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THE KEY AGENDA

Technology has fundamentally changed how and where consumers access content,
fragmenting audiences and revenue streams. Digital Media companies have to learn
how to defragment customer relationships.

After letting the genie out of the bottle by initially offering digital content for free,
Digital Media companies are searching for new ways to monetize products and services.

Digital Media companies are developing multiple paid content strategies that focus on
value for the consumer.

Sponsored Content/Content Marketing are emerging as a monetization strategy amid


increasing pressure to unbundle and price content to maximize incremental
consumption and minimize the cannibalization of existing revenue streams.

Technology and infrastructure need to keep pace with evolving digital landscape and
monetization strategies to succeed in an environment of ever-evolving consumer
demand.
MARKET DEMANDS?
THE WEBSITE
DEFINE THE CONTENT
KNOWLDEGE GRAPH
SYNDICATE
RD
3 PARTY APP
THE WEB-FICATION
THE INDEXIFICATION
GRAB THE ANALYTICS
Sr. No Headers Counts
1 Pageviews today 4,442

2 Pageviews yesterday 7,739

3 Pageviews last month 213,549

4 Pageviews all time history 1,827,921

5 Average New Visitors/Day (Sessions) 3,186 / Day

6 Average Returning Visitors/Day (Sessions) 694/ Day


THE AGE MATTERS
SO DOES THE GENDER
KNOW THE REACH
KNOW THE SEGMENT
OPTIMIZE THE UX/UI
ADAPT NEW FORMATS
REPUBLISH
REPUBLISH MORE
FETCH CITATIONS
MEDIA
QUOTES
MORE MEDIA QUOTES
DEPICT AUTHORITY
CROSS SYNDICATE
CROSS SYNDICATE MORE
ACKNOWLEDGEMENT
CREATE SUPPORT ECOSYSTEM FOR OTHERS
COMPLY OR DIE
FOLLOW THE SIGNALS

U.S. 57.1 % READERSHIP


INDIA 25.5% READERSHIP
GET VERIFIED
AMRITA JASH ROSE McREID FEDERICA FANULI

BUILD A SMART TEAM


SMALL, BUT TACTICAL
DEPLOY ANALYTICS AND MONITOR
EACH CONTENT AUTHOR / PARTNER
SR. NO HEADERS
1 Author/Partners Search Presence (Prior Publishing & After Publishing)
- Focus Number of Links at first 3 pages only
-Calculate the Domain Authority of the Links
-Calculate the Page Authority of the Links
- Frequency
2 Author/Partners Social Account Presence (Prior Publishing & After Publishing)
-Number and Type of Engagements Likes, Re-tweet, Share, Comment
- Frequency
3 Author/Partners Positive or Negative Mentions (Prior Publishing & After
Publishing)
4 Author/Partners Org Affiliation Institutions, Universities, Companies, etc.
5 Author/Partners Domain Affiliations Industry, Sector, Politics, Sexual
Orientation
6 Author/Partners Partner Affiliations who are cross-publishing or syndicating
HOW TO ATTRACT TALENT
SYNDICATE AT RIGHT PLACE

INDEX WITH RIGHT KIND OF LIBRARIES

PROTECT AUTHORS RIGHTS

HELP THE AUTHORS TO BUILD THEIR


OWN BRAND

DEPLOY THE PROCESS, FOLLOW IT TO THE


LETTER

HAVE ALL KIND OF LEGALITIES


COMPLETED AND DOCUMENTED MAKE
IT AVAILABLE ON-DEMAND.

AT LAST, BUT NOT THE LEAST KEEP YOUR


WORDS AND SUPPORT WITH YOUR
ACTIONS.
CURATE PARTNERS

DUBAI/WASHINGTON DC TEL AVIV WASHINGTON DC


DEVELOP THE CLIENTEL
SELL YOUR AD INVENTORY

(non-RTB way)
SELL THE EXPERIENCE
WHATS THE FUTURE

Deep Mobile Penetration


WHATS THE FUTURE
Battle Against Fake News has been intensified! Narratives will be Controlled
WHATS THE FUTURE
WHAT YOU SHOULD DO?

DEVELOP
MULTI- PENETRATE
MAKE SOME
PLATFORM THE
MONEY
DIGITAL NETWORK
PROPERTY
DONT BE PASSIONATE

BE CURIOUS
(Because, The Logic is only driven by Curiosity)

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