DECLARATION

I am Shiv Prince Shubham Student of M.B.A. VI semester at GBIT, Meerut. Affiliated

to U.P. Technical University, Lucknow hereby declare that this Research project

report title COMPARATIVE STUDY OF CUSTOMER SATISFACTION BETWEEN

AIRTEL & VODAFONE MOBILE USERS IN DELHI, is submitted to Mr. Praveen

Malik, H.O.D. of MBA Dept., GBIT , Meerut Affiliated U.P.T.U, Lucknow, is

result of original data collection and my own effort with Industrial staff co-operation.

Shiv Prince Shubham

Roll No. 1337770095

MBA IV Sem

Acknowledgement

I would like to express my sincere gratitude towards Mr. Praveen Malik,

H.O.D. of MBA Dept., GBIT , Meerut for providing me the opportunity to work

and learn through this end-term project.

 I am extremely grateful to my esteemed project guide,

Mr. Praveen Malik, H.O.D. of MBA Dept., GBIT , Meerut for giving me an

opportunity to work with him and his indispensable help and guidance throughout this

project and for inspiring me to strive to achieve the best in difficult situations.

While doing the project I visited many companies in Delhi region and met many

senior personnel. I would like to extend my special thanks to all of them for sparing

their time to patiently answer the questions and giving their views.

Shiv Prince Shubham

Preface

This project had been undertaken COMPARATIVE STUDY OF

for
CUSTOMER SATISFACTION BETWEEN AIRTEL & VODAFONE
MOBILE USERS IN DELHI.

In order to gather the most appropriate and accurate data survey was conducted in
various location and markets in Delhi. The data was assimilated with the help of a
questionnaire aimed and designed to extract the most correct and conclusive
information.

The consumers were requested to fill the questionnaire and were also asked various
other relevant questions revealing detailed information apart from that in the
questionnaire.
The survey was conducted successfully and its findings have been studied, analyzed
and have led to a conclusion, included in the report, which could prove to be fruitful for
the project.

Table of Contents

Introduction about Telecom Industry 6

Company Profile Of AIRTEL 16

Company Profile Of VODAFONE 57

Objective of the study 74

Research Methodology 76
Scope
Sample size
 Data Sources
Finding and Analysis 79
Conclusion 92
Recommendations 94
Bibliography 96
Questionnaire 98
Customers Database 101