Professional Documents
Culture Documents
INTRODUCTION
Basics of street ethnography
METHODS
Overview of the ethnographic methods
used
METHODS
In-depth
Interviews
- Semi-structured
interviews (flexible set of
questions)
- Seven (7) informants: 3
customers, 3 student
boarders, 2 stall
employees
Participant
Observation
- Immersing oneself into the
Area 2 community to gain
deeper understanding on the
intricacies of the social
relationships and culture of
the area
- Taking walks, eating at Area
2
SAMPLE QUESTIONS
Customer
SAMPLE QUESTIONS
Boarder
SAMPLE QUESTIONS
Stall employee
How is life working at Area 2 (advantages and
disadvantages)?
Do you encounter any problems during the day?
Do you like your job here at Area 2? Why?
What does Area 2 mean to you?
RESULTS
Overview of interview answers
RESULTS
Customers
All go to Area 2 for food.
Area 2 provides them a wide range of food choices that are
within budget. Sulit yung pagkain.
Description of the Area: looks like a typical neighborhood
where people know each other, many food stalls
Using senses: mainit, amoy pagkain, malasa naman yung food,
amoy washing machine yung laundry shop
Reason for choosing Area 2: proximity to their college,
affordable food, they want to stress-eat, friends choose to eat
there
RESULTS
Boarders
Description of Area 2: central hub of UP students who want
to eat and forget about their stressful day, always crowded
Advantages: It's near; just a few steps from good and
affordable food; getting to live with friends
Disadvantages: It can get loud at times; long jeepney lines in
the morning
When with friends, eating out needs to be more special
(Maginhawa or Katipunan)
Favorite food stall has friendly servers and good food at a
sulit price
RESULTS
Stall Employees
Only go to UP to work, lives outside UP.
Using senses: maingay pag maraming tao, amoy pagkain
dahil maraming kainan
Good relationship with their boss
Haven't really explored Area 2 because she needs to man the
stall
Maraming customer, pero marami ring ibang stalls."
RESULTS
RESULTS
RESULTS
RESULTS
RESULTS
RESULTS
RESULTS
OLFACTORY MAP
DISCUSSION
DISCUSSION
REFERENCES