Professional Documents
Culture Documents
1.0
CURRENT SITUATION............................................................................4
1.1
HISTORY AND BACKGROUND...................................................................................4
1.2
CURRENT PERFORMANCE......................................................................................5
1.3
ACCOLADES AND AWARDS.....................................................................................7
1.3.1 Certifications............................................................................................. 8
1.4
BUSINESS STRATEGY (VALUE-CHAIN ANALYSIS)...............................................................9
1.4.1 Support Activities on value-chain analysis..........................................................9
1.5
STRATEGIC ADVANTAGE AND DISADVANTAGE................................................................10
1.6
FINANCIAL PERFORMANCE...................................................................................11
1.6.1 Ratio analysis..........................................................................................11
1.6.2 Chart of profitability ratios............................................................................11
1.6.3 Interpretation on the ratio analysis..................................................................12
1.6.3.1
Profit Margin........................................................................................12
1.6.3.2
Return on Assets..................................................................................12
1.6.3.3
Return on Equity...................................................................................12
1.6.4 Common Size Statements............................................................................13
1.6.4.1
Income Statements................................................................................13
1.6.4.2
Balance Sheet......................................................................................13
1.6.5 Comparison with competitors for year 2014.......................................................14
1.6.6 Business Diversification..............................................................................14
1.7
STRATEGIC POSTURE........................................................................................14
1.7.1 Current Vision.......................................................................................... 14
1.7.2 Current Mission........................................................................................14
1.7.3 Current Strategies.....................................................................................15
1.7.4 Current Policy..........................................................................................15
1.7.4.1
Health and Safety Policy..........................................................................15
1.7.4.2
Training for staff policy............................................................................15
1.7.4.3
Labor policy.........................................................................................15
1.7.4.4
Environment Conservation policy...............................................................16
2.0
2.1
2.2
2.3
3.0
CORPORATE GOVERNANCE...................................................................16
BOARD OF DIRECTORS.......................................................................................16
TOP MANAGEMENT........................................................................................... 20
SHAREHOLDERS.............................................................................................. 20
EXTERNAL ENVIRONMENT....................................................................23
INTERNAL ENVIRONMENT.....................................................................30
4.1 MARKETING......................................................................................................... 30
4.2 FINANCE AND ACCOUNTING........................................................................................30
4.2.1 Liquidity ratio................................................................................................30
4.2.2 Leverage ratio...............................................................................................31
4.2.3 Activity ratio.................................................................................................. 31
4.2.4 Profitability ratio............................................................................................. 32
4.3 RESEARCH & DEVELOPMENT.......................................................................................37
5.0
SWOT ANALYSIS...............................................................................39
5.1 STRENGTH.......................................................................................................... 39
5.1.1 Reduction in labor cost......................................................................................39
5.1.2 High profitability and revenue..........................................................................40
5.1.3 Growth in emerging market.................................................................................40
5.1.4 Own brand manufacturer, OBM............................................................................41
5.1.5 Excellent distribution channels.............................................................................41
5.2 WEAKNESS......................................................................................................... 41
5.2.1 Investment in R& D.......................................................................................... 41
5.2.2 Drastic change in debt-to-equity ratio......................................................................41
5.2.3 Limitations in the product mix..............................................................................42
5.3 OPPORTUNITIES..................................................................................................... 42
5.3.1 Emerging with multinational healthcare product corporation.............................................42
5.3.2 Increase in sales due to OBM..............................................................................42
5.3.3 Technology................................................................................................... 43
5.3.4 Product Quality.............................................................................................. 43
5.3.5 Increasing demand..........................................................................................43
5.4 THREATS........................................................................................................ 44
5.4.1 Complying with host and native countries law and regulations..........................................44
5.4.2 Risk of exchange rate- Value of RM drops.................................................................44
5.4.3 Minimum wage policy........................................................................................45
5.4.4 Competitor................................................................................................... 45
5.4.5 Shift of demand from rubber glove to synthetic rubber glove............................................45
6.0
6.1 SO STRATEGIES.................................................................................................... 47
6.1.1 Market penetration......................................................................................... 47
6.1.2 Forward Integration.........................................................................................47
6.2 WO STRATEGIES................................................................................................... 47
6.2.1 Increasing exports...........................................................................................47
6.2.3 Unrelated Diversification....................................................................................48
6.3 ST STRATEGIES.................................................................................................... 48
6.3.1 Credit risk management....................................................................................48
6.3.2................................................................................................................ 48
6.3.3 Increasing investment in automation.......................................................................48
6.4 WT STRATEGIES.................................................................................................... 48
6.4.1 Restructuring existing employees compensation package..............................................48
6.4.2 Diversification................................................................................................49
6.4.3 Restructuring allocation for each sector. I/e : investment, debt, assets..................................49
7.0
STRATEGY IMPLEMENTATION.................................................................51
8.0
9.0
REFERENCES..................................................................................54