Example 1: Johnson Corporation

Business Information

Business Name: Johnson Corporation

Business Address: 153 James Street, Miami, USA

Email: Info@Johncorp.com

Tel: 555-777-9999

General Business Activities Johnson Corporation has been established as a real estate
company in North and South America. Our traditional business model is based on the
accomplishment of properties in the real estate markets in America. Based on the decision of
the company to diversify our properties; we have now established this corporation in Toronto.
The revenues of our company are expected to be nearly US$50,000 per month depending on
the variables that are factored in with investments in the real estate industry. There is a great
need for certified or official bank checks in the future to deal with some real estate
transactions. In addition to real estate investments, the company has invested portions of its
assets in the purchase and sale of securities such as stocks and bonds as well as Forex trading
on global markets.
Company Strategy

PurposeTo be a leader in the real estate industry by providing enhanced

services, relationship and profitability.

VisionTo provide quality services that exceeds the expectations of our

esteemed customers.

Mission statementTo build long term relationships with our customers and
clients and provide exceptional customer services by pursuing business
through innovation and advanced technology.

Core values We believe in treating our customers with respect and faith We
grow through creativity, invention and innovation. We integrate honesty,
integrity and business ethics into all aspects of our business functioning

Goals Regional expansion in the field of property management and develop a

strong base of key customers. Increase the assets and investments of the
company to support the development of services. To build good reputation in
the field of real estate and property management and become a key player in
the industry.

Scope of Work

Johnson Corporation conducts real estate marketing as well as real estate consulting. The
company undertakes all maintenance duties for real estate facilities and organizations and
conducts all the security and surveillance for the properties.
Financial Considerations The company expects to reach the desired profits in the first year
and does not anticipate serious cash flow problems. We believe that the average profitability
per month for the first 3 years will be sufficient. However, we have current borrowing from
the Bank of America to be paid off in 3 years. Most of the companys liabilities come from
management investment.
Expected Activities of General Bank Account Initial Deposit of US$1000 by Bank of
Toronto Official check was made. Then wire funds of nearly US$300,000 from securities
account were made. To prove the origin of funds, account documentation will be provided.
Required Banking Services include savings account, checking account, online banking, and
secured credit card and debit card.

Example 2: ABC KH, Inc.

Company Information and Contact Details

Business Name: ABC KH, Inc.

Business Address: 1240 North Expressway, Arizona

Phone: 111-222-8900

Fax: 111-333-444

Annual Sales: $75 million

Total number of Employees: 50

Number of Employees at Head Office: 11

Primary Line of Business: Wood Products

Management Directory

John Smith, President and Chief Executive Officer

Jane Smith, Vice President of Product Development

Sarah Jane, Vice President of Sales

Noel Richards, Human Resources Executive

Karla Louis, Plant Manager

Company Overview
ABC KH is considered as one of the leading supplier of fibreboard products in North
America with 10 offices across the globe, including the head office in Arlington, VA. The
company also has operations in the Middle East countries, carrying out work in the
construction of new kilns.
Company News
ABC KH Exports Increasing in China, International Digest, November 5, 2009.
According to the market analysts, exports from ABC KH facilities in China will exceed the
forecast and is expected to see a huge demand in numerous cities of America over the next 5
years.
ABC KH chief executive officer, John Smith has announced construction of new
manufacturing units in different states of the U.S. states, that are expected to add several new
jobs to the region.
Industry Information
The following document provides information related to the industry for SIC 2576.
Background and Development
The first market opportunities for designing fibreboard on a commercial basis began with the
requirement of high strength resins by chemical industry. In 2000, the shipments of
particleboard and fibreboard were estimated to be $5 billion, which increased to $25 billion
by 2010..
Present Conditions
South Carolina is the leading manufacturer of reconstituted wood and related products. The
primary target for U.S exports is the Asian furniture market.
Industry Leaders: ABC large board, Inc. is the largest manufacturer of fibreboard, which is
one of the best re-constituted wood products. The companys sales in 2010 totalled $50
billion
Workforce

Nearly 30,000 employees are employed in the wood products industry and the number is
expected to increase in the coming years. Though there was a slight decline in the past 2-3
years, more and more people are seeking employment opportunities in the reconstituted wood
product industry.
Key Processes
Latest technology and manufacturing equipment has improved the quality of reconstituted
wood products. Even the fibreboards are being made fine with advanced equipment. Some of
the technological innovations include resin recipes, wood preparation, and panel sanding and
press technology.
Manufacturing of fibreboards starts with the selection of raw materials, where most of the
raw materials are chips that are reclaimed from plywood plants. The raw material is cleaned
using magnet. Next, the material is ..
These are few examples of well-written company profiles that not only give the required
information to prospective customers but also provide an insight into the industry that the
business operates in. Creating your company profile can be easy, if youre clear about your
business strategy and customer segment. Learn more about creating a good business strategy
with this course.
Tips to Write an Effective Company Profile

Since the company profile acts like an ambassador of the policies and working style of a
business, a few tips as mentioned below will help in creating a company profile of top-notch
quality:

It is advised to start the company profile with a focused introduction that

reflects the management style

Dont make use of idioms and phrases. It is always better to state the
mission statement clearly

Define the policy of the company by keeping the terms catchy and ideal
for target customers

Make use of proper format, font and style, as referred in different

authenticated sources.

Keep the business profile up-to-date. Review and revise the company
profile as and when required.

In this competitive world, what your company needs is a winning horse. Business owners and
managers often think that a sophisticated profile can bring more number of clients than the
one written in simple language. This is a misconception, as a company profile that is loaded
with heavy language is often difficult to understand and create disconnect with the audience.

The uniqueness of a well written company profile not only leaves a good impression on the
minds of the readers but can also provide you with the essential wings to fly high in the
business world.
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