Professional Documents
Culture Documents
Data Mining
Prof. Tahar Kechadi
UCD School of Computer Science
Insight Centre for Data Analytics
Science East, 3rd Floor, B3.42
9/13/16
Organisation
Lectures
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Tuesday:
Thursday:
12:00 13:00
11:00 12:00
Practical/Tutorial
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Tuesday:
16:00 18:00
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9/13/16
Assessment
Continuous Examination
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October 06th
November 03rd
November 29th
Final Exam
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Worth 40%
Introduction
Motivation: Why data mining?
What is data mining?
Data Mining: On what kind of data?
Data mining functionality
Are all the patterns interesting?
Classification of data mining systems
Major issues in data mining
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References
Data Mining: Concepts and Techniques
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9/13/16
Data Explosion
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Potential Applications
Database analysis and decision support
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Other Applications
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Market Analysis
Where are the data sources for analysis?
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Target marketing
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Cross-market analysis
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Market Management
Customer profiling
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data mining can tell you what types of customers buy what
products (clustering or classification)
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Corporations
Finance planning and asset evaluation
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Resource planning
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Competition
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Fraud Detection
Applications
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Approach
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Examples
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9/13/16
Fraud Detection
Detecting inappropriate medical treatment
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Retail
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Other Applications
Sports
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Astronomy
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9/13/16
KDD Process
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Pattern Evaluation
of knowledge discovery
process
Data Mining
Task-relevant Data
Data Warehouse
Selection
Data Cleaning
Data Integration
Databases
KDD Process
Learning the application domain
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10
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Business Intelligence
Increasing potential
to support
business decisions
End User
Making
Decisions
Business
Analyst
Data Presentation
Visualisation Techniques
Data Mining
Information Discovery
Data
Analyst
Data Exploration
Statistical Analysis, Querying and Reporting
Data Warehouses / Data Marts
OLAP, MDA
Data Sources
Paper, Files, Information Providers, Database Systems, OLTP
DBA
Architecture of DM System
Graphical user interface
Pattern evaluation
Data mining engine
Knowledge-base
Database or data
warehouse server
Data cleaning & data integration
Databases
Filtering
Data
Warehouse
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9/13/16
DM Software Tools
DM Software Tools
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Orange
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Free version
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