2/5/17

AG Rahyuda

FACULTY OF ECONOMICS AND BUSINESS

UNIVERSITAS UDAYANA
Lecturer
Agoes G. Rahyuda, Ph.D.

Agoes Ganesha Rahyuda

S.E. from Udayana University, Indonesia
M.T. from Bandung Institute of Technology, Indonesia
Ph.D. from University of Kent, UK

Email: agoesgrahyuda@unud.ac.id

INTRODUCTION
International Business Week 1

AG Rahyuda AG Rahyuda

Module Module
International Business Assessment Criteria
Code: MMI 527 COURSEWORK (60%):
Credit: 2 CPs
n Participation: 10%
Day and Time:
n Individual assignments: 25%
Location:
n Group assignments: 25%
EXAMINATION (40%):
Core Texts n Mid-term examination: 20%
Cavusgil, S. T., Knight, G. and Riesenberger, J. R. (2012). International n Final term examination: 20%
Business: The New Realities. New Jersey, USA: Pearson Education, Inc.
Wild, J. J. and Wild, K. L. (2014) International Business: The Challenges of Core Rules
Globalization. Essex, England: Pearson Education Limited. 1. Read the core text before class is a must
2. Attendance at every lecture is strongly advised
3. Late tolerance is 10 minutes (applied for both)
Learning and Teaching Modes
4. Phone or gadget must be silent (or better switched off)
12 Lectures (100 minutes) and 2 Practical Review (100 minutes)
5. Irrelevance discussion will detract from your grade

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AG Rahyuda

Students Syllabus of International Business

Class Coordinator ENVIRONMENT
Name:
Email: 1. International Business An Overview
2. International Trade Theory and Policy
Contact number:
3. National and Cultural Environment
STRATEGY
4. {Practical Review Group Presentation}
Duties 5. Regional Economic Integration 7. The Strategy and
6. Financial Market and Global Monetary System Organizational Structure
1. Helps the lecturer runs the class smoothly
8. Business Opportunity Analysis
2. Acts as a mediator between the lecturer and the class 9. Entry Strategy
members
OPERATIONS
3. Ensures the attendance sheet is signed by both
10. Global Production, Outsourcing, and Logistics
11. Global Marketing and R&D
Groups 12. Global Human Resource Management
10 groups 13. Accounting and Finance
14. {Case Study}

AG Rahyuda

Topic 1: International Business An Overview 1. What is GLOBALIZATION?

1.What is GLOBALIZATION?
2.What are the main drivers?
1. International business involves us all
3.What demographics change has happened so far?
2. Technology makes it possible (e-commerce)
4.What is the debate on the topic of globalization? 3. Global talent makes it happen
5.How does globalization impact business managers?
MNCs
Entrepreneurs and SMEs

The contents of this lecture are taken from:

Cavusgil, S. T., Knight, G. and Riesenberger, J. R. (2012). International Business:
The New Realities. New Jersey, USA: Pearson Education, Inc.

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1. What is GLOBALIZATION? 1. What is GLOBALIZATION?

Trend toward greater economic, cultural,

GLOBALIZATION political, and technological interdependence GLOBALIZATION
among national institutions and economies

World Trade Organization (WTO)

Globalization of Markets previously GATT
Institutions that help to
manage, regulate, and police International Monetary Fund (IMF) and World Bank
the global marketplace, and to
promote the establishment of United Nations (UN)
Globalization of Production multinational treaties to
govern the global business
system

GLOBAL INSTITUTIONS GLOBAL INSTITUTIONS

2. What are the Main Drivers? 3. What Demographics Change has happened?

DRIVERS CHANGES

World Output and World Trade Picture

Falling barriers to trade and investment

Technological innovation

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3. What Demographics Change has happened? 3. What Demographics Change has happened?

CHANGES CHANGES

Foreign Direct Investment Picture

Rise of Non home-country

The Nature of the Multinational MNEs
Enterprise Rise of Mini-Multinationals
Multinational Enterprise (MNE/MNC)
Any business that has productive
activities in two or more countries

3. What Demographics Change has happened? 3. What Demographics Change has happened?

CHANGES CHANGES

World Output and World Trade Picture

Foreign Direct Investment Picture

The Nature of the Multinational

Enterprise

World Order World Order

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4. What are the Debates about? 4. What are the Debates about?

DEBATES DEBATES

Globalization, Jobs, and Income

Destroying manufacturing jobs in wealthy advanced economies Globalization, Labor Policies,

Depressing wages in developed nations
and the Environment
Encouraging firms from advanced nations to move manufacturing
facilities to less developed countries that lack adequate
regulations to protect labor and the environment from abuse by
the unscrupulous

4. What are the Debates about? 4. What are the Debates about?

DEBATES DEBATES

Enlarging the gap between the rich

Globalization and and poor nations of the world
National Sovereignty
Shifting economic power away from national governments and Globalization and
toward supranational organizations such as WTO, EU, or UN
the Worlds Poor

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4. What are the Debates about? 5. How does it impact business managers?

INTERNATIONAL
DEBATES
BUSINESS

Countries are different

Globalization, Jobs, and Income
Complexity of managing a
Globalization, Labor Policies, business
and the Environment
The international trading and
Globalization and investment system and rules
National Sovereignty
International transactions
Globalization and
the Worlds Poor

AG Rahyuda AG Rahyuda

Topic 1: International Business An Overview Next Week Assignments

1.What is GLOBALIZATION?
To all students:
2.What are the main drivers? Please check this link:
3.What demographics change has happened so far? https://www.youtube.com/watch?v=S5c1susCPAE
(example of Bad/Good Presentation)
4.What is the debate on the topic of globalization?
5.How does globalization impact business managers?

The contents of this lecture are taken from:

Cavusgil, S. T., Knight, G. and Riesenberger, J. R. (2012). International Business:
The New Realities. New Jersey, USA: Pearson Education, Inc.

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AG Rahyuda

Next Week Assignments Syllabus of International Business

Group Presentation ENVIRONMENT
Select a controversial globalization topic that interests you,
and visit the Websites of two organizations that have 1. International Business An Overview
opposing views on this topic. For the topic youve chosen, 2. International Trade Theory and Policy
3. National and Cultural Environment
report on 4. Regional Economic Integration
STRATEGY
n (1) the specific argument(s) of each side, 5. Financial Market and Global Monetary System 6. The Strategy and
n (2) the evidence each side uses to support its position(s), and Organizational Structure
n (3) the policy agenda, if any, each side promotes. 7. {Critical Review}
Which argument(s) do you agree with most? Have your 8. Business Opportunity Analysis
views on this topic changed as a result of your research? If 9. Entry Strategy
OPERATIONS
yes, explain how. Which types of firms/industries do you
think this topic affects most? Explain. Write a short summary 10. Global Production, Outsourcing, and Logistics
11. Global Marketing and R&D
of your findings and include key websites you found helpful.
12. Global Human Resource Management
20 mins presentation + 10 mins discussion 13. Accounting and Finance
14. {Case Study}