Summer Training Report

ON

CUSTOMER SATISFACTION
AT

VODAFONE

Submitted in partial fulfillment of the requirement of Degree in

Bachelor of Business Administration (Computer aided management)
(Session 2012-15)

SUBMITTED TO:

SUBMITTED BY:

CONTROLLER OF EXAMINATION

KAMALDEEP KAUR

MDU (ROHTAK)

BBA (CAM) 5TH SEM

REG NO.:12DAVMF0290
ROLL NO.:

D.A.V INSTITUTE OF MANAGEMENT

PREFACE

No professional curriculum is considered complete without work experience. Every individual

who is doing management studies has to undergo this phase of practical study before he/she can
consider himself/herself fully qualified as potential manager.
I got an opportunity to do training withVODAFONE.I undertake the training in my 5 h
semester, onSTUDY OF CUSTOMER SATISFACTION. The basic aim of my study was to
know how to deal with staff & how I can make better relation with them.

People affiliated with management studies have a different view on this aspect of management
that classroom studies have nothing to do with practical work. But during my research I
realized that a training report plays a crucial part as it prepares a student for the impending
responsibility that awaits him/her in the future. It integrates the theoretical aspects with the
practical life and helps in understanding business solutions in a better manner.

KAMALDEEP KAUR

ACKNOWLEDGEMENT
I would like to thank VODAFONE&Mr. Deep Bansal, Branch Training Manager for providing
me with this unique opportunity to explore my academic interests in the field of Marketing &
Sales.
It has been a highly enriching experience to do my Internship at VODAFONE. It has been
possible to achieve the perfect blend of the valuable experience gained from the work place and
the indispensable knowledge gathered from there. My initial days atVODAFONE has given me
a new experience in life. The corporate culture was all new to me.
I wish to thank my Industry Guide Mr. Naveen Aggarwal, Sales Manager VODAFONE for
giving me this chance to work on this project and extending all support to me during my
internship. With his persistent guidance, motivation and encouragement in all my ventures I
could successfully complete my project.
I would like to express my sincere gratitude towards my faculty guide Dr. Anjali Ahujafor
guiding me throughout the project and providing me constant moral support & invaluable
feedback.
I would also like to thank entire team of VODAFONE, who has been a pillar of support for me.

KamaldeepKaur

INDEX

CHAPTER

TOPIC

PAGE NO.

Chapter 1.

Introduction

1-6

Chapter 2.

Company Profile

7-25

Chapter 3.

Review of literature

26-31

Chapter 4.

Research Methodology

32-39

Research Design

Sample size

Method

of

data

collection
Chapter 5

Data

Analysis

&

40-65

Finding ,Recommendation&

66-71

interpretation
Chapter 6

conclusion

Chapter 7

Annexure
a

Questionnaire

b Bibliography

72-76

Declaration
I hereby declare that the work presented herein is genuine work done originally by me and
has not been published or submitted elsewhere for the requirement of a degree programme.
Any literature, data or works done by others and cited within this dissertation has been given
due acknowledgement and listed in the reference section.

(Kamaldeep Kaur