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About the company

PhillipCapital
PhillipCapital since its origin in 1975 has grown as an integrated Asian financial house with a
global presence that offers a full range of quality and innovative services to retail, corporate and
institutional customers. Phillip Capital (with headquarters in Singapore) operates in the financial
hubs of 16 countries, with offices in Singapore, Malaysia, Cambodia, Indonesia, Thailand, Hong
Kong, China, Japan, India, Sri Lanka, UAE, UK, France, Turkey, Australia and USA.
Their comprehensive suite of financial products and services includes fund management,
managed accounts, unit trusts, insurance planning, regular savings, contracts for difference,
exchange traded funds, investment research, equity financing, property; and broking in bonds,
securities, futures, foreign exchange, precious metals and commodities. Institutions can also
benefit from our corporate finance and advisory services as well as information technology
solutions.
With more than 3,500 employees and over 1 million clients worldwide, our Assets Under
Custody/Management worldwide USD 29 billion & Shareholders funds in excess of USD 1
billion.
Board of Directors:

Datin Hajjah Nona Binti Salleh, Executive Chairperson

Mr. Andy Lim Say Kiat, Director

Mr. Ang Kok Heng, Chief Investment Officer

Ms. Vivien Loh, Deputy Chief Investment Officer

Mr William Wermine (Bill), Assistant Vice President, Investment

Mr Jeffrey Lim Seow Leong, Assistant Vice President, Investment

Mr Richard Cheong Pak Wai, Assistant Vice President, Investment

En. Zainuddin Zakaria, Manager, Marketing

PhillipCapital (India) Pvt. Ltd.

PhillipCapital (India) Pvt. Ltd. is a part of the PhillipCapital Group Singapore. PhillipCapital
India headquartered in Mumbai is a financial intermediary which offers stock market trading,
distribution of Mutual Funds, Margin Funding for retail/corporate clients as well as execution
and clearing services. PhillipCapital team has experience across market and product segments
and with the lineage of PhillipCapital Group, aims to provide efficient solutions to Institution
and Retail Clients. Their experience and expertise in providing world-class financial services to
our clients constantly attempt to work towards customer advantages.
PhillipCapital (India) Pvt. Ltd. understands the unique business requirement of each of its client
and tailors its products and services to meet those requirements. Their Global experience has
helped us in creating compliance driven operating procedures. This ensures consistent and
unbiased customer service.
They are amongst the top brokers on the local bourses in the derivatives market and are one of
the pioneering service providers for access to local commodity futures through our group
company Phillip Commodities India Pvt. Ltd. They have worked extensively with institutional
clients in trade facilitation across asset classes.
Competencies
Core Values

We follow Customer Driven Approach.

In our organization, Teamwork prevails over Individualism.

We follow ethical practices in our dealings.

We want to capture opportunities and constantly adjust ourselves to the needs of our
customers.
To add meaningful value to our service and deliver superior experience to our clients.

To be one of the preferred broking house in India across all customer segments

Mission Statement

To provide a comprehensive suite of quality and innovative financial services for the individual,
corporate and institutional investors. We aim to be your partner in finance - a mutual relationship
based on trust, transparency and integrity.

Service Offered by PhillipCapital

Stockbroking
Online trading: Provide a unique Platform that offers a single screen online
equity trading facility, providing investors with the ease and convenience of a
hassle-free trading experience is our ultimate objective. Customer service desk is
always at the disposal during the business hours from 9.00am to 6.00pm.
Customers can now even trade directly on the NSE and BSE without any
intermediaries from the comfort of their house or at work place.
Offline trading: Customers can trade through their widely-spread branch and
associate network. They also offer telephonic trading services by way of assigning
a dedicated representative to cater to the transactional needs throughout trade
hours.

Futures, derivatives and commodities


In recent years, commodities have emerged as part of the wider class of
alternative assets. Increased inflationary pressures have also boosted the
commodity appeal as an inflation hedge, with funds pouring money into the range
of commodity spectrum led by oil and gold. As demand for goods and services
increases, so does the price of the commodities/raw materials used to produce
those goods and services. Futures exchanges thus act as a central financial
exchange where people can trade standardized futures contracts, at a specified
price with delivery set at a specified time in the future.
Investing in commodity futures can assist in managing risk by providing balance
in an investment portfolio.
Online currency trading: Online trading affords the convenience of client home
with the feel of the market place. With a secure user ID and an Encrypted
password client can trade in multiple currencies of their choice through their
trading application.
Offline currency trading: This is the conventional way of doing transactions in
the financial markets wherein you can personally place your orders with your
Relationship Manager over the phone.

Wealth management
PhillipCapital Private Client Group (PCG) aims at building long term partnerships
and providing customized investment solutions to its High Net worth & corporate

clients. The partnership is developed by acquiring clear understanding of the


clients' requirements and designing tailor made investment strategies for them.
They offer a personalized approach too client get a dedicated Relationship
Manager, with the help of their talented financial relationship managers they
provide research and analysis in various asset classes including equity, equity
derivatives, commodity and currency trading and hedging to meet our clients
financial goals. They also provide platform to trade overseas assets.

Private equity
PhillipCapital have more than 15 years experience in managing proprietary/inhouse/3rd Party funds of ECICS, IFS Capital and PhillipCapital (ECICS is the
Export Credit Insurance Corporation of Singapore, a 88% subsidiary of Temasek
Holdings, the Singapore government's investment holding company).

Equity, Commodity and Currency Research


At PhillipCapital our team of Research Analyst in tandem with Advisory
Managers not only guides you with the most apt solutions but also back it up with
our hard-learned expertise, knowledge and in-depth research. We consistently
help you formulate your own unique strategy for equities by enabling you to gain
from the right perspective.

Debt capital market


Debt Capital Market is a market for trading debt securities where business
enterprises (companies) and governments can raise long-term funds. This includes
private placement as well as organized markets and exchanges.

Contracts for different exchange traded funds


An exchange-traded fund (ETF) is an investment fund traded on stock exchanges,
much like stocks. An ETF holds assets such as stocks, commodities, or bonds, and
trades close to its net asset value over the course of the trading day. Most ETFs
track an index, such as a stock index or bond index. ETFs may be attractive as
investments because of their low costs, tax efficiency, and stock-like features.

Investor relations
A 24x7 department of the company is devoted to handle inquiries from
shareholders and investors, as well as others who might be interested in a
company's stock or financial stability.

Ezee Will
NSDL e-Governance Infrastructure Limited (NSDLeGov) has along with
Warmond Trustees and Executors Pvt. Ltd. (Warmond), is offering an online

service of data submission for 'Will Preparation' through computerized platform


namely EzeeWill System. NSDLeGov has developed, hosted this platform using
the state-of-the-art technology and is managing this infrastructure, facilitating the
provision of submitting the Will preparation request by giving the relevant data in
a structured format and systematic manner. Warmond has deployed legal experts
to study the data submitted by the client to assist preparation of the Will on behalf
of the client. Warmond will also ensure the delivery of the Will to the client
through various modes which includes email, courier or hand delivery (at selected
cities) by Warmond representative.

Institutional Client Group


PhillipCapital India Institutional Client Group provides a comprehensive range of
investment & trading advisory, execution & clearing services to FIIs, MFs and
Corporate etc. Clients benefit from our local expertise, international perspective,
and scale, while institutional investors can access our team of highly regarded
equity & derivatives research analysts and top class execution capabilities.

HISTORY OF STOCK MARKET IN INDIA


A Share market/stock markets is an open market for fiscal operations such as trading of a firm's
share and derivatives at a fixed cost. These securities are further listed on a stock exchange. A
Share market does not offer any corporeal service and is not a separately owned business entity.
The first organised stock exchange in India was started in 1875 at Bombay and it is stated to be
the oldest in Asia. In 1894, the Ahmedabad Stock Exchange was started to facilitate dealings in
the shares of textile mills there. The Calcutta stock exchange was started in 1908 to provide a
market for shares of plantations and jute mills.
Then the madras stock exchange was started in 1920. At present there are 24 stock exchanges in
the country, 21 of them being regional ones with allotted areas. Two others set up in the reform
era, viz., the National Stock Exchange (NSE) and Over the Counter Exchange of India (OICEI),
have mandate to have nation-wise trading.
Main components of Indian Share Market
Bombay Stock Exchange (BSE):
It started functioning in 1875 with the name 'The Native Share and Stock Broker's Association'.
Under the Securities Contracts (Regulation) Act, 1956, the association got its recognition as a
stock exchange in 1956. When it started, it was just an association of persons but with the
recognition it got transferred to a corporate and demutualized entity.

Trading items in Bombay Stock Exchange

Equity or Shares
Derivatives (Futures and Options)
Debt Instruments

The main index of BSE is known as the BSE SENSEX or simply SENSEX (Sensitivity Index). It
is an index which comprises of 30 financially sound company scrip, with an option to be
reviewed and modified from time-to-time. The index calculation is based on the 'Free-float
Market Capitalization' methodology.
National Stock Exchange (NSE)
The National Stock Exchange received the recognition of a stock exchange in July 1993 under
Securities Contracts (Regulation) Act, 1956. The products that are traded in the National Stock
Exchange are:

Equity or Share
Futures (both index and stock)
Options (Call and Put)
Wholesale Debt Market
Retail Debt Market

NSE has a fully automated screen based trading system which is known as the NEAT system.
The transactions are carried on with speed, efficiency, and are all transparent. The risk
management system of the National Stock Exchange is world class and can be considered as the
benchmark for other bourses.
The leading index of NSE is known as Nifty 50 or just Nifty. It comprises of 50 diversified
benchmark Indian company scrip and is constructed on the basis of weighted average market
capitalization method.
Regulatory Authority of Indian Share Market
SEBI or Securities and Exchange Board of India is the market watchdog and has the
responsibility of protecting the investors' interests, develops regulatory norms and helps in the
development of the securities market in India.

Why to invest in Indian share market?

An investor does not require a lot of money to start investing in India share market unlike
buying property and paying off a monthly mortgage.

Time of trading involved spans from short to long period. One can trade for a short period
of time or even a lengthy span.
It helps you to see 'fast' cash if the market is in robust mood and helps in fast liquidation.

Essential rules of Indian Share Market:

Whenever share market is at its crest it is bound to dip at some point of time.
If the share market is down, it will only increase if there are no external aspects
influencing it.
Unlike the common belief of investing in booming share market, it is advisable not to
block your hard earned money in already flourishing Sensex and NIFTY. It is better to
wait for market bottom trend and then purchase shares at lower cost in order to trade it
later.
The excellent time for investment is when the market is low keeping the basics in
consideration.
Seek the advice of professionals who will not only provide you tips on best investment
options but also on favorable market conditions.
Update yourself on the prevailing market conditions.
Whenever market witness an upward trend always purchase first and then sell the
securities, and when the market dips always buy later and sell first.

Tips on investing intelligently in Indian Share Market:

Consider selling the shares which you have bought long time back and are indicating
gains. Even if they are not willing to offer you considerable gains then its time to get rid
of them are invest your money in productive schemes.
Diversify your shares by investing in different sectors. Also consider investing in equity
funds and to stabilize your equity investments invest a part in fixed income options like
the bonds, Public Provident Fund, National Savings Certificates and post office deposits.
You can also consider a balanced or debt fund if you have restrained budget.
Do not consider the shares based on layman's advice. Stride carefully and invest in shares
that you are comfortable investing in. Judge the firm by its past records and assess it
personally. Take the advice of the fund manager who manages that specific fund.
If you have allocated more than half of your investments in equity, then stick to your
plan. Do not surpass that pre-decided perimeter and believe in the performance of the
market.

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