Professional Documents
Culture Documents
CGNB313
SELF-PRINTING&PHOTOCOPY SERVICE
NO.
1.
NAME
PUTRI NUR AISHAH BINTI MOHD GHAZALI
SECTION: 1
ID
IS 099884
10 BUSINESS IDEA.
1. Self-Printing and photocopy service.
- It is open to public specially to university/college student (depend
on market research). It also can be open to outsider who urgently
wants to get the printing service at crucial time.
- Unlike other printing service store, this service produce DIY
concept, which means user, can do printing by them using the
simple instruction given. Also this service offer 24/7 so user would
not be worry if they want to get their work printing and photocopy
done in no time.
2. Drone delivery service
- It is open to retail store. Targeting the housing area as the customer
to
purchase goods and target market service to make the
delivery service with drone.
Unlike other retail store service, this concept is targeting for
convenient store and people who have no transport to go and buy
goods at the grocery store.
Target customer- big mall Target user- People who lost in the
mall.
This service system helps to prevent the double voting, ghost voting
etc.
Open to public who need the attendance auto system. Target buyer
government, education line, employer etc.
9. Virtual Mall
-
To make customer life easier by just choose the item base on the
screen provided. Uniqueness of this system is that customer can
just choose the item by just go to the drive thru area.
Price - What does the product cost? What are the terms of
payment? Is credit offered?
Product - What benefit does the product provide? What particular
features and specifications does it have? How does it compare to
competitors' products?
Promotion - The way in which a company communicates about its
products e.g. through advertising, sales promotion or public
relations.
Place - The way that ownership of a product passes from the
manufacturer to the consumer (distribution).
Conclusion
The customers need to spend their marketing budgets effectively to achieve
their desired results - for example more sales of magazines or a higher
response rate to a mailshot.
To achieve their goals companies are looking for innovative methods of
promotion such as writing personally to customers, including free gifts or
having an unusually designed cover. To do this they need specialist printers,
Which is where our company comes in.
We do not seek to be like other printers group company- it aims to
differentiate its service. Its strategy seems to work: in a market full of small
printers it stands out with the scale of its operations and it is now one of the
largest printing companies in the world.