A

Marketing & Communications

Professional who:
Is a Strategic-Thinker
Nicole Benson
Dedicated Whitehorse, YT
Hard-Working 780 714 7061
Flexible nicole.c.benson@gmail.com
Educated & Experienced


Professional

Objective



To apply the knowledge Ive gained of strategic marketing and communications, leadership,
organization, and project management through practical experience and formal education in a
positive, dynamic, and challenging environment; while contributing my skills and abilities as a self-
motivated, dedicated, team player to enhance the operations of an exciting organization.


Knowledge,

Skills & Abilities

Superb written and verbal communication Enthusiastic team player

Strong management of resources (time, Confident and professional under high stress
financial, human, physical and information situations
resources) Experience with HTML, website design, and
Strong knowledge of Microsoft Office Suite social media
Excellent customer service, client focused Continuous motivated self learner
Can-do attitude


Academic

Background



Mount Royal University Certificate of Project Management
Calgary, AB (online) October 2016 - Present

Camosun College Bachelor of Business Administration
Victoria, BC Marketing & Communications Management
September 2012 - May 2014

Diploma in Business Administration
Marketing internship designation
September 2010 April 2012

Certificate of Business Administration
September 2008 April 2010

Work

Experience
Keyano College Marketing Coordinator
Fort McMurray, AB Clients: Keyano Theatre & Arts Centre, Syncrude Sport & Wellness
November 2014 October 2016 Centre, Keyano Huskies
Collaborate and advise on strategic marketing plans for the
College
Develop, implement and evaluate marketing strategies for events
and organization brand
Create original content and maintain Keyano Theatre website and
social media sites (Facebook, Instagram, Twitter)
Work collaboratively with other College departments to meet

sponsor deliverables, assist with College campaigns, engage the
community in research and feedback collection
Coordinate all marketing and advertising materials specific to
each event and target market
Write all internal and external communications including news
releases, monthly newsletter and patron messages
Research and contribute regular content to the Your McMurray
Magazine including articles, stories and a bimonthly column
Work with local media to increase public relations


Regional Recreation Catering and Conference Coordinator
Corporation of Wood Buffalo Manage administration and logistics of events
Fort McMurray, AB Develop new business opportunities
August 2014 November 2014 Liaise with clients to arrange all details to the clients satisfaction
while collaboratively working with the rest of the hospitality team


Direct Volunteer Services Contract Marketing & Communications Coordinator
Society Market research and environmental analysis for specific senior
Victoria, BC citizen issues
January 2014 - June 2014 Develop marketing plan to recruit new volunteer drivers and
develop and design all print materials
Negotiate media buys with local radio station while adhering
to strict budget constraints
Implement measurement and evaluation strategy


HtO Sun Surf Swimwear Store Manager/Marketing Manager/Buyer
Victoria, BC Develop content and maintain social media campaigns (Facebook,
February 2008 - May 2013 Twitter, Instagram)
Develop and implement marketing strategies, create and adhere
to marketing budgets (up to $35,000) for the store and per
department, approve radio ads and graphic design
Event coordination: scout locations, coordinate talent and brands,
execute event media and marketing
Motivate, supervise and lead of a team of up to 10 employees


Interests and

Involvement

Co-chair of Keyano College United Way Committee Oct 2015 Dec 2015
Volunteer Marketing Assistant - Saanich Volunteer Services Society Oct 2013 Feb 2014
New York City Marathon Nov 2014
Event Coordinator - Our Place Society Family Christmas Party Oct 2013 Dec 2013
Ride to Conquer Cancer, Thetis Lake Swim for MS, CIBC Run for the Cure
Hiking, Biking, Camping, Surfing, Triathlons, Muay Thai Kickboxing, Cycling, Running



What others say

About Nicole

"Nicole has excellent leadership and critical thinking skills which she demonstrated in her courses at
Camosun College. Her can-do attitude and professionalism would be a valuable addition to any
organization she joins."
Anne Borrowman, Faculty, Camosun College School of Business


Nicole is quick to grasp complex initiatives, she is flexible, creative, fun to work with, and has excellent
team leadership skills
Lynn Thornton, Executive Director, VIDEA


"As an employer, once in a while you find an employee that you can't imagine how you functioned with
out them. Nicole is one of these people. She was with my business for over 5 years and I can honestly say
that with out her I may not still be in business."
Mick Sheinberg, Owner, HtO Sun Surf Swimwear

References


Available upon request