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Responsibilities of an Instruction Designer

Responsibilities
Understand customer requirements from vision/design document
Analyze and design learning objectives
Manage the allocation of work and gather required content
Develop quality content based on customer requirements within the defined project milestones
Integrate/construct course based on defined requirements
Creating content in accordance with a relevant style guide
Write script/storyboard based on defined requirements independently
Co-ordinate with the graphic team and visualize graphics by providing various layout and design
ideas that matches the content
Write all test items and supporting documents, such as glossary/online reference, mapping with
learning objectives stated in content outline
Interact with client for project deliverables/status
Ensure timely delivery of quality content
Ensure adherence and compliance to project and organization processes and standards
Review the content written by the team members and subject matter experts (SMEs)
Develop bespoke e-Learning solutions for a variety of subjects and industries
Analyse learning aims and objectives and work with Subject Matter Experts (SMEs) to design
solutions that align with these
Develop innovative ideas for e-Learning resources
Use appropriate writing styles to make content easy to understand for the target audienc
Communicate effectively with the development team
Strong working knowledge of Microsoft Word, Outlook, PowerPoint and Excel
Ensure accurate, correct documentation according to rules, styles, and templates established by the
Training group
Schedule and perform usability tests with content experts and the training specialist
Creating professional looking presentations which are technically correct as well as aesthetically
appealing
Create relevant, copyright-free graphics to convey the message effortlessly
Interact with Subject-Matter Experts (SMEs) for content related queries
Create release notes for the client in accordance with the project requirement
Ensure at all times the integrity and correctness of content displayed/presented/published by the
organization
Design the User Interface for eLearning
Raise standards of learning design by setting guidelines for learning design teams and conducting
audits
Work with global business stakeholders to analyse performance gaps, and design and develop new
learning solutions
Analyse and revise existing curriculum and design of learning paths
Determine, recommend and document instructional standards and strategies, learner engagement
strategies and evaluation plan
Understanding of cognitive flow, chunking and sequencing of information in a manner best suited to
meet the learning outcomes
Designing and developing learning content using instructional design strategies in a variety of
methods including instructor-led, web-based and virtual training
Working with graphic designers/sound designers/animators to develop program elements

Project Planning / Estimation / Tracking

Sr. No.

Instructional Designer Models

Merrill's First Principles of Instruction

Activation of prior experience
Demonstration of skills
Application of Skills
Integration of Skills into real world activities

ADDIE Model
Analysis
Design
Development
Implementation

Evaluation

Dick and Carey Model

Identify Instructional Goal

Conduct Instructional Analysis
Analyze Learners and Contexts
Write Performance Objectives
Develop Assessment Instruments
Develop Instructional Strategy
Develop and Select Instructional Materials
Design and Conduct Formative Evaluation of Instruction
Revise Instruction
Design and Conduct Summative Evaluation
4

Kemp's Instructional Design Model

Gagn's 9 Events of Instruction

Bloom's Learning Taxonomy

Benjamin Bloom headed a group of educational psychologists
who developed a classification of levels of intellectual behavior
important in learning
Identified six levels within the cognitive domain, from the
simple recall or recognition of facts, as the lowest level, through
increasingly more complex and abstract mental levels, to the
highest order which is classified as evaluation

Kirkpatrick's 4 Levels of Training Evaluation

Considered an industry standard across the HR and training
communities
The most widely used and popular model for the evaluation of
training and learning

Cathy Moore's Action Mapping

Description

Instructional problem is clarified, the instructional goals and objectives are established and the learnin
existing knowledge and skills are identified
The design phase deals with learning objectives, assessment instruments, exercises, content, subject
planning and media selection. The design phase should be systematic and specific

Instructional designers and developers create and assemble the content assets that were blueprinted
Storyboards are created, content is written and graphics are designed.
A procedure for training the facilitators and the learners is developed. The facilitators' training should
learning outcomes, method of delivery, and testing procedures

Formative evaluation is present in each stage of the ADDIE process. Summative evaluation consists of
specific criterion-related referenced items and providing opportunities for feedback from the users wh

Championed a systems view of instruction as opposed to viewing instruction as a sum of isolated part

Goal statement describes a skill, knowledge or attitude(SKA) that a learner will be expected to acquire
Identify what a learner must recall and identify what learner must be able to do to perform particular t
Identify general characteristics of the target audience including prior skills, prior experience, and basi
characteristics directly related to the skill to be taught; and perform analysis of the performance and l
Objectives consists of a description of the behavior, the condition and criteria. The component of an o
criteria that will be used to judge the learner's performance
Purpose of entry behavior testing, purpose of pretesting, purpose of posttesting, purpose of practice it
Pre-instructional activities, content presentation, Learner participation, assessment
Designer try to identify areas of the instructional materials that are in need of improvement
To identify poor test items and to identify poor instruction

Identify instructional problems, and specify goals for designing an instructional program

Examine learner characteristics that should receive attention during planning

Identify subject content, and analyze task components related to stated goals and purposes
State instructional objectives for the learner
Sequence content within each instructional unit for logical learning
Design instructional strategies so that each learner can master the objectives
Plan the instructional message and delivery
Develop evaluation instruments to assess objectives
Select resources to support instruction and learning activities

Outcome (or behaviors) based model resulting from training. Identifies events of instruction, which co
conditions of learning
Gain attention
Inform learner of objectives
Stimulate recall of prior learning
Present stimulus material
Provide learner guidance
Elicit performance
Provide feedback
Assess performance
Enhance retention transfer

REACTIONS-What they thought and felt about the training

LEARNING-The resulting increase in knowledge or capability
TRANSFER-Extent of behaviour and capability improvement and implementation/application
RESULTS-The effects on the business or environment resulting from the trainee's performance

Action Mapping is a quick, effective, and visual way to design compelling learning experiences for inst
eLearning, simulations, and in person training event
It is called action mapping because it helps change what people do, not just what they know
It helps to design action-packed materials that are 100% dedicated to improving business performanc
Additionally, it can keep stakeholders from adding extraneous information

Source
http://www.instructionaldesigncentral.com/

Sr. No.
1

ID Training & Certification

Designing Learning Certificate

Breaking into Instructional Design

Topics
Training Needs Assessment
Data Collection Techniques
How People Learn
Learning Objectives
Selecting Learning Methods and Media
Course and Lesson Outlines
Basic Lesson Ingredients
How to Create Participant and Facilitator Guides and Visual Aids
How to Create Valid Practice Exercises, Tests, and Measures
Implementation
Evaluation
Learn about the varied work instructional designers do
Find out how the field is changing
See the competencies required for an instructional design career
Get the scoop on whether you need a degree
Discover the best places to network and find jobs
Jump ahead of your competition with this suggested reading list
Start working on an eLearning portfolio to develop your skills

Source
ATD Certificate Program

Breakingintoid.com

Sr. No.

Tools

Adobe Captivate 8

Articulate Storyline

Lectora Inspire

Udutu

Smart Builder

Adobe Presenter

Description
Develop any-screen mobile learning without programming using all-new
responsive authoring
Transform PowerPoint presentations into engaging eLearning using actors,
voices, interactions, and quizzes
Deliver any content to mobile devices, the web, desktops, and leading LMSs
Create polished interactive courses
This authoring tool empowers to quickly create interactive Flash content as
well as transform your e-Learning to HTML5 for mobile devices
Flash content creation, screen capture and recording software
Used to create dynamic videos and Flash content
eLearning authoring software
Online learning solutions to build and distribute online training courses
Usage of avaliable templates to help design the e-learning course

Create effective elearning that includes rich media, gaming elements,

branching scenarios, and assessments without writing code
Interactive elearning software
option to add quizzes and track performance by integrating with learning
management systems
Capture on-screen presentations and convert them into more interactive and
engaging videos
Multimedia features such as annotations, eLearning templates, actors, audio
narration and drag-and-drop elements enrich users' presentations