Professional Documents
Culture Documents
2.1 Introduction
In this chapter, established literature is reviewed and based on the findings, the
aspects of employee training and development are discussed. In reflection to the
discussed problem and the rational presented, it was considered as important to
examine training and development outcomes in XYZ, the case study company of
this research. The idea was to evaluate the effectiveness of training and
development in terms of employees performance outcomes.
In furtherance, this chapter furthers to review literary perception of the need and
necessity of assessing and evaluating employee training outcomes. The idea is
to focus on literary gaps and identify themes that would help the investigation to
critically examine the outcome of training and development initiatives in XYZ.
Accordingly, the chapter is divided into three parts. The first part identifies the
need to evaluate training and development outcomes, the second part attempts
to identify as to how the training and development outcomes can be measured,
and finally the third part evaluates how assessing and evaluating training
outcomes facilitates organisations to aptly determine employee performance
outcome.
However, as not all employees have similar competencies, some tend to fail in
delivering the anticipated performance, irrespective of the training initiatives
undertaken by the organisational human resource management (Brunetto and
Farr-Wharton 2013).
For example, in an empirical research Reynolds (2014) found that training
undertaken by majority of organisations in UK are conventional with little or no
focus on evaluating the training outcome. The argument of the author is that
conventional training models deliver subject specific knowledge to that of
infusing the core ability of learning. The emphasis laid by the author here on the
term learning, is the actual skills and knowledge an employee gains as part of
the organisational training initiatives.
Learning, according to Armstrong (2010) infuses the right kind of commitment
among the employees. Learning gives employees a sense of their actual purpose
in a workplace. Armstrong (2010) further informs that training outcomes are to
be initiated with a sense of empowerment rather than supervision.
Additionally, Brunetto and Farr-Wharton (2013) are of the view that optimum
outcomes of an effective training are attained when employees are encouraged
to develop skills of Self-managed learning, to that of giving instruction. It is only
then that employees build capacity that would enhance their competencies in
the process of performance at the workplace.
It is evident from the above literary evidences that the training initiated by the
human resource management practices is to be aimed at infusing learning
among the employees, a learning that develops their competencies such as to
perform in a workplace. Contrary to this, organisational HR practices are however
involved in conventional methods of training wherein people are supervised and
instructed rather than empowered. It is as such important that for organisational
optimum performance outcome, one has to review the actual learning of
employees from training.
Similar is the opinion of Slavic (2014), who evaluating the impact of employee
training in Central and Eastern European (CEE region) of Hungary, Serbia,
Slovenia and Slovakia, are of the view that it is not enough that employees are
trained, it is also important that the amount of knowledge employees have
acquired is also important. It is only than that the organisational performance
outcome is attained. Interestingly, Reynolds (2014) note that training outcomes
In the above training model, Armstrong (2010) not only identify the process
involved in training, but also indicates the need to evaluate training outcomes
and emphasise on the need to further plan training programmes in accordance
to the evaluation outcomes.
Accordingly, it can be understood that training is a continuous process. Such
processes according to Goldstein & Ford, (2012) help organisations to develop
new methods and frameworks of training. As employees apply their learning in a
work
Employee training, as discussed earlier is one of the most pervasive methods for
enhancing the productivity of individuals and communicating organisational
goals to new personnel.
However, contemporary scholars have consistently questioned as to what extent
the training programmes were actually delivering the anticipated outcomes; be it
in terms of employee learning or attainment of the anticipated goals of the
organisation. This section of the chapter reviews contemporary literature and
related conceptual and theoretical models that identify key determinants of
evaluating the effectiveness of employee training.
Training evaluation
Training evaluation, as informed by Goldstein and Ford (2012) is described as a
systematic procedure of compiling data to identify whether training is effective.
Accordingly, it can be understood that on completion of the training program it is
important that the employees are surveyed to determine the extent to which the
training was effective. It can also be understood that training evaluation
determines the extent to which the training goals are attained (Noe, 2012).
Kenneth and Megan (2012) further argue that training evaluation should be done
with the procedure that make sure alignment of training activities with the
strategy of organization.
Evaluation of training is also important because organisational spend on training
involve not only huge amount of money but time as well. It is as such imperative
that one has to determine as to what extent the trained employees have gained
skills and knowledge required to perform the assigned job and that they have
developed job-related competencies (Casio, 2010). In support to this Dowling and
Welch (2015) is of further view that like any other anticipated business outcomes
wherein financial investment is made, it is also important to evaluate training
outcomes.
The above presented scholars perception though determines the need to
evaluate training outcomes however do not identify how training outcomes can
be evaluated.
In this aspect, Mark and Annie (2013) evaluating the investments organisations
make in training employees critically argue that though it is important for
organisations to assess the extent to which training programmes have delivered
the desired outcomes, it is also important to note as to how employees have
reacted before and after training, what behavioural changes has the training
brought in, and the amount of knowledge the employees were able to acquire.
One key observation that can be made from the opinion of Mark and Annie
(2013) is that organisations need to design a set of modules that would help
them in evaluating the effectiveness of training.
Contextual review of literature indicates that in human resource management
scholars have developed conceptual models identifying a set of elements helpful
in evaluating training. Some of them are listed in the following table:
Model
David Reays approach
Author
David Reay has divided evaluation into three
to evaluation
Hamblins
fie
level
training
can
be
model
model
Peter Bramelys model
of evaluation
training
and
Premilas
model of evaluation
three
stages:
Pre-training
framework
evaluation
of
Post-Training evaluation
Peter Warr had, for evaluating organization
training, recommended the C.I.P.O (Context
evaluation,
Input
evaluation,
Process
As can be seen in the above table, over the years several researchers have
developed a range of models in evaluating the effectiveness of training.
Devi and Shaik (2012) in a study note that though, each of these models have
defined a set of systematic procedures for evaluating the effectiveness of
training, the Kirkpatricks four level model is however accepted and widely
acknowledged by several scholars as well as human resource practitioners.
This view is also supported by Arthur, Bennett, Edens and Suzanne (2013) who
are of further view that Kirkpatricks model can be applied to any form of training
process, be it in a small organisation or a multi-national company. Accordingly
the research considers reviewing Kirkpatricks model.
2.4.1.1
Reaction
The reaction criteria within the Kirkpatricks Model is the reaction of the
employees for the learning initiative taken by the organisation (Kirkpatrick and
Kirkpartick 2009). In simple words it is the employees reaction to the intended
training.
Adopting self-report measures represent trainees attitudinal responses to the
training program.
However, Arthur, Tubre, Paul, &Edens, (2013) in a recent study note that there is
almost no evidence available to believe on how trainees perceive the training
programs, if anything, about
How much they have inculcated or learned from the training (learning
criteria),
Job
related
behaviours
changes
or
performance
improvements
(behavioural criteria), or
of the view that reaction criteria though may not be appropriate substitute for
other indexes of training effectiveness and other evidences indicate that reaction
criteria measures are the widely used evaluation criteria in current setting. For
example, in the American Society of Training and Development 2002 State-ofthe-Industry Report, 78% of the benchmarking organizations that has been
surveyed stated adopting reaction measures, when compared with 32%, 9%, and
7% for learning, behavioural, and results, respectively (Van Buren & Erskine,
2012).
2.4.1.2
Learning
The learning criteria within the Kirkpatricks Model is the extent to which the
employee undergoing the training process get the intended skills, knowledge and
attitude as desired by the trainer i.e. the organisational training programme
(Kirkpatrick and Kirkpatrick 2009).
Learning criteria according to Van Buren & Erskine, (2012) are the measures of
learning results came out of the training. The author further specifically state
that learning should not be taken for granted as the measures of job
performance. They are usually made into use by using performance and paperand-pencil test.
Arthur et al (2013) evaluating the learning criteria in a European context is of the
view that the learning criteria though is a necessary aspect, however cannot be
determined as a prerequisite for behavioural change. The authors in support to
similar findings by Colquitt et al (2010) are of the view that employees during a
training session do acquire the requisite skills, knowledge and skills to perform,
but however may not be actually put them into practice. Accordingly, it can be
understood that learning does not guarantee that employees may not transform
learning into performance. As such it is imperative that the behaviour is also
assessed. This justifies the third criteria of behaviour in determining learning
effectiveness as per the Kirkpatrick model (Kirkpatrick and Kirkpartick 2009).
2.4.1.3
Behaviour
The behaviour criteria within the Kirkpatricks Model is the learners application of
the skills, knowledge and attitude in the workplace performance i.e. the actual
performance being done by the employees at the job (Kirkpatrick and Kirkpatrick
2009). In simple words it is the actual application of the learned skills, knowledge
and attitude in the job performance.
Van Buren & Erskine, (2012) in their study empirically demonstrated the need
and importance of the behavioural criteria in determining the learning
effectiveness. This is because behavioural criteria are used as the measures of
real on-the-job performance and further can be used to determine the impact of
training on the work performance. However, transfers of training issues are also
significant here.
Arthur et al (2013) evaluating the learning criteria in a European context is of the
view that behavioural criteria are normally put into action by implementing
objective indicators of performance or supervisor ratings.
An interesting observation as made by Arthur et al (2013) is that though there is
a profound relationship between the learning and behavioural criteria, prior
research has however inadequate success rate in empirically representing this
association.
Therefore, the behavioural criteria are considered as susceptible to all
environmental variables that further can impact on the transfer or use of skilled
employees on the job. Citing an example, the authors note that the post training
situation could not offer opportunities in many cases for the already learned
skills to be implemented or performed.
2.4.1.4
Result
The result criteria within the Kirkpatricks Model is the extent to which the
employee are able to achieve the target performance by demonstrating the
skills, knowledge and attitude acquired during the training (Kirkpatrick and
Kirkpatrick 2009). In simple words it is the extent of outcome from the training
process.
The results criteria as informed by Van Buren & Erskine, (2012) are the most
effective macro criteria to measure the effectiveness of training. Results criteria
are usually operationalized by adopting utility analysis estimates. This analysis
provides a particular methodology to evaluate dollar value obtained by involving
in particular personnel involvements including training.
personnel within the organisation play a crucial role in motivating the employees
at every state of training.
Support to the above perception that employee motivation and the role of
managers and line managers is very well documented in contemporary
literature. For example, in their study Katou (2008) are of the view that
organisational HR efforts to increase the performance of employees is directly
proportionate to how much employees are motivated to perform, moreover the
direction of the motivation should be towards achieving organizational goals i.e.
the overall performance of the organisation.
Similarly, the Chartered Institute of Personnel Management (CIPD, 2012) in a
research note that line managers are regarded as the managers to whom all
employees and teams of employees report directly, and who have to report to
the upper level management about the employees performance and work (CIPD,
2012).
Nonetheless, the prime question is how to motivate employees during or after
the organizational performance training. As per the contextual review of
literature, traditional motivation formats (Hezberg Two Factor Theory and
Maslows Hierarchy of Needs) are not properly directed towards organisational
performance (Adeyinka et al, 2007). It is highly important to emphasize on
motivation factor that delivers organisational performance Brophy (2014).
The argument of Brophy (2014) is that motivation and encouragement should be
action oriented.
Motivating a person should be related with some kind of action such as learning
something new, completing a task or rehearsing a new skill.
The author further opines that leadership is all about the durable motivation
which includes these 4 important ingredients: 1) support; 2) value; 3) selfefficacy; and direction (figure-4).
Direction
Direction is the concept of people in regard with where he or she is headed. In
case people are directed towards the path which does not interest them, they
will not be motivated.
Value
Value perception of a person can greatly affect the motivation level. In case
people do not perceive any kind of value in dong any task, motivation will not
occur at all.
Self-efficacy
Self-efficacy is regarded as the perception of individuals about what he/she is
able to accomplish. People having high level of self-efficacy are not dependent
on others rather discover their own ideas to act on them.
Support
Support incorporates modelling, coaching and motivation. Since the hope and
desire are considered as the important segments of motivation, they are required
for durable leadership and motivation (Mark &Dijk 2007).
Freque
ncy
22
28
0
50
Percent
age
44.00%
56.00%
0.00%
100%
Male
Female
Others
The results from table 2 and figure 5 indicate that 56% of the participants were
female and 44% of the participants were male. Therefore, this study consists of a
slightly high female composition.
The table 3 and figure 6 illustrate the distribution of the participants in terms of
the age-group they belong to.
Age Group
18-25
26-35
36-50
50 & above
Total
Freque
ncy
8
23
15
4
50
Percent
age
16.00%
46.00%
30.00%
8.00%
92%
It is apparent that the survey is dominated by 26-35 age group that comprise
46% of the participants.
Frequ
ency
1
HND
University
Degree
Total
14
35
50
Perce
ntage
2.00%
28.00
%
70.00
%
100%
A Levels
HND
University Degree
background of the employees in XYZ here indicates that very few are from
schooling background and majority are educated in universities (graduates and
post-graduates). Accordingly, it can be understood that the employees of XYZ
have the required competencies to learn from the training and demonstrate the
same
in
delivering
the
anticipated
performance
for
the
organisational
performance outcome.
People take up jobs to fulfil their basic needs for which earning is important.
Moreover, an employee satisfied of his income from the job is bound to put in
better performance (Armstrong, 2010). Moreover, as the UK government also has
specific guidelines in the form of minimum wages to the employees, it was also
important for the research to examine the income levels of the employees.
With regards to the positions held by the participants, table 5 and figure 8 show
that 30% of them are Medicines counter assistant, 26% of them are Dispensing
Assistant, 28% of them are Pharmacy technicians, 14% of them are Pharmacist
and 2% of them held other position in XYZ.
Positions Held
Pharmacist
Pharmacy technician
Dispensing assistant
Medicines counter
assistant
Others
Total
Freque
ncy
7
14
13
Percent
age
14%
28%
26%
15
1
50
30%
2%
100%
The subsequent question asks the participants how long have they been working
in XYZ. Armstrong (2010) argues that the understanding of the business
operations
among
the
employees
and
their
commitments
are
directly
Length of
employment
less than 3 years
between 3 and 5
years
more than 5 years
Total
Freque
ncy
4
Percent
age
8%
22
24
50
44%
48%
100%
From the above table and figure it is evident that most of the participants have
been with the company for more than 3 years, therefore, they have adequate
knowledge about the company conduct, especially companys training and
development policies that are implemented for the employees.
Freque
ncy
12
31
7
Total
50
Percent
age
24.00%
62.00%
14.00%
100.00
%
Yes
No
Not sure
It is evident that, most of the participants are not completely aware of the
employee training and development policy of XYZ organisation. It is to note that
Exploring the forms of training provided by XYZ, it became apparent that most of
the employees received training that were held externally. 62% of the
respondents reported that they undertook externally held trainings. Table 8 and
figure 11 illustrate the distribution of the responses.
Types of training received
In-house
External
Freque
ncy
19
31
Total
50
Percent
age
38.00%
62.00%
100.00
%
In-house
External
Participants were then asked if they believe that employee training and
development program improve their performance. In which, they responded
positively. While, 62% believe that the impact of training on their work
performance is excellent, 16% believed they are doing at their job better than
before, 18% believe they are doing very good, while only 4% believe that
training
and
development
programmes
have
no
impact
performance.
Table 9 and figure 12 showcase the responses of the participants
Training impact on work
performance
Excellent
Better than before
Very good
No Change at all
Freque
ncy
31
8
9
2
Percent
age
62.00%
16.00%
18.00%
4.00%
on
their
work
Total
50
100.00
%
Excellent
Very good
No Change at all
Freque
ncy
29
12
8
1
50
Percent
age
58%
24%
16%
2%
100.00
%
Unsurprisingly,
Totally relevant
58%
of
the
Very relevant
Not relevant
participants
believe
Cannot tell
that
the
trainings
and
development are highly relevant in achieving their personal goals, fulfilling their
personal needs and their self-development. However, 16% of the participants do
not believe that training and development have any relevance to selfdevelopment or their personal goals.
When it comes to the importance of employee training and development to
achieve the organisational goals, 96% of the participants agreed that employee
training and development play a significant role in achieving organisational goals
and objectives. Table 11 and figure 14 illustrate the responses in this regard. It is
also to note that 4% of participants are not completely sure about the
importance played by training and development in achieving organisational
goals. The findings are in line with Invancevichs (2010) standing. In his words,
training ensures improved efficiency as well as effectiveness of current and
future performance of employees in any situation
Importance of trainings to
achieve XYZ's goals
Agree
Freque
ncy
48
Percent
age
96.00%
Disagree
Not Sure
0
2
Total
50
0.00%
4.00%
100.00
%
Disagree
Not Sure
Not Sure
Agree
When the participants were asked if they believe that there are organisational
issues that are constraining employee training and development at XYZ. It is not
unusual for organisations to face challenges in implementing a systematic
process such as training in the organisation. Armstrong (2000) believes that such
challenges are bound to be faced by organisation. Table 12 and figure 15 show
the response distribution of the participants.
Organisational Issues
constraining Training
Yes
No
Not Sure
Total
Freque
ncy
50
0
0
50
Percent
age
100%
0%
0%
100.00
%
Yes
No
Not Sure
The participants were asked to identify the kinds of organisational issues that
constrain training and development at XYZ organisation. Their responses are
shown in table 13 and figure 16.
Types of Organisational Issues
Employees failure to under the training
needs of XYZ
Frequency
Percentage
18%
19
38%
12%
16
50
32%
100%
the
ineffective
resource
allocation and
lack
of management
ensures
better
result
yielding
from
employee
training
and
Freque
ncy
48
0
1
49
percent
age
97.96%
0.00%
2.04%
100.00
%
Yes
No
Not Sure
Freque
ncy
47
1
2
50
Percent
age
95.92%
2.04%
4.08%
102.04
%
Yes
No
Male ( )
Female ( )
Other ( ).
18-25
26-35
Not Sure
36-50
50 and above
Pharmacist ( )
Pharmacy technician ( )
Dispensing assistant ( )
Medicines counter assistant ( )
Others ( ). Please specify ___________________
Yes ( )
No ( )
Not Sure ( )
During orientation ( )
Official communication to me ( )
Through Accra Polytechnics publications ( )
Information from colleagues ( )
7. Have you ever received any form of training since joining XYZ?
Yes ( )
No ( )
Local in house ( )
External Training ( )
Excellent ( )
Very good ( )
Better than before training ( )
No change at all ( )
9. Was the training content relevant to achieving your personal needs, goals and selfdevelopment?
Totally relevant ( )
Very relevant ( )
Not relevant ( )
Cannot tell ( )
10. Do you agree that training and development at XYZ would contribute to achieving
effectiveness and efficiency of XYZ goals?
Agree ( )
Disagree ( )
Not Sure ( )
11. Are there organizational issues that constrain training and development at XYZ?
Yes ( )
No ( )
Not Sure ( )
Yes ( )
No ( )
Not Sure ( )
13. What current training and development strategies have influenced the achievement of
XYZ goals?
An attraction and selection strategy that delivers the right talent at the right time
work. ( )
Other(s)
14. Do you agree that training and development has traditionally been used to ensure that the
right person is in the right job at the right time?
Strongly Agree ( )
Agree ( )
Disagree ( )
Strongly disagree ( )
13.1 If no, what are the reasons for not using training and development strategy to ensure that
the right person is in the right job at the right time?
inefficient recruitment and selection techniques ( )
No training and development centres ( )
Absence of a strategic HR plan ( )
Other(s).