VAR

SAHAKYAN
26 Rue Edouard Til,
94400 Vitry-sur-Seine
Tel: 0751975463
Email:
inbox.var@gmail.com

WORK EXPERIENCE
Community Manager of Digital Learning at Dassault
Systmes. This was an internship carried out as part of
the Masters program in Marketing and Creativity at
ESCP Europe Business School. Responsibilities:
Conducting customer perception research among
internal and external stakeholders of 3DEXPERIENCE
University, which is the learning platform for DS
employees and associated partners. Co-producing a
branding strategy for the positioning of the university in
the follow up marketing campaign. Producing multimedia
materials for the PR campaign. Results: A preliminary
research implemented among stakeholders using
qualitative research methodologies. 5 video trailers and 3
instructional videos produced and distributed among
14000 employees.
Paris 2016 (Jan-Jun)
Business Consultant for Mozilla on the Firefox OS Mobile
operating system. As part of the company consulting
project at ESCP Europe Business school, we were invited
to develop a new marketing strategy to increase
volunteer contributions for the Firefox OS product.
Responsibilities: Conduct qualitative research to identify
contributor profiles, their motivations and pain points
and craft a value proposition with a detailed marketing
implementation plan. Results: New Value proposition
design based on the value proposition canvas method
with a detailed 6 month marketing implementation plan.
Paris 2015 (Sep-Nov)
Marketing strategy student project on LinkedIn. Develop
a marketing strategy for platform innovation.
Responsibilities: Conduct - category, company,
competitor
and
customer
analysis,
customer
segmentation, propose a new marketing strategy.
Results: Marketing strategy with recommendations on
innovating specific LinkedIn features in the value
offering. London 2014 (Mar-May)
Marketing strategy student project for a snack producer
Graze. UK and France market analysis for a potential
recommendation for market extension to France.
Responsibilities: Market analysis through secondary
research and primary qualitative research. Results:
Marketing plan with the recommendation to not enter
the French market. Paris, London 2014 (May-Nov)

Project Manager and Creative Director for an HIV

Awareness social marketing campaign sponsored by
International Research and Exchange Board (US State
Department). I initiated this campaign, wrote and won a
grant for implementation. Responsibilities: Facilitate
negotiations between stakeholders from academia,
healthcare and media Write and produce 2 social
commercials Supervise a sociological research among
1000 student sample base Supervise 50 volunteers
Event management Budget planning and accounting
Results: Aired on 2 national TV channels over a period
of 1 year First student-made HIV awareness commercial
on TV in Armenia Grant writing experience Team
supervision experience Organized two public events
with over 1000 participants. Yerevan 2006(Oct)2007(Aug)
Executive Producers Assistant at Bars Media
Documentary Film Studio 2006 (Feb-Jun) /part-time/.
Responsibilities: Film planning Grant proposal and
screenplay writing. Results: The proposal written by
me won the tender announced by Tax Service
Department of the Republic of Armenia
Associate-Producer/Creative Director for Blunt Talk
about Teen sex talk show. Responsibilities: Assist in
making the show Serve as creative director and
producer for social commercials used in the show.
Results: Show aired on local TV The commercials aired
separately on local TV for 3 months. USA, 2005 (Jan-Jun)
Sales handler at Lili art gallery 2002 (Jan)-2004(Aug)
/part time/

Salesman at weekend art fair 1998-2002. /part time/

EDUCATION
Programme Grand Ecole in Marketing and Creativity,
ESCP Europe Business School, London/Paris, 2014 -2016
MSc in Strategic Leadership towards Sustainability,
Blekinge Institute of Technology, Sweden 2013, GPA 5/5
BA (honour) in Social Work, Yerevan State University,
Armenia 2008, GPA 100%

LANGUAGES
Fluent in Armenian, Russian and English; German B1,
French B1

AWARDS
Swedish Government Scholarship 2013
Best Student at YSU (sociology department) 2009
US Government Scholarship 2004
Armenian Government Scholarship 2003, 2008

COMPUTER SKILLS
Microsoft office, photo editing, video editing, Internet
research, social media savvy

Var Sahakyan

PERSONALITY
assessement

Dear visitor, in addition

to evaluating my work
experience which you
can find on the next
page I invite you to also
explore my character
using the Metro system
which has four lines. The
lines represent major
operating modes or ways
of
being.
Individual
stations on the lines
represent
particular
capabilities
or
operational sub-modes
that have a weight on the
overall
personality.
Names for the lines and
the stations have been
generated as a result of
honest self-reflection as
well as feedback from
friends, colleagues and
family throughout years +
1 tea spoon of humour.
Seeing the detail and
the big picture.

Integrating skills and

knowledge from diverse
fields.

Creation is the central

driving force in my life.

The most prevalent

mode. I analyse and
strategize constantly.

Zoom in - Zoom out

Line Universal Line
Creativity Line
Strategic Line