Professional Documents
Culture Documents
budget/ competitors /customer /law /loss /prices /profit /staff /taxes /wages / bankrupt
Activity 2: Match the meanings below with their words on the right
a) customer
b) entrepreneur
d) partner
e) retailer
g) wholesaler h) freelance
c) manufacturer
f) supplier
i) G. contractor
He was famous for having created the Sony walkman and led the
ground to future portable audio devices. His strategy was so
successful that gave Sony the number one position in the American
business ahead of Coca-Cola and General Electronics.
charitable trust in the world and has recently focused its efforts
started his own company with his best friend Masaru Kuriwashou.
The name of their company was originally called 'Tesako - Tuplata
ASAP' but after they had seen its unpopular success, it was named
after 'Sonic Boom'; a name with had led Morikako something to
think about next.
C O N T E X T I S E VE R Y T H I N G !
Have a look at the ORIGINAL CONTEXTS below and try to
PARAPHRASE what's been said
1.- You went to Camila's house, but unfortunately she wasn't there.
machine which could reasonably fit into a pocket. 'SONY' was the
...................................................................................................................
new and decisive name for their company, after they had
achieved a remarkable success in the Japanese business. For this
new name, Mr. Morita thought of a combination of words; on the
one hand, the latin word 'sonus' for sound , and on the other the
English slang 'sonny boy' which referred to a boy full of energy and
youth. Thus, they came up with the word SONY to say that his
company was fresh, live and full of creative and innovative ideas.
After he had achieved success, Morikako moved with his family to
America. This helped him to understand Americans, their market,
customs and tastes. Many people believe this was the major
reason for SONY's global success, i.e.: understanding people's
needs first.
Sony launched the Walkman in 1979 after Morita had noticed
young people's love of music.
2.- You went back to your home town after many years living in the city
centre. However, It wasn't exactly the same as it used to be before.
( MY TOWN / CHANGE / DRAMMA / A LOT)
...................................................................................................................
3.- I invited Rachel to the party but , for some reason, she couldn't come.
( I / INVITE / SHE / AFTER / I / KNOW / SHE / HAVE / PLAN / ALREADY
/ SOMEONE / WITH / ELSE)
...................................................................................................................
4.- Your 'special' friend invited you to the cinema. Lame it was that you got
late and she picked up someone else.
( FILM / STARTED / GET / TO THE PLACE / ALREADY )
...................................................................................................................
5.- Your beloved teacher encouraged you all to practise your English more
in order to conquer this world; but, unfortunately it was that you weren't
able to move to the next level.
( FAIL / DO / WE / BEST / WE / END UP / IN SPITE / WE / ENGLISH 3 )
............................................................................................................
Last activity:
Have a look at the sentences below.
Make a new one (paraphrase it) using the words in brackets plus your own proper arrangements.
1.-
2.
You went back to your home town after many years. lt wasn't exactly the same as before.
(My town / dramatic
/ change / a lot)
...................................................................................................................................................
3.
4.
You went to the cinema last night. You got to the cinema late.
(the film /already /start)
...................................................................................................................................................
5.
It was nice to see Ingriz in this classroom again after a long time
(I/ not / see / her / for ages)
...................................................................................................................................................
6.-
7.