Professional Documents
Culture Documents
AnnotatedBibliography
Bosch,B.&Moy,P.(2013).TheoriesofPublicOpinion.H
andbookofCommunicationScience,
vol.1.Retrievedfromh ttp://digitalcommons.unl.edu/sociologyfacpub/244
Thispaperwasveryusefulinbreakingdownsomeofthetheoriesofpublicopinionand
mediainfluence.Thepaperdescribesabreakbetweencontemporaryand20thcentury
theoriesonpublicopinion.20thcenturytheoriesincludehypodermicneedleandsilver
bullettheories.Contemporarytheoriesinvolveagendasetting,priming,andmultiple
differentformsofframing.Whodetermineswhatisnews?isagoodthingtothinkabout
whenitcomestomedia.Thereisadifferencebetweenmicroandmacrolevelsof
analysisandseparatingmassvs.interpersonalinfluence.
Duggan,M.,&Smith,A.(2016)T
hePoliticalEnvironmentonSocialMedia.R
etrievedfrom
http://www.pewinternet.org/2016/10/25/thepoliticalenvironmentonsocialmedia/
ThisarticleisaboutaPewResearchCenterstudyonsocialmediausers.Itwillbeagreat
resourcesforstatisticsabouthowsocialmediausersfeelaboutcertainthingspolitically
onsocialmedia.Someofthemajorfindingswerethatmostsocialmediausersareworn
outbytheamountofpoliticalcontentandfindinteractionswithpeoplewithopposing
viewsstressfulandfrustrating.Also,abouthalfofthesocialmediauserspolledfeelthe
politicalconversationstheyseeonsocialmediaareangrier,lessrespectful,andlesscivil
thanthoseinotherareasoflife.Italsoincludesinformationaboutthenumberofpeople
whohaveblockedorunfriendedsomeonefortheirviewsandchangedsomethingintheir
settingstoseefewerposts.
Happer,C.,Philo,G.(2013).TheRoleoftheMediaintheConstructionofPublicBeliefand
SocialChange.J ournalofSocialandPoliticalPsychology,1.Retrievedfrom
http://jspp.psychopen.eu/article/view/96/37
Thisarticlewasextremelystudyheavy,Therearesomereallygreatexamplesofstudies
wherethepublicisaffectedbythemedia(withexperimentlikeconditions).Again,itwas
expressedthattheworldisfullofanunlimitedamountofinformationbutthatthemedia
helpstoorganizeitandmakesenseofit.Themediagetstodictatewhatisaccessed.
Therearemultiplewaysofexplainingcontroversialeventsandtheirhistoriesandthere
arekeyassumptionsaboutsocialrelationships.Therewasaverygoodexampleabout
exposurechangingthewaythatatopic,disability,isreported.Itwasstatedthatmedia
coverage,processesoflogic,andclaimsofknowledgeaboutspecificcasesresultedinthe
developmentofbeliefs.Additionally,priorexposuremakesonelesslikelytochangetheir
viewswiththeadditionofnewinformation.
Ignant,C.(2016,Oct.21)H
owDoesSocialMediaShapeOurPoliticalViews?.Retrievedfrom
https://ww2.kqed.org/learning/2016/10/21/howdoessocialmediashapeourpoliticalvie
ws/
Thisarticle/videoishelpfulinexplainingthepowerofsocialmediainaffectingones
personalworldviewsandhowtotakeastandagainstit.Iteducatesonthedistortionof
ideas,thepartisanslants,theamplificationofextremevoices.Thevideoandarticletalk
aboutsomeofthethingsonecandotopreventfallingpreytothemediabytakingan
activeroleinonesintakeofnews.Theysuggesteddoingthingslikereadingsomething
onedisagreeswitheveryonceinawhile,findpeoplewhoareexpertsintheirfieldand
followthemclosely,gopasttheheadlinesandlookforsourcesofinformation,and
factcheckbeforeoneretweetsorsharesinformationtoavoidbecomingpartofthe
problem.
Kelley,S.(1962).ElectionsandtheMassMedia.L
awandtheContemporaryProblems,27.
Retrievedfromhttp://scholarship.law.duke.edu/lcp/vol27/iss2/11/
Thisarticleisolder,prettyoutdatedforasourceaboutmassmedia,butitincludessome
reallygreatpointsabouthowmediainfluencespeoplewithafocusonelections.Itwent
throughthekindofrolethemediaplaysinelections,whatitdoesbothforandto
politicians,andhowithasimpactedthequalityofcampaigndiscussion.Electionsarenot
justdecisions,they'reawayofmakingdecisionsanditiseasiertoenforceopinionsthan
toalterthem.Thearticlestatedthatgroupnorms,groupexpectations,andpersonswhose
opinionsarevaluedaremoreinfluentialthanthemedia.Withmediasourcesthatexpose
uptopeerpressureandjudgement,thisisnowarealityandsomethingthatmakesthe
mediathatmuchmoreaffecting.
Lule,J.(2017).HowDidWeGetHere?TheEvolutionofMedia.U
nderstandingMediaand
Culture:AnIntroductiontoMassCommunication,1.Retrievedfrom
http://catalog.flatworldknowledge.com/bookhub/reader/3833?e=lulemedia_1.0ch01_s02
#lulemedia_1.0ch01_s02
ThisarticlegoesthroughtheevolutionofthemediainAmericaandmatchesitupwith
specificdecades,centuries,andAmericanidentity.ItgoesthroughthestartofAmerica
withthenewspaperandhowitconnectedcoloniststobackhome,butthenbecamea
sourceofunificationforthecolonistsinhelpingtocreateanAmericanIdentity.Itthen
wentthroughthedevelopmentoffilmandradio,broadcasttelevision,andcable
television.Italsotalkedaboutthesimultaneoustechnologicaltransitionsthathelpto
shapemediaindustries.Finally,ittalkedaboutmedia'smainpurposesentertainment,
informationandeducation,publicforum,andmonitoringgovernment,business,and
otherinstitutionsandhowcertainmediumsarebettersuitedforspecificpurposes.
RoleofMassMediainMoldingPublicOpinion.Retrievedfrom
https://www.academia.edu/8800132/ROLE_OF_MASS_MEDIA_IN_MOLDING_PUBL
IC_OPINION
Thisisanarticleoftheoverviewoftheinfluenceofthemediawasasemifocusonthe
developingcountryofNigeria.Thearticlelistssixmainfunctionsofthemediain
society.Itgoesoversettingtheorytheviewthatmediahasthepowertodeterminewhat
wearethinkingabout(setstheagenda).Italsogoesthroughsomemainpositiveand
negativeimpactsofthemediaitswatchdogfunctionanditsbiasedandmotivated
nature.Sincethearticleisnotverywellwrittenandthereislittlelistedabouttheauthor,
itsmainpurposewillbetoexpandthetermmediatomasscommunicationandassistin
findingresources.
Sanders,S.(2016).D
idSocialMediaRuinElection2016?Retrievedfrom
http://www.npr.org/2016/11/08/500686320/didsocialmediaruinelection2016
Thisarticlegoesovertwodistinctwaysthatsocialmediahaschangedthewaywetalkto
eachotheraboutpolitics.Itgivesexamplesofhowpeopleseemtorevelinpoliticalstrife
andhowtheconversationsonsocialmediatellmoreaboutflawswithintheAmerican
peoplethanflawsinthesocialmediaplatforms.Thisinformationcouldbequotedwhen
talkingabouttheissueswiththemediainpresentdayespeciallyitseffectswithinthe
2016election.
Stray,J.(2016).H
owmuchinfluencedoesthemediareallyhaveoverelections?Diggingintothe
data.R
etrievedfrom
http://www.niemanlab.org/2016/01/howmuchinfluencedoesthemediareallyhaveove
relectionsdiggingintothedata/
Thisarticlewasreallyhelpfulininvestigatingtheconnectionsbetweenthemediaand
electionresults.Therewerereallygreatgraphicsillustratingthecorrelationbetween
numberoftimesacandidate'sfullnameappearsintop25newssourcesandstandingin
nationalpolls.Thisrelationshipgoesbothways,andevenhastodowithoutside
influences.Thepollscouldbedrivingthemediajustasmuchasthemediaisdrivingthe
polls.It'simportanttothinkaboutjournalistsrespondingthethepeople'shabitsas
democraticratherthancorrupt.Journalismisnowlesseventsandmorecontextand
analysisthisseparatedjournalistsfromsocialmediaaccounts.Thepressisapolitical
playersimplybecauseattentionisvaluablewhenrunningforanelection,butthere'snot
muchthatcanbedoneaboutthat.
UnderstandingMediaandCulture:AnIntroductiontoMassCommunication.(2016).University
ofMinnesotaOpenTextbooks.Retrievedfromh ttp://open.lib.umn.edu/mediaandculture/
Thissectionofthetextisaboutbehavioralsciencetohelpfigureouttheeffectofmass
mediaandcommunicationsonsociety.Thenowlargelydiscrediteddirecteffectsmodel
ofmediastudiesassumesthatmediaaudiencespassivelyacceptmediamessagesand
exhibitpredictablereactionsinresponsetothosemessages.Crediblemediatheories
generallydonotgiveasmuchpowertothemedia,suchastheagendasettingtheory,or
giveamoreactiveroletothemediaconsumer,suchastheusesandgratificationstheory.
Othertheoriesfocusonspecificaspectsofmediainfluence,suchasthespiralofsilence
theorysfocusonthepowerofthemajorityopinionorthesymbolicinteractionismtheory
explorationofsharedculturalsymbolism.Medialogicandcultivationanalysistheories
dealwithhowmediaconsumersperceptionsofrealitycanbeinfluencedbymedia
messages.