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Institutional Equities

Recommendation

BUY

CMP as of 30th
December 2016 (Rs)

92

Target Price (Rs)

158

Potential Return

72%

Stock Details
Sector

Chemicals

Bloomberg Code

DN IN

Reuters Code

DPNT BO

52 week high/low

134/56

No of shares (O/S) mn

116.3

Market Cap (Rs mn)

10,699

Daily Average Volume


(BSE+NSE) - 1 year

189,290

Sensex/Nifty

26,626/8,186

Shareholding Pattern (%)


Sep-16

Jun-16

Mar-16

52.0

52.0

51.8

MFs

6.4

6.4

5.6

FPIs

2.9

2.8

0.0

Promoters

FIs/Banks
Others

0.6

0.6

0.0

38.3

38.3

42.7

Source: BSE

Price Chart
200
150
100
50
Dec-15

Mar-16
Stock

Deepak Nitrite Ltd

Earnings to sail in a new orbit after phenol expansion!

30th December 2016

Initiating Coverage

Jun-16
Sensex

Sep-16
Ni y

Source: ACE Equity


Rebased to a scale of 100

Analyst:
Jinesh Joshi, CFA
E: instresearch@acm.co.in
D : (022) 2858 3739
B : (022) 2858 3333

Dec-16

Entry into the phenol market, expected turnaround in the performance


products (PP) division, and inherent scalability potential of pharma and
personal care intermediates (a high margin business) is likely to make Deepak
Nitrite Ltd (DNL) a potential earnings compounder. We expect the phenol venture
to be the biggest earnings contributor. Our calculations reveal (see exhibit 7) that
at 80% utilization levels, the phenol project can add Rs 15.8 bn to the topline
and Rs 565 mn to the bottomline of DNL. Turnaround in the PP division, which
has been into losses since the past seven quarters would further boost earnings
and return ratios. EBITDA breakeven is expected to be achieved by Q4FY17 while
the PBT is expected to turn into black by Q3 or Q4 of FY18. As seen in exhibit
20, on a steady state basis, the PP division has the potential to generate RoCE of
18.8% (at peak utilization levels). Even on a conservative basis, the PP division can
generate RoCE of ~10.6%. Launch of pharma and personal care intermediates is
expected to be another earnings kicker. Revenue from pharma and personal care
intermediates (part of the fine and specialty chemical segment) was Rs 300 mn in
FY16 and management exuded confidence to reach Rs 3,000-3,500 mn (revenue
multiplier of 10-12x) in 3-4 years. Being a high margin (average 20.4% EBIT margin
over last 3 years) business, this would not only boost growth, but also uplift DNLs
earnings profile.
We believe that on account of the above mentioned factors, sales and profits are
expected to grow at a CAGR of 32.1% and 36.4% respectively over FY16-19E. We
believe DNL is a classic earnings expansion story with a blend of turnaround
possibility and RoC improvement. Hence, despite being a commodity play, which
seldom has any competitive advantage, we assign a P/E multiple of 13x. We
initiate coverage with a BUY rating and TP of Rs 158 (72% upside) on a diluted EPS
of Rs 12.2 for FY19E.
Import substitution to drive phenol sales: As seen in exhibit 3, there is a huge
demand supply gap (production is significantly lower than consumption) in the
phenol and acetone market, which is met by imports (see exhibit 4). To
exploit domestic production deficiency, DNL decided to set up a plant with a
capacity of 200,000 metric tons per annum (MTPA) for phenol and 120,000 MTPA for
acetone. Once the new plant becomes operational, DNL will become a virtual
monopoly (largest player) since imports would get substituted. Better inventory
management (transit time on import is saved) and logistics savings owing to buying
from a domestic supplier vis-a-vis an importer would induce customers to buy from
DNL.
Turnaround in the PP division to boost RoC profile: The PP division majorly
consists of two products viz; optical brightening agent (OBA) and Di-amino
Stilbene Di-sulphuric acid (DASDA). Although OBA has generated strong sales with
increasing volumes over the last 2 years, it is yet to breakeven. The losses are
attributable to lower utilization and long customer validation cycles. We expect a
turnaround soon since DNL is adding new customers, scaling the existing ones, and
focusing on export markets. This is expected to boost RoC profile as OBA can easily
generate a steady state EBITDA margin of 12-13%.
Fine and specialty chemical (FSC) would aid topline growth: FSC segment includes
niche products that require high value addition. The products are tailored to suit
customer requirements. This is a low volume, high margin business. Although
the pharma intermediates business is expected to be a revenue multiplier, even
the core FSC business ex-pharma is expected to grow at a healthy pace since the
de-bottlenecking exercise is being undertaken and some additional capex is being
incurred to boost sales.

Deepak Nitrite Ltd - Initiating Coverage ACMIIL IE

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Initiating Coverage
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Spread management would be the key in the basic chemicals (BC) business:
This is a high volume, low margin business and is significantly influenced by crude
volatility (30-35% of the segment is crude linked). Hence, spread management is
critical to ensure margins remain intact when crude prices fluctuate. In the last two
years, although revenue growth has been muted due to decline in crude prices,
margin has expanded indicating superior spread management skills. Going ahead,
maintaining/improving spreads will be the key to deliver margin growth.
Exhibit: 1
Key Financials
Particulars (Rs mn)
Sales
EBITDA
EBITDA Margin
PAT

FY13

FY14

FY15

FY16

FY17E

FY18E

FY19E

10,194

12,696

13,272

13,357

12,785

13,463

30,773

722

1,140

1,397

1,683

1,595

1,777

4,400

7.1%

9.0%

10.5%

12.6%

12.5%

13.2%

14.3%

378

383

534

651

1,209

741

1,655

3.7%

3.0%

4.0%

4.9%

9.5%

5.5%

5.4%

EPS(Rs)

3.6

3.7

5.1

6.1

10.4

5.4

12.2

DPS(Rs)

0.8

1.0

1.0

1.2

1.3

1.4

1.5

D/E(x)

1.2

1.7

1.6

1.0

1.4

1.5

1.5

PAT Margin

7.3

11.7

13.4

11.2

8.2

15.6

7.0

RoE

P/E(x)

13.5%

12.5%

15.4%

13.7%

20.8%

8.9%

16.9%

RoCE

8.6%

10.3%

11.6%

13.3%

8.3%

6.1%

14.3%

Data Source: ACMIIL Institutional Research, Company

Deepak Nitrite Ltd- Initiating Coverage ACMIIL IE

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Investment thesis
Entry into the phenol market would drive growth via import substitution:
Phenol and acetone are organic compounds derived from benzene and propylene
(crude derivatives). Both compounds are quite versatile in nature and are used as
intermediates for diverse applications. Phenol is primarily used in
manufacturing various commercial products and finds application in laminates,
paints, automotive lining, rubber adhesives, pesticides, moldings among others.
Acetone finds application in healthcare, paints, thinners, inks, acrylic sheets etc. The
market for phenol and acetone is expected to grow at a CAGR of 5.9% and 9.6%
over CY15-CY20E respectively on strong demand emanating from end user
industries.
Exhibit: 2
Market size of phenol in India

Market size of acetone In India

Market size of acetone In India

Market size of phenol in India

30
25

22

21

27

25

23

28

15
Rs bn

Rs bn

20
15

19

20

17
12

15

13

14

CY16E

CY17E

10

10

0
CY15

CY16E

CY17E

CY18E

CY19E

CY15

CY20E

CY18E

CY19E

CY20E

Data Source: ICIS, International conference Indian petroleum, EY

Over FY08-FY15 the consumption (in volume terms) of phenol and acetone in
India has grown at a CAGR of 4.6% and 4.2% respectively. However, during the same
period, production of phenol and acetone declined at a CAGR of 7.9% and 8.2%
respectively. Thus, a large part of the domestic demand was met through imports.
Despite consumption being steady, a secular declining production trend indicated
issues with domestic manufacturers.
Exhibit: 3
Phenol & acetone production trend in India

300

000' MT

250
200
150
100

176
112

165
113

202

172
124

126

212
142

232

130

258

145

240
150

100
80
000' MT

Phenol & acetone consumption trend in India

60

76

75
47

80

72
47

66
51

44

60
43

40

37

46

42
29

26

FY14

FY15

20

50
0

0
FY08

FY09

FY10

FY11

Phenol

FY12
Acetone

FY13

FY14

FY15

FY08

FY09

FY10

FY11

Phenol

FY12

FY13

Acetone

Data Source: GoI (Chemicals and petrochemicals statistics 2015). FY16 data is not published as yet. MT = Metric tons

As seen in exhibit 3, there is a huge demand supply gap (production is


significantly lower than consumption) in the phenol and acetone market. In order to
exploit this untapped potential, DNL decided to set up a plant domestically with a
capacity of 200,000 MTPA for phenol and 120,000 MTPA for acetone. Once the new
plant becomes operational, DNL will become a virtual monopoly (largest player)
as imports will get substituted. While there will be no pricing differential or quality
advantage by buying locally rather than importing, customers will save on
logistics cost by buying from DNL. Their inventory management will also be better
and working capital cycle shall improve as transit time on imports will be saved.
Deepak Nitrite Ltd - Initiating Coverage ACMIIL IE

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Exhibit: 4
Phenol & acetone import trend in India

Import proportion trend of phenol & acetone

250

214

000' MT

200
150
100
50
0

147
93

103
65

68

123

80

78

103

173

101

96

117

200
127

100%

85%
81%
74% 83%
83%
71%
65%
62% 69%
60%
58%
74%
60%
60%
61%
56%
59%
40%
80%

20%
0%

FY08

FY09

FY10

FY11

Phenol

FY12

FY13

FY14

FY15

FY08

FY09

FY10

Acetone

FY11

Phenol

FY12

FY13

FY14

FY15

Acetone

Data source: GoI (Chemicals and petrochemicals statistics 2015). FY16 data is not yet published. MT = Metric tons

In the past 3-4 years, 70-80% of Indias phenol and acetone requirement
was met by imports. This was precisely the period when production fell and
consumption increased (see exhibit 3) leading to a jump in imports. Korea, Taiwan,
and Thailand are the leading countries which benefited out of the rising phenol and
acetone demand from India.
Exhibit: 5
Top 5 import destinations
Ranking*

Phenol

Import Qty (MT)

Acetone

Import Qty (MT)

Korea

45,373 Taiwan

70,607

Thailand

33,136 Korea

26,885
10,241

Taiwan

20,177 Singapore

Singapore

19,166 Belgium

7,202

South Africa

18,778 Saudi Arabia

6,588

Data source: GoI (Ministry of chemicals & petrochemicals)


* Based on the latest data available as of FY15. MT = Metric tons

We believe DNL is favorably placed to capture the demand arising from import
substitution since competitive risks are low. Hindustan Organics Ltd (capacity of
11,500 and 7,100 MTPA odd for phenol and acetone respectively) and SI Group
(capacity of 39,500 and 24,000 MTPA odd for phenol and acetone respectively) are
the only two players that manufacture phenol and acetone domestically. In terms
of scale, they are no match to DNL.
Even if a new player decides to enter the market sensing the opportunity, DNL
will have a first mover advantage as it is already seeding clients and building
relationships. Getting environmental clearance is also cumbersome, which gives
DNL sufficient lead time to tackle late entrants.
Earnings to explode after Dahej expansion: To capitalize on the deficiency in
domestic market, DNL is planning to set up a new plant to manufacture phenol and
co-product acetone at Dahej. Total capital outlay is expected to be around Rs 12 bn.
As of 2QFY17, Rs 2 bn has been invested in the project and additional Rs 4 bn will
be invested by the end of FY17. Following is a detailed snapshot of the project:-

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Exhibit: 6
Project Details
Date of commissioning

4QFY18

First full year of operations

FY19

Total phenol capacity (tons)

200,000

Total acetone capacity (tons)

120,000

Total capital outlay (Rs mn)

12,000

D/E mix

60-40

Debt (Rs mn)

7,200

Equity (Rs mn)

4,800

Data source: Company

The debt component is tied up with Axis bank having a moratorium period of 4.5
years and an interest rate of 10.75%. Approximately Rs 300-400 mn of debt has
already been drawn till date. In order to fund the equity contribution, DNL concluded
a QIP (raised Rs 833 mn) in FY16 and sold an idle land parcel in Pune for Rs 793 mn.
About Rs 1,200 mn is expected to be raised via internal accruals over a period of 3
years leaving a gap of ~ Rs 1,974 mn. Board approval for QIP to fund the shortfall is
already taken and DNL may raise the money at an opportune time.
To analyze the financial implications of the phenol venture we hypothesize three
scenarios viz; bull, base and bear. In each scenario, we change our assumption to get
a better understanding of growth and profitability from undertaking the venture. A
brief financial snapshot is presented below:-

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Exhibit: 7
Income Statement (Rs mn) Bear case Base case Bull case
Particulars
Capacity utilization
Phenol volume (tons)
Acetone volume (tons)

FY19E

FY19E

FY19E Comments

70%

80%

140,000

160,000

180,000

84,000

96,000

108,000

Since demand already exists, the plant is expected to achieve utilization of 60-70%
90% in the first year of operations. Seed marketing has already begun and DNL is in talks
with prospective clients.

69,881

We use average phenol price of US$ 1,043 per ton prevailing over the last 1 year
(US benchmark) and exchange rate of Rs 67 to arrive at the cost of phenol for
73,375 the base case scenario. For bull & bear cases we increase/decrease the one year
average price by 5%. However, we do not make any changes in our exchange rate
assumption.

45,892

48,307

We use average acetone price of US$ 721 per ton prevailing over the last 1 year
(US benchmark) and exchange rate of Rs 67 to arrive at the cost of acetone for
50,722 the base case scenario. For bull & bear cases we increase/decrease the one year
average price by 5%. However, we do not make any changes in our exchange rate
assumption.

Phenol sales

9,294

11,181

13,208

Acteone sales

3,855

4,637

5,478

13,149

15,818

The project has a fixed asset turn of 2-2.5x. Thus, sales of Rs 24-30 bn could be
18,686 easily realized on the investment. However, as crude prices increase/decrease,
product realizations will follow course and the math can change.

Price of Phenol (Rs per ton)

Price of Acetone (Rs per


ton)

Total sales

66,387

Indicative EBITDA margin

13.0%

14.0%

Margins are dependent on crude prices. If crude prices hover between US$
50-100, margins could range between 12-18%. However, important metric to
track here is crack. It is the difference between price of phenol & acetone (final
output) and benzene & propylene (raw materials). Tracking crack is important
15.0%
because each product has its own demand & supply dynamics. Hence, every time
realizations may not move in tandem with crude. Current crack is about US$
600-660 per ton. Higher the crack better the margins irrespective of the movement
in crude prices.

Absolute EBITDA

1,709

2,215

2,803

504

504

Absolute EBIT

1,205

1,711

2,299

EBIT margin

9.2%

10.8%

12.3%

774

774

77

93

PBT

354

844

Tax

117

279

467 We assume tax rate of 33%

PAT

237

565

948

PAT margin

1.8%

3.6%

5.1%

Project RoE

4.9%

11.8%

19.8% Equity base of Rs 4,800 mn

Project RoCE

8.8%

12.3%

16.1%

Depreciation

504 We apply 5 year average depreciation rate of 4.2% on Rs 12,000 mn

Interest:1) On term loan


2) On working capital

774 10.75% on Rs 7,200 mn


Working capital cycle for the project is expected to be 45 days. Based on the
109 number of days we deduce the working capital requirement and assume 50% of it
will be funded via debt at a rate of 9.5%.
1415

Fixed asset of Rs 12,000 mn plus working capital needs based on cycle projection
of 45 days.

Data source: ACMIIL Institutional research, Bloomberg, Company

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As seen in exhibit 7, PAT for the base case scenario from the phenol venture could
be in the region of Rs 565 mn in FY19. DNLs FY16 PAT from the core business was Rs
651.5 mn. Thus, even if we assume FY16s PAT remains stagnant on a conservative
basis, profit could easily double by FY19. A bull case scenario could result in PAT of
Rs 948 mn, indicating that the profitability is expected to explode once the Dahej
project comes on stream by FY19.
Exhibit: 8
Acetone price movement

2000

2000

1500

1500

1000

1000

Jan-12
Apr-12
Jul-12
Oct-12
Jan-13
Apr-13
Jul-13
Oct-13
Jan-14
Apr-14
Jul-14
Oct-14
Jan-15
Apr-15
Jul-15
Oct-15
Jan-16
Apr-16
Jul-16
Oct-16

500

500
0
Jan-12
Apr-12
Jul-12
Oct-12
Jan-13
Apr-13
Jul-13
Oct-13
Jan-14
Apr-14
Jul-14
Oct-14
Jan-15
Apr-15
Jul-15
Oct-15
Jan-16
Apr-16
Jul-16
Oct-16

US$ per MT

US$ per MT

Phenol price movement

Data source: Bloomberg


Note: For phenol we use the US benchmark. Since acetone is a co-product and not actively traded, we use the Chinese benchmark

Prices of phenol and acetone corrected towards the end of CY14, post which they
have maintained a similar trajectory. We have used the past one year average
price for our financial projections to capture the prevailing situation in the market
accurately. By FY19, prices could be significantly different transpiring into a different
profitability number.
Gross margin for the phenol project to be better than the core business: Phenol
and co-product acetone is derived from cumene, which is derived from benzene and
propylene.
Exhibit: 9
Raw material value chain
Input

Units Output

Units Comments

Benzene

0.87 Cumene

1.31 0.87 unit of benzene and 0.47 unit of propylene gives 1.31 units of cumene

Propylene

0.47

Input

Units Output

Cumene

1.31 Phenol
Acetone

Units
1 1.31 units of cumene gives 1 unit of phenol and 0.61 unit of acetone
0.61

Data source:Company

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A detailed gross margin analysis for the phenol venture is presented below:Exhibit: 10
Gross profit analysis for
Bear case
the phenol project

Base case

Bull case

Particulars

FY19E

FY19E

FY19E

Comments

Cumene requirement (tons)

183,400

209,600

235,800

Based on input-output ratio of 1.31:1 for cumene: phenol

Benzene requirement (tons)

121,800

139,200

156,600

Based on input-output ratio of 0.87:1.31 for benzene:


cumene

Propylene requirement (tons)

65,800

75,200

84,600

Based on input-output ratio of 0.47:1.31 for propylene:


cumene

45,094

We use average benzene price of US$ 641 per ton


prevailing over the last 1 year (US benchmark) and exchange
rate of Rs 67 to arrive at the cost of benzene for the base
case scenario. For bull & bear cases we increase/decrease
the one year average price by 5%. However, we do not make
any changes in our exchange rate assumption.
We use average propylene price of US$ 752 per ton
prevailing over the last 1 year (US benchmark) and exchange
rate of Rs 67 to arrive at the cost of propylene for the base
case scenario. For bull & bear cases we increase/decrease
the one year average price by 5%. However, we do not make
any changes in our exchange rate assumption.

Price of benzene (Rs per ton)

40,800

42,947

Price of propylene (Rs per ton)

47,865

50,384

52,903

Total cost of benzene (Rs mn)

4,969

5,978

7,062

Total cost of propylene (Rs


mn)

3,150

3,789

4,476

Total raw material cost (Rs


mn)

8,119

9,767

11,537

Total cost of benzene and propylene

Net sales (Rs mn)

13,149

15,818

18,686

See Exhibit 7

Gross profit (Rs mn)

5,030

6,051

7,148

Gross margin

38.3%

38.3%

38.3%

We have assumed that the price of phenol and acetone


(output) and benzene and propylene (input) will increase/
decrease by 5% in bull and bear scenarios respectively. In
effect, we have assumed that the crack spread is constant.
Hence, margins are stagnant.

Data source: ACMIIL Institutional research, Bloomberg, Company

Indicative gross margin from the phenol venture is ~38%. Over the past 5 years,
DNLs average gross margin stood at 34.4%. Thus, entry into the phenol market is
expected to be margin accretive for DNL. Please note that our gross margin assumptions
for the phenol project are based on average US benchmark prices. Duties and taxes
generally tend to influence local market prices of these products leading to a potentially
different scenario.

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Exhibit: 11
Benzene price movement

Propylene price movement

2000
US$ per MT

2000

1000
0

1000
500
0

Jan-12
Apr-12
Jul-12
Oct-12
Jan-13
Apr-13
Jul-13
Oct-13
Jan-14
Apr-14
Jul-14
Oct-14
Jan-15
Apr-15
Jul-15
Oct-15
Jan-16
Apr-16
Jul-16
Oct-16

500

1500

Jan-12
Apr-12
Jul-12
Oct-12
Jan-13
Apr-13
Jul-13
Oct-13
Jan-14
Apr-14
Jul-14
Oct-14
Jan-15
Apr-15
Jul-15
Oct-15
Jan-16
Apr-16
Jul-16
Oct-16

US$ per MT

1500

Data source: Bloomberg. Note: For both benzene and propylene we use US benchmark

Fine specialty chemical business set to grow at robust pace: The fine specialty
chemical (FSC) segment includes niche products requiring high value addition. These
products are tailored to suit customer requirements. This is a low volume, high
margin business. Key products include specialty agrochemicals, xylidines, oximes,
and cumidines. These products are used as intermediates in the color, pigment, fuel
additive, agrochemicals, personal care, and healthcare sectors. This segment is less
affected by crude volatility, but is vulnerable to forex fluctuations as majority of the
sales come from exports.
Revenue from the FSC segment declined 9.7% YoY to Rs 3,262.0 mn in FY15 since
some products witnessed temporary slowdown due to disruption across geographies.
However, margin expanded by 160 bps to 19.0% during the year. The performance in
FY16 was noteworthy with sales increasing 20.6% YoY to Rs 3,933.7 mn led by volume
growth of 24% and improvement in product mix. The EBIT margin from the division
increased to 24.7% in FY16 due to a shift towards high margin products. During FY16,
DNL expanded its FSC portfolio by launching pharma and personal care intermediates.
Sales from the pharma and personal care intermediates stood at Rs 300 mn in FY16
(nil in FY15) and the management expects the same to increase to Rs 3,000-3,500
mn in 3-4 years. Since pharma intermediates are highly specialized in nature, strong
R&D expertise and personalized customer engagement is needed to understand their
requirements. Over the years, DNL has strengthened its R&D capability (new products
launched in the last few years have contributed significantly towards sales) and is
engaging with customers to deepen relationships. Moreover, quite a few products in
the pharma intermediates are witnessing capacity expansion which is an indication
the management is pretty much on track as far as expanding the share of pharma &
personal care intermediates is concerned.
Excluding the pharma intermediates, which contributed 7.6% to the FSCs topline in
FY16, the core FSC business is also on the growth track since additional capex is being
incurred. Despite healthy management guidance, we expect sales of the FSC segment
to increase at a CAGR of 9.4% over FY16-19E as we would prefer to adopt a wait and
watch approach and monitor performance from the pharma intermediates over the
next 2-3 quarters.
Exhibit: 12
FSC division sales trend

FSC division EBIT margin & RoCE trend

6,000

5,151

Rs Mn.

5,000
4,000

3,614

3,262

3,934

4,128

4,479

40%
32%

30%
20%

3,000

17%

29%
19%

33%
25%

10%

2,000

0%

1,000
FY14

FY15

FY16

FY17E

FY18E

FY19E

FY14

FY15
EBIT margin
RoCE

FY16

Data source: Company, ACMIIL Institutional research

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Performance products division is a chink in the armor: The performance products


(PP) division majorly consists of two products viz; optical brightening agent (OBA)
and Di-amino Stilbene Di-sulphuric acid (DASDA). OBA is a brightener commonly
having application in industries like paper (65%), detergent (20%) and textiles (15%).
DNL is the only fully integrated manufacturer of OBA having vertical integration from
toluene to para nitro toluene (PNT) and further into DASDA and OBA.
Having complete backward integration makes DNL immune to the price vagaries
of intermediate raw materials like PNT and DASDA. It gives DNL an edge vis--vis
competition as it can customize the raw material at each stage to suit customer
requirements (liquid, solid or powdered state). DNL has 60-65% market share for
OBA in the domestic market and has more than 100-105 clients.
DNL ventured into the OBA business towards the end of FY14. OBA business
generated revenue of Rs 1.2 bn in FY15 and Rs 1.7 bn in FY16 with increasing
volumes, but is yet to breakeven. The losses are attributable to lower utilization and
long customer validation cycles. The current utilization is in the range of 35-40%.
Despite being in business for 2-3 years, utilization has been low since the
product requirement is custom specific and thus there is a long waiting period to
establish a supply agreement. However, the management exuded confidence that
OBA should generate sales in excess of Rs 2.25 bn in FY17 since they have been adding
customers (made in-roads in Southeast Asia). Further, we expect a gradual scale up
(initially the customer tenders order to the tune of 10-15% of his requirement) once
the client develops confidence in terms of performance and product quality. EBITDA
breakeven is expected to be achieved by Q4FY17 while the PBT is expected to turn
into black by Q3 or Q4 of FY18. At peak utilization, OBA has the potential to generate
sales of Rs 5.5-5.6 bn with a 12-13% EBITDA margin
Exhibit: 13
OBA sales trend

DASDA sales trend

3,000

Rs mn

1,827

2,039

1,500

Rs mn

1,700

2,000
1,500

2,000

2,436

2,500

1,200

1,000

1,462
1,037

1,000

783

680

609

FY18E

FY19E

500

500
0
FY15

FY16

FY17E

FY18E

FY19E

0
FY15

FY16

FY17E

Data Source: Company, ACMIIL Institutional research

DASDA is an intermediate used for manufacturing OBA. Since DNL has in house
capabilities to manufacture DASDA, it is not dependent on external suppliers to
procure the same. Entire requirement of DASDA to manufacture OBA is met
internally while the balance output is sold in the open market to other OBA
manufacturers. DASDA sales stood at Rs 1.4 bn and Rs 1.0 bn in FY15 and FY16
respectively. DNL plans DASDA output based on internal needs and external
demand. At peak utilization, DASDA has potential to generate sales of Rs 1.3-1.4 bn
with a steady state EBITDA margin of 8-9%.
We expect sales of the PP division to grow at a CAGR of 3.6% over FY16-19E.
Although the management is confident about a turnaround in OBA division by
2HFY18, we choose to be conservative owing to lengthy customer validation
cycle. Customers are highly receptive about the quality standards, which can result in
delayed off-take.

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Exhibit 14
PP division sales trend

PP division EBIT margin & RoCE trend

Rs Mn

4,000
2,662

3,000
2,000

2,737

2,610

2,719

3,046

0%

FY14

FY15

FY16
-3% -2%

1,759

-7%

-10%

1,000

-20%

0
FY14

FY15

FY16

FY17E

FY18E

-15%
EBIT margin

FY19E

RoCE

Data Source: Company, ACMIIL Institutional research

Crude volatility to dampen the basic chemicals business: The basic chemicals (BC)
business includes products like nitro toluenes, fuel additives and sodium nitrite/
nitrate. These chemicals find application in color, rubber chemicals, explosives, dyes,
pigments, food colors, pharma, petrol and diesel blending. This is a high volume,
low margin business and is significantly influenced by crude volatility (30-35% of the
segment is crude linked).
DNL is a market leader in sodium nitrite (contributed 16% to the topline in FY16),
sodium nitrate and nitro toluenes in India. Over the last 4-5 years volumes of sodium
nitrite have grown from 90 tons per day (tpd) to about 170 tpd. DNL has launched a
special grade sodium nitrite for the export market in FY16 and the response has been
good. Thus, volume growth is expected to be healthy.
Fuel additive is another key product in the segment. These additives help
refineries maximize fuel efficiency and reduce carbon emission which increases the
overall quality of the fuel. Over the past few years, fuel additive was a key growth
driver for DNL. However, the growth has been constrained in the last 2-3 years due
to volatility in crude prices and availability of good quality Iranian crude. This has
resulted in excess capacity in plants. DNL has three plants for fuel additives and the
capacity in one of the plant is now diverted into manufacturing another product.
DNL is looking to tap export markets for fuel additives and it has received orders
from US and Canada. Thus, the management has shifted focus on exports and new
products to utilize idle capacity, which is expected bear fruits by the end of FY17.
Topline from the BC segment was flat in FY15 but declined in FY16 and 1HFY17 due
to decline in crude oil prices. Despite a decline in topline, margin has expanded as
DNL was able to maintain spreads. We expect sales to grow at a CAGR of 0.6% over
FY16-19E.
Exhibit: 15
BC division sales trend
8,000

7,396

BC division EBIT margin & RoCE trend

7,496
6,746

6,136

6,351

6,859

20%
4,000

2,000

28%

12%

10%
FY14

FY15

FY16

FY17E

FY18E

38%

37%

30%

6,000

Rs Mn

40%

FY19E

0%

FY14

10%

12%

FY15
EBIT margin RoCE

FY16

Data source: Company, ACMIIL Institutional research

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Company overview
Established in 1970, Deepak Nitrite Ltd (DNL) is a diversified chemical company with
expertise in numerous chemical processes such as nitration, hydration, alkylation,
oxidation and chlorination. The business is divided into three segments namely basic
chemicals (BC), fine and specialty chemicals (FSC) and performance products (PP).
DNL has five plants in Gujarat, Maharashtra and Telangana. Sodium nitrite (16%
of FY16 sales), 2 ethyl hexyl nitrate (17%) and OBA (13%) are key products of the
company.
Exhibit:16
Details on manufacturing facilities

Business segmentation

Region

Particulars

Particulars

Key products

Nandesari, Gujarat

Bulk commodity manufacturing, on site


nitration & specialty agrochemicals

Basic Chemicals

Sodium nitrite, sodium nitrate, nitro


toluenes and fuel additives

Dahej, Gujarat

OBA production

Taloja, Maharashtra

Hydrogenation

Roha, Maharashtra

Nitration and specialty agrochemicals

Hyderabad, Telangana

DASDA production

Data Source: Company

Fine & specilaty chemicals

Xylidines, oximes, cumidines, agro


intermediates, pharma & personal care
intermediates

Performance products

OBA and DASDA

Data Source: Company

The products manufactured by DNL cater to several industries like colorants,


petrochemicals, rubber, paper, textile, and detergents. DNLs products are exported
to over 30 countries across six continents. Europe (48% of export sales), USA (23%)
and (China 8%) are the biggest markets for DNL. BASF, Lubrizol, Reliance Industries,
Bayer Cropscience, Eastman chemicals, BPCL, IOC, and Monsanto are the DNLs key
customers with a marquee relationship.
Exhibit: 17
Application wise sales breakdown
100%
80%
60%

6%
1%
13%
26%

4%
2%
20%
23%

4%
1%
23%
21%

0%

2%
1%
21%

2%
1%
17%

100%

17%

22%

60%

80%

40%

40%
20%

Geographical sales breakdown

54%

51%

FY12

FY13
Color
Agro

51%

59%

FY14
FY15
Fuel
Pharma
Others

58%

FY16

58%

56%

56%
42%

44%

62%

61%

61%
44%

39%

38%

39%

20%
0%

FY11

FY12

FY13
Domes c

FY14

FY15

FY16

Exports

Data source: Company

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A list of important milestones in the history of DNL is presented below:-


Exhibit: 18
Key milestones of DNL
2007- Acquisi on of
DASDA division from
Vasant Chemicals
2010 - Entry into fuel
addi ves business

1984-Acquisi on of
Sahayadri dyestuffs

1970-80

1981-90

1970Incorporated as
private company
1972- Sodium
nitrate plant
commissioned at
Nandesari

1991-2000

2001-2010

1992- Commissioned
nitro aroma c plant at
nandesari
1995- Commissioned
hydrogena on plant at
Taloja
2000- Acquired Aryan
pes cides

2010-Present

2013- Brownfield
expansion at
Nandesari for
inorganic salts
2014- Dahej facility
for OBA fully
commissioned
2014- Bonus &
stock split

Source:Company

DNL is undertaking a greenfield expansion plan at Dahej to manufacture phenol and


acetone. Once the project comes on stream by FY19 (first full year of operations)
DNL would become a virtual monopoly player in India. The business composition is
expected to witness a paradigm shift with entry into the phenol market.
Exhibit: 19
Segmental sales breakdown

100%
80%
60%

14%
28%

20%

20%

20%

25%

29%

32%

20%
33%

10%

40%
20%
0%

51%

58%
FY14

56%

FY15
BC

51%

48%

FY16

FY17E

FSC

47%

17%
22%

PP

FY18E

FY19E

Phenol

Data source: Company, ACMIIL Institutional research

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Key risks

Execution risk in the phenol project: DNL has received environmental clearance
for the Dahej project and work at the site has already begun. Thus, execution risk
arising from bureaucratic delays is minimal. However, DNL will have to raise Rs~2 bn as
equity contribution towards the project in the next 3-5 quarters. While a QIP
approval has already been taken and DNL is in talks with prospective investors, if
negotiations take longer than expected execution delays could arise.
Delay in turnaround of PP division: The PP division has been into losses since the
past seven quarters. The management expects a breakeven at the EBITDA level in
Q4FY17 with a complete turnaround (PBT positive) by 2HFY18. However, since OBA
has long customer validation cycle, if the turnaround takes longer than expected
profitability would remain muted.
Volatility in raw material prices: Caustic soda, 2 ethyl hexanol, toluene, nitric acid,
benzene, cumene and ammonia are key raw materials for DNL. Prices of most raw
materials have declined over the past one year due to decline in crude prices.
However, DNL was able to maintain spreads, which uplifted the margin profile.
Inability to maintain spreads in case of excessive raw material volatility can hurt
margins.

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Outlook and valuation


The core business of DNL (except FSC) is commoditized in nature with no
competitive advantage. Raw materials are crude linked and thus increasing
efficiency and maintaining spreads is an important margin lever. We believe there
are three key triggers 1) turnaround in the PP division, 2) entry into phenol market
and 3) scalability potential of the FSC division that can uplift the EBITDA margin and
RoC profile for DNL.
Trigger 1) The PP division has been in losses over the past seven quarters. However,
a turnaround is expected by 2HFY18. This can materially boost RoCE since out of the
total capital employed of Rs 10,258.4 mn as of FY16, roughly Rs 3,708.4 mn (36%
of total) is employed in the PP division. Thus, ~1/3rd of the capital employed is not
generating any returns at this juncture, thereby depressing overall return ratios. We
believe the core business (excluding phenol) RoCE has potential to rise meaningfully
once the PP division turns back into the green.
As seen in exhibit 20, on a steady state basis, the PP division has potential to
generate RoCE of ~18.8% (at peak utilization levels). Even on a conservative basis,
the PP division can generate RoCE of ~10.6%.
Exhibit: 20
PP division steady state RoCE potential
Particulars

At peak utilization On a conservative basis Comments

Sales potential of OBA (Rs mn)

5,500-5,600

3,850 We assume a 30% discount on lower band of the peak


utilization figure

Sales potential of DASDA (Rs mn)

1,300-1,400

910 We assume a 30% discount on lower band of the peak


utilization figure

Steady state EBITDA margin for OBA


Steady state EBITDA margin for DASDA
Steady state EBIT margin for OBA

12-13%

10% We assume a 200 bps cut in steady state margin

8-9%

6% We assume a 200 bps cut in steady state margin

11%

9% We further assume 100 bps cut to account for


depreciation

Steady state EBIT margin for DASDA

7%

5% We further assume 100 bps cut to account for


depreciation

Steady state EBIT for OBA (Rs mn)

605

347

Steady state EBIT for DASDA (Rs mn)


Total EBIT (Rs mn)

91

46

696

392

Capital employed of PP division as of


FY16 (Rs mn)

3,708

3,708 Majority of the capex is done. Thus, any major increase


in capital employed is not foreseen

RoCE

18.8%

10.6%

Data Source: Company, ACMIIL Institutional research

Even if we assume that ~27% of the PP EBIT of Rs 392 mn (calculated on a


conservative basis) is wiped out due to intersegment adjustments (see exhibit 21)
based on last 3 years historical trend, incremental EBIT addition of Rs 286 mn (Rs
392 mn*0.73) can come in at the overall company level. This can potentially boost
the RoCE by 250-300 bps.

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Exhibit: 21
EBIT adjustment factor analysis
Particulars (Rs mn)

FY14

FY15

FY16 Comments

Total segment EBIT

1,282

1,361

1,681 Arrived after adding segmental EBIT of all 3 divisions

Reported company wide EBIT

844

1,037

1,289 As reported in income statement

Inter-segment EBIT adjustment

439

324

392

34.2%

23.8%

23.3%

EBIT adjustment factor


Data source: Company, ACMIIL Institutional research

Trigger 2) As seen in exhibit 7, the phenol project has the potential to generate sales
of Rs 15.8 bn and profit of Rs 565 mn in FY19E (base case scenario). If our base
case scenario materializes, DNL is all set to compound revenue and profit by 32.1%
and 36.4% respectively over FY16-FY19E. Considering the volatility in crude prices
and lengthy customer validation cycle we have been extremely conservative in our
growth estimates (3.8% sales CAGR over FY16-19E) for the core business. Despite
our conservative stance, sales and profits are set to double by FY19E. Entry into the
phenol market would not only take DNL into a different growth orbit but also expand
the margin and return ratios.
The phenol project has the potential to generate RoE and RoCE of 11.8% and 12.3%
respectively (base case scenario). However, at peak utilization, the phenol project
can generate EBITDA of Rs 3,500-4,000 mn translating into RoCE of 21.5% to 25.1%
at the lower and higher bands respectively.
Exhibit: 22
RoCE potential of phenol project
Particulars (Rs mn)
EBITDA
Fixed asset
Working capital
Capital employed
Depreciation

At peak utilization Comments


3,500-4,000 As per management
12,000 Project cost
1,950 Deduced based on working capital
cycle projection of 45 days
13,950
504 See exhibit 7

EBIT at lower end

2,996

EBIT at higher end

3,496

RoCE at lower band

21.5%

RoCE at higher band

25.1%

Data source: Company, ACMIIL Institutional research

Trigger 3) The FSC segment offers huge scalable opportunity with an entry into
pharma and personal care intermediates. Revenue from pharma and personal care
intermediates was Rs 300 mn in FY16 and the management has guided for a target
of Rs 3,000-3,500 mn in 3-4 years time. Even on a conservative basis, if we assume
that 50% of the guidance is achieved in three years and sales from the non-pharma
and personal care segment remains stagnant, FSC division could report a topline in
excess of Rs 5.3 bn. As this is a high margin business, it could significantly boost the
bottomline of DNL.
Considering these factors we assign DNL a P/E multiple of 13x. We value DNL on
FY19E basis to capture the upside from phenol venture accurately. We factor in
dilution that would emanate from raising further equity while calculating the EPS for
FY19E. We believe this is critical as not accounting for dilution would inflate EPS and
return ratios from the phenol venture presenting an inaccurate picture. For analytical
purposes, we have assumed that the QIP would happen at Rs 100. This can result in
17% dilution.
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Exhibit: 23
Dilution analysis
Total equity required (Rs mn)

4,800

QIP done (11.75 mn shares @ 70.90) (Rs mn)

833.1

Land sale at Pune (Rs mn)

792.6

Internal accruals over 3 years (Rs mn)

1,200.0

Balance (To be raised via QIP)(Rs mn)

1,974.3

Additional shares to be issued if dilution happens at Rs 100 (mn)

19.7

Existing shares (mn)

116.3

Extent of dilution

17.0%

No of shares post dilution (mn)

136.0

Data source: Company, ACMIIL Institutional research

Based on the expanded equity base of 136 mn shares our FY19E diluted EPS stands
at Rs 12.2. Applying this to our target multiple gives a target price of Rs 158 (upside
of 72% from current levels and CAGR of 27% over the time period). We initiate with
a BUY.

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Deepak Nitrite Ltd

Financials (Standalone)
Income Statement
Particulars (Rs mn)
Net Sales
YoY Growth
EBITDA

FY13

FY14

FY15

FY16

FY17E

FY18E

FY19E

10,194

12,696

13,272

13,357

12,785

13,463

30,773

29.1%

24.5%

4.5%

0.6%

-4.3%

5.3%

128.6%

722

1,140

1,397

1,683

1,595

1,777

4,400

7.1%

9.0%

10.5%

12.6%

12.5%

13.2%

14.3%

Depreciation

189

296

360

395

428

485

954

EBIT

532

844

1,037

1,289

1,167

1,292

3,447

Interest

114

280

380

391

249

269

1,169

Other income

107

18

21

15

49

13

37

708

EBITDA Margin

Exceptional items
PBT

526

582

677

913

968

1,037

2,314

Tax

148

198

143

262

466

295

660

28.1%

34.1%

21.1%

28.7%

27.8%

28.5%

28.5%

Tax Rate
PAT

378

383

534

651

1,209

741

1,655

3.7%

3.0%

4.0%

4.9%

9.5%

5.5%

5.4%

3.6

3.7

5.1

6.1

10.4

5.4

12.2

FY13

FY14

FY15

FY16

FY17E

FY18E

FY19E

105

105

209

233

233

272

272

Reserves & Surplus

2,701

2,971

3,259

4,526

5,585

8,070

9,521

Net worth

2,806

3,075

3,468

4,759

5,817

8,342

9,793

Long term debt

2,393

2,713

2,386

1,589

4,309

8,389

8,389

Short term debt

707

1,907

2,310

2,349

2,699

2,849

4,799

Total Debt

3,101

4,620

4,696

3,938

7,008

11,238

13,189

Current liabilities & Provisions

2,689

2,457

2,529

3,247

3,319

3,354

7,420

291

414

543

642

719

721

1,610

Total Liabilities

8,887

10,566

11,236

12,587

16,864

23,656

32,012

Net Block

4,430

5,324

5,867

6,074

10,046

15,961

15,931

PAT Margin
EPS (Rs)

Data Source: ACMIIL Institutional Research, Company

Balance Sheet
Particulars (Rs mn)
Share capital

Others

Non- current investments

13

31

172

654

1,562

1,562

1,562

Cash

95

64

27

39

19

574

2,197

Inventories

1,044

1,300

1,050

1,209

1,261

1,328

2,867

Debtors

2,423

2,922

3,110

2,963

2,872

3,061

6,998

Other current assets


Short term loans & advances

28

13

76

32

26

27

62

634

660

520

535

511

539

1,231

675

119

119

119

4,223

4,959

4,784

5,453

4,808

5,647

13,473

Current investments
Current assets
Others
Total Assets

221

251

413

405

447

485

1,046

8,887

10,566

11,236

12,587

16,864

23,656

32,012

Data Source: ACMIIL Institutional Research, Company

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Deepak Nitrite Ltd

Cash Flow
FY13

FY14

FY15

FY16

FY17E

FY18E

FY19E

PAT

Particulars (Rs mn)

378

383

534

651

1,209

741

1,655

Depreciation

189

296

360

395

428

485

954

(364)

(1,205)

(214)

379

59

(304)

(2,968)

39

383

372

475

72

14

805

243

(142)

1,052

1,900

1,769

936

446

(1,578)

(965)

(832)

(512)

(4,400)

(6,400)

(923)

Inc/Dec in working capital


Others
CF from Operating activity
Inc/Dec in Fixed assets & CWIP
Inc/Dec in investments

(675)

556

22

(6)

(34)

(423)

(908)

(1,556)

(971)

(866)

(1,610)

(4,751)

(6,400)

(923)

Others
CF from Investment activity

807

39

Inc/Dec in debt

Inc/Dec in share capital

647

1,432

274

(590)

3,070

4,230

1,950

Dividends paid

(63)

(83)

(104)

(104)

(151)

(190)

(204)

(112)

(267)

(393)

(392)

44

1,940

355

Others
CF from Financing activity

473

1,082

(223)

(279)

2,963

6,019

2,101

(840)

(31)

(37)

11

(20)

555

1,623

Opening balance

935

95

64

27

39

19

574

Closing balance

95

64

27

39

19

574

2,197

FY16

FY17E

FY18E

FY19E

Inc/Dec in cash

Data Source: ACMIIL Institutional Research, Company


Ratios
Particulars

FY13

FY14

FY15

Profitability Ratios
RoE

13.5%

12.5%

15.4%

13.7%

20.8%

8.9%

16.9%

RoCE

8.6%

10.3%

11.6%

13.3%

8.3%

6.1%

14.3%

RoA

4.3%

3.6%

4.8%

5.2%

7.2%

3.1%

5.2%

Valuation Ratios
P/E

7.3

11.7

13.4

11.2

8.2

15.6

7.0

P/BV

1.0

1.5

2.1

1.7

1.7

1.4

1.2

EV/EBITDA

8.3

8.1

8.9

7.1

11.3

12.4

5.0

EV/Sales

0.6

0.8

1.0

0.9

1.4

1.6

0.7

EPS (Rs)

3.6

3.7

5.1

6.1

10.4

5.4

12.2

DPS (Rs)

0.8

1.0

1.0

1.2

1.3

1.4

1.5

26.8

29.4

33.2

40.9

50.0

61.3

72.0

D/E (x)

1.2

1.7

1.6

1.0

1.4

1.5

1.5

Current ratio (x)

1.6

2.0

1.9

1.7

1.4

1.7

1.8

Quick ratio (x)

1.2

1.5

1.5

1.3

1.1

1.3

1.4

2.3

2.4

2.3

2.2

1.3

0.8

1.9

Per share

Book value (Rs)


Capital structure ratios

Turnover ratios
Fixed asset turnover (x)
Debtor days

87

84

86

81

82

83

83

Inventory days

37

37

29

33

36

36

34

Payable days

79

45

34

41

42

42

40

Data Source: ACMIIL Institutional Research, Company, Bloomberg

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Institutional Equities

Initiating Coverage

Note:

Institutional Equities:
Rajat Vohra
Head-Institutional Equities
D: +91 22 2858 3734
B: +91 22 2858 3333
E: rajat.vohra@acm.co.in

Research Analyst Registration


Number: INH000002483
Dealing
E: instdealing@acm.co.in

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Deepak Nitrite Ltd

Our Rating Scale


Buy: Expected return greater than 20% within the next 12-18 months.
Accumulate: Expected return greater than 10% but less than 20% within the next 12-18 months.
Hold: Expected return of upto 10% within the next 12-18 months.
Reduce: Expected return of upto (-) 10% within the next 12-18 months.
Sell: Expected return of over (-) 10% within the next 12-18 months.
Information pertaining to Asit C. Mehta Investment Interrmediates Limited (ACMIIL):
ACMIIL is a SEBI registered Stock Broker, Merchant Banker and Depository Participant. It is also a AMFI registered Mutual Fund
Distributor. It does not have any disciplinary history. Its associate/group companies are Asit C. Mehta Commodity Services Limited, Asit C. Mehta Realty Services Pvt. Ltd, Asit C. Mehta Forex Pvt. Ltd, Nucleus IT Enabled Services , Asit C. Mehta Financial
Services Limited (all providing services other than stock broking and merchant banking).
Disclosures
ACMIIL/its associates and its Research analysts have no financial interest in the companies covered on the report. ACMIIL/its
associates and Research analysts did not have actual/beneficial ownership of one per cent or more in the companies being covered at the end of month immediately preceding the date of publication of the research report. ACMIIL/its associates or Research
analysts have no material conflict of interest, have not received any compensation/benefits for any reason (including investment
banking/merchant banking or brokerage services) from either the companies concerned/third parties with respect to the companies covered in the past 12 months. ACMIIL/its associates and research analysts have neither managed or co-managed any
public offering of securities of the companies covered nor engaged in market making activity for the companies being covered.
Further, the companies covered neither are/nor were a client during the 12 months preceding the date of the research report.
Further, the Research analyst/s covering the companies covered herein have not served as an officer/director or employee of
the companies being covered
Disclaimer:
This report is meant for the Institutional Investors only and anybody other than the intended recipient using this report for any
purpose whatsoever will do so at his risk and responsibility only. This report is based on information that we consider reliable,
but we do not represent that it is accurate or complete and it should not be relied upon as such. ACMIIL or any of its affiliates or
employees shall not be in any way responsible for any loss or damage that may arise to any person from any inadvertent error in
the information contained in the report. To enhance transparency we have incorporated a Disclosure of Interest Statement in this
document. This should however not be treated as endorsement of the views expressed in the report

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