Professional Documents
Culture Documents
Consulting of users
Delivery tracking
After-sales service
In certain cases, electronic commerce makes it
possible to highly customize products, in particular
when the electronic commerce site is linked with
the production system of the enterprise (e.g.
business cards, customized items such as T-shirts,
cups, caps, etc.)
Finally, insofar as electronic services and products
are concerned (MP3 files, software programs, e-
books, etc.), electronic commerce makes it possible
to receive the purchase in a very short time, if not
immediately.
RELEVANCE OF
E-COMMERECE
Relevance of E-commerce in 21st century:
E-commerce have shown enormous growth in the
last few years. Sources say that the retail e-
commerce sales around world will reach 12.8% in
the year 2019 from 7.4% in 2015 (source 1). Get
your store online, expand your boundaries and do
not limit your customer reach, if not you will be left
behind in the market share.
E-commerce is popular because of its vast
advantages. It is very convenient for everyone to
shop anytime, anywhere and in any device instead
of visiting the shops in person. Researching the
products online is much simpler and more efficient
than in stores with features like product
comparisons which are offered by most e-
commerce portals.
Running an e-commerce business requires far less
capital investments compared to owning physical
shops. No need to invest on recruiting sales staff,
rentals for high end retail stores and unwanted
overheads. The only responsibility on you have in
an online shop is to promote your website and
deliver quality products on-time to the customers.
1. E-Commerce Influences Purchase Decisions
When customers are deciding on a purchase, they
start by looking online.
Your website is your showroom, where customers
can research your product and see all the reasons
it is right for them.
2. E-Commerce Taps into Social Media
It's a social world out there, with customers turning
to social media such as Facebook and Twitter to
research potential purchases.
3. E-Commerce Is Convenient
Whether they're just getting through the door after
a 10-hour work day, or getting the shopping done
at the crack of dawn before the kids get up,
customers appreciate the convenience of online
shopping.
WHAT IS ALIBABA?
Alibaba's e-commerce platforms cater to both
Chinese and global consumers, though the majority
of its transactions are generated domestically. At
its heart is Taobao, a Chinese consumer-to-
consumer website much like eBay. Tmall offers
merchants official storefronts to consumers in
China. Alibaba and AliExpress connect businesses
in China with buyers around the world.
Amazon.com Inc
eBay Inc
Alibaba is closer to eBay in its set-up, bringing
buyers and sellers together on a platform and even
providing a payment system like eBays PayPal,
called AliPay. According to eBays 10-K, it
is primarily a transaction-based business that
generates revenue from the transactions and
payments that we successfully enable.
Tencent
JD.com
JD.com is Chinas largest direct online sales
company in terms of transaction volume, with
a market share in China of 54.3% in the second
quarter of 2014, according to iResearch. JD.com is
similar to Amazon.com Inc in its business model it
involves in direct sales, holds inventory,
manages logistics and shipping the way a typical
ecommerce company works. The company is listed
in the U.S.
ARCHITECTURAL
FRAMEWORK OF
THE COMPANY
Architectural framework of Alibaba: