-

of the

End
Win

Observer

Trade

End
End

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50

Rooted in China, APD mainly focuses on the Asia-Pacific region, and caters to a global audience. Headquartered in Hong Kong and based in Shenzhen, APD covers news of more than 50 countries and regions in the
area, with its extensive network and resources provided by 33 branches of Xinhua News Agency 's AsiaPacific Regional Bureau. APD has already set up branches in Beijing and Guangzhou, as well as in a number
of foreign countries including Sri Lanka, Thailand, Australia, Japan, Nepal, Singapore, Vietnam, DPRK, and
America. To further expand its coverage, APD is going to open more news centres and offices in countries and
regions including Indonesia, Malaysia, Myanmar, and South Korea.

THE MOST INFLUENTIAL CONVERGENCE

PLATFORM OF NEW MEDIA IN ASIA-PACIFIC REGION

LED
13 8
'ASIA HEADLINE
SPECIAL REPORT

Asia Pacific Daily (APD), a convergence platform of new-media covering news of China and the Asia-Pacific region, was launched by the Asia-Pacific
Regional Bureau of the Xinhua News Agency in July 2012, and it has witnessed rapid growth since its inception. APD is an initiative in Xinhua's efforts to
promote the integration of traditional as well as new media and implement its new media development strategy. Today, APD has a great variety of media
products, including news websites in both Chinese and English languages, the Free Trade Zones (FTZ) Observer website, news reader apps, news
services through social media platforms (WeChat, Weibo, Facebook, Twitter, LinkedIn) and LED screens, in-train TV shows, and printed special issues,
etc.

The Chinese and English websites of APD, running thirteen and eight channels respectively, provide a comprehensive look at the political, economic,
cultural, business and educational news in the Asia-Pacific region. APD pursues multimedia storytelling, featuring a combination of texts, photos, video
clips, audio graphics and interactivity. It has classified news into sections like Views from Foreign Media , Hong Kong Media Headlines, Xinhua
Express, Asia Headline, and has set up columns such as the True Stories of Afghanistan, Once Upon a Time in Pyongyang, Cultural Omnivore, A
Journey to the West, and Special Report. It also has several country-specific channels, such as Chinese websites of Australia, Sri Lanka, Singapore,
and DPRK and English websites of Japan, Thailand, Nepal and Vietnam. With the help of working partners from the Chinese mainland, APD has set up
Health channel, Immigration and Study Abroad channel, and Agriculture channel as well.

APD delivers its readers around-the-clock, visual, credible and fair news coverage of the Asia-Pacific region and profound, insightful analysis of regional
and world affairs.

www.apdnews.com

20138
Interview with former Prime Minister of
Thailand, Yingluck Shinawatra

The Asia Pacific Daily conducts

an exclusive interview
with Abdulla Yameen,
President of the Maldives

201412
Interview with former Thailand Deputy Prime
Minister Korn Dabbaransi

of Sri Lanka

,
of the Maldives

APEC
Exclusive interview with Bob Hawke
former Prime Minister of Australia


Exclusive interview with Kenneth Fok,
Vice President of Henry FokYingTung Group

20138
The Asia Pacific Daily conducts an exclusive interview with
Wong Kar-wai, famous film director of Hong Kong

Exclusive interview with Stan Lai,

famous Taiwan theater director

Interview with Tony F Chan, President of Hong Kong

University of Science and Technology

The Asia Pacific Daily conducts an exclusive interview

with Fiona Woolf, former Lord Mayor of London

Interview with Choi Koonshum, famous Hong

Kong entrepreneur and the permanent
honorary president of the Chinese General
Chamber of Commerce

Exclusive interview with Chen Zhongni, former

Vice President of National Youth Federation

20141

The Asia Pacific Daily conducts an exclusive

interview with Leung Wang Ching, former
Chairman of Hong Kong Youth Elites Association
024

from Sri

President

Music Festival.

Music Festival
On 6 June 2015, in Hong Kong Convention and Exhibition
Centre, the 2015 Hong Kong Youth Music Festival has
invited singers from the Mainland, Hong Kong, Taiwan
and South Korea to present fascinating performances in

various styles for the audience.

e

was

institutions

reported

034

035

Trade

Trade

free

036

037

Weft Group,

The forum this year is recognized as the most widely attended with the highest standard. It totally attracted 354 honored guests from all over the world. 42 media
have conduct the reports, and nearly 500 media have published relevant reports. CCTV-1, CCTV-13, the Xinhua News Agency, China News Agency, Phoenix
Satellite TV, Guangdong TV, Shenzhen TV, Central Peoples Broadcasting Station, Shenzhen FM106.2, Shenzhen FM89.8, Shenzhen Daily, Shenzhen Economic
Daily, Yangcheng Evening News, Guangzhou Daily, Peoples Political Consultative Conference Newspaper, China Economic and Social Forum Magazine, Tencent,
NetEase, Sina, Peoples Network have reported the event at great length. In the Week when the forum was held, there were 7,250,000 search results when typing
the keyword FTZin Baidu.


Promotion

The 2015 Free Trade Zone Forum has the highest standard among all forums in the same category in China. Forty-two media including
CCTV-1, CCTV-13, the Xinhua News Agency, China News Agency, Phoenix Satellite TV, Guangdong TV, Shenzhen TV, China National
Radio, Shenzhen Media Group FM 106.3 and FM 89.8, Shenzhen Special Zone Daily, Shenzhen Economic Daily, Yangcheng Evening
News, Guangzhou Daily, the Chinese Peoples Political Consultative conference News, China Economic and Social Forum Magazine,
Tencent, NetEase, Sina, People.cn and China News Service, have provided live coverage for the forum. Nearly 300 media have published
and reprinted relevant reports. During the week of the forum, there were about 7,250,000 results for the keywords of the forum on Baidu.

040

041

scholars
encouraged

042

countries
exchanged and shared

043

Appointed as the official media partner, APD has tracked the progress of 2014 Mission Hills World Celebrity Pro-Am. As one of the internationally renowned
mainstream media, APD has witnessed the rise of new champion together with over 200 thousand spectators.
During the 2014 Mission Hills World Celebrity Pro-Am,there were TV stations from 150 countries and regions have rebroadcast the tournament, and over 500
international media have conduct live report.
Representing APD, Jin Shengwen (left picture), the vice president of APD and Xu Yuenai (right picture), editor-in-chief of APD gave exclusive interviews during
the tournament on Hainan Broadcasting Group.

044

Cooperation

Cooperation

045

2015
The 4th China-South Asia Friendship Organizations Forum
- Official Media Partner

32
The 32nd IASP World ConferenceSilver Sponsor

046

047

Free Trade Zone Observer (website)

the

Milestones

049


STRATEGY
VISION

Build the most influential new media

convergence platform

MISSION

Global vision China voice

In the future, Asia Pacific Daily will keep on expanding coverage
network. Embedded in China, APD will establish more branches in AsiaPacific region to build a grander communication platform to respond to

VALUE

market demand. Through high-end forums, APD will conduct business

studies for Asia-Pacific region and investment promotion, information

Pooling resources in Asia-Pacific for win-win development

subscriptions, brand promotion as well as solution service for integrated

communication. Depends on our advantages in innovative internet
technology, there will be more new-media products developed by APD to
enlighten audience on Asia-Pacific markets and to obtain business
opportunities, to contribute to business cooperations and to realize winwin for more parties.

050

Strategy