grade and YA fiction. In
Areas of
addition, publishers continue mastery noted
to express interest in finding in green
LAURA DAIL
CAROLINE KRAVITZ
Founder
The Laura Dail Literary
Agency
In YA, Id say everybody is
looking for high-concept
Languabooks transforms static
fiction with a voice that content into books that listen,
grabs you and never lets go. speak and teach.
YA fantasy is still working,
but it has to really stand out.
Come see us at Hall 32 Stand C/13 or
The darker the better in all of these. Were hearing that
science fiction is difficult. Editors and houses are very Visit us online at LanguaBooks.com
focused on diversity, smartly and rightly so!
LanguaBooks is a division of LanguaMetrics, Inc.
Middle grade editors seem to be looking for action and
To learn more, please visit www.languametrics.com.
adventure. Were doing quite a bit of younger middle grade
7
BOLOGNA SHOW DAILY
(more 810 than 1112); at the same time were doing KATHLEEN ORTIZ
older YA (protagonists are 18 and 19). We are bullish Director of foreign rights and agent
about narrative nonfiction and fun, creatively designed New Leaf Literary & Media
reference for middle grade.
In young adult it seems
MELISSA WHITE everyone overseas is still
Director of international rights looking for (but being very
selective with) fantasy;
Folio Literary Management contemporary is also a hot
Middle grade is certainly genre, though everyone wants
having its moment across something different. Were
many territories, mainly seeing a large wave of
for series but also for the requests for more diverse
unique, exquisite stand- voices, which were thrilled
alone, especially when there to see is not limited to the
is an element of fantasy or U.S. On the middle grade
magic involved. There is side, series are selling better than standalones, and everyone
fatigue with contemporary is looking for that big, breakout fantasy or adventure story.
YA, as most markets have
gotten very crowded with CHRISTA HESCHKE
these titles over the last few Literary agent
years and still have many in the pipeline. The good thing is
we are seeing publishers continue to invest in an author
McIntosh & Otis
for their third and fourth books, but then its that much As were an agency that has
harder to get a commitment for a debut contemporary YA. been around since 1928, we
Still, if the voice is really special or it has a fresh setup, work with a lot of estates and
there is still interest. backlist titles. There have
Theres been an uptick in childrens sales in the U.K. from been great new opportunities
the U.S. over the last two to three years, so one can assume in the foreign market for our
that will plateau or decrease in the coming year, even if its classic titles, especially in
just an overall feeling of uncertainty. China, Korea, and Japan. All
of these countries actively
ALLISON HELLEGERS look for and buy a lot of picture books, both classic and
Rights director and agent frontlist. The Thai and Indonesian markets seem to be
growing. Ive been working more with them this year
Rights People on a variety of titles, from picture books to YA.
I think U.S. agents and edi- For frontlist, Ive had strong interest in the U.K. and
tors are both apprehensive Europe for middle grade and contemporary YA. One of our
and excited right now. The titles that has sold in the most territories and still receives
political climate is generat- a lot of interest is a YA contemporary tearjerker. Im not
ing raw, intense feelings, and sure if Id call this a trend or hot, but Im having luck
we cant help but wonder with contemporary YA right now. Big fantasy titles still
what kind of art will be cre- seem to be going strong in the foreign market as well.
ated now. In YA, Ive been
hearing that most people ROSEMARY STIMOLA
want to avoid dystopias with Founder
escapist novels of family
and heartfelt romance. But I believe that sci-fi and fantasy
Stimola Literary Studio
will continue to be on the rise and be redefined in ways In tumultuous times around
that are shocking and new. People want to see life reflected the globe, I find many books,
in art, but they also want to see a life they havent seen across format, age range,
before. and genre, adding themes
Foreign sales are well spread across the age ranges at of kindness, tolerance, and
present, with Brazil continuing to struggle, while China acceptance of the other
continues to power ahead. Brexit is being heavily dis- to those of courage, determi-
cussed but has not yet had any noticeable impact on nation, and defiance seen in
rights sales. recent trends. The setting
8
BOLOGNA SHOW DAILY
may range from historical to contemporary and futuristic, Speaking to the American
the context may be one of peace or one of war, and the tone market, everyone is aware
may be light and humorous or dark and ominous. It might of certain key awards that
be a little girl facing down her fears to save a wolf cub, or a cant be won unless book-
middle grade zombie looking to fit in with his living class- makers are American citizens
mates. It might be a story that connects multigenerational or residents. And so even
characters across different time periods, or one in which just a few years ago, I saw
different sexual preferences, identities, and diverse cultures a more nationalistic envi-
are naturally mainstreamed. ronment, with international
I also find the impact of social media in the lives of young talent sometimes being
people is being universally felt and increasingly woven into passed over in favor of
mysteries and psychological thrillers for older readers, Americans. But recently Im
who pay for their interconnectedness with a loss of privacy. seeing a resurgence in international enthusiasm. Publishers
And then there are those stories that bring readers to seem less preoccupied by award eligibility, and are instead
secondary worlds in which familiar rules do not apply, sparking brightly around unusual and unfamiliar styles
a recalibration of accepted thought is required, and a touch and voices. At least within the world of picture books
of magic may be friend or foe. which is where I spend most of my timemy international
Overall, current trends in books for young readers point to clients are seeing bigger financial offers and more oppor-
tales that pose challenges to all-too-human characters to be tunities in general. Culturally different is replacing
overcome with strength and resilience, but also with heart award eligible as a publishing priority, paving the way
and understanding. for more opportunities for foreign authors and illustrators
in the American marketplace, and leading us into a cultur-
KIRSTEN HALL ally richer and more internationally united kids book
Founder world as a result.
Catbird Agency
RACHEL HECHT
Founder
Rachel Hecht Childrens Scouting
Ive noticed a good number
N E W STO R I E S WITH of YA thrillers around so
UNIVERSAL HEART AND APPEAL far this year, both new
projects on submission and
finished books starting to
hit the shelves, and though
there is interest interna-
tionally I think we still
have yet to see foreign
publishers fully embracing
this trend on the childrens
Life affirming Pure weird entertainment sidein contrast to their
Publishers Weekly Booklist
adult counterparts. Diverse
reads and #OwnVoices books are very much in demand,
and are perhaps more important than ever, as are refugee
stories and those addressing the immigrant experience.
Similarly, Ive observed (and welcomed!) a minitrend of
YA feminist storiesempowering contemporary ones as
well as feminist-minded fantasies.
And in terms of the global market, from where I sit,
Brazil and Scandinavia have been quieter markets so far
Longlisted for the Devastatingly vital.
National Book Award Kirkus this year, while there have been some fierce competitive
Magnetic and chilling moments in Poland and China. Im continuing to cast
New York Times
around for projects that are going to capture that univer-
sal international appeal as we swim into the high tides
For subsidiary rights information,
VISIT OUR BOOTH: contact Maria Kjoller: of the prefair offerings, and as always am very much
HALL 26 B/66 mkjoller@lernerbooks.com
MK247-0317 looking forward to catching up with my foreign clients
and dear friends in Bologna in a few short weeks.
10
APRIL 2017
Aarhus 39 Show-
cases Top Emerg-
ing Childrens
And YA Writers in
Europe
Authors from 20 diferent countries will
be featured in a two-volume anthology
and honored at the European Children's
Literature Hay Festival in Denmark
By Jasmin Kirkbride
Aarhus 39, a partnership between Hay Festival and Aarhus
(Denmarks second largest city, which is holding a year-
long European Capital of Culture celebration in 2017), has
chosen 39 contributors for a new anthology featuring what
it is calling the top emerging writers in European childrens
literature under the age of 40. The writers have been
invited to appear at this years inaugural European Chil-
drens Literature Hay Festival in Aarhus (October 2529),
which is being organized in conjunction with Literature
Across Frontiers and the British Council.
The 39 childrens and YA writers, from 20 countries
and working in 16 languages, were selected from over
400 submissions by three acclaimed contemporary childrens
authors: Kim Fupz Aakeson (Denmark), Ana Cristina
Herreros (Spain), and Matt Haig (U.K.).
By complete coincidence, the judges actually had the
meeting to select the 39 writers on June 23, 2016 [the day
of the Brexit vote], so we were having our very positive,
outward-looking, bridge-building conversation while out-
side this cataclysmic thing was happening in society and
politics, recalls Daniel Hahn, who will edit the anthology
of original works by the 39 authors. The theme of the
anthology is journey. The anthology will be published in
two volumes and will launch at Hay Festival Wales in May,
publishing in English with Alma Books and in Danish with
Gyldendal later this year.
The idea of things being mobile and not restricted is
so important to the way we talk about politics and the
modern European experience now, Hahn says. Appropri-
ately, the majority of the Aarhus 39 writers have never been
published in English before, and only four of the stories
in the anthology were written in English originally.
Beyond the political aspect, Hahn is thrilled by the look
of the collectionseach story has been assigned its own
illustrator.
11
APRIL 2017
JOHN LAWRENCE
Childrens Book Translation
Daniel Hahn is a tireless advocate for bringing books
from around the world to English-language readers
BY MIAH ARNOLD
12
BOLOGNA SHOW DAILY
Sticky, green, smelly play slime. It has been 25 years, but I still
remember how the smell hit my nostrils every time I opened
the little plastic container with the Ghostbusters logo on it.
When my parents were moving a couple of years ago, I found
it in the back of my old closet; the bright-green substance
had turned into something best described as toxic puke. It
was the best toy I ever owned.
Recently, I watched my friends son running around in the
garden. He is a digital native, born into a world of zeros
and ones. But running in the garden he looks like any six-
year-old boy throughout history, enjoying the grass between
his toes, chasing bugs, and attempting to whistle for the first
time. I can only imagine how much he would like a big
container of slime.
According to Jef Van der Avoort, cofounder of Squirl, to stay relevant,
publishers should turn to the toy industry.
THE BUSINESS OF IMAGINATION proposition again. Great stories have the power to trigger
No, our kids are not digital creatures. And while we adults the best virtual-reality engine ever built: the human brain.
may be addicted to instant gratification and endorphin- Often we try to build the hardware when it is already there.
inducing digital delights, as professionals in the publishing Instead we should focus on creating the right software
industry we need to understand that we cant be digital just for our brains. Innovation that augments our imaginations,
for the sake of being digital anymore. The space has matured that opens up new worlds for the reader, should be our goal.
and consumers are reevaluating the place of modern technol- Toy designers and marketers talk about play starters, little
ogy in their lives. triggers that push users off to a good start but then give
We are in the middle of a counterswing to bring the atten- them the space to discover on their own.
tion back to ourselves, to the way we like to experience the When we talk about innovation, we should look for the
world with all our senses. Digital may seem perfect: sleek, publishing equivalent of play starters. How can we use the
fast, and error freeall the things we humans are not. The different senses to access the readers brain? Companies such
more efficient and polished our world becomes, however, as Booktrack, which creates soundtracks for e-books, are
the more we will fall back on tangible, imperfect things such already popping up. We are just at the beginning of an excit-
as paper books, vinyl records, and board games. (Remem- ing time in the evolution of digital. The moment is oppor-
ber the Star Trek holodeck?) tune for digital leaders who dare to take a step back and
We as an industry need to adapt to this social undercur- who are not afraid to let a book be a book. In the end movies
rentthis counterswing. Traditionally, publishing has turned are better at being movies and games are better at being
to other media for inspiration: film, music, games. But in games.
this phase of the digital evolution, there might be a better Back to that smelly green play slime in my closet. Why was
place to look: the toy industry. Just as Lego bricks can turn it the best toy I ever owned? Because it was the most com-
into a dragon, a series of well-written paragraphs can build plete toy a six-year-old boy could wish for. You could
an entire world in the readers mind. Publishing is in the squeeze it, make funny sounds with it, and if you were really
business of imagination, creating worlds that are bigger than brave you could even taste it. It was a full sensory experi-
their parts. ence, one that is hard to recreate with just a screen and some
Companies such as Lego, Mattel, and others have been speakers. The digital wave will roll on, becoming more
working hard over the past decade to bring analog experi- humancentric along the way. Eventually the border between
ences into an increasingly digital world. Earlier than in any the two worlds will completely disappear, likely creating
other industry, toy companies burned their fingers by seeing totally new sensory experiences. But until that day, we in
digital as the end goal. Today, these companies use technol- the publishing industry need to stay relevant in a world of
ogy to enhance their core product experiencesnot replace instant gratification and constant status updates.
themwith digital staples such as connectivity, user-specific
context, and customization. Jef Van der Avoort is cofounder of Squirl, a location-based book-discovery
We can learn from them to believe in our unique selling app.
14
Books parents trust, activities kids love!
16
BOLOGNA SHOW DAILY
By Teri Tan
Low birth rates are a longstanding issue in several Asian ute positively to their personal growth and development.
countriesparticularly Japan, Singapore, South Korea, Over in Seoul, the economy may be in the doldrums,
and Taiwanand one that has been the bane of their but there has been a noticeable upswing in the publishing
childrens book markets. industry. The birth rate in our country remains low at 1.24,
But for Taiwans childrens book market, there is a silver but the childrens book segment is experiencing a long-
lining to the countrys low birth rate, which at 1.18 is among awaited rejuvenation, says Eric Yang, CEO of RHK and
the lowest in the world. Parents, especially dual-career founder of South Koreas biggest rights agency, Eric Yang
urban couples, most of whom have only one child, are now Literary Agency.
spending a lot more of their discretionary income on their The South Korean book industry, Yang says, went through
children, particularly on buying educational materials and a difficult period after the fixed-book-price laws were passed
edutainment products, says Huang Paoping, director of in November 2015. Many childrens publishers with sizable
the Taiwan Pavilion at Bologna Book Fair, which this year door-to-door sales channels, unable to compete on fixed
will host a delegation of 13 publishers, including Hsin-Yi pricing, closed down. But last October, several small and
Publications, CommonWealth Education Media and midsize houses reestablished their childrens editorial teams
Publishing, and Aichi Books Co. So our childrens book and publishing programs, Yang says. There are two major
publishers are flourishing. This is evident from the 14% reasons behind this. First, the introduction of a new edu-
increase in sales of childrens books at our islands largest cation system that puts an emphasis on improving childrens
online bookstore, Books.com.tw, last year. reading ability. This will naturally create demand for more
Huang offers more statistics that evidence the booming childrens books and reading materials. Second, the growing
childrens book segment. According to the National number of public, municipal, and school libraries, and the
Taiwan Library, which archives our islands publications, increases in budget allocations for them. Yang adds that
there were 38,807 new titles released in 2016, and nearly most librarians prefer using these budget increases to pur-
20.4% of them were intended for preschoolers, school- chase childrens books rather than, for example, adult
children, and young adults, Huang says. So while the bestsellers. This upswing in the South Korean childrens
Taiwanese book industry in general has declined over the book market, Yang adds, could not have come at a
years, the childrens book segment has bucked the trend better time.
and continues to expand. The Northeast Asian region, where diplomatic relations
Last year, for the first time ever, a childrens bookThe between governments have always been complex, has hit
Little Train of Courage, a book/CD package by popular another difficult period diplomatically in recent months.
childrens book author and illustrator Lai Matopped Tensions in South KoreaChina relations have already
Books.com.tws bestseller list. It was a huge surprise since affected the publishing industry on both sides. In recent
the top title, more often than not, tends to be a literary years, Korean publishers have licensed more than 1,500
read, Huang says. [Lai topping the chart] underscores titles to China annually, Yang says. Now we are seeing
the strength of the current childrens book segment in cutbacks in rights as well as coproduction deals between
Taiwan. Huang adds that Lai also collaborates with Korean and Chinese publishers. Yang does not see a
CommonWealth to produce a variety of educational prod- relaxing of the soft embargo anytime soon. This is
ucts such as puzzles, board games, and English-language unfortunate, because Chinese parents and children have
learning kits. Such derivative products by well-known been reading and enjoying translated works from Korea
authors and illustrators are very trendy in Taiwan, Huang for a long time, and now they will have lesser access to
says. Parents are buying these products in the hope that our content, Yang says.
their children will have a well-rounded learning experience What Yang and his counterparts can do to make up for
that covers areas such as language skills, and also that they the loss in sales to China is to leverage the current resur-
will acquire social and emotional training that will contrib- gence in the South Korean book market while working to
18
We are celebrating our
10th anniversary of
producing the industrys
best pop-up books!
Distribution of English
Language Books:
US and Canada
www.jumpingjackpress.com
BOLOGNA SHOW DAILY
form new partnerships with publishers in Europe and in And that is where the challenges (and new opportunities)
other parts of Asia. Opportunities are everywhere as long are in the Chinese childrens book industry, according to
as one works hard to find them, Yang says. Li. Our current industry is geared toward the retail
For Japanese childrens book publishers, on the other market, Li says. Shifting to publishing for the class-
hand, China is a fast-growing rights market. Last year, rooma segment in which most of us lack experience
my agency signed more than 400 titles, including extension is a challenge. Meanwhile, the grading system to measure
and derivative works, with Chinese publishers, says reading proficiency has not been established, and therefore
Yurika Yoshida, president of Tokyo-based Japan Foreign- we have no concrete idea as to the types of books to rec-
Rights Centre (JFC). That is double the number of deals ommend for different grades. On the other hand, our
we had in Taiwan or Korea in the same period. Our business childrens publishing industry has been focused on litera-
in China also represents nearly 50% of our total overseas ture, with few titles produced on science, technology, the
sales. That means that for many Japanese publishers, humanities, and social sciences. Li points out that, going
royalty income from China has increased significantly in forward, industry players will need to rework their pub-
recent years. lishing programs to meet the dual goals of fulfilling retail-
But Japan-China relationsand, to a certain extent, market demands and school requirements.
JapanSouth Korea relations as wellare currently dete- With the above in mind, Li has already started tweaking
riorating, and the backlash has affected the Japanese his companys publishing program. We are spending more
childrens publishing industry. time studying school curricula and working on attracting
And since many Chinese publishers are state owned, highly experienced teachers to write for us, so that we will
any tension between the two countries is like a gray be able to publish more titles that meet the reading and
cloud hanging over our heads, Yoshida says. It may learning needs of schoolchildren. (For more on Lis com-
lead to severe limits placed on the number of Japanese titles pany and on the childrens book market in China, go to
entering China. Yoshida, however, remains hopeful that publishersweekly.com/chinachildrens2017.)
the mutual trust and close collaboration nurtured in the To the south, in Thailand, the attitude of parents toward
past decade between the Japanese and Chinese book indus- digital content is a major issue, says Trasvin Jittidecharak,
tries will prevail, he says. Many of our titles are loved owner of Silkworm Books and executive member of the
by Chinese parents and children, and we will continue our International Publishers Association. Thai reading culture
mission to introduce great content not just to China and is not strong, and parents tend to think that free content
Korea, but also to other countries in the world. Sharing is good enough and to see no reason to pay for content,
the joy of reading with childrenthat will bring all of us Jittidecharak says. Unfortunately, most of the childrens
together to transcend politics, culture, and geography. content that is available for free download is of inferior
The JFC team recently sold Megumi Iwasas newest pic- quality, and that is a worrisome issue for Thai educators.
ture book to New Zealand (published by Gecko Press there This habit of obtaining content for free has contributed
as Yours Sincerely, Giraffe) and Germany. They also sold to the growth of piracy websites in Thailand, according
a Taro Gomi picture book to Chronicle Books. The book, to Jittidecharak. Many Japanese manga titles have
titled Over the Ocean, was a 2017 Batchelder Award Honor been pirated and translated for free downloads, causing
Books selection. big sales losses for both Thai and Japanese publishers,
Over in China, the childrens book market is going along Jittidecharak says. Thai publishers are forced to keep
just fine. The most significant impact on Chinas childrens their retail prices very low in order to fight piracy. This
book publishing industry is coming from the latest reforms has resulted in chain bookstores closing down some
of Chinas university-entrance-exam system. From 2017 branches, with those that remain dedicating as much as
onward, students taking the university entrance exam will 40% of their shelf space to nonbook products.
need to have more general knowledge of Chinese culture While there are no published figures on the lost sales,
and history, increased language capabilities, and better read- Jittidecharak notes, The fact that four major Japanese
ing and subject comprehension, says Li Xueqian, president manga publishersKadokawa, Kodansha, Shueisha,
of China Childrens Press & Publication Group (as well and Shogakukanand the manga- and anime-goods
as president of the Chinese section of the International vendor Animate have set up a joint-venture anime store
Board of Books for Young People). Some test subjects will in Bangkok together to tackle the piracy issue means that
have more questions, thus requiring better and faster read- the losses must be substantial.
ing skills, information analysis, and logical thinking. This year, various Thai government ministries for culture,
China, Li points out, has always been an exam-centric education, and home affairs set up a five-year Promote
society, with its university entrance exam the most important Reading Culture master plan with a THB five billion ($142
test of all for students. Following these exam-requirement million) budget. The Publishers and Booksellers Association
changes, primary- and secondary-school curricula are also of Thailand has yet to get actively involved in this project,
undergoing overhauls, Li says. One major change is the Jittidecharak says. As for the piracy issue, the Department
unprecedented focus on reading. Today, weekly reading of Intellectual Property has been focused on other counter-
classes in primary schools are no longer a novel thing. feit products and not so much on book piracy.
20
APRIL 2017
In the second implementation of its Read to Kids program, million readers a month.
Worldreader, the literacy-promotion organization that We know the Syrian refugees in Jordan have mobile
offers free e-books to disadvantaged communities around phones, so this is how we plan to reach them, Rimerman
the world, has launched a new program to assist Syrian says. The goal is to reach 50,000 families in the first year
refugees living in Jordan. This project follows a 2015 pilot after the project is launched. Currently, Worldreader is
funded by Pearson that targeted families in New Delhi sourcing Arabic-language content. Arabic is a new lan-
with children up to age six to encourage family members guage for us, Rimerman says. If this is successful we
to read to children out loud. The goal was to promote could spread it out to Turkey, Canada, and other places
the idea of parents or caregivers as first teachers, says where there are Syrian refugees.
Susan Rimerman, director of content for Worldreader. The Jordanian project is being supported by a $1 million
Worldreader began in 2010 by offering free Kindles to grant from the Stavros Niarchos Foundation. One of
schools in Ghana and Kenya and setting up digital librar- the things that is specific about this situation is that it
ies in those countries. As it has grown, it has shifted focus has severely impacted childrens access to education,
away from dedicated readers to mobile phones; it now Rimerman says. Something as basic as reading to kids is
offers 40,000 titles for everyone from prereaders all the a great first step in trying to help. We see it as an opportu-
way up to adult lifelong learners. The books are available nity to provide an emergency response for educational
in 43 languages and 52 countries and reach nearly half-a- support unlike ever before.
Come to Pad 26 Stand B/117 to learn about opportunities for translation rights
www.apa.org/pubs
BOLOGNA SHOW DAILY
People who work in childrens publishing tend to see their Overall, the entire Argentinean book market has been
jobs as both a mission and a calling. We surveyed childrens stable for the last five years, but the future is uncertain. In
publishers, booksellers, and librarians from around the December 2015 a new government took power and very
world, asking them to share their viewpoints on the state quickly loosened restrictions on book imports, which were
of the industry, to comment on their personal journeys in significantly curtailed during the previous administration.
publishing, or to reflect on the challenges they face today. This allowed many childrens publishers to return to print-
ing overseas. At the same time, the new administration
Argentina: Kids Books Are 25% of suddenly ended official government purchases of childrens
literature for schools, which led to a childrens book market
the Market and YA Is Growing sales decline of approximately 15% in 2016 compared to
2015. Many small childrens book publishers were surviving
thanks to these government purchases, which could amount
to as few as 8,000 copies per title, but which could go up to
90,000 copies or even more.
For decades, the childrens book market in Argentina was
dominated by two publishers: Atlntida and Sigmar. But
several new independent and commercial houses, including
V&R, Guadal, and Vertice, have emerged in recent years
to become serious players. In addition, several smaller yet
prestigious publishers have grown, including El Zorro Rojo,
Calibroscopio, and Del Naranjo.
One of the most important trends in the Argentinean book
market is the continuing development of the YA and middle
grade markets, which account for 20% of overall book
Trini Vergara
sales in the country. And we are starting to see some new
literary stars emerge in Latin America. After J.K. Rowling,
Argentines have strong reading habits, something that starts the top-selling childrens author in Argentina last year
in childhood, with children who have books available to was German Garmendia, a Chilean YouTube star, whose
them. Today, around 96 of the 240 active trade publishing book Chupaelperro (Lickthedog)published by PRH
houses in Argentina have a childrens book list, and 24 of sold 90,000 copies in just a few months.
these 96 specialize in childrens books. Childrens publishers Trini Vergara, international manager of the
sell a total of some 10 million books annually and publish Cmara Argentina de Publicaciones and director and
about 3,500 titles per year, with the latter figure representing founder of VR Editoras
approximately 25% of the whole trade publishing market
in Argentina. Brazil: With a Big Market Come Big
There are still many independent bookstores in Argentina
(independent bookstores represent around 70% of the
Challenges
bricks-and-mortar bookstore market), but childrens books People look at Brazil and think: wow, what a big country;
are mainly sold in specialized areas of the big chain stores wow, what an opportunity. But being a childrens book
(Yenny El Ateneo and Cuspide). One of Argentinas childrens publisher in Brazil is not easy. For 20 years, the government
bookstores is Ramos 0 a 18 (the bookstore caters to kids was our biggest client. It bought books for public schools
up to age 18) in Quilmes, in the outskirts of Buenos Aires, and libraries. I must say the government programs spoiled
which is owned by the Canalicchio family. We are a fac- us and we did not pay heed to the real market. But since
tory of readers, Valeria Canalicchio says in defining the 2014, the government has significantly cut back on its book
stores vision. The store hosts activities with children and purchases for schools, putting many publishing houses in a
young adults year round and has developed a database of difficult financial situation. Relying on the government to
over 4,000 customers. buy books is not an option any longer, so what about the
22
Introducing
...
Select
Marit Weisenberg
It had always been a fact of life that we were
biologically differentbetterand that it had
to be kept secret.
Julia Jaynes has the perfect life. The perfect family.
The perfect destiny. But theres something rotten beneath
the surfacedangerous secrets, superhuman abilities,
and an elite society of people determined to remain
anonymous to humanity. Caught between the prejudices
of her manipulative father and the allure of an outsiders
life, Julia must decide how she will define herself
and whom she will betray.
www.charlesbridgeteen.com
BOLOGNA SHOW DAILY
24
BOLOGNA SHOW DAILY
such as Panamericana Editorial and smaller independent interested in sharing stories with fans through a broad
companies such as Cataplum, GatoMalo, Salmn, Rey spectrum of media. This type of 360-degree storytelling is
Naranjo, and Tragaluzare are paving the way for new exactly how readers, particularly the children and teens
subject matter, authors, and illustrators. who comprise our target audience, prefer to experience
After a 15-year career in childrens publishing at Editorial their beloved stories. This phenomenon is just as strong
Norma, Osorio founded her own company, Babel Libros, in Finland as it is in the rest of the world: young Finnish
in 2001, a three-pronged venture into book publishing, readers devour their favorite series through subscription
book distribution, and bookselling. Since then she has been services that range from book services to games to VOD
actively engaged in numerous initiatives around childrens services.
books in Colombia. Many of the publishing trends in the bigger publishing
Last February, Babel Libros was awarded the Bolo- markets correspond with what is happening in Finland.
gnaRagazzi New Horizons Award at the Bologna Book Subscription services seem to have the same dilemma here
Fair for La mujer de la guarda by Chilean authors Sara Ber- as they do in other markets: they are very successful with
trand and Alejandra Acosta, becoming the second Colom- children and YA readers but they arent as popular with
bian publisher to receive such a distinction in a few short adults. Likewise, childrens publishing here is strong, as is
years, after Rey Naranjo Editores for La chica de polvo licensed childrens publishing.
by Jong Jumi in 2014. The trend of major brands shifting to content production
Andrs Delgado Darnalt, a Bogota-based writer (e.g., Hasbro) continues. As a multimedia production studio,
Kaikens publishing and animation units work in tandem
Finland: 360-Degree Storytelling in developing and creating story properties that we see as
franchisable. We also handle licensing, which gives us a
the Far North two-way door that allows us to add consumer products to
As cofounder of Kaiken Entertainmenta global enter- the franchises around our stories.
tainment company based in Helsinki, Los Angeles, and Kaikens tagline is, Creating stories. Building worlds.
Vancouver specializing in storytelling through TV, film, Its not a trend necessarily but rather my strong belief that
digital-products licensing, and publishingIm really in Finland and throughout the globe, audiences are keen
on stories that branch out and beyond and that encompass
all forms of media
26
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Our goal has always been to offer original content repre- tions around the world and with anyonein houses large
sentative of local cultures, Al Qasimi says. Initially, we or smallworking to create a more inclusive book land-
were happy to produce books with girls in head scarves scape.
there were none of those when we startedbut have since I believe were at a pivotal period in publishing history
expanded into a very diverse range of products, from in which its possible to tap into rising public concern to
counting books to comic books to young adult books. create transformational change in the industry. Whos
In 2016, the company struck rights deals with Quarto with me?
and Bloomsbury in the U.K. and recently announced a new Alice Curry, founder and publisher of Lantana Publishing
deal with Gallimard in France. Kalimat and the foreign
publishers will trade rights and publish each others titles. United States: Social Justice Books
Its amazing for me to think that the first time I came to
Bologna, it was just mewith no boothwalking around
Are Not a Trend, but a Mission
on my own, Al Qasimi remarks. Now we have a staff of For the past two years, childrens publishing headlines
18 and a wonderful booth. Whats more, in this age, our have been dominated by stories about diversity. Since the
books are all the more important and relevant to readers November election, that talk has intensified, as publishers
who want to understand cultures different from their own and booksellers take special care to reaffirm their own
and people who may be different from themselves. We are valuesfor diversity, but also for activism, organization,
as motivated as we have ever been. and a commitment to community. It is impossible to ignore
Ed Nawotka, Publishers Weekly news stories about bullying, vulgarity, and racial and ethnic
slurs and threatsthe very things we warn our children
United Kingdom: Inspired by Snow against. Today, more than ever, we need childrens books
that provide models for activism and that tell stories that
on a Summer Day in Cape Town give us hope that change is possible.
On a sweltering day in 2012, I visited a school in South Children have an instinctive sense of fairness and justice,
Africa. It was a relatively affluent middle-class school in but they may also not be aware of how recent many of
Cape Town with a mixed student population. In the our gains on those frontssuch as in womens, civil, and
library, the childrens books on display featured white fam- LGBTQ rightstruly are. Having grown up in a more
ilies, a lot of snow, and New York City skylines. In a card- inclusive society (even if there is always room for
board box in one corner of the room were a handful of improvement) than previous generations, they may take
books about black-African children. When I asked the certain things for granted. Fortunately, books can rein-
librarian why these books were in a box, she told me that force the importance of social justice and tell stories
they werent popular enough to take up shelf space. A few about the important contributions of those who have
of the white children will read them, she confided, but the come before us.
black children wont touch them. Why? I asked. Because, At Peachtree, weve been interested in the topic of social
she saidand here it should be noted that she was a black justice for years, as a result of our collective perspective and
African herselfwhite people have a better life. of our location in Atlanta, itself an incubator for civil- and
This conversation comes to mind whenever the publica- human-rights activism. For many years weve focused on
tion of diversity statistics in publishing causes a new wave telling some of the stories of this activism, and our commit-
of consternation. It seems obvious to me that those young ment remains strong. One example is the forthcoming picture
black-African students attending the school in Cape book biography Dangerous Jane by Suzanne Slade and Alice
Townand finding no mirror therewill start questioning Ratterree (fall 2017). It tells the story of Nobel Prizewinner
the role the education system and social institutions are Jane Addamss efforts to help immigrants and bring about
positioning them to play in society. If black lives and black world peace by organizing women around the world.
experiences are represented only through secondary char- Today, many of us need inspiration and examples of
acters or stereotyped into roles the majority culture marks resilience. As with many adults, children may feel power-
out for them, why should children of color expect a life less in the face of injustice and cruelty. Cynthia Levinsons
that isnt similarly marginalized, valued less than the lives middle grade books Weve Got a Job and Watch Out for
of those in the majority culture, or relegated to a meta- Flying Kids remind us that individuals, even children,
phorical box in the corner of the library? can and do make a difference.
I set up Lantana Publishing in 2014 on a small budget Childrens publishers are (and have been) out there pro-
and with just two staff but with a big ambition: to publish ducing impactful works of fiction and nonfiction on
visually stunning contemporary picture books in which all social-justice themes. For us, its not a trend. Its a mission.
children can see their lives reflected. For us, diversity isnt As long as there are readers, well continue helping writers
a tick-box exercise dependent on sales trends or hashtags and artists deliver their messages of community, inclusion,
on Twitter feedsits the basis for each and every publish- empathy, and peace.
ing decision we make. Diversity is a message that Im ener- Margaret M. Quinlin, president and publisher,
gized to see resonate strongly with like-minded organiza- Peachtree Publishers
30
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