Alyson

Boeckh
(847) 346-5771 | AlysonBoeckh@yahoo.com | AlysonBoeckh.weebly.com
Summary of Qualifications

PR Agency experience with strong attention to detail, creative story-telling and social media skills
Flexible, problem-solver that works well under pressure and exudes positivity and charisma while working
with clients
Seven years of progressive experience in hospitality, from banquet serving to associate trainer at Panera
Bread, and recently serving at Earls Kitchen + Bar

Education
DePaul University, Chicago, IL






Sept. 2012- March 2016
B.A: Public Relations and Advertising
Minor: Hospitality Leadership
GPA: 3.6/4.00
Awards & Honors
DePaul University Scholars Recipient



Sept. 2012- 2016
PR Campaigns Class Group Project Winners




March 2016

Professional Experience





American Medical Spa Association, Marketing + PR Intern



July 2016- Present
Create written copy and content for AmSpas website, blog, and advertising campaigns,
including promo videos
Draft press releases through PRWeb using SEO tactics
Assist with the execution of all aspects of social media advertising campaigns, including
concept, strategy, placement, budget, monitoring of performance, and reporting
Conduct market research to build internal database for AmSpa vendor members
Sell attendee spots for AmSpa Boot camps through email outreach/cold-calling using
Constant Contact email lists

Tribune Publishing, Event Marketing Intern



Feb. 2016- June 2016
Managed social media content for internal accounts
Provided administrative support on all signature events for Chicago Tribune,
Chicago Magazine, RedEye, and Hoy
Created and organized event recap materials for internal use and for print/digital
publications, such as Chicago Magazine

Molise PR, Public Relations Intern





Sept. 2015- Nov. 2015
Created and distributed press releases, and followed up with individual




media contacts to ensure receipt and encourage coverage
Interacted and maintained relationships with influential partners and




local, regional and national media across broadcast, print and digital platforms
Supported clients day-to-day administrative needs including press monitoring



and press clipping/archiving
Developed and managed strategic, interactive content for clients social media


accounts including Facebook, Twitter, and Instagram

Margie Korshak, Inc., PR + Social Media Intern





Jan. 2015- May 2015

Organizations and Leadership Experience

Chi Omega Sorority, Rho Mu Chapter



Mentor for new members
Active participant in Panhellenic events and charity work

Jan. 2014-Present